WO2016169100A1 - Electronic payment method, device and system on the basis of price adjustment - Google Patents

Abstract

Disclosed are an electronic payment method, device and system on the basis of price adjustment, relating to the technical field of the Internet. A series of problems caused by one-way fund flow and manual price adjustment can be solved. The main technical solution of the present invention comprises: calculating the current accumulative sales volume of the commodity after a commodity price payment instruction sent by a user-side client is received and corresponding amount transfer is completed; querying a price and sales volume mapping table to acquire the revised price corresponding to the accumulative sales volume, the price and sales volume mapping table being used for representing the negative correlation between the price and the sales volume; modifying the commodity page of the commodity and modifying the current price in the commodity page into the revised price; calculating the difference between the current price and the revised price and acquiring the compensation price difference; sending an amount return instrument to a payment platform and instructing the payment platform to return the compensation price difference to all user-side clients which have paid the commodity price. The present invention is applied to price difference return during online shopping.

Description

Electronic payment method, device and system based on price adjustment Technical field

The present invention relates to the field of Internet technologies, and in particular, to a method, device and system for electronic payment based on price adjustment.

Background technique

With the development of Internet technology, online shopping and electronic payment have become a very popular way of consumption for network users. Merchants can save a lot of sales costs through online sales, and can provide consumers with more favorable products than sales in physical stores. In addition to low-priced products, consumers can guarantee the security of funds for online transactions through third-party payment platforms.

At present, the payment process of the payment platform is usually one-way, that is, after the order is generated, the funds can only be transferred from the user account to the third-party public account, and then transferred from the third-party public account to the merchant account. When the price of a commodity changes, especially when the price of the commodity is lowered, the existing one-way circulation of funds cannot transfer the funds that have been transferred to the third-party public account or merchant account to the user account, and the goods have been purchased at the original price. Users are not able to enjoy the benefits of lowering the price of the goods.

In addition, the price adjustment mechanism in the prior art is mainly based on artificial pricing and manual price adjustment. This kind of price adjustment mechanism usually determines the direction and range of change of the price by the subjective will of the merchant. Since the subjective will of the merchant needs to be comprehensively determined based on the changes of various factors such as cost, depreciation, and freight, there are certain difficulties in price setting, such as how to determine the price increase or price reduction, and how to determine the price change range. At the same time, the manual adjustment of the price of the product page involves manual operation. When the price of the product changes frequently, the price adjustment method will greatly increase the manual operation amount of the merchant, resulting in problems such as inefficient price lag and lag.

Summary of the invention

In view of this, the present invention provides a method, device and system for electronic payment based on price adjustment, which can solve a series of problems caused by one-way circulation of funds and manual price adjustment.

According to an aspect of the present invention, an electronic payment method based on price adjustment is proposed, the method comprising:

Receiving the commodity price payment instruction sent by the user side client and completing the corresponding amount transfer After that, calculate the current cumulative sales volume of the product, and the cumulative sales volume includes the number of commodities involved in the payment process of the user-side client;

Query the price sales map to obtain the revised price corresponding to the accumulated sales volume, and the price sales map is used to represent the negative correlation between the price and the sales volume;

Modify the product page of the product, and modify the current price in the product page to the revised price, wherein the revised price is lower than the current price;

Calculate the difference between the current price and the revised price to obtain the compensation spread;

An amount return instruction is sent to the payment platform, instructing the payment platform to return the compensation spread to all user-side clients that have paid the price of the commodity.

According to another aspect of the present invention, an electronic payment device based on price adjustment is proposed, the device comprising:

The sales calculation unit is configured to calculate the current accumulated sales volume of the product after receiving the product price payment instruction sent by the user side client and complete the corresponding amount transfer, and the accumulated sales volume includes the products involved in the payment process of the user side client. Quantity

The query unit is configured to query the price sales map, obtain the corrected price corresponding to the accumulated sales calculated by the sales calculation unit, and the price sales map is used to represent the negative correlation between the price and the sales volume;

The modifying unit is configured to modify the commodity page of the commodity, and modify the current price in the commodity page to the corrected price queried by the query unit, wherein the revised price is lower than the current price;

a price calculation unit, configured to calculate a difference between the current price and the revised price queried by the query unit, and obtain a compensation spread;

And a sending unit, configured to send an amount return instruction to the payment platform, instructing the payment platform to return the compensation spread calculated by the price calculation unit to all user-side clients that have paid the price of the commodity.

According to another aspect of the present invention, an electronic payment system based on price adjustment is provided, the system comprising: a user side client, a server, a payment platform, and a vendor side client;

a user side client, configured to send a payment instruction of the commodity price to the server;

a payment platform, configured to receive a payment instruction forwarded by the server, and complete a corresponding amount transfer according to the payment instruction;

The server is configured to calculate the current accumulated sales volume of the product after the payment platform completes the corresponding amount transfer, query the price sales map, obtain the revised price corresponding to the accumulated sales, and modify the product. The product page, the current price in the product page is modified to a revised price, the difference between the current price and the revised price is calculated, the compensation spread is obtained, and a refund instruction is sent to the payment platform, instructing the payment platform to pay all users who have paid the price of the commodity. The side client returns the compensation spread;

The vendor side client is configured to send a price adjustment policy to the server, and the price adjustment strategy includes a correspondence between the sales volume, the price, and the compensation spread;

The server is also used to receive a price adjustment strategy and generate a price sales map according to the price adjustment strategy.

The electronic payment method, device and system based on price adjustment provided by the invention can dynamically adjust and conform to the vendor's business strategy by the network side server according to the changed total sales volume of the product and the preset price sales map after the payment platform completes the transfer of the amount. The price reduction plan, and automatically modify the price information in the product page based on the lowered commodity price, the price adjustment process does not require manual participation. After the price is lowered, the network side server can also complete the reverse flow of the amount of the user account based on the existing payment platform, and realize the return of the commodity price difference, so that the user who has purchased the product according to the original price can enjoy the same discount as the user who purchases the post. price. Compared with the prior art, the invention can improve the accuracy and immediacy of the price adjustment, and at the same time provide a strong technical guarantee for the preferential feedback.

The above description is only an overview of the technical solutions of the present invention, and the above-described and other objects, features and advantages of the present invention can be more clearly understood. Specific embodiments of the invention are set forth below.

DRAWINGS

Various other advantages and benefits will become apparent to those skilled in the art from a The drawings are only for the purpose of illustrating the preferred embodiments and are not to be construed as limiting. Throughout the drawings, the same reference numerals are used to refer to the same parts. In the drawing:

FIG. 1 is a flowchart of a method for electronic payment based on price adjustment according to an embodiment of the present invention;

FIG. 2 is a flowchart of another electronic payment method based on price adjustment according to an embodiment of the present invention;

FIG. 3 is a schematic diagram of a price sales mapping table according to an embodiment of the present invention;

FIG. 4-1 is a schematic diagram showing a negative correlation between sales volume and commodity price according to an embodiment of the present invention. Figure

FIG. 4-2 is a schematic diagram showing another negative relationship between sales volume and commodity price according to an embodiment of the present invention; FIG.

FIG. 5 is a block diagram showing the composition of an electronic payment device based on price adjustment according to an embodiment of the present invention;

6 is a block diagram showing the composition of another electronic payment device based on price adjustment according to an embodiment of the present invention;

FIG. 7 is a schematic diagram of an electronic payment system based on price adjustment according to an embodiment of the present invention.

detailed description

Exemplary embodiments of the present disclosure will be described in more detail below with reference to the accompanying drawings. While the embodiments of the present invention have been shown in the drawings, the embodiments Rather, these embodiments are provided so that this disclosure will be more fully understood and the scope of the disclosure will be fully disclosed.

The embodiment of the invention provides an electronic payment method based on price adjustment, which is mainly applied to the server side. As shown in FIG. 1 , the method includes:

101. After receiving the commodity price payment instruction sent by the user side client and completing the corresponding amount transfer, calculate the current accumulated sales volume of the commodity.

The accumulated sales volume includes the number of products involved in the current payment process of the user-side client, that is, the total accumulated sales volume of the whole network user for the product after the user-side client completes the payment process.

It should be noted that the above-mentioned goods refer to one or a type of products having the same product price, wherein the one type of goods are, for example, the same type of television set, the same package of the same package of food, and the like, and the one type of goods are different, for example. Number of shoes, clothes, etc. In practical applications, since the same product may come from different manufacturers, when calculating the cumulative sales, the sales calculation can be performed for a specific manufacturer, or the total sales of all the manufacturers involved in the same kind/category can be comprehensively calculated. This embodiment does not limit this.

In addition, in practical applications, there are usually one or more levels of dealers between users and manufacturers. For online shopping, dealers usually refer to online store merchants. In order to simplify the secondary technical factors in this embodiment, this embodiment does not consider the amount transfer at the dealer level, and the solution model is simplified to “user-network”. Purchase platform-manufacturer, the amount transfer mentioned in the following case mainly refers to the transfer of the amount of the user to the manufacturer via the online shopping platform.

Further, in the calculation of the cumulative sales volume, the embodiment can also increase the concept of the time dimension, that is, calculate the cumulative sales volume of a certain quarter, month, or different time periods since the product is listed. The time period can be specifically set according to the actual situation, which is not limited in this embodiment.

102. Query the price sales map to obtain the revised price corresponding to the accumulated sales.

Under the rule of the mainstream market, in the case that the fixed cost of the manufacturer is constant, the smaller the sales volume of the goods, the smaller the cost of distributing the goods to a single piece of goods. If the profit does not change, the price of the goods will decrease with the cost. reduce. In this embodiment, the price sales map is used to characterize this negative correlation between price and sales. It should be noted that, in this embodiment, only the relationship between price and sales volume is defined qualitatively, instead of quantitative limitation. In actual application, the correspondence between price and sales volume can also be added by adding weight value, adjustment factor, and the like. Make quantitative adjustments.

After calculating the current cumulative sales volume of the product, the server queries the price sales map of the product, determines whether the current accumulated sales of the product meets the condition for price adjustment of the product, and returns 101 if the adjusted condition is not met. The sales volume of the product is continuously calculated and accumulated; if the adjustment condition is reached, the corrected price corresponding to the accumulated sales volume is obtained. The revised price is the price of the commodity after the price adjustment of the commodity.

In the present embodiment, since the relationship between the commodity price and the sales volume is a negative correlation, that is, the commodity price decreases as the sales volume of the commodity increases. Therefore, as the sales volume of goods continues to accumulate, the price of goods will gradually decline, that is, the price of the revised commodity is generally lower than the price of the original commodity.

103. Modify the product page of the product, and modify the current price in the product page to the revised price.

After the price adjustment is made, the server automatically modifies the price information in the product page to modify the original product price to the aforementioned revised price. Thereafter, when other user-side clients call the same product page through the same Uniform Resource Locator (URL), the price-updated product page can be obtained.

104. Calculate the difference between the current price and the revised price, and obtain the compensation spread.

In addition to enabling subsequent users to purchase goods at a modified price, this embodiment also requires a refund of the price reduction brought by the purchased user. In this step, the server calculates the difference between the current price and the revised price, and obtains the compensation spread, which is the need to send the commodity price to the foregoing. The preferential price returned by the user-side client of the payment instruction.

In practical applications, since the revised price corresponding to different sales values has been given in advance in the price sales map, the compensation spread between different revised prices is also relatively fixed. Therefore, in another implementation manner of this embodiment, the compensation spread between the two adjacent correction prices may be calculated in advance, and the calculated compensation spread is written into the price sales map. For the latter implementation, the server can directly look up the table to obtain the compensation spread, thereby omitting the execution of step 104.

105. Send an amount return instruction to the payment platform, instructing the payment platform to return the compensation spread to all user-side clients that have paid the price of the commodity.

The payment platform transfers the amount equivalent to the compensation spread from the public fund account of the online shopping platform or the fund account of the manufacturer, and transfers to the fund account corresponding to the user side client. In the actual application, the transfer of the compensation spread may be an immediate arrival or a delay, and the present embodiment does not specifically limit the time limit for the arrival.

In this embodiment, the compensation method of the paid user by the server may be, but is not limited to, the amount of the refunded price difference. In actual application, the vouchers, electronic money, game points, user points or credit lines may be equal or a certain percentage. The form performs the price difference compensation, and the embodiment does not specifically limit the compensation form of the price difference.

As mentioned above, with the continuous increase in cumulative sales, commodity prices may appear to be reduced several times. For the compensation spread caused by a single price cut, the server will collectively return the compensation spread to all users who have purchased the goods at this price reduction. The users of the purchased goods referred to in the premises include the users who purchased the goods before the price reduction, and the users who purchased the goods before the previous price reduction. For ease of understanding, an example of the present embodiment is given below, and it should be clarified that the numerical values in this example are for illustrative purposes only and are not specifically limited to the practical application of the present embodiment.

Suppose the original selling price of a commodity is 20 yuan. When the sales volume is set to 50, the selling price is adjusted to 18 yuan. When the sales volume is greater than or equal to 100, the selling price is adjusted to 15 yuan. When the sales volume is greater than or equal to 200 pieces, the selling price is adjusted to 13 yuan. When the item is sold to the 50th item, the price of the product is adjusted to 18 yuan, that is, the price starting from the 51st item is changed to 18 yuan, and the user who purchases the product after the price adjustment will directly enjoy the preferential price of 18 yuan. At the same time, the server will refund the compensation price difference of 2 yuan for each user who purchases the first 50 items. If a user is limited to purchase only one item, the server will return the compensation price of 2 yuan to the former 50 users through the payment platform. . In When the product is sold to the 100th item at a price of 18 yuan, the price of the product is adjusted to 15 yuan again, and the server returns a compensation spread of 3 yuan for each 100 users including the top 50 users; When the product is sold to the 200th item at a price of 15 yuan, the price of the product is adjusted to 13 yuan again. The server returns the compensation price difference of 2 yuan for each of the 200 users including the top 100 users. And so on, until the price of the item drops to a given value.

As can be seen from the above example, for the top 50 users, although the payment amount of the purchased goods is 20 yuan, in the course of three price reductions, the 50 users respectively enjoyed 2 yuan, 3 yuan and 2 yuan respectively. For the difference compensation, the actual expenditure for purchasing goods is 13 yuan; for the 51st to 100th users who purchase goods, although they only enjoy 3 yuan and 2 yuan for two price difference compensation, the original expenditure amount of the purchased goods is 18 yuan, so for the latter 50 users, the actual expenditure is still 13 yuan. It can be seen that, based on the technical solution provided by the embodiment, all users can purchase the item at the actual price of 13 yuan, and the actual expenditure of the user to purchase the product is not affected by the order of payment behavior, therefore, this The technical solution provided by the embodiment can realize the maximum benefit of the user.

It should be noted that the compensation spread is caused by the decrease of the unit commodity cost caused by the increase in sales volume. The amount of the change is the growth of the manufacturer's profit. The reason for the price adjustment of the commodity in this embodiment is not the simple price reduction behavior of the manufacturer, but the condition that the cost reduction is used as a preferential profit return to the user under the condition that the unit commodity cost is reduced, and more users are prompted to purchase the commodity. The further increase in merchandise sales will once again reduce the cost per unit of merchandise, thereby achieving a virtuous cycle of price and sales volume, maximizing the user's profit while maximizing the sales volume of the manufacturer under certain production conditions, and achieving a win-win goal. The certain capacity conditions referred to in this embodiment include, but are not limited to, the case where the fixed cost is constant, that is, the situation in which the new fixed asset investment is not increased.

The electronic payment method based on price adjustment provided by the embodiment can dynamically adjust the price reduction plan in accordance with the manufacturer's business strategy by the network side server according to the changed total sales volume of the product and the preset price sales map after the payment platform completes the transfer of the amount. And automatically modify the price information in the product page based on the lowered commodity price, the price adjustment process does not require manual participation. After the price is lowered, the network side server can also complete the reverse flow of the amount of the user account based on the existing payment platform, and realize the return of the commodity price difference, so that the user who has purchased the product according to the original price can enjoy the same discount as the user who purchases the post. price. Compared with the prior art, the embodiment can improve the accuracy of the price adjustment. Sexuality and immediacy, while providing strong technical support for preferential feedback.

In addition, due to the negative correlation between the sales volume and the price, the embodiment can also increase the sales volume of the product while maximizing the user's benefit, thereby promoting the product output of the manufacturer side.

Further, in order to explain the implementation of the foregoing method in more detail, the embodiment of the present invention further provides an electronic payment method based on price adjustment. As shown in FIG. 2, the method includes:

201. After receiving the commodity price payment instruction sent by the user side client and completing the corresponding amount transfer, calculate the current accumulated sales volume of the commodity.

After receiving the commodity price payment instruction sent by the user side client and completing the corresponding amount transfer, after confirming that the user confirms the purchase and payment, the server automatically finds the order number of the current transaction of the user side client, and according to the order number Find order information for this transaction. The order information records the order number of the transaction, the product number, name, price, quantity and other information of the purchased product, as well as user information such as user name, user number (or client number), contact information, and recipient address. And the amount transfer confirmation information.

After obtaining the order information, the server reads the item quantity information from the order information and saves it as the first quantity. Then, the item number is read from the order information, and the quasi-cumulative sales volume is searched for as the second quantity according to the item number. In practical applications, for a particular transaction behavior, the types of commodities involved may be only one type. For the server, the types of products covered by the online shopping platform are aggregated, and each commodity needs to be independently counted and accumulated. By calling the item number, the server can find and obtain the quasi-cumulative sales volume corresponding to the goods in the transaction. The cumulative sales volume and the quasi-cumulative sales volume referred to in this embodiment refer to the sum of the number of purchases of such products by the entire network. The difference is that the quasi-cumulative sales volume refers to the total sales volume of the entire network before the transaction, and the cumulative sales volume. It refers to the total amount of current merchandise sales including the number of items in this transaction. After summing the aforementioned first quantity and second quantity, the accumulated sales volume can be obtained.

202. Query a price sales map to obtain a corrected price corresponding to the accumulated sales, and the price sales map is generated according to a price adjustment strategy.

The price sales map is generated according to the price adjustment policy provided by the manufacturer. The vendor can upload the data price adjustment policy through the vendor side client connected to the server. In actual application, the file type of the price adjustment policy includes but is not limited to TXT, XML or BAT format.

In an implementation manner of this embodiment, the price adjustment strategy includes sales volume, price, and compensation. The correspondence between the price difference. Exemplarily, in FIG. 3, the sales volume is divided into a plurality of numerical intervals. When the accumulated sales volume falls within a certain interval, the commodity price of the commodity is the price corresponding to the interval in the price column, and the compensation spread is It is the difference between the price before adjustment and the adjusted price. In Figure 3, it is equivalent to the difference between the two adjacent prices, which is reflected in the compensation spread column after the price column.

Before querying the price sales map, first obtain a price adjustment strategy and generate a price sales map based on the price adjustment strategy. In one implementation of this embodiment, the price adjustment strategy is based on a marginal cost curve. As we all know, the marginal cost curve is a curve of output versus cost, which reflects that within a certain range of production, the last unit of commodity cost decreases with increasing production, while in another part of the production range, the last unit of commodity cost with output. The law of increasing and rising, the embodiment mainly utilizes the law corresponding to the decreasing part of the curve, that is, the law corresponding to the yield range of the former is implemented.

In order to make the solution clear and easy to understand, this embodiment only considers the simplest correspondence model. In this model, regardless of the manufacturer's commodity inventory, the manufacturer's output is equal to the sales volume of the product; regardless of the manufacturer's profit (in some cases, when the manufacturer simply pursues the growth of commodity output, the profit growth rate of the commodity is 0 or even no profit.) It is reasonable to exist), if the manufacturer's commodity profit rate is 0, then the commodity cost will be equal to the commodity price. Under the ideal model condition, the correspondence between commodity output (sales volume) and price (cost) is shown in Figure 4-1. In Figure 4-1, the abscissa indicates the output or sales volume of the product, the ordinate indicates the cost of the product or the price of the product, and the curve 1 indicates the marginal cost curve of the product, which reflects the output (sales) and price (cost). ) A negative correlation between certain yield conditions.

Further, when the actual application needs to ensure that the manufacturer obtains a certain profit, the position and shape of the curve 1 will change a little. For example, when ensuring that each item has a fixed profit (that is, the guaranteed profit margin is fixed and the profit growth rate is 0), curve 1 will be properly shifted up to the position of curve 2 in Figure 4-1, where The amount of displacement between curve 1 and curve 2 is reflected on the vertical axis, which is the profit rate of each item. For example, when the actual application needs to ensure that the manufacturer has a certain scale and fixed-scale inventory, the curve 1 will be appropriately shifted to the right, and the displacement amount is reflected on the horizontal axis, that is, the inventory of the commodity. This embodiment only qualitatively describes the shape of the curve, and does not specifically limit the vendor strategy in actual application and other morphological curves based on different vendor strategies.

In addition, in the present embodiment, the rule of using the marginal cost decrement portion is only used as a derivation pin. There is a negative correlation between quantity and commodity price. For different market types, different sales environments and different reference factors, the laws adopted may be different, such as marginal profit law, marginal benefit law, marginal revenue law, etc. The declining part can derive the negative correlation between sales volume and commodity price, the only difference is the curve pattern of different laws.

Since the price adjustment strategy is based on a certain product yield, there is a sales threshold in the price adjustment strategy. The threshold is the maximum output of the commodity at the lowest cost when the inventory is not considered. When the sales volume of the product is greater than the threshold, the cost of the last unit of merchandise will begin to increase. Because when the sales volume is increased to a certain extent, the corresponding product output will also be in short supply. At this time, if the manufacturer needs to complete the corresponding production demand, it will inevitably increase the fixed cost input, and the output scale of the newly invested fixed cost will be maximized. Previously, the cost of distributing to each item would rise. At this point, the cost of the product will increase as the output increases, so the marginal cost curve of the product will be U-shaped. Similarly, according to the above correspondence, when the sales volume is greater than the sales threshold, the relationship between the price and the sales volume of the product will also be changed from a negative correlation to a positive correlation, and the sales volume corresponding to the threshold is also an inflection point of the change in the relationship between the price and the sales volume. The certain yield range referred to in the foregoing embodiment is the range between the sales volume in FIG. 4 and the sales threshold.

Therefore, in the price adjustment strategy, the sales value corresponding to the inflection point (that is, the sales-price point when the price is converted from the negative correlation to the positive correlation) can be determined as the sales threshold. The threshold is set to clarify a sales target, and a price adjustment strategy is set around the threshold to quickly increase the sales volume of the product to reach the sales threshold. The sales threshold is reflected in the price sales map as the maximum sales value in the table. As shown in FIG. 3, after exceeding the sales threshold, the corresponding commodity price will not be given in the table. Since the sales value in this embodiment is the sales quantity in a specific time period, in actual applications, the sales volume rarely exceeds the set threshold. Therefore, if the sales volume is too large, as a solution, The server updates the sales status of the item in the item page, such as the "item sold out" or "temporarily out of stock" logo.

Since the correspondence between price and sales is a continuous curve, the price sales map generated by the strategy will also consist of a set of continuously changing values (the theoretical minimum price variation of the price is “one commodity”). ). If the price sales map is set with continuously changing values, it will undoubtedly cause frequent changes in commodity prices, affecting market operations, and also increase the processing resource load of the server. Therefore, in practical applications, the granularity of price changes can be increased, that is, the range of sales increase. Divided into at least one sales section, each sales section corresponds to a commodity price, and when the cumulative sales volume of the commodity does not break through the sales section in which it is located, the commodity price remains unchanged. As shown in Fig. 4-2, the graph in the figure is drawn by the corresponding relationship shown in the price sales map shown in Fig. 3. It can be seen that the curve is a stepped price sales curve.

It should be noted that in economics, the products produced by the manufacturers can only be called commodities after they enter the market through distributors. The "products" and "products" are different titles for the same thing in different stages, for the sake of convenience. To express and unify the cognition, this embodiment does not make a specific distinction between its titles. In the foregoing description, the term “commodity substitution” is used uniformly. Correspondingly, the above description does not express the difference between “price and cost” and “sales and output”. Make too many distinctions.

203. Modify the product page of the product, and modify the current price in the product page to the revised price.

When the sales volume is greater than the sales threshold in the price sales map, the page will no longer display the specific price, or maintain the current price unchanged, and identify the sales status of the product, such as the identification "goods sold out" or "temporary" No goods, etc.

In addition, in the case of maintaining normal supply, in order to avoid the loss caused by the cost increase to the manufacturer, the server can also modify the current price in the product page to the initial initial price (for example, 20 yuan), the user can follow Continue to purchase at this initial price.

204. Calculate the difference between the current price and the revised price, and obtain the compensation spread.

This step is the same as the above 104. For details, refer to the above steps, and details are not described herein again.

205. Send a refund instruction to the payment platform, instructing the payment platform to return the compensation spread to all user-side clients that have paid the price of the commodity.

After obtaining the compensation spread, the server will also obtain all the order numbers that have previously paid the price of the commodity, and find the corresponding order information according to the obtained order number, and obtain the corresponding user number from each order information. The purpose of obtaining the user number in this embodiment is to find the fund account used by the user. Through the user number, the server can find the fund account associated with each user number to return the compensation spread to the fund account.

After finding the fund account, the server adds the account information of all fund accounts to the amount return instruction, and sends the amount return instruction to the payment platform, and the payment platform returns the corresponding compensation to each fund account according to the account information therein. Spread.

In practice, there may be a situation where a user has multiple fund accounts. In this case, the service The server may send the account information of the user default fund account to the payment platform, or send the account information of the fund account used by the user to purchase the product to the payment platform, which is not limited in this embodiment.

Further, when returning the corresponding compensation spread, if a user has only purchased one of the goods in the history, the user is fed back a compensation spread, and if a user purchases more than one item through an order, The user is fed back a corresponding amount of compensation spread.

Further, in order to quickly and timely return the compensation spread, the server may send a transfer instruction to the payment platform after receiving the commodity price payment instruction sent by the user side client and complete the corresponding amount transfer, and transfer the payment amount to the online shopping. The platform's public funds account is temporarily stored instead of being transferred to the vendor's fund account. In this way, when it is necessary to return the compensation spread to the user, the manufacturer may not be required to return the total compensation spread to the online shopping platform, and then the online shopping platform returns the compensation spread to the user. This shortens the capital transfer cycle, speeds up the return of funds, and improves service efficiency.

Considering that the manufacturer needs a certain amount of funds to maintain production, the server can also instruct the payment platform to transfer a part of the amount to the manufacturer's fund account first, and transfer the remaining amount to the public fund account of the online shopping platform for temporary storage. Wherein, the part of the amount transferred to the manufacturer's fund account may be the price corresponding to the price threshold, that is, the lowest commodity price in the price sales map, and the remaining amount of the payment amount other than the price corresponding to the price threshold is transferred to the public. Temporary deposit in the fund account.

It should be noted that when the funds are transferred to the fund account of the manufacturer, the precondition is that the user-side client sends an instruction to confirm the payment to the online shopping platform, and the online shopping platform can verify that the instruction is correct before the funds can be transferred to the manufacturer. Fund account.

Further, as an implementation of the method shown in FIG. 1 or FIG. 2, another embodiment of the present invention further provides an electronic payment device based on price adjustment. The device is located in a third party server for implementing the method shown in FIG. 1 or FIG. 2 above. It should be noted that the third party in this embodiment refers to a server that is independent of the user side client and the vendor side client. The third party server implements the conventional one based on the public payment platform provided by the open platform or the self-developed private payment platform. The commodity price payment function and the functions of price adjustment and spread feedback in the foregoing embodiments. As shown in FIG. 5, the apparatus includes: a sales volume calculation unit 51, an inquiry unit 52, a modification unit 53, a price calculation unit 54, and a sending unit 55, wherein

The sales volume calculation unit 51 is configured to calculate the current cumulative sales volume of the commodity after receiving the commodity price payment instruction sent by the user side client and complete the corresponding amount transfer, and the cumulative sales volume includes the user side client involved in the current payment process. Number of Products;

The query unit 52 is configured to query the price sales map, obtain the corrected price corresponding to the accumulated sales calculated by the sales calculation unit 51, and the price sales map is used to represent the negative correlation between the price and the sales volume;

The modifying unit 53 is configured to modify the product page of the product, and modify the current price in the product page to the corrected price queried by the query unit 52, wherein the corrected price is lower than the current price;

The price calculation unit 54 is configured to calculate a difference between the current price and the revised price queried by the query unit 52, and obtain a compensation spread;

The sending unit 55 is configured to send an amount return instruction to the payment platform, and instruct the payment platform to return the compensation spread calculated by the user-side client return price calculation unit 54 to all the user-side customers who have paid the price of the commodity.

Further, as shown in FIG. 6, the sales amount calculation unit 51 includes:

The searching module 511 is configured to search for an order number corresponding to the payment process, and find the order information corresponding to the payment process according to the order number;

The obtaining module 512 is configured to obtain the quantity of the products involved in the payment process from the order information searched by the searching module 511;

The searching module 511 is further configured to search for a quasi-cumulative sales volume of the corresponding product;

The calculation module 513 is configured to add the quantity of the products acquired by the obtaining module 512 and the quasi-cumulative sales volume searched by the searching module 511 to obtain the current accumulated sales volume of the products.

Further, as shown in FIG. 6, the device further includes:

The obtaining unit 56 is configured to receive a price adjustment strategy before the query unit 52 queries the price sales map, where the price adjustment strategy includes a correspondence between the sales volume, the price, and the compensation spread;

The generating unit 57 is configured to generate a price sales map according to the price adjustment policy acquired by the obtaining unit 56.

Further, the price adjustment strategy acquired by the acquisition unit 56 is based on a marginal cost curve.

Further, the price adjustment policy acquired by the obtaining unit 56 further includes a sales threshold, and the generating unit 57 is further configured to generate a price sales mapping table whose sales volume is not greater than the sales threshold.

Further, the sales threshold obtained by the obtaining unit 56 is the sales volume corresponding to the preset inflection point, and the preset inflection point is the sales-price point when the price and the sales volume are changed from the negative correlation to the positive correlation.

Further, as shown in FIG. 6, the generating unit 57 includes:

A module 571 is configured to formulate at least one sales interval according to a price adjustment strategy;

The generating module 572 is configured to generate a price sales mapping table corresponding to at least one sales section defined by the setting module 571, wherein different sales sections correspond to different prices.

Further, as shown in FIG. 6, the sending unit 55 includes:

a first obtaining module 551, configured to acquire all order numbers that have previously paid the price of the commodity;

The first searching module 552 is configured to search for order information corresponding to each order number acquired by the first obtaining module 551;

The second obtaining module 553 is configured to obtain a corresponding user number from each order information searched by the first searching module 552.

The second search module 554 is configured to search for a fund account associated with each user number acquired by the second obtaining module 553;

The sending module 555 is configured to add the account information of all the funds accounts found by the second searching module 554 to the amount return instruction, and send the amount return instruction to the payment platform, and instruct the payment platform to search the second search module 554 respectively. Each fund account returns the corresponding compensation spread.

Further, as shown in FIG. 6, the device further includes:

The indicating unit 58 is configured to, after receiving the commodity price payment instruction sent by the user side client and complete the corresponding amount transfer, instruct the payment platform to transfer the payment amount to the public fund account for temporary storage.

Further, the instructing unit 58 is configured to instruct the payment platform to transfer the remaining amount of the payment amount other than the price corresponding to the price threshold to the public fund account for temporary storage.

The electronic payment device based on the price adjustment provided by the embodiment can dynamically adjust the price reduction plan in accordance with the manufacturer's business strategy by the network side server according to the changed total sales volume of the product and the preset price sales map after the payment platform completes the transfer of the amount. And automatically modify the price information in the product page based on the lowered commodity price, the price adjustment process does not require manual participation. After the price is lowered, the network side server can also complete the reverse flow of the amount of the user account based on the existing payment platform, and realize the return of the commodity price difference, so that the user who has purchased the product according to the original price can enjoy the purchase and the subsequent purchase. The same price as the user. Compared with the prior art, the embodiment can improve the accuracy and immediacy of the price adjustment, and at the same time provide a strong technical guarantee for the preferential feedback.

In addition, due to the negative correlation between the sales volume and the price, the embodiment can also increase the sales volume of the product while maximizing the user's benefit, thereby promoting the product output of the manufacturer side.

Further, as an implementation of the method shown in FIG. 1 or FIG. 2, another embodiment of the present invention further provides an electronic payment platform based on price adjustment. As shown in FIG. 7, the system includes: a user side client 71, a server 72, a payment platform 73, and a vendor side client 74, wherein the server 72 includes the apparatus shown in FIG. 5 or FIG. 6 described above, or is independent of The above device has a data interaction relationship with the device; the payment platform 73 includes, but is not limited to, a public payment platform independent of the server 72, or a private payment platform developed by a third party. specific:

a user side client 71, configured to send a payment instruction of the commodity price to the server 72;

The payment platform 73 is configured to receive the payment instruction forwarded by the server 72, and complete the corresponding amount transfer according to the payment instruction;

The server 72 is configured to calculate the current accumulated sales volume of the product after the payment platform 73 completes the corresponding amount transfer, query the price sales map, obtain the revised price corresponding to the accumulated sales, modify the product page of the product, and display the current page in the product page. The price is modified to the corrected price, the difference between the current price and the revised price is calculated, the compensation spread is obtained, and the amount return instruction is sent to the payment platform 73, instructing the payment platform 73 to return the compensation spread to all the user-side clients 71 that have paid the price of the commodity. ;

The vendor side client 74 is configured to send a price adjustment policy to the server 72, where the price adjustment strategy includes a correspondence between the sales volume, the price, and the compensation spread;

The server 72 is further configured to receive a price adjustment policy and generate a price sales map according to the price adjustment strategy.

The electronic payment system based on the price adjustment provided by the embodiment can dynamically adjust the price reduction plan in accordance with the manufacturer's business strategy by the network side server according to the total sales volume of the changed product and the preset price sales map after the payment platform completes the transfer of the amount. And automatically modify the price information in the product page based on the lowered commodity price, the price adjustment process does not require manual participation. After the price is lowered, the network side server can also complete the reverse flow of the amount of the user account based on the existing payment platform, and realize the return of the commodity price difference, so that the user who has purchased the product according to the original price can enjoy the same discount as the user who purchases the post. price. Compared with the prior art, the embodiment can improve the accuracy of the price adjustment. Sexuality and immediacy, while providing strong technical support for preferential feedback.

In addition, due to the negative correlation between the sales volume and the price, the embodiment can also increase the sales volume of the product while maximizing the user's benefit, thereby promoting the product output of the manufacturer side.

In the above embodiments, the descriptions of the various embodiments are different, and the details that are not detailed in a certain embodiment can be referred to the related descriptions of other embodiments.

It will be appreciated that related features in the above methods and apparatus can be referenced to each other. In addition, "first", "second", and the like in the above embodiments are used to distinguish the embodiments, and do not represent the advantages and disadvantages of the embodiments.

A person skilled in the art can clearly understand that for the convenience and brevity of the description, the specific working process of the system, the device and the unit described above can refer to the corresponding process in the foregoing method embodiment, and details are not described herein again.

The algorithms and displays provided herein are not inherently related to any particular computer, virtual system, or other device. Various general purpose systems can also be used with the teaching based on the teachings herein. The structure required to construct such a system is apparent from the above description. Moreover, the invention is not directed to any particular programming language. It is to be understood that the invention may be embodied in a variety of programming language, and the description of the specific language has been described above in order to disclose the preferred embodiments of the invention.

In the description provided herein, numerous specific details are set forth. However, it is understood that the embodiments of the invention may be practiced without these specific details. In some instances, well-known methods, structures, and techniques are not shown in detail so as not to obscure the understanding of the description.

Similarly, the various features of the invention are sometimes grouped together into a single embodiment, in the above description of the exemplary embodiments of the invention, Figure, or a description of it. However, the method disclosed is not to be interpreted as reflecting the intention that the claimed invention requires more features than those recited in the claims. Rather, as the following claims reflect, inventive aspects reside in less than all features of the single embodiments disclosed herein. Therefore, the claims following the specific embodiments are hereby explicitly incorporated into the embodiments, and each of the claims as a separate embodiment of the invention.

Those skilled in the art will appreciate that the modules in the devices of the embodiments can be adaptively changed and placed in one or more devices different from the embodiment. Can The modules or units or components in the embodiments are combined into one module or unit or component, and further they may be divided into a plurality of sub-modules or sub-units or sub-components. In addition to such features and/or at least some of the processes or units being mutually exclusive, any combination of the features disclosed in the specification, including the accompanying claims, the abstract and the drawings, and any methods so disclosed, or All processes or units of the device are combined. Each feature disclosed in this specification (including the accompanying claims, the abstract and the drawings) may be replaced by alternative features that provide the same, equivalent or similar purpose.

In addition, those skilled in the art will appreciate that, although some embodiments described herein include certain features that are included in other embodiments and not in other features, combinations of features of different embodiments are intended to be within the scope of the present invention. Different embodiments are formed and formed. For example, in the following claims, any one of the claimed embodiments can be used in any combination.

The various component embodiments of the present invention may be implemented in hardware, or in a software module running on one or more processors, or in a combination thereof. Those skilled in the art will appreciate that a microprocessor or digital signal processor (DSP) may be used in practice to implement some or all of the components of the inventive name (e.g., means for determining the level of link within a website) in accordance with embodiments of the present invention. Some or all of the features. The invention can also be implemented as a device or device program (e.g., a computer program and a computer program product) for performing some or all of the methods described herein. Such a program implementing the invention may be stored on a computer readable medium or may be in the form of one or more signals. Such signals may be downloaded from an Internet website, provided on a carrier signal, or provided in any other form.

It is to be noted that the above-described embodiments are illustrative of the invention and are not intended to be limiting, and that the invention may be devised without departing from the scope of the appended claims. In the claims, any reference signs placed between parentheses shall not be construed as a limitation. The word "comprising" does not exclude the presence of the elements or steps that are not recited in the claims. The word "a" or "an" The invention can be implemented by means of hardware comprising several distinct elements and by means of a suitably programmed computer. In the unit claims enumerating several means, several of these means can be Body manifestation. The use of the words first, second, and third does not indicate any order. These words can be interpreted as names.

Claims (21)

An electronic payment method based on price adjustment, characterized in that the method comprises: After receiving the commodity price payment instruction sent by the user side client and completing the corresponding amount transfer, calculating the current cumulative sales volume of the commodity, where the cumulative sales volume includes the number of commodities involved in the current payment process of the user side client; Querying a price sales map to obtain a corrected price corresponding to the accumulated sales volume, wherein the price sales map is used to represent a negative correlation between the price and the sales volume; Modifying a product page of the product, modifying a current price in the product page to the revised price, wherein the revised price is lower than the current price; Calculating a difference between the current price and the revised price to obtain a compensation spread; Sending an amount return instruction to the payment platform, instructing the payment platform to return the compensation spread to all user-side clients that have paid the price of the commodity. The method of claim 1 wherein said calculating a current cumulative sales of the item comprises: Finding the order number corresponding to the payment process, and searching for the order information corresponding to the payment process according to the order number; Obtaining the quantity of commodities involved in the payment process from the order information; Find the quasi-cumulative sales volume corresponding to the product; The quantity of the commodity is added to the quasi-cumulative sales volume to obtain the current cumulative sales volume of the commodity. The method of claim 1 wherein prior to said querying a price sales map, said method further comprising: Receiving a price adjustment strategy, the price adjustment strategy including a correspondence between sales volume, price, and compensation spread; The price sales map is generated according to the price adjustment strategy. The method of claim 3 wherein said price adjustment strategy is based on a marginal cost curve. The method according to claim 4, wherein the price adjustment policy further comprises a sales threshold, and the generating the price sales map according to the price adjustment policy comprises: A price sales map in which the sales volume is not greater than the sales threshold is generated. The method according to claim 5, wherein the sales threshold is a sales volume corresponding to a preset inflection point, and the predetermined inflection point is a sales-price point when the price and the sales volume are changed from a negative correlation to a positive correlation. The method according to any one of claims 3 to 6, wherein the generating the price sales map according to the price adjustment policy comprises: Determining at least one sales interval according to the price adjustment strategy; A price sales map corresponding to the at least one sales interval is generated, wherein different sales intervals correspond to different prices. The method according to claim 1, wherein the sending a money return instruction to the payment platform, instructing the payment platform to return the compensation spread to all user-side clients that have paid the price of the commodity, including: Obtain all order numbers that have previously paid the price of the item; Find order information corresponding to each order number; Obtain the corresponding user number from each order information; Find the fund account associated with each user number; The account information of all fund accounts is added to the amount return instruction, and the amount return instruction is sent to the payment platform, and the payment platform is instructed to return the corresponding compensation spread to each fund account. The method according to claim 1, wherein after receiving the commodity price payment instruction sent by the user side client and completing the corresponding amount transfer, the method further comprises: Instructing the payment platform to transfer the payment amount to the public fund account for temporary storage. The method according to claim 9, wherein the instructing the payment platform to transfer the payment amount to the public fund account for temporary storage comprises: Instructing the payment platform to transfer the remaining amount of the payment amount other than the price corresponding to the price threshold to the public fund account for temporary storage. An electronic payment device based on price adjustment, characterized in that the device comprises: a sales amount calculation unit, configured to calculate a current cumulative sales volume of the commodity after receiving the commodity price payment instruction sent by the user side client and completing the corresponding amount transfer, wherein the accumulated sales volume includes the use The number of commodities involved in the payment process of the client side client; a query unit, configured to query a price sales map, and obtain a revised price corresponding to the accumulated sales calculated by the sales calculation unit, where the price sales map is used to represent a negative correlation between the price and the sales volume; a modifying unit, configured to modify a commodity page of the commodity, and modify a current price in the commodity page to a revised price queried by the query unit, wherein the revised price is lower than the current price; a price calculation unit, configured to calculate a difference between the current price and a revised price queried by the query unit, to obtain a compensation spread; And a sending unit, configured to send an amount return instruction to the payment platform, instructing the payment platform to return the compensation spread calculated by the price calculation unit to all user-side clients that have paid the price of the commodity. The apparatus according to claim 11, wherein said sales amount calculation unit comprises: a search module, configured to find an order number corresponding to the payment process, and find an order information corresponding to the payment process according to the order number; An obtaining module, configured to obtain, from the order information searched by the searching module, the quantity of commodities involved in the payment process; The searching module is further configured to: find a quasi-cumulative sales volume corresponding to the commodity; And a calculation module, configured to add the quantity of the products acquired by the obtaining module to the quasi-cumulative sales volume searched by the searching module, to obtain the current accumulated sales volume of the product. The device according to claim 11, wherein the device further comprises: An obtaining unit, configured to receive a price adjustment policy before the query unit queries the price sales map, where the price adjustment strategy includes a correspondence between the sales volume, the price, and the compensation spread; And a generating unit, configured to generate the price sales map according to the price adjustment policy acquired by the acquiring unit. The apparatus according to claim 13, wherein the price adjustment strategy acquired by the acquisition unit is formulated based on a marginal cost curve. The device according to claim 14, wherein the price adjustment policy acquired by the obtaining unit further comprises a sales threshold, and the generating unit is further configured to generate a price sales mapping table whose sales volume is not greater than the sales threshold. The device according to claim 15, wherein the sales volume threshold obtained by the acquiring unit is the sales volume corresponding to the preset inflection point, and the predetermined inflection point is the sales volume when the price and the sales volume are changed from the negative correlation relationship to the positive correlation relationship. - Price point. The device according to any one of claims 13 to 16, wherein the generating unit comprises: Developing a module for formulating at least one sales interval according to the price adjustment strategy; And a generating module, configured to generate a price sales mapping table corresponding to at least one sales section defined by the setting module, wherein different sales sections correspond to different prices. The device according to claim 11, wherein the sending unit comprises: a first obtaining module, configured to obtain all order numbers that have previously paid the price of the commodity; a first searching module, configured to search for order information corresponding to each order number acquired by the first obtaining module; a second obtaining module, configured to obtain a corresponding user number from each order information searched by the first searching module; a second search module, configured to search for a fund account associated with each user number obtained by the second obtaining module; a sending module, configured to add account information of all funds accounts found by the second search module to the amount return instruction, and send the amount return instruction to the payment platform, indicating that the payment platform respectively The corresponding compensation spread is returned to each fund account searched by the second search module. The device according to claim 11, wherein the device further comprises: The indicating unit is configured to, after receiving the commodity price payment instruction sent by the user side client and completing the corresponding amount transfer, instructing the payment platform to transfer the payment amount to the public fund account for temporary storage. The device according to claim 19, wherein the indication unit is configured to instruct the payment platform to transfer a remaining amount of the payment amount other than the price corresponding to the price threshold to the public fund account for temporary Save. An electronic payment system based on price adjustment, wherein the system comprises: a user side client, a server, a payment platform, and a vendor side client; The user side client is configured to send a payment instruction of a commodity price to the server; The payment platform is configured to receive the payment instruction forwarded by the server, and complete a corresponding amount transfer according to the payment instruction; The server is configured to calculate a current cumulative sales volume of the commodity after the payment platform completes the corresponding amount transfer, query a price sales map, obtain a revised price corresponding to the accumulated sales volume, and modify a product page of the commodity. Modifying the current price in the product page to the revised price, calculating a difference between the current price and the revised price, obtaining a compensation spread, and transmitting an amount return instruction to the payment platform, indicating the payment platform Returning the compensation spread to all user-side clients who have paid the price of the commodity; The vendor-side client is configured to send a price adjustment policy to the server, where the price adjustment strategy includes a correspondence between a sales volume, a price, and a compensation spread; The server is further configured to receive the price adjustment policy, and generate the price sales map according to the price adjustment policy.

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