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WO2018018270A1 - Procédé de poussée d'informations lors de la lecture d'une publicité et dispositif de lecture - Google Patents

Procédé de poussée d'informations lors de la lecture d'une publicité et dispositif de lecture Download PDF

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Publication number
WO2018018270A1
WO2018018270A1 PCT/CN2016/091229 CN2016091229W WO2018018270A1 WO 2018018270 A1 WO2018018270 A1 WO 2018018270A1 CN 2016091229 W CN2016091229 W CN 2016091229W WO 2018018270 A1 WO2018018270 A1 WO 2018018270A1
Authority
WO
WIPO (PCT)
Prior art keywords
floor
advertisement
elevator
unit
visitor
Prior art date
Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
Ceased
Application number
PCT/CN2016/091229
Other languages
English (en)
Chinese (zh)
Inventor
金蕾
Current Assignee (The listed assignees may be inaccurate. Google has not performed a legal analysis and makes no representation or warranty as to the accuracy of the list.)
Individual
Original Assignee
Individual
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by Individual filed Critical Individual
Priority to PCT/CN2016/091229 priority Critical patent/WO2018018270A1/fr
Publication of WO2018018270A1 publication Critical patent/WO2018018270A1/fr
Anticipated expiration legal-status Critical
Ceased legal-status Critical Current

Links

Classifications

    • G—PHYSICS
    • G06—COMPUTING OR CALCULATING; COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G—PHYSICS
    • G09—EDUCATION; CRYPTOGRAPHY; DISPLAY; ADVERTISING; SEALS
    • G09F—DISPLAYING; ADVERTISING; SIGNS; LABELS OR NAME-PLATES; SEALS
    • G09F19/00—Advertising or display means not otherwise provided for

Definitions

  • the invention belongs to the field of service media, and in particular relates to a method for pushing information and playing a device when playing an advertisement.
  • Embodiments of the present invention provide a method for pushing information and a playback device when playing an advertisement, and the purpose is to provide By detecting the floor that the visitor wants to reach, the system actively plays relevant advertisements about the company on the floor. The visitor can understand the situation of the company in the elevator, and the company also plays a certain publicity benefit. And at the same time protect the interests of the patent (application) right holder.
  • the present invention is implemented as follows: a method for pushing information when playing an advertisement, comprising the following steps:
  • an advertisement matching the floor is played, and the patent information is pushed to the user.
  • the embodiment of the invention further provides a playback device, including:
  • a recording unit for recording a matching relationship between a floor and an advertisement
  • a detecting unit configured to detect a floor to be reached by the elevator according to a click of the visitor
  • a playback unit wherein the input end is respectively connected to the recording unit and the detecting unit, and is configured to play an advertisement matching the floor according to the floor to which the elevator is to be reached;
  • the patent information pushing unit has an input end connected to the playing unit for pushing patent information to the user.
  • the system By detecting the floor to which the visitor is to arrive, the system actively plays relevant advertisements about the company on the floor. The visitor can understand the situation of the company in the elevator, and the company also plays a certain publicity benefit. And at the same time protect the interests of the patent (application) right holder.
  • FIG. 1 is a schematic flowchart of a method for pushing information when playing an advertisement according to an embodiment of the present invention
  • FIG. 2 is a schematic structural diagram of a playback apparatus according to an embodiment of the present invention.
  • FIG. 1 is a method for pushing information when playing an advertisement according to an embodiment of the present invention.
  • the flow diagrams are only for the sake of illustration, and only parts related to the embodiments of the present invention are shown.
  • step S101 The matching relationship between the floor and the advertisement is recorded in step S101.
  • the playback device records relevant advertisements related to the company, such as company image advertising or product introduction.
  • step S102 the floor to which the elevator is to be reached is detected based on the click of the visitor.
  • step S103 automatically plays an advertisement matching the floor, and simultaneously pushes the patent information to the user. .
  • the patent information includes, but is not limited to, the state of patent application of the technology, the patent application of the technology / Information on the right holder, the patent application number of the technology, the patent application date, and the like.
  • the patent information is editable, and can be dynamically pushed to the user according to the authorization of the patent application: the patent is being applied for, the patent authorization has been obtained, and the like.
  • the patent information is editable and can be based on patent application rights / The transfer of patent rights, dynamically pushed to the user: the current relevant rights holder of the patent.
  • the pushing manner of the patent information may adopt a small frame display, a voice display, and the like, so that the user can perceive the push mode.
  • the system By detecting the floor to which the visitor is to arrive, the system actively plays relevant advertisements about the company on the floor. The visitor can understand the situation of the company in the elevator, and the company also plays a certain publicity benefit. And at the same time protect the interests of the patent (application) right holder.
  • FIG. 2 is a schematic structural diagram of a playback apparatus according to an embodiment of the present invention, where the playback apparatus includes:
  • a recording unit 21 configured to record a matching relationship between the floor and the advertisement
  • the detecting unit 22 is configured to detect a floor to be reached by the elevator according to the click of the visitor;
  • the playing unit 23 has its input end and the recording unit 21 and the detecting unit 22, respectively a connection for playing an advertisement matching the floor according to the floor to which the elevator is to be reached;
  • the patent information pushing unit 24 has an input end connected to the playing unit 23 for pushing patent information to the user.
  • the working principle is: when the recording unit 21 records the matching relationship between the floor and the advertisement, the detecting unit 22 From the click according to the visitor, the floor to which the elevator is to be reached is detected, and the playing unit 23 plays an advertisement matching the floor according to the floor to which the elevator is to be reached, and the patent information pushing unit 24 is used for Push patent information to users.
  • the system By detecting the floor to which the visitor is to arrive, the system actively plays relevant advertisements about the company on the floor. The visitor can understand the situation of the company in the elevator, and the company also plays a certain publicity benefit. And at the same time protect the interests of the patent (application) right holder.

Landscapes

  • Business, Economics & Management (AREA)
  • Accounting & Taxation (AREA)
  • Engineering & Computer Science (AREA)
  • Strategic Management (AREA)
  • Marketing (AREA)
  • Physics & Mathematics (AREA)
  • General Physics & Mathematics (AREA)
  • Theoretical Computer Science (AREA)
  • Development Economics (AREA)
  • Finance (AREA)
  • Entrepreneurship & Innovation (AREA)
  • Game Theory and Decision Science (AREA)
  • Economics (AREA)
  • General Business, Economics & Management (AREA)
  • Display Devices Of Pinball Game Machines (AREA)
  • Indicating And Signalling Devices For Elevators (AREA)

Abstract

L'invention concerne le domaine des supports de services, et porte sur un procédé permettant de pousser des informations lors de la lecture d'une publicité, et sur un dispositif de lecture. Le procédé consiste : à enregistrer de corrélations entre des étages et des publicités ; à détecter, sur la base d'un appui d'une touche par un visiteur, l'étage auquel un ascenseur se rend ; à lire, sur la base de l'étage auquel l'ascenseur se rend, une publicité correspondant à l'étage et, en même temps, à pousser les informations de l'invention à un utilisateur. En détectant l'étage auquel le visiteur se rend, un système lit activement une publicité liée à une société de cet étage, ce qui permet au visiteur de s'informer sur la société tout en se déplaçant dans l'ascenseur, et en fournissant à la société un certain degré d'avantages publicitaires, tout en préservant les intérêts du titulaire du brevet.
PCT/CN2016/091229 2016-07-24 2016-07-24 Procédé de poussée d'informations lors de la lecture d'une publicité et dispositif de lecture Ceased WO2018018270A1 (fr)

Priority Applications (1)

Application Number Priority Date Filing Date Title
PCT/CN2016/091229 WO2018018270A1 (fr) 2016-07-24 2016-07-24 Procédé de poussée d'informations lors de la lecture d'une publicité et dispositif de lecture

Applications Claiming Priority (1)

Application Number Priority Date Filing Date Title
PCT/CN2016/091229 WO2018018270A1 (fr) 2016-07-24 2016-07-24 Procédé de poussée d'informations lors de la lecture d'une publicité et dispositif de lecture

Publications (1)

Publication Number Publication Date
WO2018018270A1 true WO2018018270A1 (fr) 2018-02-01

Family

ID=61015467

Family Applications (1)

Application Number Title Priority Date Filing Date
PCT/CN2016/091229 Ceased WO2018018270A1 (fr) 2016-07-24 2016-07-24 Procédé de poussée d'informations lors de la lecture d'une publicité et dispositif de lecture

Country Status (1)

Country Link
WO (1) WO2018018270A1 (fr)

Citations (5)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN101398997A (zh) * 2007-09-24 2009-04-01 王兆珉 一种利用电梯运行电子显示窗口设置和发布广告的方法
CN103373650A (zh) * 2012-04-11 2013-10-30 上海智显光电科技有限公司 具有信息查询显示功能的电梯操纵盘
US20140216859A1 (en) * 2011-11-25 2014-08-07 Mitsubishi Electric Corporation Elevator information display device
CN104918216A (zh) * 2015-05-11 2015-09-16 上海网罗电子科技有限公司 基于位置服务的广告推送系统与方法
CN105355158A (zh) * 2015-11-12 2016-02-24 日立电梯（中国）有限公司 电梯广告的投放方法及系统

Patent Citations (5)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN101398997A (zh) * 2007-09-24 2009-04-01 王兆珉 一种利用电梯运行电子显示窗口设置和发布广告的方法
US20140216859A1 (en) * 2011-11-25 2014-08-07 Mitsubishi Electric Corporation Elevator information display device
CN103373650A (zh) * 2012-04-11 2013-10-30 上海智显光电科技有限公司 具有信息查询显示功能的电梯操纵盘
CN104918216A (zh) * 2015-05-11 2015-09-16 上海网罗电子科技有限公司 基于位置服务的广告推送系统与方法
CN105355158A (zh) * 2015-11-12 2016-02-24 日立电梯（中国）有限公司 电梯广告的投放方法及系统

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