Branding Arc

🎉 Looking Back on an Incredible Week at DCS 2025! The Debt Connection Symposium 2025 brought together the best minds in receivables for a week full of insights and unforgettable memories. From October 7th to 10th, professionals across collections, recovery, and fintech came together in New Orleans to exchange ideas, spark collaboration, and strengthen relationships that drive our community forward. Big round of applause to Mark Naiman and his incredible team for orchestrating such an outstanding event. Every detail from the session lineup to the social atmosphere reminded us why DCS continues to be one of the most anticipated conferences in the industry. Adam Parks and Katalina Dawson brought the Branding Arc spirit to NOLA, joining peers and partners in meaningful discussions about technology, marketing, and innovation in receivables. Alongside the conference, we had the pleasure of hosting a dinner and New Orleans Haunted Cemetery Tour with VoApps DirectDrop Voicemail — Neal Jagoda and Kirby Miller. Between ghost stories, laughter, and great food, it was a night that captured the unique spirit of New Orleans. Here’s to another unforgettable DCS and to the people who make an effort to make it more than a conference for everyone who’s attending. #DCS2025 #DebtConnectionSymposium #ReceivablesIndustry #BrandingArc #Networking #DebtCollection #Fintech #NewOrleans #CommunityMatters

"What makes Branding Arc unique? It’s in our people. ⭐" Our team combines expertise with a passion for innovation, and together, we’re shaping the future of marketing. Learn more about Branding Arc’s mission and values and discover what makes us stand out in the industry - https://zurl.co/equBO #MeetTheTeam #MarketingInnovation #Leadership

We’re excited to share that  Leah Ferrell, VP of Operations, and Katalina Dawson, Executive Vice President, will be attending Women in Consumer Finance 2025. WCF is one of the industry’s most inspiring events, designed to connect, empower, and elevate women working across consumer finance. It’s a place where ideas are shared, careers are strengthened, and lasting relationships are built. Leah and Katalina are looking forward to connecting with fellow attendees and joining the conversations that continue to shape the future of our industry. If you’ll be there too, reach out and schedule a time to connect. We would love to see you! #BrandingArc #WCF2025 #WomenInConsumerFinance #ReceivablesIndustry #Leadership #Networking #ProfessionalDevelopment

Struggling with marketing challenges in the receivables industry? You’re not alone. Marketing in the receivables space comes with unique challenges, but there are proven solutions to overcome them. Branding Arc outlines the five most common problems and how to address them. 🎯 Key Challenges and Solutions: Limited resources. Focus on high-impact activities like digital campaigns and thought leadership. Lack of differentiation. Define your unique value proposition to stand out. Compliance concerns. Ensure all marketing materials are aligned with industry regulations. Low engagement. Use data to tailor campaigns to your audience’s needs. Difficulty measuring ROI. Leverage analytics tools to track performance and adjust strategies. 🔗 Read the full article here: https://zurl.co/nUVXI 💡 Which marketing challenge resonates most with you? #ReceivablesMarketing #MarketingChallenges #DebtCollection

The path to trust starts with a search. Positive Google Reviews aren’t just about optics. They shape your agency’s search ranking, consumer engagement, and client confidence. In a new article, we break down why review strategy belongs at the center of your marketing plan. Read the full story: https://lnkd.in/eScTQ5Dq #DigitalReputation #BrandingArc #ReceivablesMarketing #GoogleRatings #ARMIndustry

Cheers to 3 Years with Rishank Sharma! 🎉 Today, we’re celebrating Rishank Sharma on his 3-year anniversary with Branding Arc! Rishank is a true multi-talented team member whose creativity and versatility make a real difference across our marketing efforts. Whether he’s behind the scenes or leading the charge, Rishank brings energy, focus, and a collaborative spirit to everything he does. He’s someone the entire team enjoys working with, and we’re lucky to have him on this journey with us. Thanks for three great years, Rishank. We appreciate you! #BrandingArc #WorkAnniversary #MarketingTeam #TeamHighlight #EmployeeAppreciation #ThreeYearsStrong

Join Katalina Dawson, Executive Vice President at Branding Arc, as she takes the stage at ACA International’s Visionaries 2025 for her session “Future You -WE Build Trust” on November 5th at 11 am. Katalina will explore how to optimize today with tomorrow in mind by uncovering the small, meaningful motivators that drive personal and professional fulfillment. Through the concept of “purpose hacking,” she’ll share how to identify and activate micro-purposes that fuel performance, engagement, and satisfaction, helping individuals and teams grow with intention. We hope to see you there! #BrandingArc #ACAVisionaries #Leadership #ProfessionalDevelopment #ReceivablesIndustry #PurposeHacking

This month, we celebrate six inspiring years with Jekk (Jekesh) Mistry, our talented Creative Director on the Graphics Team! 🎉 Since joining Branding Arc in 2019, Jekesh has been the creative force behind countless projects and creative initiatives. His expertise in blending creative ideation, visual design, strategy, and video production has helped shape our brand identity and elevate the work we deliver to clients. His vision and leadership have also shaped the innovative spirit of our team. Jekesh’s ability to turn ideas into powerful visual stories sets him apart. His dedication, creative strategy, and passion for design make him an invaluable leader and a true cornerstone of Branding Arc’s creative excellence. Thank you, Jekesh, for six years of artistry, direction, and impact. We’re excited for all the creativity the future holds with you leading the way! #BrandingArc #WorkAnniversary #TeamHighlight #CreativeDirector #VisualDesign #CreativeStrategy #EmployeeAppreciation

Two years ago, Tejas Revandkar joined our Graphics Team — and he’s been raising the bar ever since. 🙌 With a unique ability to transform ideas into meaningful stories, Tejas has elevated the way we connect with clients and audiences alike. His creativity has set a higher standard across our team, sparking innovation and new ways of thinking. What makes Tejas stand out isn’t just his talent, but the perspective and energy he brings to every project. He encourages us to dream bigger, explore bolder ideas, and keep stretching the boundaries of what’s possible. Tejas, thank you for your vision, creativity, and dedication! #BrandingArc #TeamCelebration #WorkAnniversary #VideoEditing #EmployeeSpotlight

The magic happens when marketing and sales work together seamlessly. In the receivables industry, aligning marketing and sales isn’t just beneficial—it’s essential. Adam Parks from Branding Arc discusses how integration drives growth and delivers better results. 🎯 Key Benefits of Marketing-Sales Alignment: Stronger Leads: Sales benefits from targeted, high-quality leads generated by marketing. Consistent Messaging: Unified communication ensures a seamless consumer experience. Improved ROI: Collaboration maximizes the impact of marketing campaigns. 💡 How do your sales and marketing teams collaborate? https://zurl.co/TmGyL #MarketingAndSales #ReceivablesGrowth #TeamCollaboration