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WO2016151469A1 - Procédé et système permettant de surveiller l'utilisation d'un dispositif et de communiquer des informations de dispositif pertinentes - Google Patents

Procédé et système permettant de surveiller l'utilisation d'un dispositif et de communiquer des informations de dispositif pertinentes Download PDF

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Publication number
WO2016151469A1
WO2016151469A1 PCT/IB2016/051569 IB2016051569W WO2016151469A1 WO 2016151469 A1 WO2016151469 A1 WO 2016151469A1 IB 2016051569 W IB2016051569 W IB 2016051569W WO 2016151469 A1 WO2016151469 A1 WO 2016151469A1
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Prior art keywords
user
feature
type
sub
computing device
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English (en)
Inventor
Santosh Prabhu
Palash PATIL
Muralidhar Rajan
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Individual
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    • G—PHYSICS
    • G06—COMPUTING OR CALCULATING; COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241—Advertisements
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04W—WIRELESS COMMUNICATION NETWORKS
    • H04W4/00—Services specially adapted for wireless communication networks; Facilities therefor
    • H04W4/02—Services making use of location information
    • H04W4/029—Location-based management or tracking services
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04W—WIRELESS COMMUNICATION NETWORKS
    • H04W4/00—Services specially adapted for wireless communication networks; Facilities therefor
    • H04W4/02—Services making use of location information
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04W—WIRELESS COMMUNICATION NETWORKS
    • H04W4/00—Services specially adapted for wireless communication networks; Facilities therefor
    • H04W4/12—Messaging; Mailboxes; Announcements

Definitions

  • the present invention is related in general to monitoring and communication systems and in particular relates to monitoring usage of devices and communicating relevant information related to devices.
  • a server arrangement for managing observation data of wireless devices, including data input logic for obtaining observation data from wireless devices, the obtained data including behavioral and contextual raw data relative to the wireless devices, data mining logic for establishing a number of derived data elements, on the basis of processing and analyzing the obtained observation and optional supplementary data, the processing and analyzing incorporating aggregation procedures.
  • At least one derived data element includes usage metrics with contextual dimension relative to applications or other features of wireless devices and users, data storage for storing the obtained data and the number of derived information elements, and a data distribution logic providing derived data.
  • the distribution logic may serve a data query constructed by an external entity through provision of derived information from derived data elements according to the query parameters.
  • Yet another existing art describes a method of operating a dynamic information generating platform system.
  • the method includes receiving a target audience profile for the advertisement campaign with a campaign identifier; generating a device user profile by profiling an electronic device dynamically; determining a match between the target audience profile and the device user profile; and providing the campaign identifier to the electronic device when the match is determined.
  • the present invention describes a method of monitoring a computing device usage.
  • the method comprises detecting a computing device associated with at least one user and capturing an information related to said device; determining a user-specific operation over said computing device, said user-specific operation at least comprises usage of said at least one feature and at least one corresponding sub-feature within said computing device; and generating a profile in respect of said user at least based on said determination and said capturing
  • the present invention describes a method of communicating relevant device-information to a user.
  • the method comprises: receiving a profile of at least one device-user, wherein said profile is based on a user-specific operation performed over a first type of computing device by said device user and an information related to said first type of device; determining at least one relevant feature and at least one correspondingly relevant sub-feature in respect of said device user from said profile; and communicating, to said device user, information pertaining to at least one second type of computing device, said second type of computing device comprising one or more feature analogous to said relevant feature and one or more sub-features analogous to said relevant sub-feature.
  • the present invention describes a method of selectively communicating information pertaining to a device.
  • the method comprises receiving at least one feature and at least one sub-feature related to at least one first type of computing device; identifying at least one device-user profile in respect of a second type of computing device associated with a device-user, wherein said profile is based on an information related to said second type of device and a user-specific operation performed over said second type of computing device through usage of :at least one feature analogous to said at least one feature and one sub-feature analogous to said at least one sub-feature; and communicating a message to the device-user in said identified profile, said message comprising said received details of the first type of computing device.
  • the present invention describes a method of selectively communicating information pertaining to a device.
  • the method comprises receiving at least one feature and two or more different sub-features related to a first type of computing device; identifying at least two device-user profiles in respect of a second type of computing device associated with a device-user, each of said two profiles being based on an information related to said second type of device and a user-specific operation performed over said second type of computing devices through usage of : at least one feature analogous to said at least one feature and at least one sub-feature analogous to one of said at least two different sub-features; and communicating at least two different messages to said at least two device-users in said at least two identified profiles, each of said two messages comprising information pertaining to said first type of computing device, said feature, and one of said at least two different sub-features.
  • Figure 1 illustrates a method for monitoring a computing-device usage, in accordance with a first embodiment of the present invention
  • Figure 2 illustrates a system according to said first embodiment of the present invention
  • Figure 3 illustrates an exemplary implementation of the present invention in a networking environment in accordance with the first embodiment.
  • Figure 4 illustrates a method of communicating relevant device-information to a user, in accordance with a second embodiment of the present invention
  • Figure 5 illustrates a method of selectively communicating information pertaining to a device, in accordance with a third embodiment of the present invention
  • Figure 6 illustrates a method of selectively communicating information pertaining to a device, in accordance with a fourth embodiment of the present invention.
  • Figure 7 illustrates a system according to said second, third and fourth embodiments of the present invention.
  • Figure 8 illustrates an implementation of the systems illustrated in Figure 2 and 7 in a computing-environment.
  • Figure 9 illustrates another exemplary implementation of the present invention in a networking environment in accordance with the aforesaid embodiments.
  • Figure 1 illustrates a method for processing information related to device- owners, in accordance with a first embodiment of the present invention.
  • the method comprises: a method of monitoring a computing device usage, the method comprising: detecting (step 102) a computing device associated with at least one user and capturing an information related to said device; determining (step 104) a user-specific operation over said computing device, said user-specific operation at least comprises usage of said at least one feature and at least one corresponding sub-feature within said computing device; and generating (step 106) a profile in respect of said user at least based on said capturing and said determination
  • a mechanism is conceivable to identify and recommend a relevant prospective buyer of a smartphone by an advertiser.
  • a relevant prospective buyer is identified based on the user's interaction with different aspects of the current smartphone and information related to these aspects are accessed, processed and stored in the repository. Accordingly, each user is uniquely identifiable through a generated user-profile.
  • the interaction and information associated with the current smartphone being used by the user would be retrieved by means of a client which could be a platform, or a network enabled application implemented within the user' device.
  • the client detects the type of the device being accessed by the user, and automatically accesses a demography, location, a social networking profile of said user.
  • the client could also request user to enter user-specific information like date of ownership or a date of purchase of the current smartphone, etc.
  • the client may automatically capture specific parameters, like time since purchase of the current smartphone, and usage and relevancy of the current smartphone in accordance with specific key aspects/features of the smartphone, usage and relevancy of sub aspects/feature within each key aspect. While the feature may depict a certain application within the mobile, the sub-feature may denote a particular control setting or a sub-application thereof.
  • a user opinion from various social networking platforms or any other electronic media may also be extracted. Yet, whatever may be the information extracted from the smartphone, the same may not include any personal information of the user.
  • the information that can be automatically extracted is controllable by means of the privacy settings provided by the client. Accordingly, the client causes a user-profile generation based on aforesaid extracted information which is connected with the determination of a user-specific operation executed through his smartphone
  • the determination of said user-specific operation comprises capturing parameter related to at least one of: a time and/or external conditions during said operation; a plurality of applications installed within said device to access said at least one feature and said sub-feature; one or more characteristics of data generated due to usage of said at least one feature and said sub-feature; and usage of one or more other device related features that assisted usage of said feature and said sub-feature of the computing device.
  • the client could record the interest of the user in camera, depending on the frequency of usage of camera, number of applications related to camera and so on. Thereafter, the client would also record the usage of the specific aspects of camera like low light conditions during usage of the camera, time of the day when the image was captured, number of camera related applications, ISO extracted from metadata of the image captured, flash usage during using the cameras and so on.
  • the client would similarly record usage of any other key aspect of the smartphone like audio, battery, GPU and as features that would have assisted or influenced usage of camera related features/sub-features or camera related application of the computing device. All this information would be communicated by the client to a processing entity such as server for causing generation of the user-profile.
  • a processing entity such as server for causing generation of the user-profile.
  • the server may assign a weighted importance index to each key aspect/feature of the smartphone.
  • the server may also assign a weighted importance index for each sub aspect/sub-feature within each key aspect of the smartphone.
  • the generated user profile would consist of an importance index of usage of camera and in addition an importance index of sub-features like usage of camera in low light, ISO setting etc.
  • a commonly known information related to said device may be automatically captured through feedback/rating provided by a large set of users across various online media.
  • Such captured information related to such device may pertain to one or more of a build quality, a general feedback to said device, one or more popular features of said device, and a support service lent by device manufacturer.
  • a generic information also contributes to the profile generation and may be accordingly weighted within the profile.
  • a user owning an XYZ device might be very specific about build quality and accordingly would have used the XYZ device.
  • Such characteristic of the XYZ device may be captured based on the generally available information or feedback/reviews related to XYZ device and not from the usage of the device.
  • a type of information that a device ABC exhibits a good multi- media experience may be substantiated based on feedback/reviews of the device as well as the usage of multimedia features by the device-user of the device.
  • Yet another device DEF may be associated with a brand that lends appreciable customer service, fast software updates etc.
  • such information may be captured additionally, as the device-user's usage related information may not provide a true account of the same.
  • the generated profile may also include parameters related to a generic customer feedback, a build quality, a customer support service etc and such parameters may be given appropriate weightage.
  • Example 1 A user named Penny has a device S2 and uses it for a variety of things like other smartphone users. However, she is an avid photographer and uses her phone to click a lot of selfies at parties and shares them on social networking sites. She has more than 4 camera related applications on her device S2 and uses them to post process the clicked pictures. The client on her phone senses these things through finding out the apps installed, the camera-gallery usage and by parsing the metadata of the clicked pictures. The client shares this information with the processing entity such as a server to cause generation of a profile of for user 1 as a patron for whom camera quality matters a lot and specifically the front camera. [00044] The server is also aware, through data entered by Penny via the client, that the device S2 was bought around 19 months back and based on general statistics available and the websites she is frequenting, she may be considering buying a new smartphone.
  • the server has a few recommendations of different smartphone brands and models to be served to potential customers. For example, there may be a recommendation waiting to be served for a device C3 Dual SIM phone which claims its strengths are a wide angle front camera with LED flash combined with selfie apps. Now, since the server understands what Penny's most important requirements are in a smartphone, such advertisement is served to her either on her smartphone or through other internet based media like social networking websites.
  • Example 2 Ted has a S 5.1 smartphone and electrically charges the phone for 60-70 minutes before leaving for work every morning.
  • the client application within the Ted's phone senses that the phone charges to only about 70-80% daily and also notes that his phone switches off almost every day by 5-6 p.m. All this information is shared with the server by the client and a profile of Ted is generated based on his smartphone charging and usage habits.
  • the server may be having multiple smartphone recommendations to be provided in terms of a substantial battery backup.
  • Such smartphones like the Device 1 (3200mAh battery), Device 2 (3220 mAh battery), Device 6 (3220 mAh), Device 7 (3100mAh) would be relevant to Ted.
  • the server decides to recommend Device 7, highlighting its feature of being able to charge to 75% in just 30 minutes and can charge completely in a little over an hour.
  • the recommendation also points out that the charger is a 4.5A charger to aid in fast charging.
  • the example 2 clearly illustrates utility of a method of looking into the requirements of Ted who needs a phone with better battery back-up as compared to currently used one. Moreover, the example 2 also considers that Ted usually falls short of accessing a charging facility on any given day. Such an insight enables the server to deliver the right recommendation to Ted.
  • Figure 2 illustrates a system 200 according to said first embodiment of the present invention.
  • the system comprises a detection module 202, a determination module 204, and a generation module 206 for executing the steps 102, 104, 106 respectively.
  • Figure 3 illustrates a networking environment 300 in respect of the first embodiment.
  • the environment 300 comprises a client 200 for recording the activities of a user for certain key features of the smartphone currently used by the user and a server 302 for receiving information from the client 200 to generate a user profile of the user for facilitating personalized recommendations.
  • the client 200 is installed and executed in the smartphone as web-enabled application such a mobile app. Overall, the client 200 monitors usage patterns of the smartphone, parses the data and metadata recorded and shares it with the server 302.
  • the server 302 creates a user profile for the user based on the data shared by the client 200.
  • the server 302 further delivers personalized recommendations on behalf of an advertiser to the user based on the user profile.
  • FIG. 4 illustrates a method of communicating relevant device-information to a user, in accordance with a second embodiment of the present invention.
  • the method comprises receiving (step 402) a profile of at least one device-user, wherein said profile is based on a user-specific operation performed over a first type of computing device by said device user and an information related to said first type of device; determining (step 404) at least one relevant feature and at least one correspondingly relevant sub-feature in respect of said device user from said profile; and communicating (step 406), to said device user, information pertaining to at least one second type of computing device, said second type of computing device having one or more feature analogous to said relevant feature and one or more sub-features analogous to said relevant sub-feature.
  • a mechanism is provided to provide recommendations of smartphones to relevant device users already using a first type of device.
  • the recommendations are based on the generated user profile that includes key aspects of the second type of device (i.e. smartphone) for which the recommendation need to be issued.
  • the second type of device i.e. smartphone
  • a brand having 2 smartphones, with different unique value propositions would be facilitated to be targeted to different prospective buyers based on relevancy.
  • one smartphone could have an 13 MP camera with OIS and the other could have a dual speaker with DTS surround sound technology.
  • the server having the stored profiles of the device-users would be able to identify relevant device-users for serving recommendations for either of these 2 products, based on the importance index of camera and audio associated for each device-user profile.
  • the stored profiles of the device-users is based on a user- specific operation performed over the first type of computing device, which may be owned by said device user
  • the communicated message or recommendation includes a generic information associated with said second type of computing device corresponding to the information of the first type of computing device, such that the generic information, the one or more feature and corresponding sub-features of the second type of computing device are ranked in accordance with a preference of said device-user.
  • the preference is ascertainable based on a pre-defined weightage associated with the relevant features and sub-features as have been determined from said device-user profile. Accordingly, while recommending a smartphone having a 13 MP camera with OIS, the features OIS and related sub-features may be ranked ahead of other features of the same smartphone.
  • Figure 5 illustrates a method of selectively communicating information pertaining to a device in accordance with a third embodiment of the present invention.
  • the method comprises receiving (step 502) at least one feature and at least one sub-feature related to at least one first type of computing device; identifying (step 504) at least one device-user profile in respect of a second type of computing device associated with a device-user, wherein said profile is based on at least one of an information related to said second type of device and a user-specific operation performed over said second type of computing device through usage of: at least one feature analogous to said at least one feature and one sub-feature analogous to said at least one sub-feature; and communicating (step 506) a message to the device-user in said identified profile, said message comprising said received details of the first type of computing device.
  • a mechanism for highlighting or ranking a specific sub aspect within a specific key aspect of the smartphone (first type of device or to-be-recommended device) based on relevancy, during the course of sending a recommendation of the smartphone to the device-users using a second type of device.
  • a brand might want to target prospective buyers for a smartphone which has a unique value proposition in terms of camera.
  • the server would be able to identify prospective buyers who would be most relevant for this recommendation campaign.
  • the users who would be most relevant for a smartphone with a unique "PixelMaster” technology for low light photography are identified based on the importance index of camera, low light within camera, and a specific sub aspect "PixelMaster” technology. Accordingly, the recommendation is generated to the device user by communicating a message, wherein the message ranks the sub-feature "PixelMaster” technology” appropriately as a part of the feature "camera”.
  • the feature "camera in low light” may itself be appropriately ranked as a main feature with regard to other features of the smartphone to be recommended. Accordingly, such recommendation would be provided only to the device-users in the identified device-user profile.
  • FIG. 6 illustrates another method of selectively communicating information pertaining to a device, in accordance with the third embodiment of the present subject matter.
  • the method comprises receiving (step 602) at least one feature and two or more different sub-features related to a first type of computing device; identifying (step 604) at least two device-user profiles in respect of a second type of computing device associated with a device-user, each of said two profiles being based on at least one of an information related to said second type of device and a user-specific operation performed over said second type of computing devices through usage of : at least one feature analogous to said at least one feature and at least one sub-feature analogous to one of said at least two different sub-features; and communicating (step 606) at least two different messages to said device- users in said at least two identified profiles, each of said two messages comprising information pertaining to said first type of computing device, said feature, and one of said at least two different sub-features.
  • the stored device user profiles may be used to derive different recommendations for the same smartphone acting as the first type of device, based on relevancy to different device-users that are using their own respective devices, i.e. second type of devices.
  • a smartphone would include two unique value propositions for camera, "PixelMaster" technology for low light photography and an OIS in front camera, which may be suited for 'selfies' or a self-portrait photograph.
  • the server would then be able to initially identify relevant users for camera and thereafter users relevant for low light and selfies respectively, based on the importance index values of device-user profiles.
  • two different recommending messages may be generated as intended for two different device users.
  • this denotes sending different recommendation messages for different device-users for the same smartphone, such that the corresponding profiles of the device users reflect a similar importance index in terms of camera but different indexes in terms of sub-features related to the "camera" feature.
  • a recommendation sent to a particular device user in this manner is probable to be substantially relevant as the recommendation is customized or more personalized.
  • the generic information related to the first type of device, features and sub-features within the recommendation message may be appropriately ranked based on user-preference as has been determined from a particular device-user profile.
  • FIG 7 illustrates a system according to said second, third and fourth embodiments of the present invention.
  • the system 700 comprises a receiving module 702 for executing the steps 402, 502, 602, a processing module 704 for executing the steps 404, 504, 604 and a communication module 706 for executing the steps 406, 506 and 606.
  • a receiving module 702 for executing the steps 402, 502, 602
  • a processing module 704 for executing the steps 404, 504, 604
  • a communication module 706 for executing the steps 406, 506 and 606.
  • FIG 8 yet another typical hardware configuration of the apparatus 200, 700 in the form of a computer system 800 is shown.
  • the computer system 800 can include a set of instructions that can be executed to cause the computer system 800 to perform any one or more of the methods disclosed.
  • the computer system 800 may operate as a standalone device or may be connected, e.g., using a network, to other computer systems or peripheral devices.
  • the computer system 800 may operate in the capacity of a server or as a client user computer in a server-client user network environment, or as a peer computer system in a peer-to-peer (or distributed) network environment.
  • the computer system 800 can also be implemented as or incorporated into various devices, such as a personal computer (PC), a tablet PC, a personal digital assistant (PDA), a mobile device, a palmtop computer, a laptop computer, a desktop computer, a communications device, a wireless telephone, a land-line telephone, a web appliance, a network router, switch or bridge, or any other machine capable of executing a set of instructions (sequential or otherwise) that specify actions to be taken by that machine.
  • PC personal computer
  • PDA personal digital assistant
  • a mobile device a palmtop computer
  • laptop computer a laptop computer
  • a desktop computer a communications device
  • a wireless telephone a land-line telephone
  • web appliance a web appliance
  • network router switch or bridge
  • the computer system 800 may include a processor 802.
  • the processor 802 may be e.g., a central processing unit (CPU), a graphics processing unit (GPU), or both.
  • the processor 802 may be a component in a variety of systems.
  • the processor 802 may be part of a standard personal computer or a workstation.
  • the processor 802 may be one or more general processors, digital signal processors, application specific integrated circuits, field programmable gate arrays, servers, networks, digital circuits, analog circuits, combinations thereof, or other now known or later developed devices for analyzing and processing data
  • the processor 802 may implement a software program, such as code generated manually (i.e., programmed).
  • the computer system 800 may include a memory 804, such as a memory 804 that can communicate via a bus 808.
  • the memory 804 may be a main memory, a static memory, or a dynamic memory.
  • the memory 804 may include, but is not limited to computer readable storage media such as various types of volatile and non-volatile storage media, including but not limited to random access memory, read-only memory, programmable read-only memory, electrically programmable read-only memory, electrically erasable read-only memory, flash memory, magnetic tape or disk, optical media and the like.
  • the memory 804 includes a cache or random access memory for the processor 802.
  • the memory 804 is separate from the processor 802, such as a cache memory of a processor, the system memory, or other memory.
  • the memory 804 may be an external storage device or database for storing data. Examples include a hard drive, compact disc (“CD”), digital video disc (“DVD”), memory card, memory stick, floppy disc, universal serial bus (“USB”) memory device, or any other device operative to store data.
  • the memory 804 is operable to store instructions executable by the processor 802. The functions, acts or tasks illustrated in the figures or described may be performed by the programmed processor 802 executing the instructions stored in the memory 804.
  • processing strategies may include multiprocessing, multitasking, parallel processing and the like.
  • the computer system 800 may or may not further include a display unit 810, such as a liquid crystal display (LCD), an organic light emitting diode (OLED), a flat panel display, a solid state display, a cathode ray tube (CRT), a projector, a printer or other now known or later developed display device for outputting determined information.
  • a display unit 810 such as a liquid crystal display (LCD), an organic light emitting diode (OLED), a flat panel display, a solid state display, a cathode ray tube (CRT), a projector, a printer or other now known or later developed display device for outputting determined information.
  • the display 810 may act as an interface for the user to see the functioning of the processor 802, or specifically as an interface with the software stored in the memory 804 or in the drive unit 816.
  • the computer system 800 may include an input device 812 configured to allow a user to interact with any of the components of system 800.
  • the input device 812 may be a number pad, a keyboard, or a cursor control device, such as a mouse, or a joystick, touch screen display, remote control or any other device operative to interact with the computer system 800.
  • the computer system 800 may also include a disk or optical drive unit 816.
  • the disk drive unit 816 may include a computer-readable medium 822 in which one or more sets of instructions 824, e.g. software, can be embedded. Further, the instructions 824 may embody one or more of the methods or logic as described. In a particular example, the instructions 824 may reside completely, or at least partially, within the memory 804 or within the processor 802 during execution by the computer system 800. The memory 804 and the processor 802 also may include computer-readable media as discussed above.
  • the present invention contemplates a computer-readable medium that includes instructions 824 or receives and executes instructions 824 responsive to a propagated signal so that a device connected to a network 826 can communicate voice, video, audio, images or any other data over the network 826. Further, the instructions 824 may be transmitted or received over the network 826 via a communication port or interface 820 or using a bus 808.
  • the communication port or interface 820 may be a part of the processor 802 or may be a separate component.
  • the communication port 820 may be created in software or may be a physical connection in hardware.
  • the communication port 820 may be configured to connect with a network 826, external media, the display 810, or any other components in system 800 or combinations thereof.
  • connection with the network 826 may be a physical connection, such as a wired Ethernet connection or may be established wirelessly as discussed later.
  • additional connections with other components of the system 800 may be physical connections or may be established wirelessly.
  • the network 826 may alternatively be directly connected to the bus 808.
  • the network 826 may include wired networks, wireless networks, Ethernet
  • the wireless network may be a cellular telephone network, an 802.11, 802.16, 802.20, 802.1Q or WiMax network.
  • the network 826 may be a public network, such as the Internet, a private network, such as an intranet, or combinations thereof, and may utilize a variety of networking protocols now available or later developed including, but not limited to TCP/IP based networking protocols.
  • dedicated hardware implementations such as application specific integrated circuits, programmable logic arrays and other hardware devices, can be constructed to implement various parts of the system 800.
  • Applications that may include the systems can broadly include a variety of electronic and computer systems.
  • One or more examples described may implement functions using two or more specific interconnected hardware modules or devices with related control and data signals that can be communicated between and through the modules, or as portions of an application- specific integrated circuit. Accordingly, the present system encompasses software, firmware, and hardware implementations.
  • the system described may be implemented by software programs executable by a computer system. Further, in a non-limited example, implementations can include distributed processing, component/object distributed processing, and parallel processing. Alternatively, virtual computer system processing can be constructed to implement various parts of the system.
  • the system is not limited to operation with any particular standards and protocols.
  • standards for Internet and other packet switched network transmission e.g., TCP/IP, UDP/IP, HTML, HTTP
  • Such standards are periodically superseded by faster or more efficient equivalents having essentially the same functions. Accordingly, replacement standards and protocols having the same or similar functions as those disclosed are considered equivalents thereof.
  • FIG. 9 illustrates another exemplary implementation in other networking environment, in accordance with the aforesaid embodiments of the present subject matter.
  • the user 1 and user 2 have their corresponding profiles, reflecting the foremost device usage patterns (denoted by then numerals 1, 2, 3 within each user profile) in respect of the two device-users.
  • both user 1 and user 2 profiles have the feature "camera” carrying a high importance or relevancy index.
  • user 1 profile depicts "front camera” as carrying a high importance index
  • the user 2 profile depicts "back camera” and "low light” as carrying high importance indexes.
  • the users 1 and 2 may be recommended differently for the same device 904 by a system 902 that implements the system 200, 700 as described so far.
  • a recommendation message 906 addressed to user 1 emphasizes upon front camera and 'selfie' related applications within the device and ranks the back camera features at the lowest
  • the recommendation message 908 emphasizes upon the "back camera” and "low light performance" of the with respect to the same device.
  • the present subject matter as described so far may be applied to facilitate an advertisement campaign for an advertiser, wherein an advertiser could choose specific aspects of a smartphone for which relevant users need to be targeted, further optionally choose specific sub aspect within each key aspect, and provide a single or plurality of advertisements for each key aspect or sub aspects of the smartphone.
  • advertisement strategy may also take into account demography, location, interests and the like.
  • the relevant or customized advertisements may be delivered to the targeted device- users based on the device user-profile and importance index of each key aspect/feature and sub aspects/sub-features as available at a central repository like a server.

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  • Information Transfer Between Computers (AREA)

Abstract

La présente invention concerne un procédé et un système (200, 700) permettant de surveiller l'utilisation d'un dispositif et de communiquer des informations de dispositif pertinentes sur la base de cette surveillance. Le système est conçu pour exécuter le procédé, qui comprend : la détection d'un dispositif associé à au moins un utilisateur, et la capture d'informations liées audit dispositif ; la détermination d'une opération spécifique de l'utilisateur sur ledit dispositif mobile, cette opération spécifique de l'utilisateur incluant au moins l'utilisation d'une ou plusieurs fonctions et d'au moins une fonction auxiliaire correspondante dans le dispositif mobile ; et la génération d'un profil concernant l'utilisateur, basé au moins en partie sur la détermination. Selon le profil généré, des informations de dispositif pertinentes peuvent être envoyées à des utilisateurs désignés.
PCT/IB2016/051569 2015-03-20 2016-03-21 Procédé et système permettant de surveiller l'utilisation d'un dispositif et de communiquer des informations de dispositif pertinentes Ceased WO2016151469A1 (fr)

Applications Claiming Priority (2)

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IN1393CH2015 2015-03-20
IN1393/CHE/2015 2015-03-20

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WO2016151469A1 true WO2016151469A1 (fr) 2016-09-29

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Cited By (1)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US12067593B2 (en) * 2022-03-17 2024-08-20 Samsung Electronics Co., Ltd. Advertisement target determining device and advertisement target determining method

Citations (2)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US20040203755A1 (en) * 2003-04-11 2004-10-14 Jeffrey Brunet Mobile care framework
US20100161506A1 (en) * 2008-12-19 2010-06-24 Nurago Gmbh Mobile device and method for providing logging and reporting of user-device interaction

Patent Citations (2)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US20040203755A1 (en) * 2003-04-11 2004-10-14 Jeffrey Brunet Mobile care framework
US20100161506A1 (en) * 2008-12-19 2010-06-24 Nurago Gmbh Mobile device and method for providing logging and reporting of user-device interaction

Cited By (1)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US12067593B2 (en) * 2022-03-17 2024-08-20 Samsung Electronics Co., Ltd. Advertisement target determining device and advertisement target determining method

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