Best Customer Advocacy Software

Fight skyrocketing paid media costs by turning your customers into a primary vehicle for acquisition, awareness, and activation with Extole. Our enterprise referral platform and team of experts create customized advocacy and referral programs, enabling brands to drive engagement with existing customers, acquire new customers, and generate an essential and unique first-party data source. The platform's advanced capabilities ensure companies get the most out of their referral programs. Leverage custom events, profiles, and attributes to enable dynamic, audience-specific referral experiences. Use first-party data to tailor customer segment messaging, rewards, and engagement strategies. Use our flexible APIs to build management capabilities and consumer experiences–headlessly or hybrid. We have all the tools you need to build scalable, secure, and high-performing referral programs. Book a demo to see how Extole can unlock the full potential of your customer advocacy programs.

Referral Factory makes it easy to launch and manage referral programs and affiliate programs, without writing a single line of code. Use our AI-powered referral program generator to create fully branded campaigns in seconds. Access 100,000+ verified affiliates to promote your business. Seamlessly integrate with HubSpot, Salesforce, Pipedrive, Intercom, and 3,000+ tools via API, webhooks, Zapier, or Make. Automate referral tracking, rewards, and communication. Referral Factory offers 200+ reward types: vouchers, PayPal payouts, gift cards, and more. Fully GDPR, SOC 2, and ISO 27001 compliant with self-hosting available. Get real-time analytics, 24/7 support, and pricing from $95/month. Referral Factory is ranked #1 Referral Software by Influencer Marketing Hub and Growth Marketing Pro. Trusted by thousands of marketers and founders to drive growth through word-of-mouth, affiliate marketing, and customer advocacy.

Drive customer loyalty and growth with Kangaroo Rewards, a leading omnichannel loyalty engine trusted by thousands of SMBs and Fortune 500 companies. Craft hyper-personalized engagement with targeted rewards, automated marketing, and your own branded app. Witness average order values soar as customers feel valued, spend more, and return for more. Streamline operations with effortless setup and expert support. Our laser-focused data insights optimize your program, maximize ROI, and fuel pure profit. Kangaroo integrates with leading POS, eCommerce, and marketing platforms like Shopify, Lightspeed, Magento, and Mailchimp.

Influitive allows you to build a community of advocates and invite your customers, developers, partners, and employees to complete challenges, referrals, product reviews, social media posts, and more. As they complete these personalized challenges—which can be targeted to groups or individuals—they automatically earn points, badges, and levels to redeem professional perks and privileges. Easily visualize and report on all activities completed and the ROI of those activities, while integrating with your CRM and marketing automation platform to guide members through the entire customer journey.

Weave is the all-in-one customer communication and engagement platform for small business. From the first phone call to the final invoice and every touchpoint in between, Weave connects the entire customer journey. Weave’s software solutions transform how local businesses attract, communicate with and engage customers to grow their business. The first Utah company to join Y Combinator, Weave has set the bar for Utah startup achievement & work culture. In the past year, Weave has been included in the Forbes Cloud 100, Inc. 5000 fastest-growing companies in America, and Glassdoor Best Places to Work.

Impartner unlocks the potential of your partner ecosystem by helping you manage, optimize, and accelerate every step of the partner journey. Everything you need to transform your partners into your most strategic assets. Impartner's Partner Relationship Management (PRM) platform brings insight and manageability to your partner channel. Impartner customers see proven ROI because we help you centralize your channel data along with managing and optimizing every step of the partner journey, including generating more leads through partners with our Partner Marketing Automation (PMA) application. Impartner clients range from small and medium sized businesses to Fortune 500 companies.

Get more customers, sent to you by brands you love. Make more sales and earn ad credits by collaborating with other awesome brands. Create ads in seconds; use your best performing social content to create ads that audiences of like-minded brands will love. We’re a community of communities – once approved, your ad will automatically show in your partner brand’s email. When you host an ad you get paid and help other, like-minded brands grow. Plus, your customers will love when you host fun content from another brand. We have lots of brands that are perfect for you. You might find that your perfect customers come from brands in very different areas. For instance, a great way for a jewelry brand to target women in their 30’s might be through a brand that sells beautiful kids clothes to young mums. We’ve seen it work very well in lots of different ways. Earn karma by sharing other members’ content.

ClientTether’s leading franchise management software was designed and built by franchisors to fundamentally change their system’s ability to scale growth, provide customers with an incredible experience, and to create meaningful engagement to boost retention and bolster their online reputation. It has grown to be the #1 Franchise Software in 2024 and the leading Franchise Sales CRM in the industry. Because we’ve been in our clients’ shoes, we made our franchise platform incredibly easy to use, simple to deploy, and powerful, so they can spend their time running their business and not letting their business run them. We help service businesses and FranDev teams optimize their lead response, sales, quoting, online reputation management, and operations processes through natively integrated automation tools including text, phone, email, chat, and internal communication. This is all tied to a CRM platform designed to support franchising and multi-site service companies with Data.

Transform your community into video storytellers. Automate your video marketing and harness the power of UGC video, all in one place. Vloggi is a platform that allows you to engage your community like never before. Crowdsource their video clips at scale, edit, compile and publish authentic videos that have higher engagement rates, greater ROI and that builds trust. Vloggi allows you to create highly-targeted customer videos, made by them and for them. Every clip uploaded to your Vloggi project is branded and formatted on the spot, no more waiting for editors. Every Vloggi project has a unique upload link complete with fully customisable landing pages. Convert the clips uploaded into professional videos instantly. Reduce the need for influencers, video editors and content creators. Apply branding elements to your video template once and re-use endlessly in your social media marketing or digital marketing campaigns.

Annex Cloud provides enterprise-ready Loyalty solutions to cater to ever-evolving consumer expectations. Loyalty Experience Platform combines best-in-class loyalty program management capabilities with powerful engagement modules to help you seamlessly connect, engage and grow your customer relationships at scale with loyalty SaaS solutions. Create engaging experiences to build loyalty and advocacy; keeping your brand top of mind at all times. Speak to customers in an empathic way, incentivizing behaviors, personalize messages and gamify experiences. With the Loyalty Experience Platform, you can track, ingest and deliver messages at every touchpoint on your customers' journey. All the components you need to create the most meaningful customer experiences. From social media integrations to SMS to email to print, we cover it all. Create engaging experiences to build loyalty and advocacy; keeping your brand top of mind at all times.

For more than 10 years, we’ve been designing new ways for enterprise brands such as T-Mobile, EDF, Tesco, Vodafone, and hundreds more to leverage rewards and acquire more of the right customers. We know every business is different, which is why we built Buyapowa to be flexible to different needs. Tap into just one of our reward marketing solutions - including referral, brand partner, reward distribution, influencer, advertising & sponsorship, and more - combine a few, or deploy the full stack. Buyapowa works with large brands and retailers across telecoms, utilities, banking, insurance, fashion, beauty, home, grocery and gaming, across 27 countries and in 21 languages and counting.

NiceJob is an all-in-one reputation marketing platform built to help small businesses generate more reviews, referrals, and sales. It automates review requests and publishing, ensuring your business becomes top-rated on platforms like Google and Facebook without expensive ads. With built-in referral tools, businesses can double word-of-mouth leads and convert them into paying customers. Social proof features transform reviews into ready-to-share content for websites and social media. Users report 4x more reviews, higher conversion rates, and significant sales growth after adopting NiceJob. Trusted by over 50,000 businesses, NiceJob provides affordable, easy-to-use tools that deliver measurable ROI.

The leading technology for engaging your audiences with personalized, relevant communications across Print and Digital media touchpoints. Boost collaboration, visualization and time-to-market for your 1:1 multichannel marketing campaigns. New! The Circle GUI now powers XMPie's Cross Media dashboard giving a clear and unified view for managing touch points and deploying and monitoring the entire multichannel campaign. Circle features an intuitive user interface that enables interactive diagramming and visualization of all phases of a multichannel marketing campaign-from conceptualization to campaign creation, through to execution and results monitoring. Service providers, agencies and clients can together sketch, view, plan, build, and automate 1:1 multichannel communications campaigns at every stage of development.

See what’s being said in your reviews that impact sales and engage with customers online where they visit most. Discover the hidden value in your customer feedback data and identify what really drives revenue at your locations. Get insights and actions to beat your national and local competitors. Learn and leverage the success of top-performing businesses across the nation. Compared to top competitors, long wait times for food after ordering has the greatest negative impact on revenue. Evaluate the current food delivery process and determine if kitchen staff and servers are properly trained. Shine a light on your customer feedback that impacts your sales. Show all levels of management their progress at a regional, district, and location level. Monitor business performance, spot operational and employee issues, plus reply to reviews for all your locations in one platform. Manage customer feedback posted on your website alongside your social reviews.

GUURU’s Community Advice Solution empowers brands to build meaningful connections across the digital buyer journey by connecting online shoppers with a community of loyal customers for authentic, real-time advice. The connections are established through touchpoints directly in the online store. Shoppers experience the brand through its most trusted voices and receive recommendations from experienced product users. Product insights from these live conversations are transformed into SEO-friendly, AI-visible Trusted Community Content, amplifying the brand’s presence and credibility at every touchpoint.

Easily capture your customer voice and infuse it into every aspect of your organization. Scale your Customer Marketing efforts and effectiveness without adding staff. Customers trust the opinions and experiences of peers and colleagues more than your marketing and sales messages. The most important thing B2B marketers can do to drive growth is generate happy, successful customers and unleash their voices and stories to earn trust and persuade buyers to take action. We call this Customer Marketing. SlapFive is the first and only Customer Marketing Software platform, which puts your customer voice at the center of your business. With SlapFive, your marketing, sales and service teams work together to capture the experiences and insights of your customers. organize them as customer stories, and unleash stories as proof points to win, engage, and retain customers. Grow customer lifetime value through deeper engagement and loyalty.

Mention Me's software powers referral marketing and customer retention for 400+ brands worldwide, including Farfetch, PrettyLittleThing and Zipcar. Mention Me Refer incentivises word-of-mouth to turn customers into brand advocates. Mention Me Retain ensures your loyal customers keep coming back. Our fully customisable customer journey offers 20 languages, 15 reward types and 16 sharing methods including unique name share feature that delivers 35% more referrals. Optimise performance with advanced AB testing and segmentation. Best suited to businesses with 4000+ monthly orders.

SaaS platform with 70+ Customer Experience-Flows to serve CRM and Marketing for mid-sized companies and enterprises. We help generate revenue at customer journey touch points. All our CX-flows ready-to-go, so you don’t need to wait for IT or ‘Implementation Partners’ to shine as marketer. Manage Audiences and run Engagement Programs, Member-get-Member, Loyalty Programs, Discount Schemes, VIP Clubs, Advocacy Engines, Look-at-Me Programs and more. Provide your customers with CX that increases conversion, engagement and revenue. Before the rest does.

Cinefly is a media-tech company specialising in user-generated video content. Our platform lets you co-create video content with anyone, anytime and anywhere around the world. With our customer portal you can request, select or create your own storyboard and then push it out to anyone, anytime and anywhere around the world to co-create video with you. Underpinning our state of the art video platform is big-data analytics that lets you create stories with the highest potential for reach and engagement. Instantly source user-generated video content for your own branded content without the hassle of IP rights. You can also easily curate content and allow users to only share the videos you approve for release. With every storyboard you deliver on our platform our machine learning algorithms learn, grow and become smarter offering your creative teams amazing insights that lead to better and better stories.

Champion is an AI-powered customer marketing platform that helps you engage your happiest customers and build lasting relationships that deliver ROI. In the era of efficient growth, customer advocacy is no longer a nice-to-have, but a need-to-have. Champion arms you with an AI-enabled platform to create unquestionable value that your CFO can't ignore. Build an operationalized advocacy strategy that goes beyond silos, and generates momentum at every point in the customer journey. Identify hidden advocates in your customer base, and activate them to drive growth across the full funnel. Seamlessly measure your impact, track patterns of top users to drive adoption, upsells, and renewals. Get proactive alerts when Champions leave accounts or risk is detected. Never scramble for a reference again. Accelerate deals by seamlessly connecting your opportunity with the perfect reference at the right moment.