Bigné, 2011 - Google Patents
The transformation of distribution channelsBigné, 2011
- Document ID
- 14338150024866855971
- Author
- Bigné E
- Publication year
- Publication venue
- Strategic management in tourism
External Links
Snippet
Tourism suppliers and destinations need to offer their different services to tourists. Distributing tourism is critical for selling the different tourism products and their related services. This includes a group of agents and channels that are characterized by two …
- 238000009826 distribution 0 title abstract description 60
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