WO2019000140A1 - Method for processing promotion information of product alliance channel - Google Patents

Abstract

A method for processing promotion information of a product alliance channel, the method comprising: receiving an affiliation request from each merchant terminal; when a mobile terminal completes electronic payment in any merchant terminal within a digital alliance by means of an alliance two-dimensional bar code, receiving the alliance two-dimensional bar code and the amount of the electronic payment from the merchant terminal which completes the electronic payment; and adjusting the product information provided by the each merchant terminal in the alliance two-dimensional bar code according to the number of alliance two-dimensional bar codes received by the each merchant terminal from the mobile terminal within a preset period of time and according to the total amount of electronic payments. A plurality of merchant terminals are combined into a digital alliance, and any merchant terminal may carry out purchases by means of alliance two-dimensional bar codes, so that the merchant terminals in the digital alliance carry out cooperative promotion among each other, and the resource allocation of the merchant terminals in the digital alliance is optimized.

Description

 Commodity alliance channel promotion information processing method

 [0001] The present invention relates to the field of electronic commerce information technology, and in particular, to a commodity alliance channel promotion information processing method.

 Background technique

 [0002] In recent years, the rapid development of the Internet, especially the mobile Internet, has affected the economic life of the society and changed the way people work and live. People can use the Internet to work, live, shop, and entertain. Due to the huge potential and prospects of the Internet, more and more merchants are transferring services or goods to the Internet for sale.

 [0003] In order to attract more customers, merchants need to promote services or goods, so that more users use and purchase the services or goods of the merchants. The past promotion method of the merchant is to integrate the information of the merchant's goods or services into a two-dimensional code, and promote the two-dimensional code to the customer through the agent (for example, a newspaper, an advertising company, an internet marketing company, etc.) Get the information of the merchant's goods or services by scanning the code on the mobile phone.

 [0004] However, the above promotion methods have the following drawbacks. First, each business is promoted separately. In the promotion process, each is in a political position, which is not conducive to resource integration and optimization. Second, in the process of promoting the two-dimensional code of the alliance, the data format has no special treatment, and it is easy to have hidden dangers of information security.

 technical problem

 [0005] The main purpose of the present invention is to provide a method for processing merchandise alliance channel promotion information, which aims to solve the problem that merchants use the alliance two-dimensional code to promote separately and cannot integrate resources and cannot guarantee information security.

 Problem solution

 Technical solution

[0006] In order to achieve the above object, the present invention provides a merchandise alliance channel promotion information processing method, which is applied to a merchant alliance platform, where the merchant alliance platform is connected with a merchant terminal through a network, and the merchant terminal also passes with the mobile terminal. Network connection, the method includes the following steps: [0007] receiving an affiliate request of an item sent by each merchant terminal;

 [0008] parsing the affiliation request of each merchant terminal to obtain communication information of each merchant terminal and the provided commodity f π;

 [0009] generating and transmitting a federation two-dimensional code to each merchant terminal according to the communication information of each merchant terminal and the provided commodity information;

 [0010] when the mobile terminal completes the electronic payment by using the alliance two-dimensional code in any merchant terminal in the digitization alliance, receiving the amount of the alliance two-dimensional code and the electronic payment from the merchant terminal that completes the electronic payment;

[0011] calculating the number of the affiliate two-dimensional code and the total amount of the electronic payment received by the merchant terminal from the mobile terminal within the preset time interval;

 [0012] adjusting the product information provided by each merchant terminal in the alliance QR code according to the number of the alliance two-dimensional code received by the merchant terminal from the mobile terminal and the total amount of the electronic payment in the preset interval .

 [0013] Preferably, before the sending the request to the merchant alliance platform, converting the joining request into a specific format, wherein the joining request is converted into a specific format is as follows:

[0014] converting the affiliate request into a binary code, where the binary code includes two numbers;

[0015] in the binary code, assigning a position to each number;

[0016] determining a position of a number to be converted according to a conversion rule in which two numbers alternate with each other; and

[0017] Depending on the position of the number to be converted, the number to be converted is converted in the binary code such that the two numbers alternate with each other.

[0018] Preferably, the obtaining the communication information of the merchant terminal in the affiliation request is obtained by parsing the binary code of the specific format, wherein the method for parsing the binary code of the specific format is as follows:

[0019] acquiring, according to the conversion information, a location of the acquired converted digit, where the conversion information is generated by the merchant terminal after performing a specific format conversion on the affiliate request, and sent to the merchant alliance platform;

 [0020] In the binary code of the specific format, the converted number is restored to the original number according to the position of the converted number.

[0021] Preferably, the name of the product information product, the introduction of the product, the discount range of the product, the place of consumption of the product, the quantity of the product, the price of the product, and the usage rule. [0022] Preferably, when the mobile terminal acquires the alliance two-dimensional code from the merchant terminal, the merchant terminal adds an acquisition label to the alliance two-dimensional code, and the acquisition label indicates the alliance two-dimensional code From which merchant terminal to get.

 Advantageous effects of the invention

 Beneficial effect

 [0023] The merchandise alliance channel promotion information processing method of the present invention can form a plurality of merchant terminals into a digital alliance, and any one of the merchant terminals can consume through the alliance two-dimensional code, and the merchant terminals in the digital alliance cooperate with each other. Avoiding the situation of individual affairs and improving the efficiency of promoting the products provided by the merchants. At the same time, according to the consumption situation of each merchant terminal, the resource configuration of each merchant terminal is adjusted, and the resource configuration of the merchant terminal in the digital alliance is optimized. Further, in the promotion process of the alliance two-dimensional code, the specific format conversion of the data in the alliance two-dimensional code improves the information security of the alliance two-dimensional code.

 Brief description of the drawing

 DRAWINGS

 1 is a flow chart of a preferred embodiment of a method for processing merchandise alliance channel promotion information according to the present invention.

 BEST MODE FOR CARRYING OUT THE INVENTION

 BEST MODE FOR CARRYING OUT THE INVENTION

 [0025] Referring to FIG. 1, a flow chart of a preferred embodiment of the method for processing merchandise alliance channel promotion information of the present invention is shown. In this embodiment, the product alliance channel promotion information processing method is applied to a merchant alliance platform, and the method includes the following steps:

[0026] Step S11: receiving an affiliate request related to the merchandise sent by each merchant terminal (for example, an affiliate request regarding the health management service). The affiliate request includes communication information of the merchant terminal (for example, a mobile phone number, an email address, an instant messaging software account, and the like) and product information. The product information includes, but is not limited to, a name of the product, a description of the product, a discount range of the product, a place of consumption of the product, a quantity of the product, a price of the product, and a usage rule. Specifically, the merchant terminal acquires the associated two-dimensional code by means of scanning code, and when the merchant terminal accesses the link address in the associated two-dimensional code, the merchant terminal integrates communication information and product information. Go to the joining request and send it to the office The merchant alliance platform. It should be noted that, since the communication information belongs to private information, in order to ensure information security, the communication information is integrated into the joining request (integrated by the command generator), and the encryption and decryption algorithm (for example, the MD5 encryption and decryption algorithm) is adopted. , RS A encryption and decryption algorithm, DES encryption and decryption algorithm, DSA encryption and decryption algorithm, AES encryption and decryption algorithm, etc.) encrypt the communication information.

 [0027] Step S12: Convert the affiliate request into a specific format, and transmit to the merchant alliance platform in a specific format.

 [0028] The manner in which the affiliate request is converted into a specific format is as follows:

 [0029] Converting the affiliate request into a binary code, the binary code including two numbers "0" and "1". For example, the join request is converted to binary code 1001100111000000010111011.

 [0030] In the binary code, one position is assigned to each number. In the present embodiment, the positions in the binary code are assigned in numerical order. The first number "1" is the first position, the second number "0" is the second position, the third number "0" is the third position, and so on.

 [0031] The position of the number to be converted is determined according to the conversion rules in which the two numbers alternate with each other. Specifically, according to the alternating conversion rules (the first number is not defined in advance), the underlined number is the converted number (for example, the converted number is the number corresponding to the third position, and the fourth position corresponds to The number, the number corresponding to the seventh position, the number corresponding to the eighth position, the number corresponding to the tenth position, the number corresponding to the eleventh position, the number corresponding to the thirteenth position, the number corresponding to the fifteenth position, the seventeenth The number corresponding to the position, the number corresponding to the eighteenth position, the number corresponding to the nineteenth position, the number corresponding to the twentieth position, the number corresponding to the twenty-second position, and the number corresponding to the twenty-fourth position).

 [0032] Depending on the position of the number to be converted, the number to be converted is converted in the binary code such that the two numbers alternate with each other. For example, taking the binary code 1001100111000000010 111011 as an example, the underlined number is converted to obtain a binary code of a specific format 10101 01010101010101010101. It should be noted that the underlined numbers are only convenient for text description and drawing. In fact, the numbers of the binary code of a specific format are not underlined.

 [0033] It can be seen from the binary code of the specific format that the converted affiliate request conceals the real information, improves the information transmission security between the mobile terminal and the merchant alliance platform, thereby improving the promotion alliance two-dimensional code. Security.

[0034] In addition, in the process of converting the affiliate request into a specific format, the conversion information is also recorded, and The conversion information is sent to the merchant alliance platform together. The conversion information includes information such as the position of the converted number.

 [0035] Step S13: Parse the affiliation request of each merchant terminal to obtain communication information of each merchant terminal and the provided commodity information.

 [0036] Specifically, if the affiliation request is a binary code of a specific format, the binary code of the specific format is first parsed, and then according to an encryption and decryption algorithm (for example, an MD5 encryption and decryption algorithm, an RS A encryption and decryption algorithm, and a DES) The encryption and decryption algorithm, the DSA encryption and decryption algorithm, the AES encryption and decryption algorithm, etc. decrypt the parsed affiliate request to obtain the communication information of the merchant terminal.

 [0037] The way to parse a binary code of a specific format is as follows:

 Acquiring the position of the acquired converted digit according to the conversion information (for example, the position of the converted digit is a third location, a fourth location, a seventh location, an eighth location, a tenth location, and an eleventh location , the thirteenth position, the fifteenth position, the seventeenth position, the eighteenth position, the nineteenth position, the twentieth position, the twenty-second position and the twenty-fourth position), the conversion information is The merchant terminal generates and sends to the merchant alliance platform after performing a specific format conversion on the affiliate request;

 [0039] Depending on the location of the converted number, the converted number is restored to the original number in the binary code of the particular format. For example, a binary code of 1010101010101010101010101 of a specific format is converted into 1001100111000000010111011.

 [0040] Step S14: Generate and send an affiliate QR code to each merchant terminal according to the communication information of each merchant terminal and the provided commodity information.

[0041] Specifically, the affiliate QR code is generated by the communication information of each merchant terminal and the provided commodity information by a two-dimensional code generator installed on the merchant alliance platform. In addition, the affiliate QR code is sent to the mobile phone number, and/or email address of the merchant terminal, and/or the instant messaging software account. The mobile terminal acquires the alliance two-dimensional code of the merchant terminal by scanning the alliance two-dimensional code of any merchant terminal. It should be noted that, when a union two-dimensional code including communication information of each merchant terminal is generated, the merchant terminal connected to the merchant alliance platform constitutes a digital alliance. In addition, the mobile terminal acquires the alliance two-dimensional code from the merchant terminal, and the merchant terminal adds an acquisition label to the alliance two-dimensional code (may be represented by a piece of text including a name of the merchant terminal, for example , "Union code obtained from the XXX merchant terminal"), the acquisition tag indicates from which merchant terminal the alliance QR code is from [0042] Step S15: When the mobile terminal completes the electronic payment by using the affiliate QR code in any merchant terminal in the digitized alliance, the receiving the alliance QR code and the electronic payment from the merchant terminal that completes the electronic payment. The amount.

 [0043] Step S16: Calculate the number of the alliance two-dimensional code received from the mobile terminal and the total amount of the electronic payment received by each merchant terminal within the preset interval (for example, one month).

[0044] Step S17: Adjust the number of the alliance two-dimensional code received from the mobile terminal and the total amount of the electronic payment in the preset interval (for example, one month) by each merchant terminal, and adjust the alliance two-dimensional code. Product information provided by each merchant terminal.

[0045] Specifically, when the number of the affiliate two-dimensional codes received by the merchant terminal from the mobile terminal exceeds a first preset number (for example, 100 sheets) within one month, and the merchant terminal receives from the mobile terminal The total amount of the electronic payment exceeds the first preset amount (for example, 100,000 RMB), indicating that the business of the merchant terminal is honoured, and the investment needs to be expanded. Thereafter, the merchant terminal is added to the alliance QR code. The provided product information (for example, adding one or more item information to the affiliate QR code, thereby increasing the business of the merchant terminal).

 [0046] when the number of the affiliate two-dimensional code received by the merchant terminal from the mobile terminal within one month is lower than the second preset number (for example, 30 sheets) and the electronic payment received by the merchant terminal from the mobile terminal The total amount is less than the second preset amount (for example, 30,000 yuan), indicating that the business of the merchant terminal is generally required, and the investment needs to be reduced. Thereafter, the goods provided by the merchant terminal are reduced in the alliance QR code. Information (eg, reducing one or more item information in the affiliate QR code, thereby reducing or reducing the business of the merchant terminal).

 [0047] when the number of the alliance two-dimensional codes received by the merchant terminal from the mobile terminal within one month is lower than the second preset number and higher than the second preset number (for example, 30 sheets), and further, the merchant terminal The total amount of the electronic payment received from the mobile terminal is lower than the first preset amount (for example, 100,000 yuan) and exceeds the second preset amount (for example, 30,000 yuan) 吋, not in the alliance QR code The product information of the merchant terminal is adjusted to maintain the status quo.

[0048] By adjusting the product information provided by each merchant terminal in the alliance QR code, the digital alliance can increase or decrease the investment for each merchant terminal, and realize dynamic resource adjustment. Industrial applicability

 The merchandise alliance channel promotion information processing method of the invention can form a digital alliance of a plurality of merchant terminals, and can be consumed by the alliance two-dimensional code in any one of the merchant terminals, and the merchant terminals in the digital alliance cooperate with each other to avoid mutual administration. The situation has increased the efficiency of promoting the products offered by the merchants. At the same time, according to the consumption situation of each merchant terminal, the resource configuration of each merchant terminal is adjusted, and the resource configuration of the merchant terminal in the digital alliance is optimized. Further, in the promotion process of the alliance two-dimensional code, the specific format conversion of the data in the alliance two-dimensional code improves the information security of the alliance two-dimensional code.

Claims

Claim  [Claim 1] A merchandise alliance channel promotion information processing method is applied to a merchant alliance platform, wherein the merchant alliance platform is connected with a merchant terminal through a network, and the merchant terminal is further connected to the mobile terminal through a network. The method includes the following steps:  Receiving an affiliate request for an item sent by each merchant terminal; converting the affiliate request into a specific format, and transmitting the subscription request to the merchant alliance platform in a specific format;  Parsing the affiliation request of each merchant terminal to obtain the communication information of each merchant terminal and the provided product information; generating and transmitting the alliance two-dimensional code to each merchant terminal according to the communication information of each merchant terminal and the provided commodity information ;  When the mobile terminal completes the electronic payment by using the affiliate QR code in any merchant terminal in the digitization alliance, receiving the amount of the alliance two-dimensional code and the electronic payment from the merchant terminal that completes the electronic payment;  Calculating the number of the affiliate QR codes received by the merchant terminal from the mobile terminal and the total amount of the electronic payment in the preset interval; and  The commodity information provided by each merchant terminal in the affiliate QR code is adjusted according to the number of the affiliate QR codes received by the merchant terminal from the mobile terminal and the total amount of the electronic payment in the preset session.  [Claim 2] The method for processing merchandise alliance channel promotion information according to claim 1, wherein the manner in which the affiliate request is converted into a specific format is as follows:  Converting the affiliate request into a binary code, the binary code including two numbers; in the binary code, assigning a position to each digit; determining a number to be converted according to a conversion rule in which two numbers alternate with each other Position; and according to the position of the number to be converted, the number to be converted is converted in the binary code such that the two numbers alternate with each other. [Claim 3] The product alliance channel promotion information processing method according to claim 2, wherein the obtaining the communication information of the merchant terminal in the affiliation request is obtained by parsing the binary code of the specific format, wherein Decomposing the binary code of a specific format The way is as follows:  Acquiring, according to the conversion information, the location of the acquired converted digit, the conversion information being generated by the merchant terminal after performing specific format conversion on the affiliate request, and sent to the merchant alliance platform;  In the binary code of the particular format, the converted number is restored to the original number based on the position of the converted number. [Claim 4] The product alliance channel promotion information processing method according to claim 1, wherein the name of the product information product, the introduction of the product, the discount range of the product, the place of consumption of the product, the quantity of the product, The price of the goods and the rules of use. [Claim 5] The merchandise alliance channel promotion information processing method according to claim 1, wherein when the mobile terminal acquires the alliance two-dimensional code from the merchant terminal, the merchant terminal is in the The affiliate QR code is added to the acquisition label, and the acquisition label indicates from which merchant terminal the affiliate QR code is obtained.