TWI637333B - Information displaying platform and displaying method thereof - Google Patents

Abstract

The invention provides an information display platform comprising: a display unit; a business data unit whose signal is connected to the display unit, the business data unit is provided with a plurality of business information; a condition unit whose signal is linked and displayed on the display unit, the condition unit Has a business district condition, a turnover condition, a search range, and a business type; an operation unit that is linked to the condition unit signal, and the operation unit is used to select the business area condition, sales condition, search range, and business type; and A processing unit, which is linked to the business information unit, condition unit, and display unit signals. The processing unit filters the business information based on the business circle conditions, turnover conditions, search scope, and business type selected by the operation unit to analyze a competition As a result, the competition result is displayed graphically on the display unit.

Description

Information display platform and information display method

The present invention relates to an information processing related field, in particular to an information display platform and an information display method thereof.

Since Taiwan's entry into the WTO in 2001, Taiwan has been opening the retail market year by year, so that market competition is fierce. In order to respond to changes in the general environment, most retail industries have adopted a chain operation model, such as convenience stores, mass merchandisers, furniture, The catering industry also strengthens the basis for entering the market through business circle analysis and market surveys. Taiwan's regional economic development is dominated by business areas or settlements. Therefore, a good business circle analysis is one of the factors determining the success of a company.

However, in the past, most of the business district evaluation and competitiveness analysis required actual inspections to make effective business district analysis. Moreover, the actual inspections did not deeply understand the actual operating conditions of other businesses, and it was impossible to accurately determine whether there was a corresponding Therefore, under the vague and uncertain market survey, opening a store may easily lead to business failure and close the store.

Furthermore, in addition to the products sold by retailers, in addition to physical stores that can provide physical products for consumers to purchase, retailers that sell online can only provide pictures and text for consumers' reference and purchase, which lacks a physical sense.

From the perspective of the furniture industry, consumers can only choose a suitable style according to the required size or the impression of the space to be used when purchasing furniture from physical stores, and cannot accurately match the furniture with the space used.

In addition, when consumers purchase furniture on the Internet, they can only make purchases through the pictures or models provided by the website, and cannot accurately match the furniture with the consumer's use space. Consumers can only Based on limited information to make a judgment, no matter what kind of purchase method, there is uncertainty about the purchase of furniture, which easily hinders consumers' perception of the product and willingness to buy.

Therefore, how to solve the above problems, effectively provide an analysis of market competitiveness, and improve the consumption model of how to provide products for consumers in the past, remains to be solved by relevant industry players.

In order to solve the above-mentioned problems, the present invention provides an information display platform and an information display method thereof. The processing unit performs a business circle competition analysis on the selected condition unit, and clearly understands the advantages and disadvantages of the competitors through the graphical competition results. From the competition results, we can learn about the market competitiveness, and can provide shoppers with the basis of marketing strategies for products, reducing the risk of shop failure.

An embodiment of the present invention provides an information display platform including: a display unit; a business data unit whose signal is connected to the display unit, the business data unit is provided with a plurality of business information; and a condition unit whose signal is linked and displayed on A display unit, a condition unit having a business circle condition, a turnover condition, and a search range; an operation unit connected to the condition unit signal; the operation unit is used to select a business circle condition, a turnover condition and a search range; and a processing Unit, which is linked to the business information unit, condition unit, and display unit signals. The processing unit filters the business information based on the business circle conditions, turnover conditions, and search ranges selected by the operation unit to analyze a competitive result. Figure The shape is displayed on the display unit.

Preferably, the present invention further has a map unit, whose signals are connected to the merchant data unit and the processing unit. The map unit has a map, and each merchant's information and competition results are graphically displayed on the map.

Preferably, the map unit signal is connected to the condition unit and the display unit, the map unit is displayed on the display unit, and the business area conditions and search range correspond to the map.

Preferably, the competition results indicate different degrees of competition in color.

Preferably, the present invention further has a product unit, which is connected to the display unit signal. The product unit is used to store a plurality of three-dimensional products and product information corresponding to each of the three-dimensional products. Each three-dimensional product and each product information are displayed on the display unit.

Preferably, the present invention further has a photographing unit, which is connected to the signal of the display unit, the product unit and the operation unit. The photographing unit captures the actual environment to generate a spatial image and displays it on the display unit. The operation unit can select each three-dimensional product and place it in the space. image.

Preferably, the present invention further has an editing unit whose signals are connected to the display unit, the operating unit and the product unit, and the editing unit adds and modifies each three-dimensional product or each product information through the operating unit.

An embodiment of the present invention provides an information display method, which includes the following steps: selecting a business district condition, a turnover condition, a search scope, and a business type that meet the requirements according to the requirements; according to the selected business district condition and the turnover Filter the conditions, search range, and business type on multiple business information to analyze a competition result; and display the competition result on a map in a graphical manner to know the degree of competition in the search range.

Preferably, according to the competition result, a shop location is selected on the map, the shop location is converted into a stereoscopic store image, and a plurality of stereo products and product information corresponding to each of the stereo products are set in the stereo store image.

Preferably, the actual environment is captured by a photographing method to generate a space image, and the three-dimensional products are placed in the space image.

With the above, the effect that the present invention can achieve is that the processing unit conducts a business circle competition analysis for the selected condition unit, and clearly understands the strengths and weaknesses of the competitors through the competition results, thereby knowing the market competitiveness through the competition results. And can provide shoppers to formulate the marketing strategy basis of products, reducing the risk of shop failure.

In addition, through the graphical display of the map and the display of competition results in different colors, shoppers can be provided to understand the competition analysis in the business circle more clearly, and shoppers can be used as an effective basis for shop judgment.

In addition, through the product unit and the photography unit, the product is presented in a realistic manner and combined with the real environment, thereby reducing doubts about the product and increasing the authenticity of the product.

100‧‧‧ Information Display Platform

10‧‧‧Display unit

20‧‧‧Business Information Unit

21‧‧‧Business Information

30‧‧‧Condition unit

31‧‧‧Business district conditions

32‧‧‧ turnover conditions

33‧‧‧Search range

34‧‧‧Business Type

40‧‧‧operation unit

50‧‧‧ processing unit

51‧‧‧ competition results

60‧‧‧Map unit

61‧‧‧Map

70‧‧‧ Product Unit

71‧‧‧Three-dimensional products

72‧‧‧Product Information

80‧‧‧Editing Unit

90‧‧‧Photography Unit

FIG. 1 is a schematic diagram of a system architecture of the present invention.

FIG. 2 is a schematic diagram (1) of an embodiment of the present invention, showing that a condition unit is displayed on a display unit.

FIG. 3 is a schematic diagram (2) of the embodiment of the present invention, showing the competition result.

FIG. 4 is a schematic diagram (3) of the embodiment of the present invention, which shows that the photographing unit captures a space image generated by an actual environment and displays the space image on the display unit.

FIG. 5 is a schematic diagram (4) of an embodiment of the present invention, showing a three-dimensional product placed in a space image.

In order to facilitate the description of the central idea of the present invention in the above-mentioned summary of content, specific embodiments are described below. Various objects in the embodiments are depicted in proportions, sizes, deformations, or displacements suitable for illustration, rather than in proportion to actual elements, which will be described together.

Please refer to FIG. 1 to FIG. 5. The present invention provides an information display platform 100. In the embodiment of the present invention, the information display platform 100 is set up on a terminal, and the information display platform 100 is used by a plurality of users respectively through the terminal. Information display platform 100. The terminal is connected to a display screen. Among them, the terminal can be a mobile device such as a tablet, a smart phone, or a non-mobile device of a personal computer. When the terminal device is a non-mobile device, the display screen is a computer screen. The use method of the information display platform 100 can be connected software; when the terminal device is a mobile device, the display screen is a touch screen, and the use method of the information display platform 100 can be an application program (APP). The information display platform 100 includes a display unit 10 electrically connected to a terminal, the display unit 10 is a display screen, and the display unit 10 is used to present text or images.

A business data unit 20 is connected to the display unit 10 by a signal, and the business data unit 20 is provided on the terminal. The business information unit 20 is provided with a plurality of business information 21. In the embodiment of the present invention, the merchant data unit 20 collects the merchants that have been opened in each city area in each city area at any time from the Internet, and stores the latest merchant information 21 in the merchant data unit 20, and each The business information 21 contains information such as type, name, address, capital amount, and sales volume.

A condition unit 30 is connected to the business information unit 20 and displayed on the display unit 10. The condition unit 30 is provided on the terminal. The condition unit 30 has a business area condition 31, a turnover condition 32, a search range 33, and a business type 34. Among them, the business area condition 31 is to collect the store aggregation area in each city area, and to collect the data of the store aggregation area Stored in Commercial District Condition 31. Take Taiwan as an example. Each city is Taipei, Taoyuan, and Taichung. Each city has a different county. Each county has a different county. Areas with the same stores, for example: Xitun District of Taichung has Fengjia Commercial District and Donghai Commercial District; Shilin District of Taipei City has Shilin Night Market Commercial District.

Furthermore, the turnover condition 32 is the monthly turnover of the merchant. In the embodiment of the present invention, the turnover condition 32 is below 2 million turnover per month, below 4 million turnover per month, or 600 per month 10,000 turnover or less. In addition, the search range 33 is based on the center position of each business circle condition 31, and the search range 33 is selected by a set radius circle. In the embodiment of the present invention, the search range 33 is a radius of 0 km to a radius of 1 km, as shown in Figs. 2 and 3 As shown. In addition, the business type 34 refers to various business types, such as supermarkets, furniture stores, apparel industries, and so on.

An operation unit 40, which is connected to the business information unit 20 and the condition unit 30. The operation unit 40 is a signal terminal. When the terminal is a computer, the operation unit 40 is a mouse or a keyboard. When the terminal is a smart mobile device At this time, the operation unit 40 clicks the touch screen. Among them, the operation unit 40 is used to select the business circle condition 31, the turnover condition 32, the search range 33, and the business type 34 displayed on the display unit 10.

A processing unit 50 is connected to the signal of the condition unit 30 and the display unit 10, and the processing unit 50 is provided on the terminal. The processing unit 50 filters the business information 21 in the business information unit 20 according to the business circle condition 31, the turnover condition 32, the search range 33, and the business type 34 selected by the operation unit 40 to analyze a competition result 51. The result 51 is displayed graphically on the display unit 10, where the competition result 51 is a text or an image.

In the embodiment of the present invention, the processing unit 50 selects the merchant type 34 selected by the operation unit 40 and selects the merchants 21 that meet the required type from the merchant information 21; and the processing unit 50 selects the merchant information 21 from the corresponding rows. According to the business circle condition 31 and the search range 33 selected by the operation unit 40, the addresses within the conditions are filtered out from each business information 21, and the processing unit 50 The selected address corresponds to the store name, compares the corresponding store ’s capital and sales volume with the turnover condition 32, and selects the qualified business information 21, and judges the matched business information 21 as the competition result 51 to provide the shopkeeper. Learn how many similar businesses exist in the business district you want to know, and be able to know the capital and sales of qualified businesses as the basis for determining the shop.

A map unit 60 is connected to the business information unit 20, the condition unit 30, the display unit 10, and the processing unit 50. The map unit 60 is disposed on the terminal, and the map unit 60 is displayed on the display unit 10. The map unit 60 has a map 61, and the business district conditions 31 and the search range 33 correspond to and are displayed on the map 61. Among them, each of the business information 21 and the competition result 51 are displayed on the map 61. The competition result 51 indicates different degrees of competition in color. In the embodiment of the present invention, when the processing unit 50 performs screening in the merchant data unit 20 according to the conditions selected by the operation unit 40 in the condition unit 30, the filtered merchant information 21 can be obtained after the screening, and the competition result 51 can The text is displayed next to the map 61, and the competition degree is shown in different colors in the business area conditions 31 and the search range 33 of the condition unit 30, as shown in Figs. 1 to 3.

For example: if there are no competing merchants in the setting conditions of condition unit 30, green will be displayed on the map 61; if there is one competing merchant in the setting conditions of condition unit 30, blue will be displayed on the map 61, and Display the name of the competing business and the corresponding address location on the map 61, as well as the capital and sales of the competing business; in the setting of condition unit 30, if there are more than 3 competing businesses, red is displayed on the map 61 , And display the names of the three competing businesses and their corresponding address locations on the map 61, as well as the capital and sales of the competing businesses. Through this, through the graphical display of the map 61 and the competition result 51 represented in different colors, the competition analysis in the business circle can be clearly understood to provide shoppers as an effective basis for determining the shop opening, as shown in FIGS. 1 to 3.

A product unit 70 is connected to the display unit 10 and is provided on the terminal. product The unit 70 is configured to store a plurality of three-dimensional products 71 and product information 72 corresponding to one of the three-dimensional products 71. Each three-dimensional product 71 and each product information 72 can be displayed on the display unit 10. Among them, the image type of each three-dimensional product 71 is the same as the actual product.

An editing unit 80 is connected to the display unit 10, the operation unit 40, and the product unit 70. The editing unit 80 is provided on the terminal. The editing unit 80 adds and modifies each three-dimensional product 71 or product information 72 through the operation unit 40. In the embodiment of the present invention, the three-dimensional product 71 of the product to be sold is added to the product unit 70 through the editing unit 80, and the product information 70 is added to the product unit 70 through the editing unit 80 corresponding to the three-dimensional product 71; Alternatively, the three-dimensional product 71 and the product information 72 that have been stored in the product unit 70 can be modified through the editing unit 80.

A photographing unit 90 is connected to the display unit 10, the product unit 70, and the operation unit 40. The photographing unit 90 is connected to the terminal. In the embodiment of the present invention, the photographing unit 90 is a photographing lens. The photographing unit 90 is used to capture the actual environment and generate a spatial image 91, and the spatial image 91 is displayed on the display unit 10. Through the operation unit 40, each three-dimensional product 71 can be selected and placed in the spatial image 91. Therefore, as shown in FIG. 1, FIG. 4, and FIG. 5, the actual environment where the product is to be placed is photographed through the photographing unit 90, and a spatial image 91 corresponding to the actual environment is generated to be displayed on the display unit 10 and in the display unit 10. At the same time, the three-dimensional products 71 of the product unit 70 are displayed. The selected three-dimensional products 71 can be placed on the spatial image 91 by clicking, sliding or pulling through the operation unit 40, thereby generating a spatial image 91 corresponding to the actual environment. The three-dimensional products 71 are presented in a real form, so that the effect of combining virtual and real can be achieved.

An embodiment of the present invention provides an information display method, which includes the following steps: a condition setting step: selecting a business district condition 31, a turnover condition 32, a search range 33, and a business type 34 that meet the requirements according to requirements. In the embodiment of the present invention, the shop owner can The condition unit 30 displayed on the display unit 10 selects the business district condition 31, the turnover condition 32, the search range 33, and the business type 34 to be analyzed by the operation unit 40, as shown in FIG. 1 and FIG. 2.

Filtering and comparing steps: According to the selected business circle condition 31, turnover condition 32, search range 33 and business type 34, the business information 21 is filtered to analyze the competition result 51. In the embodiment of the present invention, after the processing unit 50 selects the business circle condition 31, the turnover condition 32, the search range 33, and the type of the business 34 selected by the operation unit 40, it first selects the matching information in the business data unit 20 Each business information 21 of the business type 34; then, in each business information 21 in the business information unit 20, the addresses that meet the business circle condition 31 and the search range 33 and the corresponding store names are filtered; then, the corresponding store name The capital amount, sales volume and turnover condition 32 are selected, and the merchant information 21 that meets the turnover condition 32 is selected, and the matching merchant information 21 is judged as the competition result 51.

Result display step: Graphically display the competition result 51 on the map 61 to know the degree of competition within the search range 33. In the embodiment of the present invention, the processing unit 50 displays the filtered matching business information 21 on the map 61 of the map unit 60 through the display unit 10 after passing through the screening and comparison step, and in the business circle of the condition unit 30 The degree of competition is indicated by different colors in the condition 31 and the search range 33. With this, through the graphical display of the map 61 and representing the competition result 51 in different colors, shoppers can provide a clear understanding of the competition analysis in the business district as a basis for shoppers' decision to open a shop, as shown in Figures 1 and 3.

Steps for setting up: According to the competition result 51, select a suitable shop location on the map 61 and convert the shop location into a three-dimensional store image. In the embodiment of the present invention, the competition result 51 is obtained through the condition setting step, the filtering comparison step, and the result display step. The processing unit 50 collects the rental information of the rental website and stores the rental information in the processing unit 50. ; When the shopkeeper is in a suitable business district, the processing unit 50 displays on the display unit 10 the information of the rental house that provides rental or purchase, and selects If necessary, the processing unit 50 can convert the selected store location into a corresponding three-dimensional store image and graphically display the three-dimensional store on the display unit 10.

Product creation steps: Set up three-dimensional products 71 and product information 72 corresponding to each three-dimensional product 71 in the three-dimensional store image. In the embodiment of the present invention, the shopkeeper can add the three-dimensional product 71 of the product to be sold to the product unit 70 through the editing unit 80, and add the corresponding three-dimensional product 71 through the editing unit 80 in the product unit 70. Edit product information 72.

Reference selection step: shooting the actual environment by a photographic method to generate a spatial image 91, and placing three-dimensional products 71 in the spatial image 91. In the embodiment of the present invention, the actual environment where the product is to be placed is photographed through the photographing unit 90, and a spatial image 91 corresponding to the actual environment is displayed on the display unit 10. In the display unit 10, three dimensions of the product unit 70 are simultaneously displayed. For the product 71, the selected three-dimensional product 71 can be placed on the spatial image 91 through the operation unit 40, as shown in FIG. 1, FIG. 4, and FIG.

Example 1: When the shopkeeper is a furniture store, the shopkeeper obtains the competition result 51 through the condition setting step, the filtering comparison step, and the result display step, and finds a suitable shop location through the setup step, and the processing unit 50 can convert the shop location For the corresponding three-dimensional store image, the three-dimensional store is graphically displayed on the display unit 10; and the shop owner can add the three-dimensional product 71 of the furniture and the product information 72 corresponding to the three-dimensional product 71 to the product through the editing unit 80 In the unit 70, after the three-dimensional product 71 and the product information 72 in the product unit 70 are established, the shopkeeper can photograph the actual environment in the shop location in the actual shop location through the photography unit 90 to generate a space corresponding to the actual environment. The image 91 is also displayed on the display unit 10. At this time, the shopkeeper can place the three-dimensional products 71 displayed on the display unit 10 on the spatial image 91 through the operation unit 40 through the operation unit 40 to determine the three-dimensional store. In the image, whether the structured three-dimensional product 71 really matches the placement space and position of the scene. Real furniture placed in the shop locations, reducing design errors when placing the shop, Increase design adjustability.

Example 2: When the shopkeeper is a furniture store, the shopkeeper learns the competition result 51 through the condition setting step, the filtering comparison step and the result display step, and finds a suitable shop location through the setup step, and the processing unit 50 can convert the shop location For the corresponding three-dimensional store image, the three-dimensional store is graphically displayed on the display unit 10; and the shop owner can add the three-dimensional product 71 of the furniture and the product information 72 corresponding to the three-dimensional product 71 to the product through the editing unit 80 Unit 70; and before purchasing the furniture, the consumer can photograph the actual environment in which the furniture is to be placed by the photographing unit 90 to generate a spatial image 91 corresponding to the actual environment and display it on the display unit 10, and simultaneously in the display unit 10 Each three-dimensional product 71 created by the shopkeeper will be displayed, and the consumer can place the selected three-dimensional product 71 on the spatial image 91 through the operation unit 40. Thus, the consumer can generate a spatial image 91 through the corresponding actual environment to The real type presents each three-dimensional product 71. Actually compare whether the selected furniture meets the requirements. After confirming that it meets the requirements, Make another purchase to reduce doubts about the product and increase your true feelings about the product.

The above-mentioned embodiments are only used to illustrate the present invention, and are not intended to limit the scope of the present invention. Various modifications or changes which do not violate the spirit of the present invention belong to the scope of the present invention.

Claims (6)

An information display platform includes: a display unit; a business data unit whose signal is connected to the display unit, the business data unit is provided with a plurality of business information; a condition unit whose signal is linked and displayed on the display unit, the condition The unit has a business district condition, a turnover condition, a search range, and a business type; an operation unit that is linked to the condition unit signal, and the operation unit is used to select the business district condition, the turnover condition, the search Scope and the type of business; a processing unit that is linked to the business data unit, the condition unit, and the display unit signals; the processing unit selects the business district conditions, the turnover conditions, the search scope and The business type is filtered in each of the business information to analyze a competition result, which is graphically displayed on the display unit; a product unit, which is connected to the display unit signal, and the product unit is used to store plural stereo Product and product information corresponding to each of the three-dimensional products, each of the three-dimensional products and each of the product information displayed The display unit; and a photographing unit, which is connected with the display unit, the product unit, and the operation unit signal, the photography unit captures the actual environment to generate a spatial image and displays it on the display unit, and the operation unit can select each of the three-dimensional The product is placed in the space image. According to the information display platform described in claim 1, there is a map unit, whose signal is connected to the business data unit and the processing unit. The map unit has a map, and each of the business information and the competition result are displayed graphically on the map. The map. The information display platform according to claim 2, wherein the map unit signal is connected to the condition unit and the display unit, the map unit is displayed on the display unit, and the business district conditions and the search range correspond to the map. The information display platform according to claim 1 or 2, wherein the competition result indicates different degrees of competition in color. According to the information display platform described in claim 1, there is also an editing unit whose signal is connected to the display unit, the operation unit and the product unit, and the editing unit adds and modifies each of the three-dimensional products or each of the products by the operation unit. Product Information. An information display method, which includes the following steps: selecting a business district condition, a turnover condition, a search range, and a business type that meet the requirements according to requirements; according to the selected business district condition, the turnover condition, the search The range and the type of the business are filtered in a plurality of business information to analyze a competition result; the competition result is graphically displayed on a map to know the degree of competition in the search range; according to the competition result , Select a suitable shop location on the map; convert the shop location into a three-dimensional store image, and set a plurality of three-dimensional products and product information corresponding to each of the three-dimensional products in the three-dimensional store image; and through a photography Shooting the actual environment to generate a space image, and placing the three-dimensional products in the space image.