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WO2008108541A1 - Procédé et appareil pour envoyer un message mobile - Google Patents

Procédé et appareil pour envoyer un message mobile Download PDF

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Publication number
WO2008108541A1
WO2008108541A1 PCT/KR2008/000774 KR2008000774W WO2008108541A1 WO 2008108541 A1 WO2008108541 A1 WO 2008108541A1 KR 2008000774 W KR2008000774 W KR 2008000774W WO 2008108541 A1 WO2008108541 A1 WO 2008108541A1
Authority
WO
WIPO (PCT)
Prior art keywords
mobile
sending
message
mobile message
exclusive
Prior art date
Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
Ceased
Application number
PCT/KR2008/000774
Other languages
English (en)
Inventor
Jong Woo Yun
Current Assignee (The listed assignees may be inaccurate. Google has not performed a legal analysis and makes no representation or warranty as to the accuracy of the list.)
SK Networks Co Ltd
Original Assignee
SK Networks Co Ltd
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by SK Networks Co Ltd filed Critical SK Networks Co Ltd
Publication of WO2008108541A1 publication Critical patent/WO2008108541A1/fr
Anticipated expiration legal-status Critical
Ceased legal-status Critical Current

Links

Classifications

    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04W—WIRELESS COMMUNICATION NETWORKS
    • H04W4/00—Services specially adapted for wireless communication networks; Facilities therefor
    • H04W4/12—Messaging; Mailboxes; Announcements
    • G—PHYSICS
    • G06—COMPUTING OR CALCULATING; COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04L—TRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
    • H04L51/00—User-to-user messaging in packet-switching networks, transmitted according to store-and-forward or real-time protocols, e.g. e-mail
    • H04L51/58—Message adaptation for wireless communication
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04M—TELEPHONIC COMMUNICATION
    • H04M1/00—Substation equipment, e.g. for use by subscribers
    • H04M1/72—Mobile telephones; Cordless telephones, i.e. devices for establishing wireless links to base stations without route selection
    • H04M1/724—User interfaces specially adapted for cordless or mobile telephones
    • H04M1/72403—User interfaces specially adapted for cordless or mobile telephones with means for local support of applications that increase the functionality
    • H04M1/7243—User interfaces specially adapted for cordless or mobile telephones with means for local support of applications that increase the functionality with interactive means for internal management of messages

Definitions

  • the present invention relates to a mobile message service such as a short message service (SMS) and a multimedia messaging system (MMS), and more particularly to a method and an apparatus of sending a mobile message which can effectively provide a mobile message sending service using an exclusive mobile application.
  • SMS short message service
  • MMS multimedia messaging system
  • a mobile message service that is a useful method for sending/receiving information with a mobile terminal is becoming popular in our everyday lives.
  • a mobile message has become such an essential method of communication that it may be difficult to find a person who does not use mobile messages such as the SMS and MMS.
  • the mobile message In order to send the mobile message at a lower cost, a discounted price is applied to users who send large quantities of mobile messages. Therefore, when large quantities of mobile messages are sent, the mobile message may be sent at a discounted cost in comparison to a normal cost.
  • the sending of the mobile message is one of the most frequently used services for users when using the mobile terminal, a new method and an apparatus of sending a mobile message which can send a mobile message at a lower cost and can display an advertisement when sending the mobile message is required.
  • the present invention provides a method and an apparatus of sending a mobile message which can provide a mobile sending message service at a lower cost when sending large quantities of mobile messages by sending the mobile message to a single mobile message sending server using an exclusive mobile application, regardless of a receiver number, and by sending the mobile message to a receiver number in a mobile message sending server.
  • the present invention also provides a method and an apparatus of sending a mobile message which can store user's mobile message sending statistics and send the mobile message to a server at a predetermined time by using an exclusive mobile application, thereby integrating the user's mobile message sending statistics in the server.
  • the present invention also provides a method and an apparatus of sending a mobile message which can send the mobile message at a lower cost using an exclusive mobile application and can maximize an advertising impact by displaying an advertisement on a mobile message sending screen and exposing the advertisement whenever a user sends the mobile message.
  • the present invention also provides a method and an apparatus of sending a mobile message which can easily verify an actual effect of an advertising reach with respect to an advertising exposure since advertisement information suitable for each user is stored in a mobile terminal using an exclusive mobile application and the stored advertisement information is exposed to the each user, and a reaction with respect to the exposed advertisement information is sent to a server at a predetermined time (late-night, early morning, or a new contents download time) prescribed in the exclusive mobile application.
  • a method of sending a mobile message including: providing a mobile message sending screen when an exclusive mobile application installed in a mobile terminal is operated, and receiving a mobile message from a user; the exclusive mobile application sending the mobile message to a prescribed receiving number which is registered in advance in the exclusive mobile application, regardless of a receiver number included in the mobile message; and a mobile message sending server, which corresponds to the prescribed receiving number, extracting the receiver number included in the mobile message, and sending the mobile message to the receiver number.
  • the method of sending the mobile message may further include: the exclusive mobile application recording user's mobile message sending statistics, and uploading the user's mobile message sending statistics to a server at each predetermined sending time.
  • the mobile message sending screen may include an advertisement.
  • the exclusive mobile application may be operated at each predetermined receiving time so that advertisement information is downloaded when the advertisement information to download from the server exists, and the downloaded advertisement information is stored in a mobile terminal.
  • the method of sending the mobile message may further include: checking a user's reaction with respect to the advertisement via the exclusive mobile application, and collecting the user's reaction in the mobile terminal; and integrally uploading the user's reaction collected in the mobile terminal to the server at each predetermined sending time.
  • the mobile message sending server and a server which downloads the advertisement and receives the reaction with respect to the advertisement may be embodied as additional servers or as a single server.
  • the receiving of the mobile message may generate the receiver number of the mobile message in interoperation with an address list set in the mobile terminal, and establishes a number of the mobile terminal as a default call-back number of the mobile message.
  • An apparatus for sending a mobile message may include: a mobile message input interface unit providing a user with a mobile message sending screen through an operation of an exclusive mobile application installed in a mobile terminal, and receiving a mobile message from a user; and a message sending unit sending the mobile message to a prescribed receiving number which is registered in advance in the exclusive mobile application, regardless of a receiving number included in the mobile message, and extracting a receiver number included in the mobile message to send the mobile message to the receiver number by a mobile message sending server which corresponds to the receiving number.
  • FIG. 1 is a diagram illustrating connection of a messaging service network which includes a mobile message sending server according to an embodiment of the present invention
  • FIG. 2 is a flowchart illustrating operations of a method of sending a mobile message according to an embodiment of the present invention
  • FIG. 6 is a block diagram illustrating an apparatus for sending a mobile message according to an embodiment of the present invention.
  • a mobile communication company system 120 100, a mobile communication company system 120, and a mobile message sending server 130.
  • the mobile terminal 100 may include mobile communication devices, such as a
  • PDC Personal Digital Cellular
  • PCS personal communication service
  • PHS personal handyphone system
  • CDMA-2000 (IX, 3X) phone a Wideband CDMA phone, a dual band/dual mode phone, a Global Standard for Mobile Communications (GSM) phone, a mobile broadband system (MBS) phone, a Digital Multimedia Broadcasting (DMB) phone, and a cellular phone; portable terminals such as a personal digital assistant (PDA), a hand- held PC, a notebook PC, a wireless broadband Internet (WiBro) terminal, and an MP3 player; and all types of hand-held based wireless communication devices including an
  • IMT International Mobile Telecommunication
  • the mobile communication company system 120 illustrated in FIG. 1 is one of example embodiments, and the idea of the present invention should not be construed as being limited to the mobile communication company system 120 illustrated in FIG. 1.
  • the mobile communication company system 120 may include communication via applications such as a wireless application protocol (WAP), a binary runtime environment for wireless (BREW), or a wireless Internet platform for interoperability (WIPI), or may include wireless communication system such as a Wibro.
  • the messaging service center 124 may send/receive a message which is sent according to the WAP, BREW, WIPI, and Wibro schemes.
  • a single mobile terminal 110 is connected to the mobile communication company system 120 in FIG. 1, it is clear that a plurality of mobile communication terminals may be connected to the mobile communication company system 120 of FIG. 1.
  • receiving numbers which correspond to the mobile message sending server 130 for sending large quantities of mobile messages are registered in advance in the exclusive mobile application.
  • the exclusive mobile application sends the mobile message to the prescribed receiving numbers regardless of the receiver number, and the mobile message sending server 130 may send the mobile message.
  • the exclusive mobile application when the receiving number prescribed in the exclusive mobile application is "2000-1234", the exclusive mobile application sends all mobile messages to the receiving number prescribed in the exclusive mobile application "2000-1234" although the user sends a receiver number to be "018-202-1234", "010-777-8888", or another number registered in advance.
  • the mobile message sending server 130 receives the mobile message, analyzes the received mobile message, and extracts the receiver number to which the user requires to originally send the mobile message. Specifically, when the user sends the mobile message whose receiving number being "018-202-1234" via the mobile terminal
  • the mobile message is sent to the prescribed receiving number "2000-1234" by the exclusive mobile application
  • the mobile message sending server 130 receives the mobile message
  • the mobile message sending server 130 extracts "018-202-1234" included in the mobile message, and may send the mobile message to a destination number to which the user requires to send the mobile message.
  • the mobile message sending server 130 sends the mobile message to the receiver number extracted via the communication company system 120.
  • the method of sending the mobile message provides a mobile message sending screen when an exclusive mobile application installed in a mobile terminal is operated, and receives a mobile message from a user in operation S210.
  • the exclusive mobile application may be a general virtual machine (GVM), wireless Internet platform for interoperability (WIPI), binary runtime environment for wireless (Brew), kilobyte virtual machine (KVM), kitty hawk, extended virtual machine (SK-VM), mobile application S/W plug-in (MAP), or web identity technical office protocol (WITOP) based applications.
  • GVM general virtual machine
  • WIPI wireless Internet platform for interoperability
  • KVM binary runtime environment for wireless
  • KVM kilobyte virtual machine
  • SK-VM extended virtual machine
  • MAP mobile application S/W plug-in
  • WITOP web identity technical office protocol
  • the exclusive mobile application installed in the mobile terminal for a message sending service may be installed in the mobile terminal as a default when the mobile terminal is manufactured, and a user may download the exclusive mobile application via wireless Internet access to install.
  • the exclusive mobile application may be operated on the mobile terminal by selecting a corresponding application from a specific menu of the mobile terminal by the user.
  • the exclusive mobile application may be downloaded
  • the predetermined receiving time may be times when traffic of a wireless Internet is comparatively light such as late-night or early morning.
  • An advertiser or advertising agency may send the advertisement information to the mobile terminal at the predetermined receiving time each day, a predetermined number of times in a week, or a predetermined number of times in a month.
  • the present invention may not send the advertisement information one by one, but may send the advertisement information at a predetermined time since the server interoperates with the exclusive mobile application, therefore the advertisement information may be effectively sent.
  • whether the advertisement information to download exists may be determined by the server or the mobile terminal.
  • the downloaded advertisement information may be stored in a storage unit in the mobile terminal, the storage unit being allocated by the exclusive mobile application.
  • the advertisement disclosed in the specification may be advertisement with respect to products or services in various fields. Also, the advertisement disclosed in the specification may be advertisement with respect to contents of mobile terminals, such as a ring tone and a background screen of the mobile terminals.
  • the exclusive mobile application may delete advertisement information whose validity expires from the mobile terminal, from the stored advertisement information. Also, the exclusive mobile application may update the stored advertisement information to be new advertisement information when the new advertisement information related to the stored advertisement information is received.
  • the exclusive mobile application sends the mobile message to a receiving number prescribed in the exclusive mobile application, regardless of a receiver number included in the mobile message.
  • a mobile message sending server which corresponds to the prescribed receiving number extracts the receiver number included in the mobile message, and sends the mobile message to the receiver number.
  • the method of sending the mobile message illustrated in FIG. 2 may further include operations of recording user's mobile message sending statistics and of uploading the user's mobile message sending statistics to a server at each predetermined sending time via the exclusive mobile application.
  • the sending time may be late-night, early morning, or a new contents download time.
  • the method of sending the mobile message may check a user's reaction with respect to the advertisement via the exclusive mobile application, and collect the user's reaction in the mobile terminal. Also, the method of sending the mobile message may integrally upload the user's reaction collected in the mobile terminal to the server at each predetermined sending time.
  • the prescribed sending time may include a number of selecting, reading, and requesting of the user with respect to the advertisement information provided via the exclusive mobile application.
  • the integrally uploading of the stored user's reaction to the server at a predetermined sending time denotes to upload all reactions occurred during a week to the server at 2 a.m. on every Wednesday.
  • the exclusive mobile application according to the present invention may selectively download or provide advertisement information which corresponds to a location of the mobile terminal by recognizing the location of the mobile terminal.
  • the user may select any one of an SMS message writing menu 310 and an MMS message writing menu 320 when an exclusive mobile application for sending a mobile message is operated.
  • SMS and MMS messages are taken as examples and described in FIG. 3, all types of message sending services that can be sent in a mobile terminal may be provided by the exclusive mobile application.
  • a mobile message providing screen provides an input interface to which the user can input a message to send.
  • the input interface may be provided as a similar type as a message input interface which is basically provided in a mobile terminal. Accordingly, the user may input to send a mobile message using a keypad in a similar fashion as a general message sending method.
  • areas for two advertisements 410 and 420 are displayed on the mobile message providing screen.
  • an area for a single advertisement may be displayed or areas for over three advertisements may be displayed on the mobile message providing screen.
  • the user may access a corresponding mobile Internet page associated with an advertisement, or a call connection is established to a shop associated with the advertisement.
  • a mobile message providing screen includes areas for inputting a call-back number 530 and receiver numbers 540.
  • a mobile terminal number may be automatically inputted via the exclusive mobile application although the user does not additionally input the user's mobile terminal number.
  • Areas for the receiver numbers 540 may be established to receive a single receiver number from the user or may be simultaneously established to receive at least two receiver numbers.
  • the areas for the receiver numbers 540 are established to be interoperated with an address list in the mobile terminal so that the user may easily input a number set in the address list to be the receiver number.
  • the mobile message sending screen of FIG. 5 may include areas for advertisements 510 and 520.
  • the method of sending a mobile message according to the above-described exemplary embodiments of the present invention may be recorded in computer-readable media including program instructions to implement various operations embodied by a computer.
  • the media may also include, alone or in combination with the program instructions, data files, data structures, and the like.
  • the apparatus of sending the mobile message may include a mobile message input interface unit 610, a message sending unit 620, and a message sending statistics recorder 630.
  • the message sending statistics recorder 630 records user's mobile message sending statistics and uploads the user's mobile message sending statistics to a server at each predetermined sending time.
  • the present invention it is possible to integrate user's mobile message sending statistics since the user's mobile message sending statistics are stored using an exclusive mobile application, and the stored user's mobile message sending statistics are sent to a server at each predetermined time.

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  • Engineering & Computer Science (AREA)
  • Business, Economics & Management (AREA)
  • Computer Networks & Wireless Communication (AREA)
  • Signal Processing (AREA)
  • Finance (AREA)
  • General Business, Economics & Management (AREA)
  • Strategic Management (AREA)
  • Accounting & Taxation (AREA)
  • Development Economics (AREA)
  • Entrepreneurship & Innovation (AREA)
  • Game Theory and Decision Science (AREA)
  • Human Computer Interaction (AREA)
  • Economics (AREA)
  • Marketing (AREA)
  • Physics & Mathematics (AREA)
  • General Physics & Mathematics (AREA)
  • Theoretical Computer Science (AREA)
  • Mobile Radio Communication Systems (AREA)
  • Telephonic Communication Services (AREA)

Abstract

L'invention concerne un procédé et un appareil pour envoyer un message mobile pouvant envoyer de grandes quantités de messages mobiles et afficher une publicité sur un écran d'envoi de messages via une application mobile exclusive. Le procédé d'envoi de messages mobiles consiste : à fournir un écran d'envoi de messages mobiles lorsqu'une application mobile exclusive installée sur un terminal mobile est exécutée, et à recevoir un message mobile provenant d'un utilisateur. L'application mobile exclusive qui envoie le message mobile à un numéro de réception prescrit est préenregistrée indépendamment du numéro de récepteur compris dans le message mobile. Un serveur d'envoi de message mobile qui correspond au numéro de réception prescrit extrait le numéro de récepteur compris dans le message mobile et envoie ledit message mobile au numéro de récepteur.
PCT/KR2008/000774 2007-03-08 2008-02-11 Procédé et appareil pour envoyer un message mobile Ceased WO2008108541A1 (fr)

Applications Claiming Priority (2)

Application Number Priority Date Filing Date Title
KR10-2007-0022804 2007-03-08
KR1020070022804A KR100877010B1 (ko) 2007-03-08 2007-03-08 모바일 메시지 전송 방법 및 이를 이용한 모바일 메시지전송 장치

Publications (1)

Publication Number Publication Date
WO2008108541A1 true WO2008108541A1 (fr) 2008-09-12

Family

ID=39738391

Family Applications (1)

Application Number Title Priority Date Filing Date
PCT/KR2008/000774 Ceased WO2008108541A1 (fr) 2007-03-08 2008-02-11 Procédé et appareil pour envoyer un message mobile

Country Status (2)

Country Link
KR (1) KR100877010B1 (fr)
WO (1) WO2008108541A1 (fr)

Families Citing this family (1)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
KR101648928B1 (ko) 2014-11-24 2016-08-18 김재경 위치기반 모바일게임 운영시스템

Citations (4)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US6381465B1 (en) * 1999-08-27 2002-04-30 Leap Wireless International, Inc. System and method for attaching an advertisement to an SMS message for wireless transmission
US6856809B2 (en) * 2001-05-17 2005-02-15 Comverse Ltd. SMS conference
US7031733B2 (en) * 2002-10-25 2006-04-18 Siemens Communications, Inc. Online short message service (SMS) monitoring tool
US20060194595A1 (en) * 2003-05-06 2006-08-31 Harri Myllynen Messaging system and service

Family Cites Families (4)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
KR20040034115A (ko) * 2002-10-21 2004-04-28 주식회사 케이티프리텔 단문 서비스 관리 장치
KR20050066178A (ko) * 2003-12-26 2005-06-30 주식회사 팬택 이동 통신 단말기를 이용한 광고 방법
KR20060004578A (ko) * 2004-07-08 2006-01-12 에스케이 텔레콤주식회사 모바일 광고서비스를 위한 가상 머신 클라이언트의 구동을이용한 메시지 작성방법
KR20040071105A (ko) * 2004-07-23 2004-08-11 조승윤 다량 문자메시지 중계전송서비스 제공 방법

Patent Citations (4)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US6381465B1 (en) * 1999-08-27 2002-04-30 Leap Wireless International, Inc. System and method for attaching an advertisement to an SMS message for wireless transmission
US6856809B2 (en) * 2001-05-17 2005-02-15 Comverse Ltd. SMS conference
US7031733B2 (en) * 2002-10-25 2006-04-18 Siemens Communications, Inc. Online short message service (SMS) monitoring tool
US20060194595A1 (en) * 2003-05-06 2006-08-31 Harri Myllynen Messaging system and service

Also Published As

Publication number Publication date
KR20080082234A (ko) 2008-09-11
KR100877010B1 (ko) 2009-01-09

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