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WO2000062184A8 - E-commerce incentive delivery system - Google Patents

E-commerce incentive delivery system

Info

Publication number
WO2000062184A8
WO2000062184A8 PCT/SG2000/000064 SG0000064W WO0062184A8 WO 2000062184 A8 WO2000062184 A8 WO 2000062184A8 SG 0000064 W SG0000064 W SG 0000064W WO 0062184 A8 WO0062184 A8 WO 0062184A8
Authority
WO
WIPO (PCT)
Prior art keywords
user
incentive
advertisement
product
purchase
Prior art date
Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
Ceased
Application number
PCT/SG2000/000064
Other languages
French (fr)
Other versions
WO2000062184A2 (en
Inventor
Ede-Phang Ng
Kee-Hock Chua
Chew Soo Alvin Sheng
Tong Tse Young
Current Assignee (The listed assignees may be inaccurate. Google has not performed a legal analysis and makes no representation or warranty as to the accuracy of the list.)
MediaRing com Ltd
Original Assignee
MediaRing com Ltd
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by MediaRing com Ltd filed Critical MediaRing com Ltd
Priority to AU47944/00A priority Critical patent/AU4794400A/en
Publication of WO2000062184A2 publication Critical patent/WO2000062184A2/en
Anticipated expiration legal-status Critical
Publication of WO2000062184A8 publication Critical patent/WO2000062184A8/en
Ceased legal-status Critical Current

Links

Classifications

    • G—PHYSICS
    • G06—COMPUTING OR CALCULATING; COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising

Landscapes

  • Business, Economics & Management (AREA)
  • Engineering & Computer Science (AREA)
  • Accounting & Taxation (AREA)
  • Development Economics (AREA)
  • Strategic Management (AREA)
  • Finance (AREA)
  • Game Theory and Decision Science (AREA)
  • Entrepreneurship & Innovation (AREA)
  • Economics (AREA)
  • Marketing (AREA)
  • Physics & Mathematics (AREA)
  • General Business, Economics & Management (AREA)
  • General Physics & Mathematics (AREA)
  • Theoretical Computer Science (AREA)
  • Management, Administration, Business Operations System, And Electronic Commerce (AREA)

Abstract

L'invention concerne un système et un procédé de mise au point et de gestion d'un programme d'incitation publicitaire destiné à encourager un utilisateur à visualiser une publicité électronique ou à acheter un produit en particulier. Ce système comprend une fenêtre publicitaire affichant une publicité et une fenêtre d'incitation affichant l'incitation associée. L'incitation peut être un article, un produit, ou un service, par exemple un bon d'achat, offert avec la publicité et destiné à encourager un utilisateur à visualiser la publicité ou à acheter le produit. Lorsque l'utilisateur clique sur la fenêtre publicitaire, l'incitation est électroniquement mémorisée dans un portefeuille électronique associé au compte de l'utilisateur. L'utilisateur peut alors utiliser l'incitation pour acheter le produit en ligne ou de manière conventionnelle. La présente invention conserve également des données concernant chaque utilisateur, par exemple ses habitudes d'achat et intérêts. Ces données peuvent alors être utilisées pour cibler les publicités vues par l'utilisateur pour les produits ou services en rapport avec ses habitudes d'achat et intérêts.A system and method for developing and managing an advertising incentive program to encourage a user to view an electronic advertisement or to purchase a particular product is provided. The system includes an advertisement window displaying an advertisement and an incentive window displaying the associated incentive. The incentive can be an item, product, or service, such as a voucher, offered with the advertisement and intended to encourage a user to view the advertisement or purchase the product. When the user clicks on the advertising window, the incentive is electronically stored in an electronic wallet associated with the user's account. The user can then use the incentive to purchase the product online or conventionally. The present invention also stores data relating to each user, for example their purchasing habits and interests. This data can then be used to target the advertisements seen by the user for products or services related to his buying habits and interests.

PCT/SG2000/000064 1999-04-09 2000-04-03 E-commerce incentive delivery system Ceased WO2000062184A2 (en)

Priority Applications (1)

Application Number Priority Date Filing Date Title
AU47944/00A AU4794400A (en) 1999-04-09 2000-04-03 E-commerce incentive delivery system

Applications Claiming Priority (4)

Application Number Priority Date Filing Date Title
US12849499P 1999-04-09 1999-04-09
US60/128,494 1999-04-09
US39832399A 1999-09-16 1999-09-16
US09/398,323 1999-09-16

Publications (2)

Publication Number Publication Date
WO2000062184A2 WO2000062184A2 (en) 2000-10-19
WO2000062184A8 true WO2000062184A8 (en) 2001-11-08

Family

ID=26826642

Family Applications (1)

Application Number Title Priority Date Filing Date
PCT/SG2000/000064 Ceased WO2000062184A2 (en) 1999-04-09 2000-04-03 E-commerce incentive delivery system

Country Status (2)

Country Link
AU (1) AU4794400A (en)
WO (1) WO2000062184A2 (en)

Families Citing this family (8)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US7844489B2 (en) * 2000-10-30 2010-11-30 Buyerleverage Buyer-driven targeting of purchasing entities
WO2002037365A1 (en) * 2000-10-31 2002-05-10 Netscape Communications Corporation Click-to-add, jot-it-down, and add banner
FR2817059A1 (en) * 2000-11-17 2002-05-24 Yu Chen Yang Method for advertising with an included reward, comprises advertising display which includes a coded key, decoding to form password and access to information concerning reward
US8930270B2 (en) 2002-07-30 2015-01-06 Aol Inc. Smart payment instrument selection
US11188949B2 (en) 2010-02-03 2021-11-30 Persona Ip Licensing, Llc Segment content optimization delivery system and method
US20160086221A1 (en) * 2014-09-23 2016-03-24 Lee S. Weinblatt Purchase incentive delivery system and method
WO2016130803A1 (en) * 2015-02-13 2016-08-18 Get Smart Content, Inc. Segment content optimization delivery system and method
US11900408B1 (en) * 2021-09-13 2024-02-13 Inmar Clearing, Inc. Promotion processing system for saving a digital promotion to a digital wallet based upon link based image display and related methods

Also Published As

Publication number Publication date
AU4794400A (en) 2000-11-14
WO2000062184A2 (en) 2000-10-19

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