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PLATFORM / IMAGE

Cloudinary Image

Generative AI-powered image APIs that automate advanced image processing, dynamic editing, optimization, and delivery at massive scale.  Transform and serve the perfect image to every user, on every device, every time.

Trusted by Over 10,000 Brands

High-Performing Images On All Channels

  • Deliver fast-loading visuals on any device, automatically optimized for size, quality, and resolution.
  • Optimize and compress images in real time to improve Core Web Vitals without sacrificing quality.
  • Deliver globally with multi-CDN support to ensure a responsive, consistent brand experience while reducing load times.
  • Adapt and personalize assets automatically for devices, languages, regions, and user data.

Key Features

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Automatic Formatting

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Responsive Images

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AI-Based Auto Cropping

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Multi-CDN Delivery

Transform, Repurpose, and Scale Visual Content

  • AI-powered tools and transformations adapt, enhance, and extend asset use while maintaining brand consistency.
  • Reduce manual edits with dynamic resizing, enhancing, cropping, background removal, or replacement. Upscale and polish UGC or partner‑supplied content to match brand standards.
  • Repurpose existing assets for new campaigns quickly, cutting re‑ and post-production costs and delays.

Key Features

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Generative Restore & Enhance

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Upload Widget

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Image Upscale

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Generative Fill

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Generative Remove/Replace

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Background Replace

Rich Visual Content that Drives Conversions

  • Personalize product imagery with visual effects and overlays based on customer preference and behavior to increase online engagement and drive sales.
  • Use AI-powered background replacement, content extraction, color changes, and overlays to create image variants without the costly reshoots.
  • Build dynamic product configuration tools by combining transformations and overlays programmatically.
  • Scale transformations and visual identity across thousands of images simultaneously to create clean, uniform, conversion-driving product imagery.

Key Features

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Generative Recolor

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Background Removal

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Product Gallery Widget

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Drop Shadows

Introducing

Cloudinary AI Refiners

Easily perfect GenAI outputs with intuitive editing tools, making automated transformations practical, customizable, and ready to scale.

See Cloudinary Image in Action

Short interactive demos illustrating some of Cloudinary Image’s most powerful features.

Building With Cloudinary

Power your product with media that scales. See how our Image and Video APIs fit into your stack.

Build Today

Creative Automation

Automate repetitive design and editing tasks to produce high quality, on brand visuals at massive scale.

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Case Studies

ENGAGEMENT

Neiman Marcus reduced photoshoot-to-web time by 50% and achieved 3x faster page loading time.

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CONVERSIONS

Stylight increased conversions and revenue by 2.2%.

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EFFICIENCY

Minted went from new product launch in weeks to hours.

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For Developers

Developer Portal
Explore the SDKs, APIs and demos available through Cloudinary.
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Cloudinary AI
Learn more about how we use AI to help brands scale their efforts in a practical and safe way.
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Documentation
Learn more about Cloudinary, watch video tutorials and more in our Documentation Portal.
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Image APIs
Learn more about our Cloudinary Image APIs, best practices, integrations and transformations.
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Ready to start using Cloudinary?

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experiences in minutes.

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