US1537788A - Advertising sign - Google Patents

Description

May 12, 1925. I 1,537,788

0. w. WENTZ ADVERTISING 5 IGN Filed Jan'. 25, 1922 FIG5.

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Patented May 12, 1925.

UNITED STATES OSCAR W. WENTZ, OF NEW YORK, N. Y.

ADVERTISING SIGN.

Application filed January 25, 1922. Serial No. 531,542.

To all whom it may concern.

Be it known that I, OSCAR /V. WENTZ, a citizen of Germany, and a resident of New York, county and State of New York, .have made certain new'a'nd useful Improvements in Advertising Signs, of which the following is a specification.

This invention relates to advertising signs and has for its object to provide means of such simple construction at a low price as to be within the reach of any businessman who wants to notify his customers of the fluctuations in regard to the kind and price of his goods. 7

It is another object of the invention to provide means for advertising which, besides avery low price, are also of such artistic forms that they will attract the eye of the customer and invite a study ofthe signs.

It is a further object of this invention to provide means of which one can be added to the other as a link in a continuous chain and in which each link can be readily exchanged and substituted by another in a moments time.

It is also an object of the invention to make the advertising sign all through of the same material or, if desired, parts of same of such substitute material which is related closely enough to the craftthat the manufacturer can do all the necessary work for the production of the sign in his own shop.

With this end in View the advertising sign is made of paste board, wood, sheet metal, or combinations of these materials, and the invention resides in the novel features of construction, formation and ar rangement of parts hereinafter more fully described.

For the better understanding of the invention, an example is given in this specification and illustration in the accompanying drawings, wherein Fig. 1 is a front elevation of the sign.

Fig. 2 is a vertical longitudinal section of the sign on the line A-A of Fig. 1.

Fig. 3 shows various modifications which will be more specifically pointed out and de scribed below.

Figures 4: and 5 are views similar to Fig ures 1 and 2 but disclosing modifications.

As here shown the advertising sign consists of a rectangular strip 1, of paste board and has at its upper rim an extension in the form of a handle 2, the edges of which run parallel to each other and to the upper rim thereto.

of strip 1 while the corners are slightly rounded, an opening 3 being left between the handle and the strip. It is noted from an inspection of Figure 1 that both the right and lofts-ides 4 of the opening are rather short but stand substantially vertically upon the upper rim of strip 1. g

- At the lower rim of strip 1 a flap 5 is provided and bent rearwardly and upwardly this flap being integral with the strip 1 and simply produced by cutting ofl, this narrow strip adjoining the flap 5.

The handle 2 and opening 3 are arranged symmetrically along the vertical axis, 1. e.

for instance line AA and as the incisions to produce the fiap 5 were made parallel to the sides at and as the edges of flap 5 are located at alittle shorter distance from line A-A than the sides 4, it is evident that I can join two advertising signs of this construction by slipping the one with its opening 8 over the rearwardly bent flap of the other and that of course, I can continue the joining of signs in this manner as long as the situation may require (see Fig. 5). It is furthermore obvious that finally a certain weight is acting upon flap 5 and in order to prevent a deflection of said strip, I preferably make the strip of such board which can easily be hardened by a chemical effect or which can be readily reinforced in a more mechanical manner for instance by pasting a strip of cloth along the line of bending.

A modification of my advertising sign is illustrated by Fig. 3'which is a rear elevation showing a strip 'WlthOHt an incision at its lower rim and therefore is also without the rear and upwardly bent flap 5, the same being substituted by a Wooden rod 7 pasted with its face 8 to the strip 1. The upper surface of the rod '7 is ascendingly inclined at an angle of 45 towards the strip 1; said surface can also advantageously be carved out so as to have a mold wherein the handle 2 can safely rest.

A further modification is illustrated by Fig. 4: which shows the strip 1 provided with a collar 8 and an elliptic head 9 attached In a short distance from the lower rim of strip 1 there are two incisions vertically below the sides of collar 8 the length of the incision 10 exceeding somewhat the width of flaps 11 of the head 9. With this modification, I join the signs by pushing each of the flaps 11 into the corresponding incision 10.

inasmuch as at some distance from the lower rim an incision in the form of an inverted U, the sides of which are parallel to each other and vertical t0 the lower rim, is made, thereby forming flap 5- to be bent in a rear and downward direction tostand at-an angle of -to"the-' plane 'of sign 1.

- i I am aware that rectangular strips, like strip 1, are'in use-for advertising signs; b'u-t'up to now 'I have not yet beenable to find an advertising sign in the various modifications described above either referred to any publication or in actual use.

In the utilization of my advertising sign I am notrestricted to the rectangular form of the strip of paste board but I can make it of square or any other suitable form which I can provide with the handle at the upper rim and a fiap or othersupport as holding means at the lower rim for another '-sign,

the handle and flap should, however, be substantially parallel to each other to guarantee a vertical arrangementof the sign in a con tin-nous chain. U

Nor am I;restricted to but one handle, as "it is evidentn'that I can easily provide two or three handles and the corresponding number holding'means accordingly Without destroying the possibility of producing my advertising sign.

Finally, I wish to state that the provision of anarrow opening in the style of opening 3 in strip 1 without cutting off the corners as for instance. in case of the sign illustrated by Fig. 3, is also considered as coming Within, the meaning extension of the material forming a handle.

What I claim is:

1. An advertising sign consisting of a strip of material (of preferably uniform Width, an extension of the material at its upper rim, a slot in the aforesaid extension so as to tormla handle, an upwardly bent flap at the lower rim ofthestrip, theh'andle ofsuch sign being adapted to he slipped over the flap of any other suclrsign sons to form a continuous chain.

2. An advertising sign consisting of. a strip of material-of uni-form Width, van extension of the material forming a handle at its upper rim a slot within aforesaid ,extension upwardly opening holding means located-on the rear side of saidistrip near its lower rim, the handle of such si-gn'being adapted to be supported byv thev holding means of any other such sign to form a continuous chain.

3. An advertising sign, consisting of a strip of paste board of preferably uniform Width, an extension of the paste boardat its upper rim, a slot in the aforesaid extension so as to form a handle, an extension at the lower rim being v:both rear and upwardly bent, the handle of such sign being adaptec'l to he slipped over the lower extension efany other such sign as to form a continuous chain.

OSCAR

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