We’ve heard your feedback: AI-powered tools need more transparency and control. And that’s what’s driving our roadmap for AI Max for Search campaigns. Hear from AI Max’s Product Manager, Walter Vulej, to find out why he compares AI Max’s controls to that of a high-end camera. Today’s AI Max for Search has: 🔒Enhanced controls. New ad group-level settings, like brand and location controls, allow you to turn on - and off - AI features, enabling you to decide when and how to use AI for more relevant reach. 🔍Built-in transparency. Review your search terms report to see how search terms, headlines, and landing page combinations are driving business impact. 🔑 Brand-safe scalability. With the text customization feature, and the upcoming text guidelines feature, you’re able to more easily deliver brand-safe creative messaging at scale. All of this… now available globally. Learn more here → https://goo.gle/3IN8xG6 #AIMax #PerformanceMarketing #GoogleAds
Google Ads
Advertising Services
Mountain View, California 869,366 followers
The official page for updates, tips, and inspiration from the Google Ads team.
About us
Get started with the Google Ads AI Essentials→ g.co/ads/aiessentials ✅ The official page for updates, tips, and inspiration from the Google Ads team.
- Website
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g.co/ads/aiessentials
External link for Google Ads
- Industry
- Advertising Services
- Company size
- 10,001+ employees
- Headquarters
- Mountain View, California
- Specialties
- Online Advertising
Updates
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When the new betas drop and you try to explain all the features to your friends. 😅⌨️ Dive in today → https://goo.gle/4n2fmlR
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Google Ads reposted this
We've distilled the most impactful insights from our YouTube Ads Unlocked series into a quick-read carousel. Swipe through for key takeaways on how to boost your campaigns, from unlocking new audiences with Shorts to driving ROI with creative excellence and expanding demand beyond search. Dive deeper into each topic and master your YouTube strategy by watching the full episodes on-demand 👉 https://goo.gle/4pepZ6T #AccelerateWithGoogle
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Heads up, small business owners! 📣 Ever wonder which Google Ads product is right for your business? The articles below👇 break down two powerful options: Google Ads and Local Services Ads (LSA). With LSA you'll learn how to: ✅ Get high quality leads with a pay-per-lead model ✅ Instantly build credibility with the Google Guarantee badge ✅ Reach customers when they’re searching for services you offer
Curious about how to run ads for your business? Here are 3 resources to help you get started 👇 1️⃣ http://goo.gle/3VeD0zf 2️⃣ http://goo.gle/4fPrN1L 3️⃣ http://goo.gle/4mR0Ixf
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Need to create beautiful, on-brand creative assets at scale this holiday season? ✨ Asset Studio has you covered! Our newest creative destination allows you to revamp your creative with ease. Here’s how: 🎨Generate new images in bulk — instantly transport up to 100 brand photos into new scenes 🖌️Add new objects to your generated photos to give them the perfect touch 🪄 See the difference in your asset quality with the power of Imagen 4 Learn more → https://goo.gle/3ITkF8m
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New 𝗮𝘀𝘀𝗲𝘁 and 𝗰𝗵𝗮𝗻𝗻𝗲𝗹 𝗿𝗲𝗽𝗼𝗿𝘁𝗶𝗻𝗴 improvements are available in Performance Max, including: ✅Segment the asset details found in the asset group report by devices, time, conversions, and networks ✅Segment channel results by conversion action and ad event type (i.e. engaged view conversions) ✅Cost added to channel visualization ✅ROI columns that can be added to the channel performance reporting table ✅ Access bulk reporting and download channel performance reports at the account-level ✅Additional channel performance diagnostics such as limited serving due to restrictive bid targets Read more below 👇 https://goo.gle/4853on0
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*80% of Gen Z shops on Google. They're searching for what's next—from inspiration to checkout. Be the brand they find. Turn their discovery into your next sale with Google Ads. *Google/Ipsos, The Relevance Factor, n=5,405, Gen Z online shoppers US, UK. AU, BR, CA, FR, DE, IN, IT, JP, MX. NL, SG. KR, ES, TW, TH, VN, Mar 2024.
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Maximize web & app potential! 🔥 G-Star RAW saw a 450% increase in Performance Max ROAS & 200% increase in conversion rate by combining Web to App Connect & App Campaigns → https://goo.gle/3Wi1CHU #FullValueofWebandApp #GoogleAds
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Google Ads reposted this
For the family behind the LA Crawfish Company, it was never just about the crawfish—it was about a shared dream and the passion to build something together, even when times were tough. Learn how they’ve grown their small family business into a leading live crawfish shipper with help from tools like Google Ads. #ProudlyOwned What's the most impactful marketing tool (digital or traditional) that helped your business unlock national growth? Share your strategic insight in the comments below. 👇
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We are pleased to announce and welcome the latest additions to our network of certified Meridian partners. These partners provide expertise in testing and building Meridian, our open-source Marketing Mix Model (MMM), to help you achieve better business outcomes. Learn more and connect with a certified Meridian Partner in your region today 👉 https://goo.gle/3KqkvWE