US1641468A - Advertising device - Google Patents

Description

Sept. 6, 1927.

H. M. ARNS ADVERTISING DEVICE Filed July 1925 fin/e Hill/ ii 6 W W's Patented Sept. 6, 1927.

[T D STATES PATENT OFFICE.

HARRY M. ARNS, or GLENDALE, OHIO, ASSIGNOR TO HOWARD e. KOTTENBROOK, F

CINCINNATI, OHIO.

ADVERTISING DEVICE.

Application filed July 15, 1925. Serial No. 43,819

ing something that is in actual popular use and thereby made more or less attractive and alluring: to the onlooker so that he can see the notices of varied kinds that are exhibited Or posted thereon, for both out-door and in-door service.

The details of the objects and the structure of the invention hereinwill be fully hereinafter described and then more particularly pointed out in the claim that follows. I I

In the accompanying sheet of drawings, illustrating my invention herein- Figure 1 is a front elevation of my device in its preferred form, but this viewmay be taken and considered as a counterpart of the rear site of the-device, with the same or a different lot of" advertising" matter illustrated or exhibited thereon wherever space is available or consistently permits.

without detracting; from the general symmetry or appearance of the oven structure that is being simulated; Figure 2, a vertical section taken on the dotted-line 2, 2, of Figure 1 but on a somewhat smaller scale; and Figure 3, a side elevation of the device, (but on a somewhat narrowed scale over Figure 2), illustrating how the opposite ends of the structure can be utilized in post'- ing' or exhibiting advertising matter of many popular or other kinds thereon.

These views all show how the device is provided with a number of illuminatinglamps, especially for night reading or display.

A indicates the vertical front face, and B the corresponding rear face of the structure, constituting the two main advertising surfaces, the said front face being ordinarily the one that faces the main hi ghway 01' that which is traveled. the most and furnishes the largest number of onlookers passing; by. It is, of course, obvious that the structure can be reversed so that the rear face 13 may face the said highway, in its turn, and thus make all the signs equally productive of publicity.

The opposite sides or ends C and D are subject to exposure up and down the highway and posted with advertising matter sim lar to that on the said main surfaces A and B of the structure, and almost equally attractive to that on the main face A that looks toward the highway direct. Unless, however, the said rear face B is reversed oc casionally it would then not'be as attractive as that of either end C or D, which, of course, is quite clearly obvious. v

The spaces set apart for the several ad-' vertisements are each and all indicated by. the single letter- E and thus best show wherein the entire four sides of the structure can be thoroughly utilized for an attractive and productive purpose,

The structure is made of wood, metal,or other suitable material, and is preferably supported on concrete sills or base-mem-' bers 5. i

6 indicates each one of the. four corner columns adapted for advertising space and supporting a canopied or projecting roof7 that is surmounted by. a rectangular cupol a or top-rail 8 which is also adapted for ad'- vertising matter exposed thereon, and to readily catch the eye of the observer pa ss ing' the structure.

9 indicates each one of the corner refiec tor-lamps that project from the eaves of the roof so as to direct their rays of lighten the advertising" matter onthe main parts of the structure, including thereunder the four faces A, B, C and D and their columns or, pedestals 6, and, for that matter, the lower sills 5.

Center reflector-lamps 10 are provided that project upwardly from the eaves to direct their rays of light on the said cupola signs or advertisements, one, only, of these lamps 10 being; shown in connection with the fore face of the cupola or top-rail 8 and two being; shown in connection with both front and rear faces of the cupola in Fig. 3, but it is quite obvious that lamps canbe provided for the other or remaining side faces of the cupola for well illuminated views of the signs at the top from every cardlnal pomt of sight.

A two-sided slab 8 can be used on'the roof instead of the square cupola or toprail extension 8, but it thus has two instead of four advertising; faces. I

F indicates an enlarged opening or tunneled orifice made in the structure from front to rear thereof and constitutes the oven proper. It is provided at its opposite front and rear ends with vertical grating-bars G and H, respectively, duly corresponding in front and rear series or array so that an unobstructed view otherwise can be had of the interior of the oven part of the structure herein and constituting that part of the structure that simulates the most important and visible part of the real barbecue-oven that it is sought to imitate and utilize in the propagation of advertising matter of greater or lesser magnitude that the buying publicdemands and requires from time to time in the making of its selections and purchases.

The floor of the oven-chamber is preferably Composed of a removable sheet of redcolored glass or any other available and suitable transparent material 11, as best shown in Fig. 2, and a pair of illuminatinglamps 12 is mounted in anupright position on a cross-bar or platform 13 in the lower chamber 14 below the said glass-bottom 11 of the said oven-chamber so as to direct their rays of light through the said glassbottom 11 into the oven-chamber. Such glass-bottom 11 may be clear and the lamps red so that there will be a correspondingly red glow in the oven-chamber simulating that emitted by real fire and giving or imparting the appearance or effect of a roasting or broiling medium within to the onlookers without, and simultaneously attracting the attention of those without to the signs and advertisements distributed over the surface of the structure from every point of view, and thereby enlightening or informing them on dealers and places of worth-where they can obtain what they are interested in for purchase and use and otherwise popularizing articles of manufacture, places of worship, amusement, instruction and various. other purposes too numerous to mention herein.

In'order to make the illusion the more potent and alluring, and thereby decoy or draw the passer-by to the advertisements on the structure, I provide a horizontal rod or spit-bar 15 that is mounted in the ovenchamber F mid-height of the gratings G and H, as well as midway between them, as best shown in Fig. 2. On this spit the whole imitator-meats 16 and 17 are mounted just as the whole real meats of the real barbecueoyen are mounted, by perforating the meats lengthwise and running them along the spit up to a prominent and properly exposed point near its center, over the simulated roasting fire below and, then, to still further extend the illusion, I give said spit rotary motion, similar to the real spit of the real barbecue-oven, by means of an electric motor M having a small pulley 18 on its shaft that connects by means of a drivingbelt 19 with a large pulley 20 on the spit. Thus, the simulated whole ham (of wood or the like) 16 and the whole fowl (likewise of Wood or the like) 17 is caused to rotate slowly with its carrying-spit and making the display as highly effective as is possible with an imitation fire.

It is evident that the glass-bottom 11 could be dispensed with if desired and thereby save the expense'thereof that it would incur without really performing any material service or function except when it would be of red color and the lamps clear ones for the glow-effect required in the illusion. Red lamps, with or without refiectors, would alone be necessary in the event no glass bottom were provided in the ovenchamber F, and the desired imitation fire glow produced in connection with the slowly rotating imitation meats.

In Figure 2 it will be seen how the inner side walls of the oven-chamber F are painted or striped in imitation of brickwork to still further carry out the deception. It is further obvious that the imitation barbecue-oven structure could be placed and used within a building, especially in one where exhibits of many kinds are on display and there used for advertising purposes to good. advantage the same as on the outside along the highways and elsewhere for the passerby to View with material interest.

I claim An advertising device comprising a building-structure made, in effect, to simulate a barbecue-oven, such building-structure having an open or tunneled oven-chamber from front to rear thereof, Vertical grating bars in the opposite ends of the said tunneled oven-chamber, a horizontal rod or spit-bar arranged in said oven-chamber and adapted to support imitation meats or' the like in a roasting barbecue fashion, means for rotating the said spit-bar, a transparent red-glass bottom in the said oven-chamber, means beneath the said transparent bottom of the oven-chamber for casting a reddish glow into the oven-chamber in due simulation of a roasting fire, advertising plane outer-surfaces on the structure, and reflector-armed illuminating-lamps distributed over thestructure for concentrating and directing their rays of light onthe advertising surfaces in producing a brilliant and distinctly visible display, substantially as shown and described.

In testimony whereof I hereunto my signature,

HARRY M. ARNS.

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