US1924004A - Sample cards - Google Patents

Description

Aug. 22, 1933.

B. F. STENZ SAMPLE CARD Filed Jan. 50, 1951 L M s g H mm M T. 0 F w H mm a w [Y a a a, a 6 Z E WlTNEgSES Patented Augo 22, 1933 PATENT oFFroE UNITED stares ssmu:

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The present invention relates .to advertising devices and more particularly to what are known as sample cards used for displaying samples of textile material either woven or knitted.

Such sample cards for many years were produced by cutting samples or swatches from the actual fabrics to be displayed and afllxing them by an adhesive to a card or mount, but in later years many of them have been made as shown in United States Letters Patent No. 1,047,849, issued on the 17th day of December, 1912, by embossing and printing a card or mount in such manner as to simulate a plurality of samples or swatches oi cloth mounted on a card ormount, the whole being formed of a single integral piece of cardboard and the simulated samples or swatches being true to life, as it were, in pattern, color, and texture or weave. Since the date of my patent above referred to, the demand for embossed sample cards as therein patented has constantly'increased and they are today largely used because they not only give to the observer a correct impression of the appearance, color, and texture of the actual cloth, but they are vastly cheaper than those made with actual cloth mmples or swatches.

In addition to displaying samples of woven and knitted cloth by means of such embossed replicas or simulations of actual cloth samples and swatches, such sample cards are now largely used in thehosiery trade for the purpose of showing the verious colors and shades of color by embossed simulated replicas of samples of imitted hosiery fabric, embossed so as to simulate the mesh and texture as well as color. As heretofore made, however, these hosiery sample cards do not give a true picture of the exact color or shade when the stocking is in use on the leg of the wearer, but they show only that color or shade of color which will be produced by superimposed layers, as, for instance, as the stockings would appear in the box or container in which they are packed and distributed or when looking at a pair of folded stockings or a single stocking, and it is quite customary for the purchaser in order to determine the exact appearance when looking at a single'layer only, to'pass the hand into the stocking andin that manner get some approximation of what its appearance would be on the leg.

As thesesample cards are relatively inexpensire,- many thousands oi them are distributed both bywholesalers and retailers. and as it is extremely dwrable that the observer and prospective'purchaser may'get an accurate idea otthe color or shade of color not only of the material while looking at a. plurality of layers as in 'a box or folded stocking, but should also be able to determine how a stocking of a particular shade or color will look when on the leg, it is desirable to show both the color and shade of a particular color when looked at under the conditions specilied, arranged in close relation to each other. The main object, thereforeoi' the present invention is to provide a sample card for displayingsimulated samples or switches of sheer material .as, ior instance, hosiery, in which the embossed replicas shall show in close relation the color and shade of such material or stocking when superimposed layers of material are observed, and also a single layer.

To the above ends, the invention consists of an embossed sample card, simulatinga card or mount having thereon embossed and colored replicas of samples orQswatches oi sheer iabric, such as stockings, said embossed replicas representing the color as it will appear when viewing a plurality of layers in superimposed relation to each other and also in a single layer. It

further consists of the sample card which will now be described and claimed.

The invention is illustrated in the accompanying drawing, in which Figure 1 shows a plan oriace view of my sample card having a. plurality of embossed replices thereon;

Fig. 2 is a horizontal sectional view on the line 2-2 of Fig. l, and v Fig. 3 is a very much enlarged fragment of the card.

Similar reference characters will be employed to designate corresponding parts.

In the drawing, 11 indicates the sample card and b the embossed or colored simulations oi the samples or swatches, which may be as numerousas desired and of any suitable shape or outline and arrangement with relation to each other-as fancy dictates and the size of the card will permit.

The whole is made or paper or thin cardboard having sumcient thickness to retain its shape in handling and shipping while, at the same time, permitting- Wing of the character required.

:maybe such as toraise the embossed simulated samples or swatches above the sin'iaceoithecardmorasshowmtheymaybe depressed below the surface, forming a well-deflnedmarginaledgec. Aseomade,thebodyof the card gives-the impression of a mat with cut-out openings through which the simulated samples oi: swatches are visible.

Each of the embossed and colored replicas is divided longitudinally into two sections orsiieldsd and e, arranged in close relation, the upper field d showing the color or shade of the fabric as it will appear when looking at one or more superimposed layers and the lower field e showing a fabric of the same color and shade as it they are both to be understood as being not only the same color but the same shade of color. By this means a purchaser can get a true picture, in so far as the shade and color is concerned, not only while the fabric or stocking may be folded but as actually worn.

Nevertheless,

Of course it will be understood that the various embossed replicas will show not only shades of the same color but diflerent colors and shades as well.

My invention, of course, is particularly designed for the stocking trade, but it may be employed indisplaying simulated samples or swatches or any sheer fabrics.

I claim:

A hosiery-sample-display card formed of a single piece of cardboard or the like, including a panel embossed in the cardboard and simulating a sample or swatch of sheer hosiery fabric in mesh and texture, said panel having a pair of differently colored fields arranged in close relation, one of said fields representing the said simulated fabric inits dyed color and shade as it would appear when observing a plurality of layers of the simulated hosiery fabric such as if a stocking formed of the simulated hosiery-fab: ric were rolled or folded upon itself, and the other of said colored fields representing a single layer of said simulated hosiery fabric as it would appear when made up into a stocking and worn.

BERNARD F. STENZ.

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