WO2015050356A1 - System and method for providing free call service through advertisement participation - Google Patents

Abstract

The present invention relates to a system and a method for providing a free call service through advertisement participation, and the system and method for providing a free call service through advertisement participation, according to the present invention, comprising: the first step of producing an advertisement page, recruiting sponsors, displaying the contents of advertisements in the advertisement page, storing the advertisement page in a service server, and distributing, to a link list of an Internet site, the contents indicating that cash points are provided if a free telephone call is made; the second step of outputting a list of the stored advertisements or a free Internet telephone call icon with the list if a user installs an application or accesses the advertisement page by clicking the link list on the Internet site; the third step of outputting the contents of the stored advertisements and simultaneously providing an input window for telephone information including a telephone number of another user if the list or icon is clicked; the fourth step of allowing the service server to achieve a call connection between the user and the other user through the Internet, a mobile telephone network and a public switched telephone network regardless whether or not the user registers for membership if the telephone information is inputted in the input window and a connection is requested; and the fifth step of allowing the user to make a free telephone call with the other user as a reward for viewing the advertisement or participating in the advertisement if the call connection is achieved.

Description

 【Specification】

 [Name of invention]

 System and method for providing free call service through advertisement participation

Technical Field

 According to the present invention, a user calls a receiver for proceeding a call on a smart phone and proceeds to connect a free phone call with the advertising revenue generated when watching or participating in an advertisement, and cashes a portion of the advertising revenue by limiting the communication cost in the advertising cost according to the advertisement participation. The present invention relates to a system and a method for providing a free call service through participation in advertisements, which are provided to users to benefit from various points such as communication costs, content purchases, and online purchases. [Technique to become background of invention]

Internet telephony is generally classified into PC-to-PC, PC-to-Phone, and Phone-to-Phone. PC-to—According to the PC method, if the client system executes the Internet phone related software and inputs the recipient's IPdnternet Protocol) address, the call is connected to the recipient's PC by an Internet phone server which acts as a telephone company on the Internet. It becomes possible to talk. PC-to-Phone, an advanced model, connects a PC (telephony gateway) between the Internet and the PSTN. The phone-to-phone method enables a call between general telephones by connecting another gateway between the Internet and the PSTN. In particular, the PC-to-PC method provides a free service, but the quality cannot be guaranteed. Both the PC-to-Phone method and the Phone-to-Phone method require the user to prepay a certain amount of communication fee to the operator. I use it for a fee after contract with postpay.

 In particular, the number of messenger users in the mobile terminal is increasing exponentially, which is one of the important reasons that it is easy to form a network with friends, easy to text and voice, and no cost.

 However, the service providers that provide messenger services are suffering losses due to the increase of unprofitable members, which results in the inability to expand servers and the instability of call quality. ,

 On the other hand, various free calling technologies have been developed using the Internet technology from the past to the present, and users in the PC-PC environment can make calls with friends at home and abroad without incurring call charges.

 However, the call quality problem occurred when the environment did not have a stable internet speed, and the users dropped sharply. have.

Therefore, users can enjoy free voice calls with a stable PC-to-Phone method and a phone-to-phone method, while earning money. It is expected that the system and method of providing a free call service through the participation of advertisements will be enjoyed even if the use of the service providing system and the method will be enjoyed until the communication fee subscribed to the expensive data plan.

[Content of invention]

 Problem to be solved

 Accordingly, an object of the present invention for solving the above problems is to provide an advertisement when calling the other party for a free telephone call, to present a new advertisement according to the ad participation selection when connecting the other party's toll free call, the advertisement generated when the answer Part of the profits are given free phone call extension time, which is the result of paying the communication fee immediately with pre-generated advertising costs, so users can make free and stable phone calls at home and abroad. By earning a portion of the profits in cash points, it can be utilized in various ways such as data plan payment and online purchase, and co-working of messenger service providers, advertising companies, and telecommunication companies is possible. To provide a free call service through participation in advertising to create a new revenue structure for everyone A stem and method are provided.

It is still another object of the present invention to provide a method of interactive (presenting new advertisements by touch) as a new advertisement participation method in order to increase the CTR, which is the biggest disadvantage of online impression ads, thereby providing advertisers with immediate user advertisement participation data. Records and informatives raise expectations for advertising effectiveness and give users a discount on discount products. The present invention provides a system and method for providing a free call service through participation in advertising, which makes it easier to determine events, reservations, purchases, etc. by more accurately knowing recognition and price information as an interactive advertisement participation method.

[Measures of problem]

 The telephone service providing method of the present invention includes: creating an advertising page, recruiting advertisers, displaying the contents of the advertisement on the advertisement page, storing it in the service server, and making a free telephone call on the link list of the Internet site. The first step of distributing content provided; A second step of outputting a free internet telephone call icon together with the list of stored advertisements or the list when the user clicks the link list to install the APP or the advertisement page in the Internet site; A third step of, when the list or icon is clicked, outputting the contents of the stored advertisement and providing a phone information input window including a counterpart phone number; A fourth step of allowing a service server to make a call connection between the user and the other party through the Internet, a mobile phone network, and a public telephone network, regardless of whether a member is registered, if the telephone information is inputted in an input window and a connection is requested; When the call connection is made, the user may include a fifth step in which the user can make a free telephone call with the other party in exchange for watching the advertisement or participating in the advertisement.

The link list may be a search link list of an internet site, a phone number displayed on a yellow page, or a banner or tag of an internet site. Preferably, the method for providing a free telephone service by participating in the advertisement of the present invention is provided when the telephone call of the fifth step is completed. The method further includes a sixth step of switching to the Internet site designated by the advertiser of the advertisement.

 In the advertisement list, a single or multiple divided advertisement list may be displayed on one advertisement page. In addition, the advertisement list may display advertisements of a single advertiser or multiple advertisers on one advertisement page. Preferably, the content of the free phone call according to the participation in the advertisement is displayed on a tag in the form of a banner or a widget on one side of the advertisement list. In the model of the present invention, when a user clicks on a link list, when a user clicks on the advertisement list or a telephone call icon, and when the user participates in an advertisement for a free telephone call, the advertiser is charged to the advertiser. Can be implemented.

[Effects of the Invention】

According to the present invention, free use of the Internet, notary networks, and wireless network telephone services by advertisement participation can actively induce a user's access, thereby obtaining a high advertisement effect. In addition, the present invention is basically only free phone calls can be limited by the communication cost according to the user's participation in advertising, the communication fee reduction effect, such as the user's data plan is large according to the advertising revenue, and thus more access and higher advertising There is an effect that can be obtained. On the other hand, the service server receives the other party's phone information at the same time to make a call connection with each other in the public telephone network, and is provided separately by an advertisement-only player, so as to classify the call function and advertisement function so that there is no problem in the phone quality and use. Provided All. In this case, the call quality is guaranteed and the advertising effect can be enhanced, so that the advertising revenue from the participation in the free phone call can be higher than that of the general impression ads. If it is used as a means of payment data linkage for smart phone data plan, the savings for telecommunications will be very large. In addition, if the user does not want to participate in the advertisement, the free telephone call is terminated, thereby preventing the enormous loss caused by the operator's free telephone service for recruiting existing members. The rational agreement between the operators to provide free phone service and profit generation is reached according to the participation of user advertisement, which is expected to have the effect of creating a more advanced hidden line advertising communication market than the world.

[Brief Description of Drawings]

 1 is a block diagram of a system for providing a free telephone call service through advertisement participation according to an embodiment of the present invention.

 Figure 2 is a block diagram of a free telephone service system through the advertisement participation in the present invention Figure 3 is a flow chart of the free telephone service process through the advertisement participation in the present invention. Figure 4 is an illustration of a telephone call link operating a telephone service system through the participation in advertising according to the present invention.

5 is a phone service system according to the participation in advertising in accordance with an embodiment of the present invention A diagram showing an example of displaying a call extension by participating in an interactive advertisement. Figure 6 is an illustration of a link list operating the telephone service system according to the present invention. Figure 7 is an illustration of an advertising list operating the telephone service system according to the present invention.

[Specific contents to carry out invention]

 1 is a block diagram of a telephone connection system for performing a system and method for providing a free call service through advertisement participation according to the present invention. Referring to the drawings, the telephone connection system comprises a service server 1, and a user terminal 2 connected to the server 1 via the Internet. In the drawing, the user terminal 2 is represented only on both sides of the server 1 for convenience of description, and in fact, a great number of users can be connected to the server 1.

 At this time, each of the user terminal (2) is a router (3) is installed between the server 1 and the server (1) to be connected on the Internet is the same as usual, the code 4 indicates the server (1) Represents a management terminal for management. In addition, the user terminal (2) is connected to the telecommunications company switchboard 5 of the local area is possible to make a telephone call with the communication terminal of the general telephone and the mobile phone (6). In the above configuration, the server 1 performs a function as a service server of an Internet website for enabling Internet calls between a user and the other party.

The server 1 is a website server of an internet shopping mall company, a website server of an advertiser for performing an Internet advertisement, a separate email sender, and a messenger chat service. It can be connected to external companies (7) of the server and the operator's server to perform services in various ways. 2 is a block diagram of a system for providing a free telephone service through advertisement participation using the telephone connection system as described above. Referring to the drawings, the telephone service system includes the above-described telephone connection system, an advertisement database 10, an advertisement management server 20, and a billing management server 30. The advertisement database 10 stores information of an advertiser and data of a moving picture, an image, and a sound box required when performing an advertisement in an electronic file form. In particular, the advertisement database 10 may be linked to or affiliated with a user's mobile phone contact, an operator operating an Internet portal search site, or an yellow page operator to select a list of links and a mobile phone contact list displayed on a main page or a search page. The data is stored and linked to display content such as "Cymon_Call" that allows free Internet telephony. The advertisement management server 20 operates the advertisement database 10, and when a user clicks a link list to access the advertisement, the advertisement is exposed as shown in FIG. Example: After about 45 seconds), the user will be asked to participate in the advertisement, and the free telephone call will be connected and extended depending on the user's participation. It manages and operates an advertising page that displays a list of advertisements of a single or multiple companies. The billing tube The display server 30 stores and clicks the above-mentioned phrases in the link list, confirms the display and participation of the advertisement list, and stores various fee information according to the Internet telephone call, and charges the fee charged to the advertiser by the fee information. Will be calculated. 3 is a flowchart of a telephone service process according to the present invention. Referring to the drawings, in order to perform a free telephone service process through the participation in advertising according to the present invention, a website including an advertisement page for performing an advertisement is developed, an App is developed, and an advertiser is recruited (S1). When the advertisers are recruited as described above, various information of the recruited advertisers is input to the advertisement database 10, and the advertisement data or advertisement contents of the video, image, sound, event, survey, game method, etc. requested by the advertiser are displayed. Input and store in the form of an electronic file in the advertising database (10) (S2). Afterwards, as a way to link advertising and toll-free phone service, distribute the information that you can make free phone calls by accessing the advertisement site, viewing advertisements, and participating in the link list of the main page or search page of the Internet site operator. (S3). This configuration has the advantage of quick recognition and access to free telephone service. Of course, the user can directly access the website. The Internet site operator may be a portal site operator, a yellow page operator, an operator of a personal blog, an messenger chat service operator, a social commerce company, and the like. The link list may include a smartphone app and a list of sponsored links of the portal site. ， The most representative example is a phone number in the form of a hypertext on a yellow page. In particular, a free telephone call for accessing the advertisement site, viewing an advertisement, and participating in the system provides a cash point to be used as a data plan and an online purchase. It can be displayed as a tag of the form. When the above process is completed and the user clicks the action of calling the other party's phone number by the smart phone application (S5) and the link list or banner or tag displayed on the web page of the Internet site, the advertisement page of the corresponding link list (S6). In this case, the advertisement page is a web page for exclusively performing an advertisement-only player or an internet site operated by an advertiser or an advertisement in a smartphone application. In addition, as shown in FIG. 4, the advertisement page displays advertisements for a single advertiser on a full page screen, or displays advertisements for multiple advertisers on one page or divides multiple advertisements for a single advertiser on one page. It can be applied in various implementations with the round. Preferably, a free telephone call and a cash point can be provided according to the viewing and participation of the advertisement so that a tag in the form of a banner or a widget is displayed on one side of the advertisement list. The table shows the icon for making a free internet phone call and whether or not the user participated in the ad If the user selects and clicks on the advertisement participation icon (S7), the user makes a free Internet phone call in exchange for participating in the advertisement (S7-2). Here, the free internet phone call causes an advertisement to be displayed while the user makes a phone call. Preferably, the telephone call is possible only for a predetermined time of 3 minutes or 5 minutes, and when the telephone is terminated, the advertisement is stopped and the URL is switched to the Internet site designated by the advertiser, for example, the advertiser's homepage. This is to meet the needs of advertisers who require various exposure of advertisements instead of providing free phone calls. In the above process, the free Internet phone call is performed by the Internet telephony connection system shown in FIG. 1, wherein the free Internet phone call is a phone call that makes an Internet phone call on one side of the screen on which advertisement contents are displayed as shown in FIG. 6. An information input window is provided. As shown in the figure, the input window is configured to input telephone information including a user and a counterpart phone number on the upper side and the lower side, respectively. Thus, the service server 1 receives the telephone information of the user and the counterpart at the same time so as to make a call connection with each other through the notarized telephone network. At this time, the service server (1) has a specially designed algorithm whether or not the user or the other party is registered as a member, while a mobile phone and a general telephone is used as a means of communication, so that a separate web phone and its execution program are unnecessary. . After the free call ends, the user must select and click another or the same advertisement or free internet call icon to extend the free internet call for further use. This may be inconvenient for the user. Therefore, the user is asked whether or not to select and watch the advertisement again during the free internet telephone call (S8). As a result, when the user selects the advertisement or an icon and clicks again, the reselected advertisement together with the extension of the free internet telephone call. You can also watch it. In this case, the free Internet phone call is described as a basic embodiment in which the user is provided only without paying for the advertisement, that is, the registration process, but the web site including the advertisement page for exclusively performing the above-described advertisement is used for the Internet site. Depending on the operation, it may be provided as a reward for fulfilling requirements such as membership registration or user information input. However, it is not necessarily technically required. On the other hand, in order to form a profit structure of a company that provides a telephone service in the above process, when the user clicks on the link list, an advertisement page is displayed and when the user clicks on an advertisement, the user watches the advertisement When a free telephone call is performed at the cost of each other, each fee is settled by the billing management server 30 so as to be charged to the advertiser (S4-1, S5-1, S6-1).

Claims

【Patent Claims】 【Claim 11 The first step is to create an advertisement page, recruit advertisers, display the contents of the advertisement on the advertisement page, store it on the service server, and distribute the information that cash points are provided for making free phone calls to the link list of the Internet site; Step 12: When a user clicks on the link list on the Internet site to install the APP or access the advertisement page, a list of stored advertisements or a free Internet phone call icon is displayed together with the list; When the list or icon is clicked, a third step of outputting the contents of the stored advertisement and providing a phone information input window including the other party's phone number; When the phone information is entered into the input window and a connection is requested, the service server allows a call connection between the user and the other party through the Internet, mobile phone network, or public telephone network regardless of membership registration; a fourth step; A system and method for providing a free call service through participation in advertising, comprising a fifth step in which the user can make a free phone call with the other party in return for simply watching or participating in the advertisement when the call connection is established. . 【Claim 2】 In clause 1, Free calls through participation in advertisements on messengers and SNS, characterized by further including a company system for purchasing goods or consulting about advertisements viewed after making free calls. Tuition service provision system. 【Claim 3】 In paragraph 2, The company's system is: A call center system for making purchases and payments for advertising items via telephone connection; and A system for providing free call services through participation in advertisements in messenger and SNS, comprising a product producer terminal that connects with a user terminal in order to directly purchase discounted products in progress through a group purchase through the producer. 【Claim 4】 In the method of providing free call services on messengers and SNS, A step where the user terminal connects to a messenger or SNS through a web server; When the free call system selects free call content exposed on the messenger or SNS, and each phone number information for call connection is received, a step of connecting the call using each phone number using a public network; When the messenger and SNS providing server connects and starts the call, playing the selected advertisement and storing billing details according to advertisement exposure; The point management system collects a certain amount of the revenue from the advertising exposure. Accumulating points to the advertising participant ID; and A method of providing a free call service through participation in advertisements in messengers and SNS, comprising the step of the advertiser server receiving billing details from the messenger and SNS providing servers and confirming the degree of advertisement exposure. 【Claim 5】 In clause 4, After participating in the advertisement on the user terminal, if a free call is requested for purchase or consultation according to the advertised product, a free call is made with the company system through participation in the advertisement in messenger and SNS. How to provide free call service. 【Claim 6】 In clause 4, The steps in which a free call is made with the above company system are: A method of providing free call services through participation in advertisements on messengers and SNS, characterized in that the call is connected to a call center system when a call is requested for consultation and payment for a product. [Claim 7] In clause 4 The steps in which a free call is made with the above company system are: A method of providing free call services through participation in advertisements on messengers and SNSs, characterized in that a call is connected to the product producer's terminal during direct transaction with the producer of products sold at a discount due to group purchasing.