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Carvajal Langaard, 2020 - Google Patents

Improving the Online Checkout Experience: What are the shortcomings in the current systems?

Carvajal Langaard, 2020

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Document ID
1884158756492614763
Author
Carvajal Langaard N
Publication year

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Snippet

The purpose of this study is to investigate customers' needs in an online checkout system and explain why the payment provider Klarna is so sought-after. This is of particular interest to companies working with e-commerce. Using cognitive walkthrough plus a test survey, this …
Continue reading at www.diva-portal.org (PDF) (other versions)

Classifications

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