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Compare the Top AB Testing Software in Canada as of October 2025

What is AB Testing Software in Canada?

A/B testing software allows businesses to compare two or more versions of a webpage, app, or marketing campaign to determine which performs better based on user behavior and key metrics. It enables marketers and product teams to run controlled experiments by splitting traffic between variants and collecting data on conversions, engagement, and other goals. The software often includes tools for test setup, audience segmentation, real-time analytics, and statistical significance calculation. Many platforms integrate with analytics and marketing tools to help optimize user experiences and drive data-driven decisions. By leveraging A/B testing software, organizations can improve conversion rates, reduce bounce rates, and enhance overall customer satisfaction. Compare and read user reviews of the best AB Testing software in Canada currently available using the table below. This list is updated regularly.

  • 1
    User.com

    User.com

    User.com

    User.com is a full-stack marketing automation software for all your messaging and relationships with customers. User.com is a single platform with many features providing you with easy-to-use, robust tools for marketing, sales, and support teams. Use the various features to send consistent communication to your customers across a variety of channels, from email marketing, live chat, web and mobile push, SMS messaging, call centers, and more, turning every visitor into happy customers. See every piece of data and measure everything with all activities organized in a single place, that can be customized to show only essential metrics as you determine, to make actionable decisions easy. Ready to check it out? Sign up for a free demo trial now at User.com →
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    Starting Price: $249.00/month
  • 2
    Mixpanel

    Mixpanel

    Mixpanel

    At Mixpanel, our mission is to increase the rate of innovation. Not only as a company, but for the businesses we serve. Through our analytics and engagement product, companies can analyze how and why their users engage, convert, and retain in real-time across web, mobile, and smart devices. Then they can use that data to improve their business and products. Mixpanel serves over 26,000 companies from different industries around the world, including Samsung, Twitter, and BMW. Headquartered in San Francisco, Mixpanel has offices in New York, Seattle, Austin, London, Barcelona, Paris, and Singapore. Great products are built by teams who know their users. Go beneath the surface to learn which features are popular, who your power users are, and the behaviors tied to long-term retention. See which features are popular and how many power users you have.
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    Starting Price: $89 per month
  • 3
    CPV Lab Pro

    CPV Lab Pro

    CPV Lab Pro

    Track, Test and Optimize all your marketing with One tool: CPV Lab. CPV Lab is an ad tracking software that helps affiliate marketers and media buyers to keep track of their marketing performance across multiple channels. It is integrated with Google Ads, Facebook Ads, TikTok Ads, Microsoft Ads, CJ, Clickbank via API. Also, it has S2S integrations with more than 200 affiliate networks and traffic sources, including Taboola, PropellerAds, MaxWeb, Mgid, etc With an affiliate link tracker like CPV Lab you can easily: - get all your data about your campaigns in one dashboard - split test your offers and landing pages - multivariate testing of your landing pages with MV Lab - get information about cost and conversions in one place - cookieless tracking with direct tracking - Optimize your campaigns and increase ROI with the power of data analytics - fraud detection with Bot and Proxy filtering - available both as self-hosted or cloud based tracker (CPV One)
    Starting Price: $47 per month
  • 4
    Optimizely One

    Optimizely One

    Optimizely

    Optimizely is the world's leader in Progressive Delivery and Experimentation, empowering leading companies to test and deliver new experiences and features to their customers. Creating digital experiences that transform your company takes data-driven decisions, continued experimentation and constant invention. Optimizely One helps you unlock your digital potential. To create helpful, human digital experiences requires constant invention from every company.​ A digital experience platform (DXP) should make creating behavior-driven experiences simple, crafting sophisticated content faster, collaborating easier and anticipating customer needs possible. See how you can eliminate guesswork and make every interaction actionable. Commerce in the digital age is more than transactions, products and catalogs. Selling online means telling stories, evoking emotion and establishing trust. No one owes you their business, you have to earn it with every interaction.
  • 5
    WiserNotify

    WiserNotify

    WiserNotify

    Every day your website is visited by hundreds of people, and yet only a few take action on what you are offering. No matter how much technology transforms, we still need social proof to be assured. With Wiser Notify , we came up with a quick and easy solution to help your website visitors build trust in what you offer. With a mission to create sales-boosting effective marketing solutions for successful e-commerce businesses, Wiser Notify turns consumer psychology into digital solutions. Offering social proof & FOMO marketing solutions that will help you catch the attention of potential customers, Wiser Notify assists you in thriving sales and builds better credibility. Generate trust and gain popularity by showing recent actions like sales, sign-ups and subscriptions on your site.
    Starting Price: $10 per month
  • 6
    Convert Experiences
    Convert Experiences is the A/B testing platform that delivers enterprise-grade experimentation without the enterprise baggage. For over 15 years, Convert has helped growth marketers, e-commerce teams, and agencies run reliable, flicker-free experiments that scale with their business. From classic A/B and multivariate testing to split URL and personalization campaigns, Convert makes experimentation fast, accurate, and frustration-free. With 90+ integrations (Shopify, GA4, WordPress, WooCommerce, Segment, and more), Convert adapts to modern stacks and supports both marketers and developers. Our Visual Editor lets teams launch experiments without waiting on developers, while advanced targeting and revenue tracking ensure clean, trustworthy insights. Privacy is at our core: Convert is GDPR compliant, HIPAA/CCPA-ready, and never resells data. Pricing is transparent, predictable, and fair. And when you need help, you’ll find it fast: real human support.
    Starting Price: $399.00 per month
  • 7
    Picreel

    Picreel

    ProProfs

    Picreel is an advanced and easy-to-use popup builder that helps businesses convert website visitors into customers. Its advanced targeting and segmentation capabilities allow users to create custom popups, including exit and mobile popups, using the intuitive drag-and-drop popup builder. Picreel is a powerful lead generation tool that aids businesses in getting quality leads through creative popups and achieving maximum results using A/B testing. By capturing visitors' attention and driving them towards specific actions, businesses can boost their website's conversion rate and increase sales.
    Starting Price: $9.99/month
  • 8
    Crazy Egg

    Crazy Egg

    Crazy Egg

    Make your website better. Instantly. Understand the customer journey with Snapshots, Heatmaps and Recordings. Use our visual reports and individual session recordings to get to know your website visitors - where they're coming from, where they're navigating to, and where they're getting stuck - so you can make design changes with confidence. Make data-backed decisions that will impact your bottom line over time. With Crazy Egg A/B Testing, know with certainty you picked the correct content placement, color, image, or copy, so you can turn more visitors into customers. Create or modify content without the need for a developer! Our editing tools allow you to change the styles of elements like colors and fonts, or even hide them. Once you're ready, you can publish changes directly to your website. We’re here to help you improve what's working on your website, fix what isn't, and test new ideas.
    Starting Price: $24 per month
  • 9
    AB Tasty

    AB Tasty

    AB Tasty

    AB Tasty is a global leader in AI-powered experience optimization solutions empowering brands using personalization, experimentation, recommendations, and search to build better experiences on their websites and apps. Integrated into a single platform, AB Tasty offers web and API-based solutions that provide companies with a unified approach to creating seamless experiences for customers. Brands use AB Tasty’s platform to align digital, e-commerce, and product teams on revenue goals by optimizing and innovating digital experiences. Founded in 2013, AB Tasty’s customer roster includes world-leading brands such as Kering, McDonald’s, Ulta Beauty, L’Oreal, Disneyland Paris, and LVMH among others. AB Tasty has 12 offices across the globe: North America, Europe, Asia Pacific.
    Starting Price: $42.00/month
  • 10
    Omniconvert

    Omniconvert

    Omniconvert

    Optimize your customer journey with data-driven decisions. Serious eCommerce players become customer‑centric if they focus on what matters. Omniconvert is a growth enabler for serious eCommerce companies looking to become customer-centric. Behind data is the talent. We’ve been doing this for years. Omniconvert has helped global eCommerce companies become customer-centric through advanced segmentation algorithms, AB testing, web personalization, and web surveys. We have stuck our necks into data, identified barriers, X-ray tech-wise, got insights, hypothesized, prioritized on potential and effort, monitored conversions, learnt and iterated.
    Starting Price: $299 per month
  • 11
    Socital

    Socital

    Market Analytics Technology Ltd

    Convert anonymous visitors to paying customers with personalized onsite campaigns and exit-intent popups. Reduce cart abandonment with smart recommendations. Multiple exit-intent popups. Welcome Popups with 18 targeting rules. Cart abandonment solutions. Seasonal campaigns on-site without coding. CTAs with Facebook, Linkedin, Google & Twitter buttons. Multiple campaign templates. Personalized recommendations with 18% average conversion. Sign-up for free now!
    Starting Price: $26.00 per month
  • 12
    Webtrends Optimize

    Webtrends Optimize

    Webtrends Optimize

    Webtrends Optimize is a powerful, enterprise-grade experimentation platform with a suite of website optimisation tools to enhance your visitors digital experience. Full access to all features is available, as standard, to all users. That means no paywall features, no tiers and no upgrades needed. Website optimisation is the term that describes any process of improving website performance. Typically sites will have a number of success goals or metrics that are required to be optimised, for example a sales funnel. Improvements in Site Speed Optimisation (SSO), Conversion Rate Optimisation (CRO), and even Search Engine Optimisation (SEO), can all contribute to website optimisation. Webtrends Optimize is a simple to use, yet extremely powerful testing and personalisation platform using Conversion Rate Optimisation (CRO) tools to drive better visitor experiences on your website and increase ROI.
    Starting Price: $247.87 per month
  • 13
    Shoplift

    Shoplift

    Shoplift

    Use our data-driven test recommendations to create tests that are proven to convert for your homepage, collection pages, product pages, and landing pages. Unlock powerful blocks and sections automatically styled to match your brand, like countdown timers, sticky carts, inventory indicators, and more. Segment tests based on audiences, devices & more. Then get the powerful analytics you need for actionable, in-depth insights, all in one place. Whether your test variant wins or loses, the outcome unlocks critical data about your customers’ preferences.
    Starting Price: $149 per month
  • 14
    Intelligems

    Intelligems

    Intelligems

    Intelligems provides data-driven solutions and helps maximize profits for Shopify merchants wanting to optimize their content, prices, discounts, and shipping rates. Our mission is simple, we want to help ecommerce entrepreneurs improve their businesses and make more money, by helping you use data to manage your pricing and profitability more effectively. We aim to provide independent ecommerce stores access to the same revenue optimization tools that power the growth and profitability of companies like Amazon and Uber. Intelligems can run AB tests for website imagery and copy, landing pages, Shopify themes, UX, and more, all at an affordable price. With the recent sunset of Google Optimize, now is the time to find an alternative. Use the Intelligems visual content editor to test edits to any text copy, images, HTML, or CSS on your Shopify store. Redirect between versions of a page to see which resonates best with customers.
    Starting Price: $74 per month
  • 15
    VWO Testing
    Always Be Testing. Always Be Converting. Easily create and run tests to increase revenue, combat cart abandonment, and build stellar digital experiences that convert, without coding or involving IT. Build your experiences, exactly the way you want, without writing a single line of code. For more than a decade, 1000s of growth leaders and CRO Experts have trusted VWO Editor to create and test experiences across millions of users, without ever involving a developer. Easily change the headline, CTA, images, or any other element on your page. Modify existing pages or create multiple variations of the same page. Make styling changes such as background color, font styles, and borders as well. Drag, move, resize, and hide options let you make layout changes like bringing a form or an offer to top of the fold. Unlimited undoes to fix your mistakes. Get an entire library of widgets to test with.
    Starting Price: $199 per month
  • 16
    Cuped.ai

    Cuped.ai

    Cuped.ai

    Cuped.ai puts Shopify CRO and A/B testing on autopilot. As an AI-driven conversion optimization platform for Shopify Cuped.ai runs continuous A/B testing and UX improvements on autopilot. Instead of manual experiments that take weeks, Cuped.ai monitors your storefront 24/7, can audit every key funnel step (home, PDP, cart, and checkout), and pinpoints the friction and missed opportunities that cost revenue. It then proposes safe, data-backed improvements and variations to components, layouts, copy, layout, imagery, offers, and performance, generates on-brand variants, and ships updates in minutes.
    Starting Price: $29/month
  • 17
    Dynamic Yield

    Dynamic Yield

    Dynamic Yield

    Maximize user engagement, conversions, and overall revenue with Dynamic Yield, an automated conversion optimization platform. Dynamic Yield enables users to personalize, check recommendations, monitor behavioral messaging, and make tests. Dynamic Field allows users to transform their audience data into actionable user segments. Dynamic Field also improves marketing ROI with contextualized campaigns.
  • 18
    Salesforce Marketing Cloud Personalization
    Personalize every customer experience with AI and real-time data to optimize conversions and reduce costs. Treat every customer as an individual and drive ROI across your marketing programs with our personalization engine. Create personalized experiences with machine learning and AI. Customize everything, from webpages to in-app experiences, product recommendations, content, and more. Tailor each customer experience for driving a specific KPI, from acquisition to customer retention, using a mixture of real-time user behavior and historical customer data. Improve page personalization with machine learning, informing CTAs like banners or pop-ups. You can even target and test at the speed your customers are browsing, with personalization decisions happening in milliseconds. Use AI to synthesize in-the-moment intent data and past business engagements to identify customer affinities, interests, and preferences.
  • 19
    Kameleoon

    Kameleoon

    Kameleoon

    Make better customer experiences. Our A/B testing, full-stack, and personalization platform gives marketers, product teams, and developers the power to boost engagement and conversion. Intuitive A/B testing and personalization features for every type of team. One platform for all your A/B testing, full-stack, and personalization needs. HIPAA, CCPA, and GDPR capabilities enable teams to leverage data securely. Test copy, design, or entire pages for all channels and devices without impacting performance. Unlimited variations. Developers welcome, but not required. Roll out new features with confidence. Instantly update your mobile apps. Run experiments in real-time everywhere in your tech stack. Provide every visitor with an individualized experience. Harness AI to serve relevant messaging and products to every customer based on Kameleoon Conversion Score (KCS™).
  • 20
    Conver.fit

    Conver.fit

    Conver.fit

    Welcome to the AI that increase your sales. Discover the smart technology that will allow you to create smart campaigns in your website. Our technology is the top customization tool to create customization strategies in the ecommerce. Start to create personalization campaigns easily, faster & cheaper than any other solution, pay as you go. Without any technical skill, your can use our template to copy the best strategies. We just develop the tool that we would like to use when we were working in a ecommerce. Imagine a banner that adapts to the type of customer who visits your page. If he hasn't visited you in 30 days, you could offer him a discount or, if it's the first time, convince him with your star product. All your customers see the same product order. Imagine that the order of the products changes automatically to adapt to each client, thanks to our AI we do intelligent sorting of products based on Big Data.
    Starting Price: €49 per month
  • 21
    Intellimize

    Intellimize

    Intellimize

    With your marketing ideas and our machine learning, you can optimize your web site for every single visitor. Simultaneously test all of your most creative marketing ideas to constantly showcase the messaging, content, and experiences that performs best. This is way beyond A/B testing and old-school, rules-based personalization. This is the new standard for high-converting landing pages across your website. This is Continuous Conversion™—and it changes… everything.
  • 22
    trbo

    trbo

    trbo

    Use trbo’s onsite personalization platform to address customers individually and personally in real time! Connect personalization, recommendations, A/B/n-testing, and many other features in the solution of the German market leader. Use trbo’s onsite personalization platform to address customers individually and personally in real time! Connect personalization, recommendations, A/B/n-testing, and many other features in the solution of the German market leader. Provide individual product recommendations based on the customer's profile and the relevant context. That way, the user always gets the best recommendation at the right time at the right place. Based on click and conversion rates, the self-learning algorithm continuously optimizes the display of products in the background. Previously created layout variants (e.g. InPage banner versus overlay versus exit intent) as well as various product logics can be tested and different algorithms can be saved.
  • 23
    OfferFit

    OfferFit

    OfferFit

    OfferFit selects the best message, incentive, timing, and channel for every customer. Lift program revenue 10—20% or more while lowering cost of sales. When customer behaviors evolve, OfferFit’s AI instantly recognizes this and adapts its recommendations. Have confidence that your marketing actions are still relevant even when conditions change. Marketers are increasingly turning to personalization to grow revenue and customer lifetime value. But personalizing using A/B tests doesn’t scale, since you can only test a small number of ideas at a time. OfferFit uses self-learning AI to automate the process of experimentation, allowing marketers to test & learn at a radically faster pace than with A/B tests. Unlike other solutions, OfferFit is fully configurable to meet the needs of enterprises -- it works with any data, any channels, and any success metric.
  • 24
    HulkApps

    HulkApps

    HulkApps

    Fully personalized eCommerce experiences with native apps, web design, and web development services. We live and breathe all things Shopify to deliver specified eCommerce experiences. From apps that bring customers back to your store to apps that increase your AOV, our Shopify apps are designed to make your site work better. Ongoing maintenance packages for any business size. From light to heavy customization needs for your business at a fraction of the cost. HulkApps team of eCommerce experts specializes in small customization solutions to Shopify. Our Shopify experts help Shopify businesses to create beautiful, scalable, and fully customizable mobile apps to create exceptional mobile experiences. Identify what experiences matter by relying on trusted professionals to deploy A/B testing strategies across any element on any page. Spread the word about the Pro versions of our apps, services, and packages to your friends & customers and earn a slice of the revenue.
  • 25
    Ninetailed

    Ninetailed

    Ninetailed

    Turn your customer and content data into instant intelligent experiences with experimentation and personalization APIs for MACH solutions. Increase your revenue from the same traffic by creating, testing, and analyzing experiences with Ninetailed. With our Personalization API, you can quickly and easily personalize experiences for your website visitors, without sacrificing performance or reliability. Personalization is key to ensuring customers see what they need before they buy, which can help increase conversion rates. Personalized shopping experiences lead customers to buy more products and spend more money on each purchase. Growing a strong loyal customer base is the golden dream of e-commerce longevity. Personalization is the fuel for this.
  • 26
    Monetate

    Monetate

    Monetate

    Monetate is an all-in-one personalization solution that empowers companies to get smarter about their customers and deliver engaging experiences across all digital touchpoints. Monetate has been recognized across the industry, achieving recognition as the #1 Personalization Provider to the Top 1000 E-Retailers. Our customers also agree, as Monetate is also the winner of 3 TrustRadius Top Rated Awards. With over 14 years of personalization experience, Monetate has a proven track record of delivering ROI. Create and deliver compelling experiences with the supported of experienced experts, proven playbooks, and actionable insights. From sophisticated A/B testing to AI-driven personalization, harness patented technology to delight your customers with impactful individualized experiences, resulting in increased engagement, conversions, and lifetime value. Monetate provides business users a simple, WYSIWYG interface that delivers personalized experiences at the speed of thought.
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