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WO2009120004A3 - Keyword-advertisement method using meta-information related to digital contents and system thereof - Google Patents

Keyword-advertisement method using meta-information related to digital contents and system thereof Download PDF

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Publication number
WO2009120004A3
WO2009120004A3 PCT/KR2009/001480 KR2009001480W WO2009120004A3 WO 2009120004 A3 WO2009120004 A3 WO 2009120004A3 KR 2009001480 W KR2009001480 W KR 2009001480W WO 2009120004 A3 WO2009120004 A3 WO 2009120004A3
Authority
WO
WIPO (PCT)
Prior art keywords
advertisement
contents
multimedia contents
keyword
industry
Prior art date
Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
Ceased
Application number
PCT/KR2009/001480
Other languages
French (fr)
Korean (ko)
Other versions
WO2009120004A2 (en
Inventor
강민수
Current Assignee (The listed assignees may be inaccurate. Google has not performed a legal analysis and makes no representation or warranty as to the accuracy of the list.)
Individual
Original Assignee
Individual
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Priority claimed from KR1020080027531A external-priority patent/KR20090102229A/en
Priority claimed from KR1020080054104A external-priority patent/KR20090110764A/en
Priority claimed from KR1020080069293A external-priority patent/KR20090099444A/en
Priority claimed from KR1020090012082A external-priority patent/KR20100092787A/en
Priority to CN2009801104429A priority Critical patent/CN102084386A/en
Priority to JP2011500710A priority patent/JP5581309B2/en
Application filed by Individual filed Critical Individual
Priority to US12/933,529 priority patent/US20110238495A1/en
Priority to AU2009229679A priority patent/AU2009229679A1/en
Publication of WO2009120004A2 publication Critical patent/WO2009120004A2/en
Publication of WO2009120004A3 publication Critical patent/WO2009120004A3/en
Anticipated expiration legal-status Critical
Ceased legal-status Critical Current

Links

Classifications

    • G—PHYSICS
    • G06—COMPUTING OR CALCULATING; COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising

Landscapes

  • Business, Economics & Management (AREA)
  • Strategic Management (AREA)
  • Engineering & Computer Science (AREA)
  • Accounting & Taxation (AREA)
  • Development Economics (AREA)
  • Finance (AREA)
  • Economics (AREA)
  • Game Theory and Decision Science (AREA)
  • Entrepreneurship & Innovation (AREA)
  • Marketing (AREA)
  • Physics & Mathematics (AREA)
  • General Business, Economics & Management (AREA)
  • General Physics & Mathematics (AREA)
  • Theoretical Computer Science (AREA)
  • Management, Administration, Business Operations System, And Electronic Commerce (AREA)
  • Information Transfer Between Computers (AREA)

Abstract

This invention relates to a keyword-advertisement method using meta-information related to digital contents such as multimedia contents and a system thereof. The present invention discloses a method and a system for executing a keyword-advertisement by using meta-information such as tags included in multimedia contents such as a moving picture, an image, a sound and so on. According to the invention, producers, providers, and distributors of multimedia contents are able to make a profit from an advertisement through a service for multimedia contents including keyword-advertisement contents. A user is able to use the multimedia contents free of charge or at a low cost. In addition, convenient web-surfing to correspondent contents is enabled for a user through informative keyword-advertisement contents related to the currently-used multimedia contents and allows the user to acquire additional information. An advertiser enables a targeted advertisement for the users who listen to or watch the multimedia contents so that the advertiser may induce more traffic to the target website/webpage or other target advertisement contents. This invention can be utilized in a wired/wireless online advertisement industry, a multimedia contents industry, an information communication service industry, a visual industry such as a film, image, or music industry and so on.
PCT/KR2009/001480 2008-03-24 2009-03-24 Keyword-advertisement method using meta-information related to digital contents and system thereof Ceased WO2009120004A2 (en)

Priority Applications (4)

Application Number Priority Date Filing Date Title
AU2009229679A AU2009229679A1 (en) 2008-03-24 2009-03-24 Keyword-advertisement method using meta-information related to digital contents and system thereof
US12/933,529 US20110238495A1 (en) 2008-03-24 2009-03-24 Keyword-advertisement method using meta-information related to digital contents and system thereof
CN2009801104429A CN102084386A (en) 2008-03-24 2009-03-24 Keyword-advertisement method using meta-information related to digital contents and system thereof
JP2011500710A JP5581309B2 (en) 2008-03-24 2009-03-24 Information processing method for broadcast service system, broadcast service system for implementing the information processing method, and recording medium related to the information processing method

Applications Claiming Priority (12)

Application Number Priority Date Filing Date Title
KR10-2008-0027086 2008-03-24
KR20080027086 2008-03-24
KR1020080027531A KR20090102229A (en) 2008-03-25 2008-03-25 Keyword advertising method and system based on meta information of user created movie multimedia contents information
KR10-2008-0027531 2008-03-25
KR10-2008-0036397 2008-04-18
KR1020080036397 2008-04-18
KR10-2008-0054104 2008-06-10
KR1020080054104A KR20090110764A (en) 2008-06-10 2008-06-10 Meta Information-based Keyword Advertising Service Method Included in Multimedia Content Information and System for the Service
KR1020080069293A KR20090099444A (en) 2008-03-17 2008-07-16 Meta information-based keyword advertising service method such as commercial tag stored corresponding to video information, and system for the service
KR10-2008-0069293 2008-07-16
KR10-2009-0012082 2009-02-13
KR1020090012082A KR20100092787A (en) 2009-02-13 2009-02-13 Content syndication system and the method using commercial tag set which can retrieve keyword advertisement content

Publications (2)

Publication Number Publication Date
WO2009120004A2 WO2009120004A2 (en) 2009-10-01
WO2009120004A3 true WO2009120004A3 (en) 2010-01-14

Family

ID=41114448

Family Applications (1)

Application Number Title Priority Date Filing Date
PCT/KR2009/001480 Ceased WO2009120004A2 (en) 2008-03-24 2009-03-24 Keyword-advertisement method using meta-information related to digital contents and system thereof

Country Status (1)

Country Link
WO (1) WO2009120004A2 (en)

Families Citing this family (8)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN102137291B (en) * 2010-09-25 2013-11-06 华为技术有限公司 Advertisement selecting method and Internet protocol television (IPTV) platform
KR102532071B1 (en) * 2015-12-30 2023-05-15 삼성전자주식회사 Display apparatus, user terminal, control method thereof, computer-readable medium, system thereof
CN110210882B (en) * 2018-03-21 2025-01-14 腾讯科技（深圳）有限公司 Promotional position matching method and device, promotional information display method and device
KR102511385B1 (en) * 2018-04-09 2023-03-17 엘지전자 주식회사 Display device
CN112561549A (en) * 2019-09-25 2021-03-26 北京国双科技有限公司 Advertisement generation method, advertisement delivery method, advertisement generation device and advertisement delivery device
JP6887648B1 (en) * 2020-07-29 2021-06-16 株式会社プレイド Web page processing equipment, web page processing methods, and programs
CN114051162B (en) * 2022-01-12 2022-04-26 飞狐信息技术（天津）有限公司 Caching method and device based on play records
CN117519530A (en) * 2023-11-16 2024-02-06 北京字跳网络技术有限公司 Information display method, apparatus, electronic device, storage medium, and program product

Citations (4)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
WO2001002984A2 (en) * 1999-07-02 2001-01-11 Iharvest Corporation System and method for capturing and managing information from digital source
EP1182590A2 (en) * 2000-08-24 2002-02-27 International Business Machines Corporation Method, system, and program for gathering indexable metadata on content at a data repository
KR20070029389A (en) * 2005-09-09 2007-03-14 주식회사 엠퓨처 Method of providing advertisement service using key keywords, system and recording medium recording program for implementing the same
US20070078714A1 (en) * 2005-09-30 2007-04-05 Yahoo! Inc. Automatically matching advertisements to media files

Patent Citations (4)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
WO2001002984A2 (en) * 1999-07-02 2001-01-11 Iharvest Corporation System and method for capturing and managing information from digital source
EP1182590A2 (en) * 2000-08-24 2002-02-27 International Business Machines Corporation Method, system, and program for gathering indexable metadata on content at a data repository
KR20070029389A (en) * 2005-09-09 2007-03-14 주식회사 엠퓨처 Method of providing advertisement service using key keywords, system and recording medium recording program for implementing the same
US20070078714A1 (en) * 2005-09-30 2007-04-05 Yahoo! Inc. Automatically matching advertisements to media files

Also Published As

Publication number Publication date
WO2009120004A2 (en) 2009-10-01

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