US1765484A - Display card - Google Patents

Description

June 24, 1930. R. A. GRAY ,4 4

' DISPLAY CARD Filed Feb. 28, 1929 cA P fig T R RKZHARD A GRAY.

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Patented June 24, 1930 uN-rrEo smrsfs" 3101111315 A. GRAY, or BINGHnMToN, NEW YORK DIsrLnYIcARD Substitute for application serial No; 175,818, filed March is, 1.927. This application filed reb r 2 g,

4 1929. Serial No. 43,4 3?

, Myinvention relates to display cards and particularly to that type applicable to use for candies, cigars, gum, etc.

The difficulty with display cards used for 5 this purpose at present is largely that when they are unfolded to display position, no means are provided for holding them in such position and they have a tendency to fold downwardly again to a degree which makes 19 it impossible or extremely difficult, to see,

thereby destroying the display effect and function of the card. 7

I haveprovided a display card which when unfolded to displayposition, remains in such position indefinitely.

The principal object of my invention is to provide a display card particularly useful with. candy boxes and which is frictionally held within the box or carton at one end, which end is providedwith means for causing the opposite end thereof to remain in its unfolded position when raised to such position. I

Specifically, I have provided a card which at its lower end or box engaging portion is Y wider than the upper or display portion. The'wide portionris provided centrallywith a slit or cutout whereby the said-wider portion may be restricted to the width of the display portion, thus providing frictional means for retaining the lower end of the card within the carton, andalso when so placed, producing a bow in the display portion of the card, which, due to theinherent resiliency of .35 the card serves to hold such display portion in its adjusted position.

Other objects and advantag'esin details of construction and arrangement of parts will be apparent as the description proceeds, ref

40 erence now being had'to the figures of the, ac-

companying drawing wherein like reference numerals indicate like parts. In the drawing p Y Figure 1 is a side View of'a carton shown in its unopened form and provided with my in Figure2.

r ed spl y a d, ce ta n pa t bei g broken awa for clearness of illustration? Figure 2 is a plan View of nyd1sp'lay card P a v u aip p et v oviewii fa tton W y p ay a d in ipley 'iies e therein. W ,i 7, 5 3 '3' 'iThis'applicationissubstitutedfor applica' o tion, seal o 53518, led mrh. 16,1 92?- e e r n u ra l'ind cat si fb xier carton adapted to contain 011611161; ary ticlesof Sale 2. Preferablythi tartan is; ign d-J e a on in r infv i h lp 'ka p ii h i el s masher-can 1$ "b used as 'avending cartongby'the purchaser, my;

from which the articles can be soldf d ireotly. To further enhance the value ofthecarton as a vendor, I have provided .a display card for'use therewith, which as sho'wn in Eig tfire I is folded at 3 and lwithinithe carton 'wlii eby to provide additional'packing treat;

ticles within the cartonas well as thedis'play card as shown in Eigures" 2 and3} f T d Ph 'PQ Qn 5 9f th icatdflmq which any desired advertising matter p c d, i Pr f r ly bf miifefii same as that "of the carton, "from the 'fol'd' 3 upwardly to the end thereof. Fa tasia fold 3, to the opposite end'of thecardjifi is preferably made slightly wider thansaid pp Po n an the wi i h efsaid ea This is shown clearly by the tapered'edges Inorder that this-widened end of the card may be placed within the cartOninthe-position shown in Figures 1 and 3, and madeto lie flat he n nyth b om r i aidTc rte I have provided a split or *cutout portion? 7 extending from the lower end of the cardiipwardly to-the fold l, which latterfold is at a point substantially the height of'the carton. This cutout portion 7 produces the" en'dfflaps 8 at the wide end of the card, whichflaps'ca'n be placed on the bottom of thefcarton'l adj a cnt" 01.19 e d fil oi' and d e. 5 the ilfeu no .i

such position withinithe carton.

portion 7, they can be forced toward each other sufliciently to permit their assuming The natural resiliency of the card tends to force the flaps 8 outwardly to their normal position, thus frictionallyholding them against the side f walls of the carton. The card is thus frictionally held within the carton'and of course the articles 2 packed directly upon the flaps 8' also serve to maintain them in the position shown in Figure 3.

' In addition to frictionally securing the card within the carton, the cutout portion displacement;

serves an additional and evenmore important purpose. Inasmuch as the cutout portion 7 only extends upwardly to the fold 4, the in Ward compression of the flaps 8 permitted by .said'cutoutportion when said flaps are po- 7 sitioned within the carton, produces a bow or bend shown clearly'at 9 in Figure 3 in the upper or display portion of the card. The result of this is that when the display portion 5 is unfolded upwardly, and bent backbeyond the end of the carton ,a sufficientjdis tance to gcause the bow 9 to snap to the rear portion having a slit on one side of said fold V cooperating with said carton to produce a bow in the body portion on the opposite side of said fold. r

4. In combination with a carton, a card having a display portion substantially the width of the cartonanda widenedend pro vided with a central cutout, extending in wardly from the edge thereof, whereby said end maybe frictionally secured in saidcarton and simultaneously provide a bow in said display portion.

In testimony whereof, I aflix my signature. RICHARD A. GRAY.

Ward position shownin Figure 3, said display 7 portion is held in suchposition because of 1 sa1d bow, and w ll not thereafter become loose andfold downwardly again as'in the case 7 Of course, I do limit myself to thespe- '7 c'ificf structure shown and described as the same=is 'capable'ofwide variation in form withoutdepartingfrom thespirit and scope ofthe invention. For instance, the cutout portion 7 may takethe form of a straight slit andthefiaps 8 thus formed'cau'sed to overlap at'their. inner edges when the card is placed within the carton. Also, means may be pro-- of the cutout portion 7 in such proximity as I 1 v vlded to permanently secure the inner edges 7 to. form a permanent bow inthe display'por- I tion 5. I limit myself therefore, only b th Ppe ded clai I. In combinatiom a display card comprising. a body portion, one end thereof being widened, said widened endbeing split centrally thereof, and a carton receiving and restricting said split widened end.

2.. In combination, adisplay card compris-i ing a body portion, one end thereof being widened, and said widened end being split centrally thereof, said split extending into said body portion beyond said widened end,

and a carton receiving and restricting said split widenedend. Q

a 3.: In combination, a displaycard comprising a body portion, a fold laterally thereof, a

carton receiving a portion of said card, said

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