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instructure.com Website Analysis for January 2026
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Global Rank
#8218
Country Rank
#2212
Category Rank
#1
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Bounce Rate
15.8%
Pages per Visit
8.32
Avg Visit Duration
00:11:01
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instructure.com Traffic & Engagement Analysis
instructure.com's web traffic has increased by 21.87% compared to last month. See all traffic & engagement stats for instructure.com in the past 3 months below
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Last Month Change
21.87%
Bounce Rate
15.8%
Pages per Visit
8.32
Avg Visit Duration
00:11:01
Total Visits Last 3 Months
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instructure.com Web Traffic by Country
Which countries sent the most traffic to instructure.com lately? Where is their core audience from? Last month United States was the top country sending desktop traffic to instructure.com - click below to discover all countries
Top Countries
United States
85.68%24.52%
Philippines
2.71%61.3%
Sweden
1.39%33.31%
Peru
0.84%27.65%
Norway
0.78%10.1%
Others
8.6%
instructure.com Website Traffic Demographics
Audience composition can reveal a site's current market share across various audiences. instructure.com's audience is 42.98% male and 57.02% female. The largest age group of visitors are 18 - 24 year olds.
Age Distribution
Gender Distribution
- Female57.02%
- Male42.98%
instructure.com Target Audience
Audience interests reveal key details on the browsing interests of instructure.com's visitors. instructure.com's audience is interested in Science and Education > Universities and Colleges & news.
Top Categories
Other Visited Websites
Top Topics
newsuniversityeducationschoolonline
instructure.com Competitors & Similar Sites
Reveal instructure.com top alternatives and find potential or emerging competitors. clever.com is the website with the highest similarity score to instructure.com. Find out why - Click here to Analyze all competitors
Site
Affinity
Category
Category rank
instructure.com Top Traffic Sources
The top traffic source to instructure.com is Direct traffic, driving 71.58% of desktop visits last month Organic Search is the 2nd and Referrals is the 3rd. The most underutilized channel is Paid Search. Drill down into the main traffic drivers in each channel below
Marketing Channels Distribution
71.58%
Direct
1st Place
Organic Search
2nd Place
Referrals
3rd Place
Only showing top 3 marketing channels.
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See the list of top keywords driving organic traffic to instructure.com (Desktop, worldwide)
Organic vs. Paid
Organic99.41%
Paid0.59%
Top Keywords
canvas$0.68canvas login$2.12canvas student$1.97canvas student login$0.36canvas lms$1.8830.5K OthersSee more
Total Keywords30.5K
Referral Web Traffic to instructure.com
The top referral sites sending desktop traffic to instructure.com.
Category Distribution
Universities and Colleges
45.16%Education
28.17%Math
3.76%Programming and Developer Software
2.6%Science and Education - Other
2.03%Other
18.29%Top Referrals
Links from instructure.com to Other Websites by Traffic Share
instructure.com is sending desktop traffic to 687 different websites from several categories. Discover each category's traffic share below
Top Outgoing links
Category Distribution
Education
32.45%Universities and Colleges
25.96%Search Engines
10.13%Programming and Developer Software
3.57%Streaming & Online TV
2.98%Other
24.91%
Social Media Traffic to instructure.com
instructure.com gets most of its social media traffic from Youtube, followed by Instagram and Reddit (Desktop). Engaging audiences through Discord may reveal new opportunities
Social Networks
36
Social Network Distribution