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Customer Service Software
Customer service software is designed to help businesses improve interactions with their customers. It provides an easy way to manage customer inquiries and feedback, as well as document customer activity and history. This can enable companies to be more efficient with customer support and streamline the process of providing assistance. Customer service software often involves automation of routine tasks, allowing for improved performance in the long term.
Customer Satisfaction Software
Customer satisfaction software helps businesses measure, track, and improve the satisfaction levels of their customers. These tools collect feedback through various channels such as surveys, reviews, and direct customer interactions to gauge satisfaction and identify areas for improvement. Many customer satisfaction software solutions include features like Net Promoter Score (NPS) surveys, customer satisfaction (CSAT) ratings, and sentiment analysis to assess customer experiences and track trends over time. These insights enable businesses to address customer pain points, improve product or service offerings, and enhance customer loyalty. By providing actionable data, customer satisfaction software helps companies refine their strategies and foster better customer relationships.
Customer Advocacy Software
Customer advocacy software is designed to help organizations identify, engage, and mobilize their happiest and most loyal customers into active brand advocates. It provides tools for tracking satisfied customers, encouraging them to provide referrals, testimonials, reviews or participate in community activities, and rewarding their advocacy efforts. The platform also lets companies monitor advocate activity, analyze the impact of advocacy on growth and retention, and integrate advocacy programs with marketing, sales and customer success workflows. By promoting peer-to-peer recommendations and authentic customer voices, customer advocacy software helps drive trust, amplify word-of-mouth, and ultimately support customer acquisition and loyalty. Because advocates can influence prospects and peers more credibly than traditional advertising, this software gives marketers and customer success teams a strategic lever for growth.
Customer Retention Software
Customer retention software enables companies to retain the customers and clients they already have, and increase the overall life of their customers. Customer retention platforms offer a variety of tools to improve overall customer satisfaction so that customers don't cancel their recurring subscriptions or plans. Customer retention software offers features such as user data collection, insights, events-based analytics, in-app analytics, churn prevention tools, and more. Subscription businesses, SaaS companies, and any businesses that sell ongoing plans can benefit from customer retention software. Here's a list of the best customer retention software:
Customer Loyalty Software
A customer loyalty software is used to track and manage customer value and engagement information after purchasing a product or service and encourage further sales.
Customer Success Software
Customer success software helps businesses proactively manage customer relationships to ensure clients achieve value from their products or services. It provides tools to track customer health metrics, such as usage and engagement, allowing teams to identify potential issues early and offer timely support. With automated check-ins, segmentation, and personalized outreach features, the software enables customer success teams to foster stronger client relationships. By integrating with CRM and analytics platforms, it provides a complete view of the customer journey, helping to reduce churn and increase retention. Customer success software ultimately enhances customer satisfaction, loyalty, and lifetime value.
Customer Engagement Software
Customer engagement software helps businesses manage and improve interactions with their customers, enhancing overall relationships and satisfaction. These platforms typically offer tools for personalized communication, such as email, chat, and social media integration, to engage customers across multiple touchpoints. Features often include customer segmentation, campaign management, automated responses, feedback collection, and analytics to track engagement metrics. By using customer engagement software, businesses can increase customer loyalty, drive retention, and create more targeted marketing strategies based on customer behavior and preferences.
Customer Feedback Software
Customer feedback software enables businesses to collect, manage, and analyze feedback from customers to improve products, services, and overall customer satisfaction. These platforms offer tools for creating surveys, polls, and questionnaires that can be distributed through various channels such as email, websites, and mobile apps. They also provide analytics and reporting features to help businesses identify trends, measure satisfaction, and pinpoint areas for improvement. Many customer feedback software solutions integrate with customer relationship management (CRM) and support systems to provide a comprehensive view of the customer experience. By gathering insights directly from customers, businesses can make data-driven decisions and enhance customer loyalty.
Customer Onboarding Software
Customer onboarding software, also known as client onboarding software, enables companies to seamlessly onboard new customers after the sales process.
Customer Communications Management Software
Customer communications management (CCM) software helps organizations create, deliver, and manage personalized communications across multiple channels such as email, SMS, print, and web. It enables businesses to design dynamic templates, automate messaging workflows, and ensure compliance with branding and regulatory standards. CCM software often includes features for customer data integration, content management, analytics, and real-time interaction tracking to enhance engagement and customer experience. By centralizing communication processes, it improves consistency, reduces costs, and accelerates message delivery. This software is widely used in industries like finance, healthcare, telecommunications, and insurance to maintain effective and compliant customer communications.
Customer Journey Mapping Tools
Customer journey mapping tools help businesses visualize, understand, and optimize the entire experience a customer has with their brand, from initial awareness to post-purchase interactions. These tools allow businesses to map out the touchpoints where customers interact with the company, track customer emotions, identify pain points, and gather insights to improve customer experience (CX). Features often include drag-and-drop interfaces, integration with CRM systems, real-time data analytics, and collaboration features for cross-functional teams. By leveraging these tools, organizations can create more personalized, efficient, and seamless customer experiences across multiple channels.
Customer Self-Service Software
Customer self-service software is a platform that allows customers to resolve their inquiries, manage their accounts, and access services without the need for direct interaction with customer support representatives. These tools typically include features like knowledge bases, FAQs, chatbots, support ticketing systems, and account management portals. Customer self-service software empowers users to find answers to their questions, troubleshoot issues, and perform tasks such as checking order status or managing subscriptions at their convenience. By providing a seamless, 24/7 self-help experience, businesses can improve customer satisfaction, reduce operational costs, and increase efficiency.
Social Customer Service Software
Social customer service software allows businesses to offer customer service to their clients through social media networks and platforms.
Customer Data Platforms (CDP)
Customer Data Platforms (CDPs) are software solutions designed to collect, unify, and manage customer data from various sources across an organization. These platforms aggregate data from different channels such as websites, social media, CRM systems, and purchase history, creating a centralized and comprehensive customer profile. CDPs allow businesses to segment and analyze customer data, enabling more personalized marketing and communication strategies. They also provide real-time data integration, ensuring that customer information is always up-to-date and accessible for decision-making. By leveraging CDPs, companies can enhance customer experiences, improve targeting, and drive better business outcomes.
CRM Software
CRM software is a type of software that businesses use to manage and analyze customer interactions and data. It helps businesses improve customer service by tracking customer information, analyzing trends, and providing customized communications for customers. CRM software also helps organizations to manage sales leads, track contacts, and automate certain customer-facing activities. Many CRM solutions offer automated workflows that streamline processes such as marketing campaigns and customer onboarding.
Customer Experience Software
Customer experience software helps businesses manage and enhance interactions with their customers across various touchpoints, ensuring a seamless and positive experience. It provides tools for tracking customer feedback, monitoring engagement, and analyzing behavior to improve customer satisfaction and loyalty. The software often includes features like customer surveys, analytics dashboards, and automation to streamline communication and personalize experiences. By gaining insights into customer preferences and pain points, businesses can tailor their services and improve overall customer journeys. Ultimately, customer experience software enables organizations to build stronger relationships, increase retention, and drive growth by focusing on customer-centric strategies.
Customer Training Software
Customer training software, also referred to as customer education software or customer LMS, enables organizations to train and educate their clients and customers about a company's products and services. Customer training software enhances customer experience and improves customer success in order to increase customer retention and satisfaction, and reduce support requests.
Customer Intelligence Platforms
Customer intelligence platforms are designed to help organizations better understand their customers. These systems collect and analyze large amounts of data in order to provide insights about customer trends, preferences, pain points, and behaviors. They are created to provide information that can be used to inform decisions such as product development, marketing strategy, customer support, and pricing. Customer intelligence platforms can also be used for personalization purposes to create unique experiences for customers.
Customs Compliance Software
Customs compliance software helps businesses manage and automate the complex processes involved in importing and exporting goods across international borders. It ensures adherence to customs regulations, tariff classifications, documentation requirements, and trade agreements to minimize delays, fines, and penalties. The software typically includes features such as automated customs declarations, product classification, duty and tax calculation, risk assessment, and audit trails. Integration with shipping, ERP, and logistics systems enables seamless data exchange and real-time tracking of shipments. Customs compliance software is essential for importers, exporters, freight forwarders, and customs brokers aiming to streamline global trade operations and maintain regulatory compliance.
Customer Segmentation Software
Customer segmentation tools, also known as user segmentation or audience segmentation tools, enable companies to segment their users or customers into different groups.
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  • 1
    AdRoll

    AdRoll

    AdRoll

    We level the playing field for e-commerce brands. Our AI works like a team of expert marketers who know your customers, fighting 24/7 to build your brand and grow your sales. Build a brand customers love, turn more visitors into customers, and grow customer loyalty with AdRoll’s growth marketing platform. Join over 37,000 bustling brands growing with AdRoll. Find more people who’ll fall in love with your brand. Our advanced audience targeting works together with our proprietary AI to create...
    6 Ratings
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  • 2
    HeadBidder

    HeadBidder

    FM Labs LLC

    ...-Site and Multi-Account UI. User Account and Publisher management for system administrators. Platform-wide messaging system in UI. Prebid.js based wrapper builder. Automated Prebid.js script build and adapter monitoring. Google Ad Manager API support, token-based access. Built-in Prebid Analytics. Banner and Video ad types supported. Custom floors, Aliases, User-ID modules, Prebid server adapters features supported.
    1 Rating
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  • 3
    NestAds

    NestAds

    NestScale

    NestAds, built exclusively for Shopify merchants, is an efficient ad management and marketing attribution software. Streamlining data from various ad channels into one dashboard, NestAds eliminates manual work, allowing effortless tracking of crucial ad metrics for insightful ad performance analysis. The unique feature is the server-side tracking pixel based on first-party customer purchase data, overcoming iOS 14 limitations and cookieless browsing challenges. NestAds also employs...
    Starting Price: $0/month/user
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  • 4
    ADMARC

    ADMARC

    Neasi-Weber International

    With our long-standing industry knowledge and our proven track record of stability and success, Neasi-Weber International continues to be a leader in providing full-featured, secure, flexible, and responsive advertising management tools. ADMARC® is designed to be responsive to changing markets, different products, and new forms of media. Since you define your business to ADMARC® using our flexible business rule tables, whatever pricing scenarios, account and customer relationship structures...
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  • 5
    WASK

    WASK

    WASK

    WASK is an AI-based software designed to take your digital ads to the highest quality. WASK is a SaaS product that focuses on helping digital advertisers manage their campaigns more successfully and get better results without technical knowledge. WASK helps advertisers optimize automatically their campaigns to get more customers and users, measure visitors and customers on websites/web applications without 3rd party cookie technology, model visitor behavior based on visitor and customer data...
    1 Rating
    Starting Price: $19.00
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  • 6
    Plat

    Plat

    Plat

    Plat provides lead distribution and ad tracking services. The platform is fully customizable and offers turnkey solutions for end-to-end performance marketing. Our tools provide: deep insights, helping you increase your revenue-per-lead or goal conversion. Plat’s ad management tools allow you to monitor visits, clicks, and conversion with real-time reporting that shows dozens of metrics. Our real-time ad tracking capabilities help you stay organized with an all-in-one dashboard. You can...
    Starting Price: Free
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  • 7
    QuanticMind

    QuanticMind

    QuanticMind

    ..., revenue, and ROI. Manage feed-based shopping campaigns and accelerate sales growth. Centralized shopping ad management and powerful bid optimization and automation for Google and Bing. Advertising publishers, social engagement providers, mobile analytics portals, call tracking technologies. Marketing organizations today are compelled to juggle a vast network of disconnected tools to map their customers’ increasingly complex paths to purchase.
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  • 8
    SplitMetrics Acquire
    SplitMetrics Acquire provides mobile marketers with better control over the Apple Search Ads management process, helps improve the decision-making process on investment and grow ROAS. The platform delivers a variety of tools for time and cost-effective Apple Search Ads management and scaling: ​1) Get a full-funnel view with MMP integration. Analyze and manage performance across all levels, including ad variations based on custom product pages, custom metrics, and even micro...
    Starting Price: $800 per month
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  • 9
    Vendfy

    Vendfy

    Vendfy

    ... hired. Track everything, anytime. Monitor Influencer's performance and make sure it's profitable. We help you allocate your Marketing budget to maximize your ROI. Sales and conversion rate in real time. 30-day Last Click Attribution. Keep track of the activity of every customer driven by each Influencer during 30 days. Don't worry if they exit your website without purchasing, If they come back in less than 30 days we will catch them anyway. Full Customer Journey. Unlike UTMs or tracking urls
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  • 10
    Humming

    Humming

    Humming

    Advertising starts with Humming. People move across the web – your ads should too. Humming is the easiest way to manage your advertising, wherever your customers are. Get your ads in the places you've been dreaming of. Get the reach of the largest and most connected places to optimize your ads, audience, and everything in-between. Humming helps you manage campaigns across every advertising channel, from one easy-to-use platform. From one platform – create campaigns, target your audience...
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  • 11
    Shirofune

    Shirofune

    Shirofune

    Achieve greater ad performance and results with algorithms that operate your campaigns just like an experienced ad manager. Shirofune optimizes ads for the highest LTV based on your entire historical customer buying journey & data to maximize conversions. With Shirofune, you won’t have to worry about monitoring your ad spend pacing anymore. Shirofune's human-based AI automatically performs budget allocation and bid adjustments to maximize results. Furthermore, by implementing the proposed...
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  • 12
    TaikaTilaus

    TaikaTilaus

    TaikaTilaus

    TaikaTilaus is software designed for the media industry, developed in collaboration with our customers. Our solution is specifically tailored to enhance subscription and advertisement management. We offer comprehensive tools to support additional sales, such as a modern digital self-service channel for subscribers and advertisers, and a versatile paywall. The TaikaTilaus software enables modern digital payment options for both new and existing subscribers (Paytrail, Visma Pay, Stripe, etc...
    Starting Price: €750 per month
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  • 13
    Bïrch

    Bïrch

    Bïrch

    Bïrch helps to simplify the automation of your ad campaigns running on the most popular platforms: Meta, Google, Snapchat, and TikTok. With Bïrch, you can automate ad management tasks, set up flexible rules to optimize and scale ad campaigns, launch dozens of ad variations, reveal top-performing ads and audiences, generate look-alike audiences based on top-performing ads, and build & schedule reports for both your team and clients. Benefits: - Create automated rules with advanced...
    1 Rating
    Starting Price: $99.00 per month
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  • 14
    Smartly.io

    Smartly.io

    Smartly.io

    Smartly.io automates every step of social advertising to unlock greater performance and creativity. With over $2B annual ad spend, we partner with the world’s leading brands to drive greater performance. We enable Creative, Media and Data teams to collaborate, produce, test and launch the best performing ads. With Smartly.io you can close the loop between planning, creating, launching and learning. With Smartly.io you can manage and run your social advertising in one central hub. Smartly.io...
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  • 15
    Marin Software

    Marin Software

    Marin Software

    MarinOne is the answer to the challenges facing today's digital marketer. By bringing search, social, and eCommerce advertising into a single platform, MarinOne helps advertisers maximize the results of their digital campaigns by giving them a single view of the customer. As fierce competitors, Google, Facebook, and Amazon are never going to help you make your advertising work effectively across channels. The most powerful weapon a performance marketer can use is their own data. Marin...
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  • 16
    Adobe Advertising Cloud
    ... outcomes, and give your customer an experience that delights. Adobe Advertising Cloud has been consistently named a Leader in the field by Forrester. See how we can help you become a leader in yours. Visualizing an omni-channel strategy is easier when you have a unified demand-side platform. Adobe Advertising Cloud DSP is the most comprehensive, agnostic platform that gives you access to ad inventory for practically any media and provides all the tools for quality-control, measurement
    2 Ratings
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  • 17
    DanAds

    DanAds

    DanAds

    DanAds is a global self-serve advertising platform built for publishers who want to streamline ad operations, reduce costs, and scale revenue efficiently. The platform automates manual ad workflows, enabling media companies to accept and manage ad deals of all sizes without third-party overhead. By consolidating inventory, campaigns, reporting, and payments into a single interface, DanAds gives publishers full control of their sales ecosystem. Its AI-powered automation and customization...
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  • 18
    Google Campaign Manager 360
    Campaign Manager 360 is a web-based ad management system for advertisers and agencies. It helps you manage your digital campaigns across websites and mobile. This includes a robust set of features for ad serving, targeting, verification, and reporting. Use Trafficking to manage creatives and run ad campaigns. Reporting enables you to view data for ads trafficked through Campaign Manager 360. It organizes performance data from your campaigns and makes it useful to you. Build and run custom...
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  • 19
    ConsoliAds

    ConsoliAds

    ConsoliAds

    ... on customer satisfaction providing easy SDK integration with exceptional revenue increments via in-app advertising. Our feature-packed platform mediates revenue generation via a partnered fleet of top Ad Networks. The mobile app monetization platform gives absolute control in the hands of the publisher to evaluate and optimize at ease. ConsoliAds for Mobile Advertising. Besides, ConsoliAds thrives as a dynamic mobile ad network leveraging advertisers with innovative advertising campaigns.
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  • 20
    Plai

    Plai

    Plai

    Plai customers have seen 90% cheaper ad costs and 105%+ higher click-through rates than industry benchmarks by focusing on your relevance and ad quality. We've worked at Google & Facebook and saw how difficult it was to launch effective ads, so we made Plai take care of all the hard stuff for you in a few taps. Plai will create ad copy, graphics, and landing pages in a tap to A/B test and improve your results over time. Using templates makes it easier to give your marketing efforts a strategic...
    Starting Price: $1 per day
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  • 21
    Escala

    Escala

    Escala

    Find all the marketing and sales tools you need to generate leads and convert them into loyal customers. The all-in-one CRM platform with live support from marketing, sales, and loyalty specialists. We help Latin American companies accelerate the success of their businesses through marketing and sales automation. At Escala, you can manage different processes through a single platform that is easy and intuitive to use. Escala has a complete CRM, very easy to use to manage your database...
    Starting Price: $30 per month
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  • 22
    Demandbase

    Demandbase

    Demandbase

    ... stakeholders within target accounts across the Web. Drive interest with personalized messages and advertising speaking to their specific pain points and needs. Deliver a truly personalized experience for each visitor on your website—including headlines and site content, visuals, call to actions and downloadable assets. Help sales close deals with insights that personalize outreach and maximize the quality of conversations with customers.
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