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Alvi et al., 2025 - Google Patents

Exploring the Psychological and Environmental Triggers of Impulse Purchases in Retail Markets

Alvi et al., 2025

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Document ID
16743816162432248090
Author
Alvi A
Mudassar M
Publication year
Publication venue
Journal of Policy Options

External Links

Snippet

This study examines the influence of personal determinants, namely, financial availability, temporal availability, and familial influence, on the impulse buying behavior of consumers in Pakistan's retail sector. It further investigates the impact of in-store determinants, including …
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Classifications

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