Ich will, dass du mich liebst

Imagine a New York socialite arriving at a desolate Texas oil town in the 1930s with four suitcases plus a few carry-ons. Poor Lucy Gallant stuck out like a sore thumb! One thing going for her was her ability to adapt to the situation in which is thrown into. She proved she had a head for business when she manages to sell her whole wardrobe to the wives of the new oil barons. These women were ripe for getting whatever fashions they could lay their hands on.

Lucy's success comes with a disappointment. Even though she loves Casey, the man who would end up being a millionaire, she feels she wants to pursue her career as a business woman. After all, she had started out of nothing to build the store of her dreams. Being a woman in that environment also brings her to the reality of seeing what she had built taken away from her during a sneaky maneuver by the man she trusted to help her run the business. In the end, Lucy realizes that being with Casey is a lot more fulfilling than the business she created.

Robert Parrish directed this Paramount release. Jane Wyman was the right choice to play Lucy. She was an intelligent actress who always projected warmth to any role she played. She is the whole reason for watching the film. Charlton Heston plays the awkward Casey Cole with conviction. Others in the cast include the excellent Thelma Ritter, who is a joy to watch in everything she played. Claire Trevor and William Demarest are also seen in pivotal roles.

Jane Wyman is "Lucy Gallant," who goes to new territory to set up in business and sell women's clothes - to be her own woman, to stand on her own two feet. But when Charlton Heston set his eyes on her, he fell in love with her and wanted her for himself. By the way, he doesn't like these "independent women." He is both attracted to and dismayed by her being cool to him in the beginning. But he is just as determined as she is. Claire Trevor, Thelma Ritter, and William Demarest all give good support, but this film belongs to Ms. Wyman, who gives the role both her vulnerability and firm resolve. "Lucy Gallant" is a harder-to-find film of hers than others. And, while it may seen rather predictable and not that much original in concept, its production values and good actors make up for it. Ms. Wyman's likable disposition invites the viewer to spend time with her and we never lose interest in her world as she tries to make a go of it and having to deal with Charlton's passes at her. Will she succumb to his advances? Will she triumph over tragedies that befall her business? You'll only learn, if you enter the world of "Lucy Gallant."

Have heard of this film for quite some time and finally got the chance to view it on tape (probably from AMC). I think the film captures the boomtown feel very well-instant population with lack of lodging or goods =business opportunities. While the film undoubtedly contains many truthful elements concerning the oil boom in Texas ( and even Governor Shivers playing himself ), it does seem just a bit stagy, although Jane Wyman's performance is actually quite good. I found it very intriguing that for the time period when the film was made, a woman was portrayed as virtually building her own business from the ground up without any real help from the man (or men) in her life. The real reason I had heard about the film previously is the "high fashion comes to Texas" bit, with Edith Head behind the creations. As usual, Edith does not disappoint. The designs, especially during the fashion show sequence, are amazing. It's no wonder that Edith Head was so sought after in Hollywood as a costumer for films (most notably for Alfred Hitchcock). She was a real talent. I am in total agreement that this film needs to be released on DVD, as I don't believe that it has ever even been on VHS at any point.

Before the much bigger budgeted Giant came out the following year, Paramount's B picture unit producers William Pine and William Thomas gave us Lucy Gallant a thinly disguised version of the founding of Neiman-Marcus. Jane Wyman plays the title role of a woman who was stuck in a Texas oil boom town in the Thirties and got the idea that the newly oil rich Texans might like some really fashionable clothing. As she is a recently jilted bride left at the altar, Wyman sells off her considerable trousseau and with that money builds the best department store in the state with all the latest fashions from Paris and New York.

Charlton Heston has a nice part as the cattle rancher turns oil millionaire like Rock Hudson in Giant who waits for Wyman. But this is clearly Wyman's film. Her father was accused of embezzlement and committed suicide and she wants to prove as a woman she can start and maintain her own business.

Wyman and Heston got a really good supporting cast from Paramount. The Dollar Bills as Pine and Thomas were called in the industry were getting bigger and bigger budgets to work with from Paramount although nothing like what Warner Brothers did for Giant. They assembled a good supporting cast with folks like William Demarest, Thelma Ritter, Wallace Ford, Gloria Talbott, and Tom Helmore settling in parts you are accustomed to seeing them in.

One I wish had more screen time though was Claire Trevor. She plays a former honky tonk owner who sells her place to Wyman for her original store and becomes a friend and rises to be a queen of Texas society. There's just too little of Trevor in this film.

Lucy Gallant is Texas putting its best foot forward. None of the warts are shown as they are in Giant. Still the film holds up well and Dollar Bills were probably justly proud of this work.

Jane Wyman plays a refined and educated Eastern woman who arrives in a Texas Oil town to get married. After the wedding is off, she sells her trousseau to get the money to start a dress shop. After 20 years she runs the biggest department store in Texas and socializes with the Texas rich. Charlton Heston waits patiently in the background for her to realize that she can have love and a career. This is one of the few movies from this decade that allowed the leading lady to be something beyond a stereotypical 50's woman.

For many the costumes are the best part of the movie. The fancy department store has fashion shows with great 50's styles styles created by Edith Head and others. I would love for this to come out on DVD. It used to play on TV on Saturday afternoon about 30 years ago and I almost always watched it.