JP2018165848A - Point management system - Google Patents

Abstract

A point management system that does not require a medium such as a common point card when a common point service is provided by a plurality of member stores. A point management system 100 for common points to be introduced into each retail store, each of which implements its own in-store point service, includes a server device 40 that manages the common points, and an in-store point service provided in the retail store. is connected via a communication network 5 to a POS system 10 that executes The server device 40 issues common point member IDs to consumers, and stores in-store point member IDs possessed by individual common point members in association with the common point member IDs. When an in-store point member ID and a product code of a product for which common points are provided are transmitted from the POS system 10, the server device 40 manages the common points by the common point member ID corresponding to the in-store point member ID. Add the common point score according to [Selection drawing] Fig. 2

Description

  The present invention relates to a point management system for providing a common point service that can be mutually used among a plurality of retail stores.

  In the past, retailers and service providers have offered point services that offer discounts and giveaways at the time of checkout with the remaining points given to customers in accordance with the amount of purchases for the purpose of attracting customers and customers. It has been implemented.

  In recent years, the points individually given to consumers at each retail store have been made common (see Patent Document 1). Such a common point management system makes it possible to use the same point card at different retail stores, so that consumers can accumulate points at all participating retail stores and consume the accumulated points. It is a convenient system for consumers. And for retail stores, there is a merit that leads to sales promotion through synergistic effects with each participating retail store.

JP 2012-168611 A

  However, when a retail store that has traditionally provided point services joins the operation of the point management system, it takes time and expense to switch the point card that has been independently implemented to a common point card.

  In addition, depending on the retail store, there are many cases where the common point service and the in-store point service unique to the retail store are executed in parallel. And in such a retail store customer, when both point services are desired, the customer is forced to bear a plurality of point cards.

  In view of the above points, an object of the present invention is to provide a common point management system that does not require a medium such as a common point card for performing a common point service.

  In order to solve the above-mentioned problems, the present invention is a point management system for common points introduced into a plurality of retail stores, each of which implements a unique in-store point service, and a server device that operates the common points, The server device is configured to connect a point processing device provided in each retail store and execute the in-store point service via a communication network, and the server device issues a common point member ID to a common point member and the common point member A common point member management unit that manages an in-store point member ID associated with the in-store point service of each point member in association with the common point member ID, and stores the common point score in association with the common point member ID Common point storage unit, and the point processing device to the point member in the store When D and information on the sale of the target product for providing the common point are transmitted, a predetermined value is set in the common point stored in the common point member ID stored in the common point member ID corresponding to the in-store point member ID. And a common point processing unit for adding the number of common point points.

  In one embodiment, when the server device is connected to a user terminal device via the communication network, the common point member management unit performs registration of the in-store point member ID from the user terminal device. The common point member ID is issued. As a result, many consumers can register as members for the common point service.

  In addition, the server device may further include a target product transmission unit that transmits the target product to the user terminal device via the communication network. For example, the target product transmission unit transmits the target product to the user terminal device through a website. As a result, the commodities targeted for the common points are effectively informed to the consumers of the common point members.

  Further, the user terminal device may be configured to be able to access the website by starting an application downloaded and installed from the server device in advance.

  The target product transmission unit may be configured to transmit the target product to the common point member by e-mail delivery.

  On the other hand, the point processing device transmits sales information including a product code of the sold target product, the in-store point member ID, and a store identification code of the retail store that has been sold to the server device. The server device creates a sales report including sales number data of the target product for each store identification code for each common point member ID from the sales information. Such a sales report is valuable data for analyzing the market trend of the target product, for example, for the manufacturer of the target product that provides the funds for the common point service.

  The point management system according to the present invention assigns a common point member ID from an in-store point member ID in an in-store point service implemented at each retail store, and manages the common points acquired for each consumer by the common point member ID. Is. Therefore, since the consumer can acquire both the common points and the in-store points by presenting the in-store point member ID at the time of payment of the shopping amount, there is no trouble of presenting two kinds of member IDs.

The conceptual diagram of the point management system concerning this invention is shown. The block diagram explaining the whole structure of the point management system concerning this invention is shown. The explanatory view showing the composition of a common point database typically is shown. The flowchart explaining the process of a user terminal and a server apparatus at the time of common point member registration is shown. The flowchart explaining the process of a user terminal, a server apparatus, and a POS system when a consumer acquires a common point by purchase of object goods is shown. The explanatory view which illustrates typically the composition of the object goods display screen displayed on a user terminal is shown. The explanatory view which illustrates typically the composition of sales report data is shown.

  Embodiments of the present invention will be described in detail with reference to the drawings. FIG. 1 is a conceptual diagram illustrating the operation of the point management system 100 according to the present invention.

  In the figure, a point management system 100 includes a plurality of retail stores 1 that are members of a common point system, a manufacturer 2 that supplies products to the retail store 1, and a common point management business operator 3 that is responsible for common point services. And is intended to lock the consumer 4 through the common point service. In addition, although the retail store 1, the manufacturer 2, and the consumer 4 are each shown only for convenience, many exist, respectively.

  The common point service provides a predetermined number of common points set by the manufacturer 2 when the product of the manufacturer 2 is purchased at the retail store 1 to which the consumer 4 is a member and the product is a predetermined target product. Thus, the consumer 4 is provided with a privilege according to the number of common points accumulated. Such a common point service is operated by the common point operator 3 based on the resources provided by each manufacturer 2 who wants to increase the market share of their products. For each participating retail store 1, the sales of the store can be improved by purchasing the target product of the manufacturer 2 from the store itself.

  On the other hand, in the retail store 1, in addition to such a common point service, there is a case where an in-store point service that is independently operated in each retail store 2, that is, a so-called FSP (Frequent Shoppers Program) is implemented. . That is, the retail store 1 issues an in-store point card 11 as a medium when the FSP is executed to the customer (consumer 4), reads the in-store point member ID from the in-store point card 11 at the time of shopping settlement, and settles the shopping. By giving the consumer 4 points according to the amount of money, benefits such as discounts according to the point score are provided in the retail store 2. Such an in-store point service is aimed at sales promotion in the store by the retail store 1, and there are cases where a plurality of retail stores 1 belonging to the same group operate the same in-store point service.

  Returning to the explanation of the common point service, in order for the consumer 4 to receive the service by the common point, the common point member ID is obtained by registering the common point member in advance to the common point management business operator 3. It will be. This registration is performed by notifying the common point management company 3 of the in-store point member ID that the retailer 1 to which the consumer 4 is a member of the common point service performs independently. In this case, depending on the consumer 4, each retail store 1 may join a point member operated by each retail store 1, and may have in-store point member IDs of a plurality of member retail stores 1, All in-store point member IDs are registered.

  As a result, the common point management business operator 3 gives the common point member ID to the consumer 4 who has become the common point member, and associates the common point member ID with the common point member ID so that the in-store points possessed by the consumer 4 can be obtained. The member ID is stored in the common point database 43 and managed.

  The common point management business operator 3 displays the target product providing the common points indicated by the manufacturer 2 and the number of common points that can be acquired by purchase on the website 44, and the consumer 4 confirms this. At this time, the consumer 4 can confirm whether or not the retail store 4 that has issued the in-store point card that he / she owns sells the target product desired to be purchased.

  The retail store 1 includes a POS system 10 that performs point-of-sale management. The POS system 10 of this example includes a point processing device that performs point point management in the store point service together with point-of-sale management in the store of the retail store 1. I also use it. When the consumer 4 purchases the target product at the retail store 1, the POS system 10 that is a point processing device includes the in-store point member ID given to the customer and the product code of the sold target product. The identification code of the retail store 1 is sent to the common point operator 3. The in-store point member ID is recorded on the in-store point card 11 issued to the customer by the retail store 1 as described above, and the POS system 10 reads the in-store point member ID from the point card 11 and operates the common point management business. Send to person 3. However, the medium for recording the in-store point member ID is not limited to a card, and includes an IC chip, a wireless ID chip, and the like.

  Further, depending on the retail store 1, there is an example in which a point management device for in-store points different from the POS system 10 is provided. In this case, there are various point management devices depending on the circumstances of each retail store 1, but the point is that when the target product is sold, the product code and the read in-store point member ID are sent to the common point management company 3. What is necessary is just to have a function.

  When the product code, the identification code, and the in-store point member ID are sent, the common point management business operator 3 determines the target product and the retail store 1 where the product is sold based on the product code and the identification code. The corresponding common point member ID is detected from the member ID. Then, the point score of the target product is added to the common point account of the detected common point member ID. Therefore, in this example, the POS system 10 sends the product code to the common point operator 3 so that the information on the sale of the target product to which the common point is given is shown to the common point operator 3. That's right.

  The common point management business operator 3 provides the consumer with a privilege corresponding to the number of common points stored by the common point member based on the funds from the manufacturer 2. For example, cash back according to the number of common points, point transfer to electronic money or another point system, and the like. In this case, the common points may be transferred to points on the in-store point card 11 possessed by the consumer 4.

  The manufacturer 2 includes the sales of the target product set by the manufacturer 2 from the common point operator 3 to the manufacturer terminal device 21, the sales store, and the common point member ID and attribute data of the purchased customer. By providing purchase information, it is possible to grasp who purchased the target product at which retail store 1 and perform market analysis of the target product. Even if the consumer 4 presents the in-store point card 11 that is independently operated at the plurality of retail stores 1 and purchases the same product, the common point management business operator 3 uses the common point member ID for consumption. Since the name of the buyer 4 can be identified, the manufacturer 2 can grasp the real number of the purchaser.

  FIG. 2 is a block diagram showing the hardware configuration of the point management system 100. The POS system 10 is configured by connecting a POS server 12 and a payment terminal (POS terminal) 13 arranged at a payment register counter in a store via a LAN (Local Area Network) 17. One or more POS terminals 13 are installed in the checkout cashier counter according to the scale of the store.

  When the POS server 12 includes a PLU (Price Look Up) file 15 in which a product code, a product name, and a price are associated with each other, an inquiry message including a product code read by the scanner 16 is transmitted from the POS terminal 13. The product name and price corresponding to the product code are retrieved from the PLU file 15 and returned to the POS terminal 13 that sent the inquiry message.

  The POS terminal 13 performs a checkout process for the customer's shopping based on the price sent, and the sales code indicating the product code and the number of the product purchased by the customer upon completion of the checkout, the sales amount, and the date and time at that time Sales information including the date and time and the terminal code of the POS terminal 13 is transmitted to the POS server 12. Therefore, the POS server 12 performs sales management at the store based on the sales information. In addition, when the point-of-sale management of a plurality of retail stores 1 under the umbrella is integrated, a higher-level POS server is provided and connected via a public line or a dedicated line.

  In the POS system 10, each POS terminal 13 is provided with a point card reader 14 for reading an in-store point member ID from an in-store point card 11 created using a magnetic card or an IC card. Therefore, when the POS terminal 13 reads the in-store point member ID from the point card 11 presented by the customer at the time of payment, the sales information in which the in-store point member ID is added to the above sales information is transmitted to the POS server 12. To do.

  When the sales information with the in-store point member ID added to the sales information is transmitted, the POS server 12 associates the point point to be implemented with the in-store point service corresponding to the settlement amount at this time with the in-store point member ID. Add to the remaining point balance. Since the in-store point process is a process independently performed in each retail store 1, detailed description thereof is omitted here. What is important here is that in the point management system 100, when the in-store point member ID is transmitted together with the sales information, the point-of-sales point information is added to the sales information by adding the in-store point member ID to the common point operator 3 Is to be transmitted to the server device 40 installed.

  The server device 40 is connected to the POS server 12 of each retail store 1 via the communication network 5 such as the Internet, a telephone line, a mobile communication network, or the like. The server device 40 includes a web server 41 corresponding to a network connection service, a common point management server 42, and a common point database 43. The web server 41 establishes a common point management site on the WWW (World Wide Web) and provides an HTML-format web page 44 using the hypertext transmission protocol (http).

  The common point database 43 stores various data related to common points. FIG. 3 shows the configuration of the common point database 43. The consumer data 43a for each common point member is related to the common point member ID of the consumer 4 registered as a member, and the gender, date of birth, etc. of the consumer 4 , The storage point member ID, the product code of the purchased target product, the store identification code of the purchased retail store 1, and the storage points of the common point accumulated points.

  The consumer 4 includes a user terminal 31 such as a computer or a smartphone, and activates an application program 32 (hereinafter referred to as “app”) installed in the user terminal 31, thereby opening the web server 41. Data is exchanged through a common point management site. The application 32 is downloaded from the web server 41 through the communication network 5.

  Each manufacturer 2 exchanges data with the server device 40 through the communication network 5 by each manufacturer terminal device 21.

  A flow of operations of the server device 40 and the user terminal 31 in the common point service system having the above configuration will be described.

  FIG. 4 shows an operation flow when the common point member is registered by the consumer 4. The consumer 4 accesses the common point member registration site established by the web server 41 of the server device 40 from the user terminal 31 (step S01). The web server 41 transmits a member registration web page and displays a common point member registration screen on the display of the user terminal 31 (step S02). In accordance with the member registration screen, the consumer 4 inputs and transmits attribute information such as gender and date of birth and the in-store point member ID possessed (step S03).

  When the server device 40 receives the attribute information and the in-store point member ID, the common point management server 42 issues a common point member ID for the consumer 4 and associates the attribute information with the common point member ID. And the in-store point member ID are stored in the common point database 43 (step S04). Therefore, the common point management server 42 manages the in-store point member ID in association with the common point member ID as a common point member management unit. Then, the common point management server 42 downloads the common point member ID and the application 32 to the user terminal 31 (step S05), and the user terminal 31 installs them (step S06).

  FIG. 5 shows a flow of operations in which a consumer 4 who has registered a common point member obtains common points. When the consumer 4 activates the application 32 of the user terminal 31, the consumer 4 accesses the common point management site with the common point member ID (step S11).

  The web server 41 performs authentication confirmation of the common point member ID (step S12), and when authentication is obtained, transmits a web page displaying a target product to which common points are given when purchased (step S13). The user terminal 31 displays the target product screen on the display (step S14). FIG. 6 schematically shows a target product screen 31a displayed when the user terminal 31 is a smartphone, and a product image providing common points by purchase from each manufacturer 2 is displayed.

  Thus, the web server 41 functions as a target product transmission unit by publishing the target product to the consumer 4 through the website 44. In addition to the web server 41, the target product transmission unit may be configured by a mail server, for example, and transmit the target product to each user terminal 31 by mail.

  Further, when the consumer 4 taps the “Find Store” button on the target product display screen 31 a, a web page displaying the member retail store 1 is sent and displayed on the display of the user terminal 31.

  When the consumer 4 purchases the target product at the retail store 1 and settles the product price, the POS system 10 reads the product code of the target product with the POS terminal 13 and performs the settlement process (step S15). At the same time, the POS terminal 13 reads the in-store point member ID recorded on the in-store point member card 11 presented by the consumer 4. Then, the POS system 10 transmits sales information including the product code of the purchased target product, the in-store point member ID, and the store identification code of the retail store 1 to the server device 40 (step S16).

  When the sales information is sent from the POS system 10, the common point management server 42 of the server device 40 searches the common point database 43 from the in-store point member ID to detect the common point member ID (step S17). In association with the common point member ID, the product code and the store identification code sent together with the in-store point member ID are stored in the common point database 43 (step S18). Then, the point score of the current target product is added to the common point accumulated points stored corresponding to the common point member ID (step S19). Therefore, the common point management server 42 functions as a common point processing unit by processing steps S17 to S19.

  When there is a common point exchange request from a common point member, the common point operator 3 provides a privilege according to the common point accumulated points corresponding to the common point member ID.

  In addition, when the point management system 100 receives a request for purchasing information of a target product of the manufacturer 2 from the manufacturer terminal device 21 of the manufacturer 2, the common point management server 42 reads the target product of the manufacturer 2 from the common point database 43. The consumer data 43a storing the product code is taken out and a sales report is created and transmitted.

  FIG. 7 illustrates the structure of the sales report data 45 for one target product. From the individual display record unit 45a for each common point member ID and the overall display record unit 45b that is a total of all common point member IDs. Become. The individual display record unit 45a includes, for each common point member ID, attribute information of the member, sales number data of the target product for each retail store 1 (store identification code) sold, and total sales number data. The overall display record unit 45b includes total sales number data 452 of target products for all retail stores 1 that have sold the target products, and total sales number data for all retail stores 1. The manufacturer 2 can analyze the market trend regarding the target product from such sales report data 45.

  According to the point management system 100 described above, a common point member ID is assigned from an existing in-store point member ID implemented at each retail store 1, and common points acquired for each consumer 4 by the common point member ID. Is to manage. Therefore, the consumer 4 can obtain both the in-store points and the common points at the same time by presenting the medium in which the in-store point member ID is recorded when the shopping amount is settled. Then, the server device 40 collects the POS data and the in-store point member ID, and manages the POS data of each retail store 1 in association with the common point member ID, thereby providing a source of common point service. And the affiliated retail store 1 and the member consumer 4 are closely linked.

  In the above description, the common point service and the in-store point service are described in the retail store 1. However, depending on the retail store 1, the in-store point service that has been performed before is stopped and the common point service is changed to the common point service. May switch. Even in such a case, it is not necessary to abolish the in-store point member ID and the in-store point card 11 used for the in-store point service, and the consumer 4 can share common points by presenting the in-store point card 11 at the time of checkout as before. Can be earned. Therefore, it is possible to shift from the in-store point service to the common point service without labor and cost.

  The common point service by the point management system 100 is preferable in spreading the common point service if a consumer 4 who does not have an in-store point member ID can join a common point member. However, when the consumer 4 who does not have the in-store point member ID purchases the target product, it is necessary to present the common point member ID at the time of purchasing the target product. To do this, it is presented through a medium such as a card. Preferably, a common point member ID such as a two-dimensional code or bar code is downloaded in advance from a management company 3 to a mobile terminal such as a smartphone, displayed on the screen at the time of purchase, and read by the POS system 10 of the retail store 1. It is good to make it.

  Furthermore, in order to spread the common point service, it is preferable that the retail store 1 that does not carry out the in-store point service also joins the retail store 1 that carries out the common point service. Also in this case, the consumer 4 who purchases the target product at the retail store 1 that does not provide the in-store point service presents the common point member ID at the time of payment. It is preferable to present a two-dimensional code or bar code downloaded in advance to the terminal.

5 Communication network 10 POS system (point processing device)
31 User terminal device 32 Application 40 Server device 41 Web server (target product transmission unit)
42 Common Point Management Server (Common Point Member Management Department, Common Point Processing Department)
43 Common point database (common point storage)
44 website 100 point management system

Claims (8)

A point management system for common points installed in multiple retail stores, each of which has its own in-store point service,
A server device that operates a common point and a point processing device that is provided in each retail store and executes the in-store point service are connected by a communication network,
The server device
A common point member management unit that issues a common point member ID to the common point member and manages an in-store point member ID related to the in-store point service of each of the common point members in association with the common point member ID;
A common point storage unit that stores the points of the common points in association with the common point member ID;
When the point processing device transmits the in-store point member ID and the information on the sale of the target product to which the common point is to be granted, the point processing device stores the common point member ID corresponding to the in-store point member ID. A common point processing unit for adding a predetermined common point number to the common point of the common point storage unit,
A point management system characterized by comprising:   When the server device is connected to a user terminal device via the communication network, the common point member management unit issues the common point member ID by registering the in-store point member ID from the user terminal device. The point management system according to claim 1, wherein:   The point management system according to claim 2, wherein the server device further includes a target product transmission unit that transmits the target product to the user terminal device.   The point management system according to claim 3, wherein the target product transmission unit transmits the target product to the user terminal device through a website.   5. The point management system according to claim 4, wherein the user terminal device accesses the website by starting an application downloaded and installed from the server device in advance.   The point management system according to claim 3, wherein the target product transmission unit transmits the target product to the user terminal device by distributing electronic mail.   The point processing device transmits sales information including a product code of the sold target product, the in-store point member ID, and a store identification code of a retail store that has been sold to the server device. Or the point management system of 2.   The point management system according to claim 7, wherein the server device creates a sales report including sales number data of the target product for each store identification code for each common point member ID.

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