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Customer Service Software
Customer service software is designed to help businesses improve interactions with their customers. It provides an easy way to manage customer inquiries and feedback, as well as document customer activity and history. This can enable companies to be more efficient with customer support and streamline the process of providing assistance. Customer service software often involves automation of routine tasks, allowing for improved performance in the long term.
Customer Satisfaction Software
Customer satisfaction software helps businesses measure, track, and improve the satisfaction levels of their customers. These tools collect feedback through various channels such as surveys, reviews, and direct customer interactions to gauge satisfaction and identify areas for improvement. Many customer satisfaction software solutions include features like Net Promoter Score (NPS) surveys, customer satisfaction (CSAT) ratings, and sentiment analysis to assess customer experiences and track trends over time. These insights enable businesses to address customer pain points, improve product or service offerings, and enhance customer loyalty. By providing actionable data, customer satisfaction software helps companies refine their strategies and foster better customer relationships.
Customer Advocacy Software
Customer advocacy software is designed to help organizations identify, engage, and mobilize their happiest and most loyal customers into active brand advocates. It provides tools for tracking satisfied customers, encouraging them to provide referrals, testimonials, reviews or participate in community activities, and rewarding their advocacy efforts. The platform also lets companies monitor advocate activity, analyze the impact of advocacy on growth and retention, and integrate advocacy programs with marketing, sales and customer success workflows. By promoting peer-to-peer recommendations and authentic customer voices, customer advocacy software helps drive trust, amplify word-of-mouth, and ultimately support customer acquisition and loyalty. Because advocates can influence prospects and peers more credibly than traditional advertising, this software gives marketers and customer success teams a strategic lever for growth.
Customer Retention Software
Customer retention software enables companies to retain the customers and clients they already have, and increase the overall life of their customers. Customer retention platforms offer a variety of tools to improve overall customer satisfaction so that customers don't cancel their recurring subscriptions or plans. Customer retention software offers features such as user data collection, insights, events-based analytics, in-app analytics, churn prevention tools, and more. Subscription businesses, SaaS companies, and any businesses that sell ongoing plans can benefit from customer retention software. Here's a list of the best customer retention software:
Customer Loyalty Software
A customer loyalty software is used to track and manage customer value and engagement information after purchasing a product or service and encourage further sales.
Customer Success Software
Customer success software helps businesses proactively manage customer relationships to ensure clients achieve value from their products or services. It provides tools to track customer health metrics, such as usage and engagement, allowing teams to identify potential issues early and offer timely support. With automated check-ins, segmentation, and personalized outreach features, the software enables customer success teams to foster stronger client relationships. By integrating with CRM and analytics platforms, it provides a complete view of the customer journey, helping to reduce churn and increase retention. Customer success software ultimately enhances customer satisfaction, loyalty, and lifetime value.
Customer Engagement Software
Customer engagement software helps businesses manage and improve interactions with their customers, enhancing overall relationships and satisfaction. These platforms typically offer tools for personalized communication, such as email, chat, and social media integration, to engage customers across multiple touchpoints. Features often include customer segmentation, campaign management, automated responses, feedback collection, and analytics to track engagement metrics. By using customer engagement software, businesses can increase customer loyalty, drive retention, and create more targeted marketing strategies based on customer behavior and preferences.
Customer Feedback Software
Customer feedback software enables businesses to collect, manage, and analyze feedback from customers to improve products, services, and overall customer satisfaction. These platforms offer tools for creating surveys, polls, and questionnaires that can be distributed through various channels such as email, websites, and mobile apps. They also provide analytics and reporting features to help businesses identify trends, measure satisfaction, and pinpoint areas for improvement. Many customer feedback software solutions integrate with customer relationship management (CRM) and support systems to provide a comprehensive view of the customer experience. By gathering insights directly from customers, businesses can make data-driven decisions and enhance customer loyalty.
Customer Onboarding Software
Customer onboarding software, also known as client onboarding software, enables companies to seamlessly onboard new customers after the sales process.
Customer Communications Management Software
Customer communications management (CCM) software helps organizations create, deliver, and manage personalized communications across multiple channels such as email, SMS, print, and web. It enables businesses to design dynamic templates, automate messaging workflows, and ensure compliance with branding and regulatory standards. CCM software often includes features for customer data integration, content management, analytics, and real-time interaction tracking to enhance engagement and customer experience. By centralizing communication processes, it improves consistency, reduces costs, and accelerates message delivery. This software is widely used in industries like finance, healthcare, telecommunications, and insurance to maintain effective and compliant customer communications.
Customer Journey Mapping Tools
Customer journey mapping tools help businesses visualize, understand, and optimize the entire experience a customer has with their brand, from initial awareness to post-purchase interactions. These tools allow businesses to map out the touchpoints where customers interact with the company, track customer emotions, identify pain points, and gather insights to improve customer experience (CX). Features often include drag-and-drop interfaces, integration with CRM systems, real-time data analytics, and collaboration features for cross-functional teams. By leveraging these tools, organizations can create more personalized, efficient, and seamless customer experiences across multiple channels.
Customer Self-Service Software
Customer self-service software is a platform that allows customers to resolve their inquiries, manage their accounts, and access services without the need for direct interaction with customer support representatives. These tools typically include features like knowledge bases, FAQs, chatbots, support ticketing systems, and account management portals. Customer self-service software empowers users to find answers to their questions, troubleshoot issues, and perform tasks such as checking order status or managing subscriptions at their convenience. By providing a seamless, 24/7 self-help experience, businesses can improve customer satisfaction, reduce operational costs, and increase efficiency.
Social Customer Service Software
Social customer service software allows businesses to offer customer service to their clients through social media networks and platforms.
Customer Data Platforms (CDP)
Customer Data Platforms (CDPs) are software solutions designed to collect, unify, and manage customer data from various sources across an organization. These platforms aggregate data from different channels such as websites, social media, CRM systems, and purchase history, creating a centralized and comprehensive customer profile. CDPs allow businesses to segment and analyze customer data, enabling more personalized marketing and communication strategies. They also provide real-time data integration, ensuring that customer information is always up-to-date and accessible for decision-making. By leveraging CDPs, companies can enhance customer experiences, improve targeting, and drive better business outcomes.
CRM Software
CRM software is a type of software that businesses use to manage and analyze customer interactions and data. It helps businesses improve customer service by tracking customer information, analyzing trends, and providing customized communications for customers. CRM software also helps organizations to manage sales leads, track contacts, and automate certain customer-facing activities. Many CRM solutions offer automated workflows that streamline processes such as marketing campaigns and customer onboarding.
Customer Experience Software
Customer experience software helps businesses manage and enhance interactions with their customers across various touchpoints, ensuring a seamless and positive experience. It provides tools for tracking customer feedback, monitoring engagement, and analyzing behavior to improve customer satisfaction and loyalty. The software often includes features like customer surveys, analytics dashboards, and automation to streamline communication and personalize experiences. By gaining insights into customer preferences and pain points, businesses can tailor their services and improve overall customer journeys. Ultimately, customer experience software enables organizations to build stronger relationships, increase retention, and drive growth by focusing on customer-centric strategies.
Customer Training Software
Customer training software, also referred to as customer education software or customer LMS, enables organizations to train and educate their clients and customers about a company's products and services. Customer training software enhances customer experience and improves customer success in order to increase customer retention and satisfaction, and reduce support requests.
Customer Intelligence Platforms
Customer intelligence platforms are designed to help organizations better understand their customers. These systems collect and analyze large amounts of data in order to provide insights about customer trends, preferences, pain points, and behaviors. They are created to provide information that can be used to inform decisions such as product development, marketing strategy, customer support, and pricing. Customer intelligence platforms can also be used for personalization purposes to create unique experiences for customers.
Customs Compliance Software
Customs compliance software helps businesses manage and automate the complex processes involved in importing and exporting goods across international borders. It ensures adherence to customs regulations, tariff classifications, documentation requirements, and trade agreements to minimize delays, fines, and penalties. The software typically includes features such as automated customs declarations, product classification, duty and tax calculation, risk assessment, and audit trails. Integration with shipping, ERP, and logistics systems enables seamless data exchange and real-time tracking of shipments. Customs compliance software is essential for importers, exporters, freight forwarders, and customs brokers aiming to streamline global trade operations and maintain regulatory compliance.
Customer Segmentation Software
Customer segmentation tools, also known as user segmentation or audience segmentation tools, enable companies to segment their users or customers into different groups.
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  • 1
    Driftrock

    Driftrock

    Driftrock

    Capture 3x more leads. Track and convert leads from 20+ sources. 1. Connect or create 20+ lead sources, Driftrock forms and chatbots. 2. Track every lead from source, ad or keyword through to the conversion, lead validation and campaign optimization to increase lead quality. 3. Increase list conversion rate with segmentation and automated audience nurturing. 4. Keep your CRM in sync with Facebook, Google and LinkedIn Custom Audiences. 5. Use Driftrock customer segments to create...
    5 Ratings
    Starting Price: $49
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  • 2
    Kevel

    Kevel

    Kevel

    Kevel (previously Adzerk) gives you the APIs needed to quickly build your own fully-customized ad server for sponsored listings, internal promotions, native ads, and more – so you can take back the Internet and drive more online revenue. Our award-winning platform handles over three billion API requests each day, and it’s helped industry leaders like Yelp and Ticketmaster shorten their build times by more than 90%.
    96 Ratings
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  • 3
    1plusX

    1plusX

    1plusX GmbH

    At 1plusX, we empower publishers and advertisers to take control of their first-party assets to drive business results. Our real-time data management, data clean room, and CTV solutions converge to help customers engage their audiences with more meaningful and personalized content and advertising. We support publishers in monetizing their inventory and optimize advertisers’ marketing performance through data. So far, we’ve enhanced the marketing performance of companies around the world...
    2 Ratings
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  • 4
    ViralGains

    ViralGains

    ViralGains

    Put the customer at the center of your advertising strategy. Customers—both current and prospective— expect tailored brand experiences, but today’s advertising strategies prioritize serving impressions over the customer experience and business outcomes. The ViralGains OdysseyTM platform allows you to orchestrate ad journeys to capture the voice of the customer—their preferences, needs, and behaviors—and respond with customized ads. This advertising approach has proven to: Boost brand trust by 2...
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  • 5
    Pega Marketing

    Pega Marketing

    Pegasystems

    Instead of pushing outbound offers, deliver personalized, one-to-one engagement marketing during existing customer interactions. Pega’s next-best-action approach arbitrates between sales, service, risk, retention, and operational concerns in real time to optimize your messages. Empower marketers to more effectively differentiate customers with the potential to grow. Pega’s next-best-action strategies ensure that each customer is targeted with the most suitable action to help grow your bank...
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  • 6
    Logrise Amplifier
    Google, Facebook, Amazon, anyone you want! The more you add, the better: Amplifier will be able to study your customers and users much better. At a low cost, Amplifier will study your audience and communicate with potential customers, offering them what they want to buy. Amplifier helps you capture quality leads, even if you don't have a website. Amplifier will help you grow your audience, retain customers and increase conversion rates. Our software brings all your channels together on a single...
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  • 7
    BPRISE

    BPRISE

    BPRISE

    BPRISE is an advertising and marketing technology firm that brings brands and retailers closer to their mobile-first customers in the online and offline space through ads triggered at relevant locations and measures the impact of ads on conversion and engagement. Our Solution: A Marketing Suite To Engage Your Digital-First Customers Offline And Online. The marketing suite ‘BPRISE Blend’ optimizes the reach of ad campaigns, captures the depth of marketing attribution and visualizes customer...
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  • 8
    Orlo

    Orlo

    Orlo

    With a whole load of channels to toggle between and the public always watching, delivering social customer care and marketing content that knocks their socks off is no easy feat. But what if you could enhance your tech stack with one powerful platform to manage your digital conversations? Well, now you can. The Orlo platform empowers you to focus on what really matters - providing a great customer experience - and it only takes a matter of hours to get you set up! The Orlo Inbox brings together...
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  • 9
    Salesforce Data Cloud
    Salesforce Data Cloud is a real-time data platform designed to unify and manage customer data from multiple sources across an organization, enabling a single, comprehensive view of each customer. It allows businesses to collect, harmonize, and analyze data in real time, creating a 360-degree customer profile that can be leveraged across Salesforce’s various applications, such as Marketing Cloud, Sales Cloud, and Service Cloud. This platform enables faster, more personalized customer...
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  • 10
    V12

    V12

    V12

    V12’s new breed of marketing blends data, technology and analytics to drive accelerated results. Consumers produce mountains of data everyday as they shop across a myriad of channels and devices. This data is fragmented across many systems and marketing platforms — obscuring customer behavior. The V12 CDP harnesses the power of each of these data sources and blends it with our suite of industry-leading 3rd party data assets to create one single version of the customer truth. Get to know your...
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  • 11
    Oracle Responsys
    Through a single platform, marketing organizations can manage and orchestrate all interactions with your customers across email, mobile, social, display, and the web. CMOs across all industries will be equipped with the ability to drive exceptional customer experiences across all marketing interactions and throughout the customer’s lifecycle. Make data from disparate sources useful, create precisely targeted audiences, and then empower customers to determine their own next experience...
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  • 12
    Unboxing

    Unboxing

    UnDigital

    Unboxing Marketing Automation will significantly increase customer retention and revenue. The perfect marketing message and CTA for every e-commerce customer will be automatically dropped inside their package from your fulfillment center. Provide the perfect marketing message and CTA for every e-commerce customer inside their package automatically dropped in at your fulfillment center. Built for efficiency your operations team will never again need to store pre printed marketing inserts...
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  • 13
    Voyantis

    Voyantis

    Voyantis

    Our AI platform predicts each user’s future LTV shortly after the acquisition, making it easier for growth and marketing teams to make decisions and seamlessly act to optimize LTV/CAC. Voyantis’ codeless platform automatically ingests your zero-and first-party data to fuel your growth. Our machine learning engine predicts LTV, intent, retention, and churn on a user and cohort level from the very first engagement point. These predictions can be seamlessly used for measurement, audience...
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  • 14
    Sprinklr

    Sprinklr

    Sprinklr

    The only platform for all digital customer experiences. Purpose-built to break down silos. Every day, thousands of the world's largest enterprises use Sprinklr to market, advertise, research, care, and engage consumers across 23 social channels, 11 messaging channels, chat, SMS, and email. Why move from fragmented point solutions to a purpose built platform that is unified? Leverage the ability to collaborate across teams and channels with a unified view of the customer, context and content...
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  • 15
    TrafficGuard

    TrafficGuard

    TrafficGuard

    ... focus on achieving your marketing goals with peace of mind. Let TrafficGuard take the worry out of ad fraud protection and help you guard your: - Google Search (PPC) campaigns - Mobile UA campaigns - Affiliate spend - Social Networks But we don't just stop at technology - our expert campaign management and world-class customer service ensure you have a partner you can rely on for all your ad fraud protection needs.
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    89 Ratings
    Starting Price: Free for up to $2.5k ad spend
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  • 16
    AdRoll

    AdRoll

    AdRoll

    We level the playing field for e-commerce brands. Our AI works like a team of expert marketers who know your customers, fighting 24/7 to build your brand and grow your sales. Build a brand customers love, turn more visitors into customers, and grow customer loyalty with AdRoll’s growth marketing platform. Join over 37,000 bustling brands growing with AdRoll. Find more people who’ll fall in love with your brand. Our advanced audience targeting works together with our proprietary AI to create...
    6 Ratings
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  • 17
    Oracle Marketing
    Accelerate business growth and brand loyalty. Oracle CX Marketing (part of Oracle Cloud CX) is an integrated portfolio of digital marketing solutions that help B2B and B2C marketers use real-time intelligence and customer signals to deliver personalized experiences. Connect customer behaviors, transactions, and demographics across marketing, sales, service, and your back-office applications to create the next great experience for each individual. Collect data from more places, apply...
    1 Rating
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  • 18
    Thales Sentinel
    Sentinel Software Monetization solutions combine licensing, protection, and entitlement​​​​​​​ management to drive business growth. Let Sentinel help you extract the most value from your software. Our software solutions help customers generate new revenue streams, improve operational efficiency, increase customer satisfaction, and gain valuable business insights. Based on award-winning technology, Sentinel has a strong global customer base with over 10,000 customers, in 30 industries located...
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  • 19
    Mark

    Mark

    Mark

    Your customers take selfies all the time while visiting your business locations. Let them promote your brand! Promote your brand on Instagram via customers' selfies. Promote your brand and key offers. Increase store traffic and customer loyalty. Amplify your social media footprint. Connect with your customers at scale. Need Instagram exposure? Work with Nano-Influencers instead. Instagram remains the primary place for influencer marketing in 2020. Promote your brand with influencers! Pinterest...
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  • 20
    Orange Apron Media

    Orange Apron Media

    The Home Depot

    Advertising with The Home Depot means reaching our 198M individual customers online and in our 2,322 stores. Our website attracts 3.6 billion visits each year. Orange Apron Media allows you to connect your brand to our customers. Enjoy 24/7 access to The Home Depot's advertising portals with our self-service capabilities. Leverage real-time, brand-specific reporting to drive campaign optimization decisions that will update immediately. Our team is always available for support when questions...
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  • 21
    Zenreach

    Zenreach

    Zenreach

    See more customers. See them more often. Connect your online marketing with in-store results for digital marketing that consistently outperforms. If you run a business with a physical location, you need real customers walking in the door. Online traffic is no substitute for foot traffic. Audiences built on real customers and in-store results consistently outperform. Responsive communication based on behavior gets 2x more repeat customers. Measuring success based on who actually walks in gives...
    Starting Price: $99 per month
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  • 22
    The Next Ad

    The Next Ad

    The Next Ad

    Combine Facebook, Instagram and Google advertising campaign automation, insights and optimization. Get measurable results, engage with your customers on social media and grow your online business! Create and automate campaigns to easily find new potential customers. Build long-term customer relationships amongst your social community in a highly efficient way. Provide actionable and accurate Insights for the best campaign management and reporting. Create, manage and optimize advertising...
    Starting Price: €29 per month
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  • 23
    Confect

    Confect

    Confect

    Creatives are very important to performance. And you are missing a lot of performance and brand by not being able to customize your dynamic product ads. Split-test your way to the best performing design in your Dynamic Ads. Distinguish your ads from competitors to retain customers. Get creative and make unlimited graphic designs with the Confect editor. Easy to use and fully compatible with your brand. Synchronize your funnel by using your campaigns in your dynamic product ads too. Completes...
    Starting Price: $199 per month
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  • 24
    Semasio

    Semasio

    Semasio

    ​Semasio is a platform that maximizes advertising efficiency by combining expertise in human behavior, semantic technology, and real-time predictive targeting. It offers a range of products and services designed to enhance marketing strategies in a privacy-first world. It provides pre-built and custom audience targeting segments, enabling precise and flexible marketing campaigns. Through audience extension, Semasio helps brands discover new customers who exhibit similar behaviors to their best...
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  • 25
    BridgeLogic

    BridgeLogic

    BridgeLogic WiFi

    WiFi marketing, analytics and advertising platform for physical spaces. Working with an existing WiFi connection, BridgeLogic’s platform provides physical locations real-time customer social and demographic data and insight including name, age, gender, social interests, contact information, location, footfall, dwell, frequency of visits and much more. Grow loyalty programs, build customer data and provide revenue opportunities through venue analytics, guest intelligence, marketing automation...
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  • 26
    Leadspace

    Leadspace

    Leadspace

    Connect the dots between companies and people with the leading B2B Customer Data Platform. Drive true Customer Obsession with Leadspace CDP. All the data you need to understand your customers - accurate & in real-time, in a single place. Artificial Intelligence (AI) that transforms data into clear next-step recommendations, including who to target, how & when. Turnkey integrations into Sales, Marketing & Digital Ad platforms to ensure omni-channel execution & alignment. Leadspace CDP lets you...
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  • 27
    Adobe Campaign
    With Adobe Campaign, you can use rich customer data to create, coordinate, and deliver dynamic campaigns that customers actually want, through email, mobile, offline channels, and more. Improve the speed and scale of every aspect of your marketing campaigns, from creating segments and preparing messages to delivery. Communicating with your customers through multiple marketing channels can work for you or against you. When the different channels aren’t working together, there’s only noise...
    5 Ratings
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  • 28
    dJAX DMP Manager

    dJAX DMP Manager

    dJAX DMP Manager

    By using dJAX DMP Manager, Marketers, Publishers and Agencies can focus on improving customer experience across channels and turn user data into valuable business insights for better and higher ROI. Our DMP Manager offers customizable solutions helping businesses in the AdTech industry with data-driven marketing and advertising. It also offers the MarTech industry an edge over data-driven personalization to accomplish their goals with ease. The dJAX DMP Manager platform makes it easy to manage...
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  • 29
    Jebbit

    Jebbit

    Jebbit

    Experiences consumers love. The data you need. Create beautiful engagements that launch anywhere. No code required. Our experiences are designed to convert traffic on any device, driving more purchases while capturing declared data. Customers actively give you declared data. Capture intentions, preferences, motivations, and interests from your entire customer base. Power meaningful 1-to-1 marketing that delivers a personalized experience. Ask customers to actively give you declared data. Know...
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  • 30
    Appier AIQUA
    AIQUA is a proactive customer engagement platform that enables you to engage your audience based on their behavior inside and outside of your app or web environment. It helps you leverage AI to increase conversions on marketing owned channels. Drive higher engagement across all devices on all marketing owned channels. Understand and address your audience’s unique requirements the moment they land on your website. Recommend products that your customers are looking for outside of your app...
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