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WO2023069030A1 - Method for creating a directly routable animated link - Google Patents

Method for creating a directly routable animated link Download PDF

Info

Publication number
WO2023069030A1
WO2023069030A1 PCT/TR2021/051077 TR2021051077W WO2023069030A1 WO 2023069030 A1 WO2023069030 A1 WO 2023069030A1 TR 2021051077 W TR2021051077 W TR 2021051077W WO 2023069030 A1 WO2023069030 A1 WO 2023069030A1
Authority
WO
WIPO (PCT)
Prior art keywords
video
url
resource
cursor
link
Prior art date
Application number
PCT/TR2021/051077
Other languages
French (fr)
Inventor
Kerem KARACALAR
Mehmet AKBAS
Original Assignee
Keka Oyun Gelistirme Yayin Animasyon Ve Yazilim Cozum Hizmetleri Tic. Ltd. Sti.
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by Keka Oyun Gelistirme Yayin Animasyon Ve Yazilim Cozum Hizmetleri Tic. Ltd. Sti. filed Critical Keka Oyun Gelistirme Yayin Animasyon Ve Yazilim Cozum Hizmetleri Tic. Ltd. Sti.
Priority to PCT/TR2021/051077 priority Critical patent/WO2023069030A1/en
Priority to TR2021/016616A priority patent/TR2021016616A2/en
Publication of WO2023069030A1 publication Critical patent/WO2023069030A1/en

Links

Classifications

    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/80—Generation or processing of content or additional data by content creator independently of the distribution process; Content per se
    • H04N21/85—Assembly of content; Generation of multimedia applications
    • H04N21/858—Linking data to content, e.g. by linking an URL to a video object, by creating a hotspot
    • G—PHYSICS
    • G06—COMPUTING OR CALCULATING; COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241—Advertisements
    • G06Q30/0276—Advertisement creation
    • G—PHYSICS
    • G06—COMPUTING OR CALCULATING; COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q50/00—Information and communication technology [ICT] specially adapted for implementation of business processes of specific business sectors, e.g. utilities or tourism
    • G06Q50/01—Social networking
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/47—End-user applications
    • H04N21/472—End-user interface for requesting content, additional data or services; End-user interface for interacting with content, e.g. for content reservation or setting reminders, for requesting event notification, for manipulating displayed content
    • H04N21/4722—End-user interface for requesting content, additional data or services; End-user interface for interacting with content, e.g. for content reservation or setting reminders, for requesting event notification, for manipulating displayed content for requesting additional data associated with the content
    • H04N21/4725—End-user interface for requesting content, additional data or services; End-user interface for interacting with content, e.g. for content reservation or setting reminders, for requesting event notification, for manipulating displayed content for requesting additional data associated with the content using interactive regions of the image, e.g. hot spots

Definitions

  • the invention relates to a method for creating a directly routable animated link on the content displayed on the web- or mobile-based TV series, movie, or video platforms.
  • Said link may be a general information and guidance about a subject, or it may also be an informative, promotional, or purchasing link about any product appearing in the video.
  • the present invention relates to a method for creating a directly routable animated link on the content displayed on the web- or mobile-based TV series, movie, or video platforms, which meets the above-mentioned requirements, eliminates all the disadvantages, and brings some additional advantages.
  • the main object of the invention is to create an animated link which is about a product and follows this product which is moving at any time point of the video.
  • Another similar object of the invention is to provide the link to be correctly matched with the product by the user.
  • the general object of the invention is to provide a link, which will follow a linear or curved line to be drawn between two points to be determined on the video, to be displayed at the desired time point of the video and for the desired duration.

Landscapes

  • Engineering & Computer Science (AREA)
  • Business, Economics & Management (AREA)
  • Strategic Management (AREA)
  • Economics (AREA)
  • Physics & Mathematics (AREA)
  • Theoretical Computer Science (AREA)
  • Accounting & Taxation (AREA)
  • Development Economics (AREA)
  • General Physics & Mathematics (AREA)
  • Finance (AREA)
  • General Business, Economics & Management (AREA)
  • Signal Processing (AREA)
  • Multimedia (AREA)
  • Marketing (AREA)
  • Human Computer Interaction (AREA)
  • Game Theory and Decision Science (AREA)
  • Entrepreneurship & Innovation (AREA)
  • Databases & Information Systems (AREA)
  • Computing Systems (AREA)
  • Health & Medical Sciences (AREA)
  • General Health & Medical Sciences (AREA)
  • Human Resources & Organizations (AREA)
  • Primary Health Care (AREA)
  • Tourism & Hospitality (AREA)
  • Processing Or Creating Images (AREA)
  • Electrically Operated Instructional Devices (AREA)

Abstract

The invention relates to a method for creating a directly routable animated link on the content displayed on the web- or mobile-based TV series, movie, or video platforms, characterized in that it comprises the steps of starting the integration via the specified resource (URL), processing the resource (URL) information into the database, defining the second layer to provide the resource (URL) to be inserted on the video file, defining the guide line on the second layer, which indicates the coordinates that the interactive animated cursor will follow on the video, defining the cursor which will move between the two ends of the created guide line in the desired part of the video, and associating the cursor with the resource (URL) which was previously processed into the database.

Description

METHOD FOR CREATING A DIRECTLY ROUTABLE ANIMATED LINK
TECHNICAL FIELD
The invention relates to a method for creating a directly routable animated link on the content displayed on the web- or mobile-based TV series, movie, or video platforms.
STATE OF THE ART
With the introduction of the Internet into our lives, the digital media began to take the place of the traditional media day by day. However, the major acceleration in this regard was with the introduction of the smart mobile devices and social media into our lives. Since each user can easily produce a live content or record it, the content sharing has increased. Since these shared contents are watched by other users and can be shared again, a content has become accessible to a large number of the audiences.
Today, it is possible to assign the links to these contents, which are produced for advertising, promotional or informative purposes. However, these links which usually appear in the top right corner of the video can be positioned in a fixed way and cannot fully attract the attention of the audience.
Said link may be a general information and guidance about a subject, or it may also be an informative, promotional, or purchasing link about any product appearing in the video.
One of the studies on the subject in the state of the art is the Japanese application no. JP2002232807. There is a U.S. application no. US2002129156 in the patent family of the same application. It is described in this application that the video displayed can be matched with any link to be assigned thereto at any time point and this can be done multiple times. In the relevant application, the link assigned appears on the screen as a fixed link. The location of the product to which a link is assigned may change on the screen due to the fact that sometimes the camera and sometimes the product itself is moving. In such cases, if a link for the informative, routing, promotional or purchasing purposes about said product is to be assigned, the audience may not be able to match the link with the product.
In summary, due to these disadvantages and the inadequacy of the present methods regarding the solution, it became necessary in the relevant technical field to carry out R&D studies in order to create a link which will move with the product on the screen while the video is playing.
OBJECT OF THE INVENTION
The present invention relates to a method for creating a directly routable animated link on the content displayed on the web- or mobile-based TV series, movie, or video platforms, which meets the above-mentioned requirements, eliminates all the disadvantages, and brings some additional advantages.
The main object of the invention is to create an animated link which is about a product and follows this product which is moving at any time point of the video.
Accordingly, another similar object of the invention is to provide the link to be correctly matched with the product by the user.
The general object of the invention is to provide a link, which will follow a linear or curved line to be drawn between two points to be determined on the video, to be displayed at the desired time point of the video and for the desired duration.
The structural and characteristic features of the invention and all its advantages will be understood more clearly thanks to the detailed description below. Therefore, the evaluation should be made considering said detailed description.
Figures that Help Understanding the Invention
Figure 1 - Flow chart of the algorithm according to the invention DETAILED DESCRIPTION OF THE INVENTION
In this detailed description, a method according to the invention for creating a directly routable animated link on the content displayed on the web- or mobile-based TV series, movie, or video platforms will be explained only for a better understanding of the subject and without any limiting effect.
The process according to the invention is described below in the form of the sequential steps:
• starting the integration via the specified resource (URL) (1001),
• processing the resource (URL) information into the database (1002),
• defining the second layer to provide the resource (URL) to be inserted on the video file (1003),
• defining the guide line on the second layer, which indicates the coordinates that the interactive animated cursor will follow on the video (1004),
• defining the cursor which will move between the two ends of the created guide line at the desired time point of the video and for the desired duration (1005),
• associating the cursor with the resource (URL) which was previously processed into the database (1006), and
• adjusting the properties of said cursor such as size and color (1007).

Claims

4
CLAIMS A method for creating a directly routable animated link on the content displayed on the web- or mobile-based TV series, movie, or video platforms, characterized in that it comprises, sequentially, the steps of:
• starting the integration via the specified resource (URL) (1001),
• processing the resource (URL) information into the database (1002),
• defining the second layer to provide the resource (URL) to be inserted on the video file (1003),
• defining the guide line on the second layer, which indicates the coordinates that the interactive animated cursor will follow on the video (1004),
• defining the cursor which will move between the two ends of the created guide line in the desired part of the video (1005), and
• associating the cursor with the resource (URL) which was previously processed into the database (1006). A method according to claim 1 , characterized in that, if desired, it comprises the step of:
• adjusting the properties of said cursor such as size and color.
PCT/TR2021/051077 2021-10-21 2021-10-21 Method for creating a directly routable animated link WO2023069030A1 (en)

Priority Applications (2)

Application Number Priority Date Filing Date Title
PCT/TR2021/051077 WO2023069030A1 (en) 2021-10-21 2021-10-21 Method for creating a directly routable animated link
TR2021/016616A TR2021016616A2 (en) 2021-10-21 2021-10-25 DIRECT DIRECTABLE MOTION LINK CREATION METHOD

Applications Claiming Priority (1)

Application Number Priority Date Filing Date Title
PCT/TR2021/051077 WO2023069030A1 (en) 2021-10-21 2021-10-21 Method for creating a directly routable animated link

Publications (1)

Publication Number Publication Date
WO2023069030A1 true WO2023069030A1 (en) 2023-04-27

Family

ID=85161583

Family Applications (1)

Application Number Title Priority Date Filing Date
PCT/TR2021/051077 WO2023069030A1 (en) 2021-10-21 2021-10-21 Method for creating a directly routable animated link

Country Status (2)

Country Link
TR (1) TR2021016616A2 (en)
WO (1) WO2023069030A1 (en)

Citations (4)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US20110112914A1 (en) * 2009-06-04 2011-05-12 Viacom International, Inc. Dynamic integration and linear presentation of advertising content and media content
US20140095328A1 (en) * 2012-09-28 2014-04-03 Yahoo! Inc. Interactive reveal ad unit
US20170287000A1 (en) * 2011-12-07 2017-10-05 Google Inc. Dynamically generating video / animation, in real-time, in a display or electronic advertisement based on user data
US20180047068A1 (en) * 2006-07-21 2018-02-15 Microsoft Technology Licensing, Llc Non-expanding interactive advertisement

Patent Citations (4)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US20180047068A1 (en) * 2006-07-21 2018-02-15 Microsoft Technology Licensing, Llc Non-expanding interactive advertisement
US20110112914A1 (en) * 2009-06-04 2011-05-12 Viacom International, Inc. Dynamic integration and linear presentation of advertising content and media content
US20170287000A1 (en) * 2011-12-07 2017-10-05 Google Inc. Dynamically generating video / animation, in real-time, in a display or electronic advertisement based on user data
US20140095328A1 (en) * 2012-09-28 2014-04-03 Yahoo! Inc. Interactive reveal ad unit

Also Published As

Publication number Publication date
TR2021016616A2 (en) 2022-05-23

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