JP2002318559A - Advertising system - Google Patents
Advertising systemInfo
- Publication number
- JP2002318559A JP2002318559A JP2001125458A JP2001125458A JP2002318559A JP 2002318559 A JP2002318559 A JP 2002318559A JP 2001125458 A JP2001125458 A JP 2001125458A JP 2001125458 A JP2001125458 A JP 2001125458A JP 2002318559 A JP2002318559 A JP 2002318559A
- Authority
- JP
- Japan
- Prior art keywords
- advertisement
- viewer
- information
- product purchase
- receiving
- Prior art date
- Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
- Withdrawn
Links
Landscapes
- Two-Way Televisions, Distribution Of Moving Picture Or The Like (AREA)
- Meter Arrangements (AREA)
- Telephonic Communication Services (AREA)
- Management, Administration, Business Operations System, And Electronic Commerce (AREA)
Abstract
(57)【要約】
【課題】 従来の広告提供システムでは、提供された広
告の商品が購入済であって、その商品や類似商品に関す
る広告が不要であるのに提供され続けるといった問題点
があったり、番組中に提供される広告の回数やタイミン
グは決まっているため番組内の広告の視聴形態に自由度
がなかった。
【解決手段】 本発明では、視聴者の購入履歴も考慮す
ることで提供する広告を動的に変え、さらに、番組中に
挿入できる広告の回数やタイミングを視聴者が予め決め
られた範囲内で選択できるようにすることで、視聴者に
効率的に広告を提供することを目的とする。
(57) [Summary] [Problem] In a conventional advertisement providing system, there is a problem in that a product of a provided advertisement has been purchased and an advertisement related to the product or a similar product is not required and is continuously provided. In addition, since the number and timing of advertisements provided during a program are fixed, there is no flexibility in how the advertisements in the program are viewed. SOLUTION: In the present invention, advertisements to be provided are dynamically changed by considering a purchase history of a viewer, and the number and timing of advertisements that can be inserted into a program within a predetermined range by the viewer. An object of the present invention is to provide an advertisement to a viewer efficiently by enabling selection.
Description
【０００１】[0001]
【発明の属する技術分野】本発明は、放送やインターネ
ットを介して視聴者に広告を提供する広告提供システム
に関するものである。BACKGROUND OF THE INVENTION 1. Field of the Invention The present invention relates to an advertisement providing system for providing an advertisement to a viewer via broadcasting or the Internet.
【０００２】[0002]
【従来の技術】従来の広告提供システムは、広告提供者
が不特定多数の視聴者に対して一方的に同一の広告を提
供するものであった。2. Description of the Related Art In a conventional advertisement providing system, an advertisement provider unilaterally provides the same advertisement to an unspecified number of viewers.
【０００３】[0003]
【発明が解決しようとする課題】しかしながら、従来の
広告提供システムでは広告提供者が一方的に視聴者に広
告を提供するため、視聴者に興味のないものが提供され
たり、興味のあるものが提供されないといった問題点が
あった。However, in the conventional advertisement providing system, the advertisement provider unilaterally provides the advertisement to the viewer, so that the viewer who is not interested in the viewer is provided or the viewer who is interested is provided with the advertisement. There was a problem that it was not provided.
【０００４】上記問題点を解決するために、特開平１１
−１７６３３には視聴者が予め登録したデータに基づき
広告を提供することが記載されているが、提供された広
告の商品が購入済であって、その商品や類似商品に関す
る広告が不要であるのに提供され続けるといった問題点
があった。In order to solve the above problems, Japanese Patent Laid-Open No.
-17633 describes that an advertisement is provided based on data registered in advance by the viewer, but the product of the provided advertisement has been purchased, and no advertisement for the product or a similar product is required. There was a problem that it was continued to be provided.
【０００５】また、番組中に提供される広告の回数やタ
イミングは決まっており、番組内の広告の視聴形態に自
由度がなかった。Further, the number and timing of advertisements provided during a program are fixed, and there is no flexibility in the manner of viewing advertisements in the program.
【０００６】[0006]
【課題を解決するための手段】上記課題を解決するため
に、本発明では、視聴者の購入履歴も考慮することで提
供する広告を動的に変え、さらに、番組中に挿入できる
広告の回数やタイミングを視聴者が予め決められた範囲
内で選択できるようにすることで、視聴者に効率的に広
告を提供することを目的とする。In order to solve the above-mentioned problems, according to the present invention, the advertisement to be provided is dynamically changed by considering the purchase history of the viewer, and the number of advertisements that can be inserted into a program is further improved. It is an object of the present invention to provide an advertisement to a viewer efficiently by allowing the viewer to select a time and a timing within a predetermined range.
【０００７】[0007]
【発明の実施の形態】以下に、本発明の実施の形態を図
１〜図３を用いて説明する。DETAILED DESCRIPTION OF THE PREFERRED EMBODIMENTS An embodiment of the present invention will be described below with reference to FIGS.
【０００８】（実施の形態１）図１は、本実施の形態に
おける広告提供システムの構成図である。(Embodiment 1) FIG. 1 is a configuration diagram of an advertisement providing system according to the present embodiment.
【０００９】図１において、１は販売会社等の広告主、
２はテレビ局などの番組放送局、３は広告主１の依頼に
より番組放送局２が提供する番組に関連して広告を放送
する広告専門放送局、４は番組放送局２が提供する番組
や広告専門放送局３が提供する広告を受信するテレビや
パソコンなどの情報端末、５は情報端末４で番組や広告
を見る視聴者、６は視聴者５が情報端末４で見た広告に
基づき商品を購入する販売店である。In FIG. 1, 1 is an advertiser such as a sales company,
2 is a program broadcasting station such as a television station, 3 is an advertisement specialized broadcasting station that broadcasts advertisements related to programs provided by the program broadcasting station 2 at the request of the advertiser 1, and 4 is a program or advertisement provided by the program broadcasting station 2. An information terminal, such as a television or a personal computer, that receives an advertisement provided by the specialized broadcasting station 3, a viewer 5 viewing a program or an advertisement on the information terminal 4, and a product 6 based on the advertisement viewed by the viewer 5 on the information terminal 4. It is a store to buy.
【００１０】以下に、本実施の形態の広告提供システム
における処理の流れを説明する。Hereinafter, the flow of processing in the advertisement providing system according to the present embodiment will be described.
【００１１】視聴者５は、自分の性別・年齢・趣味など
の視聴者情報を情報端末４に登録する（(1)）。The viewer 5 registers the viewer information such as his / her gender, age and hobby in the information terminal 4 ((1)).
【００１２】番組放送局２は、提供番組において広告挿
入最大回数や広告を挿入できる広告挿入可能時間（例え
ば、番組開始時点からの相対的な時間）などの広告提供
に必要な番組情報を情報端末４に送信する（(2)）。The program broadcasting station 2 transmits program information necessary for providing advertisements, such as the maximum number of advertisement insertions in a provided program and the ad insertable time in which an advertisement can be inserted (for example, relative time from the start of the program) to an information terminal. 4 ((2)).
【００１３】視聴者５は、情報端末４に対して広告回数
や広告挿入時間を提供番組の番組情報で定められた範囲
内で任意に設定し、それら設定されたデータを視聴者情
報および番組情報と共にあらかじめ広告専門放送局３に
送信する（(4)）。[0013] The viewer 5 arbitrarily sets the number of advertisements and the advertisement insertion time to the information terminal 4 within a range defined by the program information of the provided program, and transmits the set data to the viewer information and the program information. At the same time, it is transmitted to the advertisement specialty broadcasting station 3 in advance ((4)).
【００１４】広告専門放送局３は、データベース管理専
門会社などが管理する個人データベースから個人情報を
得（(5)）、既に受信している視聴者情報と取得した個
人情報に基づいて視聴者５に最適な広告の提供を行ない
（(6)）、広告視聴情報を広告主１と番組放送局２に提
供する（(7)）。The advertisement broadcasting station 3 obtains personal information from a personal database managed by a database management company or the like ((5)), and based on the already received viewer information and the obtained personal information, the viewer 5 The most suitable advertisement is provided ((6)), and the advertisement viewing information is provided to the advertiser 1 and the program broadcasting station 2 ((7)).
【００１５】情報端末４は、受信した番組と広告を保存
領域に保存すると同時に、視聴者５に対しては番組を提
供し、設定された広告挿入時間になると広告を提供する
（(8)）。The information terminal 4 saves the received program and advertisement in the storage area, and at the same time, provides the viewer 5 with the program and provides the advertisement when the set advertisement insertion time comes ((8)). .
【００１６】なお、広告専門放送局３が情報端末４に提
供する広告にはＩＤ番号が付与されており、情報端末４
は付与されたＩＤ番号を広告と一緒に保存しておくこと
で、ＩＤ番号を指定することで対応する広告を見ること
ができる。An advertisement provided by the advertisement specialized broadcasting station 3 to the information terminal 4 is assigned an ID number.
By storing the assigned ID number together with the advertisement, the corresponding advertisement can be viewed by specifying the ID number.
【００１７】番組放送局２と広告専門放送局３は、広告
主１に広告料を請求する（(9)）。The program broadcasting station 2 and the advertisement specialty broadcasting station 3 charge the advertiser 1 for an advertisement fee ((9)).
【００１８】広告主１は、番組放送局２と広告専門放送
局３に対して広告料を払い込む（(10)）。The advertiser 1 pays an advertisement fee to the program broadcast station 2 and the advertisement special broadcast station 3 ((10)).
【００１９】番組放送局２は、広告専門放送局３から提
供された広告視聴情報に基づき予め定められた規則に従
った割引を行なった上で視聴者５に対して視聴料を請求
する((11))。The program broadcasting station 2 performs a discount according to a predetermined rule based on the advertisement viewing information provided by the advertisement specialized broadcasting station 3, and then charges the viewer 5 for a viewing fee (( 11)).
【００２０】広告を見た視聴者５は、情報端末４を介し
て広告専門放送局３に広告に対応した商品注文を行う
（(12)）。The viewer 5 who sees the advertisement places an order for a product corresponding to the advertisement with the advertisement broadcasting station 3 via the information terminal 4 ((12)).
【００２１】広告専門放送局３は、視聴者５からの商品
注文に基づいて個人データベースの内容を更新する（(1
3)）と同時に、販売会社等である広告主１に発注する
（(14)）。The advertisement specialized broadcasting station 3 updates the contents of the personal database based on the product order from the viewer 5 ((1
3)) At the same time, an order is placed with the advertiser 1 such as a sales company ((14)).
【００２２】広告主１は、発注を受けた商品を販売店６
から視聴者５に発送する（(15)）。The advertiser 1 stores the ordered product in the store 6
To the viewer 5 ((15)).
【００２３】また、広告主１は、広告による視聴者５の
商品購入に対して番組放送局２や広告専門放送局３に対
して成功報酬を支払う（(10)‘）。In addition, the advertiser 1 pays a success fee to the program broadcasting station 2 and the advertisement specialized broadcasting station 3 for the purchase of the product by the viewer 5 by the advertisement ((10) ').
【００２４】また、視聴者５が広告専門放送局３に商品
発注するのではなく、販売店６で直接商品を購入する場
合には（(15)‘）、視聴者５は購入商品の販売会社等の
広告主に対して購入動機となった広告のＩＤ番号やメー
ルアドレスや情報端末４のＩＰアドレスなどを視聴者情
報と共にユーザー登録する（(16)）。When the viewer 5 does not place an order for the product to the advertising specialty broadcasting station 3 but purchases the product directly at the store 6 ((15) '), the viewer 5 becomes a sales company of the purchased product. The user registers the ID number, mail address, IP address of the information terminal 4 and the like of the advertisement which motivated the purchase with the advertiser together with the viewer information ((16)).
【００２５】広告主１は、ユーザー登録された広告のＩ
Ｄ番号とユーザー情報に対応した既に広告専門放送局３
から送られてきている広告視聴情報があるかチェック
し、対応する広告視聴情報があれば予め定められた期間
内の購入の場合には番組放送局２や広告専門放送局３に
対して成功報酬を支払う（(10)“)と共に、商品を購入
した視聴者５に対してキャッシュバックする（(17)）。The advertiser 1 sets the I of the user registered advertisement
Already dedicated broadcasting station 3 corresponding to D number and user information
Check if there is any advertisement viewing information sent from the company. If there is corresponding advertisement viewing information, if the purchase is within a predetermined period, the program broadcasting station 2 and the advertisement specialty broadcasting station 3 are paid a success fee. Is paid ((10) “) and cashback is provided to the viewer 5 who purchased the product ((17)).
【００２６】さらに、広告主１はユーザー登録に基づい
てデータベース管理専門会社などが管理する個人データ
ベースの内容（例えば、購入商品名、購入時期など）を
更新する（(18)）。Further, the advertiser 1 updates the contents of the personal database (for example, the name of the purchased product, the purchase time, etc.) managed by the database management company based on the user registration ((18)).
【００２７】また、視聴者５はデータベース管理専門会
社などが管理する個人データベースに対して参照や（(1
9)）、個人情報の訂正や提供広告の取捨選択のためのデ
ータベース管理専門会社への修正・追加請求および内容
によっては直接修正・追加すること（(20)）ができるよ
うになっている。The viewer 5 can refer to ((1.
9)), it is possible to request correction and addition to a database management company for correction of personal information and selection of provided advertisements, and depending on the content, direct correction and addition ((20)).
【００２８】図２は、本実施の形態における番組データ
の一例である。FIG. 2 shows an example of program data in the present embodiment.
【００２９】図２に示したように、番組データは先頭に
番組開始データがあり、それに引き続いて番組中に挿入
できる広告の最大回数と挿入可能な時間があって、その
後番組が続く様になっている。As shown in FIG. 2, the program data has the program start data at the beginning, followed by the maximum number of advertisements that can be inserted into the program and the time that can be inserted, and then the program continues. ing.
【００３０】図３は、本実施の形態における個人情報の
一例である。FIG. 3 shows an example of personal information according to the present embodiment.
【００３１】図３に示したように、個人情報は、ユーザ
ー登録情報としての年齢、性別などの視聴者情報および
メールアドレス、情報端末４のＩＰアドレスなどインタ
ーネットでの広告提供に必要な情報と視聴者５が購入し
た商品に対する商品分類、購入日、広告主１とその広告
主１が取り扱う商品名およびそれらに対する広告の必要
性とで構成されている。As shown in FIG. 3, the personal information includes viewer information such as age and gender as user registration information and mail address, IP address of information terminal 4 and other information necessary for providing advertisements on the Internet. And the purchase date, the advertiser 1, the names of the products handled by the advertiser 1, and the necessity of advertising for them.
【００３２】また、広告の必要性については、広告主１
が視聴者情報や視聴者５の購入履歴に基づいて「必要」
または「不要」に設定することができる。Regarding the necessity of the advertisement, the advertiser 1
Is "necessary" based on viewer information and viewer 5 purchase history
Alternatively, it can be set to “unnecessary”.
【００３３】例えば、Ａ社の広告主１が１０年以上前に
冷蔵庫を購入した女性の視聴者５を対象に広告を提供し
たい場合、個人データベースを検索して４０歳女性、５
人家族、１９９０年１月１日に冷蔵庫を購入している視
聴者５がいたとすると、家族構成に見合った大きさのＡ
社の冷蔵庫「ＡＢＣ」、「ＣＤＥ」に限って広告の必要
性を「必要」に設定し、その他の冷蔵庫に対しては「不
要」に設定する。For example, when an advertiser 1 of Company A wants to provide an advertisement to a female viewer 5 who purchased a refrigerator more than 10 years ago, a personal database is searched to search for a 40-year-old female,
Assuming that there is a family 5 and a viewer 5 who purchases a refrigerator on January 1, 1990, an A having a size corresponding to the family structure
The necessity of advertisement is set to “necessary” only for the company refrigerators “ABC” and “CDE”, and “unnecessary” for other refrigerators.
【００３４】なお、本実施の形態では番組と関連して広
告が提供されるものとしたが、視聴者５が広告専門放送
局３に対して広告提供要求を出すと、広告専門放送局３
が個人データベースを参照して視聴者５にあった広告を
提供し、広告主１に広告料を請求するようにしても良
い。In the present embodiment, an advertisement is provided in connection with a program. However, when a viewer 5 issues an advertisement provision request to an advertisement
May provide an advertisement suitable for the viewer 5 by referring to the personal database, and charge the advertiser 1 for the advertisement fee.
【００３５】[0035]
【発明の効果】以上詳述したように、本発明の広告提供
システムによれば、視聴者の購入履歴も考慮することで
提供する広告を動的に変え、さらに、番組中に挿入でき
る広告の回数やタイミングを視聴者が予め決められた範
囲内で選択できるようにすることで、視聴者に効率的に
広告を提供することができる。As described above in detail, according to the advertisement providing system of the present invention, the advertisement to be provided is dynamically changed by considering the purchase history of the viewer, and furthermore, the advertisement which can be inserted into the program is further changed. By allowing the viewer to select the number of times and the timing within a predetermined range, an advertisement can be efficiently provided to the viewer.
【図１】本発明の実施の形態１に係る広告提供システム
の構成図FIG. 1 is a configuration diagram of an advertisement providing system according to a first embodiment of the present invention.
【図２】本発明の実施の形態１における番組データの一
例を示す図FIG. 2 shows an example of program data according to Embodiment 1 of the present invention.
【図３】本発明の実施の形態１における個人情報の一例
を示す図FIG. 3 is a diagram showing an example of personal information according to the first embodiment of the present invention.
【符号の説明】 １ 広告主 ２ 番組放送局 ３ 広告専門放送局 ４ 情報端末 ５ 視聴者 ６ 販売店[Description of Signs] 1 Advertiser 2 Program Broadcasting Station 3 Advertising Specializing Broadcasting Station 4 Information Terminal 5 Viewer 6 Retailer
───────────────────────────────────────────────────── フロントページの続き (51)Int.Cl.7 識別記号 ＦＩ テーマコート゛(参考） Ｈ０４Ｍ 15/00 Ｈ０４Ｍ 15/00 Ｚ ──────────────────────────────────────────────────続 き Continued on the front page (51) Int.Cl. 7 Identification symbol FI Theme coat ゛ (Reference) H04M 15/00 H04M 15/00 Z
Claims (3)
と前記視聴者情報記憶手段に記憶された視聴者情報を送
信する視聴者情報送信手段と広告を受信する広告受信手
段を有する情報端末と、視聴者の商品購入情報を記憶す
る商品購入情報記憶手段を有する視聴者管理装置と、前
記情報端末の視聴者情報送信手段が送信した視聴者情報
を受信する視聴者情報受信手段と前記視聴者管理装置の
商品購入情報記憶手段に記憶された視聴者の商品購入情
報を取得する商品購入情報取得手段と前記視聴者情報受
信手段が受信した視聴者情報と前記商品購入情報取得手
段が取得した視聴者の商品購入情報に基づいて前記情報
端末に広告を送信する広告送信手段を有する広告提供装
置から成る広告提供システム。1. An information terminal having viewer information storage means for storing viewer information, viewer information transmission means for transmitting viewer information stored in the viewer information storage means, and advertisement receiving means for receiving advertisements. A viewer management device having a product purchase information storage unit for storing product purchase information of a viewer; a viewer information receiving unit for receiving viewer information transmitted by a viewer information transmission unit of the information terminal; The product purchase information acquisition means for acquiring the product purchase information of the viewer stored in the product purchase information storage means of the viewer management device, the viewer information received by the viewer information reception means, and the product purchase information acquisition means An advertisement providing system comprising an advertisement providing apparatus having an advertisement transmitting unit for transmitting an advertisement to the information terminal based on viewer's product purchase information.
能時間を付帯した番組データを受信する番組データ受信
手段と前記番組データ受信手段が受信した番組データを
記憶する番組データ記憶手段と前記番組データ記憶手段
に記憶された番組データに付帯された広告挿入最大回数
と広告挿入可能時間に基づいて広告挿入時間を送信する
広告挿入時間送信手段と前記番組データ記憶手段に記憶
された番組データに前記広告挿入時間送信手段が送信し
た広告挿入時間に広告受信手段が受信した広告を挿入し
て番組データを再生する番組データ再生手段を有し、広
告提供装置が前記情報端末の前記広告挿入時間送信手段
が送信した広告挿入時間を受信する広告挿入時間受信手
段を有し広告送信手段が前記広告挿入時間受信手段が受
信した広告挿入時間に広告を送信する請求項１記載の広
告提供システム。2. A program data receiving means for receiving, by an information terminal, program data with a maximum number of advertisement insertions and an ad insertable time, a program data storage means for storing program data received by the program data receiving means, and the program Advertisement insertion time transmitting means for transmitting an advertisement insertion time based on the maximum number of advertisement insertions and ad insertable time attached to the program data stored in the data storage means, and program data stored in the program data storage means. Program data reproducing means for reproducing the program data by inserting the advertisement received by the advertisement receiving means at the advertisement insertion time transmitted by the advertisement insertion time transmitting means, wherein the advertisement providing apparatus transmits the advertisement insertion time of the information terminal; Means for receiving an advertisement insertion time transmitted by the means, wherein the advertisement transmission means receives the advertisement insertion time when the advertisement insertion time is received by the advertisement insertion time reception means. Advertisement providing system according to claim 1, wherein transmitting the advertisement to.
末が広告受信手段で受信したＩＤ番号付き広告に対応す
る商品購入要求をＩＤ番号と共に送信する商品購入要求
送信手段を有し、広告提供装置が前記情報端末の前記商
品購入要求送信手段から送信されるＩＤ番号付き商品購
入要求を受信する商品購入要求受信手段と前記商品購入
要求受信手段が受信したＩＤ番号付き商品購入要求のＩ
Ｄ番号に基づいて広告主に課金する課金手段を有する請
求項１ないし２記載の広告提供システム。3. An advertisement according to claim 1, wherein said advertisement is an advertisement with an ID number, and said information terminal has a product purchase request transmitting means for transmitting a product purchase request corresponding to the advertisement with the ID number received by said advertisement receiving means together with the ID number. A product purchase request receiving means for receiving a product purchase request with an ID number transmitted from the product purchase request transmitting means of the information terminal by the providing device, and an I of the product purchase request with the ID number received by the product purchase request receiving means.
3. The advertisement providing system according to claim 1, further comprising a charging unit that charges an advertiser based on the D number.
Priority Applications (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| JP2001125458A JP2002318559A (en) | 2001-04-24 | 2001-04-24 | Advertising system |
Applications Claiming Priority (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| JP2001125458A JP2002318559A (en) | 2001-04-24 | 2001-04-24 | Advertising system |
Publications (1)
| Publication Number | Publication Date |
|---|---|
| JP2002318559A true JP2002318559A (en) | 2002-10-31 |
Family
ID=18974678
Family Applications (1)
| Application Number | Title | Priority Date | Filing Date |
|---|---|---|---|
| JP2001125458A Withdrawn JP2002318559A (en) | 2001-04-24 | 2001-04-24 | Advertising system |
Country Status (1)
| Country | Link |
|---|---|
| JP (1) | JP2002318559A (en) |
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|---|---|---|---|---|
| JP2008140381A (en) * | 2006-11-30 | 2008-06-19 | Internatl Business Mach Corp <Ibm> | Method, system and computer program for changing advertisement content amount (method and device for changing advertisement content amount) |
| JP2008530944A (en) * | 2005-02-25 | 2008-08-07 | ケーティーフリーテル・カンパニー・リミテッド | Method of outputting original advertisement during performance of broadcasting service and user terminal performing the method |
| WO2008120523A1 (en) * | 2007-03-29 | 2008-10-09 | Nec Corporation | Reproduction rule evaluation device, reproduction rule evaluation method, storage medium, and program |
| JP2010262399A (en) * | 2009-04-30 | 2010-11-18 | Nippon Telegr & Teleph Corp <Ntt> | Web service control system and web service control method |
| JP2014134883A (en) * | 2013-01-08 | 2014-07-24 | Yahoo Japan Corp | Distribution device, distribution system, distribution method and distribution program |
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-
2001
- 2001-04-24 JP JP2001125458A patent/JP2002318559A/en not_active Withdrawn
Cited By (10)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| JP2008530944A (en) * | 2005-02-25 | 2008-08-07 | ケーティーフリーテル・カンパニー・リミテッド | Method of outputting original advertisement during performance of broadcasting service and user terminal performing the method |
| US7926076B2 (en) | 2005-02-25 | 2011-04-12 | Kt Corporation | Displaying advertisement on user terminal |
| JP2008140381A (en) * | 2006-11-30 | 2008-06-19 | Internatl Business Mach Corp <Ibm> | Method, system and computer program for changing advertisement content amount (method and device for changing advertisement content amount) |
| WO2008120523A1 (en) * | 2007-03-29 | 2008-10-09 | Nec Corporation | Reproduction rule evaluation device, reproduction rule evaluation method, storage medium, and program |
| JP5304641B2 (en) * | 2007-03-29 | 2013-10-02 | 日本電気株式会社 | Reproduction rule evaluation device, reproduction rule evaluation method, storage medium, and program |
| US8667598B2 (en) | 2007-03-29 | 2014-03-04 | Nec Corporation | Reproduction rule evaluation device, reproduction rule evaluation method, recording medium and program |
| JP2010262399A (en) * | 2009-04-30 | 2010-11-18 | Nippon Telegr & Teleph Corp <Ntt> | Web service control system and web service control method |
| JP2014134883A (en) * | 2013-01-08 | 2014-07-24 | Yahoo Japan Corp | Distribution device, distribution system, distribution method and distribution program |
| KR20180034916A (en) * | 2016-09-28 | 2018-04-05 | 조경환 | Advertisement call connection method and server performing the same |
| KR101853072B1 (en) * | 2016-09-28 | 2018-06-04 | 조경환 | Advertisement call connection method and server performing the same |
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