WO2019120030A1 - Information pushing method and apparatus, terminal, and storage medium - Google Patents

Abstract

Disclosed are an information pushing method and apparatus, a terminal, and a storage medium. The method comprises: in response to determining that an application switching operation of a current user meets a preset condition, displaying a pushing messenger; obtaining emotional characteristics of the current user; and determining a pushing mode and pushing information of the pushing messenger according to the emotional characteristics of the current user.

Description

Information push method and device, terminal and storage medium

The present application claims the priority of the Chinese Patent Application No. PCT Application No.

Technical field

The embodiments of the present invention relate to the technical field of intelligent terminals, for example, to an information pushing method, a device, a terminal, and a storage medium.

Background technique

With the rapid development of high-tech information technology, people are increasingly dependent on mobile terminals.

Mobile terminals have evolved from simple communication functions such as initial calling and texting to a variety of functions such as instant messaging, social media, video calling, teleconferencing, and entertainment games. For most users, mobile terminals are more than just communication tools.

As a function in mobile terminals, information push can provide users with more real-time information. However, the shortcoming of the current information push method is that only the user's search and browsing behaviors are extracted for similarity association, and the degree of association is relatively simple.

Summary of the invention

The present application provides an information push method, a device, a terminal, and a storage medium, which can push intimate content according to the current state of the user, thereby realizing diversification of information push.

An embodiment of the present application provides an information pushing method, where the method includes:

Displaying a push messenger in response to determining that the current user switching application's operation meets the preset condition;

Obtaining an emotional characteristic of the current user;

Determining, according to the emotional characteristics of the current user, the push mode of the push messenger and the push information of the push messenger.

The embodiment of the present application further provides an information pushing device, where the device includes:

Pushing a messenger display module, configured to display a push messenger in response to determining that an operation of the current user switching application satisfies a preset condition;

An emotion feature determining module, configured to acquire an emotional feature of the current user;

The pushing module is configured to determine, according to the emotional characteristics of the current user, the pushing manner of the push messenger and the push information of the push messenger.

The embodiment of the present application further provides a terminal, including a memory, a processor, and a computer program stored on the memory and operable on the processor, where the processor implements the implementation of the present application when the computer program is executed The information push method described in the example.

The embodiment of the present application further provides a computer readable storage medium, where the computer program is stored, and when the program is executed by the processor, the information pushing method described in the embodiment of the present application is implemented.

BRIEF abstract

1A is a schematic flowchart of a method for pushing information according to an embodiment of the present application;

FIG. 1B is a schematic diagram of an information push display screen according to an embodiment of the present application; FIG.

2 is a schematic flowchart of still another information pushing method provided by an embodiment of the present application;

3 is a schematic flowchart of still another information pushing method provided by an embodiment of the present application;

4 is a schematic flowchart of still another information pushing method provided by an embodiment of the present application;

FIG. 5 is a schematic flowchart of still another method for pushing information according to an embodiment of the present application;

6 is a schematic structural diagram of an information pushing apparatus according to an embodiment of the present application;

7A is a schematic structural diagram of a terminal in an embodiment of the present application;

FIG. 7B is a schematic structural diagram of still another terminal in the embodiment of the present application.

Detailed ways

The present application will be further described in detail below with reference to the accompanying drawings and embodiments. It is understood that the specific embodiments described herein are merely illustrative of the application and are not intended to be limiting. In addition, it should be noted that, for the convenience of description, only some but not all of the structures related to the present application are shown in the drawings.

Mobile terminals such as mobile phones and tablets have become an indispensable tool for people's lives. People use mobile terminals to communicate, socialize, get news, and entertain. In related art, when a user uses a certain type of application, the terminal may push information corresponding to the current mood of the user according to the current mood of the user. For example, when the user listens to the song, the terminal can push the song corresponding to the current mood of the user according to the current mood of the user; when the user watches the video, the terminal can push the video corresponding to the current mood of the user according to the current mood of the user. It can be seen that the information push in the related art merely replaces the information content in the same type of information, so that the pushed information content conforms to the current mood of the user, and the push mode is single. The embodiment of the present application provides an information pushing method, which changes the phenomenon that the pushing mode is single and unattractive in the related art, and the specific method is as follows:

1A is a flowchart of an information pushing method according to an embodiment of the present application. The embodiment is applicable to a plurality of information pushing situations, and the method is performed by an information pushing device, where the device is implemented by software and hardware. Executed by at least one, the device is configured in a terminal device such as a mobile phone, a tablet computer or the like. As shown in FIG. 1, the method includes: Step 110 to Step 130.

In step 110, in response to determining that the current user switching application's operation meets the preset condition, the push messenger is displayed.

The application can be any application installed in the terminal, such as WeChat, QQ, browser, Weibo, blog, Taobao, music, and electronic reading. The preset condition may be a judgment condition for the terminal to determine whether to provide the push messenger for the user. When the user meets the preset condition, the user is provided with a push messenger. When the user does not satisfy the preset condition, the push messenger is not provided for the user. . For example, the preset condition may be a real-time detection of a switching operation of the current user using the application. For example, the preset condition may be setting the number of applications that the user switches in a certain period of time, or setting the number of times the user switches the application interval is less than a certain time, or setting the user to switch at least one specified application. Operation, etc.

In the related art, the information push in the terminal is mostly that the terminal directly pushes the user to the user by means of a text, a link or a picture. In this embodiment, the terminal can set a push messenger, and the push messenger displays the push information to the user. The push messenger may be at least one cartoon character, anime character, and a real person image person that can be communicated with the user, and is used to provide push information for the user. The image of the push messenger may be the default image of the terminal, or may be the image that the terminal predicts according to the user's favorite by detecting the internal image library, the user's use of the application record during the history, and the news dynamics of the user's attention. The display manner of the push messenger may include various types, for example, slowly entering the center of the screen from either side of the display screen, bouncing into the display screen, and pushing the image of the messenger from a shallow to deep display. The position of the push messenger on the display screen may be the center, the upper left corner, the upper right corner, the lower left corner, and the lower right corner of the display screen, and the size of the push screen occupied by the pusher may be any size. Push pusher's push mode can be voice push, text push, and push and voice combined with text. It should be noted that the image of the push messenger, the push content, the push mode, the display mode, the display size, and the display position provided in this embodiment are merely examples, and are not limited in this embodiment.

In an embodiment, when it is determined that the operation of the current user switching application satisfies a preset condition, the push messenger may be displayed. In this embodiment, determining that the current user switching application operation may be performed by the system of the terminal or by an application software in the terminal; likewise, determining that the operation of displaying the push messenger may be performed by the system of the terminal, or by the terminal A push software implementation. Wherein, when it is determined that the operation of the current user switching application satisfies the preset condition, the operation of displaying the push messenger may be performed by the system or the push software after obtaining the user indication. For example, if the push messenger is set to be a cartoon character of the Winnie the Pooh, the preset condition is that the user switches the application operation 5 times within one hour, then the terminal displays the push messenger Pooh when detecting that the user switching operation meets the preset condition. Bear.

In step 120, the current user's emotional characteristics are obtained.

Among them, emotion is a general term for a series of subjective cognitive experiences, and it is a psychological and physiological state produced by a combination of multiple feelings, thoughts and behaviors. The most common and popular emotions are joy, anger, sadness, shock, fear, and love. There are also some subtle emotions such as jealousy, jealousy, shame, and pride. Emotions often interact with factors such as mood, personality, temper, and purpose. Emotional features can be inferred from facial features in the facial image and changes in the position of the muscles. Therefore, the terminal can recommend content that matches the current mood of the user by acquiring the emotional characteristics of the current user. The manner of obtaining the emotional characteristics of the current user includes various types, for example, the user's expression changes may be collected to predict the user's emotions, the user's emotions may be inferred through the user's chat record or the viewed content, or the user's expressed emotional characteristics may be directly obtained. . This embodiment does not limit the manner in which the current user's emotional features are obtained.

In step 130, based on the emotional characteristics of the current user, the push mode of the push messenger and the push information of the push messenger are determined.

The pushing manner may include a manner of pushing the display of the messenger and a manner of pushing the information. For example, the pushing manner of the pushing messenger may be that the music is played on the display screen accompanied by music dancing, and the push information is inserted during the dancing. For another example, the push messenger can serve as a close friend of the current user. When predicting that the user is in a bad mood, he or she chats with the user in real time, asking the user why he is not happy, because what is not happy, and comforting the user. Specifically, for example, "Little Master, I feel that you are very unhappy, touch your head and tell me that you are not happy because of anything." After listening to the user's confession, the push messenger can tell the user "touch the head, change your mood and see what I recommend to you." The push messenger's push information can be music, video, text, games, pictures, and the like.

1B is a schematic diagram of an information push display screen provided by an embodiment of the present application, including a display screen 10, a push messenger 11, a push dialog 12, a push dialog 13, a push dialog 14, and push information 15. The push messenger in the embodiment of the present application is a happy cartoon image. If the terminal obtains the chat record of the current user in the past few days, the user is currently in the postgraduate review state, and by detecting that the user frequently switches the application, the appearance of the push messenger is triggered, and the emotional characteristics of the current user are acquired as depressed and irritated. As shown in Fig. 1B, the push messenger 11 is at the center of the display screen, and the push messenger 11 pushes the information in a text display manner. The push dialog 12, the push dialog 13, the push dialog 14, and the push information 15 may be displayed simultaneously or sequentially, and the display position may be displayed on the display screen 10 as shown in FIG. 1B, or may be displayed alternately in the display. The same position in the screen 10, the specific display process is the push dialog 12 display, the push dialog 12 disappears, the push dialog 13 is displayed, the push dialog 13 disappears, the push dialog 14 is displayed, the push dialog 14 disappears, and the push dialog 15 is displayed for the user to operate. .

The information pushing method provided in the embodiment of the present application, in response to determining that the current user switching application operation meets the preset condition, displays the push messenger, improves the user's attraction to the push information, acquires the current user's emotional feature, and according to the current user's Emotional characteristics, determining the push and push information of the push messenger, realizing the diversification of information push, not only can push intimate content according to the current state of the user, but also provide a variety of push methods.

In an embodiment, after determining the push mode and the push information of the push messenger, the method further includes: receiving feedback information of the current user; and replacing the push information according to the feedback information.

The feedback information is feedback of the current user according to the push information of the push messenger, thereby adjusting different push information. The feedback information may be a touch operation of the receiving user, and may be receiving voice information or text information of the user. For example, as shown in FIG. 1B, the push information 15 pushed by the push messenger 11 for the user is a movie, but the current user has no traffic or is inconvenient to watch the movie in the classroom, so the content can be switched, and the push messenger can recommend content such as inspirational articles for the current user. . Alternatively, the push information 15 pushed by the push messenger 11 for the user is a movie, and the terminal can receive voice information such as the user's feedback information “like this movie” or “want to change a movie”, and adaptively replaces the push information for the current user.

By obtaining the feedback operation of the current user, the embodiment of the present application can make the push information more conform to the information of the user, and improve the acceptance of the push information.

In an embodiment, the acquiring the emotion feature of the current user includes: acquiring a face image of the current user; and inputting the face image into an emotion judgment model to determine an emotional feature corresponding to the face image, Wherein, the emotion judgment model is a model trained according to an image sample set.

The face image may be image information including a face, and the emotion judgment model is a model trained according to the image sample set.

The emotion judgment model is a learning model for determining an emotion feature of the expression feature of the acquired face image. The emotion judgment model may be a neural network model, where the neural network model may be a convolutional neural network model or a non-convolution neural network, and the number, layers, and volumes of the neural network model in the embodiment of the present application Network parameters such as at least one of the core and the weight are not limited. For example, the emotion judgment model in the embodiment of the present application may be a neural network model including five convolution layers and two pooling layers.

The image sample set is a sample set containing a large number of character images, and may be stored locally in the face image matching device, or may be stored in a corresponding server. The image sample set may contain sample images of the labeled emotional features, as well as sample images of the unmarked emotional features. The embodiment of the present application can train the image marking model according to various facial expressions and emotional features included in the sample image of the image sample set.

In this embodiment, the emotion judgment model is trained by using the image sample set to adjust the network parameters such as the weight of the emotion judgment model, and finally, the effect of labeling the emotion features on the plurality of face images can be achieved. And the emotion judgment model obtained through a large number of iterative training has the ability to perform weighted calculation on the input face image, so that the emotional features of the acquired face image can be quickly labeled.

In an embodiment, the front face camera of the terminal can obtain the face image of the current user, and the face image can be input into the emotion judgment model, so that the emotion judgment model outputs the emotion feature corresponding to the face image.

The embodiment of the present application can improve the accuracy of the emotion feature judgment by using the emotion judgment model to mark the acquired face image with the emotion feature.

In an embodiment, the push messenger comprises a cartoon character or an anime character.

Among them, cartoon characters and cartoon characters can represent the personal image of the push messenger. The user can select the cartoon characters or cartoon characters that he likes. The terminal can also predict the user's favorite according to the anime book that the user pays attention to and some comments published in the social platform. Cartoon characters or cartoon characters.

In the embodiment of the present application, by setting a specific cartoon character or anime character for the push messenger, the push messenger can be made into a favorite image of the user, not only pushing the push content related to the user's current mood, but also increasing the attractiveness in the push form. Conducive to improving the recommendation rate of push information.

FIG. 2 is a schematic flowchart of another information pushing method according to an embodiment of the present disclosure, where the method includes the following steps:

In step 210, in response to determining that the current user switching application's operation meets the preset condition, the push messenger is displayed.

In step 220, the current user's emotional characteristics are obtained.

In step 230, the current time and current location are obtained.

The current time may be the time when the current user switching application's operation meets the preset condition, that is, the time when the pusher is displayed. The acquisition of the current time may be based on the time of the terminal system, or may be determined by the network time of the terminal networking. The acquisition of the current location may be based on a Global Positioning System (GPS) location, and may be a location of a base station based on the mobile service network. The GPS-based positioning method uses the GPS positioning module on the terminal to transmit its own position signal to the positioning background to realize the terminal positioning. The base station positioning is to determine the terminal position by using the measured distance of the base station to the distance of the terminal.

In step 240, the corresponding type of push information is determined according to the current user's emotional characteristics, the current time, and the current location.

In an embodiment, the push information may be a variety of information such as pictures, music, text, and video, and different types of information are suitable for different times and occasions. For example, if the current time is the day of the weekday from Monday to Friday, the current location is the company location, so the push information can be set to be convenient for the user to view the text or the picture. For another example, if the current time is the time of the work shift from Monday to Friday, the current location is the mobile location, such as the user taking the subway or the bus home, so the push information can be set as the music information. For example, if the current time is the time of the work shift from Monday to Friday, or the sixth day, the current location is the home location, so the push information can be set as the video type information.

By obtaining the current time and the current location, the embodiment of the present application can determine the corresponding type of push information according to the emotion feature, the current time, and the current location, and can push the appropriate push information according to the user's location to improve the recommendation rate of the push information.

FIG. 3 is a schematic flowchart of another information pushing method according to an embodiment of the present disclosure, where the method includes the following steps:

In step 310, in response to determining that the current user switching application's operation meets the preset condition, the push messenger is displayed.

In step 320, the current user's emotional characteristics are obtained.

In step 330, the learning material is acquired in real time.

Among them, the learning material includes hot network terms, popular songs and popular dances.

Among them, the learning material is used to make the push messenger keep up with the times and learn the most popular content to present different display modes. Hotspot network terms can be widely circulated on the Internet, such as "to power", "Phi Phi shrimp we go" and "blue thin mushrooms". Popular songs can be the top songs on the current popular music list, popular songs on the Internet or classic old songs. Popular dances are current dance charts or dances that are widely circulated on the Internet.

In an embodiment, the terminal may acquire the learning material in real time, or may acquire the learning material at a preset time. For example, you can get it once a week or twice a week. The manner in which the terminal obtains the learning material can be obtained on any network platform or obtained from the information content that the user pays attention to.

It should be noted that the learning material extra hotspot network term, the popular song, and the popular dance in the embodiment are only an example, and the embodiment does not limit the content of the learning material and the number of the learning materials.

In step 340, the push mode of the push messenger is set according to the emotional characteristics of the current user and the learning material.

In an embodiment, the terminal may apply the acquired learning material to the push messenger in combination with the current user's emotional features, so that the push messenger is more popular with the user. For example, the current user's emotional characteristics are happy, and the push messenger can be displayed in the display screen in a singing and dancing manner, and provides push information to the user. Among them, the song that pushes the messenger to sing may be the original song of the song or the sound changed according to the terminal, and the dance may be the most popular dance. Among them, the push singer can sing and dance to select the song and the climax part of the dance, and the time for pushing the ambassador to display the song and dance can be 20s.

It should be noted that, in the embodiment, the time for pushing the messenger to sing and dance is only an example, and the present embodiment does not limit the push messenger display time.

In the embodiment of the present application, the learning material is acquired in real time, and the pushing manner of the push messenger is set according to the emotional feature and the learning material, so that the pushing manner of the push messenger is more diverse and humanized, and the interest of the push messenger is improved.

FIG. 4 is a schematic flowchart of another information pushing method according to an embodiment of the present disclosure, where the method includes the following steps:

In step 410, in response to determining that the current user switching application's operation meets the preset condition, the push messenger is displayed.

In step 420, the current user's emotional characteristics are obtained.

In step 430, it is detected whether the current earphone interface is plugged into an external device.

Among them, the external device can be a headset.

In an embodiment, the pushing mode of the push messenger may be voice push and information push. However, since the voice push plays the sound, and when the push information is music or video, the sound is played, and the user may not be suitable for playing the music in the occasion, so the terminal can detect whether the current earphone interface is plugged into the external device. For example, the terminal can detect whether the voltage of the current earphone interface has changed. When it is detected that the voltage of the current earphone interface changes, it is determined that the external device is inserted. When it is detected that the voltage of the current earphone interface has not changed, it is determined that the external device is not inserted.

In step 440, in response to determining that the current earphone jack is plugged into the external device, the push enabler is set to introduce the push information in a push manner of voice.

In an embodiment, when it is determined that the current earphone interface is plugged into the external device, the push enabler may be configured to introduce the push information in a voice push manner, or may set the push messenger to perform voice communication with the user.

In step 450, in response to determining that the current earphone jack is not plugged into the external device, the push enabler is configured to introduce the push information in a text push manner.

In an embodiment, when it is determined that the current earphone interface is not plugged into the external device, the push enabler may be configured to introduce the push information in a push manner of information. For example, the push messenger can display the message "little master, can I speak?", and if the user's feedback information is "ok", the voice is set to communicate with the user. The receiving feedback information of the user may be a voice response of the receiving user or a touch operation of receiving the user's touch screen on the terminal.

In step 460, based on the emotional characteristics of the current user, the push mode of the push messenger and the push information of the push messenger are determined.

The embodiment of the present application makes the push mode more flexible by detecting whether the current earphone interface is plugged into an external device, and avoids playing the sound to disturb others when the external device is not inserted.

FIG. 5 is a schematic flowchart of another information pushing method according to an embodiment of the present disclosure, where the method includes the following steps:

In step 510, a time interval of the current user switching application is determined.

The time interval for the current user to switch the application may be a time interval between the two applications for the user to switch. The application is often changed when the user does not know what to do with the terminal. For example, the user opens WeChat, but does not know what to do with WeChat, so it opens QQ again. If the terminal detects that the time for the user to open the WeChat is 12 o'clock and the time for opening the QQ is 12:20 s, it can be determined that the time interval between the user switching the WeChat and the QQ is 20 s.

In step 520, in response to the time interval being less than the preset interval, it is recorded as a valid switch.

The preset interval may be a default static value of the terminal or a dynamic value set according to the current user. The effective switching can be a condition that the time interval at which the current user switches two applications is less than the preset interval. For example, if the preset interval is 1 minute, in the above example, it is determined that the time interval for the user to switch between WeChat and QQ is 20s. Since the time interval between the user switching WeChat and QQ is less than the preset interval of 1 minute, the user can switch the WeChat with The switching operation of QQ is an effective operation.

In step 530, within the preset duration, the number of valid handovers of the current user is determined.

The preset duration may be a default static value of the terminal or a dynamic value set according to the current user. The effective number of handovers may be the number of times that the current user switches the switching behavior of the two applications to satisfy the effective handover within a certain period of time. For example, the preset duration is 1 hour, or 30 minutes.

In step 540, in response to the number of valid switching times being greater than the preset number of times, determining that the operation of the current user switching application satisfies a preset condition, the push messenger is displayed.

The preset number of times may be a default static value of the terminal, or a dynamic value set according to the current user. When the number of effective switching times is greater than the preset number of times, it is determined that the operation of the current user switching application satisfies the preset condition, and the push messenger is displayed.

For example, the preset duration can be 30 minutes, and the preset number can be 6 times. If the current user switches the application interval less than 1 minute and the number of effective switching times is greater than 6 times in the preset time, the current user switching operation determines that the operation of the current user switching application meets the preset condition, and the push messenger is displayed.

In step 550, the current user's emotional characteristics are obtained.

In step 560, based on the emotional characteristics of the current user, the push mode of the push messenger and the push information of the push messenger are determined.

In the embodiment of the present application, by determining the time interval of the current user switching application and the effective switching, determining the effective switching times of the current user within the preset duration, if the effective switching number is greater than the preset number of times, determining that the current user switching application operation meets the pre- By setting the condition, the display time of the push messenger can be set by satisfying the trigger condition, and the information can be pushed when the user is bored.

FIG. 6 is a structural block diagram of an information pushing apparatus according to an embodiment of the present application. The present embodiment is applicable to various information push situations, and the method is performed by an information pushing apparatus, and the apparatus is implemented by software and/or hardware. To be executed, the device is configured in a terminal device such as a mobile phone or a tablet computer. As shown in FIG. 6, the apparatus may include: a push messenger display module 61, an emotion feature determination module 62, and a push module 63.

The push messenger display module 61 is configured to display the push messenger in response to determining that the current user switching application's operation satisfies the preset condition.

The emotion feature determination module 62 is configured to acquire the emotional characteristics of the current user.

The pushing module 63 is configured to determine, according to the emotional characteristics of the current user, the pushing manner of the push messenger and the push information of the push messenger.

The information pushing apparatus provided in the embodiment of the present application, if it is determined that the operation of the current user switching application satisfies the preset condition, displays the push messenger, acquires the emotional characteristics of the current user, and determines the push mode of the push messenger according to the emotional characteristics of the user. Pushing information enables diversification of information push, not only to push intimate content based on the user's current state, but also to provide a variety of push methods.

In an embodiment, the pushing module 63 is configured to: acquire current time and current positioning;

Corresponding types of push information are determined according to the emotion feature, the current time, and the current location.

In an embodiment, the pushing module 63 is further configured to: acquire learning material in real time, wherein the learning material includes a hotspot network term, a popular song, and a popular dance; according to the emotional feature and the learning material setting The push mode of the push messenger.

In an embodiment, the apparatus further includes: an external device detection module.

The external device detecting module is configured to detect whether the current earphone interface is plugged into the external device before determining the pushing mode and the pushing information of the push messenger; and in response to determining that the current earphone jack is inserted with the external device, setting the push messenger to push the voice The method introduces the push information; in response to determining that the current earphone jack is not inserted with an external device, the push enabler is configured to introduce the push information in a text push manner.

In an embodiment, the external device detecting module is configured to: when detecting that the voltage of the current earphone jack changes, determine that the current earphone interface is plugged into the external device.

In an embodiment, the apparatus further includes: an information replacement module.

The information replacement module is configured to receive feedback information of the current user after determining the push mode and the push information of the push messenger; and replace the push information according to the feedback information.

In an embodiment, the push messenger display module is configured to: determine a time interval of the current user switching application; in response to the time interval being less than a preset interval, be recorded as an effective switching; within a preset time period, determining The number of effective switching times of the current user; determining that the operation of the current user switching application satisfies a preset condition in response to the number of valid switching times being greater than a preset number of times.

In an embodiment, the emotion feature determining module is configured to: acquire a face image of the current user; input the face image into an emotion judgment model to determine an emotional feature corresponding to the face image, wherein the The emotion judgment model is a model trained according to an image sample set.

In an embodiment, the push messenger comprises a cartoon character or an anime character.

The embodiment of the present application provides a terminal in which the information push device provided by the embodiment of the present application can be integrated. As shown in FIG. 7A, the terminal 1000 includes a memory 1001 and a processor 1002. The memory 1001 stores a to-be-processed picture, and the processor 1002 is configured to: if it is determined that the operation of the current user switching application satisfies a preset condition, display a push messenger; acquire an emotional feature of the current user; and determine the Push the messenger's push and push information.

The terminal provided in the embodiment of the present application, if it is determined that the operation of the current user switching application meets the preset condition, displays the push messenger, obtains the emotional feature of the current user, and determines the push mode and the push information of the push messenger according to the emotional characteristics of the user. It realizes the diversification of information push, and can not only push intimate content according to the current state of the user, but also provide a variety of push methods.

The embodiment of the present application provides a schematic structural diagram of a terminal. As shown in FIG. 7B, the mobile terminal may include: a casing (not shown), a memory 701, a central processing unit (CPU) 702 (also referred to as a processor, hereinafter referred to as a CPU), and a circuit board ( Not shown in the drawing), touch display 712 and power supply circuit (not shown). The touch display screen 712 is configured to convert a user operation into an electrical signal input to the processor and display a visual output signal; the touch display screen includes a touch chip, and the touch chip is configured to output a touch Sensing a control signal to the touch display screen; the circuit board is disposed inside the space surrounded by the touch display screen 712 and the housing; the CPU 702 and the memory 701 are disposed on the circuit board; The power supply circuit is configured to supply power to respective circuits or devices of the mobile terminal; the memory 701 is configured to store a computer program; the CPU 702 reads and executes a computer program stored in the memory 701. The CPU 702, when executing the computer program, implements the steps of: displaying a push messenger if the operation of the current user switching application meets a preset condition; acquiring an emotional feature of the current user; determining the Push the messenger's push and push information.

The mobile terminal further includes: a peripheral interface 703, an RF (Radio Frequency) circuit 705, an audio circuit 706, a speaker 711, a power management chip 708, an input/output (I/O) subsystem 709, and other inputs/controls. Device 710 and external port 704, these components communicate via one or more communication buses or signal lines 707.

It should be understood that the illustrated mobile terminal 700 is merely one example of a mobile terminal, and that the mobile terminal 700 may have more or fewer components than those shown in the figures, and two or more components may be combined. Or it can have different component configurations. The various components shown in the figures can be implemented in hardware, software, or a combination of hardware and software, including one or more signal processing and/or application specific integrated circuits.

The terminal integrated with the information push device provided in this embodiment is described in detail below. The terminal uses a mobile phone as an example.

The memory 701 can be accessed by the CPU 702, the peripheral interface 703, etc., and the memory 701 can include a high speed random access memory, and can also include a non-volatile memory, such as one or more magnetic disk storage devices, flash memory devices. Or other volatile solid-state storage devices.

Peripheral interface 703, which can connect the input and output peripherals of the device to CPU 702 and memory 701.

I/O subsystem 709, which can connect input and output peripherals on the device, such as touch display 712 and other input/control devices 710, to peripheral interface 703. The I/O subsystem 709 can include a display controller 7091 and one or more input controllers 7092 for controlling other input/control devices 710. Wherein, one or more input controllers 7092 receive electrical signals from other input/control devices 710 or transmit electrical signals to other input/control devices 710, and other input/control devices 710 may include physical buttons (press buttons, rocker buttons, etc.) ), dial, slide switch, joystick, click wheel. It is worth noting that the input controller 7092 can be connected to any of the following: a keyboard, an infrared port, a USB interface, and a pointing device such as a mouse.

The touch display screen 712 is an input interface and an output interface between the user terminal and the user, and displays the visual output to the user. The visual output may include graphics, text, icons, videos, and the like.

The display controller 7091 in the I/O subsystem 709 receives an electrical signal from the touch display 712 or transmits an electrical signal to the touch display 712. The touch display 712 detects the contact on the touch display screen, and the display controller 7091 converts the detected contact into an interaction with the user interface object displayed on the touch display screen 712, that is, realizes human-computer interaction, and displays the touch. The user interface objects on the control display 712 can be icons that run the game, icons that are networked to the respective network, and the like. It is worth noting that the device may also include a light mouse, which is a touch sensitive surface that does not display a visual output, or an extension of a touch sensitive surface formed by a touch display.

The RF circuit 705 is mainly configured to establish communication between the mobile phone and the wireless network (ie, the network side), and realize data reception and transmission between the mobile phone and the wireless network. For example, sending and receiving short messages, emails, and the like. Specifically, the RF circuit 705 receives and transmits an RF signal, which is also referred to as an electromagnetic signal, and the RF circuit 705 converts the electrical signal into an electromagnetic signal or converts the electromagnetic signal into an electrical signal, and through the electromagnetic signal and communication network and other devices Communicate. RF circuitry 705 may include known circuitry for performing these functions including, but not limited to, an antenna system, an RF transceiver, one or more amplifiers, a tuner, one or more oscillators, a digital signal processor, a CODEC ( COder-DECoder, codec) Chipset, Subscriber Identity Module (SIM), etc.

The audio circuit 706 is primarily configured to receive audio data from the peripheral interface 703, convert the audio data into an electrical signal, and transmit the electrical signal to the speaker 711.

The speaker 711 is arranged to restore the voice signal received by the mobile phone from the wireless network through the RF circuit 705 to sound and play the sound to the user.

The power management chip 708 is configured to provide power and power management for the hardware connected to the CPU 702, the I/O subsystem, and the peripheral interface.

If the terminal provided in this embodiment determines that the operation of the current user switching application meets the preset condition, the push messenger is displayed, the emotional characteristics of the current user are obtained, and the push mode and the push information of the push messenger are determined according to the emotional characteristics of the user. The diversification of information push is realized, and not only can the intimate content be pushed according to the current state of the user, but also a variety of push methods can be provided.

The above apparatus can execute the information pushing apparatus, the storage medium and the mobile terminal provided by all the foregoing embodiments of the present application, and has the functional modules and the beneficial effects corresponding to the above-mentioned information pushing method. For details of the technical details that are not described in detail in this embodiment, refer to the information pushing method provided by all the foregoing embodiments of the present application.

The computer storage medium of the embodiments of the present application may employ any combination of one or more computer readable mediums. The computer readable medium can be a computer readable signal medium or a computer readable storage medium. The computer readable storage medium can be, for example, but not limited to, an electronic, magnetic, optical, electromagnetic, infrared, or semiconductor system, apparatus, or device, or any combination of the above. More specific examples (non-exhaustive lists) of computer readable storage media include: electrical connections having one or more wires, a portable computer disk, a hard disk, a random access memory (RAM), a read only memory (ROM), Erasable programmable read only memory (EPROM or flash memory), optical fiber, portable compact disk read only memory (CD-ROM), optical storage device, magnetic storage device, or any suitable combination of the foregoing. In this document, a computer readable storage medium can be any tangible medium that can contain or store a program, which can be used by or in connection with an instruction execution system, apparatus or device.

A computer readable signal medium may include a data signal that is propagated in the baseband or as part of a carrier, carrying computer readable program code. Such propagated data signals can take a variety of forms including, but not limited to, electromagnetic signals, optical signals, or any suitable combination of the foregoing. The computer readable signal medium can also be any computer readable medium other than a computer readable storage medium, which can transmit, propagate, or transport a program for use by or in connection with the instruction execution system, apparatus, or device. .

Program code embodied on a computer readable medium can be transmitted by any suitable medium, including but not limited to wireless, wire, fiber optic cable, RF, etc., or any suitable combination of the foregoing.

Computer program code for performing the operations of the present application can be written in one or more programming languages, or a combination thereof, including an object oriented programming language - such as Java, step malltalk, C++, and conventional processes. Programming language - such as the "C" language or a similar programming language. The program code may execute entirely on the user's computer, partly on the user's computer, as a stand-alone software package, partly on the user's computer, partly on the remote computer, or entirely on the remote computer or server. In the case of a remote computer, the remote computer can be connected to the user's computer via any kind of network, including a local area network (LAN) or wide area network (WAN), or can be connected to an external computer (eg, using an Internet service provider) Internet connection).

The foregoing apparatus may perform the methods provided by all the foregoing embodiments of the present application, and have corresponding functional modules and advantageous effects for performing the foregoing methods. For technical details that are not described in detail in this embodiment, reference may be made to the methods provided in all of the foregoing embodiments of the present application.

Claims (20)

An information push method includes: Displaying a push messenger in response to determining that the current user switching application's operation meets the preset condition; Obtaining an emotional characteristic of the current user; Determining, according to the emotional characteristics of the current user, the push mode of the push messenger and the push information of the push messenger. The method of claim 1, wherein the determining, according to the emotional characteristics of the current user, the push information of the push messenger comprises: Get the current time and current location; Corresponding types of push information are determined according to the emotion feature, the current time, and the current location. The method of claim 1, wherein the determining the push mode of the push messenger comprises: The learning material is acquired in real time, wherein the learning material includes hotspot network terms, popular songs, and popular dances; And setting a push manner of the push messenger according to the emotional feature of the current user and the learning material. The method according to any one of claims 1 to 3, before determining the push mode of the push messenger and the push information of the push messenger, further comprising: Check whether the current headset interface is plugged into an external device; In response to determining that the current earphone jack is plugged into the external device, the push enabler is configured to introduce the push information in a voice push manner; In response to determining that the current earphone jack is not plugged into the external device, the push enabler is configured to introduce the push information in a text push manner. The method according to claim 4, wherein detecting whether the current earphone interface is plugged into the external device comprises: In response to detecting a change in the voltage of the current earphone jack, it is determined that the current earphone interface is plugged with an external device. The method of claim 1, after determining the push mode of the push messenger and the push information of the push messenger according to the emotion feature, further comprising: Receiving feedback information of the current user; And replacing the push information according to the feedback information. The method according to any one of claims 1-3 or 6, wherein the determining that the operation of the current user switching application satisfies a preset condition comprises: Determining a time interval of the current user switching application; Responding to the time interval being less than the preset interval, recorded as one effective switching; Determining the number of valid handovers of the current user within a preset duration; In response to the number of valid handovers being greater than a preset number of times, determining that the operation of the current user handover application satisfies a preset condition. The method of any one of claims 1-3 or 6, wherein the obtaining the emotional characteristics of the current user comprises: Obtaining a face image of the current user; And inputting the face image into an emotion judgment model to determine an emotion feature corresponding to the face image, wherein the emotion judgment model is a model trained according to the image sample set. The method of any of claims 1-3 or 6, wherein the push messenger comprises a cartoon character or an anime character. An information pushing device includes: Pushing the messenger display module, configured to display the push messenger if it is determined that the current user switching application operation meets the preset condition; An emotion feature determining module, configured to acquire an emotional feature of the current user; The pushing module is configured to determine, according to the emotional characteristics of the current user, the pushing manner of the push messenger and the push information of the push messenger. The apparatus of claim 10 wherein said push module is configured to: Get the current time and current location; Corresponding types of push information are determined according to the emotion feature, the current time, and the current location. The apparatus of claim 10, wherein the push module is further configured to: The learning material is acquired in real time, wherein the learning material includes a hotspot network term, a popular song, and a popular dance; and the pushing mode of the push messenger is set according to the emotional feature and the learning material. The apparatus of any of claims 10-12, further comprising: The external device detecting module is configured to detect whether the current earphone interface is plugged into the external device before determining the pushing mode and the pushing information of the push messenger; and in response to determining that the current earphone jack is inserted with the external device, setting the push messenger to push the voice The method introduces the push information; in response to determining that the current earphone jack is not inserted with an external device, the push enabler is configured to introduce the push information in a text push manner. The apparatus according to claim 13, wherein said external device detecting module is configured to: In response to detecting a change in the voltage of the current earphone jack, it is determined that the current earphone interface is plugged with an external device. The apparatus of claim 10 further comprising: The information replacement module is configured to receive feedback information of the current user after determining the push mode and the push information of the push messenger; and replace the push information according to the feedback information. Apparatus according to any of claims 10-12 or 15, wherein said push messenger display module is arranged to: Determining a time interval of the current user switching application; if the time interval is less than a preset interval, it is recorded as a valid switching; determining a valid switching number of the current user within a preset duration; if the effective switching times If the preset number of times is greater than the preset number of times, it is determined that the operation of the current user switching application satisfies a preset condition. The apparatus of any of claims 10-12 or 15, wherein the emotional feature determination module is configured to: Obtaining a face image of the current user; inputting the face image into an emotion judgment model to determine an emotion feature corresponding to the face image, wherein the emotion judgment model is a model trained according to the image sample set. The apparatus according to any one of claims 10-12 or 15, wherein said push ambassador comprises a cartoon character or an anime character. A terminal comprising a memory, a processor, and a computer program stored on the memory and operable on the processor, the processor executing the computer program to implement any one of claims 1-8 The method of pushing the information. A storage medium having stored thereon a computer program, the program being executed by a processor to implement the method of information push according to any one of claims 1-8.

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