I love the web, and this thing is bad for the web.
- Atlas substitutes its own AI-generated content for the web, but it looks like it’s showing you the web
- The user experience makes you guess what commands to type instead of clicking on links
- You’re the agent for the browser, it’s not being an agent for you
It’s very clear that a lot of the new AI era is about dismantling the web’s original design.
The web is open, apps are closed. The majority of web users have installed an ad blocker (which is also a privacy blocker). But no one installs an ad blocker for an app, because it’s a felony to distribute that tool, because you have to reverse-engineer the app to make it. An app is just a website wrapped in enough IP so that the company that made it can send you to prison if you dare to modify it so that it serves your interests rather than theirs.
A ban on tracking-based personalised advertising will provide an incentive to reinforce sustainable alternative models and, in fact, will be a condition for making them viable. The advertising industry already has sustainable, proven concepts for effective online advertising that do not require targeted tracking and personalisation (e.g. contextual advertising).
I love my feed reader:
Feed readers are an example of user agents: they act on behalf of you when they interact with publishers, representing your interests and preserving your privacy and security. The most well-known user agents these days are Web browsers, but in many ways feed readers do it better – they don’t give nearly as much control to sites about presentation and they don’t allow privacy-invasive technologies like cookies or JavaScript.
Also:
Feed support should be built into browsers, and the user experience should be excellent.
Agreed!
However, convincing the browser vendors that this is in their interest is going to be challenging – especially when some of them have vested interests in keeping users on the non-feed Web.
This is disgusting, if unsurprising: Google aren’t going to deprecate third-party cookies after all.
Make no mistake, Chrome is not a user agent. It is an agent for the behavioural advertising industry.
Recall undermines trust, and once an institution loses trust it’s really hard to regain it.
I endorse this message.
This manifesto is intended as a personal response to the current state of the web. It is a statement of intent and a call to arms, inviting you, the reader, to go forth and build humane websites, and to resist the erosion of the web we know and love.
Even the smallest of business websites now seems to have cookie popups simultaneously telling us they ‘value your privacy’ while harvesting data about who we are, where we are, what we’re looking for and what we were doing online before we landed there.
Tracking scripts have become so pervasive that they have effectively become an industry standard, and most businesses deploy them not only without question, but without consideration of what it means for customer privacy.
Analytics serves as a proxy for understanding people, a crutch we lean into. Until eventually, instead of solving problems, we are just sitting at our computer counting ghosts.
This article is spot-on!
I don’t run analytics on this website. I don’t care which articles you read, I don’t care if you read them. I don’t care about which post is the most read or the most clicked. I don’t A/B test, I don’t try to overthink my content.
Same!
I wish more publishers and services took this approach to evaluating technology:
We scrutinize third-party services before including them in our articles or elsewhere on our site. Many include trackers or analytics that would collect data on our readers. These may be standard across much of the web, but we don’t use them.
A new organisation with the stated goal of keeping podcasting open.
Their first specification is a consolidation of what already exists. That’s good. We don’t want a 927 situation.
My only worry is that many of the companies behind this initiative are focused on metrics and monetization—I hope they don’t attempt to standardise tracking and surveillance in podcasts.
The Podcast Standards Project, a grassroots coalition working to establish modern, open standards, to enable innovation in the podcast industry.
Define “innovation”.
Stuart has written this fantastic concise practical guide to privacy for developers and designers. A must-read!
How browser fingerprinting works and what you can do about it (if you use Firefox).
A very handy guide to considering privacy at all stages of digital product design:
This guidance is written for technology professionals such as product and UX designers, software engineers, QA testers, and product managers.
This looks like an excellent—and free!—online event centred on privacy and safety. It’s got Eva PenzeyMoog, Robin Berjon and more!
Almost no-one has given informed constent to being tracked through spy pixels in emails, and yet the practice is endemic. This is wrong. It needs to change.
The slides from Tess’s presentation on the W3C’s ethical web principles—there’s a transcript too.
The obvious answer to why you should build a website that doesn’t need
jsis… because some people don’t usejs. But how many?!