Audience
NGDATAs Intelligent Engagement Platform support the needs of 2 user types. Firstly, the user interface has been developed for the business user empowering him to create, launch, and see uptake for offers in real-time. No coding required nor data science needed! Secondly, data focused roles like data scientists are enabled to extract data - through the UI - from the platform to their BI tools for creating models right away, instead of collecting data from different sources, merging and checking the quality before doing the actual modelling.
About NGDATA Intelligent Engagement Platform
NGDATA lets you better engage with your customers. Our Intelligent Engagement Platform (IEP) builds sophisticated multi-attribute customer data profiles (Customer DNATM) and drives truly personalized customer experiences through real-time interaction management.
With capabilities that go beyond a standard Customer Data Platform such as in-built analytics, AI-powered capabilities, and decision-making formulas, NGDATA boosts commercial success for clients by developing a deeper understanding of their customers, increasing customer lifetime value, reducing churn, and lowering cost per conversion.
The intuitive UI makes it easy for business users to use the platform while IT and analytics retain oversight and control.
Founded in 2012, NGDATA has offices in the USA, UK, Europe, Asia-Pacific, and has its HQ in Ghent, Belgium.