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Having a solid understanding of the traffic and visitor engagement statistics of your blog is one of the best ways to help it grow, and that’s why today we’re excited to announce that you can now easily connect your Google Analytics account with your blog.

Adding Google Analytics to your blog will give you more insight into where your visitors are coming from and help you determine which content they engage with the most. It's an easy to use, powerful, free product that is used internationally by businesses large & small.

If you already have a Google Analytics account, simply navigate to your blog’s Settings > Other tab and enter your blog's Google Analytics Web Property ID. Blogger will then insert Google Analytics code into your blog automatically, regardless of which template you're using, including mobile.

For more details and troubleshooting tips, check out this post on the Blogger Developers Network blog.

A few notes:
  • Google Analytics is supported on blogs using Dynamic Views, Layouts templates, and mobile templates, but not Classic templates.
  • Because of the technical differences in how Blogger’s stats and Google Analytics collect data, you are likely to see some minor discrepancies between the two.
Posted by Muthu Kannan, Software Engineer


Posted by Noah Fiedel and Wiktor Gworek, Software Engineers

Just in time for our eleventh birthday, we are excited to introduce Stats for Blogger. First launched to Blogger in Draft back in July, Blogger Stats is a cool real-time stats service that's fully integrated with Blogger; you don't need to do anything to enable it for your blog. You can find the new Stats tab on your blog’s dashboard—go ahead and take it for a spin!



Feature Highlights

Stats is an important piece of the blogging puzzle, as it allows you to track your blog's traffic and find out exactly what your audience is looking for. As such, integrated, real-time stats has been one of the most frequently requested features from our users. You can find more information about Blogger Stats in our earlier announcement; meanwhile, here are some quick highlights for you.
  • Real-time tracking. Each time your blog is viewed, you can see the change on your stats almost immediately
  • Insights about your audience. Top search keywords, countries, browsers, and more
  • Great user interface. Beautiful, easy-to-read graphs and charts

Updates

After our initial launch to Blogger in Draft, we had some very helpful feedback and suggestions from you. Based on them, we’ve made improvements including the following:
  • Self-view exclusion. Some of you wanted Blogger Stats to exclude your own pageviews, and now there’s an option for that: On Stats | Overview, click on the “Don’t track your own pageviews” link (it’s on the right side, under the pageview summary) and select the “Don’t track my pageviews” option. We’re also now excluding traffic coming from Blogger admin pages and post Preview, providing more accurate pageview data.
  • More effective bot traffic filtering. We’ve made several improvements to detect “bots” (the non-human visitors, such as crawlers) including extending our list of known “bots” to provide more accurate pageviews from real visitors.
  • Internationalization. Blogger Stats is now available in more than 40 languages.

We hope you like  Blogger Stats. By the way, there must be something good about August—not only is it our birth month, we’ve gone from four Admin Dashboard tabs to six, just this month alone! (The other new tab we’ve added this month was the Comments tab, which was another highly requested feature.) We still have some more ground to cover, but just wanted to say we’re working really hard to deliver the features you’ve wanted to see on Blogger. Looking forward to seeing you all at the upcoming Meetup!