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WO2006028191A1 - Information providing device, computer program, and program containing medium - Google Patents

Information providing device, computer program, and program containing medium Download PDF

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Publication number
WO2006028191A1
WO2006028191A1 PCT/JP2005/016557 JP2005016557W WO2006028191A1 WO 2006028191 A1 WO2006028191 A1 WO 2006028191A1 JP 2005016557 W JP2005016557 W JP 2005016557W WO 2006028191 A1 WO2006028191 A1 WO 2006028191A1
Authority
WO
WIPO (PCT)
Prior art keywords
information
attribute information
list
user terminal
attribute
Prior art date
Application number
PCT/JP2005/016557
Other languages
French (fr)
Japanese (ja)
Inventor
Sumio Noguchi
Yoshiyuki Abe
Original Assignee
Jam Corporation
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by Jam Corporation filed Critical Jam Corporation
Priority to JP2006535828A priority Critical patent/JP3962765B2/en
Publication of WO2006028191A1 publication Critical patent/WO2006028191A1/en

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Classifications

    • GPHYSICS
    • G06COMPUTING OR CALCULATING; COUNTING
    • G06FELECTRIC DIGITAL DATA PROCESSING
    • G06F16/00Information retrieval; Database structures therefor; File system structures therefor
    • G06F16/90Details of database functions independent of the retrieved data types
    • G06F16/95Retrieval from the web

Definitions

  • the present invention relates to information provided by a user from a provided information database in which a large number of pieces of attribute information included in each of a large number of information (information provided) collected by information providers are classified and managed according to requirements.
  • the present invention relates to an information providing device that acquires and delivers it to a user terminal, and more particularly, to an improvement of a user interface when delivering provided information to a user terminal in the information providing device.
  • the information retrieval method of a computer that receives a query from a user terminal such as a personal computer operated by a user and retrieves a database is two major keyword retrieval methods and directory retrieval methods. Divided into In keyword search, the user terminal power is queried to the database for the received search keyword, the text of the provided information is full-text searched, and the corresponding provided information is acquired.
  • directory search organizes a large number of categories into a hierarchical framework (directory) structure, and classifies a large number of provided information into one of the lowest-level categories and stores a database of a stored structure
  • the user searches the directory from the upper layer to the lower layer while anticipating which category the information the user is interested in is. Then, find the category that contains the desired information.
  • a search keyword is entered in a predetermined field of the form, and a search engine searches a category including the search term. Then, the provided information included in the searched category is listed and returned as a search result to the user terminal.
  • the administrator of the database actually checks the contents of the provided information, and then the contents are formatted into a predetermined format and stored in the database.
  • the present inventors analyze a database management structure that allows users to quickly reach the target information to be provided, and analyze the information provided by information providers and others, and conform to the management structure.
  • the inventors first invented an information search support device for editing information again (Japanese Patent No. 3501799). Disclosure of the invention
  • the information providing device receives specific information (such as product name, price, delivery date, etc.) about requirements from the user terminal by specifying a keyword or directory, and presents while narrowing down the corresponding provided information. be able to. Then, when the user narrows down the provided information to a certain extent to a certain number, the user considers the provided information main body at the user terminal if the specific information on various requirements is considered without omission. Order.
  • specific information such as product name, price, delivery date, etc.
  • the present invention has been made in view of the above problems, and an object of the present invention is to present provided information while narrowing down according to the priority of requirements required by the user, and to provide a glance at the provided information to be finally presented.
  • the goal is to realize an information provision device that enables the detailed information on the requirements required by users to be recognized with certainty.
  • the created attribute information list is created and the list is delivered to the user terminal, and the classification requirement of the attribute information is added to the attribute information list when the list information is selected on the user terminal.
  • Attribute list presentation means for recreating and delivering attribute information lists according to requirements, and each time attribute information is sequentially selected by the user terminal from the attribute information
  • the selection history tracking means for recording the selection history from the attribute information list by the user terminal and the acquired information
  • the information providing apparatus may be provided with provision information presenting means for collecting and delivering the edited provision information to the user terminal.
  • each of the provided information acquired by the provided information acquiring means is edited into guidance information, and the guidance information list in which the guidance information is selectable is delivered to the user terminal together with the attribute information list.
  • the provided information presenting means may present the provided information when the user inputs an instruction to select specific guidance information from the provided information guidance list.
  • the attribute information list presenting means may be an information providing device that recreates the provided information list based on the attribute information included in the provided information acquired by the provided information acquiring means.
  • the selection history tracking means presents a history of the selection instruction to the user terminal, and a history which enables specification of an arbitrary selection instruction time point from the history of the selection instruction being presented by the user terminal.
  • the attribute list presenting unit is provided with a retroactive means, and when the user terminal designates an arbitrary selection time point, the attribute information list is selected by the time point and the attribute information classification requirement is deleted.
  • the provision information acquiring means may be an information providing apparatus for acquiring provision information acquired at a selected time point indicated by tracing back the history.
  • the information providing apparatus includes initial search means for receiving delivery of a keyword from a user terminal and acquiring provided information including attribute information corresponding to the accepted keyword, and the attribute list presentation means includes: An attribute information list may be delivered to the user terminal according to a requirement other than the classification requirement of the attribute information corresponding to the keyword included in the provided information acquired by the search means.
  • the provided information database classifies attribute information on a specific requirement by category, and the attribute list presenting unit is a category-specific attribute information list to be delivered to the user terminal. It may also be an information provider that delivers attribute information lists!
  • FIG. 1 is a network configuration diagram including an information providing apparatus according to an embodiment of the present invention.
  • FIG. 2 is a schematic view of a database management structure of provided information processed by the information providing apparatus.
  • FIG. 3 is a schematic view showing a structure of an example of the provided information.
  • FIG. 4 It is the schematic which shows the structure about the other example of the said provision information.
  • FIG. 5 is a flowchart of processing of an information search and presentation function in the information providing apparatus.
  • FIG. 6 is a schematic view of an initial search screen presented when using the information search and presentation function at a user terminal included in the network configuration.
  • FIG. 7 is a schematic view of an attribute information list page presented to the user terminal.
  • FIG. 8 is a schematic view of an attribute information list page presented next to the attribute information list page.
  • FIG. 9 is a schematic view of a provided information page presented to the user terminal by the information providing apparatus. The difference of the screen composition by the selection history of attribute information in the above-mentioned attribute information list page was shown in (A) and (B).
  • FIG. 10 A schematic view showing the provided information page different in the described contents.
  • FIG. 11 is a schematic view showing another appearance of the provided information page.
  • FIG. 12 The screen outline of the attribute information list page delivered to the user terminal in the process of using the re-search function in the above information providing apparatus is shown by the screen transition diagrams of (A) and (B).
  • the Internet is taken as an example of an information communication network including an information providing apparatus according to an embodiment of the present invention.
  • Figure 1 shows the network configuration diagram.
  • the information providing apparatus 1 of the present embodiment a personal computer, and many other unspecified
  • a user terminal 20a mounted with a browser operated by the user is connected with the user terminal 20a.
  • a browser-equipped computer (provider terminal) 20b operated by an information provider who provides information requested by the user is also connected.
  • the information providing device 1 has a basic function as a WWW server, and is provided to a provided information database (hereinafter referred to as a database) 2 accompanied by the provided information of a predetermined format recruited by the information provider. Accumulated and managed. Then, while delivering a web page requested from the user terminal 20a or accepting a query via the web page, the database 2 is searched and a search engine is provided to present the corresponding provided information. It also has the function of
  • the information providing device 1 itself may not have the function of the search engine or the database 2. You only need to be able to access the database, query the query, and obtain the appropriate advertisement.
  • the hardware of the information providing device 1 may be configured by one computer or may be configured by a plurality of computers operating in cooperation. If it is configured by multiple computers, the communication path between the computers may be configured to communicate via a private network such as a dedicated line 'LAN-VP N! /, Internet 10, etc. It may be configured to communicate via a public information communication network.
  • a private network such as a dedicated line 'LAN-VP N! /, Internet 10, etc. It may be configured to communicate via a public information communication network.
  • the information providing device 1 of the present embodiment presents the provided information satisfying the requirements for the user through HTTP communication with the user terminal 20a. Then, at the time of presentation, it has a function to dynamically edit the provided information so that the user has high priority and at-a-glance attribute information on the requirements. It also provides a unique user interface environment for narrowing down the provided information according to the priority of the requirements sought by the user, and devises a management structure of information in database 2 to realize that interface. There is.
  • the provided information accumulated in the provided information database 2 may be individual information described in the dictionary Z dictionary (meaning of words, definition of things * description etc.), for example, Information related to product sales in a shopping mall on the Internet 10 where a number of electronic stores are open (such as products, product model numbers, prices, delivery times, incidental services, etc.) and information related to advertisements (such as company, products and services Etc), etc. Of course, such information may be mixed as provided information.
  • the dictionary Z dictionary meaning of words, definition of things * description etc.
  • the provided information may be provided by the information provider or stored in the provided information database.
  • the provided information may be created from a web page collected from the Internet by a known robot search engine. And may be stored in the provided information database.
  • the information providing device 1 manages various kinds of information on merchandise sales in a shopping mall on the Internet 10 with the provided information database 2.
  • the information provider is, for example, a manager of an electronic store that opens a shopping mall. Then, the information provider operates his / her provider terminal 20 b to have the provided information registered in the database 2 through HTTP communication with the information providing device 1.
  • the provided information is not limited to a form in which the provided information is created based on HTTP communication with the provider computer and stored in the provided information database, and the provided information recorded in the medium may be stored in the provided information database.
  • the information may be directly input to the provided information database through a user interface attached to the device.
  • FIG. 2 illustrates the structure of the provided information in the present embodiment.
  • the information providing device 1 receives attribute information on various requirements in a communication course with the provider terminal 20b, classifies a large number of attribute information into corresponding requirements for one piece of provided information, and stores the information in the database 2.
  • attribute information 33 included in provided information 30 is associated with requirement 32 according to each classification.
  • the requirement of a specific "product type” is further classified into category 31 which is a large classification of the upper layer, and the attribute information "TV" of the product type is classified into a category of "home appliances". It is.
  • Database 2 manages attribute information 33 in association with the text (detailed information) 34 for each clause such as an advertisement sentence presented by the information provider, and manages the specific information 34 in the detailed information 34 2 If attribute information related to 33 is included, its detailed information 34 is the attribute of the corresponding requirement 32 Corresponds to information 33.
  • the attribute information 33 may be a reflection of the information itself in the detailed information 34, or may be associated as a range set by the administrator of the information providing device 1, such as "price". It may be done.
  • the specific price included in the detailed information 34 is associated with the detailed information 34 as the additional information 35.
  • the additional information 35 includes image information and audio information. Also, as in the provided information shown in FIG.
  • the words contained in the text are
  • the attribute information contained in the detailed information may be identified in accordance with the prepared dictionary, or the attribute information may be classified into predetermined requirements.
  • a person may browse the text, extract attribute information and requirements, and re-edit the extracted attribute information and requirements according to the format shown in FIG.
  • the information search function by the information providing apparatus 1 and the function of presenting the search result will be specifically described below.
  • the information search and presentation function will be described in order from the procedure of a certain user operating his / her own user terminal 20a, searching for provided information in the shopping mall, and browsing the intended provided information.
  • FIG. 5 shows the flow of this procedure
  • FIGS. 6 to 8 show the screen outline of the Web page delivered from the information providing device 1 in the process of obtaining the provided information in the user terminal 20a.
  • the user designates a predetermined URL by using the browser of his / her user terminal 20a and fetches the web page published by the information providing device 1 (si, s2) 0
  • This web page (the initial search screen: Fig. 6, 40a
  • the attribute information 42 of the product type 41 which is a requirement in the provided information, is classified according to the corresponding category, and is listed in the user terminal 20a so as to be selectable.
  • attribute information “TV” in the “home appliance” category is selected on the user terminal (s3).
  • the information providing device 1 When the information providing device 1 receives the information indicating the selection instruction from the user terminal 20a (s4), the attribute information of “TV” is associated as the product type, and the database as the search result is the provided information. And (s5) a list of attribute information included in the acquired provided information that can be selected for each requirement as a Web page (attribute information list page) and sent to the user terminal (s9) ( Figure 7, 40b).
  • the information providing device 1 does not include the attribute information of the already selected requirement “product type” in the attribute information list page 40 b.
  • the attribute information list page By selecting the attribute information 42 of the requirement 41 from the attribute information list page 40b, the attribute information list page (FIG. 8, 40c) is created and delivered without including the requirement of the attribute information 42. In this manner, by sequentially limiting the attribute information 42 classified into the selectable requirements 41, the user is naturally sequentially ordered according to the priority, without being particularly aware of the requirements for the provided information. It can be selected.
  • the information providing device 1 records the attribute information actually selected at each selection opportunity, the attribute information and the requirements into which it is classified as the selection history of the attribute information by the user (s7) ). Then, the history 43 of the attribute information actually selected is described according to the selection order at a predetermined position of the attribute information list page (40b, 40c) delivered to the user terminal at each selection opportunity. Thus, the user can recognize the selected attribute information and the selection order thereof.
  • the information providing apparatus for searching a database having a conventional directory structure information is subdivided and managed in the lower layer in the form of a tree from the upper layer which is the major classification of the provided information.
  • the database to be searched for by the information providing apparatus of the present embodiment has requirements 'attribute information • detailed information' additional information, while having a database structure similar to the directory structure at first glance, it has nothing to do with the directory structure.
  • Each piece of information included in detailed information is associated with predetermined attribute information classified into predetermined requirements. Therefore, while the conventional directory search presents which layer of the directory structure is searched in the search process of the provided information, in the present embodiment, the user makes his own personal request. Presenting a history of attribute information selected sequentially based on the priority. Therefore, by searching the predetermined directory structure, the user can select There is no problem that you miss the bird and get stuck with the provided information.
  • the information providing device 1 narrows down and obtains the provided information each time the attribute information is selected (sl 0 ⁇ s 4, s 5) 0 and the partial information of the obtained provided information is provided
  • the guide information 45 is used to confirm the contents, and the guide information 45 is made selectable and created in a list (s8).
  • the information providing device 1 creates the attribute information list page 40b such that the guidance information list is an independent frame 44 in the attribute information list page 40b. If the user indicates guidance information 45 on specific provided information at an appropriate time, the information providing device 1 renders the provided information in the form of a Web page (provided information page) and delivers it to the user terminal 20a ( s 10 ⁇ s 11 to s 14).
  • the guide information 45 may be edited each time according to the attribute information selected by the user. For example, all or part of the detailed information corresponding to the attribute information selected by the user is sequentially added, and one piece of provided information is edited into guidance information 45 including a plurality of detailed information. As a result, the user can confirm the detailed information on the attribute information selected by the user without leaking it, and instruct the user to surely recognize the intended provided information and to present the provided information. it can.
  • guidance information may be prepared separately for each provided information, and the guidance information may be presented, or a part of a plurality of detailed information included in the provided information may be extracted and connected, etc. You may create information by editing information appropriately based on the provided information.
  • Fig. 9 shows an outline of the provided information page.
  • areas 51 to 53 for describing detailed information for reflecting the user's selection history are preset, and in the present embodiment, in the provided information page 50a.
  • the upper, middle and lower three levels (51, 52, 53) are set in order.
  • an area 54 is secured at a predetermined position of the provided information page 50a, in which a "total amount" in which additional information related to the amount is aggregated is described.
  • “attachment service”, “Tokyo”, “Chuo Ward”, “Plasma”, “50 type”, “Company A” are sequentially performed in order.
  • attribute information is selected respectively, the advertisement information page 50a is edited based on the selection history recorded so far.
  • detailed information including “TV” as attribute information is the top It is described in area 51.
  • This detailed information also includes attribute information on other requirements “maker”, “screen size”, “method”, “model number” and “price”, and attribute information that meets these requirements in the selection history is already provided. Treat as described in the information page.
  • the other attribute information in the selection history is acquired as the upper rank of the selection order, and the detailed information in which the attribute information is described is described in the middle area 52.
  • detailed information including “attachment service” is described, and detailed information including “Tokyo” and “central area” corresponding to the requirements of “store location” is described in the lower part 53 (A).
  • the additional information related to the price is associated with the selected attribute information
  • the sum of the prices of the additional information is described in the predetermined area 54.
  • the total price of ⁇ 503,000 is described in a given area 54 by adding the price ⁇ 500,000 and the charge ⁇ 3,000 associated as additional information on the installation service.
  • one provided information page 50c shown in FIG. Detailed information on a plurality of attribute information is listed in one area 51.
  • a button for calling a web page for performing an ordering procedure for the product presented on the pages 50a to 50c and for shifting to a specific procedure thereafter is performed.
  • a button for calling a web page for performing an ordering procedure for the product presented on the pages 50a to 50c and for shifting to a specific procedure thereafter is performed.
  • the provided information page is provided with a button 55 etc. for shifting to the ordering procedure of the product.
  • a link to the website of the advertiser may be set in the description part of the detailed information posted according to the selection history.
  • the advertisement information database may be associated with the URL of the website of the advertiser to the information of the advertisement.
  • the corresponding provided information may be classified by type according to the user's selection history and posted on the provided information page. Specifically, if the provision information page separately provides areas for presenting the provided information on the product and the provided information on the advertisement, and the user finally instructs to present the provided information on the product, In the information presentation area of the information on the provision information page, the indicated provision information is posted in the format shown in FIG. 10, and the other presentation area is selected based on the selection history! You can present advertisements with the same requirements on the same advertisement page.
  • a plurality of advertisement information may be arranged and described after providing an upper limit on the number of advertisements to be presented. Advertisements to be actually presented from a plurality of corresponding advertisements may be randomly selected, or the priority for presentation etc. is associated with each advertisement, and the provided information page is sent to the user terminal. Please list the advertisements in order according to the order of each opportunity!
  • the different types of information may be juxtaposed as the provided information reflecting the selection history on the provided information page.
  • Some types of provided information can also be useful information for users. For example, if the different type of information is a product sold at an electronic store and the advertisement for the product, the product for which the user intends to purchase the link set in the advertisement before the actual product is purchased. It is also possible to obtain detailed information about
  • the appearance of the provided information page is not limited to the above embodiment, and the priority based on the selection history and the predetermined area in the page may be associated and assigned.
  • Fig. 11 exemplifies the other page format.
  • three areas 51 to 53 are arranged side by side on the provided information page 50d.
  • the central area 51 describes the highest priority requirements, and the second and third priority requirements are described in the left and right areas 52 and 53, respectively.
  • the detailed information is not described in each area 51 to 53, but the concrete description (specific price etc.) of the attribute information (price range etc.) in the individual attribute information and the detailed information is described as it is. I see.
  • the provided information page as in the attribute information list page, up to the provided information being presented. You may describe the selection history of attribute information of.
  • the number of description areas of detailed information reflecting the priority can be set as appropriate.
  • the top three requirements are for the provided information page. They can be placed dynamically in a given area, and the fourth and subsequent requirements may not be listed on the information provision page, or may be listed together with other requirements in a given area.
  • the number of pieces of attribute information selected by the user may be less than the number of areas set in the information provision page.
  • priority is set in advance for each requirement before the user selects attribute information, and the remaining description area is set to attribute information in a predetermined area in accordance with the initially set priority. If you write down,.
  • the information providing device records the selection history of the user's attribute information.
  • the information providing device 1 is provided with a function of re-searching any selected point-in-time information provided in this history.
  • the next attribute information list page may be re-created with only the selected attribute information deleted. As a result, multiple attribute information classified into the same requirement can be selected.
  • the process of recreating the attribute information list page and the process of narrowing down the provided information are coordinated, and the provided information including the attribute information designated by the user is acquired, it is included in the acquired provided information. Attribute information may be extracted, and only the extracted attribute information may be selectively described in the attribute information list page. As a result, requirements and attribute information are narrowed down according to the order in which the user selects attribute information.
  • a list for selecting the first attribute information according to the classification is displayed. It was presented.
  • a user can use a Web page that includes a text box for entering the first attribute information as an initial screen, and a function to query the database for any keyword entered in the text box. It may be delivered to the terminal.
  • the information providing device 1 associates many words with attribute information, and While obtaining the provided information including the attribute information corresponding to the keyword and its synonym from the terminal 20a, a list in which attribute information other than the attribute information can be selected is returned, and thereafter, the attribute information is the same as in the above embodiment.
  • the provided information handled by the information providing apparatus is not limited to the contents related to product sales, but can be any information such as academic documents and the contents of websites.
  • Various information included in the provided information may be associated with predetermined attribute information, and each attribute information may be classified into any of the requirements and be prepared to be searchable.
  • the information communication network to which the information providing apparatus is connected, and the user terminal and the provider terminal as communication partners of the information providing apparatus are not limited to the above embodiments.
  • the communication partner may be a mobile phone or a dedicated terminal that can be connected to the Internet.
  • the information communication network is not limited to the Internet, and may be a LAN.
  • an information communication network related to a known interactive TV system can be targeted. That is, the TV receiver is used as a user terminal or a provider terminal, and the information providing device is installed in a broadcasting station or the like. Then, data is transmitted from the user terminal or the provider terminal to the information providing apparatus through the telephone line in the upward direction, and multiplexed in the TV broadcast wave in the downward direction to transmit the data.
  • an information communication network is formed by the telephone line and the TV broadcast network.
  • an Internet connection service via a cable TV network is also implemented, and if an information provision device is installed on the cable TV station side, a user with a computer equipped with a TV or a browser can be used.
  • An information communication network is configured in the cable TV network as a terminal or provider terminal. As described above, the information providing apparatus can target an appropriate information communication network as a communication target.

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  • Engineering & Computer Science (AREA)
  • Databases & Information Systems (AREA)
  • Theoretical Computer Science (AREA)
  • Data Mining & Analysis (AREA)
  • Physics & Mathematics (AREA)
  • General Engineering & Computer Science (AREA)
  • General Physics & Mathematics (AREA)
  • Management, Administration, Business Operations System, And Electronic Commerce (AREA)
  • Information Retrieval, Db Structures And Fs Structures Therefor (AREA)

Abstract

An information providing device includes: means for communicating with a user terminal; means for accessing a database accumulating a plenty of provided information; means for transmitting an attribute information list enabling successive selection of attribute information per purpose according to the access to the database to a user terminal and, each time attribute information is selected from the list, deleting the classified purpose of the attribute information from the attribute information list, re-creating and transmitting the attribute information list; information acquisition means for narrowing and acquiring the provided information each time the attribute information is successively selected from the attribute information list; means for recording a selection history from the attribute information list; and means for editing the provided information which has been acquired at an appropriate timing in the process of narrowing by the information acquisition means, according to the selection history of the attribute information and transmitting it to the user terminal.

Description

明 細 書  Specification
情報提供装置、コンピュータプログラム、プログラム格納媒体  Information providing apparatus, computer program, program storage medium
技術分野  Technical field
[0001] この発明は、情報提供者力 募った多数の情報 (提供情報)のそれぞれに含まれる 多数の属性情報を要件別に分類分けして管理する提供情報データベースから、利 用者が求める情報を取得して利用者端末に送達する情報提供装置に関し、特に、 情報提供装置において、利用者端末に提供情報を送達する際のユーザインタフエ ースの改良に関する。  The present invention relates to information provided by a user from a provided information database in which a large number of pieces of attribute information included in each of a large number of information (information provided) collected by information providers are classified and managed according to requirements. The present invention relates to an information providing device that acquires and delivers it to a user terminal, and more particularly, to an improvement of a user interface when delivering provided information to a user terminal in the information providing device.
背景技術  Background art
[0002] 利用者が操作するパーソナルコンピュータなどの利用者端末力 クエリーを受け付 けてデータベースを検索するコンピュータ (情報提供装置)の情報検索方式は、大き くキーワード検索方式とディレクトリ検索方式の 2つに分けられる。キーワード検索は、 利用者端末力 受け付けた検索キーワードをデータベースに照会して提供情報のテ キストを全文検索して該当する提供情報を取得する。  The information retrieval method of a computer (information providing apparatus) that receives a query from a user terminal such as a personal computer operated by a user and retrieves a database is two major keyword retrieval methods and directory retrieval methods. Divided into In keyword search, the user terminal power is queried to the database for the received search keyword, the text of the provided information is full-text searched, and the corresponding provided information is acquired.
[0003] 一方ディレクトリ検索は、多数のカテゴリを階層的な榭形 (ディレクトリ)構造によって 体系化し、多数の提供情報を最下層のカテゴリのいずれかに分類分けして格納した 構造のデータベースを検索対象としている。利用者は、自身が目的とする情報がど のカテゴリに含まれて 、るのかを予想しながらディレクトリを上層から下層に迪る。そし て、目的の提供情報が含まれるカテゴリを見いだす。あるいは、検索キーワードをフォ ームの所定欄に入力し、検索エンジンがその検索語を含んだカテゴリを検索する。そ して、検索されたカテゴリに含まれる提供情報を一覧にしてこれを検索結果として利 用者端末に返送する。ディレクトリ型検索方式では、普通、データベースの管理者が 実際に提供情報の内容をチェックした上でその内容を所定の書式に整形してデータ ベースに格納しておく。 On the other hand, directory search organizes a large number of categories into a hierarchical framework (directory) structure, and classifies a large number of provided information into one of the lowest-level categories and stores a database of a stored structure And The user searches the directory from the upper layer to the lower layer while anticipating which category the information the user is interested in is. Then, find the category that contains the desired information. Alternatively, a search keyword is entered in a predetermined field of the form, and a search engine searches a category including the search term. Then, the provided information included in the searched category is listed and returned as a search result to the user terminal. In the directory-based search method, usually, the administrator of the database actually checks the contents of the provided information, and then the contents are formatted into a predetermined format and stored in the database.
[0004] また本発明者らは、利用者が目的とする提供情報に速やかに迪り着けるようなデー タベース管理構造と、情報提供者力ゝらの提供情報を解析してその管理構造に整合し た情報に編集し直す情報検索支援装置を先に発明した (特許 3501799号公報)。 発明の開示 Also, the present inventors analyze a database management structure that allows users to quickly reach the target information to be provided, and analyze the information provided by information providers and others, and conform to the management structure. The inventors first invented an information search support device for editing information again (Japanese Patent No. 3501799). Disclosure of the invention
発明が解決しょうとする課題  Problem that invention tries to solve
[0005] 利用者が提供情報に求める要件は様々である。例えば、販売商品についての詳細 な説明が記載されている提供情報がデータベースに蓄積され、さまざまな利用者が、 購入希望の商品についての提供情報を得ようとする。このとき各利用者は、それぞれ 購入すべき商品に対して何を優先するのかが異なる。何を買うの力も決めず、予算だ けが決まっている場合もある。このような場合には、提供情報に含まれる価格につい ての要件のみがその利用者にとって最も必要なものとなる。特定の商品を早く手に入 れたい場合は、納期という要件が最も重要となる。そして、最優先する要件を満たし た上で、さらに 2番目、 3番目に優先度が高い要件に鑑みて総合的に最も要求に沿う 提供情報を提示して!/ヽる商品を購入する。  [0005] There are various requirements for users to provide information. For example, provided information in which detailed descriptions of sold products are described is stored in a database, and various users try to obtain provided information about desired products for purchase. At this time, each user is different in what to give priority to the product to be purchased. In some cases, the budget is decided without deciding what to buy. In such a case, only the price requirements contained in the provided information will be the most necessary for the user. Due date is the most important requirement if you want to get a specific product quickly. Then, after fulfilling the top priority requirements, in view of the second and third highest priority requirements, present the offer information that most generally meets the requirements, and purchase the items that will satisfy / does nothing.
[0006] もちろん、情報提供装置は、利用者端末から要件に関する具体的な情報 (商品名、 価格、納期など)をキーワードやディレクトリの指定により受け付け、該当する提供情 報を絞り込みながら提示していくことができる。そして、利用者が提供情報をある程度 少な 、数まで絞り込んだ時点で、各種要件につ!、ての具体的な情報を漏れなく検討 した ヽ場合、利用者は提供情報本体を利用者端末にて取り寄せる。  Of course, the information providing device receives specific information (such as product name, price, delivery date, etc.) about requirements from the user terminal by specifying a keyword or directory, and presents while narrowing down the corresponding provided information. be able to. Then, when the user narrows down the provided information to a certain extent to a certain number, the user considers the provided information main body at the user terminal if the specific information on various requirements is considered without omission. Order.
[0007] 提供情報の具体例を挙げれば、商品ジャンル、価格、納期、販売店、などの要件に 対して具体的な情報 (テレビ、 20万円、 2週間、〇X商店、など)があらかじめ決まつ た書式や体裁に従って記載されている。もちろん、多数の電子商店が出店されてい る電子モールであれば、店舗ごとに提供情報の書式や体裁が異なる場合もある。し かし、いずれにしても、利用者により閲覧される提供情報は最初力 決まった書式 Z 体裁で用意されていることになる。したがって、利用者が提供情報を取り寄せて閲覧 した際、その利用者が優先させるいくつかの要件についての記述がその提供情報の どこに記載されて 、るのかが一見してわ力もな 、。  [0007] To give a specific example of the provided information, specific information (TV, ¥ 200,000, two weeks, ○ X store, etc.) for the product category, price, delivery date, store, etc. It is described according to the final form and format. Of course, in the case of an electronic mall in which a large number of electronic stores are opened, the format and format of the provided information may differ from store to store. However, in any case, the provided information to be viewed by the user is initially prepared in a format Z with a fixed power. Therefore, when a user requests and browses the provided information, a description of some of the requirements that the user gives priority to may be described in the provided information, and at a glance it may be.
[0008] 本発明は、上記課題に鑑みなされたもので、その目的は、提供情報を、利用者が 求める要件の優先度に従って絞り込みながら提示できるとともに、最終的に提示され る提供情報を一瞥するだけで、利用者が要求する要件についての詳細な情報が確 実に認識できるようにした情報提供装置を実現することにある。 課題を解決するための手段 The present invention has been made in view of the above problems, and an object of the present invention is to present provided information while narrowing down according to the priority of requirements required by the user, and to provide a glance at the provided information to be finally presented. The goal is to realize an information provision device that enables the detailed information on the requirements required by users to be recognized with certainty. Means to solve the problem
[0009] 上記目的を達成するための本発明は、利用者が操作する利用者端末と所定の情 報通信ネットワークを介して通信する手段と、多数の提供情報を蓄積するとともに、各 提供情報に含まれる多数の属性情報を要件別に分類分けして管理する提供情報デ ータベースにアクセスするためのデータベースアクセス手段と、提供情報データべ一 スへのアクセスに基づいて要件別に属性情報を順次選択可能にした属性情報一覧 を作成して当該一覧を利用者端末に送達するとともに、当該利用者端末にて当該一 覧力 属性情報が選択されるごとに、その属性情報の分類要件を属性情報一覧力 削除して、要件別の属性情報一覧を再作成して送達する属性一覧提示手段と、属 性情報一覧より属性情報が利用者端末により順次選択されるごとに、当該属性情報 を含む提供情報を絞り込みながら取得する提供情報取得手段と、利用者端末による 属性情報一覧からの選択履歴を記録する選択履歴追跡手段と、提供情報取得手段 による絞り込みの過程の適宜な時点で、当該手段により取得されている提供情報を、 選択履歴追跡手段が記録した属性情報の選択履歴に基づ ヽて編集し、当該編集し た提供情報を利用者端末に送達する提供情報提示手段とを備えた情報提供装置と している。  [0009] The present invention for achieving the above object comprises means for communicating with a user terminal operated by a user and a predetermined information communication network, storing a large number of provided information, and providing each of the provided information Database access means for accessing the provided information database that classifies and manages a large number of included attribute information according to requirements, and attribute information can be sequentially selected according to requirements based on access to the provided information database The created attribute information list is created and the list is delivered to the user terminal, and the classification requirement of the attribute information is added to the attribute information list when the list information is selected on the user terminal. Attribute list presentation means for recreating and delivering attribute information lists according to requirements, and each time attribute information is sequentially selected by the user terminal from the attribute information At the appropriate time of the process of the narrowing by the provided information acquiring means for narrowing down the provided information including the information, the selection history tracking means for recording the selection history from the attribute information list by the user terminal and the acquired information, Providing information presenting means for editing the provided information acquired by the means based on the selection history of the attribute information recorded by the selection history tracking means, and delivering the edited provided information to the user terminal; It is considered as an information providing device equipped.
[0010] また、利用者が操作する利用者端末と所定の情報通信ネットワークを介して通信す る手段と、多数の提供情報を蓄積するとともに、各提供情報に含まれる多数の属性 情報を要件別に分類分けして管理する提供情報データベースにアクセスするための データベースアクセス手段と、提供情報データベースへのアクセスに基づ 、て属性 情報を順次選択可能にした属性情報一覧を作成して当該一覧を利用者端末に送達 するとともに、当該利用者端末にて当該一覧から属性情報が選択されるごとに、その 属性情報を一覧から削除して、属性情報一覧を再作成して送達する属性情報一覧 提示手段と、属性情報一覧より属性情報が利用者端末により順次選択されるごとに、 当該属性情報を含む提供情報を絞り込みながら取得する提供情報取得手段と、利 用者端末による属性情報一覧からの選択履歴を記録する選択履歴追跡手段と、提 供情報取得手段による絞り込みの過程の適宜な時点で、当該手段により取得されて In addition, means for communicating with the user terminal operated by the user through a predetermined information communication network, and a large number of provided information are accumulated, and a large number of attribute information included in each provided information are classified according to requirements. Based on the database access means for accessing the provided information database to be classified and managed, and the access to the provided information database, create an attribute information list in which attribute information can be sequentially selected, and use the list as a user An attribute information list presenting means for delivering to the terminal and deleting the attribute information from the list each time attribute information is selected from the list by the user terminal, and recreating and delivering the attribute information list Provided information acquiring means for acquiring information information while narrowing down the provided information including the attribute information each time the attribute information is sequentially selected by the user terminal from the attribute information list Step, selection history tracking means for recording selection history from the attribute information list by the user terminal, and acquisition means at the appropriate time of the process of narrowing down by the provided information acquisition means
V、る提供情報を、選択履歴追跡手段が記録した属性情報の選択履歴に基づ!、て編 集し、当該編集した提供情報を利用者端末に送達する提供情報提示手段とを備え た情報提供装置とすることもできる。 V, based on the selection history of the attribute information recorded by the selection history tracking means! The information providing apparatus may be provided with provision information presenting means for collecting and delivering the edited provision information to the user terminal.
[0011] 上記情報提供装置において、提供情報取得手段が取得した提供情報のそれぞれ を案内情報に編集するとともに、当該案内情報を選択可能とした案内情報一覧を属 性情報一覧とともに利用者端末に送達する案内情報提示手段を備え、提供情報提 示手段は、利用者入力により前記提供情報案内一覧中から特定の案内情報が選択 指示されると、該当の提供情報を提示することとしてもよい。  In the above information providing apparatus, each of the provided information acquired by the provided information acquiring means is edited into guidance information, and the guidance information list in which the guidance information is selectable is delivered to the user terminal together with the attribute information list. The provided information presenting means may present the provided information when the user inputs an instruction to select specific guidance information from the provided information guidance list.
[0012] 属性情報一覧提示手段は、提供情報取得手段が取得した提供情報に含まれる属 性情報に基づいて提供情報一覧を再作成する情報提供装置とすることもできる。  [0012] The attribute information list presenting means may be an information providing device that recreates the provided information list based on the attribute information included in the provided information acquired by the provided information acquiring means.
[0013] また、前記選択履歴追跡手段は、選択指示の履歴を利用者端末に提示するととも に、利用者端末により提示中の選択指示の履歴から任意の選択指示時点の指定を 可能とする履歴遡及手段を備え、前記属性一覧提示手段は、利用者端末により任意 の選択時点が指示されると、その時点までに選択されて 、る属性情報の分類要件を 削除した属性情報一覧を利用者端末に送達し、前記提供情報取得手段は、履歴を 遡って指示された選択時点で取得された提供情報を取得する情報提供装置とするこ とちでさる。  Further, the selection history tracking means presents a history of the selection instruction to the user terminal, and a history which enables specification of an arbitrary selection instruction time point from the history of the selection instruction being presented by the user terminal. The attribute list presenting unit is provided with a retroactive means, and when the user terminal designates an arbitrary selection time point, the attribute information list is selected by the time point and the attribute information classification requirement is deleted. The provision information acquiring means may be an information providing apparatus for acquiring provision information acquired at a selected time point indicated by tracing back the history.
[0014] 上記情報提供装置は、利用者端末よりキーワードの送付を受け付けるとともに、受 け付けたキーワードに該当する属性情報を含む提供情報を取得する初期検索手段 を備え、前記属性一覧提示手段は、当該検索手段により取得された提供情報に含ま れている前記キーワードに該当する属性情報の分類要件以外の要件による属性情 報一覧を当該利用者端末に送達することとしてもよい。  The information providing apparatus includes initial search means for receiving delivery of a keyword from a user terminal and acquiring provided information including attribute information corresponding to the accepted keyword, and the attribute list presentation means includes: An attribute information list may be delivered to the user terminal according to a requirement other than the classification requirement of the attribute information corresponding to the keyword included in the provided information acquired by the search means.
[0015] あるいは、前記提供情報データベースは、特定の要件についての属性情報をカテ ゴリごとに分類し、前記属性一覧提示手段は、利用者端末に最初に送達する属性情 報一覧として、カテゴリ別の属性情報一覧を送達する情報提供装置としてもよ!、。  [0015] Alternatively, the provided information database classifies attribute information on a specific requirement by category, and the attribute list presenting unit is a category-specific attribute information list to be delivered to the user terminal. It may also be an information provider that delivers attribute information lists!
[0016] なお本発明は、コンピュータにインストールされて、当該コンピュータを上記いずれ かに記載の情報提供装置として機能させるためのコンピュータプログラムと、そのコン ピュータプログラムを記憶したプログラム格納媒体にも及んでいる。 図面の簡単な説明 [0017] [図 1]本発明の実施例における情報提供装置を含むネットワーク構成図である。 The present invention extends to a computer program installed in a computer and causing the computer to function as any of the information providing devices described above, and a program storage medium storing the computer program. . Brief description of the drawings FIG. 1 is a network configuration diagram including an information providing apparatus according to an embodiment of the present invention.
[図 2]上記情報提供装置が処理する提供情報のデータベース管理構造の概略図で ある。  FIG. 2 is a schematic view of a database management structure of provided information processed by the information providing apparatus.
[図 3]上記提供情報の一例についての構造を示す概略図である。  FIG. 3 is a schematic view showing a structure of an example of the provided information.
[図 4]上記提供情報のその他の例についての構造を示す概略図である。  [FIG. 4] It is the schematic which shows the structure about the other example of the said provision information.
[図 5]上記情報提供装置における情報検索提示機能の処理の流れ図である。  FIG. 5 is a flowchart of processing of an information search and presentation function in the information providing apparatus.
[図 6]上記ネットワーク構成に含まれる利用者端末にて上記情報検索提示機能を利 用する際に提示される初期検索画面の概略図である。  FIG. 6 is a schematic view of an initial search screen presented when using the information search and presentation function at a user terminal included in the network configuration.
[図 7]上記利用者端末に提示される属性情報一覧ページの概略図である。  FIG. 7 is a schematic view of an attribute information list page presented to the user terminal.
[図 8]上記属性情報一覧ページの次に提示される属性情報一覧ページの概略図で ある。  FIG. 8 is a schematic view of an attribute information list page presented next to the attribute information list page.
[図 9]上記情報提供装置が利用者端末に提示する提供情報ページの概略図である 。上記属性情報一覧ページにおける属性情報の選択履歴による画面構成の違いを ( A)と (B)に示した。  FIG. 9 is a schematic view of a provided information page presented to the user terminal by the information providing apparatus. The difference of the screen composition by the selection history of attribute information in the above-mentioned attribute information list page was shown in (A) and (B).
[図 10]記載内容が異なる上記提供情報ページを示す概略図である。  [FIG. 10] A schematic view showing the provided information page different in the described contents.
[図 11]上記提供情報ページのその他の体裁を示す概略図である。  FIG. 11 is a schematic view showing another appearance of the provided information page.
[図 12]上記情報提供装置における再検索機能の利用過程で利用者端末に送達され る属性情報一覧ページの画面概略を (A)と (B)の画面遷移図によって示した。  [FIG. 12] The screen outline of the attribute information list page delivered to the user terminal in the process of using the re-search function in the above information providing apparatus is shown by the screen transition diagrams of (A) and (B).
符号の説明  Explanation of sign
[0018] 1 情報提供装置 1 Information Providing Device
2 提供情報データベース  2 Provision Information Database
10 インターネット  10 Internet
20a 利用者端末  20a User Terminal
発明を実施するための最良の形態  BEST MODE FOR CARRYING OUT THE INVENTION
[0019] = = =ネットワーク構成 = = = [0019] = = = Network configuration = = =
本発明の一実施形態に係る情報提供装置を含む情報通信ネットワークとしてインタ 一ネットを例に挙げる。図 1はそのネットワーク構成図を示している。インターネット 10 には、本実施例の情報提供装置 1と、パーソナルコンピュータなど不特定多数の利 用者により操作されるブラウザを実装した利用者端末 20aとが接続されて 、る。また 本実施例では、利用者が求める情報を提供する情報提供者が操作するブラウザ搭 載コンピュータ (提供者端末) 20bも接続されて 、る。 The Internet is taken as an example of an information communication network including an information providing apparatus according to an embodiment of the present invention. Figure 1 shows the network configuration diagram. In the Internet 10, the information providing apparatus 1 of the present embodiment, a personal computer, and many other unspecified A user terminal 20a mounted with a browser operated by the user is connected with the user terminal 20a. Further, in the present embodiment, a browser-equipped computer (provider terminal) 20b operated by an information provider who provides information requested by the user is also connected.
[0020] このネットワーク構成において、情報提供装置 1は、 WWWサーバーとしての基本 機能を備え、情報提供者カゝら募集した所定書式の提供情報を付帯する提供情報デ ータベース(以下、データベース) 2に蓄積管理している。そして、利用者端末 20aか らリクエストされた Webページを送達したり、その Webページを介してクエリーを受け 付けたりしながら、データベース 2を検索し、該当する提供情報を提示する検索ェン ジンとしての機能も備えて 、る。  In this network configuration, the information providing device 1 has a basic function as a WWW server, and is provided to a provided information database (hereinafter referred to as a database) 2 accompanied by the provided information of a predetermined format recruited by the information provider. Accumulated and managed. Then, while delivering a web page requested from the user terminal 20a or accepting a query via the web page, the database 2 is searched and a search engine is provided to present the corresponding provided information. It also has the function of
[0021] もちろん、情報提供装置 1自体に検索エンジンの機能やデータベース 2が無くても よい。データベースにアクセスしてクエリーを照会し、該当する提供情報を取得でき ればよい。  Of course, the information providing device 1 itself may not have the function of the search engine or the database 2. You only need to be able to access the database, query the query, and obtain the appropriate advertisement.
[0022] また、情報提供装置 1のハードウェアは、 1台のコンピュータで構成されていてもよ いし、協調動作する複数のコンピュータによって構成されていてもよい。複数のコンビ ユータによる構成であれば、それらコンピュータ間の通信経路は、専用線 'LAN-VP Nなどのプライベートなネットワークを介して通信する構成であってもよ!/、し、インター ネット 10など公衆の情報通信ネットワークを介して通信する構成であってもよい。  The hardware of the information providing device 1 may be configured by one computer or may be configured by a plurality of computers operating in cooperation. If it is configured by multiple computers, the communication path between the computers may be configured to communicate via a private network such as a dedicated line 'LAN-VP N! /, Internet 10, etc. It may be configured to communicate via a public information communication network.
[0023] = = = =情報提供装置 = = =  [0023] = = = = Information provider = = =
本実施例の情報提供装置 1は、利用者端末 20aとの HTTP通信を通じて、利用者 が求めている要件を満たす提供情報を提示する。そして、その提示の際に、利用者 にとつて優先度が高 、要件にっ 、ての属性情報が一瞥してわ力るように提供情報を 動的に編集する機能を備えている。また、利用者が求めている要件の優先度に応じ て提供情報を絞り込んでいくための独自のユーザインタフェース環境も提供し、その インタフェースを実現するためにデータベース 2における情報の管理構造を工夫して いる。  The information providing device 1 of the present embodiment presents the provided information satisfying the requirements for the user through HTTP communication with the user terminal 20a. Then, at the time of presentation, it has a function to dynamically edit the provided information so that the user has high priority and at-a-glance attribute information on the requirements. It also provides a unique user interface environment for narrowing down the provided information according to the priority of the requirements sought by the user, and devises a management structure of information in database 2 to realize that interface. There is.
[0024] = = =提供情報とデータベース構造 = = =  [0024] = = = advertisement and database structure = = =
提供情報データベース 2に蓄積される提供情報としては、辞書 Z事典に記載され ている個々の情報 (言葉の意味や物の定義 *説明など)であってもよいし、例えば、多 数の電子商店が出店しているインターネット 10上のショッピングモールにおける商品 販売に関する情報 (商品、商品型番、価格、納期、付帯サービスなど)や、広告に関 する情報 (企業、商品、サービスに関する宣伝文など)などであってもよい、もちろん、 これらの情報が提供情報として混在して 、てもよ 、。 The provided information accumulated in the provided information database 2 may be individual information described in the dictionary Z dictionary (meaning of words, definition of things * description etc.), for example, Information related to product sales in a shopping mall on the Internet 10 where a number of electronic stores are open (such as products, product model numbers, prices, delivery times, incidental services, etc.) and information related to advertisements (such as company, products and services Etc), etc. Of course, such information may be mixed as provided information.
[0025] また提供情報は、情報提供者カゝら提供されて提供情報データベースに格納された ものでもよいし、例えば、周知のロボット型検索エンジンがインターネットから収集した Webページを起源として作成されて、提供情報データベースに格納されたものであ つてもよい。  The provided information may be provided by the information provider or stored in the provided information database. For example, the provided information may be created from a web page collected from the Internet by a known robot search engine. And may be stored in the provided information database.
[0026] 本実施例において、情報提供装置 1は、インターネット 10上のショッピングモールに おける商品販売に関する各種情報を提供情報データベース 2で管理している。また 情報提供者は、ショッピングモールに出店する電子商店の管理者などである。そして 情報提供者は、自身の提供者端末 20bを操作し、情報提供装置 1との HTTP通信を 通じて提供情報をデータベース 2に登録してもらう。もちろん、提供情報は、提供者コ ンピュータとの HTTP通信に基づいて作成されて提供情報データベースに格納され る形態に限らず、媒体に記録された提供情報を提供情報データベースに格納したり 、情報提供装置に付帯するユーザインタフェースを介して直接提供情報データべ一 スに入力したりしてもよい。  In the present embodiment, the information providing device 1 manages various kinds of information on merchandise sales in a shopping mall on the Internet 10 with the provided information database 2. The information provider is, for example, a manager of an electronic store that opens a shopping mall. Then, the information provider operates his / her provider terminal 20 b to have the provided information registered in the database 2 through HTTP communication with the information providing device 1. Of course, the provided information is not limited to a form in which the provided information is created based on HTTP communication with the provider computer and stored in the provided information database, and the provided information recorded in the medium may be stored in the provided information database. The information may be directly input to the provided information database through a user interface attached to the device.
[0027] 図 2に本実施例における提供情報の構造を例示した。この例では、テレビの販売に 関する提供情報の構造が示されている。なお、情報提供装置 1は、提供者端末 20b との通信課程で各種要件についての属性情報を受け付け、 1つの提供情報につい て、多数の属性情報を該当する要件に分類分けしてデータベース 2に格納する。こ の図 2に示したように、提供情報 30に含まれる属性情報 33がそれぞれの分類に従つ た要件 32に対応付けされている。なお本実施例では、特定の「商品種別」という要件 を、さらに上層の大分類となるカテゴリ 31に分類分けし、商品種別の属性情報「テレ ビ」は、「家電」のカテゴリに分類分けされて 、る。  [0027] FIG. 2 illustrates the structure of the provided information in the present embodiment. In this example, the structure of the provided information on television sales is shown. Note that the information providing device 1 receives attribute information on various requirements in a communication course with the provider terminal 20b, classifies a large number of attribute information into corresponding requirements for one piece of provided information, and stores the information in the database 2. Do. As shown in FIG. 2, attribute information 33 included in provided information 30 is associated with requirement 32 according to each classification. In the present embodiment, the requirement of a specific "product type" is further classified into category 31 which is a large classification of the upper layer, and the attribute information "TV" of the product type is classified into a category of "home appliances". It is.
[0028] データベース 2では、属性情報 33を、情報提供者が提示した広告文などの文節ご とのテキスト (詳細情報) 34に対応付けして管理し、その詳細情報 34に特定の要件 3 2に関わる属性情報 33が含まれていれば、その詳細情報 34を該当の要件 32の属性 情報 33に対応付けしている。なお属性情報 33は、詳細情報 34中の情報自体を反 映させたものである場合もあるし、「価格」のように、情報提供装置 1の管理者側で設 定された範囲として対応付けされる場合もある。本実施例では、詳細情報 34に含ま れている具体的な価格は、付加情報 35として詳細情報 34に対応付けされている。な お付加情報 35には、画像情報や音声情報なども含まれている。また図 3に示す提供 情報のように、例えば型番の異なる複数のテレビについての詳細情報や、複数の販 売拠点についての詳細情報が含まれていれば、それらの詳細情報は、 1つの要件「 型番」や「地域」に分類分けされる具体的な複数の属性情報 (実際の型番、住所)に それぞれ対応付けされることになる。あるいは、図 4に示したように、一つの詳細情報 が複数の属性情報に対応付けされる場合もある。いずれにしても、提供情報が所定 の書式に則ってデータベース 2で管理されて!、ればよ!/、。 Database 2 manages attribute information 33 in association with the text (detailed information) 34 for each clause such as an advertisement sentence presented by the information provider, and manages the specific information 34 in the detailed information 34 2 If attribute information related to 33 is included, its detailed information 34 is the attribute of the corresponding requirement 32 Corresponds to information 33. Note that the attribute information 33 may be a reflection of the information itself in the detailed information 34, or may be associated as a range set by the administrator of the information providing device 1, such as "price". It may be done. In the present embodiment, the specific price included in the detailed information 34 is associated with the detailed information 34 as the additional information 35. The additional information 35 includes image information and audio information. Also, as in the provided information shown in FIG. 3, for example, if detailed information on a plurality of televisions with different model numbers or detailed information on a plurality of sales bases is included, the detailed information on those may have one requirement “1. It will be respectively corresponded to a plurality of specific attribute information (actual model number, address) classified into model number "" and "area". Alternatively, as shown in FIG. 4, one piece of detailed information may be associated with a plurality of pieces of attribute information. In any case, the provided information is managed in database 2 in accordance with the prescribed format!,!
[0029] なお、情報提供者が提示したテキストを本実施例のデータベース構造によって管理 するためには、上記特許 3501799号公報に記載の技術のように、テキストに含まれ る単語をあら力じめ用意されている辞書に照らし合わせて、詳細情報に含まれている 属性情報を特定したり、その属性情報を所定の要件に分類分けしたりすればよい。も ちろん、テキストを人が閲覧して属性情報や要件を抽出し、その抽出した属性情報や 要件を図 2に示した書式にしたがって編集し直してもよい。  Incidentally, in order to manage the text presented by the information provider according to the database structure of the present embodiment, as in the technique described in the above-mentioned Patent 3501799, the words contained in the text are The attribute information contained in the detailed information may be identified in accordance with the prepared dictionary, or the attribute information may be classified into predetermined requirements. Of course, a person may browse the text, extract attribute information and requirements, and re-edit the extracted attribute information and requirements according to the format shown in FIG.
[0030] = = =提供情報の検索と提示 = = =  [0030] = = = Search and presentation of advertisements = = =
以下に情報提供装置 1による情報検索機能とその検索結果の提示機能について 具体的に説明する。ここでは、情報検索提示機能を、ある利用者が自身の利用者端 末 20aを操作し、ショッピングモール内の提供情報を検索し、目的とする提供情報を 閲覧するまでの手順を追って説明する。  The information search function by the information providing apparatus 1 and the function of presenting the search result will be specifically described below. Here, the information search and presentation function will be described in order from the procedure of a certain user operating his / her own user terminal 20a, searching for provided information in the shopping mall, and browsing the intended provided information.
[0031] 図 5にこの手順の流れを示し、図 6〜図 8に、利用者端末 20aにおいて、提供情報 の取得過程で情報提供装置 1から送達される Webページの画面概略を示した。利用 者は自身の利用者端末 20aのブラウザにより所定の URLを指定して情報提供装置 1 が公開している Webページを取り寄せる(si, s2) 0この Webページ (検索初期画面: 図 6、 40a)には、提供情報における要件である商品種別 41の属性情報 42が該当の カテゴリごとに分類分けされ、利用者端末 20aにて選択可能に一覧提示されている。 [0032] ここでは「家電」カテゴリの「テレビ」という属性情報が利用者端末にて選択されたも のとする (s3)。情報提供装置 1は、利用者端末 20aからこの選択指示の旨の情報を 受け取ると (s4)、商品種別として「テレビ」の属性情報が対応付けされて 、る提供情 報を検索結果としてデータベース 2より取得するとともに (s5)、取得した提供情報に 含まれる属性情報を要件別に選択可能にした一覧を Webページ (属性情報一覧べ ージ)にして (s6)利用者端末に送付する (s9) (図 7、 40b)。なお情報提供装置 1は、 この属性情報一覧ページ 40bに、既に選択された要件「商品種別」の属性情報を含 めな 、ようにする。属性情報一覧ページ 40bからさらにある要件 41につ 、ての属性 情報 42を選択すれば、その属性情報 42の要件を含まな 、属性情報一覧ページ(図 8、 40c)を作成して送達する。このように、選択可能な要件 41に分類されている属性 情報 42が順次限定されていくことによって、利用者は、提供情報に求める要件を特 に意識しなくても、自然に優先度に従って順次選択することができる。 FIG. 5 shows the flow of this procedure, and FIGS. 6 to 8 show the screen outline of the Web page delivered from the information providing device 1 in the process of obtaining the provided information in the user terminal 20a. The user designates a predetermined URL by using the browser of his / her user terminal 20a and fetches the web page published by the information providing device 1 (si, s2) 0 This web page (the initial search screen: Fig. 6, 40a The attribute information 42 of the product type 41, which is a requirement in the provided information, is classified according to the corresponding category, and is listed in the user terminal 20a so as to be selectable. Here, it is assumed that attribute information “TV” in the “home appliance” category is selected on the user terminal (s3). When the information providing device 1 receives the information indicating the selection instruction from the user terminal 20a (s4), the attribute information of “TV” is associated as the product type, and the database as the search result is the provided information. And (s5) a list of attribute information included in the acquired provided information that can be selected for each requirement as a Web page (attribute information list page) and sent to the user terminal (s9) (Figure 7, 40b). The information providing device 1 does not include the attribute information of the already selected requirement “product type” in the attribute information list page 40 b. By selecting the attribute information 42 of the requirement 41 from the attribute information list page 40b, the attribute information list page (FIG. 8, 40c) is created and delivered without including the requirement of the attribute information 42. In this manner, by sequentially limiting the attribute information 42 classified into the selectable requirements 41, the user is naturally sequentially ordered according to the priority, without being particularly aware of the requirements for the provided information. It can be selected.
[0033] 情報提供装置 1は、各選択機会において実際に選択された属性情報と、その属性 情報とそれが分類されている要件とを利用者による属性情報の選択履歴として記録 していく(s7)。そして、各選択機会に利用者端末に送達する属性情報一覧ページ (4 0b、 40c)の所定の位置に、実際に選択された属性情報の履歴 43をその選択順番 に従って記載する。それによつて利用者は、選択した属性情報とその選択順番とを ½認することができる。  The information providing device 1 records the attribute information actually selected at each selection opportunity, the attribute information and the requirements into which it is classified as the selection history of the attribute information by the user (s7) ). Then, the history 43 of the attribute information actually selected is described according to the selection order at a predetermined position of the attribute information list page (40b, 40c) delivered to the user terminal at each selection opportunity. Thus, the user can recognize the selected attribute information and the selection order thereof.
[0034] なお、従来のディレクトリ構造をもつデータベースを検索する情報提供装置では、 提供情報を大分類となる上層から樹枝状に下層へ情報を細分ィ匕して管理している。 一方、本実施例の情報提供装置が検索対象とするデータベースは、要件'属性情報 •詳細情報 '付加情報という、一見、ディレクトリ構造に近似したデータベース構造をと りながら、ディレクトリ構造とは一切関係なぐ詳細情報に含まれる個々の情報を所定 の要件に分類分けされている所定の属性情報に対応付けしている。したがって、従 来のディレクトリ検索では、提供情報の検索過程をディレクトリ構造のどの層を検索し ているのかを提示しているのに対し、本実施例では、利用者が自身の個人的な要求 をその優先度に基づ 、て順次選択した属性情報の履歴を提示して 、る。したがって 、あらかじめ決められたディレクトリ構造を検索することで、利用者が選択するディレク トリを間違えて目的とする提供情報に迪り着けな 、、という問題が無 、。 In the information providing apparatus for searching a database having a conventional directory structure, information is subdivided and managed in the lower layer in the form of a tree from the upper layer which is the major classification of the provided information. On the other hand, the database to be searched for by the information providing apparatus of the present embodiment has requirements 'attribute information • detailed information' additional information, while having a database structure similar to the directory structure at first glance, it has nothing to do with the directory structure. Each piece of information included in detailed information is associated with predetermined attribute information classified into predetermined requirements. Therefore, while the conventional directory search presents which layer of the directory structure is searched in the search process of the provided information, in the present embodiment, the user makes his own personal request. Presenting a history of attribute information selected sequentially based on the priority. Therefore, by searching the predetermined directory structure, the user can select There is no problem that you miss the bird and get stuck with the provided information.
[0035] 情報提供装置 1は、属性情報が選択されるごとに、提供情報を絞り込みながら取得 していく(sl0→s4, s5) 0そして、取得した提供情報の一部詳細情報を提供情報の内 容を確認するための案内情報 45とし、その案内情報 45を選択可能にして一覧に作 成する (s8)。情報提供装置 1は、この案内情報一覧を、属性情報一覧ページ 40b中 で独立したフレーム 44となるように属性情報一覧ページ 40bを作成する。適当な時 点で利用者が特定の提供情報に関する案内情報 45を指示すれば、情報提供装置 1 は、その提供情報を Webページ (提供情報ページ)の体裁にして利用者端末 20aに 送達する(s 10→s 11〜s 14)。 The information providing device 1 narrows down and obtains the provided information each time the attribute information is selected (sl 0 → s 4, s 5) 0 and the partial information of the obtained provided information is provided The guide information 45 is used to confirm the contents, and the guide information 45 is made selectable and created in a list (s8). The information providing device 1 creates the attribute information list page 40b such that the guidance information list is an independent frame 44 in the attribute information list page 40b. If the user indicates guidance information 45 on specific provided information at an appropriate time, the information providing device 1 renders the provided information in the form of a Web page (provided information page) and delivers it to the user terminal 20a ( s 10 → s 11 to s 14).
[0036] なお案内情報 45は、利用者が選択した属性情報に応じてその都度編集してもよい 。例えば、利用者が選択した属性情報に対応する詳細情報の全てあるいは一部を順 次追記していき、一つの提供情報について複数の詳細情報を含んだ案内情報 45に 編集する。それによつて利用者は、自身が選択した属性情報についての詳細情報を 漏らさず確認することができ、目的としている提供情報を確実に認識してその提供情 報を提示させるように指示することができる。もちろん、提供情報ごとに案内情報を別 途用意しておいて、その案内情報を提示してもよいし、提供情報に含まれる複数の 詳細情報の一部を抽出して繋ぎ合わせるなどして案内情報を提供情報に基づいて 適宜に編集することで作成してもよ ヽ。  Note that the guide information 45 may be edited each time according to the attribute information selected by the user. For example, all or part of the detailed information corresponding to the attribute information selected by the user is sequentially added, and one piece of provided information is edited into guidance information 45 including a plurality of detailed information. As a result, the user can confirm the detailed information on the attribute information selected by the user without leaking it, and instruct the user to surely recognize the intended provided information and to present the provided information. it can. Of course, guidance information may be prepared separately for each provided information, and the guidance information may be presented, or a part of a plurality of detailed information included in the provided information may be extracted and connected, etc. You may create information by editing information appropriately based on the provided information.
[0037] 図 9に提供情報ページの概略を示した。この提供情報ページ 50aには利用者の選 択履歴を反映させるための詳細情報を記載するための領域 51〜53があら力じめ設 定されており、本実施例では提供情報ページ 50a中に優先度の高い方力も順に上 段、中段、下段の 3段の領域 (51, 52, 53)が設定されている。また、提供情報べ一 ジ 50aの所定の位置に金額に関わる付加情報を集約した「合計金額」を記載する領 域 54が確保されている。  [0037] Fig. 9 shows an outline of the provided information page. In the provided information page 50a, areas 51 to 53 for describing detailed information for reflecting the user's selection history are preset, and in the present embodiment, in the provided information page 50a. In the higher priority direction, the upper, middle and lower three levels (51, 52, 53) are set in order. In addition, an area 54 is secured at a predetermined position of the provided information page 50a, in which a "total amount" in which additional information related to the amount is aggregated is described.
[0038] 例えば、利用者が初期画面 40a中で選択した「テレビ」の次に、順次「取付けサービ ス」「東京都」「中央区」「プラズマ」「50型」「A社」の順で属性情報をそれぞれ選択し て!、つたとすると、それまでに記録した選択履歴に基づ 、て提供情報ページ 50aを 編集する。この例では、属性情報として「テレビ」が含まれる詳細情報が一番上の領 域 51に記載される。この詳細情報には他の要件「メーカ」「画面サイズ」「方式」「型番 」「価格」に関する属性情報も含まれており、選択履歴中でこれらの要件に該当する 属性情報については、既に提供情報ページに記載済みとして処理する。そして、選 択履歴中のそれ以外の属性情報を選択順番の上位力 取得し、その属性情報が記 載されている詳細情報を中段の領域 52に記載する。ここでは、「取付けサービス」を 含む詳細情報が記載され、「販売店所在位置」の要件に対応する「東京」および「中 央区」を含む詳細情報が下段 53に記載される (A)。 For example, next to “TV” selected by the user in the initial screen 40 a, “attachment service”, “Tokyo”, “Chuo Ward”, “Plasma”, “50 type”, “Company A” are sequentially performed in order. If attribute information is selected respectively, the advertisement information page 50a is edited based on the selection history recorded so far. In this example, detailed information including “TV” as attribute information is the top It is described in area 51. This detailed information also includes attribute information on other requirements “maker”, “screen size”, “method”, “model number” and “price”, and attribute information that meets these requirements in the selection history is already provided. Treat as described in the information page. Then, the other attribute information in the selection history is acquired as the upper rank of the selection order, and the detailed information in which the attribute information is described is described in the middle area 52. Here, detailed information including “attachment service” is described, and detailed information including “Tokyo” and “central area” corresponding to the requirements of “store location” is described in the lower part 53 (A).
[0039] 「テレビ」の次に、順次「東京都」「中央区」「取付けサービス」「プラズマ」「50型」 ΓΑ 社」の順で属性情報をそれぞれ選択していったとすると、提供情報ページ 50b中の 詳細情報の記載位置が変わり、「販売点所作位置」の要件に対応する「東京」および 「中央区」を含む詳細情報が中段の領域 52に記載される (B)。  [0039] Assuming that the attribute information is sequentially selected in the order of "Tokyo", "Chuo Ward", "attachment service", "Plasma" and "50 type" company after "TV", the provided information page The position of the detailed information in 50b changes, and detailed information including “Tokyo” and “Chuo Ward” corresponding to the requirements of “sale point location” is described in the middle area 52 (B).
[0040] また、この例では、選択された属性情報中に価格に関する付加情報が対応付けさ れている場合、それらの付加情報の価格の合計を所定の領域 54に記載している。具 体的には、価格 ¥500, 000と取付けサービスに関する付加情報として対応付けさ れた料金 ¥3, 000を合算して合計金額 ¥503. 000を所定の領域 54に記載してい る。一つの属性情報に複数の詳細情報が対応付けされている提供情報 (図 3参照) に基づいて提供情報ページを作成する場合には、図 10に示した提供情報ページ 50 cのように、一つの領域 51に複数の属性情報に関する詳細情報を並記する。なお提 供情報ページ 50a〜50cには、そのページ 50a〜50cにて提示した商品の注文手続 きを行うための Webページを呼び出して、その後の具体的な手続きへと移行させるた めのボタン 55も配設されている。  Further, in this example, when the additional information related to the price is associated with the selected attribute information, the sum of the prices of the additional information is described in the predetermined area 54. Specifically, the total price of ¥ 503,000 is described in a given area 54 by adding the price ¥ 500,000 and the charge ¥ 3,000 associated as additional information on the installation service. When creating a provided information page based on provided information (see FIG. 3) in which one piece of attribute information is associated with a plurality of detailed information, one provided information page 50c shown in FIG. Detailed information on a plurality of attribute information is listed in one area 51. In addition, on the provided information pages 50a to 50c, a button for calling a web page for performing an ordering procedure for the product presented on the pages 50a to 50c and for shifting to a specific procedure thereafter is performed. Are also arranged.
[0041] なお、提供情報が上記実施例のような商品に関する情報ではなぐ例えば、広告に 関する情報である場合、提供情報ページには商品の注文手続きに移行させるための ボタン 55などを配設せず、選択履歴に応じて掲載した詳細情報の記載部分にその 広告主の Webサイトなどへのリンクを設定しておけばよい。リンクを設定するためには 、提供情報データベースにて、その広告の情報に広告主の Webサイトの URLを対 応付けしておけばよい。  In the case where the provided information is not the information related to the product as in the above embodiment, for example, the information related to the advertisement, the provided information page is provided with a button 55 etc. for shifting to the ordering procedure of the product. Instead, a link to the website of the advertiser may be set in the description part of the detailed information posted according to the selection history. In order to set a link, the advertisement information database may be associated with the URL of the website of the advertiser to the information of the advertisement.
[0042] また、提供情報として異なる種別の情報が混在する場合、例えば、商品販売に関 する情報と広告に関する情報が混在する場合には、利用者の選択履歴に応じて該 当する提供情報を種別毎に区別して提供情報ページに掲載するようにしてもよい。 具体的には、提供情報ページに商品に関する提供情報と、広告に関する提供情報 とを提示するための領域を個別に設け、利用者が最終的に商品に関する提供情報 の提示を指示したのであれば、提供情報ページの商品に関する情報の提示領域に は、その指示された提供情報を図 10に示した体裁で掲載し、他方の提示領域には、 選択履歴に基づ!/ヽて、その選択された要件を含む広告を同じ提供情報ページで提 示すればよい。 Further, when different types of information are mixed as the provided information, for example, the product sales In the case where mixed information and information related to advertisements are mixed, the corresponding provided information may be classified by type according to the user's selection history and posted on the provided information page. Specifically, if the provision information page separately provides areas for presenting the provided information on the product and the provided information on the advertisement, and the user finally instructs to present the provided information on the product, In the information presentation area of the information on the provision information page, the indicated provision information is posted in the format shown in FIG. 10, and the other presentation area is selected based on the selection history! You can present advertisements with the same requirements on the same advertisement page.
[0043] 選択履歴に基づく該当広告が複数あれば、提示する広告の数に上限を設けた上 で複数の広告情報を並べて記載してもよい。複数の該当広告から実際に提示する広 告は、ランダムで選出してもよいし、広告ごとに提示のための優先順位などを対応付 けしておき、利用者端末に対して提供情報ページを送付する機会ごとにその順位に 従って広告を順番に記載すればよ!、。  [0043] If there are a plurality of relevant advertisements based on the selection history, a plurality of advertisement information may be arranged and described after providing an upper limit on the number of advertisements to be presented. Advertisements to be actually presented from a plurality of corresponding advertisements may be randomly selected, or the priority for presentation etc. is associated with each advertisement, and the provided information page is sent to the user terminal. Please list the advertisements in order according to the order of each opportunity!
[0044] いずれにしても、提供情報として商品と広告のそれぞれに関する情報など、異種情 報が混在する場合、提供情報ページに選択履歴を反映した提供情報として異種情 報を並記すれば、どちらかの種類の提供情報も利用者にとっては有用な情報となり 得る。例えば、異種情報が電子商店で販売している商品と、その商品に関する広告 であれば、利用者が実際の商品を購入する前に広告に設定されたリンクを迪つてそ の購入しょうとしている商品についての詳細情報を得ることも可能となる。  [0044] In any case, when different types of information such as information on each of a product and an advertisement are mixed as the provided information, the different types of information may be juxtaposed as the provided information reflecting the selection history on the provided information page. Some types of provided information can also be useful information for users. For example, if the different type of information is a product sold at an electronic store and the advertisement for the product, the product for which the user intends to purchase the link set in the advertisement before the actual product is purchased. It is also possible to obtain detailed information about
[0045] = = =提供情報ページの体裁について = = =  [0045] = = = Description of advertisement page = = =
提供情報ページの体裁については、上記実施例に限らず、選択履歴に基づく優先 度と、ページ中の所定の領域とを対応付けして割り当ててあればよい。図 11にその 他のページ体裁を例示した。この例では、提供情報ページ 50dに 3つの領域 51〜5 3が横に並んでいる。中心の領域 51には最優先の要件が記載され、 2、 3番目に優 先させる要件がそれぞれ左と右の領域 52, 53に記載される。なお、各領域 51〜53 には詳細情報を記載せず、個々の属性情報や詳細情報中の属性情報 (価格帯など )の具体的な記述 (具体的な価格など)をそのまま記載するようにしてもょ 、。また提 供情報ページ中に、属性情報一覧ページと同様に、提示中の提供情報に至るまで の属性情報の選択履歴を記載してもよ 、。 The appearance of the provided information page is not limited to the above embodiment, and the priority based on the selection history and the predetermined area in the page may be associated and assigned. Fig. 11 exemplifies the other page format. In this example, three areas 51 to 53 are arranged side by side on the provided information page 50d. The central area 51 describes the highest priority requirements, and the second and third priority requirements are described in the left and right areas 52 and 53, respectively. The detailed information is not described in each area 51 to 53, but the concrete description (specific price etc.) of the attribute information (price range etc.) in the individual attribute information and the detailed information is described as it is. I see. Also, in the provided information page, as in the attribute information list page, up to the provided information being presented. You may describe the selection history of attribute information of.
[0046] もちろん、優先度を反映した詳細情報の記載領域の数は適宜に設定できる。また、 例えば、 3つの領域が割り当てられていて、利用者が 5つの要件についての属性情 報を選択した時点で提供情報ページの送付を指示した場合、上位 3番目までの要件 は提供情報ページの所定の領域に動的に配置され、 4番目以降の要件については 情報提供ページに記載しな力つたり、他の要件とともにまとめて所定の領域に記載し たりすればよい。  Of course, the number of description areas of detailed information reflecting the priority can be set as appropriate. Also, for example, if three areas are assigned and the user instructs sending of the provided information page when the user selects the attribute information for the five requirements, the top three requirements are for the provided information page. They can be placed dynamically in a given area, and the fourth and subsequent requirements may not be listed on the information provision page, or may be listed together with other requirements in a given area.
[0047] 利用者が選択した属性情報の数が情報提供ページに設定されている領域の数に 満たない場合もあり得る。このような場合には、利用者が属性情報を選択する以前に 各要件にあらかじめ優先度を設定しておき、余った記載領域には初期設定されてい る優先度に従って、所定の領域に属性情報を記載すればょ 、。  The number of pieces of attribute information selected by the user may be less than the number of areas set in the information provision page. In such a case, priority is set in advance for each requirement before the user selects attribute information, and the remaining description area is set to attribute information in a predetermined area in accordance with the initially set priority. If you write down,.
[0048] = = =再検索機能 = = =  [0048] = = = Re-search function = = =
利用者が属性情報を選択指示して!/、く過程で絞り込まれて!/、く提供情報が、利用 者にとって最も有用な情報であるとは限らない。属性情報の選択過程のどこかで、重 要視する要件を間違える場合もある。しかし、属性情報の選択指示を最初からやり直 して再検索するのは面倒であり、時間も掛かる。上述したように、情報提供装置は、 利用者の属性情報の選択履歴を記録している。情報提供装置 1は、この履歴の任意 の選択時点力 提供情報を再検索する機能を備えている。  The user selects and instructs attribute information and is narrowed down in the process of! /, Provided information is not necessarily the most useful information for the user. Somewhere in the selection process of attribute information, the important requirements may be mistaken. However, it is cumbersome and time-consuming to start again with the instruction to select attribute information from the beginning. As described above, the information providing device records the selection history of the user's attribute information. The information providing device 1 is provided with a function of re-searching any selected point-in-time information provided in this history.
[0049] 利用者力この機能を使用するためには、属性情報一覧ページに記載されている属 性情報の選択履歴の任意の選択時点を指示すればよい。情報提供装置 1は、選択 履歴の各属性情報の記載文字列に設定されているリンクに基づいて利用者端末 20 aがアクセスしてくると、選択履歴におけるその指定された属性情報までの選択履歴 を再現して、順次属性情報をデータベースに照会して該当する提供情報を絞り込み ながら取得する。それによつて、選択履歴中の任意の選択時点から、属性情報を選 択し直して再度提供情報を絞り込むことができる。図 12にこの再検索機能に関わる ユーザインタフェース環境の概略を示した。ある属性情報一覧ページ 40dにおける 選択履歴 43の任意の属性情報を指示すると (A)、その時点までの属性情報の選択 履歴を再現して再度絞り検索を行 、、その時点までに選択された属性情報以外の属 性情報を選択可能にした一覧ページ 40eを利用者端末 20aに送達する(B)。 User power In order to use this function, it is sufficient to indicate an arbitrary selection time point of the selection history of the attribute information described in the attribute information list page. When the user terminal 20 a accesses the information providing device 1 based on the link set in the description character string of each attribute information of the selection history, the selection history up to the designated attribute information in the selection history is By reproducing the attribute information sequentially to the database and narrowing down the corresponding provided information, it is acquired. This makes it possible to re-select attribute information and narrow down the provided information again from any selection point in the selection history. Figure 12 shows the outline of the user interface environment related to this re-search function. When any attribute information of the selection history 43 on a certain attribute information list page 40d is indicated (A), the selection of the attribute information up to that point is reproduced, the search is repeated again, and the attribute selected up to that point Genus other than information A list page 40e which allows selection of sex information is delivered to the user terminal 20a (B).
[0050] = = =属性情報一覧ページについて = = = [0050] === About the attribute information list page ===
属性情報一覧ページを再作成する際、利用者によりある属性情報が選択されたら、 次の属性情報一覧ページにはその選択された属性情報のみを削除したものを再作 成してもよい。それによつて、同じ要件に分類される複数の属性情報を選択すること ができる。  When re-creating the attribute information list page, if a user selects a certain attribute information, the next attribute information list page may be re-created with only the selected attribute information deleted. As a result, multiple attribute information classified into the same requirement can be selected.
[0051] 例えば、あるパックツアーを商品として、そのツアーについての提供情報に宿の部 屋カもの眺望という要件があり、その眺望に対する属性情報として山と湖が対応付け されている場合、すなわち、部屋力 湖と山が同時に見える部屋である場合、上記実 施例のように、属性情報一覧から眺望の要件に含まれる属性情報の湖を選択すると 、眺望に分類されている他の属性情報である山は選択できなくなる。したがって、湖と 山とが同時に見える部屋を希望する利用者の要求に答えることができない。そこで、 属性情報一覧ページを再作成する際、選択済みの属性情報だけを順次削除したぺ ージを提示すれば、眺望として湖と山が両方見える部屋を希望する利用者の要求に 応えることができる。  [0051] For example, when a pack tour is a product, and provision information on the tour has a requirement for a view of the hotel, and mountains and lakes are associated as attribute information for the view, that is, Room power If it is a room where lakes and mountains can be viewed simultaneously, select the lake of the attribute information included in the view requirements from the list of attribute information as in the above example, with other attribute information classified as a view. A mountain can not be selected. Therefore, it can not respond to the request of the user who wants the room where the lake and the mountain can be seen simultaneously. Therefore, when recreating the attribute information list page, if you present a page in which only the selected attribute information is sequentially deleted, it is possible to meet the request of the user who wants a room where both lake and mountain can be seen as a view. it can.
[0052] また、属性情報一覧ページの再作成処理と提供情報の絞り込み処理とを協調させ 、利用者により指定された属性情報を含む提供情報を取得したならば、その取得した 提供情報に含まれる属性情報を抽出し、その抽出した属性情報のみを属性情報一 覧ページに選択可能に記載するようにしてもよい。それによつて、利用者が属性情報 を選択する順番に応じて要件や属性情報が絞り込まれていく。  Also, if the process of recreating the attribute information list page and the process of narrowing down the provided information are coordinated, and the provided information including the attribute information designated by the user is acquired, it is included in the acquired provided information. Attribute information may be extracted, and only the extracted attribute information may be selectively described in the attribute information list page. As a result, requirements and attribute information are narrowed down according to the order in which the user selects attribute information.
[0053] = = =初期検索画面について = = =  === Initial Search Screen ===
上記実施例では、特定の要件「商品種別」をカテゴリに分類し、情報提供装置 1が 利用者端末 20aに送達する初期画面 40aでは、その分類分けに従って最初の属性 情報を選択するための一覧が提示されていた。この例に限らず、初期画面として最 初の属性情報を文字入力するためのテキストボックスと、そのテキストボックスに入力 された任意のキーワードをデータベースに照会する機能とを含んだ Webページを利 用者端末に送達してもよい。  In the above embodiment, in the initial screen 40a that the specific requirement "product type" is classified into categories and the information providing device 1 delivers to the user terminal 20a, a list for selecting the first attribute information according to the classification is displayed. It was presented. Not limited to this example, a user can use a Web page that includes a text box for entering the first attribute information as an initial screen, and a function to query the database for any keyword entered in the text box. It may be delivered to the terminal.
[0054] そして、情報提供装置 1は、多数の単語と属性情報とを対応付けしておき、利用者 端末 20aからのキーワードやその類義語に該当する属性情報を含む提供情報を取 得するとともに、その属性情報以外の属性情報を選択可能した一覧を返送し、その 後は上記実施例と同様に、属性情報の一覧を順次提示し、利用者が選択した属性 情報に基づ!、て提供情報を絞り込んで ヽく。 Then, the information providing device 1 associates many words with attribute information, and While obtaining the provided information including the attribute information corresponding to the keyword and its synonym from the terminal 20a, a list in which attribute information other than the attribute information can be selected is returned, and thereafter, the attribute information is the same as in the above embodiment. We present the list in order, and based on the attribute information selected by the user, we narrow down the provided information and look.
[0055] = = =提供情報について = = = [0055] = = = About advertisement = = =
当然のことながら、情報提供装置が取り扱う提供情報は、商品販売に関わる内容に 限らず、学術文献や Webサイトの内容など、あらゆる情報を対象とすることができる。 提供情報に含まれている種々の情報が所定の属性情報に対応付けされるとともに、 各属性情報がいずれかの要件に分類分けされて検索可能に用意されていればよい  Naturally, the provided information handled by the information providing apparatus is not limited to the contents related to product sales, but can be any information such as academic documents and the contents of websites. Various information included in the provided information may be associated with predetermined attribute information, and each attribute information may be classified into any of the requirements and be prepared to be searchable.
[0056] = = =ネットワーク構成について = = = [0056] = = = About network configuration = = =
本発明において、情報提供装置が接続される情報通信ネットワークや、情報提供 装置の通信相手となる利用者端末や提供者端末は、上記実施例に限らない。例え ば、通信相手としては、インターネットに接続可能な携帯電話機や専用端末であって もよい。情報通信ネットワークもインターネットに限らず、 LANなどでもよい。  In the present invention, the information communication network to which the information providing apparatus is connected, and the user terminal and the provider terminal as communication partners of the information providing apparatus are not limited to the above embodiments. For example, the communication partner may be a mobile phone or a dedicated terminal that can be connected to the Internet. The information communication network is not limited to the Internet, and may be a LAN.
[0057] また、周知の双方向 TVシステムに関わる情報通信ネットワークを対象とすることも できる。すなわち、 TV受像機を利用者端末や提供者端末とし、情報提供装置を放送 局などに設置しておく。そして、利用者端末や提供者端末から情報提供装置への上 り方向では電話回線を介してデータを送信し、下り方向では TV放送電波に多重化し てデータを送信する。この場合は、電話回線と TV放送網とにより情報通信ネットヮー クが構成される。  In addition, an information communication network related to a known interactive TV system can be targeted. That is, the TV receiver is used as a user terminal or a provider terminal, and the information providing device is installed in a broadcasting station or the like. Then, data is transmitted from the user terminal or the provider terminal to the information providing apparatus through the telephone line in the upward direction, and multiplexed in the TV broadcast wave in the downward direction to transmit the data. In this case, an information communication network is formed by the telephone line and the TV broadcast network.
[0058] ケーブル TVでは、ケーブル TV網を介したインターネット接続サービスも実施され ているし、ケーブル TV局側に情報提供装置を設置しておけば、 TVやブラウザを搭 載したコンピュータなどを利用者端末や提供者端末として、ケーブル TV網内で情報 通信ネットワークが構成される。このように、情報提供装置は、適宜な情報通信ネット ワークを通信対象とすることができる。  In Cable TV, an Internet connection service via a cable TV network is also implemented, and if an information provision device is installed on the cable TV station side, a user with a computer equipped with a TV or a browser can be used. An information communication network is configured in the cable TV network as a terminal or provider terminal. As described above, the information providing apparatus can target an appropriate information communication network as a communication target.

Claims

請求の範囲 The scope of the claims
[1] 利用者が操作する利用者端末と所定の情報通信ネットワークを介して通信する手 段と、  [1] A means for communicating with a user terminal operated by a user via a predetermined information communication network,
多数の提供情報を蓄積するとともに、各提供情報に含まれる多数の属性情報を要 件別に分類分けして管理する提供情報データベースにアクセスするためのデータべ ースアクセス手段と、  Database access means for accessing a provided information database for storing a large number of provided information and classifying and managing a large number of attribute information contained in each provided information according to requirements;
提供情報データベースへのアクセスに基づいて要件別に属性情報を順次選択可 能にした属性情報一覧を作成して当該一覧を利用者端末に送達するとともに、当該 利用者端末にて当該一覧力 属性情報が選択されるごとに、その属性情報の分類 要件を属性情報一覧から削除して、要件別の属性情報一覧を再作成して送達する 属性情報一覧提示手段と、  An attribute information list in which attribute information can be sequentially selected for each requirement is created based on access to the provided information database, and the list is delivered to the user terminal, and the list attribute information is updated at the user terminal. Attribute information list presenting means for deleting the classification requirement of the attribute information from the attribute information list each time it is selected, recreating the attribute information list for each requirement, and delivering it;
属性情報一覧より属性情報が利用者端末により順次選択されるごとに、当該属性 情報を含む提供情報を絞り込みながら取得する提供情報取得手段と、  Provided information acquiring means for acquiring while narrowing down provided information including the attribute information each time the attribute information is sequentially selected by the user terminal from the attribute information list;
利用者端末による属性情報一覧からの選択履歴を記録する選択履歴追跡手段と、 提供情報取得手段による絞り込みの過程の適宜な時点で、当該手段により取得さ れて 、る提供情報を、選択履歴追跡手段が記録した属性情報の選択履歴に基づ ヽ て編集し、当該編集した提供情報を利用者端末に送達する提供情報提示手段と、 を備えたことを特徴とする情報提供装置。  Selection history tracking means for recording the selection history from the attribute information list by the user terminal, and, at an appropriate time of the process of narrowing down by the provided information acquisition means, the provided information acquired by the means, the selection history tracking An information providing device comprising: provided information presenting means for editing based on the selection history of attribute information recorded by the means and delivering the edited provided information to the user terminal.
[2] 利用者が操作する利用者端末と所定の情報通信ネットワークを介して通信する手 段と、  [2] A means for communicating with a user terminal operated by a user via a predetermined information communication network,
多数の提供情報を蓄積するとともに、各提供情報に含まれる多数の属性情報を要 件別に分類分けして管理する提供情報データベースにアクセスするためのデータべ ースアクセス手段と、  Database access means for accessing a provided information database for storing a large number of provided information and classifying and managing a large number of attribute information contained in each provided information according to requirements;
提供情報データベースへのアクセスに基づいて属性情報を順次選択可能にした属 性情報一覧を作成して当該一覧を利用者端末に送達するとともに、当該利用者端末 にて当該一覧力 属性情報が選択されるごとに、その属性情報を一覧力 削除して 、属性情報一覧を再作成して送達する属性情報一覧提示手段と、  An attribute information list in which attribute information can be sequentially selected is created based on access to the provided information database, and the list is delivered to the user terminal, and the list power attribute information is selected by the user terminal. Attribute information list presenting means for recreating the attribute information list and delivering the list by deleting the attribute information list
属性情報一覧より属性情報が利用者端末により順次選択されるごとに、当該属性 情報を含む提供情報を絞り込みながら取得する提供情報取得手段と、 利用者端末による属性情報一覧からの選択履歴を記録する選択履歴追跡手段と、 提供情報取得手段による絞り込みの過程の適宜な時点で、当該手段により取得さ れて 、る提供情報を、選択履歴追跡手段が記録した属性情報の選択履歴に基づ ヽ て編集し、当該編集した提供情報を利用者端末に送達する提供情報提示手段と、 を備えたことを特徴とする情報提供装置。 Each time attribute information is sequentially selected by the user terminal from the attribute information list, the attribute Provided information acquiring means for acquiring provided information including information while narrowing down, selection history tracking means for recording a selection history from the attribute information list by the user terminal, and appropriate time of a process of narrowing-down by the provided information acquiring means Provision information presenting means for editing the provided information acquired by the means based on the selection history of the attribute information recorded by the selection history tracking means, and delivering the edited provided information to the user terminal; An information providing apparatus comprising:
[3] 請求項 1または 2にお 、て、提供情報取得手段が取得した提供情報のそれぞれを 案内情報に編集するとともに、当該案内情報を選択可能とした案内情報一覧を属性 情報一覧とともに利用者端末に送達する案内情報提示手段を備え、  [3] According to claim 1 or 2, each of the provided information acquired by the provided information acquiring means is edited into the guidance information, and the guidance information list in which the guidance information can be selected is added to the user together with the attribute information list. Providing guidance information presentation means for delivery to the terminal;
提供情報提示手段は、利用者入力により前記提供情報案内一覧中から特定の案 内情報が選択指示されると、該当の提供情報を提示する、  The provided information presenting means presents the provided information when the user inputs an instruction to select specific proposal information from the provided information guidance list.
ことを特徴とする情報提供装置。  An information providing apparatus characterized by
[4] 請求項 1または 2にお 、て、属性情報一覧提示手段は、提供情報取得手段が取得 した提供情報に含まれる属性情報に基づいて提供情報一覧を再作成することを特 徴とする情報提供装置。  [4] In claim 1 or 2, the attribute information list presenting means is characterized by recreating the provided information list based on the attribute information included in the provided information acquired by the provided information acquiring means. Information provider.
[5] 請求項 1または 2において、選択履歴追跡手段は、選択指示の履歴を利用者端末 に提示するとともに、利用者端末により提示中の選択指示の履歴力 任意の選択指 示時点の指定を可能とする履歴遡及手段を備え、  [5] In claim 1 or 2, the selection history tracking means presents the history of the selection instruction to the user terminal, and the history of the selection instruction being presented by the user terminal. Designation of an arbitrary selection instruction time point Equipped with historical retrospective means to enable
属性一覧提示手段は、利用者端末により任意の選択時点が指示されると、その時 点までに選択されている属性情報の分類要件を削除した属性情報一覧を利用者端 末に送達し、提供情報取得手段は、履歴を遡って指示された選択時点で取得された 提供情報を取得することを特徴とする情報提供装置。  The attribute list presentation means delivers, to the user terminal, the attribute information list from which the classification requirement of the attribute information selected up to that point has been deleted, when the user terminal designates an arbitrary selection point. An information providing apparatus characterized by acquiring acquisition information acquired at a selected time point indicated by tracing back the history.
[6] 請求項 1〜5のいずれかにおいて、利用者端末よりキーワードの送付を受け付ける とともに、受け付けたキーワードに該当する属性情報を含む提供情報を取得する初 期検索手段を備え、属性一覧提示手段は、当該検索手段により取得された提供情 報に含まれている前記キーワードに該当する属性情報の分類要件以外の要件によ る属性情報一覧を当該利用者端末に送達することを特徴とする情報提供装置。  [6] The method according to any one of claims 1 to 5, further comprising: an initial search means for receiving delivery of a keyword from a user terminal and acquiring provided information including attribute information corresponding to the received keyword, Means for delivering, to the user terminal, an attribute information list according to a requirement other than the classification requirement of the attribute information corresponding to the keyword included in the provided information acquired by the search means. Provision device.
[7] 請求項 1〜5のいずれかにおいて、提供情報データベースは、特定の要件につい ての属性情報をカテゴリごとに分類し、属性情報一覧提示手段は、利用者端末に最 初に送達する属性情報一覧として、カテゴリ別の属性情報一覧を送達することを特徴 とする情報提供装置。 [7] In any one of claims 1 to 5, the provided information database has specific requirements. And an attribute information list presenting unit delivers the attribute information list classified by category as the attribute information list to be initially delivered to the user terminal.
[8] コンピュータにインストールされて、当該コンピュータを請求項 1〜7のいずれかに 記載の情報提供装置として機能させるためのコンピュータプログラム。  [8] A computer program installed in a computer to cause the computer to function as the information providing device according to any one of claims 1 to 7.
[9] 請求項 8に記載のコンピュータプログラムを記憶したプログラム格納媒体。 [9] A program storage medium storing the computer program according to claim 8.
PCT/JP2005/016557 2004-09-09 2005-09-08 Information providing device, computer program, and program containing medium WO2006028191A1 (en)

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JP6324433B2 (en) * 2016-04-26 2018-05-16 ヤフー株式会社 Distribution apparatus, distribution method, and distribution program

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