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WO2019000140A1 - Procédé de traitement d'informations de promotion d'un canal d'alliance de produit - Google Patents

Procédé de traitement d'informations de promotion d'un canal d'alliance de produit Download PDF

Info

Publication number
WO2019000140A1
WO2019000140A1 PCT/CN2017/089920 CN2017089920W WO2019000140A1 WO 2019000140 A1 WO2019000140 A1 WO 2019000140A1 CN 2017089920 W CN2017089920 W CN 2017089920W WO 2019000140 A1 WO2019000140 A1 WO 2019000140A1
Authority
WO
WIPO (PCT)
Prior art keywords
alliance
merchant terminal
merchant
affiliate
product
Prior art date
Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
Ceased
Application number
PCT/CN2017/089920
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English (en)
Chinese (zh)
Inventor
李楚斌
Current Assignee (The listed assignees may be inaccurate. Google has not performed a legal analysis and makes no representation or warranty as to the accuracy of the list.)
Shenzhen Xiustyle Brand Communication Co Ltd
Original Assignee
Shenzhen Xiustyle Brand Communication Co Ltd
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by Shenzhen Xiustyle Brand Communication Co Ltd filed Critical Shenzhen Xiustyle Brand Communication Co Ltd
Priority to PCT/CN2017/089920 priority Critical patent/WO2019000140A1/fr
Publication of WO2019000140A1 publication Critical patent/WO2019000140A1/fr
Anticipated expiration legal-status Critical
Ceased legal-status Critical Current

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Classifications

    • G—PHYSICS
    • G06—COMPUTING OR CALCULATING; COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G—PHYSICS
    • G06—COMPUTING OR CALCULATING; COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q50/00—Information and communication technology [ICT] specially adapted for implementation of business processes of specific business sectors, e.g. utilities or tourism
    • G06Q50/10—Services
    • G06Q50/22—Social work or social welfare, e.g. community support activities or counselling services

Definitions

  • the present invention relates to the field of electronic commerce information technology, and in particular, to a commodity alliance channel promotion information processing method.
  • the past promotion method of the merchant is to integrate the information of the merchant's goods or services into a two-dimensional code, and promote the two-dimensional code to the customer through the agent (for example, a newspaper, an advertising company, an internet marketing company, etc.) Get the information of the merchant's goods or services by scanning the code on the mobile phone.
  • the agent for example, a newspaper, an advertising company, an internet marketing company, etc.
  • the main purpose of the present invention is to provide a method for processing merchandise alliance channel promotion information, which aims to solve the problem that merchants use the alliance two-dimensional code to promote separately and cannot integrate resources and cannot guarantee information security.
  • the present invention provides a merchandise alliance channel promotion information processing method, which is applied to a merchant alliance platform, where the merchant alliance platform is connected with a merchant terminal through a network, and the merchant terminal also passes with the mobile terminal.
  • Network connection the method includes the following steps: [0007] receiving an affiliate request of an item sent by each merchant terminal;
  • converting the joining request into a specific format wherein the joining request is converted into a specific format is as follows:
  • the number to be converted is converted in the binary code such that the two numbers alternate with each other.
  • the obtaining the communication information of the merchant terminal in the affiliation request is obtained by parsing the binary code of the specific format, wherein the method for parsing the binary code of the specific format is as follows:
  • the converted number is restored to the original number according to the position of the converted number.
  • the name of the product information product the introduction of the product, the discount range of the product, the place of consumption of the product, the quantity of the product, the price of the product, and the usage rule.
  • the mobile terminal acquires the alliance two-dimensional code from the merchant terminal
  • the merchant terminal adds an acquisition label to the alliance two-dimensional code, and the acquisition label indicates the alliance two-dimensional code From which merchant terminal to get.
  • the merchandise alliance channel promotion information processing method of the present invention can form a plurality of merchant terminals into a digital alliance, and any one of the merchant terminals can consume through the alliance two-dimensional code, and the merchant terminals in the digital alliance cooperate with each other. Avoiding the situation of individual affairs and improving the efficiency of promoting the products provided by the merchants. At the same time, according to the consumption situation of each merchant terminal, the resource configuration of each merchant terminal is adjusted, and the resource configuration of the merchant terminal in the digital alliance is optimized. Further, in the promotion process of the alliance two-dimensional code, the specific format conversion of the data in the alliance two-dimensional code improves the information security of the alliance two-dimensional code.
  • FIG. 1 is a flow chart of a preferred embodiment of a method for processing merchandise alliance channel promotion information according to the present invention.
  • FIG. 1 a flow chart of a preferred embodiment of the method for processing merchandise alliance channel promotion information of the present invention is shown.
  • the product alliance channel promotion information processing method is applied to a merchant alliance platform, and the method includes the following steps:
  • Step S11 receiving an affiliate request related to the merchandise sent by each merchant terminal (for example, an affiliate request regarding the health management service).
  • the affiliate request includes communication information of the merchant terminal (for example, a mobile phone number, an email address, an instant messaging software account, and the like) and product information.
  • the product information includes, but is not limited to, a name of the product, a description of the product, a discount range of the product, a place of consumption of the product, a quantity of the product, a price of the product, and a usage rule.
  • the merchant terminal acquires the associated two-dimensional code by means of scanning code, and when the merchant terminal accesses the link address in the associated two-dimensional code, the merchant terminal integrates communication information and product information.
  • the communication information belongs to private information, in order to ensure information security, the communication information is integrated into the joining request (integrated by the command generator), and the encryption and decryption algorithm (for example, the MD5 encryption and decryption algorithm) is adopted. , RS A encryption and decryption algorithm, DES encryption and decryption algorithm, DSA encryption and decryption algorithm, AES encryption and decryption algorithm, etc.) encrypt the communication information.
  • the encryption and decryption algorithm for example, the MD5 encryption and decryption algorithm
  • RS A encryption and decryption algorithm DES encryption and decryption algorithm
  • DSA encryption and decryption algorithm DSA encryption and decryption algorithm
  • AES encryption and decryption algorithm etc.
  • Step S12 Convert the affiliate request into a specific format, and transmit to the merchant alliance platform in a specific format.
  • one position is assigned to each number.
  • the positions in the binary code are assigned in numerical order. The first number “1" is the first position, the second number “0" is the second position, the third number “0” is the third position, and so on.
  • the position of the number to be converted is determined according to the conversion rules in which the two numbers alternate with each other. Specifically, according to the alternating conversion rules (the first number is not defined in advance), the underlined number is the converted number (for example, the converted number is the number corresponding to the third position, and the fourth position corresponds to The number, the number corresponding to the seventh position, the number corresponding to the eighth position, the number corresponding to the tenth position, the number corresponding to the eleventh position, the number corresponding to the thirteenth position, the number corresponding to the fifteenth position, the seventeenth The number corresponding to the position, the number corresponding to the eighteenth position, the number corresponding to the nineteenth position, the number corresponding to the twentieth position, the number corresponding to the twenty-second position, and the number corresponding to the twenty-fourth position).
  • the number to be converted is converted in the binary code such that the two numbers alternate with each other.
  • the underlined number is converted to obtain a binary code of a specific format 10101 010101010101010101. It should be noted that the underlined numbers are only convenient for text description and drawing. In fact, the numbers of the binary code of a specific format are not underlined.
  • the conversion information is also recorded, and The conversion information is sent to the merchant alliance platform together.
  • the conversion information includes information such as the position of the converted number.
  • Step S13 Parse the affiliation request of each merchant terminal to obtain communication information of each merchant terminal and the provided commodity information.
  • the affiliation request is a binary code of a specific format
  • the binary code of the specific format is first parsed, and then according to an encryption and decryption algorithm (for example, an MD5 encryption and decryption algorithm, an RS A encryption and decryption algorithm, and a DES)
  • an encryption and decryption algorithm for example, an MD5 encryption and decryption algorithm, an RS A encryption and decryption algorithm, and a DES
  • the encryption and decryption algorithm, the DSA encryption and decryption algorithm, the AES encryption and decryption algorithm, etc. decrypt the parsed affiliate request to obtain the communication information of the merchant terminal.
  • the conversion information is The merchant terminal generates and sends to the merchant alliance platform after performing a specific format conversion on the affiliate request;
  • the converted number is restored to the original number in the binary code of the particular format.
  • a binary code of 10101010101010101010101 of a specific format is converted into 1001100111000000010111011.
  • Step S14 Generate and send an affiliate QR code to each merchant terminal according to the communication information of each merchant terminal and the provided commodity information.
  • the affiliate QR code is generated by the communication information of each merchant terminal and the provided commodity information by a two-dimensional code generator installed on the merchant alliance platform.
  • the affiliate QR code is sent to the mobile phone number, and/or email address of the merchant terminal, and/or the instant messaging software account.
  • the mobile terminal acquires the alliance two-dimensional code of the merchant terminal by scanning the alliance two-dimensional code of any merchant terminal. It should be noted that, when a union two-dimensional code including communication information of each merchant terminal is generated, the merchant terminal connected to the merchant alliance platform constitutes a digital alliance.
  • the mobile terminal acquires the alliance two-dimensional code from the merchant terminal, and the merchant terminal adds an acquisition label to the alliance two-dimensional code (may be represented by a piece of text including a name of the merchant terminal, for example , "Union code obtained from the XXX merchant terminal"), the acquisition tag indicates from which merchant terminal the alliance QR code is from [0042]
  • Step S15 When the mobile terminal completes the electronic payment by using the affiliate QR code in any merchant terminal in the digitized alliance, the receiving the alliance QR code and the electronic payment from the merchant terminal that completes the electronic payment. The amount.
  • Step S16 Calculate the number of the alliance two-dimensional code received from the mobile terminal and the total amount of the electronic payment received by each merchant terminal within the preset interval (for example, one month).
  • Step S17 Adjust the number of the alliance two-dimensional code received from the mobile terminal and the total amount of the electronic payment in the preset interval (for example, one month) by each merchant terminal, and adjust the alliance two-dimensional code.
  • Product information provided by each merchant terminal is provided by each merchant terminal.
  • the merchant terminal receives from the mobile terminal
  • the total amount of the electronic payment exceeds the first preset amount (for example, 100,000 RMB), indicating that the business of the merchant terminal is honoured, and the investment needs to be expanded.
  • the merchant terminal is added to the alliance QR code.
  • the provided product information for example, adding one or more item information to the affiliate QR code, thereby increasing the business of the merchant terminal).
  • the second preset number for example, 30 sheets
  • the electronic payment received by the merchant terminal from the mobile terminal The total amount is less than the second preset amount (for example, 30,000 yuan), indicating that the business of the merchant terminal is generally required, and the investment needs to be reduced.
  • the goods provided by the merchant terminal are reduced in the alliance QR code.
  • Information eg, reducing one or more item information in the affiliate QR code, thereby reducing or reducing the business of the merchant terminal).
  • the merchant terminal when the number of the alliance two-dimensional codes received by the merchant terminal from the mobile terminal within one month is lower than the second preset number and higher than the second preset number (for example, 30 sheets), and further, the merchant terminal The total amount of the electronic payment received from the mobile terminal is lower than the first preset amount (for example, 100,000 yuan) and exceeds the second preset amount (for example, 30,000 yuan) ⁇ , not in the alliance QR code The product information of the merchant terminal is adjusted to maintain the status quo.
  • the first preset amount for example, 100,000 yuan
  • the second preset amount for example, 30,000 yuan
  • the digital alliance can increase or decrease the investment for each merchant terminal, and realize dynamic resource adjustment.
  • the merchandise alliance channel promotion information processing method of the invention can form a digital alliance of a plurality of merchant terminals, and can be consumed by the alliance two-dimensional code in any one of the merchant terminals, and the merchant terminals in the digital alliance cooperate with each other to avoid mutual administration.
  • the situation has increased the efficiency of promoting the products offered by the merchants.
  • the resource configuration of each merchant terminal is adjusted, and the resource configuration of the merchant terminal in the digital alliance is optimized.
  • the specific format conversion of the data in the alliance two-dimensional code improves the information security of the alliance two-dimensional code.

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  • Business, Economics & Management (AREA)
  • Strategic Management (AREA)
  • Engineering & Computer Science (AREA)
  • Physics & Mathematics (AREA)
  • General Physics & Mathematics (AREA)
  • Finance (AREA)
  • Tourism & Hospitality (AREA)
  • Development Economics (AREA)
  • Economics (AREA)
  • Marketing (AREA)
  • Accounting & Taxation (AREA)
  • General Business, Economics & Management (AREA)
  • Health & Medical Sciences (AREA)
  • Theoretical Computer Science (AREA)
  • Entrepreneurship & Innovation (AREA)
  • Child & Adolescent Psychology (AREA)
  • Game Theory and Decision Science (AREA)
  • General Health & Medical Sciences (AREA)
  • Human Resources & Organizations (AREA)
  • Primary Health Care (AREA)
  • Cash Registers Or Receiving Machines (AREA)

Abstract

L'invention concerne un procédé de traitement d'informations de promotion d'un canal d'alliance de produit, le procédé consistant : à recevoir une demande d'affiliation en provenance de chaque terminal commerçant; lorsqu'un terminal mobile effectue un paiement électronique dans n'importe quel terminal commerçant à l'intérieur d'une alliance numérique au moyen d'un code à barres bidimensionnel d'alliance, à recevoir le code à barres bidimensionnel d'alliance et le montant du paiement électronique à partir du terminal commerçant qui effectue le paiement électronique; et à ajuster les informations de produit fournies par chaque terminal commerçant dans le code à barres bidimensionnel d'alliance en fonction du nombre de codes à barres bidimensionnels d'alliance reçus par chaque terminal commerçant à partir du terminal mobile dans une période de temps prédéfinie et en fonction du montant total des paiements électroniques. Une pluralité de terminaux commerçants sont combinés en une alliance numérique, et tout terminal commerçant peut effectuer des achats au moyen de codes à barres bidimensionnels d'alliance, de sorte que les terminaux commerçants dans l'alliance numérique réalisent une promotion coopérative entre eux, et l'attribution de ressources des terminaux commerçants dans l'alliance numérique est optimisée.
PCT/CN2017/089920 2017-06-25 2017-06-25 Procédé de traitement d'informations de promotion d'un canal d'alliance de produit Ceased WO2019000140A1 (fr)

Priority Applications (1)

Application Number Priority Date Filing Date Title
PCT/CN2017/089920 WO2019000140A1 (fr) 2017-06-25 2017-06-25 Procédé de traitement d'informations de promotion d'un canal d'alliance de produit

Applications Claiming Priority (1)

Application Number Priority Date Filing Date Title
PCT/CN2017/089920 WO2019000140A1 (fr) 2017-06-25 2017-06-25 Procédé de traitement d'informations de promotion d'un canal d'alliance de produit

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WO2019000140A1 true WO2019000140A1 (fr) 2019-01-03

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Citations (5)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN105118007A (zh) * 2015-08-28 2015-12-02 深圳市前海安测信息技术有限公司 线上线下健康服务联盟优惠推广处理系统及方法
CN105117942A (zh) * 2015-08-28 2015-12-02 深圳市前海安测信息技术有限公司 线上线下健康服务产品多级推广处理系统及方法
CN105118006A (zh) * 2015-08-28 2015-12-02 深圳市前海安测信息技术有限公司 线上线下健康服务多联盟推广处理系统及方法
CN105205690A (zh) * 2015-08-28 2015-12-30 深圳市前海安测信息技术有限公司 线上线下健康服务优惠调整及联盟推广处理系统及方法
CN105205691A (zh) * 2015-08-28 2015-12-30 深圳市前海安测信息技术有限公司 线上线下健康服务联盟渠道推广处理系统及方法

Patent Citations (5)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN105118007A (zh) * 2015-08-28 2015-12-02 深圳市前海安测信息技术有限公司 线上线下健康服务联盟优惠推广处理系统及方法
CN105117942A (zh) * 2015-08-28 2015-12-02 深圳市前海安测信息技术有限公司 线上线下健康服务产品多级推广处理系统及方法
CN105118006A (zh) * 2015-08-28 2015-12-02 深圳市前海安测信息技术有限公司 线上线下健康服务多联盟推广处理系统及方法
CN105205690A (zh) * 2015-08-28 2015-12-30 深圳市前海安测信息技术有限公司 线上线下健康服务优惠调整及联盟推广处理系统及方法
CN105205691A (zh) * 2015-08-28 2015-12-30 深圳市前海安测信息技术有限公司 线上线下健康服务联盟渠道推广处理系统及方法

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