WO2019163694A1 - Advertisement cost charging device including reward game, advertisement distribution device, and reward money remittance service providing device - Google Patents

Abstract

According to the present invention, in order to provide a device that enables collection of reward money as a reward without inflicting much burden on sponsors, a plurality of companies that own web pages are registered as sponsors, a reward game is provided in which a terminal device provided on the viewer side displays, at a predetermined probability, a message indicating that the viewer has won a reward, the sponsors are charged for clicks that are made on the web pages of the sponsors, funds obtained by thus charging the respective sponsors are pooled, and reward money is remitted to the winning viewer by using the pooled funds as the reward of the reward game.

Description

ADVERTISEMENT CHARGE DEVICE, ADVERTISEMENT DISTRIBUTION DEVICE, AND PRINCIPE REMITTING SERVICE PROVIDING DEVICE PROVIDED WITH SPEED

The present invention relates to an advertisement distribution apparatus, an advertisement expense billing apparatus, and a prize money transfer service providing apparatus including a prize game. In particular, it is an invention that can secure more funds by using a prize game.

Sweepstakes games (providing sweepstakes by lottery, lottery ticket, janken, etc., and providing sweepstakes by answering puzzles and quizzes, or by superiority or inferiority of games and games) are generally performed. Sweepstakes games using the Internet are also commonly performed. Until now, when providing the above sweepstakes (meaning monetary value such as money or other gift certificates or points in general), where to place the original funds (who will provide the funds) has been discussed so far Was not. This is because it was decided as a matter of course depending on the type of the prize game.
In other words, in the past, if a prize is provided by a specific company, the fund based on the specific company is provided. When a general user uses points in the game, the general user You will purchase points. The following patent documents are techniques of a general game charging method.
Both Patent Documents 1 and 2 are general game billing methods. In Patent Document 1, a billing card purchased by a store is set in a game device installed in the store, and communication with a server system is performed through the game device, thereby enabling game play in the game device. At this time, a predetermined point (initial point) determined for the billing card is stored in the game device as a valid point.

Patent Document 2 is a game program for progressing a game, and includes an input receiving unit that receives an input as to whether an item is selected on an input screen. When the item is selected, the control unit that controls the screen transition destination according to the input shifts the item to the billing screen when the current availability state of the item is not usable.
The following Patent Documents 3 and 4 are general prize game techniques. In this case, the company that provides the prize money is the company that performs the prize game. Such a company can increase the number of accesses and the number of browsing of the Web page of the user (viewer) by using the prize game. Patent Document 3 below describes the following technology. Each time a link in the Web page is clicked, a prize drawing is performed, and a winning prize is generated with a certain winning probability for the click, and a winning page for applying for a present is sent to the winner's client. This is a technique for verifying the user ID of the winner before displaying the screen. This is a technology for displaying product application pages on registered clients who have answered a questionnaire.
The technology of Patent Document 4 is a prize service method for performing a prize process according to a user's access state to a website. The website includes a plurality of web pages having banner advertisements, and the prize process includes a lottery process for outputting a winning determination with a predetermined winning probability when the user accesses one of the plurality of web pages; A winning display process for changing a banner advertisement included in a web page accessed by the user to a winning banner including a display of the winning determination when the winning determination is output in the lottery process. By replacing the display of the banner advertisement with the display of the winning determination, it is motivated to turn the viewer's line of sight toward the banner advertisement.

JP 2012-170511 A JP 2016-202873 A JP 2003-167974 A JP 2009-80535 A

As described in Patent Documents 1 and 2, if the method is to eagerly collect game funds from the user, the user depends on the game, and the person who becomes hard to live for purchasing points for the game There are many. In addition to regular games, there are many people around the world who are dependent on gambling, such as casinos, slingshots, horse racing, bicycle races, lotteries, and lotteries. In addition, it is doubtful that the method of offering a prize by a specific company has been effective as long as the prize money is given.
Hereinafter, the viewer means a viewer who views the web page simply by searching. A web page user who sells products using a web page is called a web page operator. Web page operators have a strong desire to show the advertisement on the web page to the viewer, to make the viewer feel attractive and to purchase the product of the advertisement. To that end, many businesses may provide funds for sweepstakes as described above. The traditional pay-per-click system (advertising method used on the Internet. When you click on an image banner or text advertisement and jump to a linked page, the advertising fee is incurred). is there.

For example, in Patent Document 3, an application page for a product is displayed to a user who has answered a questionnaire after seeing an advertisement. In this method, the advertisement is actually viewed only by answering the questionnaire. Will not be understood by the advertiser. In Patent Document 4, the position of the banner advertisement and the position of the announcement of the winning are matched so that the viewer's line of sight is directed to the banner advertisement. However, the advertisement is broadcast only at a specific time like a video. In such a case, even if only the line of sight is matched, the effect will be low.
As described above, it is necessary to impose a financial burden on consumers, or an advertiser of one company must bear all. Furthermore, with the conventional click charging method, it is very difficult to determine whether or not a viewer who is truly watching an advertisement clicks. The present invention has been made under such a background, and an apparatus for performing advertising billing and click billing, in which a general viewer only needs to provide a small amount of money and does not require point purchase, and viewing and listening. An object is to provide a device that allows a user to reliably view advertisements from the beginning to the end.

The present invention for solving the above problems is an advertising expense billing apparatus for displaying an advertisement with a prize game on a terminal device provided on the viewer side. The present invention registers a plurality of companies that own web pages as sponsors. A prize game is displayed for the viewer to display a win with a predetermined probability. The registered sponsors are charged for clicking the sponsor's web page, and the funds charged to the sponsors are pooled. Then, the pooled funds are used as a prize for the prize game. By pooling funds that are charged to registered sponsors under predetermined conditions and using them as prizes for prize games, prize money can be collected without burdening each sponsor so much. Since the viewer determines the amount to be collected from the sponsor based on the click on the advertisement of the sponsor company and the click for purchasing the product of the sponsor company, the burden on the sponsor is reduced.
The billing (prize money) in this case may be anything as long as it has a monetary value. For example, a virtual currency, a product, a gift certificate, points, and the like can be given. For example, the upper limit of the daily charge can be determined for the sponsor. The present invention can be used for various types of digital advertisements. For example, it can be used for general SNS such as Twitter (registered trademark), Face Book (registered trademark), Instagram (registered trademark), and Internet television.
Viewers can participate in the sweepstakes game without registration. Of course, you may register viewers first.
The advertisement of the web page of the sponsor may be a moving image. Then, the prize game can be displayed on the advertisement part in the video, and the prize game can be started by clicking to watch the video. The advertisement of the web page of the sponsor may be an e-mail with an advertisement. Then, the prize game can be displayed by clicking on the advertisement-attached e-mail and opening the advertisement-attached e-mail.
If the application of the present invention is installed, the prize game with advertisement can be displayed in a telephone call. In this case, when the telephone call ends, the prize game starts with the advertisement or when the advertisement has been viewed. It is also possible to display a sweepstakes game or a prize lottery after the call of the smartphone or the web phone is completed, and to be able to participate if the viewer has an intention to participate.

The web page may be a web page capable of selling products on the Internet. The prize game is provided to a viewer who has purchased the sponsored product on the Internet. Then, each registered sponsor is charged for a click related to product purchase related to the sponsor, the funds charged to each sponsor are pooled, and the pooled funds can be used as a prize for the prize game.
A confirmation button can also be displayed on the above prize game. That is, the present invention that solves the above problems is an advertising cost billing device that displays an advertisement with a prize game on a terminal device provided on the viewer side. The present invention comprises a sweepstakes game that displays a win with a predetermined probability, the sweepstakes game starts with a predetermined start condition, ends after displaying the sponsor's advertisement, and confirms with the viewer if the sweepstakes game is a win A button that prompts the user to click is displayed for a predetermined time. It is an invention characterized in that the viewer inputs the transfer information of the viewer when the timing for ending the prize game is not known and the result of the prize game is successful. The viewer will continue to look at the screen until the end of the sweepstakes game, since the expectation that they may win the sweepstakes and if the confirmation is not clicked, the prizes will not be transferred. As a result, the advertisement displayed simultaneously with the sweepstakes game is surely viewed.
A search web page with the prize game can also be provided. When a viewer performs a search together with a specific keyword, the game display unit displays the prize game together with an advertisement display as a search result.

The present invention further includes a game control unit that transmits a hit signal with a predetermined probability, and a viewer registration unit that displays a screen for registering the viewer when the hit signal is received from the game control unit. Can do. A game end button for ending the sweepstakes game can be displayed after a predetermined time has elapsed. The result of the prize game is displayed by clicking the game end button, and the viewer is not notified of the display timing of the game end button for ending the prize game. If you don't know when a click signal for a sweepstakes or prize lottery will appear during the display of the advertisement, you can make sure that the viewer sees the advertisement. The click signal is an end button of the sweepstakes game, and the result of winning or losing is displayed after the advertisement ends. The advertiser is automatically charged based on the end signal. Only a winning signal may be sent simultaneously with a winning receipt information reply tag, and may be invalidated if no reply is made within a specified time.
In addition to the above, the present invention will be described in more specific terms.

Providing a sweepstakes or prize-winning service would have imposed a financial burden on the consumer or the advertiser had to bear it all. The present invention is an invention that provides a service for automatically paying, on behalf of an advertiser, the original funds of prizes and prize money from a large number of advertisers across the industry on a network such as the Internet. Advertisers distribute advertisements with sweepstakes and prize lots as a way to ensure that more consumers see the advertisements. For video commercials, click and touch the prizes and prize lots as soon as the commercial is over. Open a prize lottery and check if it is correct. It is an invention of an advertisement distribution service that allows a consumer (viewer) to see a commercial until the end, with a mechanism that flows in a few seconds even if the commercial has not been confirmed.
If you don't know when a sweepstakes or prize lot touch or click signal is during a commercial, you can make it appear more reliably. The touch or click signal is a prize or prize lottery end button, and it is assumed that the success or failure is displayed after the commercial ends. This end signal is sent to the billing system, and a predetermined amount determined in advance by the advertiser is automatically billed.

The result of winning a prize game or winning lottery (lottery) is performed on an independent computer protected by strict security, and the signal determined to be a one-way is sent to the participant's personal computer or mobile personal computer. Since it is displayed, fraud is unlikely to occur. When the prize money receiving information of the winner is delivered to the present invention, the prize money is automatically sent to the winner after judging whether there is any fraud. When the lottery computer delivers a winning signal to the viewer's (consumer) computer, the winning signal can be simultaneously sent to the billing and prize remittance computers, thereby preventing fraud. The lottery computers may have different winning probabilities and winnings, and the billing method for each advertisement to the advertiser may be different. It is also possible to play a game in which the winner does not receive the winnings and doubles the winnings. If the winner wins, you will get doubled winnings, so you can play more interesting games.
A known method such as Google AdWords (registered trademark) Yahoo Promotion (registered trademark) may be used as a method of charging the advertiser on the web.
The video advertisement of the prize game or the advertisement with the prize money may be pasted on a part of the contents of the Internet TV. For example, you may insert in the middle of an advertisement and before and after an advertisement. In the case of web distribution video content such as game content, karaoke content, and music distribution content, insertion suitable for each of the above contents may be performed. You may affix on the site which displays the said content.

If consumers can easily recognize that it is a sweepstakes game or an advertisement with a prize lotion, such as ☆ (star mark) or prize ☆ (combination of a prize and a star mark) on various web advertisements, consumption It becomes easy to guide a person. For example, it can be displayed on a banner advertisement, a text advertisement, a tie-up advertisement, an email advertisement, a content-linked advertisement, a listing (search-linked) advertisement, a Facebook advertisement, a Twitter (registered trademark) advertisement, or a line advertisement.

It is an invention that anyone can participate by opening an email or banner with the above mark. It is also possible to make it possible to participate by searching for the mark and viewing it for a predetermined time. If the viewer clicks on the marked web page with a personal computer or touches it with a smartphone, the linked site is displayed, and a turntable (for example, a triangular lottery picture) is displayed on a part of the screen. If you look at the lottery, you will see a click or touch mark. When the viewer clicks or touches, the page is opened after the advertisement ends, and the result is displayed. In this way, differentiation from other advertisements can be achieved.

The present invention can also be used in a hash tag system. It is also possible to link to an advertising system using SNS such as Twitter (registered trademark), Instagram (registered trademark), Facebook (registered trademark), and YouTube (registered trademark).
Many products display QR code (registered trademark) or bar code together with the above mark to make consumers recognize that it is a prize game or prize lottery. For example, using the camera function of a smartphone, You can be directed to a product company sweepstakes game or a site with a prize lottery or an advertisement. When the advertisement is viewed for a predetermined time, the prize game or prize lot can be displayed.

The QR code (registered trademark) or the like and the above-mentioned prize mark can also be displayed on a part of an advertisement even in terrestrial television or television program broadcasting such as BS (broadcasting satellite) and CS (Communication Satellite). If the viewer links with a smartphone, the system can display a prize game or a prize lot together with the advertisement on the smartphone.

It is also possible to use the present invention with a small prize amount for a small amount of charge for individuals (bloggers and YouTubers) of social networking services (SNS). As mentioned above, since there is no financial burden on the consumer and it is an open sweepstakes that anyone can participate even if there is no business transaction, there is no upper limit on the prize amount, and each lottery must be made with a determined winning probability, and there must be no winner For example, the prize money may be carried over to the next time to increase it.

The present invention can be applied to a prize game or a prize lottery subject to commercial transactions. For example, the present invention can be applied to purchase of products (including financial products such as insurance) by consumers, admission to various fee-based membership clubs, payment of various entrance fees, payment of taxi fees, and payment of restaurants. In the above case, it becomes a closed sweepstakes, so there are legal restrictions in the case of Japan, for example. The following description will be given in consideration of the above limitations. The present invention can be displayed on various web shopping sites, various products (financial products, hotels, travel, air tickets) and virtual stores on various webs with the above-mentioned prize mark. It is an invention of a prize game or a prize lottery that will be displayed in its own virtual store and draw a prize game or prize lottery on the condition that the settlement of the transaction is completed, but even in a commercial transaction (actual shop) that does not use the web, The prize mark can be attached to each product.

The seller of each advertising product charges each time a sweepstakes or prize lottery is executed as a sales promotion fee of about 3% of the sales amount of the product or the total sales amount of the product. It is a system that charges each time payment is made at many member stores, and the total amount collected is quickly transferred to the winners on behalf of each member store as the original funds of the winnings.

Suppose that the sales rate is 3% for the merchant as a sales promotion fee, it will be executed with the probability of winning the winner at a rate below that rate. The member store may decide according to the type of business and the profit margin of sales, such as the transaction amount, half price, or double price.

Franchise participating in this sweepstakes game or advertisement with prize money displays a prize mark at the entrance etc. in the actual store etc., and draws a prize or lottery according to the amount of money consumed when checking payment. This is an invention in which a member store transmits a settlement amount for each settlement, is charged according to the amount, and is instantly electronically settled if the result is confirmed.

If the consumer installs and registers this sweepstakes or prize lottery app, the chances of winning will increase, or if the winnings will increase, the number of members will increase and the refund of the winnings will be easier. It is expected that the present invention will become more widespread if a person saves the winning money and can be used as a currency for companies participating in this system.

Also, if the consumer answers the questionnaire after confirming the success / failure, if the setting is made so that the winning probability is slightly increased only once next time, big data can be taken and the system can be improved to be more supported by consumers. Various prizes and virtual currency may be used for winning the prize game or prize money.

There are no restrictions on the type of prize or lottery game. Slots, roulette, dice, card games, etc. In addition, it is possible to determine the success / failure by transmitting a game for which the winning probability is determined without sending the game from the lottery computer and determining the winning probability.

The above-mentioned prize mark is attached to QR code (registered trademark) and advertisements on paper media such as digital signage, indoor / outdoor signboards, posters, newspaper magazines, etc., and consumers are linked to the web network with smartphones, with advertiser prizes and prize lots You can also join the game with advertisements.
If you install a dedicated app, you can create a system that allows you to participate if you have a willingness to participate. Clicks on sweepstakes games or prize lots may have a daily limit. For example, 5 clicks a day for the same personal computer or the same site (same advertising game) from the same smartphone
It can also be up to times. If the viewer installs the application of the present invention, the game can be set to have a slightly higher probability of winning. In this way, many viewers can install the application of the present invention.
The advertiser can determine whether the present invention is a prize game or an advertisement with a prize lottery or a conventional advertisement (an advertisement not including the prize game of the present invention). Furthermore, the area where the prize game of the present invention is distributed can be specified in units of municipalities. For example, the prize game can be distributed by inputting an area name or specifying a radius from a specific point. Local advertisers can reduce advertising costs.
In the present invention, a prize game, billing and the like can be performed by an independent company. For example, work to improve sweepstakes or prize lottery games according to the advertiser or industry (winning probability or game type), billing to advertisers or sending money to winners, lottery, Strict security work can be done by an independent company. By managing all these companies and separating them into companies that disclose, audit, and manage their financial status, a more fair management and operation can be achieved.

The present invention is an advertising cost billing device and a winning money transfer device for displaying an advertisement with a prize game on a terminal device provided on the viewer side. The present invention registers a plurality of companies that own web pages as sponsors. A prize game is displayed for the viewer to display a win with a predetermined probability. The registered sponsors are charged for clicking the sponsor's web page, and the funds charged to the sponsors are pooled. Then, the pooled funds are used as a prize for the prize game. By pooling funds that are charged to registered sponsors under predetermined conditions and using them as prizes for prize games, prize money can be collected without burdening each sponsor so much. Since the viewer determines the amount to be collected from the sponsor based on the click on the advertisement of the sponsor company and the click for purchasing the product of the sponsor company, the burden on the sponsor is reduced.

Cycles, horse racing, pachinko, casinos, lottery tickets, lotteries, etc. are full of gambling, and some people are addicted to gambling and are losing their lives. By using the present invention, anyone can participate in a game where a large amount of money can be won for free just by looking at an advertisement, and it will help to save such people. For the purpose of helping the society, such as creating a school for underprivileged children, soliciting donations for earthquake disasters, saving socially vulnerable people, protecting the global environment, and reducing crime, put a separate mark The present invention can be utilized for fund raising. If you enjoy watching ads, advertisers will be more appealing about the best of the product, and good products will sell more.

It is a figure which shows the structure of the control system hardware of the advertising expense billing apparatus which concerns on embodiment of this invention. It is a functional block diagram of the advertising expense billing apparatus which concerns on embodiment of this invention. It is a flowchart of the accounting process which concerns on embodiment of this invention. It is a table of the advertising expense billing apparatus which concerns on embodiment of this invention. It is a table of the advertising expense billing apparatus which concerns on embodiment of this invention. It is a flowchart of the prize game display process which concerns on embodiment of this invention. It is a slot game of the advertising expense billing device concerning the embodiment of the present invention. It is a table of the advertising expense billing apparatus which concerns on embodiment of this invention. It is a flowchart of the hit process of the advertising expense billing apparatus which concerns on embodiment of this invention. It is a table of the advertising expense billing apparatus which concerns on embodiment of this invention. It is a table of the advertising expense billing apparatus which concerns on embodiment of this invention. It is a flowchart of the prize game display process which concerns on embodiment of this invention. It is a flowchart of the prize game display process of the advertising expense billing apparatus which concerns on embodiment of this invention. It is a flowchart of the prize game display process of the advertising expense billing apparatus which concerns on embodiment of this invention. It is a flowchart of the prize game display process of the advertising expense billing apparatus which concerns on embodiment of this invention. It is a flowchart of the accounting process which concerns on embodiment of this invention.

(Embodiment 1)
<Configuration of Sweepstakes Game Device>
The configuration of the control system hardware of the advertisement distribution device including the prize game, the advertising cost billing device, and the prize money transfer service providing device (hereinafter referred to as the advertising cost billing device 100) will be described with reference to FIG. FIG. 1 is a schematic configuration of a management server 110 constituting the advertising expense billing apparatus 100 and control system hardware of the viewer information terminal 200. However, details of each part not directly related to the present invention are omitted.

First, a control circuit of the management server 110 includes a CPU (Central Processing Unit) 101, a ROM (Read Only Memory) 102, a RAM (Random Access Memory) 103, an HDD (Hard Disk Drive) 104, and a driver 105 corresponding to each driving unit. The communication interface 107 is connected by an internal bus 106. The CPU 101 uses, for example, the RAM 103 as a work area, executes a program stored in the ROM 102, the HDD 104, and the like, and exchanges data and instructions from the driver 105 and the viewer information terminal based on the execution result. The operation of each drive unit (not shown) is controlled. The server 110 can be connected to the network 108 via the communication interface 107, and the CPU of the server 110 exchanges data with the viewer information terminal device 200 connected to the network 108 via the communication interface 107. Do.
<Billing process>
The billing process in the advertisement distribution device, the advertising fee billing device, and the prize money transfer service providing device (hereinafter referred to as the advertising fee billing device or the prize game device) including the prize game of the present invention will be described with reference to the drawings. FIG. 2 is a functional block diagram of the sweepstakes game apparatus, and FIG. 3 is a flowchart showing the billing process of the present invention. 4 and 5 are tables for explaining the prize game display processing of the present invention. In addition, the alphabet "S" attached | subjected before the number in a flowchart means a step.
First, a plurality of web operators are registered in the prize game device of the present invention (FIG. 3: S301). A registered web company is called a sponsor or sponsor company. A well-known method is used for the registration method of the web company. For example, the sponsor company registration unit 232 of the click billing server 230 stores information on the sponsor company in the sponsor company registration table 400 shown in FIG. The sponsor company registration table 400 is arranged in the sponsor company information storage unit 240 shown in FIG. As described above, the sponsor is registered in the advertising expense billing apparatus of the present invention.

Next, a billing process for billing the sponsor company when the viewer clicks the web page of the sponsor site registered will be described with reference to the drawings. When the viewer accesses the sponsor site or accesses the video provided by the sponsor (including commercials in the video), the sweepstakes game starts. The viewer clicks the notification of the click information (which advertisement in the sponsor site was clicked) after clicking the game end button displayed after the game ends or at a certain time from the start of the game. Is received by the charging control unit 234. Or you may notify to the charge control part 234 via the game control part 212 (FIG. 3: S302).
When the charge control unit 234 receives the click information as described above, the charge amount for each sponsor is calculated with reference to the click charge table 500 shown in FIG. 5 (FIG. 3: S303). The click billing table 500 stores the URL of the sponsor company, the number of clicks, the unit price, conditions, and the presence or absence of unauthorized clicks. The click charging table 500 is arranged in the sponsor company information storage unit 240 shown in FIG. The charging control unit 234 includes a charging table 50
A predetermined number of clicks is added to the number of clicks associated with the clicked URL from among the zero URLs. That is, billing information based on the number of clicks of the viewer is generated. At that time, it may be determined whether the click is clicked illegally. In the case of fraudulent clicks, it is not added to the number of clicks. A known method is used to determine whether a specific click is an unauthorized click. Thereafter, the billing control unit 234 calculates the billing amount for each sponsor with reference to the number of clicks, the unit price, and the conditions (referred to as billing calculation conditions adopted for each company). The calculated charge amount is charged to each sponsor company (FIG. 3: S304). In addition, when each sponsor owns a plurality of web pages for displaying a plurality of advertisements, the plurality of web pages are added together to calculate the billing amount for each sponsor. A known method is employed as the billing method. Then, the funds charged to the sponsors are pooled (FIG. 3: S305). Since a plurality of sponsor companies are registered, funds from each sponsor company are accumulated. For example, the winning money transfer server 220 stores information on funds.

The funds collected from each sponsor are used as game prizes (FIG. 3: S306).
). Thereby, the calculation processing of the billing amount for the commercial in the sponsor site or the moving image ends. The billing (prize money) may be anything as long as it has a monetary value. For example, a virtual currency, a product, a gift certificate, points, and the like can be given. In addition, the above-mentioned sponsor's billing can be set to an upper limit per day, weekly or monthly.
<Prize game display processing>
The prize game processing in the advertisement distribution apparatus, the advertisement expense billing apparatus, and the prize money transfer service providing apparatus (hereinafter referred to as the advertisement expense billing apparatus or the prize game apparatus) including the prize game of the present invention will be described with reference to the drawings. FIG. 2 is a functional block diagram of the prize game device, and FIGS. 6 and 9 are flowcharts showing the prize game display process of the present invention. 4, FIG. 7, FIG. 8, FIG. 10, and FIG. 11 are tables for explaining the prize game display processing of the present invention. In addition, the alphabet "S" attached | subjected before the number in a flowchart means a step.

As described above, a plurality of web operators are registered in the sweepstakes game apparatus of the present invention. A well-known method is used for the registration method of the web company. For example, the sponsor company registration unit 232 of the click charging server 230 stores information on the sponsor company in the sponsor company registration table 400 shown in FIG. The sponsor company registration table 400 is arranged in the sponsor company information storage unit 240 shown in FIG. Viewers do not need to register and can participate in the sweepstakes game.
Each web operator owns a web page and can view his / her web page on the Internet. The viewer can access the registered web provider site (hereinafter referred to as a sponsor site) using a search application (meaning software running on an operation device such as a game, mail, or music player). Alternatively, when a viewer jumps to the sponsor site by a known search method, a web page of the sponsor site to be linked is transmitted, and the sponsor site is displayed on the viewer terminal (all display devices including mobile terminals) ( FIG. 6: START → S601 → S602). Hereinafter, the viewer terminal 200 means a personal computer or an information terminal that can be connected to the Internet and has a predetermined input method, such as a smartphone.

Further, when the sponsor site is displayed, the game control unit 212 of the game display server is displayed.
Starts the sweepstakes game (FIG. 6: S603). Any game can be used. For example, in the present invention, a slot game 700 as shown in FIG. 7 rotates. The game control unit 212 refers to the game table 800 shown in FIG. In the game table 800, for example, the speed, position, size, end condition, and probability of the slot game 700 are stored. The game table is arranged in the game storage unit shown in FIG.

The game control unit refers to the game table, starts the game with a predetermined probability, and ends the game after a predetermined time (sponsor advertisement end time) (FIG. 6: S604). Therefore, the game ends after a predetermined time. The game control unit 212 notifies the viewer of the result of the slot game 700 (the game control unit transmits a miss signal or a hit signal).
If the game result is off, the game ends (FIG. 6: S605 NO → END). Note that the game control unit transmits a loss signal to the game end button control unit 212. Upon receiving the loss signal, the game end button control unit 212 displays a button indicating the end of the game to the viewer, and clicks this button. By doing so, the sweepstakes game can be ended. The notification of the click to the viewer's sponsor site or the click of the game end button is also notified to the charging control unit 234.

If the game result is a win (the game control unit transmits a win signal), a registration process is performed. The game control unit transmits a hit confirmation signal in the case of a hit signal (a signal indicating which sponsor site is a hit) to the viewer registration unit. The hit confirmation signal is also included in the input information of the viewer information from the viewer.
The game control unit transmits registration information (information for encouraging the viewer to register) together with the hit signal. That is, as shown in FIG. 9, when the game control unit 212 displays a winning combination, the viewer registration unit 222 receives the winning information from the game control unit 212. Then, the viewer registration unit 222 displays a registration screen on the viewer terminal 200 (FIG. 9: 1 → S901 → S902). Further, the viewer registration unit 222 waits for the viewer to input viewer information on the registration screen (FIG. 9: S903 NO). The viewer registration unit determines whether the hit confirmation signal is included (matched) in the input information. If the hit confirmation signals match, it is determined that the viewer has input registration information for the win game transmitted by the game control unit. As described above, when the viewer registration unit 222 receives input information from the viewer, a deposit procedure is performed thereafter (FIG. 9: S903 YES → S904).

The viewer registration unit 222 stores viewer information in the viewer registration table 1000 shown in FIG. The viewer registration table 1000 stores the viewer's name, e-mail address, transfer information, and registration ID. The viewer registration table is arranged in the viewer data storage unit 226 shown in FIG. At this time, it is determined whether or not the click has been illegally clicked. In the case of fraudulent clicks, it is not added to the number of clicks. Note that whether or not a specific click is an unauthorized click is determined by a known method by an unauthorized click exclusion unit. As described above, since the viewer information is input in the case of winning, the viewer can participate in the sweepstakes game without registration.

When the viewer registration unit 222 stores the above information in the viewer registration table 1000, the winning transfer unit 224 of the winning transfer server 230 receives the information that has been written. The winning transfer unit 224 refers to the viewer registration table 1000 and performs a transfer process on the winning viewer. A known method is used for the transfer process. Instead of entering an account number, virtual currency or points used by sponsors may be used as prize money.
When the viewer finishes inputting the transfer information, the prize game display process ends (FIG. 9: S904 → 2) (FIG. 6: 2 → END). During this process, the viewer can end the sponsor site at any time. Since the viewer does not know the time when the sweepstakes game ends, the viewer watches the advertisement display of the sponsor while waiting for the result of the sweepstakes game.

Note that the game end button may be displayed and the viewer clicks on the game end button to end the game, and if so, the registration procedure may be performed. That is, the game control unit 212 notifies the game end button control unit 214 of a hit signal and registration information.
When the game end button control unit 214 receives a game start notification from the game control unit 212, the game end button control unit 214 refers to the game end button display table 1100 shown in FIG. The game end button display table 1100 stores the position, size, location, display condition, and presence / absence of a click of the game end button. For example, if the display condition of displaying after displaying the game result is stored in the game end button display table 1100, the game end button control unit 214 displays the game end button after displaying the game result. In the case of a hit signal, the display time of the game end button is also determined in advance. That is, the game end button is clicked under a predetermined condition. For example, a game display button is displayed for 10 seconds. If the game end button is not clicked during this time, it can be said that the hit process is not performed (FIG. 6: S605 YES → S606 → S607 YES → 1).
Therefore, in this case, clicking the game end display button while it is displayed is a game end condition. The display start condition and the display end condition can be changed by the sponsor company or the management company of the advertising expense billing apparatus. This click notification is also notified to the charging control unit 234.

Note that the slot can be ended by the viewer clicking the game end button. In this case, since it is unknown to the viewer when the game end button is displayed, there is a higher possibility that the viewer who has continuously viewed the advertisement on the sponsor site will click the end button. The game end button display table 1100 is arranged in the game storage unit 216 shown in FIG.

When the viewer clicks the end button, the game end button control unit 214 notifies the game control unit 212 that the end button has been clicked. This click notification is also notified to the charging control unit 234. Since the subsequent processing is the same, the illustration is omitted.
Note that it is also possible to determine whether or not the signal is transmitted on the viewer's personal computer without displaying a hit error in the signal transmitted by the game control unit. That is, the game control unit transmits a game whose winning probability is determined to the viewer. Then, it is possible to make the viewer play the above-mentioned game and win or lose the game. An advertising fee billing device may be provided that includes a prize game that allows a viewer who has won the prize game to participate in the prize game again after winning the prize of the prize game. As shown in FIG. 7, in addition to the slot game 700, a prize lottery game 701, a fortune game 702, and a roulette game 703 may be used.
(Embodiment 2)
<Prize game display processing in video content>
Next, processing in the moving image content after the viewer jumps to the web page of the sponsor site will be described with reference to the drawings. Since the processing other than the prize game processing in the moving image content is the same as the processing in the first embodiment, the description thereof is omitted. FIG. 2 is a functional block diagram of the prize game device, and FIGS. 9 and 12 are flowcharts showing the prize game display process of the present invention. 7, 8, 10, and 11 are tables for explaining the prize game display processing of the present invention. In addition, the alphabet "S" attached | subjected before the number in a flowchart means a step.
When the viewer displays a video site of the sponsor site or a video provided by the sponsor (hereinafter simply referred to as a video), the game control unit 212 of the game display server 210 starts a prize game (FIG. 12: START → S1201 → S1202 → S1203). For example, in the present invention, a slot game 700 as shown in FIG. 7 rotates. The game control unit 212 refers to the game table 800 shown in FIG. In the game table 800, for example, the speed, position, size, end condition, and probability of the slot game 700 are stored. The game table is arranged in the game storage unit shown in FIG.

The game control unit refers to the game table, starts the game with a predetermined probability, and ends the game after a predetermined time (sponsor advertisement end time). Therefore, the game ends after a predetermined time. The game control unit 212 notifies the viewer of the result of the slot game 700 (the game control unit transmits a miss signal or a hit signal).
If the game result is out of place, the game ends. Note that the game control unit transmits a loss signal to the game end button control unit 212. Upon receiving the loss signal, the game end button control unit 214 displays a button indicating the end of the game to the viewer, and clicks this button. In this way, the sweepstakes game can be ended. The notification of the click of the video advertisement sponsored by the viewer or the notification of the click of the game end button is also notified to the charging control unit 234.

If the game result is a win (the game control unit transmits a win signal), a registration process is performed. The game control unit transmits a hit confirmation signal in the case of a hit signal (a signal indicating which sponsor site is a hit) to the viewer registration unit. The hit confirmation signal is also included in the input information of the viewer information from the viewer.
The game control unit transmits registration information (information for encouraging the viewer to register) together with the hit signal. That is, as shown in FIG. 9, when the game control unit 212 displays a winning combination, the viewer registration unit 222 receives the winning information from the game control unit 212. Then, the viewer registration unit 222 displays a registration screen on the viewer terminal 200 (FIG. 9: 1 → S901 → S902). Further, the viewer registration unit 222 waits for the viewer to input viewer information on the registration screen (FIG. 9: S903 NO). The viewer registration unit determines whether the hit confirmation signal is included (matched) in the input information. If the hit confirmation signals match, it is determined that the viewer has input registration information for the win game transmitted by the game control unit. As described above, when the viewer registration unit 222 receives input information from the viewer, a deposit procedure is performed thereafter (FIG. 9: S903 YES → S904).

The viewer registration unit 222 stores viewer information in the viewer registration table 1000 shown in FIG. The viewer registration table 1000 stores the viewer's name, e-mail address, transfer information, and registration ID. The viewer registration table is arranged in the viewer data storage unit 226 shown in FIG. At this time, it is determined whether or not the click has been illegally clicked. In the case of fraudulent clicks, it is not added to the number of clicks. Note that whether or not a specific click is an unauthorized click is determined by a known method by an unauthorized click exclusion unit. As described above, since the viewer information is input in the case of winning, the viewer can participate in the sweepstakes game without registration.

When the viewer registration unit 222 stores the above information in the viewer registration table 1000, the winning transfer unit 224 of the winning transfer server 230 receives the information that has been written. The winning transfer unit 224 refers to the viewer registration table 1000 and performs a transfer process on the winning viewer. A known method is used for the transfer process. When the viewer finishes inputting the transfer information, the sweepstakes game 1 display process using the moving image content ends (FIG. 9: S904 → 2) (FIG. 12: 2 → END). During this process, the viewer can end the video advertisement at any time. Since the viewer does not know the time when the sweepstakes game ends, the viewer watches the advertisement display of the sponsor while waiting for the result of the sweepstakes game.

Note that the game end button may be displayed and the viewer clicks on the game end button to end the game, and if so, the registration procedure may be performed. That is, the game control unit 212 notifies the game end button control unit 214 of a hit signal and registration information.
When the game end button control unit 214 receives a game start notification from the game control unit 212, the game end button control unit 214 refers to the game end button display table 1100 shown in FIG. The game end button display table 1100 stores the position, size, location, display condition, and presence / absence of a click of the game end button. For example, if the display condition of displaying after displaying the game result is stored in the game end button display table 1100, the game end button control unit 214 displays the game end button after displaying the game result. Alternatively, it can be displayed at a certain time after the game starts. Since the viewer does not know when the game will end, the viewer will watch the viewer's advertising video while expecting the end of the game.
In the case of a hit signal, the display time of the game end button is also determined in advance. For example, a game display button is displayed for 10 seconds. If the game end button is not clicked during this period, it can be said that the winning process is not performed (FIG. 12: S1205 YES → S1206 → S1207 YES → 1).

Therefore, in this case, clicking the game end display button while it is displayed is a game end condition. The display start condition and the display end condition can be changed by the sponsor company or the management company of the advertising expense billing apparatus. This click notification is also notified to the charging control unit 234.

Note that the slot can be ended by the viewer clicking the game end button. In this case, since it is unknown to the viewer when the game end button is displayed, there is a higher possibility that the viewer who has continuously viewed the advertisement on the sponsor site will click the end button. The game end button display table 1100 is arranged in the game storage unit 216 shown in FIG.

When the viewer clicks the end button, the game end button control unit 214 notifies the game control unit 212 that the end button has been clicked. This click notification is also notified to the charging control unit 234. Since the subsequent processing is the same, the illustration is omitted.
Note that it is also possible to determine whether or not the signal is transmitted on the viewer's personal computer without displaying a hit error in the signal transmitted by the game control unit. That is, the game control unit transmits a game whose winning probability is determined to the viewer. Then, it is possible to make the viewer play the above-mentioned game and win or lose the game. An advertising fee billing device may be provided that includes a prize game that allows a viewer who has won the prize game to participate in the prize game again after winning the prize of the prize game.
(Embodiment 3)
<E-mail display processing with sweepstakes game>
Next, an e-mail display process including a prize game will be described with reference to the drawings. Since the processing other than the above processing is the same as the processing in the first or second embodiment, the description thereof is omitted. FIG. 2 is a functional block diagram of the prize game device, and FIGS. 9 and 13 are flowcharts showing the prize game display processing of the present invention. 7, 8, 10, and 11 are tables for explaining the prize game display processing of the present invention. In addition, the alphabet "S" attached | subjected before the number in a flowchart means a step.

The e-mail with a prize game is an e-mail in which the prize game of the present invention is added to a normal e-mail, and means a predetermined application (meaning software that runs on an operation device such as a game or a mail / music player). Can be used to add the sweepstakes email to a particular customer's email. When using e-mail, dozens of advertising e-mails have been received. By adding this prize game to the e-mail, the e-mail recipient will receive the above advertisement for the prize game. The chances of opening an email are greatly increased.

Using the application, the sponsor company sends an e-mail with a prize game.
Alternatively, an e-mail with a prize game can be transmitted under a contract with a communication company. The mail recipient receives an advertisement mail with a prize game from the sponsor company. (FIG. 13: START → S1301 → S1302). Mail recipients also receive many other advertising emails. The e-mail with a prize game is displayed together with a mark that tells a viewer (e-mail recipient) that a prize game is provided.

If the viewer wants to view an email with a sweepstakes game (open the email)
The game control unit 212 displays an advertisement e-mail by the sponsor on the viewer's terminal 200. Furthermore, when an advertisement e-mail with a prize game is displayed, the game control unit 212 of the game display server starts the prize game (FIG. 13: S1303). Any game can be used. For example, in the present invention, a slot game 700 as shown in FIG. 7 rotates. The game control unit 212 refers to the game table 800 shown in FIG. In the game table 800, for example, the speed, position, size, end condition, and probability of the slot game 700 are stored. The game table is arranged in the game storage unit shown in FIG.

The game control unit refers to the game table, starts the game with a predetermined probability, and ends the game after a predetermined time (sponsor advertisement end time). Therefore, the game ends after a predetermined time. The game control unit 212 notifies the viewer of the result of the slot game 700 (the game control unit transmits a miss signal or a hit signal).
If the game result is out of place, the game ends. Note that the game control unit transmits a loss signal to the game end button control unit 212. Upon receiving the loss signal, the game end button control unit 212 displays a button indicating the end of the game to the viewer, and clicks this button. By doing so, the sweepstakes game can be ended. The notification of the click to the viewer's sponsor site or the click of the game end button is also notified to the charging control unit 234.

If the game result is a win (the game control unit transmits a win signal), a registration process is performed.
The game control unit transmits a hit confirmation signal in the case of a hit signal (a signal indicating which sponsor site is a hit) to the viewer registration unit. The hit confirmation signal is also included in the input information of the viewer information from the viewer.
The game control unit transmits registration information (information for encouraging the viewer to register) together with the hit signal. That is, as shown in FIG. 9, when the game control unit 212 displays a winning combination, the viewer registration unit 222 receives the winning information from the game control unit 212. Then, the viewer registration unit 222 displays a registration screen on the viewer terminal 200 (FIG. 9: 1 → S901 → S902). Further, the viewer registration unit 222 waits for the viewer to input viewer information on the registration screen (FIG. 9: S903 NO).

The viewer registration unit determines whether the hit confirmation signal is included (matched) in the input information. If the hit confirmation signals match, it is determined that the viewer has input registration information for the win game transmitted by the game control unit. As described above, when the viewer registration unit 222 receives input information from the viewer, a deposit procedure is performed thereafter (FIG. 9: S903 YES → S904).

The viewer registration unit 222 stores viewer information in the viewer registration table 1000 shown in FIG. The viewer registration table 1000 stores the viewer's name, e-mail address, transfer information, and registration ID. The viewer registration table is arranged in the viewer data storage unit 226 shown in FIG. At this time, it is determined whether or not the click has been illegally clicked. In the case of fraudulent clicks, it is not added to the number of clicks. Note that whether or not a specific click is an unauthorized click is determined by a known method by an unauthorized click exclusion unit. As described above, since the viewer information is input in the case of winning, the viewer can participate in the sweepstakes game without registration.

When the viewer registration unit 222 stores the above information in the viewer registration table 1000, the winning transfer unit 224 of the winning transfer server 230 receives the information that has been written. The winning transfer unit 224 refers to the viewer registration table 1000 and performs a transfer process on the winning viewer. A known method is used for the transfer process. Instead of entering an account number, virtual currency or points used by sponsors may be used as prize money.
When the viewer finishes inputting the transfer information, the prize game display process using the advertisement email with the prize game ends (FIG. 9: S904 → 2) (FIG. 13: 2 → END). It should be noted that during this process, the viewer can terminate the advertisement e-mail at any time. Since the viewer does not know the time when the sweepstakes game ends, the viewer views the content of the advertisement e-mail with the sweepstakes game while waiting for the result of the sweepstakes game.

It should be noted that the game end button is displayed and the viewer clicks the game end button to end the game, and if so, the registration procedure may be performed (FIG. 13: S1305 YES → S1306 → S1307 YES → 1). That is, the game control unit 212 notifies the game end button control unit 214 of a hit signal and registration information.
When the game end button control unit 214 receives a game start notification from the game control unit 212, the game end button control unit 214 refers to the game end button display table 1100 shown in FIG. The game end button display table 1100 stores the position, size, location, display condition, and presence / absence of a click of the game end button. For example, if the display condition of displaying after displaying the game result is stored in the game end button display table 1100, the game end button control unit 214 displays the game end button after displaying the game result. In the case of a hit signal, the display time of the game end button is also determined in advance. For example, a game display button is displayed for 10 seconds. If the game end button is not clicked during this period, it can be said that the winning process is not performed (FIG. 13: S1305 YES → S1306 → S1307 NO → END).
Therefore, in this case, clicking the game end display button while it is displayed is a game end condition. The display start condition and the display end condition can be changed by the sponsor company or the management company of the advertising expense billing apparatus. This click notification is also notified to the charging control unit 234.

Note that the slot can be ended by the viewer clicking the game end button. In this case, since it is unknown to the viewer when the above-mentioned game end button is displayed, the viewer who has continuously watched the e-mail of the advertisement with the sponsor sweepstakes game clicks the end button. More possibilities. The game end button display table 1100 is arranged in the game storage unit 216 shown in FIG.
When the viewer clicks the end button, the game end button control unit 214 notifies the game control unit 212 that the end button has been clicked. This click notification is also notified to the charging control unit 234. Since the subsequent processing is the same, the illustration is omitted.
Note that it is also possible to determine whether or not the signal is transmitted on the viewer's personal computer without displaying a hit error in the signal transmitted by the game control unit. That is, the game control unit transmits a game whose winning probability is determined to the viewer. Then, it is possible to make the viewer play the above-mentioned game and win or lose the game. An advertising fee billing device may be provided that includes a prize game that allows a viewer who has won the prize game to participate in the prize game again after winning the prize of the prize game.
(Embodiment 4)
<Call processing by phone with sweepstakes game>
Next, telephone call processing with a prize game will be described with reference to the drawings. Since the processing other than the above processing is the same as the processing in the first to third embodiments, the description thereof is omitted. FIG. 2 is a functional block diagram of the prize game device, and FIGS. 9 and 14 are flowcharts showing the prize game display processing of the present invention. 7, 8, 10, and 11 are tables for explaining the prize game display processing of the present invention. In addition, the alphabet "S" attached | subjected before the number in a flowchart means a step.

A call with a prize game is a call in which a prize game of the present invention is added to a call by a normal telephone, and a predetermined application (meaning software that runs on an operation device such as a game or a mail / music player) is called. Used to add the sweepstakes game to a particular customer call.
When a call is made using an application, a prize game by the sponsor company is added to a normal call. Alternatively, a call with a prize game can be sent under a contract with a telecommunications company. The telephone recipient receives a call in which a prize game is added to a call between individuals.
(FIG. 14: START → S1401 → S1402). Telephone recipients also receive calls between many other individuals.

The call with a prize game is displayed together with a mark that tells the viewer (phone recipient) that a prize game is provided. Sponsored advertisements will be attached to the sweepstakes game.
After the viewer makes a call with a sweepstakes game (either the side that made the call or the side that received the call), the game control unit 212 of the game display server starts the sweepstakes game (FIG. 14: S1403). Any game can be used. For example, in the present invention, a slot game 700 as shown in FIG. 7 rotates. The game control unit 212 refers to the game table 800 shown in FIG. In the game table 800, for example, the speed, position, size, end condition, and probability of the slot game 700 are stored. The game table is arranged in the game storage unit shown in FIG.

The game control unit refers to the game table, starts the game with a predetermined probability, and ends the game after a predetermined time (sponsor advertisement end time). Therefore, the game ends after a predetermined time. The game control unit 212 notifies the viewer of the result of the slot game 700 (the game control unit transmits a miss signal or a hit signal).
If the game result is out of place, the game ends. Note that the game control unit transmits a loss signal to the game end button control unit 212. Upon receiving the loss signal, the game end button control unit 212 displays a button indicating the end of the game to the viewer, and clicks this button. By doing so, the sweepstakes game can be ended. The billing control unit 234 is notified of the notification of the viewer's click on the prize game display or the click of the game end button.

If the game result is a win (the game control unit transmits a win signal), a registration process is performed. The game control unit transmits a hit confirmation signal in the case of a hit signal (a signal indicating which sponsor site is a hit) to the viewer registration unit. The hit confirmation signal is also included in the input information of the viewer information from the viewer.
The game control unit transmits registration information (information for encouraging the viewer to register) together with the hit signal. That is, as shown in FIG. 9, when the game control unit 212 displays a winning combination, the viewer registration unit 222 receives the winning information from the game control unit 212. Then, the viewer registration unit 222 displays a registration screen on the viewer terminal 200 (FIG. 9: 1 → S901 → S902). Further, the viewer registration unit 222 waits for the viewer to input viewer information on the registration screen (FIG. 9: S903 NO). The viewer registration unit determines whether the hit confirmation signal is included (matched) in the input information. If the hit confirmation signals match, it is determined that the viewer has input registration information for the win game transmitted by the game control unit.

When the viewer registration unit 222 receives input information from the viewer, a deposit procedure is performed thereafter (FIG. 9: S903 YES → S904). The viewer registration unit 222 stores viewer information in the viewer registration table 1000 shown in FIG. The viewer registration table 1000 stores the viewer's name, e-mail address, transfer information, and registration ID. The viewer registration table is arranged in the viewer data storage unit 226 shown in FIG. At this time, it is determined whether or not the click has been illegally clicked. In the case of fraudulent clicks, it is not added to the number of clicks. Note that whether or not a specific click is an unauthorized click is determined by a known method by an unauthorized click exclusion unit. As described above, since the viewer information is input in the case of winning, the viewer can participate in the sweepstakes game without registration.

When the viewer registration unit 222 stores the above information in the viewer registration table 1000, the winning transfer unit 224 of the winning transfer server 230 receives the information that has been written. The winning transfer unit 224 refers to the viewer registration table 1000 and performs a transfer process on the winning viewer. A known method is used for the transfer process. Instead of entering an account number, virtual currency or points used by sponsors may be used as prize money.
When the viewer finishes inputting the transfer information, the prize game display processing ends (FIG. 9: S904 → 2) (FIG. 14: 2 → END). During this process, the viewer can end the sponsor site at any time. Since the viewer does not know the time when the sweepstakes game ends, the viewer views the content of the sponsor's advertisement email while waiting for the results of the sweepstakes game.

It should be noted that the game end button is displayed and the viewer clicks the game end button to end the game, and if so, the registration procedure may be performed (FIG. 14: S1405 YES → S1406 → S1407 YES → 1). That is, the game control unit 212 notifies the game end button control unit 214 of a hit signal and registration information.
When the game end button control unit 214 receives a game start notification from the game control unit 212, the game end button control unit 214 refers to the game end button display table 1100 shown in FIG. The game end button display table 1100 stores the position, size, location, display condition, and presence / absence of a click of the game end button. For example, if the display condition of displaying after displaying the game result is stored in the game end button display table 1100, the game end button control unit 214 displays the game end button after displaying the game result. In the case of a hit signal, the display time of the game end button is also determined in advance. For example, a game display button is displayed for 10 seconds. If the game end button is not clicked during this period, it can be said that the winning process is not performed (S1405 YES → S1406 → S1407 NO → END).

Therefore, in this case, clicking the game end display button while it is displayed is a game end condition. The display start condition and the display end condition can be changed by the sponsor company or the management company of the advertising expense billing apparatus. This click notification is also notified to the charging control unit 234.
Note that the slot can be ended by the viewer clicking the game end button. In this case, since it is unknown to the viewer when the game end button is displayed, there is a higher possibility that the viewer who has continuously viewed the advertisement on the sponsor site will click the end button. The game end button display table 1100 is arranged in the game storage unit 216 shown in FIG.

When the viewer clicks the end button, the game end button control unit 214 notifies the game control unit 212 that the end button has been clicked. This click notification is also notified to the charging control unit 234. Since the subsequent processing is the same, the illustration is omitted.
Note that it is also possible to determine whether or not the signal is transmitted on the viewer's personal computer without displaying a hit error in the signal transmitted by the game control unit. That is, the game control unit transmits a game whose winning probability is determined to the viewer. Then, it is possible to make the viewer play the above-mentioned game and win or lose the game. An advertising fee billing device may be provided that includes a prize game that allows a viewer who has won the prize game to participate in the prize game again after winning the prize of the prize game.
(Embodiment 5)
<Prize game display processing using a prize site>
The prize game processing in the prize game device of the present invention will be described with reference to the drawings. Since the processing other than the above processing is the same as the processing in the first to fourth embodiments, the description thereof is omitted. FIG. 2 is a functional block diagram of the prize game device, and FIG. 15 is a flowchart showing the prize game display process of the present invention. 7, 8, 10, and 11 are tables for explaining the prize game display processing of the present invention. In addition, the alphabet "S" attached | subjected before the number in a flowchart means a step.

First, the prize game device of the embodiment has a predetermined prize site. In this prize site, a plurality of web operators are registered. A well-known method is used for the registration method of the web company. For example, the sponsor company registration unit 232 of the click charging server 230 stores information on the sponsor company in the sponsor company registration table 400 shown in FIG. The sponsor company registration table 400 is arranged in the sponsor company information storage unit 240 shown in FIG. Viewers do not need to register and can participate in the sweepstakes game.
Each web company owns a web page, and each web page can be viewed on the prize site. Of course, it is also possible to search on the above-mentioned prize site, and the viewer can search for web operators on the prize site.

Viewers can access the search site using a search application (meaning software running on an operation device such as a game, mail, or music player). Alternatively, when the viewer jumps to the prize site by a known search method, the web page of the linked prize site is transmitted, and the prize site is displayed on the viewer's terminal (all display devices including mobile terminals) ( FIG. 15: START → S1501 → S1502). For example, if it is a well-known search method, it can jump to the said prize site by searching with a predetermined keyword. Hereinafter, the viewer terminal 200 means a personal computer or an information terminal that can be connected to the Internet and has a predetermined input method, such as a smartphone.

** Viewers who have accessed the sweepstakes site as described above can search within the sweepstakes site. By inputting a keyword desired by the viewer into a predetermined search window, a collection of links to the web page of the web company registered in the prize site is displayed. A collection of links to the web page registered in the prize site is displayed in the prize site together with a mark that tells the viewer that a prize game is provided (FIG. 15: S1503 YES → S1504).

Furthermore, when a collection of links to the web page of the web company registered on the prize site is displayed, the game control unit 212 of the game display server 210 starts a prize game (FIG. 15: S1504). For example, in the present invention, a slot game 700 as shown in FIG. 7 rotates. The game control unit 212 refers to the game table 800 shown in FIG. In the game table 800, for example, the speed, position, size, end condition, and probability of the slot game 700 are stored. The game table is arranged in the game storage unit shown in FIG.

When the slot game 700 starts as described above, the viewer clicks a desired page from the web pages registered in the prize site, and the slot game 700 ends and the game result is determined. That is, the termination condition in this case is to click a desired page from the web pages registered in the prize site. When the viewer clicks on a specific web page among the web pages registered on the prize site, the game control unit 212 displays the result of the slot game 700 to the viewer before the link to the clicked site is opened. Notify (the game control unit transmits a miss signal or a hit signal). For example, the game control unit 212 refers to the probability of the game table, ends the slot, and displays the game result (FIG. 15: S1506 YES → S1507). If the game result is out of order (the game control unit transmits a out-of-band signal), the viewer jumps to the clicked web page, and the viewer views the web page of the link destination (sponsor site) (FIG. 15: S1508 NO → S1509). The notification of the click is also notified to the above-described charging control unit 234.

If the game result is a win (the game control unit sends a win signal), a registration process is performed. The game control unit transmits a hit confirmation signal in the case of a hit signal (a signal indicating which sponsor site is a hit) to the viewer registration unit. The hit confirmation signal is also included in the input information of the viewer information from the viewer. As shown in FIG. 9, when the game control unit 212 displays a win, the viewer registration unit 222 receives the winning information from the game control unit 212. Then, the viewer registration unit 222 displays a registration screen on the viewer terminal 200 (FIG. 9: 1 → S901 → S902). Further, the viewer registration unit 222 waits for the viewer to input viewer information on the registration screen (FIG. 9: S903 NO). The viewer registration unit determines whether the hit confirmation signal is included (matched) in the input information. If the hit confirmation signals match, it is determined that the viewer has input registration information for the win game transmitted by the game control unit. As described above, when the viewer registration unit 222 receives input information from the viewer, a deposit procedure is performed thereafter (FIG. 9: S903 YES → S904). The viewer registration unit 222 stores viewer information in the viewer registration table 1000 shown in FIG. The viewer registration table 1000 stores the viewer's name, e-mail address, transfer information, and registration ID. The viewer registration table is arranged in the viewer data storage unit 226 shown in FIG. At this time, it is determined whether or not the click has been illegally clicked. In the case of fraudulent clicks, it is not added to the number of clicks. Note that whether or not a specific click is an unauthorized click is determined by a known method by an unauthorized click exclusion unit. As described above, since the viewer information is input in the case of winning, the viewer can participate in the sweepstakes game without registration.

When the viewer registration unit 222 stores the above information in the viewer registration table 1000, the winning transfer unit 224 of the winning transfer server 230 receives the information that has been written. The winning transfer unit 224 refers to the viewer registration table 1000 and performs a transfer process on the winning viewer. A known method is used for the transfer process.

When the viewer finishes inputting the transfer information, the viewer jumps to the clicked web page, and the viewer browses the web page of the link destination (sponsor site) (FIG. 9: S904 → 2) ( FIG. 15: 2 → S1510 → END). Thereby, the display process of the prize game using the prize site ends. During this process, the viewer can exit the prize site at any time.
Note that it is also possible to determine whether or not the signal is transmitted on the viewer's personal computer without displaying a hit error in the signal transmitted by the game control unit. That is, the game control unit transmits a game whose winning probability is determined to the viewer. Then, it is possible to make the viewer play the above-mentioned game and win or lose the game. An advertising fee billing device may be provided that includes a prize game that allows a viewer who has won the prize game to participate in the prize game again after winning the prize of the prize game.
(Embodiment 6)
<Billing process for product purchase>
A billing process in an advertising expense billing apparatus (hereinafter a prize game apparatus) including a prize game according to the present invention will be described with reference to the drawings. Since the processing other than the above processing is the same as the processing in the first to fifth embodiments, the description thereof is omitted. FIG. 2 is a functional block diagram of the sweepstakes game apparatus, and FIG. 16 is a flowchart showing the billing process of the present invention. 4 and 5 are tables for explaining the prize game display processing of the present invention. In addition, the alphabet "S" attached | subjected before the number in a flowchart means a step.

First, a plurality of web operators are registered in the prize game device of the present invention (FIG. 16: S16).
01). The web company has a web page for selling products. Here, the sale of merchandise includes providing services such as insurance in addition to mail order sales. A registered web company is called a sponsor or sponsor company. A well-known method is used for the registration method of the web company. For example, the sponsor company registration unit 232 of the click billing server 230 stores information on the sponsor company in the sponsor company registration table 400 shown in FIG. The sponsor company registration table 400 is arranged in the sponsor company information storage unit 240 shown in FIG. As described above, the sponsor is registered in the advertising expense billing apparatus of the present invention.

Next, a billing process for billing the sponsor company when the payment is completed by clicking the web page of the sponsor site registered by the viewer will be described with reference to the drawings. When the viewer accesses the sponsor site, purchases the product provided by the sponsor or provides the service, and completes the settlement, the prize game starts. The viewer clicks on the notification of the click information (which sponsor site has been purchased) by clicking the game end button displayed after the game ends or at a certain time from the start of the game. Is received by the charging control unit 234. Or you may notify to the charge control part 234 via the game control part 212 (FIG. 16: S1602).

When the charge control unit 234 receives the click information as described above, the charge amount for each sponsor is calculated with reference to the click charge table 500 shown in FIG. 5 (FIG. 16: S1603). The click billing table 500 stores the URL of the sponsor company, the number of clicks, the unit price, conditions, and the presence or absence of unauthorized clicks. For example, a certain percentage of the sales amount of the product can be set as the billing amount. The click charging table 500 is arranged in the sponsor company information storage unit 240 shown in FIG.

The charging control unit 234 adds a predetermined number of clicks to the product purchase information associated with the URL clicked from among the URLs of the charging table 500. Thereafter, the billing control unit 234 calculates the billing amount for each sponsor with reference to the purchase information of the product, the number of clicks for click billing, the unit price, and the conditions (referred to as billing calculation conditions adopted for each company). . That is, the calculated charging amount for generating charging information based on the product purchase information of the viewer is charged to each sponsor company (FIG. 16: S1604). In addition, when each sponsor owns a plurality of web pages for displaying a plurality of advertisements, the plurality of web pages are added together to calculate the billing amount for each sponsor. A known method is employed as the billing method. Then, the funds charged to the sponsors are pooled (FIG. 16: S1605). Since a plurality of sponsor companies are registered, funds from each sponsor company are accumulated. For example, the winning money transfer server 220 stores information on funds.

The funds collected from each sponsor are used as game prizes (FIG. 16: S16).
06). Thereby, the calculation process of the charge amount at the sponsor site ends. The billing (prize money) may be anything as long as it has a monetary value. For example, a virtual currency, a product, a gift certificate, a point, etc. are raised. In addition, the above sponsors are charged daily or weekly.
You can also set a monthly limit.

An advertising fee billing device may be provided that includes a prize game that allows a viewer who has won the prize game to participate in the prize game again after winning the prize of the prize game. Provided with a prize mark indicating that the product has a prize game, identifies the product, and adds the prize mark to the product together with a code (QR code (registered trademark) or bar code) linked to the sponsor's web page Thus, the viewer can be guided to the sponsor's web page.

Many companies want more viewers to register. User registration refers to registering with a sponsor company that the user is a user of a product or service.
This is because information on many viewers can be obtained by the user registration.
Many user registrations related to online services and the like are performed to obtain an account for using the service. The account is used for login. At the time of user registration, a consumer's e-mail is registered. It is possible to send an e-mail with a prize game to the registered viewer's e-mail. However, viewers tend not to register as a user because emails are usually sent from companies.
In the present invention, the sponsor company can obtain user registrations of many viewers. For example, the viewer may acquire the right to draw a lottery by registering as a user with a sponsor company. In this case, the probability of winning can be set to be high. As described above, when a user has the right to draw a lottery, a large number of viewers register as users.
User registration may be performed when an application is installed, or may be registered by a free registration method such as a paper medium.
(Embodiment 7)
(Application of the present invention)
Below, the other usage method of the advertising expense billing apparatus (henceforth a prize game apparatus) provided with the prize game of this invention is demonstrated. The game display method and the billing method of the prize game device are the same as those in the above-described embodiment, and thus illustration and description thereof are omitted.
Providing a sweepstakes or prize-winning service would have imposed a financial burden on the consumer or the advertiser had to bear it all. The present invention is an invention that provides a service for automatically paying, on behalf of an advertiser, the original funds of prizes and prize money from a large number of advertisers across the industry on a network such as the Internet. Advertisers distribute advertisements with sweepstakes and prize lots as a way to ensure that more consumers see the advertisements. For video commercials, click and touch the prizes and prize lots as soon as the commercial is over. Open a prize lottery and check if it is correct. It is an invention of an advertisement distribution service that allows a consumer (viewer) to see a commercial until the end, with a mechanism that flows in a few seconds even if the commercial has not been confirmed.

If you don't know when a sweepstakes or prize lot touch or click signal is during a commercial, you can make it appear more reliably. The touch or click signal is a prize or prize lottery end button, and it is assumed that the success or failure is displayed after the commercial ends. This end signal is sent to the billing system, and a predetermined amount determined in advance by the advertiser is automatically billed.
The result of winning a prize game or winning lottery (lottery) is performed on an independent computer protected by strict security, and the signal determined to be a one-way is sent to the participant's personal computer or mobile personal computer. Since it is displayed, fraud is unlikely to occur. When the prize money receiving information of the winner is delivered to the present invention, the prize money is automatically sent to the winner after judging whether there is any fraud. When the lottery computer delivers a winning signal to the viewer's (consumer) computer, the winning signal can be simultaneously sent to the billing and prize remittance computers, thereby preventing fraud. The lottery computers may have different winning probabilities and winnings, and the billing method for each advertisement to the advertiser may be different. It is also possible to play a game in which the winner does not receive the winnings and doubles the winnings. If the winner wins, you will get doubled winnings, so you can play more interesting games.
A known method such as Google AdWords (registered trademark) Yahoo Promotion (registered trademark) may be used as a method of charging the advertiser on the web.
The video advertisement of the prize game or the advertisement with the prize money may be pasted on a part of the contents of the Internet TV. For example, you may insert in the middle of an advertisement and before and after an advertisement. In the case of web distribution video content such as game content, karaoke content, and music distribution content, insertion suitable for each of the above contents may be performed. You may affix on the site which displays the said content.

If consumers can easily recognize that it is a sweepstakes game or an advertisement with a prize lotion, such as ☆ (star mark) or prize ☆ (combination of a prize and a star mark) on various web advertisements, consumption It becomes easy to guide a person. For example, it can be displayed on a banner advertisement, a text advertisement, a tie-up advertisement, an email advertisement, a content-linked advertisement, a listing (search-linked) advertisement, a Facebook advertisement, a Twitter (registered trademark) advertisement, or a line advertisement.

It is an invention that anyone can participate by opening an email or banner with the above mark. It is also possible to make it possible to participate by searching for the mark and viewing it for a predetermined time. If the viewer clicks on the marked web page with a personal computer or touches it with a smartphone, the linked site is displayed, and a turntable (for example, a triangular lottery picture) is displayed on a part of the screen. If you look at the lottery, you will see a click or touch mark. When the viewer clicks or touches, the page is opened after the advertisement ends, and the result is displayed. In this way, differentiation from other advertisements can be achieved.

The present invention can also be used in a hash tag system. It is also possible to link to an advertising system using SNS such as Twitter (registered trademark), Instagram (registered trademark), Facebook (registered trademark), and YouTube (registered trademark).
Many products display QR code (registered trademark) or bar code together with the above mark to make consumers recognize that it is a prize game or prize lottery. For example, using the camera function of a smartphone, You can be directed to a product company sweepstakes game or a site with a prize lottery or an advertisement. When the advertisement is viewed for a predetermined time, the prize game or prize lot can be displayed.

The QR code (registered trademark) or the like and the above-mentioned prize mark can also be displayed on a part of an advertisement even in terrestrial television or television program broadcasting such as BS (broadcasting satellite) and CS (Communication Satellite). If the viewer links with a smartphone, the system can display a sweepstakes game or a prize lot together with the advertisement.

It is also possible to use the present invention with a small prize amount for a small amount of charge for individuals (bloggers and YouTubers) of social networking services (SNS). As mentioned above, since there is no financial burden on the consumer and it is an open sweepstakes that anyone can participate even if there is no business transaction, there is no upper limit on the prize amount, and each lottery must be made with a determined winning probability, and there must be no winner For example, the prize money may be carried over to the next time to increase it.

The present invention can also be applied to a prize game or a prize lottery subject to commercial transactions. For example, the present invention can be applied to purchase of products (including financial products such as insurance) by consumers, admission to various fee-based membership clubs, payment of various entrance fees, payment of taxi fees, and payment of restaurants. In the above case, it becomes a closed sweepstakes, so there are legal restrictions in the case of Japan, for example. The following description will be given in consideration of the above limitations. The present invention can display various prizes on various web shopping sites and various products (financial products, hotels, travel, air tickets) at virtual stores on various webs. It is an invention of a prize game or a prize lottery that will be displayed in its own virtual store and draw a prize game or prize lottery on the condition that the settlement of the transaction is completed, but even in a commercial transaction (actual shop) that does not use the web, The prize mark can be attached to each product.

The seller of each advertising product charges each time a sweepstakes or prize lottery is executed as a sales promotion fee of about 3% of the sales amount of the product or the total sales amount of the product. It is a system that charges each time payment is made at many member stores, and the total amount collected is quickly transferred to the winners on behalf of each member store as the original funds of the winnings.

Suppose that the sales rate is 3% for the merchant as a sales promotion fee, it will be executed with the probability of winning the winner at a rate below that rate. The member store may decide according to the type of business and the profit margin of sales, such as the transaction amount, half price, or double price.

Franchise participating in this sweepstakes game or advertisement with prize money displays a prize mark at the entrance etc. in the actual store etc., and draws a prize or lottery according to the amount of money consumed when checking payment. This is an invention in which a member store transmits a settlement amount for each settlement, is charged according to the amount, and is instantly electronically settled if the result is confirmed.

If the consumer installs and registers this sweepstakes or prize lottery app, the chances of winning will increase, or if the winnings will increase, the number of members will increase and the refund of the winnings will be easier. It is expected that the present invention will become more widespread if a person saves the winning money and can be used as a currency for companies participating in this system.

Also, if the consumer answers the questionnaire after confirming the success / failure, if the setting is made so that the winning probability is slightly increased only once next time, big data can be taken and the system can be improved to be more supported by consumers. Various prizes and virtual currency may be used for winning the prize game or prize money.

Regardless of the type of prize or prize game. Slots, roulette, dice, card games, etc. In addition, it is possible to determine whether or not the signal is determined by the signal from the lottery computer, and the game in which the probability of winning is determined is transmitted to let the viewer (consumer) play the game.

The above prize money mark is attached to QR code (registered trademark) on paper media such as digital signage, indoor / outdoor signboards, posters, newspaper magazines, etc., and consumers are linked to the web network on smartphones, and advertisements with advertiser prizes and prize lotteries You can also participate in the game.
If you install a dedicated app, you can create a system that allows you to participate if you have a willingness to participate. Clicks on sweepstakes games or prize lots may have a daily limit. For example, 5 clicks a day for the same personal computer or the same site (same advertising game) from the same smartphone
It can also be up to times. If the viewer installs the application of the present invention, the game can be set to have a slightly higher probability of winning. In this way, many viewers can install the application of the present invention.
The advertiser can determine whether the present invention is a prize game or an advertisement with a prize lottery or a conventional advertisement (an advertisement not including the prize game of the present invention). Furthermore, the area where the prize game of the present invention is distributed can be specified in units of municipalities. For example, the prize game can be distributed by inputting an area name or specifying a radius from a specific point. Local advertisers can reduce advertising costs.

In the present invention, a prize game, billing and the like can be performed by an independent company. For example, work to improve sweepstakes or prize lottery games according to the advertiser or industry (winning probability or game type), billing to advertisers or sending money to winners, lottery, Strict security work can be done by an independent company. By managing all these companies and separating them into companies that disclose, audit, and manage their financial status, a more fair management and operation can be achieved. By providing a prize mark indicating that the commercial has a sweepstakes game, identifying the commercial, and linking the prize mark to a part of a television broadcast commercial screen along with a code that links to a sponsor's web page. The viewer can be directed to the sponsor's web page.

The present invention is an advertising fee billing device that displays an advertisement with a prize game on a terminal device provided on the viewer side. The present invention registers a plurality of companies that own web pages as sponsors. A prize game is displayed for the viewer to display a win with a predetermined probability. The registered sponsors are charged for clicking the sponsor's web page, and the funds charged to the sponsors are pooled. Then, the pooled funds are used as a prize for the prize game. By pooling funds that are charged to registered sponsors under predetermined conditions and using them as prizes for prize games, prize money can be collected without burdening each sponsor so much. Since the viewer determines the amount to be collected from the sponsor based on the click on the advertisement of the sponsor company and the click for purchasing the product of the sponsor company, the burden on the sponsor is reduced.

This invention can be used in common throughout the world as long as there is a web network within the scope of the laws of each country. It is also possible to translate it into each language and perform it in each country. If it is used all over the world, if you are a member by downloading the app, you can save the winnings and use it in conjunction with currency exchange at member stores around the world, and it can be certified as electronic currency There is also sex. Therefore, its industrial use is great.

210: Game display server 212: Game control unit 214: Game end button control unit 216: Game storage unit 220: Winning transfer server 222: Viewer registration unit
224: Winning money transfer unit 226: Viewer data storage unit 230: Click billing server 232: Sponsor company registration unit 234: Billing control unit 236: Unauthorized click exclusion unit 240: Sponsor company information storage unit 400: Sponsor company registration table 700: Slot game 800: Game table 1000: Viewer registration table 1100: Game end button display table 500: Billing table

Claims (21)

In an advertising expense billing apparatus for displaying an advertisement with a prize game on a terminal device provided on the viewer side,
Register multiple companies that own web pages as sponsors,
Providing a sweepstakes game with a predetermined probability for the viewer;
Charge each registered sponsor for a click on the sponsor's web page,
An advertising expense billing apparatus comprising a prize game, wherein the funds charged to each sponsor are pooled, the pooled money is used as a prize for the prize game, and prize money is transferred to the selected viewer. The web page is a web page capable of selling products on the Internet,
The sweepstakes game is provided to a viewer who has purchased the sponsored product on the Internet;
Charge each registered sponsor for clicks related to product purchases related to the sponsor,
The advertising expense billing device comprising the prize game according to claim 1, wherein the funds charged to each sponsor are pooled, and the pooled money is used as a prize for the prize game. The advertisement on the web page of the sponsor is a video,
Display the sweepstakes game in the advertising part of the video,
The advertising expense billing apparatus comprising the prize game according to claim 1 or 2, wherein the prize game starts with a click of viewing the moving image. The advertisement of the web page of the sponsor is an email with an advertisement;
Display a sweepstakes game in the email with the advertisement,
The advertising expense billing apparatus comprising the prize game according to claim 1 or 2, wherein the prize game is started by clicking on the electronic mail with advertisement. Display the sweepstakes game with advertisements on phone calls,
The advertising expense billing apparatus comprising the prize game according to claim 1 or 2, wherein the prize game is started together with the advertisement at the end of the telephone call. In an advertising expense billing apparatus for displaying an advertisement with a prize game on a terminal device provided on the viewer side,
It has a sweepstakes game that displays a win with a predetermined probability,
The sweepstakes game starts with a predetermined start condition and ends after the sponsor's advertisement is displayed,
If the prize game is a win, a button that prompts the viewer to click for confirmation is displayed for a predetermined time,
6. The viewer according to any one of claims 1 to 5, wherein the viewer does not know the timing for ending the prize game and inputs the viewer's transfer information when the result of the prize game is a win. An advertising expense billing device comprising the prize game described in 1. A search web page with the sweepstakes game;
7. A prize game according to claim 1, further comprising a game display unit that displays the prize game together with an advertisement display as a search result when the viewer performs the search together with a specific keyword. Advertising billing device. A game control unit for transmitting a hit signal with a predetermined probability;
8. The advertising expense billing apparatus comprising a prize game according to claim 1, further comprising a viewer registration unit that displays a screen for registering the viewer when the winning signal is received from the game control unit. . A game end button for ending the sweepstakes game is displayed after a certain period of time,
Click the game end button to display the results of the sweepstakes game,
9. The advertising expense billing apparatus comprising a prize game according to claim 1, wherein the viewer is not notified of a display timing of a game end button for ending the prize game. With a prize mark indicating that the product has a sweepstakes game,
10. The viewer is guided to the sponsor web page by identifying the product and attaching the prize mark to the product together with a code for linking to the sponsor web page. Advertising fee billing device comprising a prize game. The advertising expense billing apparatus comprising the prize game according to any one of claims 1 to 10, wherein a viewer who has won the prize game can participate in the prize game again after winning the prize of the prize game. 2. The sponsor can specify an area for delivering the sweepstakes game on a municipal basis.
12. An advertising expense billing device comprising the prize game according to any one of 12 to 12. 13. The system according to any one of claims 1 to 12, wherein the company is divided into a company that improves the prize game, a company that charges a sponsor and sends money to a winner, a company that draws and secures a prize game, and a company that manages the three companies. An advertising expense billing device comprising the prize game according to claim 1. The advertising expense billing apparatus comprising the prize game according to any one of claims 1 to 13, wherein the prize game is displayed on a part of content of the Internet television. The advertising expense billing apparatus comprising the prize game according to any one of claims 1 to 13, wherein the prize game is displayed as part of content of music distribution. The advertising expense billing apparatus comprising the prize game according to any one of claims 1 to 13, wherein the prize game is displayed in a part of game distribution content. The prize game is displayed on a part of content of moving image content distribution.
3. An advertising expense billing apparatus comprising the sweepstakes game according to any one of three. With a prize mark indicating that the commercial has a sweepstakes game,
2. The viewer is directed to the sponsor web page by identifying the commercial and adding a prize mark to a part of a television broadcast commercial screen together with a code for linking to the sponsor web page. An advertising expense billing device comprising the prize game according to any one of 1 to 13. With a prize mark indicating that the commercial has a sweepstakes game,
2. The viewer is directed to the sponsor web page by identifying the commercial and attaching the prize mark to a portion of the digital signage commercial screen together with a code that links to the sponsor web page. To an advertising expense billing device comprising the sweepstakes game according to any one of 13 to 13. With a prize mark indicating that the commercial has a sweepstakes game,
14. The viewer is directed to the sponsor web page by identifying the commercial and attaching the prize mark to a paper advertisement along with a code for linking to the sponsor web page. An advertising expense billing device comprising the sweepstakes game according to the item. 3. The advertising cost billing apparatus according to claim 1, wherein a viewer can obtain a right to play the prize game with a higher winning probability by registering with a sponsor company.

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