WO2019000139A1 - Method for processing merchandise alliance channel promotion information - Google Patents

Abstract

The present invention provides a method for processing merchandise alliance channel promotion information, the method comprising: receiving a franchise request sent by each merchant terminal; when a mobile terminal completes an electronic payment in any merchant terminal in a digital alliance by means of a two-dimensional alliance code, receiving the two-dimensional alliance code and the amount of the electronic payment from the merchant terminal which completes the electronic payment; and adjusting, according to the number of two-dimensional alliance codes and the total amount of electronic payment received by each merchant terminal from the mobile terminal within a preset time period, merchandise information, provided by each merchant terminal, in the two-dimensional alliance code. In the implementation of the present invention, a plurality of merchant terminals can be combined into a digital alliance, consumption can be performed, by means of the two-dimensional alliance code, by any of the merchant terminals, promotion is performed, in a coordinated manner, among merchant terminals in the digital alliance, optimizing the resource configuration of the merchant terminals in the digital alliance.

Description

 Commodity alliance channel promotion information processing method

Technical field

 [0001] The present invention relates to the field of electronic commerce information technology, and in particular, to a commodity alliance channel promotion information processing method.

 Background technique

 [0002] In recent years, the rapid development of the Internet, especially the mobile Internet, has affected the economic life of the society and changed the way people work and live. People can use the Internet to work, live, shop, and entertain. Due to the huge potential and prospects of the Internet, more and more merchants are transferring services or goods to the Internet for sale.

 [0003] In order to attract more customers, merchants need to promote services or goods, so that more users use and purchase the services or goods of the merchants. The past promotion method of the merchant is to integrate the information of the merchant's goods or services into a two-dimensional code, and promote the two-dimensional code to the customer through the agent (for example, a newspaper, an advertising company, an internet marketing company, etc.) Get the information of the merchant's goods or services by scanning the code on the mobile phone.

 [0004] However, the above promotion methods have the following drawbacks. First, each business is promoted separately. In the promotion process, each is in a political position, which is not conducive to resource integration and optimization. Second, in the process of promoting the two-dimensional code of the alliance, the data format has no special treatment, and it is easy to have hidden dangers of information security.

 technical problem

 [0005] The main purpose of the present invention is to provide a method for processing merchandise alliance channel promotion information, which aims to solve the problem that merchants use the alliance two-dimensional code to promote separately and cannot integrate resources and cannot guarantee information security.

 Problem solution

 Technical solution

[0006] In order to achieve the above object, the present invention provides a merchandise alliance channel promotion information processing method, which is applied to a merchant alliance platform, where the merchant alliance platform is connected with a merchant terminal through a network, and the merchant terminal also passes with the mobile terminal. Network connection, the method includes the following steps: [0007] receiving an affiliate request of an item sent by each merchant terminal;

 [0008] parsing the affiliation request of each merchant terminal to obtain communication information of each merchant terminal and the provided commodity f π;

 [0009] generating and transmitting a federation two-dimensional code to each merchant terminal according to the communication information of each merchant terminal and the provided commodity information;

 [0010] when the mobile terminal completes the electronic payment by using the alliance two-dimensional code in any merchant terminal in the digitization alliance, receiving the amount of the alliance two-dimensional code and the electronic payment from the merchant terminal that completes the electronic payment;

[0011] calculating the number of the affiliate two-dimensional code and the total amount of the electronic payment received by the merchant terminal from the mobile terminal within the preset time interval;

 [0012] adjusting the product information provided by each merchant terminal in the alliance QR code according to the number of the alliance two-dimensional code received by the merchant terminal from the mobile terminal and the total amount of the electronic payment in the preset interval .

 [0013] Preferably, the name of the product information product, the introduction of the product, the discount range of the product, the consumption location of the product, the quantity of the product, the price of the product, and the usage rule.

[0014] Preferably, when the mobile terminal acquires the alliance two-dimensional code from the merchant terminal, the merchant terminal adds an acquisition label to the alliance two-dimensional code, and the acquisition label indicates the alliance two-dimensional code From which merchant terminal to get.

 Advantageous effects of the invention

 Beneficial effect

 [0015] The merchandise alliance channel promotion information processing method of the present invention can form a plurality of merchant terminals into a digital alliance, and any one of the merchant terminals can consume through the alliance two-dimensional code, and the merchant terminals in the digital alliance cooperate with each other. Avoiding the situation of individual affairs and improving the efficiency of promoting the products provided by the merchants. At the same time, according to the consumption situation of each merchant terminal, the resource configuration of each merchant terminal is adjusted, and the resource configuration of the merchant terminal in the digital alliance is optimized. Further, in the promotion process of the alliance two-dimensional code, the specific format conversion of the data in the alliance two-dimensional code improves the information security of the alliance two-dimensional code.

 Brief description of the drawing

 DRAWINGS

1 is a flow chart of a preferred embodiment of a method for processing merchandise alliance channel promotion information according to the present invention. BEST MODE FOR CARRYING OUT THE INVENTION

 BEST MODE FOR CARRYING OUT THE INVENTION

 [0017] Referring to Fig. 1, there is shown a flow chart of a preferred embodiment of the method for processing merchandise alliance channel promotion information of the present invention. In this embodiment, the product alliance channel promotion information processing method is applied to a merchant alliance platform, and the method includes the following steps:

 [0018] Step S11: receiving an affiliate request for the related product sent by each merchant terminal (for example, an affiliate request regarding the health management service). The affiliate request includes communication information of the merchant terminal (for example, a mobile phone number, an email address, an instant messaging software account, and the like) and product information. The product information includes, but is not limited to, the name of the product, the introduction of the product, the discount range of the product, the place of consumption of the product, the quantity of the product, the price of the product, and the rules of use. Specifically, the merchant terminal acquires the associated two-dimensional code by means of scanning code, and when the merchant terminal accesses the link address in the associated two-dimensional code, the merchant terminal integrates communication information and product information. Go to the affiliate request and send it to the merchant alliance platform. It should be noted that, since the communication information belongs to private information, in order to ensure information security, the communication information is integrated into the joining request (integrated by the command generator), and the encryption and decryption algorithm (for example, the MD5 encryption and decryption algorithm) is adopted. , RS A encryption and decryption algorithm, DES encryption and decryption algorithm, DSA encryption and decryption algorithm, AES encryption and decryption algorithm, etc.) encrypt the communication information. The affiliate request can also be converted to a specific format and transmitted to the merchant alliance platform in a specific format.

[0019] Step S12: Parse the affiliation request of each merchant terminal to obtain communication information of each merchant terminal and the provided commodity information.

 [0020] Specifically, if the affiliation request is a binary code of a specific format, the binary code of the specific format is first parsed, and then according to an encryption and decryption algorithm (for example, an MD5 encryption and decryption algorithm, an RS A encryption and decryption algorithm, and a DES) The encryption and decryption algorithm, the DSA encryption and decryption algorithm, the AES encryption and decryption algorithm, etc. decrypt the parsed affiliate request to obtain the communication information of the merchant terminal.

 [0021] Step S13: Generate and send an affiliate QR code to each merchant terminal according to the communication information of each merchant terminal and the provided commodity information.

[0022] Specifically, the affiliate QR code is generated by the communication information of each merchant terminal and the provided commodity information by a two-dimensional code generator installed on the merchant alliance platform. In addition, the affiliate QR code is sent to the mobile phone number, and/or email address of the merchant terminal, and/or the instant messaging software account. Said The mobile terminal acquires the alliance two-dimensional code of the merchant terminal by scanning the alliance two-dimensional code of any merchant terminal. It should be noted that, when a union two-dimensional code including communication information of each merchant terminal is generated, the merchant terminal connected to the merchant alliance platform constitutes a digital alliance. In addition, the mobile terminal acquires the alliance two-dimensional code from the merchant terminal, and the merchant terminal adds an acquisition label to the alliance two-dimensional code (may be represented by a piece of text including a name of the merchant terminal, for example , "Union code obtained from the XXX merchant terminal"), the acquisition tag indicates from which merchant terminal the affiliate QR code is obtained.

 [0023] Step S14: when the mobile terminal completes the electronic payment by using the affiliate QR code in any merchant terminal in the digitization alliance, the receiving the alliance QR code and the electronic payment from the merchant terminal that completes the electronic payment The amount.

 [0024] Step S15: Calculate the number of the alliance two-dimensional code and the total amount of the electronic payment received by the merchant terminal from the mobile terminal within a preset period (for example, one month).

[0025] Step S16: adjusting the number of the alliance two-dimensional code received from the mobile terminal and the total amount of the electronic payment according to each merchant terminal within the preset interval (for example, one month), and adjusting the alliance two-dimensional code Product information provided by each merchant terminal.

Specifically, when the number of the affiliate two-dimensional code received by the merchant terminal from the mobile terminal exceeds a first preset number (for example, 100 sheets) within one month, and the merchant terminal receives from the mobile terminal The total amount of the electronic payment exceeds the first preset amount (for example, 100,000 RMB), indicating that the business of the merchant terminal is honoured, and the investment needs to be expanded. Thereafter, the merchant terminal is added to the alliance QR code. The provided product information (for example, adding one or more item information to the affiliate QR code, thereby increasing the business of the merchant terminal).

 [0027] when the number of the affiliate two-dimensional code received by the merchant terminal from the mobile terminal within one month is lower than the second preset number (for example, 30 sheets) and the electronic payment received by the merchant terminal from the mobile terminal The total amount is less than the second preset amount (for example, 30,000 yuan), indicating that the business of the merchant terminal is generally required, and the investment needs to be reduced. Thereafter, the goods provided by the merchant terminal are reduced in the alliance QR code. Information (eg, reducing one or more item information in the affiliate QR code, thereby reducing or reducing the business of the merchant terminal).

[0028] When a merchant terminal receives the number of alliance two-dimensional codes from the mobile terminal within one month is lower than the second pre- The number is higher than the second preset number (for example, 30 sheets), and further, the total amount of the electronic payment received by the merchant terminal from the mobile terminal is lower than the first preset amount (for example, 100,000 yuan) and exceeds The second preset amount (for example, 30,000 yuan) 吋, does not adjust the product information of the merchant terminal in the alliance QR code to maintain the status quo.

 [0029] By adjusting the product information provided by each merchant terminal in the affiliate QR code, the digital alliance can increase or decrease the investment and dynamically adjust the resources according to each merchant terminal.

 Industrial applicability

 [0030] The merchandise alliance channel promotion information processing method of the present invention can form a plurality of merchant terminals into a digital alliance, and any one of the merchant terminals can consume through the alliance two-dimensional code, and the merchant terminals in the digital alliance cooperate with each other. Avoiding the situation of individual affairs and improving the efficiency of promoting the products provided by the merchants. At the same time, according to the consumption situation of each merchant terminal, the resource configuration of each merchant terminal is adjusted, and the resource configuration of the merchant terminal in the digital alliance is optimized. Further, in the promotion process of the alliance two-dimensional code, the specific format conversion of the data in the alliance two-dimensional code improves the information security of the alliance two-dimensional code.

Claims

Claim [Claim 1] A merchandise alliance channel promotion information processing method is applied to a merchant alliance platform, wherein the merchant alliance platform is connected with a merchant terminal through a network, and the merchant terminal is further connected to the mobile terminal through a network. The method includes the following steps:  Receiving an affiliation request of the product sent by each merchant terminal; parsing the affiliation request of each merchant terminal to obtain the communication information of each merchant terminal and the provided product information; according to the communication information of each merchant terminal and the provided goods The information generates and sends the affiliate QR code to each merchant terminal;  When the mobile terminal completes the electronic payment by using the affiliate QR code in any merchant terminal in the digitization alliance, receiving the amount of the alliance two-dimensional code and the electronic payment from the merchant terminal that completes the electronic payment;  Calculating the number of the affiliate QR codes received by the merchant terminal from the mobile terminal and the total amount of the electronic payment in the preset interval; and  The commodity information provided by each merchant terminal in the affiliate QR code is adjusted according to the number of the affiliate QR codes received by the merchant terminal from the mobile terminal and the total amount of the electronic payment in the preset session.  [Claim 2] The product alliance channel promotion information processing method according to claim 1, wherein the name of the product information product, the introduction of the product, the discount range of the product, the place of consumption of the product, the quantity of the product, The price of the goods and the rules of use. [Claim 3] The product alliance channel promotion information processing method according to claim 1, wherein the name of the product information product, the introduction of the product, the discount range of the product, the place of consumption of the product, the quantity of the product, The price of the goods and the rules of use.