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Ten years ago we launched AdSense to help publishers earn money by placing relevant ads on their websites. I can still remember the excitement and anticipation as AdSense went live that first day.
Our small team huddled together in a cramped conference room, and right away we saw that publishers were as excited about AdSense as we were.
Fast-forward 10 years, and AdSense has become a core part of Google’s advertising business. The AdSense community has grown to include more than 2 million publishers, and last year alone, publishers earned more than $7 billion from AdSense. AdSense is a community that thrives because of all the content creators we are so fortunate to partner with. Their stories inspire us to do our part to make AdSense great.

On this occasion, it’s especially inspiring to hear the stories of partners who have been with us since the very beginning—like a retiree in New Zealand who was able to pursue her dream of writing about her garden, a tech support expert in Colorado who can spend more time with his kids, and a theme park reviewer who now sends employees around the world to test and review rides—all thanks to money earned from AdSense.

As part of our 10th anniversary celebration, we hope you’ll tune into our live Hangout on Air today at 10 a.m. PDT (5 p.m. GMT) on the AdSense Google+ page. I look forward to joining several of our partners to share stories from the early days of AdSense, talk about how we’ve all grown since then, and discuss the future for publishers and online advertising. And if you want even more 10th anniversary celebration, just visit our AdSense 10th anniversary page at any time.

Posted by Susan Wojcicki, SVP, Ads and Commerce

When you share your words, thoughts and photos on Blogger, you are sharing your passions with the world. Sometimes, you’re passionate about brands or products. Starting today, you can make money by promoting relevant products in your posts, gaining income for each new customer you introduce to your favorite brands.

This is a new way for you to monetize your blog, giving you control over the advertisers and products you promote, and better connecting your readers with the things you love.


To get started, go to the Earnings tab on Blogger, and click “Get Started”. If you have an existing AdSense account and the content of your blog matches available ad categories, you're already set. Select an affiliate ad from the “Advertiser Products” widget that appears in the Post Settings panel in the post editor. If you don’t already have an AdSense account, sign up.

When you post about a brand or product from a featured advertiser, the Google Affiliate Ads for Blogged widget will help you to display an affiliate ad in your blog, which can be a text link, a product image, or a banner. You may earn commissions when someone clicks on your ads and makes a purchase on the advertiser’s site, going beyond “payment per click” to “payment per action” and extending the influential relationship you have with your audience.

Get started with Google Affiliate Ads for Blogger today to monetize your blog and bring your readers to the products you love.

Hi, my name is Andy Chung. I work on the Google AdSense team helping online publishers, specifically Blogger users like you, ensure your blogs are optimized to generate as much income for you as possible.

A few weeks ago we met with many of you at the 2011 BlogWorld & New Media Expo. One of the consistent themes we heard was: "please provide me with more tips on how to make money with my blog.”

At your request, we’re happy to bring you a series of posts with some helpful tips on how to configure AdSense to give you the highest possible return from your blog.

If you've been thinking about monetizing your blog and are unfamiliar with how Google AdSense works, here are the three things you need to know:

1. AdSense is built into Blogger:
You can easily sign up and start showing ads on your blog, without having to leave Blogger, by clicking on the "Earnings" tab in your dashboard. After completing the AdSense application, the next step is to designate where you want the ads to appear on your blog. Once your application is approved, we’ll start serving ads and you’ll start making money. And unlike many other blogging platforms, Blogger doesn’t take a cut of your revenue.



2. AdSense serves relevant ads on your blogs:
AdSense works by matching text and image ads to your blog based on your content and the types of users that visit your site. For example, if you write about running, your readers may see ads next to your post about running shoes and equipment. Ads are created and paid for by advertisers who want to promote their products.

3. Great content is key:
Posting high quality content is the best way to maximize your returns with AdSense. It’s important to take a little extra time defining your topic, creating a post that is engaging and matters to your readers. The more interesting and appealing your content is, the more likely your readers will be to click on the ads on your blog.

This short video will also give you a quick overview of AdSense and how it works with Blogger:


Stay tuned to the Blogger Buzz blog for more tips and tricks about monetization in the coming weeks.

Posted by Andy Chung, AdSense

Posted by Courtney, AdSense North America team

AdSense is a great way to get paid for doing what you love to do: blogging! AdSense allows you to show targeted ads on your blog and earn revenue from your traffic. It also helps your visitors find things they may be interested in, based on the content of your blog posts. Best of all, AdSense is free and you have the option to remove the ads at any time.

The AdSense system shows ads relevant to the content of your blog and you can easily customize the look and feel of the ads to match your blog. If your blog is about fashion, you may show ads for shoe designers or clothing stores. If your blog is about cars, you may see ads for car dealerships or auto shops. Using filters, you can have control over the content of the ads you display by choosing to block categories of ads or even specific advertisers.

With the free suite of powerful AdSense reporting tools, you can pull detailed reports that will help you track your revenue and identify opportunities to earn more money. You can see earnings by day, page, domain or specific ad unit and can also use Google Analytics to see the source of your traffic and earnings.

Adding AdSense to your blog is easy. Just follow these steps:
  1. Log in to Blogger, choose your blog, and go to the “Monetize | Set up AdSense” tab.
  2. Choose where you want to show your ads on your blog and hit “Next.”
  3. If you’re new to AdSense, follow the easy online steps to sign up for a new AdSense account. If you already use AdSense, you can log in to AdSense and link your Blog to your AdSense account.



If you’re using a Classic template, you can add AdSense to your blog by following the steps outlined here.

To learn even more, come take a tour with Google AdSense.

You may have noticed that about a week ago a new tab showed up in Blogger for your blog. The tab is called Monetize, and in case it isn't clear what that means: it's now easier than ever to make money with your blog! (There's also a "Monetize" link from your Dashboard as well.)

The current Monetize tab allows you to apply for an AdSense account (or link your Blogger blog to an existing AdSense account). You can then choose where to place ads on your blog, and once ads start appearing on your blog, review your earnings. We use the AdSense API to pull your live earnings data from your AdSense account, so now it's easy to check how your revenues are doing without leaving the Blogger interface.

Please note that new applications may take a few days to process, and not every site will be approved (for more on the eligibility criteria for an AdSense account, please see here). Details about the monetize tab and the information presented there is available in Blogger's Help section.

AdSense recently introduced a feature called video units, that lets you include relevant YouTube video on your blog, and make money from ads on it. Here’s what they have to say about it:
"We're excited about the launch of video units -- a new way to enrich your blog with quality, relevant video content in an embedded, customizable player. Simply embed a snippet of code and have relevant YouTube partner content streamed to your blog. You can choose categories of video to target to your site, select content from individual YouTube partners, or have video automatically targeted to your blog's content. Companion and text overlay ads are relevant and non-intrusive. To further blend the YouTube player into your blog, you can also customize the color scheme and layout as well as choose from three different player sizes."
AdSense Help has some more information about video units. Once you’ve created the code for a video unit, you can easily add it to your blog’s template using an HTML/JavaScript page element.

Just wanted to bring your attention to a small yet nifty (and long-requested!) feature we recently added to Blogger's AdSense integration: inline ads

You can now show AdSense ads inside your block of blog posts, up to 3 times on your main blog page. This should definitely improve monetization for those of you using AdSense on your blogs, as this places the ads inline with your blogs' actual content. The AdSense blog shows how it works, and here are a few example blogs using the feature: