KR102672545B1 - Method And Apparatus System for Selling Personal Contents by Using Inserting Advertisement - Google Patents

Abstract

Disclosed is a method and system for selling personal content using an advertisement insertion function.
In this embodiment, when a personal clip video is created by clipping a part of the video provided by a video service provider, an advertisement held by the video service provider is received and inserted into the personal clip video, and the copyright (license) for the original content is maintained. is granted to the creator who creates the personal clip video, and by applying the tracking characteristics of the blockchain to the personal clip video, the number of plays is counted after the personal clip video is distributed, and advertising fees are paid to the video content provider and the personal clip video producer. Provides a method and system for selling personal content using an advertisement insertion function that distributes advertising revenue.

Description

Method and Apparatus for Selling Personal Contents by Using Inserting Advertisement}

One embodiment of the present invention relates to a method and system for selling personal content using an advertisement insertion function.

The content described below simply provides background information related to this embodiment and does not constitute prior art.

As the spread of smart phones and tablet computers increases, the importance of content including applications used in these devices is increasing. In addition, the importance of content is increasing not only in portable terminals but also in general PC (Personal Computer) environments.

Content on smart phones and tablet computers can be installed on the devices in a variety of ways, but many users access the Market where content is uploaded, search for content, and download and install the searched content.

In a general content market system, users upload their own personal content (videos, photos, sound sources, etc.) directly to the content market, and then when the content is consumed, the cost or advertising revenue is distributed.

However, from the perspective of users who create personal content, there is the inconvenience of having to upload personal content to various markets suitable for each purpose, and there is a problem that the profits that can be distributed are small if their content is not exposed.

Prior Document 1: Registered Patent Publication No. 10-1927965 (December 12, 2018) Prior Document 2: Registered Patent Publication No. 10-2034880 (2019.10.21.) Prior Document 3: Registered Patent Publication No. 10-1202570 (2012.11.19.) Prior Document 4: Registered Patent Publication No. 10-1843815 (2018.03.30.)

In this embodiment, when a personal clip video is created by clipping a part of the video provided by a video service provider, an advertisement held by the video service provider is received and inserted into the personal clip video, and the copyright (license) for the original content is maintained. is granted to the creator who creates the personal clip video, and by applying the tracking characteristics of the blockchain to the personal clip video, the number of plays is counted after the personal clip video is distributed, and advertising fees are paid to the video content provider and the personal clip video producer. The purpose is to provide a method and system for selling personal content using an advertisement insertion function that distributes advertising revenue.

According to one aspect of this embodiment, a video receiving unit that receives an original video from a video service provider; a video clipping unit that clips part of the original video to create a personal clip video; an advertisement insertion unit that generates an advertisement insertion personal clip image by inserting an advertisement provided from the video service provider into the personal clip image; a personal authored clip uploader unit that uploads the advertisement-inserted personal clip video to a server according to preset information; a statistics management unit that generates personal clip uploading, distribution, and playback statistical information for the advertisement-inserted personal clip video; and a cost settlement unit that receives the cost corresponding to the personal clip uploading, distribution, and playback statistical information from an advertising charging server.

According to another aspect of this embodiment, a process of receiving an original video from a video service provider at a video receiving unit; A process of generating a personal clip video by clipping part of the original video in a video clipping unit; A process of generating an advertisement-inserted personal clip video by inserting an advertisement provided from the video service provider into the personal clip image in an advertisement insertion unit; A process of uploading the advertisement-inserted personal clip video to a server according to preset information in a personal authored clip uploader unit; A process of generating personal clip uploading, distribution, and playback statistical information for the advertisement-inserted personal clip video in a statistics management department; and a process of receiving, in a cost settlement department, a cost corresponding to the personal clip uploading, distribution, and playback statistical information from an advertising billing server.

As described above, according to this embodiment, when a personal clip video is created by clipping a part of the video provided by the video service provider, an advertisement held by the video service provider is received and inserted into the personal clip video, and the original The copyright (license) for the content is granted to the creator who creates the personal clip video, and the tracking characteristics of the blockchain are applied to the personal clip video to count the number of plays after the personal clip video is distributed, so that the video content provider and the personal clip video can be shared. It has the effect of forcing video producers to pay advertising fees or distribute advertising revenue.

1A, 1B, and 1C are diagrams showing a personal content sales system using an advertisement insertion function according to this embodiment.
Figure 2 is a block diagram schematically showing a device according to this embodiment.
Figure 3 is a diagram showing a method of selling personal content using an advertisement insertion function according to the first embodiment.
Figure 4 is a diagram showing a method of selling personal content using an advertisement insertion function according to a second embodiment.
Figure 5 is a diagram showing a method of selling personal content using an advertisement insertion function according to a third embodiment.

Hereinafter, this embodiment will be described in detail with reference to the attached drawings.

1A, 1B, and 1C are diagrams showing a personal content sales system using an advertisement insertion function according to this embodiment.

The personal content sales system using the advertisement insertion function according to this embodiment includes a device 110, an advertisement billing server 120, an advertisement management server 130, an advertisement content server 140, and a blockchain server 150. . The components included in the personal content sales system using the advertisement insertion function are not necessarily limited to this.

Devices 110 include set-top boxes, mobile phones, pads, PCs, TVs, etc. The device 110 receives video services (eg, IPTV, YouTube, Netflix, etc.) from a video service provider and outputs them.

Video service providers (e.g., IPTV providers, broadcasting stations, YouTube, Netflix, etc.) have separate advertising servers, extract target advertisements according to the connected user account, and display advertisements in the middle of the video service. Video service providers can provide wide vision video, VR video, panoramic video, multi-view video, and high-resolution video.

The device 110 receives wide vision video, VR video, panoramic video, multi-view video, high-resolution video, etc. as video content from a video service provider and outputs them. The device 110 operates in a recording mode and records video from a specific viewpoint (selecting only a specific person, selecting only a specific view) from a wide vision video, VR video, panoramic video, multi-view video, etc. to create a personal clip video. In particular, when using the screen capture mode during recording mode, a separate screen search method such as touching the screen or object tracking is used to select the area of interest among the entire video, allowing the viewer to directly view the screen and display the desired area on the screen and view the displayed video. You can record.

The device 110 inserts a separate advertisement (located on an internal storage device, URL, etc.) into the personal clip video. The device 110 may upload a personal clip video with an advertisement inserted thereto to an SNS server. For example, the device 110 can insert a specific advertisement into a video of a test drive of a specific vehicle based on an internal storage device or URL and then upload it to YouTube. The device 110 inserts an advertisement into a personal clip video and then reports to the advertisement server which advertisement was inserted.

The device 110 generates a personal clip image by clipping part of a wide vision image, VR image, panoramic image, multi-view image, high-resolution image, etc. When the device 110 creates a personal clip video, it receives an advertisement held by a video service provider and inserts it into the personal clip video. The device 110 records some of the video services (wide vision video, VR video, panoramic video, multi-view video, high-resolution video, etc.) provided by video service providers to create a personal clip video. The video within the personal clip video is recorded. By inserting advertisements held by the service provider, the copyright (right to use) for the original content is obtained.

When the device 110 creates a personal clip video, by inserting an advertisement owned by the video provider, the copyright for the video owned by the video provider can also be granted to the creator who creates the personal clip video. In other words, the video provider (e.g., broadcasting station) and the advertising provider have agreed to grant copyright, and if the creator inserts one of the advertisements held by the video provider (e.g., broadcasting station) into a personal clip video, the creator is automatically Copyright can be obtained.

Advertisements held by video providers (e.g., broadcasting stations) can be divided into IPTV-only advertisements and advertisements that can insert personal clip videos. An advertisement that can insert a clip video refers to an advertisement whose advertising cost can be calculated based on the number of times it is inserted into a personal clip video and shared. Advertisements held by video providers (e.g., broadcasting stations) can be managed by the advertisement management server 130.

After creating a personal clip video on the device 110, you can manually upload it to an SNS server, but depending on the settings, it can be automatically uploaded to a pre-registered server. When the device 110 creates a personal clip video, it automatically uploads it using the automatic uploader API even if there is no special action.

Device 110 applies blockchain to prevent charging and reproduction of personal clip videos. When inserting an advertisement into a personal clip video, the device 110 creates a ledger using blockchain and applies it to the personal clip video. The device 110 transmits only the key value for the ledger to the outside. For example, if the personal clip video is a 1-minute video, the device 110 extracts frames in 10-second increments and applies the blockchain ledger. Since the personal clip video generated by the device 110 includes a blockchain, the distribution path can be confirmed wherever it is distributed.

When a personal clip image is created in the device 110, the device 110 receives a block corresponding to the personal clip image from the external blockchain server 150 and inserts it into the personal clip image. The device 110 uploads the personal clip video with advertisements and blocks inserted to the SNS server or video service server to be distributed.

The device 110 configures a manual screen or an AI automatic screen to create a personal clip. The device 110 applies an AI engine that configures the screen based on major areas of interest, sections of interest, etc. within the screen. The device 110 differentially operates AI engines (different or the same) based on a pre-clip creation guide. The device 110 automatically creates a personal clip video without the user having to watch it separately, and uploads it after inserting an advertisement. In this case, this process may be operated as a background process with minimal impact on other operations of the device.

To insert an advertisement, the device 110 inserts a local advertisement file (an advertisement within the device 110 or an external advertisement prepared for the purpose of the relevant business operator). The device 110 may use previously acquired advertisements for targeted advertisements. The device 110 allows personal advertisement insertion and distinguishes between unauthorized advertisements. The device 110 can insert an advertisement using a URL and link to an advertisement insertion business site.

The device 110 can automatically load clips to an SNS server using a personal clip upload method, upload them to an auto-loading site, or distribute them to shared storage or individual subscribers. Device 110 applies blockchain before uploading a personal clip. The device 110 can apply ID, copy prevention key, DRM, etc. by using existing server-linked recording method rather than blockchain as a method of applying content ID.

The device 110 applies the key to the blockchain to prevent modification of the content of the personal clip video and prevents playback when modified. The device 110 applies the key to the blockchain to identify and approve the content of the personal clip video. The device 110 verifies playback of the personal clip video.

The device 110 records content distribution and playback information for personal clip videos by applying the ledger to a blockchain to check distribution information for personal clip videos in the advertising management server 130 to secure distribution statistics and consumption statistics. do.

The device 110 updates hash information reflecting transformation, ad insertion history, location, etc. by applying a local blockchain through hashing within the content of the personal clip video. The device 110 performs hashing using the content and server registration information for the personal clip video. Hashing information is simultaneously stored in the content and advertisement management server 130 or device 110 and then managed and updated. Hashing information is stored in blockchain units without any correlation with other content.

The device 110 ensures that when one content is distributed, multiple distributions/replicas are created and a blockchain is created based on one group formed by this one content. That is, the device 110 adds one block when one new personal clip video is created. When the blockchain ledger is updated, the device 110 updates all blocks of one group. Each time a piece of content is played, play status information such as play status, section, repetition, and speed, as well as exposure information of inserted advertisements, can be included in the block's information. The device 110 checks the ledger of the corresponding origin content held by the server to check the blockchain ledger details.

The device 110 creates and manages a blockchain using the external blockchain server 150. The device 110 transmits minimal information about the personal clip video to the blockchain server 150. The device 110 receives the key and ledger corresponding to the personal clip video from the blockchain server 150.

Device 110 processes blockchain using the local CPU and GPU. Device 110 processes the blockchain locally using internal computing power. There is no limit to the size of the data volume for key value and ledger creation. There is no limit to the amount of data that can be re-received generated blockchain information. Blockchain information attached to personal clip videos should be minimized, and blockchain information should not increase with content consumption.

The advertising charging server 120 counts advertisements inserted into personal clip videos and pays advertising fees or distributes advertising revenue to the original video content provider and personal clip video creator. The advertising billing server 120 verifies ledger information and calculates statistics to secure and distribute profits.

The advertising management server 130 extracts content containing a specific key value from the Internet, counts the number of times it is consumed, and reports the count result to the advertising charging server 120. The advertising content server 140 transmits advertising content to the device 110 in the form of a file or URL.

The blockchain server 150 provides only an identifier or key value when creating a blockchain and uses it to check whether it has been distributed or damaged. Each time a personal clip video is played, the blockchain ledger can be updated. In other words, it can be used to count the number of plays after a personal clip video is distributed by applying the tracking characteristics of the blockchain. Personal clip videos include content, advertisements, and blockchain.

The blockchain server 150 creates a blockchain including key values and ledgers. The blockchain server 150 uses all or part of the content to generate a key value (content security/ID). The blockchain server 150 records content exposure information in a ledger (advertising statistics) in a form similar to virtual currency.

The blockchain server 150 configures a fixed-size blockchain and updates information within the blockchain to function as a chain. The blockchain server 150 ensures that a large number of existing media clips have the same fixed blockchain components, and at the same time updates specific locations to preserve information related to existence/consumption/distribution without hacking. The blockchain server 150 operates in a fixed-length virtual chain format regardless of the number of media.

The blockchain server 150 fixes the ledger length of the blockchain, allows playback history to be reflected, and matches all ledgers of the same content.

Figure 2 is a block diagram schematically showing a device according to this embodiment.

The device 110 according to this embodiment includes an image receiving unit 210, an image clipping unit 212, an advertisement storage unit 214, an advertisement insertion unit 216, a copyright relay unit 218, and a blockchain creation unit 220. ), personal authoring clip uploader unit 222, statistics management unit 224, and cost settlement unit 226. Components included in device 110 are not necessarily limited thereto.

Each component included in the device 110 is connected to a communication path connecting software modules or hardware modules within the device and can operate organically with each other. These components communicate using one or more communication buses or signal lines.

Each component of the device 110 shown in FIG. 2 refers to a unit that processes at least one function or operation, and may be implemented as a software module, a hardware module, or a combination of software and hardware.

The video receiver 210 receives the original video from a video service provider and outputs it. The video receiver 210 receives one or more original videos among wide vision video, VR video, panoramic video, multi-view video, and high-resolution video from a video service provider.

The video clipping unit 212 clips part of the original video to create a personal clip video.

The video clipping unit 212 captures the screen where the original video is displayed and creates a personal clip video. The video clipping unit 212 generates content being displayed on the screen as a personal clip video by receiving a user's input or a touch by command or by automatically tracking a specific object.

The advertisement storage unit 214 stores advertisements provided from video service providers. The advertisement insertion unit 216 creates an advertisement-inserted personal clip video by inserting an advertisement provided from a video service provider into the personal clip video.

When the copyright relay unit 218 inserts an advertisement held by a video service provider into a personal clip video, it grants the copyright for the original video to the personal clip video with the advertisement inserted.

The blockchain generator 220 generates a block-inserted personal clip image by inserting a block containing a key value for identifying the personal clip image and a ledger for recording content distribution and playback information in the advertisement-inserted personal clip image. The blockchain creation unit 220 inserts blocks into the personal clip video on its own or interlocks with the blockchain server 150 to insert the block into the personal clip video. The blockchain generator 220 ensures that the ledger within the block is updated each time a block-inserted personal clip video is played.

The personal clip uploader unit 222 uploads the personal clip video with the advertisement inserted to the server according to preset information. The personal authored clip uploader unit 222 uploads the block-inserted personal clip video to the server according to preset information.

The statistics management unit 224 generates personal clip uploading statistical information for advertisement-inserted personal clip videos. The statistics management unit 224 applies the tracking characteristics of the key value to count the number of plays each time the block-inserted personal clip video is distributed and played.

The cost settlement unit 226 receives the cost corresponding to the personal clip uploading statistical information from the advertising charging server 120. The cost settlement unit 226 receives advertising fees or distributes advertising revenue from the advertising charging server 120 according to the number of plays or distributions of the block-inserted personal clip video.

Figure 3 is a diagram showing a method of selling personal content using an advertisement insertion function according to the first embodiment.

The application system unit in the device 110 transmits an advertisement content request signal to the advertisement management server 130 (S301).

The application system unit within the device 110 receives an advertising content response signal corresponding to the advertising content request signal from the advertising management server 130 (S302a). The application system unit within the device 110 acquires and stores advertising content of the corresponding location according to the advertising content response signal in the advertising storage unit. The advertisement storage unit in the device 110 receives advertisement content directly from the advertisement content server 140 and stores it (S302b).

The application system unit in the device 110 transmits a control signal for creating a personal clip image to the screen recording unit (S303). The application system unit in the device 110 transmits an advertisement content location and an advertisement insertion command to the advertisement insertion unit (S304).

The screen recording unit in the device 110 clips part of the video provided by the video service provider to generate a personal clip video and transmits it to the advertisement insertion unit (S305a). The advertisement insertion unit in the device 110 receives advertisement content from the internal advertisement storage unit and inserts it (S305b). The advertisement insertion unit in the device 110 receives the advertisement from the advertisement URL from the advertisement content server 140 and inserts it (S305c).

The application system unit in the device 110 controls the personal authoring clip uploader unit to control the uploading method of the personal clip video (S306). In step S306, the application system unit in the device 110 can be set to automatically upload a personal clip video to a pre-registered SNS server according to settings when a personal clip video is created. When a personal clip video is created, the application system unit in the device 110 controls it to be automatically uploaded even without any special action using the automatic uploader API.

The advertisement insertion unit in the device 110 inserts an advertisement into the personal clip video and transmits it to the personal clip storage unit. The personal clip storage unit receives and stores the personal clip video with the advertisement inserted from the advertisement insertion unit (S307). When the personal clip upload unit in the device 110 receives a personal clip video with an advertisement inserted from the personal clip storage unit, it automatically uploads it to the server according to preset information (S308).

The personal authoring clip upload unit in the device 110 uploads the personal clip video, then generates personal clip uploading statistical information and transmits it to the application system unit (S309). The application system unit in the device 110 transmits personal clip uploading statistics information with advertisements inserted therein to the advertisement charging server 120 (S310).

In Figure 3, steps S301 to S310 are described as being sequentially executed, but this is not necessarily limited. In other words, the steps shown in FIG. 3 may be applied by modifying them or executing one or more steps in parallel, so FIG. 3 is not limited to a time-series order.

As described above, the method of selling personal content using the advertisement insertion function according to the first embodiment according to the present embodiment shown in FIG. 3 may be implemented as a program and recorded on a computer-readable recording medium. The computer-readable recording medium on which the program for implementing the personal content selling method using the advertisement insertion function according to the first embodiment according to the present embodiment is recorded is all types of data that can be read by the computer system. Includes recording device.

Figure 4 is a diagram showing a method of selling personal content using an advertisement insertion function according to a second embodiment.

The application system unit within the device 110 transmits an advertisement content request signal to the advertisement management server 130 (S401).

The application system unit within the device 110 receives an advertising content response signal corresponding to the advertising content request signal from the advertising management server 130 (S402a). The application system unit within the device 110 stores the advertising content of the corresponding location according to the advertising content response signal in the advertising storage unit. The advertisement storage unit in the device 110 receives advertisement content directly from the advertisement content server 140 and stores it (S402b).

The application system unit in the device 110 transmits a control signal for creating a personal clip image to the screen recording unit (S403). The application system unit in the device 110 transmits an advertisement content location and an advertisement insertion command to the advertisement insertion unit (S404).

The screen recording unit in the device 110 clips part of the video provided by the video service provider to generate a personal clip video and transmits it to the advertisement insertion unit (S405a). The advertisement insertion unit in the device 110 receives advertisement content from the internal advertisement storage unit (S405b). The advertisement insertion unit in the device 110 receives the advertisement corresponding to the advertisement URL from the advertisement content server 140 (S405c).

The application system unit in the device 110 controls the personal authoring clip uploader unit to control the uploading method of the personal clip video (S406). In step S406, the application system unit in the device 110 can be set to automatically upload a personal clip video to a pre-registered SNS server according to settings when a personal clip video is created. When a personal clip video is created, the application system unit in the device 110 controls it to be automatically uploaded even without any special action using the automatic uploader API.

The advertisement insertion unit in the device 110 inserts an advertisement into the personal clip video and transmits it to the personal clip storage unit. The personal clip storage unit receives and stores the personal clip video with the advertisement inserted from the advertisement insertion unit (S407). The application system unit in the device 110 transmits a blockchain creation signal to the blockchain creation unit (S408).

The blockchain generator in the device 110 requests a block containing a key value and a ledger for a personal clip video (all or part) in which an advertisement is inserted from the blockchain server 150 (S490a). The blockchain creation unit in the device 110 reports blockchain creation information to the application system unit (S409b).

The blockchain generator in the device 110 receives a block containing a key value and ledger for a personal clip video (all or part of) from the blockchain server 150 (S410a). The blockchain generator in the device 110 inserts the block received from the blockchain server 150 into the personal clip video (S410b).

The personal authored clip uploader unit receives the personal clip video with the block inserted from the blockchain creation unit. The personal clip uploader unit automatically uploads the personal clip video in which the block is inserted to the server according to preset information (S411).

The personal authoring clip upload unit in the device 110 uploads the personal clip video in which the block is inserted, then generates personal clip uploading statistical information and transmits it to the application system unit (S412). The application system unit in the device 110 transmits the personal clip uploading statistical information in which the block is inserted to the advertising charging server 120 (S413).

In Figure 4, steps S401 to S413 are described as being sequentially executed, but the process is not limited to this. In other words, the steps shown in FIG. 4 may be applied by modifying them or executing one or more steps in parallel, so FIG. 4 is not limited to a time-series order.

As described above, the method of selling personal content using the advertisement insertion function according to the second embodiment according to the present embodiment shown in FIG. 4 may be implemented as a program and recorded on a computer-readable recording medium. The computer-readable recording medium on which the program for implementing the personal content selling method using the advertisement insertion function according to the second embodiment according to the present embodiment is recorded is all types of data that can be read by the computer system. Includes recording device.

Figure 5 is a diagram showing a method of selling personal content using an advertisement insertion function according to a third embodiment.

The application system unit within the device 110 transmits an advertisement content request signal to the advertisement management server 130 (S501).

The application system unit within the device 110 receives an advertising content response signal corresponding to the advertising content request signal from the advertising management server 130 (S502a). The application system unit within the device 110 stores the advertising content of the corresponding location according to the advertising content response signal in the advertising storage unit. The advertisement storage unit in the device 110 receives advertisement content directly from the advertisement content server 140 and stores it (S502b).

The application system unit in the device 110 transmits a control signal for creating a personal clip image to the screen recording unit (S503). The application system unit in the device 110 transmits an advertisement content location and an advertisement insertion command to the advertisement insertion unit (S504).

The screen recording unit in the device 110 clips part of the video provided by the video service provider to generate a personal clip video and transmits it to the advertisement insertion unit (S505a). The advertisement insertion unit in the device 110 receives advertisement content from the internal advertisement storage unit (S505b). The advertisement insertion unit in the device 110 receives the advertisement corresponding to the advertisement URL from the advertisement content server 140 (S505c).

The application system unit in the device 110 controls the personal authoring clip uploader unit to control the uploading method of the personal clip video (S506). In step S506, the application system unit in the device 110 can be set to automatically upload a personal clip video to a pre-registered SNS server according to settings when a personal clip video is created. When a personal clip video is created, the application system unit in the device 110 controls it to be automatically uploaded even without any special action using the automatic uploader API.

The advertisement insertion unit in the device 110 inserts an advertisement into the personal clip video and transmits it to the personal clip storage unit. The personal clip storage unit receives and stores the personal clip video with the advertisement inserted from the advertisement insertion unit (S507). The application system unit in the device 110 transmits a blockchain creation signal to the blockchain creation unit (S508).

The blockchain generator in the device 110 creates a block containing a key value and a ledger for a personal clip video (all or part) in which an advertisement is inserted. The blockchain creation unit in the device 110 reports blockchain creation information to the application system unit (S509). The blockchain generator in the device 110 inserts a block containing a key value and a ledger for the personal clip video (all or part) into the personal clip video (S510).

The personal authored clip uploader unit receives the personal clip video with the block inserted from the blockchain creation unit. The personal authored clip uploader unit automatically uploads the personal clip video in which the block is inserted to the server according to preset information (S511).

The personal authored clip upload unit in the device 110 uploads the personal clip video in which the block is inserted, then generates personal clip upload statistical information and transmits it to the application system unit (S512). The application system unit in the device 110 transmits the personal clip uploading statistical information in which the block is inserted to the advertising charging server 120 (S513).

In Figure 5, steps S510 to S513 are described as being sequentially executed, but the process is not limited to this. In other words, the steps shown in FIG. 5 may be applied by modifying them or executing one or more steps in parallel, so FIG. 5 is not limited to a time-series order.

As described above, the method of selling personal content using the advertisement insertion function according to the third embodiment according to the present embodiment shown in FIG. 5 may be implemented as a program and recorded on a computer-readable recording medium. The computer-readable recording medium on which the program for implementing the personal content selling method using the advertisement insertion function according to the third embodiment according to this embodiment is recorded is all types of data that can be read by a computer system. Includes recording device.

The above description is merely an illustrative explanation of the technical idea of the present embodiment, and those skilled in the art will be able to make various modifications and variations without departing from the essential characteristics of the present embodiment. Accordingly, the present embodiments are not intended to limit the technical idea of the present embodiment, but rather to explain it, and the scope of the technical idea of the present embodiment is not limited by these examples. The scope of protection of this embodiment should be interpreted in accordance with the claims below, and all technical ideas within the equivalent scope should be interpreted as being included in the scope of rights of this embodiment.

110: device
120: Advertising charging server
130: Advertising management server
140: Advertising content server
150: Blockchain management server
210: video receiving unit 212: video clipping unit
214: Advertisement storage unit 216: Advertisement insertion unit
218: Copyright relay unit 220: Blockchain creation unit
222: Personal authoring clip uploader department 224: Statistics management department
226: Cost Settlement Department

Claims (13)

In the personal content sales device,
A video receiving unit that receives original video from a video service provider;
a video clipping unit that clips part of the original video to create a personal clip video;
an advertisement insertion unit that generates an advertisement insertion personal clip image by inserting an advertisement provided from the video service provider into the personal clip image;
a personal authored clip uploader unit that uploads the advertisement-inserted personal clip video to a server according to preset information;
a statistics management unit that generates personal clip uploading, distribution, and playback statistical information for the advertisement-inserted personal clip video; and
It includes a cost settlement unit that receives the cost corresponding to the personal clip uploading, distribution, and playback statistical information from the advertising billing server,
When creating the advertisement-inserted personal clip video in the advertisement insertion unit, the creator inserts any one of the advertisements held by the video service provider into the personal clip video with the video service provider agreeing to the grant of copyright. If the above copyright is acquired,
Information reflecting at least one of content variation, advertisement insertion history, and location of the advertisement-inserted personal clip video is updated,
A personal content sales device using an advertisement insertion function, wherein the information is simultaneously stored and updated along with the content in an advertisement management server or the device. According to paragraph 1,
When an advertisement held by the video service provider is inserted into the personal clip video, the copyright relay unit grants the copyright for the original video to the personal clip video with the advertisement inserted.
A personal content sales device using an advertisement insertion function, further comprising: According to paragraph 1,
A block chain generator that generates the personal clip video by inserting a block containing a key value for identifying the personal clip video and a ledger for recording content distribution and playback information in the advertisement-inserted personal clip video.
A personal content sales device using an advertisement insertion function, further comprising: According to clause 3,
The blockchain creation unit,
A personal content sales device using an advertisement insertion function, characterized in that the ledger is updated each time one of the block-inserted personal clip videos is played. According to paragraph 3,
The blockchain creation unit,
Each time one of the block-inserted personal clip videos is played, play status information of play status, section, repetition, and speed, and exposure information of the inserted advertisement are included in the block history, so that the ledger is updated. A personal content sales device using an ad insertion function. According to paragraph 3,
The personal authoring clip uploader unit,
A personal content sales device using an advertisement insertion function, characterized in that the block-inserted personal clip video is uploaded to a server according to preset information. According to paragraph 3,
The statistics management unit applies the blockchain key value and the tracking characteristics of the ledger to count the number of plays each time the block-inserted personal clip video is distributed and played. A personal content sales device using an advertisement insertion function. In clause 7,
The cost settlement department,
A personal content sales device using an advertisement insertion function, characterized in that advertising fees are paid or advertising revenue is distributed from the advertisement charging server according to the number of plays or distributions of the block-inserted personal clip video. According to paragraph 1,
The video receiver,
A personal content sales device using an advertisement insertion function, characterized in that it receives one or more original videos among wide vision video, VR video, panoramic video, multi-view video, and high-resolution video from the video service provider. According to paragraph 1,
Advertisement storage unit that stores advertisements provided from the video service provider
A personal content sales device using an advertisement insertion function, further comprising: According to paragraph 1,
The video clipping unit
A personal content sales device using an advertisement insertion function, characterized in that it receives a user's input or a touch according to a command or generates the content being displayed on the screen as the personal clip video by automatically tracking a specific object. According to paragraph 1,
The video clipping unit
A personal content sales device using an advertisement insertion function, characterized in that it automatically receives content according to a user's setting command and automatically creates a personal clip video from the received content according to the contents of the preset command. In the method of selling personal content, the method is performed by a personal content selling device, and the method includes:
A process of receiving an original video from a video service provider at a video receiving unit;
A process of generating a personal clip video by clipping part of the original video in a video clipping unit;
A process of generating an advertisement-inserted personal clip video by inserting an advertisement provided from the video service provider into the personal clip image in an advertisement insertion unit;
A process of uploading the advertisement-inserted personal clip video to a server according to preset information in a personal authored clip uploader unit;
A process of generating personal clip uploading, distribution, and playback statistical information for the advertisement-inserted personal clip video in a statistics management department; and
Including a process in which the cost settlement department settles the cost corresponding to the personal clip uploading, distribution, and playback statistical information from the advertising billing server,
When creating the advertisement-inserted personal clip video in the advertisement insertion unit, the creator inserts any one of the advertisements held by the video service provider into the personal clip while the video service provider and the advertisement provider agree to grant copyright. When inserted into a video, the above copyright is acquired,
Information reflecting at least one of content variation, advertisement insertion history, and location of the advertisement-inserted personal clip video is updated,
A method of selling personal content using an advertisement insertion function, wherein the information is simultaneously stored and updated along with the content in an advertisement management server or the device.