TWI618014B - Device, method and computer program product for adding to stock watchlist from an advertisement - Google Patents

Abstract

A device and method for adding a self-selected stock by an advertisement and a computer program product thereof. The device comprises: a communication module for establishing an Internet network connection; a data transmission module, connecting with an advertisement server to download an advertisement, and establishing a connection with a quotation server to download a quotation information a memory for storing an application, the advertisement and the quote information; a screen for displaying a graphical user interface of the application, the application comprising an advertisement block and a quote view; a plurality of processors connected to the memory and the screen; an advertisement playing module, displaying the advertisement in the advertising block and a adding a free stock button, and the adding the free stock button is operated to generate a command to add a stock option; a self-selected stock quotation module, generating the quotation view according to a list of self-selected stocks and the quotation information; and, an advertisement is added to the self-selected stock module, and receiving the instruction to join the self-selected stock to add one of the financial products represented by the advertisement to the List of self-selected shares.

Description

Device and method for adding self-selected shares by advertisement and computer program product thereof

The present invention relates to a technique for adding a self-selected stock by an advertisement, and more particularly to an apparatus and method for adding a self-selected stock by an advertisement and a computer program product thereof.

Today's stock quotation devices include smart TVs, computers and mobile devices (such as smart phones and tablets), etc., and the stock quotation software (or stock-looking software) executed on them is convenient for users to quickly view all of them. Interest-observed stocks, broad-area indices, or financial commodities (such as futures, warrants, options, and funds) usually provide a self-selected stock function that uses a view of the stock picks to present all of the items in the stock list. Quote.

The Republic of China Patent Publication No. 201207666 discloses a "device and method for the mobile device to enter the software voice input optional stock", the prior art part of the specification and the 1A to 1D drawings, revealing the input stock code or The name of the way to join the technology of the stock selection (hereinafter referred to as the technology one). The invention and the embodiment of the specification further disclose a technique for adding a stock of stock by voice input of a stock code or a name (hereinafter referred to as "Technology 2"). Whether it is Xiyi Technology or Xishou Technology 2, users need to know the stock code or name for input before entering the stock selection, or enter some stock code or part name to search for all similar results, and then let The user selects the item to be added to the selected stock.

The above prior art cannot be combined with advertisements. When an advertisement appearing in the stock quotation software has its owner as a listed company, or when the advertisement content is a financial product, if the user wants to add the advertisement owner/advertising financial commodity to the selected stock. You can only join the self-selection by means of seeing the technology or seeing the second technique. If you do not know the name or name of the advertising owner/advertising financial product, you need to check the stock name or name separately. For the advertising owner. It is not easy to sell their own stocks. It is not easy for users to join the stocks. It means that the prior art can't meet the needs of advertisers and users. Therefore, it is necessary to improve the resources of the prior art hardware and software to work together to propose a kind of The technology of adding advertisements to the stocks by the advertisements enables the advertisements appearing in the stock quotation software to simply add the advertisement owners to the self-selected stocks according to the user's needs, so as to make up for the deficiencies of the prior art.

In view of this, the present invention proposes an apparatus and method for adding a self-selected stock by an advertisement and a computer program product thereof, so that an advertisement appearing in the stock quote software can be added to the selected stock.

The invention provides a device for adding a self-selected stock by an advertisement, the device comprising: a communication module for establishing an Internet network connection; a data transmission module, establishing a connection with an advertisement server to download an advertisement, and A quotation server establishes a connection to download a quotation information; a memory for storing an application, the advertisement and the quotation information; and a screen for displaying a graphical user interface of the application, the application Include an advertisement block and a quotation view; one or more processors connecting the memory and the screen; an advertisement playing module, displaying the advertisement in the advertisement block and a joining a self-selecting button, After the stock button is operated, a self-selected stock instruction is generated, and the advertisement is controlled according to one to a plurality of control parameters; a self-selected stock quotation module generates the quotation view according to a list of the self-selected stocks and the quotation information; An advertisement is added to the self-selected stock module, and an instruction to join the self-selected stock is received to add one of the financial products represented by the advertisement to the list of the selected stock.

The invention further provides a method for adding a self-selected share by an advertisement, which is applied to a device, the device comprises a communication module, a memory and a screen, the method comprises: establishing a connection with a quotation server; and an advertisement servo The device establishes a connection; downloads an advertisement; displays the advertisement and an optional stock button in an advertisement block; receives an instruction to add a stock option; adds one of the financial products represented by the advertisement to a list of self-selected shares; and, uploads The list of the selected stocks to the quotation server.

The present invention provides a computer program product installed in a device having a communication module, a screen and a memory. The computer program product comprises: a data transmission module, which is connected with an advertisement server to download a Advertising, connecting with a quotation server to download a quotation information; an advertisement playing module, displaying the advertisement in an advertisement block, and controlling the playing of the advertisement according to one to a plurality of control parameters; The group generates the quotation view according to a list of the self-selected stocks and the quotation information; and an advertisement is added to the self-selected stock module, and receives a self-selected stock order to add one of the financial products represented by the advertisement to the list of the selected stocks.

The detailed features and advantages of the present invention are set forth in the Detailed Description of the Detailed Description of the <RTIgt; </ RTI> <RTIgt; </ RTI> </ RTI> </ RTI> <RTIgt; The objects and advantages associated with the present invention can be readily understood by those skilled in the art.

10‧‧‧A device for adding a self-selected share by advertising

12‧‧‧ Processor

14‧‧‧ memory

16‧‧‧ screen

18‧‧‧Communication module

20‧‧‧Application

22‧‧‧Data Transfer Module

24‧‧‧Advertising Module

26‧‧‧Advertising to the self-selected stock module

28‧‧‧Separate stock quotation module

30‧‧‧Advertising block

32‧‧‧Advertising banner

34‧‧‧Add to the stock selection button

36‧‧‧Home

38‧‧‧Ad page

40‧‧‧Separate stock quotes view

42‧‧‧Financial Goods Menu

1 is a block diagram of a system function of an apparatus according to an embodiment of the present invention; 2 is a block diagram of a system function of an application program according to an embodiment of the present invention; FIG. 3 is a schematic diagram of a screen of a screen according to Embodiment 1 of the present invention; FIG. 4 is a schematic diagram of a screen of a second embodiment of the present invention; FIG. 6 is a schematic diagram of a screen of a screen according to a third embodiment of the present invention; FIG. 7 is a schematic diagram of a screen of a fourth embodiment of the present invention; FIG. 8 is a schematic diagram of a screen of the fourth embodiment of the present invention; FIG. 9 is a schematic diagram of a screen of a screen according to Embodiment 6 of the present invention; FIG. 10 is a schematic diagram of a screen of a seventh embodiment of the present invention; FIG. 11 is a flowchart of operation of the embodiment of the present invention; The figure is a schematic diagram of a screen of the eighth embodiment of the present invention.

The present invention uses, but is not limited to, Smart TV, Personal Computer (PC), Laptop (Laptop/Notebook/Portable Computer), Smart Phone, Tablet PC, etc. The apparatus and method of the present invention can be applied to a screen and executable application (i.e., stock quote software).

Referring to Figures 1 and 2, the system functional block diagram of the device 10 for advertising by adding the optional stock and the system function block diagram of the application 20 are shown. The legend only lists the core modules associated with a preferred embodiment of the present invention. Group, the remaining modules are omitted and not depicted. The application 20 is executed on the device 10 in which the advertisement is added to the selected stock by the present invention. In an embodiment of the present invention, the device 10 for advertising a self-selected share by the advertisement comprises: one or more processors 12, a memory 14, a screen 16, and a communication module 18. The memory 14 stores an application 20; the processor 12 executes the application 20 The plurality of program instructions are included, and the following modules are implemented in a manner that the hardware and the software cooperate: the data transfer module 22, the advertisement play module 24, the advertisement join the self-selected stock module 26, and the optional stock offer module 28; The screen 16 is used to display the graphical user interface (GUI) of the application 20; the communication module 18 is used to establish an Internet connection, such as: cable broadband, WLAN (Wi-Fi, etc.), mobile communication network (such as 3G). , 4G...) and so on.

Continuing to refer to FIG. 2, in the system function block diagram of the application 20 of the embodiment of the present invention, the data transfer module 22 establishes a connection with the remote advertisement server via the network established by the communication module 18 to download an advertisement, and The remote quotation server establishes a connection to download quotation information for financial products. The term "advertising" as used in this specification refers to an advertisement banner (Ad Banner) and an advertisement inside page (that is, a detailed advertisement text opened after clicking an advertisement banner), and includes advertisement contents in various formats, and the banner in this specification is generally Direct and horizontal and various sizes of advertising, such as: Straight "Skyscraper", "Skyscraper", "Upright Banner", "Vertical Banner", "Straight Advertising", "Portrait", etc., and horizontal "Banner", "Half Banner", "Half Banner", "Large Super Banner", "Large Leader-board", "Kanban", "Billboard", etc.

In some embodiments of the invention, the format of the advertisement includes: a web page, a picture, a photo, a movie, an animation, etc. The advertisement playing module 24 is configured to display an advertisement in the advertisement block generated by the application 20, and the advertisement block is disposed in a specific fixed position in the graphical user interface (displayed on the screen 16) generated by the application 20. In some embodiments, the advertisement block is an embedded WebView, which can connect the advertisement server and display the advertisement webpage, and the control parameters of the advertisement are processed and controlled by the advertisement server, and the control parameters are, for example, the date of loading/unloading. , the order of rotation (for example, when there are multiple advertisements at the same time, this parameter can determine the rotation order of each advertisement), the creative (when When the server is combined with the creative database, this parameter is used to call the data in the creative material, such as: photo, background, font, etc.), ad category (interactive/one-way), button display (whether The display of the self-selected stock button), the representative product (the financial product corresponding to the button), etc.

In some embodiments, the advertisement playing module 24 downloads advertisements and control parameters from the advertisement server in a polling manner, and the advertisement playing module 24 controls the playing of the advertisement according to the control parameters.

The advertisement joins the self-selection stock module 26 to receive the user's participation in the self-selection stock order to add the financial product represented by the advertisement to the self-selected stock list (also referred to as "watch list", that is, Watchlist), the so-called "join the stock selection order" That is, the user clicks on the "Add to the stock option button" set next to the advertisement or in the advertisement. Among them, the advertisement may involve a single financial commodity or multiple financial commodities. When the advertisement involves multiple financial products, the present invention provides two ways for the user to select financial products that want to join the list of self-selected stocks: 1. generate a plurality of corresponding "join the stock selection button"; 2. generate a financial product Menu to list multiple financial products.

In some embodiments, when the advertisement content involves a plurality of different financial products, the advertisements are added to the self-selected stock module 26, and a plurality of corresponding “joining stock selection buttons” are also arranged next to the advertisements or in the advertisements, and the individual buttons are individually matched. Financial products involved in all advertising content. In this embodiment, the “join the stock selection instruction” is generated after the user clicks one of the corresponding “joined stock option buttons”.

In some embodiments, when the advertisement content relates to a plurality of different financial products, the advertisements are added to the self-selection stock module 26, and only one “joining the stock selection button” is set beside the advertisement or the advertisement, and the button is pressed on the screen 16. The financial merchandise menu 42 is displayed to allow the user to click on one of the financial products to be selected as a self-selection, as shown in FIG. For example, when the user clicks on "xyx station" After the Bay 50 reverses 1", "xyx Taiwan 50 reverses 1" is added to the financial products of your choice (list of self-selected stocks); when the user clicks "xyx Taiwan 50 positive 2", "xyx Taiwan 50 positive 2" is added to the selection. Financial commodities (list of self-selected stocks). The self-selected stock quotation module 28 generates a quotation view (also known as a chart of selected stock quotes) based on the list of self-selected stocks and quoted information. In this embodiment, the “join the stock selection order” means the user points. After the "Add to the stock selection button" set next to the advertisement or in the advertisement, the user then clicks on the financial item of one of the financial item menus 42. In some embodiments, the self-selected stock quote view will select the stock list. All financial products in the same view are displayed in the same view. In other words, such a list of self-selected shares can be considered as only one group, and can also be regarded as “no group”; in some embodiments, the list of self-selected shares In addition, multiple groups are distinguished, for example: "Group 1", "Group 2", "Group 3", etc., and the view of the selected stock quotes generated according to the self-selected stock list shows only one group at a time. , the user can switch to display different a view of the group's self-selected stock quotes; in some embodiments, the user may modify the name of the self-selected stock list, for example: "My Choice"; in some embodiments, the user may modify the group of the self-selected stock list. name.

In some embodiments, the list of self-selected shares is stored on the quotation server; in some embodiments, the list of self-selected shares is stored on the device side (device 10 added by the advertisement to the selected stock); in some embodiments, the stock selection The list is stored on both the quotation server and the device. When there is any change in the list of the selected stocks on the device side, the optional stock quotation module 28 uploads the list of the selected stocks to the quotation server for updating.

In various embodiments of the present invention, each of the above modules should be understood as a resource in which hardware and software cooperate, and the technical features of each module can be expressed by a plurality of program instructions or a part of an application, but each The technical effect of the module must be one or more processors to execute the program instructions or the form of the application (that is, the resources that the hardware and the software work together). Now, the problem to be solved by the present invention is to achieve improvement through such resources in which hardware and software work together.

In another embodiment, the present invention also provides a computer program product installed in a device having a screen and a memory (ie, the device of FIG. 1), the computer program product comprising the application of FIG. The modules of the program 20 are: a data transfer module 22, an advertisement play module 24, an advertisement added to the self-selected stock module 26, and a self-selected stock quote module 28. The computer program product is added to the list of self-selected stocks according to the instruction of adding the self-selected stocks; the computer program product further drives the data transfer module to upload the updated list of the selected stocks to the quotation server according to the upload instruction.

Referring to FIG. 3, a schematic diagram of a screen 16 of a screen according to a first embodiment of the present invention illustrates a graphical user interface of an application 20 displayed on the screen 16 in accordance with a preferred embodiment of the present invention. The embodiment of the first embodiment is illustrated by taking the screen style of the smart phone as an example. The present invention is not limited to use in a smart phone, and the present invention can also be applied to a smart TV, a personal computer, a notebook computer, a tablet computer... and many more. In this embodiment, an advertisement block 30 is provided at a fixed position above the top page 36 of the application 20 (ie, the page displaying the main menu), and an advertisement banner 32 is displayed in the advertisement block 30 (this is played by the advertisement mode). The group 24 processes the play display), after clicking the advertisement banner 32, the advertisement inner page can be opened to view the detailed advertisement text, and a self-selected stock button 34 is set beside the advertisement banner 32 (this is added by the advertisement to the self-selected stock module 26) control). One of the main technical features of the present invention is that the user selects the financial product represented by the advertisement banner 32 (the legend is "xyz Taiwan 50 ETF") after adding the self-selected stock button 34 (generating the instruction to join the stock selection) to add to the list of the selected stocks. in.

Referring to FIG. 4, a schematic diagram of a screen 16 of a screen according to a second embodiment of the present invention, which illustrates that the advertisement block 30 of the present invention may also be disposed at a fixed position below the top page 36 of the application 20. Set. The present invention does not limit the location of the advertisement block 30. In other embodiments, the advertisement block 30 is displayed on the left or right side of the horizontal screen 16, a so-called "horizontal screen" such as: Wisdom TV. Screen, computer screen, tablet screen, or tapped smart phone. In some embodiments, the advertising block 30 is displayed in a straight line (for example, "Skyscraper", "Upright Banner", "Vertical Banner", "Direct", "Portrait", etc., not shown. ), different from the horizontal display of Figure 3 and Figure 4.

Referring to FIG. 5 and FIG. 6, a screen diagram of the screen 16 of the third embodiment of the present invention is shown. FIG. 5 illustrates that the advertisement block 30 of the embodiment is not provided with the optional stock button 34. When the user clicks on the advertisement banner 32 of FIG. 5 and opens the advertisement inner page 38 of FIG. 6, the advertisement inner page 38 is provided with the join custom stock button 34, as shown in FIG.

Referring to FIG. 7, a screen diagram of the screen 16 of the fourth embodiment of the present invention, and FIG. 7 illustrates that when the advertisement of the embodiment (the legend is the advertisement page 38) involves a plurality of financial products, the advertisement is added to the self-selected stock module 26, that is, A plurality of join custom stock buttons 34 are provided to correspond to the financial products involved in the advertisement context.

In other embodiments, when the advertisement banner 32 of the present invention relates to a plurality of financial products, the advertisement is added to the self-selected stock module 26, that is, a plurality of corresponding self-selected stock button 34 are disposed beside the advertisement banner 32, not shown.

Referring to FIG. 8, a screen diagram of a screen 16 of a fifth embodiment of the present invention illustrates that the embodiment provides an advertisement block 30 in the self-selected stock offer view 40. Among them, the self-selected stock quotation view 40 is generated by the self-selected stock quotation module 28 based on the self-selected stock list and the downloaded quotation information.

Referring to FIG. 9, a schematic diagram of a screen 16 of the screen of the sixth embodiment of the present invention is described. When the user clicks on the self-selected stock button 34 in the foregoing embodiments, the advertisement is added to the selection. The stock module 26 adds the corresponding financial products to the list of the selected stocks, and the view of the selected stock quotes generated by the stock picking quotation module 28 contains the newly added financial products (the legend is "Taiwan 50 ETF").

Referring to FIG. 10, a schematic diagram of a screen 16 of a screen according to Embodiment 7 of the present invention is shown. The apparatus 10 of the present embodiment is a smart TV (the figure only draws the graphical user interface of the application 20 executed on the device 10, and is not drawn. Out device appearance). The illustration shows that in the embodiment, the optional block quotation view 40 is provided with an advertising block 30. The advertising block 30 can display an advertising banner 32 and is provided with a self-selecting stock button 34. The operation mode of this embodiment is controlled by a TV remote controller (not shown), and the rest of the operation and operation flow are the same as the foregoing embodiments, and therefore will not be described again. When the invention is applied to a personal computer, a tablet computer or a notebook computer, the graphical user interface is similar to this embodiment, but the input control device is different (for example, the personal computer is controlled by a mouse, and the tablet computer is controlled by a touch screen). Control), can be used for reference, and will not be repeated. In the embodiment of the smart TV/PC/Tablet/notebook, the advertisement block 30 may also be disposed on the front page (not shown), and the embodiment of the smart phone as shown in FIGS. 3, 4, and 5 This will not be repeated here.

Referring to FIG. 11 , an operation flowchart of an embodiment of the present invention, a user executes an application 20 by using a smart TV, a mobile device (such as a smart phone/tablet), a personal computer or a notebook computer, and an operation of adding an optional stock by an advertisement. For the flow, please refer to FIG. 1 , FIG. 2 , FIG. 3 , FIG. 6 , FIG. 7 , and FIG. 9 , including: Step S101 : Executing the application 20 of the present invention on the device 10 . The user executes the application 20 (stock quotation software) of the present invention on a smart TV, a mobile device (such as a smart phone/tablet), a personal computer or a notebook computer.

Step S102: Establish a connection with the quotation server. When the communication module 18 is established After the Internet connection, the data transfer module 22 establishes a connection with the remote offer server. In some embodiments, when the data transfer module 22 is connected to the remote offer server, the user needs to enter an account/password to perform the login operation.

Step S103: Establish a connection with the advertisement server. The data transfer module 22 establishes a connection with the remote advertisement server.

Step S104: Download the advertisement. After establishing a connection with the advertisement server, the advertisement playing module 24 downloads the advertisement, and at the same time, the advertisement contains the financial commodity information corresponding to the advertisement. That is, the present invention adds relevant parameters corresponding to financial product information to the content of the advertisement through the advertisement background management system (on the advertisement server side). There are two ways to generate the correspondence between the financial product information and the self-selected stock button 34: In the first type, the manager first edits the content of the advertisement and adds the optional stock button 34, for example, directly including the join stock button 34 in the advertisement webpage. The join custom stock button 34 itself contains the corresponding financial products and action parameters. Pressing the join stock button 34 means that the application 20 downloads the parameters and executes them. This is the server-side control. Secondly, when the advertisement is put on the shelf, the manager adds a string of parameters in addition to uploading the advertisement. This string of parameters is determined when the advertisement is added to the self-selected stock module 26 to determine whether to add the self-selected stock button and the displayed optional stock button. The corresponding financial goods, this is the user-side control.

Step S105: Display an advertisement and join a self-selected stock button. The first way is: after the advertisement is downloaded, the advertisement playing module 24 displays the advertisement banner 32 and the corresponding advertisement of the corresponding advertisement button 34 in the advertisement block 30, as shown in FIG. When the advertisement banner 32 contains a plurality of financial products, a plurality of corresponding join custom stock buttons 34 are displayed in the advertisement block 30, not shown.

The second way is that the add-on stock button 34 is set in the advertisement page 38, and the user needs to click the advertisement banner 32 to open the advertisement page 38, so that the join stock button can be seen. 34, as shown in Figure 6. When the advertisement page contains a plurality of financial products, a plurality of corresponding add-on stock button 34 are displayed in the advertisement page 38, as shown in FIG.

Step S106: Receive the instruction to join the self-selected stock. When the user clicks on the self-selected stock button 34, an instruction to add a stock option is generated. In some embodiments, the self-selected stock list has only one group (or no group), and the user's selection of the self-selected stock button 34 to generate the self-selected stock order is "directly adding financial products to the list of self-selected stocks. ". In some embodiments, the self-selected stock list further distinguishes a plurality of groups. After the user clicks on the self-selected stock button 34, a "preference group menu" (not shown) is displayed on the screen 16 for the user to select. The joined group, the continuous operation steps of "click to join the self-selected stock button 34" and "point to select the stock selection group menu" in this embodiment are combined as a complete join stock option instruction.

Step S107: Add the financial product to the list of the selected stocks. After the advertisement joins the self-selected stock module 26, after receiving the instruction to join the self-selected stock, the self-selected stock list is read and edited. In some embodiments, the self-selected stock list has only one group (or no group), and the self-selected stock button is added. The corresponding financial products of 34 are directly added to the list of self-selected stocks. In some embodiments, the self-selected stock list further distinguishes the plurality of groups, and the financial products corresponding to the self-selected stock button 34 are added to the selected group in the list of the selected stocks. Finally, the list of the selected stocks is stored to the memory 14. After joining the self-selected stock list, the self-selected stock quote view 40 is updated as shown in Figure 9.

Step S108: upload the self-selected stock list to the quotation server. After the change of the self-selected stock list, the self-selected stock quotation module 28 uploads the self-selected stock list to the quotation server.

It will be understood by the various embodiments of the invention that the program instructions executed by the computer can carry out various blocks in the flowcharts, combinations of blocks in the flowcharts, and steps in the various embodiments. Providing such program instructions to a processor to generate a machine or to generate hardware and software Resources that operate in concert, whereby the instructions are executed on the processor, will produce means for performing the actions or technical effects indicated by the flowchart blocks. The different sets of program instructions may also cause at least some of the operational steps shown in the flowchart blocks to be performed in parallel, and the technical content expressed by the various program instructions of an application may vary from embodiment to embodiment. Moreover, some of these steps can also be performed on more than one processor, such as the state in which the microprocessor and peripheral interface processor operate in conjunction with the apparatus of the present invention. In addition, one or more of the blocks or combinations of blocks in the flowcharts can be carried out simultaneously with other blocks or combinations of blocks, or even in a different order than the ones presented, without departing from the scope or spirit of the invention. .

Accordingly, the blocks of the flowchart of the present invention support a combination of means for performing the specified action or technical effect, a combination of steps for performing the specified action or technical effect, and a program command means for performing the specified action or technical effect. It will also be appreciated that these specified acts or technical effects are the various blocks of the flowchart of the present invention and the block combinations of the flowcharts, which are implemented by a special purpose hardware system or special purpose hardware in conjunction with program instructions.

In summary, the present invention proposes a technique of adding a self-selected stock by an advertisement, and solves the problem that the prior art cannot be added to the selected stock by the advertisement. By simply adding the operation process of the selected stock by the advertisement, the advertisement owner can be satisfied and used at the same time. The needs of the people make up for the shortcomings of the prior art.

Although the technical content of the present invention has been disclosed in the above preferred embodiments, it is not intended to limit the present invention, and any modifications and refinements made by those skilled in the art without departing from the spirit of the present invention are encompassed by the present invention. The scope of protection of the present invention is therefore defined by the scope of the appended claims.

Claims (20)

A device for adding a self-selected stock by an advertisement, comprising: a communication module for establishing an Internet network connection; a data transmission module, establishing a connection with an advertisement server to download an advertisement, and establishing a quotation server Connecting to download a quote information, the advertisement includes at least one financial product; a memory for storing an application, the advertisement and the quote information; and a screen for displaying a graphical user interface of the application; The application includes an advertisement block and a quotation view; one or more processors connecting the memory and the screen; and an advertisement playing module displaying the advertisement and the at least one financial item in the advertisement block At least one of the self-selected stocks button is added, and the financial product of the advertisement corresponds to the self-selected stock button, and the self-selected stock button is operated to generate a self-selected stock order; a self-selected stock quoting module, based on a list of self-selected stocks and the The quotation information generates the quotation view; and an advertisement is added to the self-selected stock module, and the financial institution that receives the self-selected stock order to correspond to the advertisement is received Zishuagu added to the list; the financial products which way the advertising should be added Optional Share button is controlled by a server or a client-side control. The device for adding a self-selected stock by an advertisement according to claim 1, wherein the manner in which the financial product of the advertisement is added to the self-selected stock button is controlled by the server end, and the advertisement server is pre-empted by the advertisement server The financial product directly contains the corresponding The stock selection button, which is operated after the self-selected stock button is operated, generates the instruction to join the stock selection. The device for adding a self-selected stock by an advertisement according to claim 1, wherein the manner in which the financial product of the advertisement is added to the self-selected stock button is controlled by the user terminal, and the advertisement is downloaded with a string of parameters, the string The parameter is determined by the advertisement when it is added to the self-selected stock module to determine whether to display the financial item and the corresponding selected stock button. The device of claim 1, wherein the advertisement is added to the self-selected stock module to add the financial product represented by the advertisement to the list of the selected stock, and the list of the selected stock is uploaded to the quoted servo. Device. The device of claim 1, wherein the plurality of financial products are displayed in the advertisement block and the plurality of individual shares are individually associated with the individual buttons, and one of the selected shares is added. After clicking, the instruction to join the stock selection is generated, and the corresponding financial product is added to the list of the selected stocks. The device of claim 1, wherein the advertisement block displays a plurality of financial products and only one self-selected stock button, and the added self-selected stock button is clicked to generate a financial product menu, the financial product. The menu includes a plurality of financial products, and one of the financial products is selected to generate the instruction to join the self-selected stock, and the financial item selected is added to the list of the selected stocks. The device for adding a self-selected stock by an advertisement according to claim 1, wherein the self-selected stock list includes a plurality of self-selected stock group, and the selected self-selected stock button is clicked to generate the self-selected stock group, the self-selected After one of the stock list groups is selected, the financial item corresponding to the selected stock button is added to the selected group of the selected stocks. The device for adding a self-selected share by an advertisement as described in claim 1, wherein the advertisement playing module is The advertisement page of one of the advertisements displays the join custom stock button, and the join custom stock button is clicked to generate the join stock option. A method for adding a self-selected share by an advertisement is applied to a device, the device comprising a communication module, a memory and a screen, the method comprising: establishing a connection with a quotation server; establishing a connection with an advertisement server Downloading an advertisement, the advertisement includes at least one financial item; displaying the advertisement comprising at least one financial item and at least one adding a stock option button, and the financial item corresponding to the advertisement is added to the selected stock button; receiving the selected one a stock option generated by the stock button is added to the stock selection instruction; and one of the financial products represented by the advertisement is added to a list of the selected stocks; wherein the manner in which the financial product of the advertisement belongs to the selected stock button is by a server End control or a client control. The method for adding a self-selected share by an advertisement according to claim 9, wherein the manner in which the financial product of the advertisement is added to the self-selected stock button is controlled by the server end, and the method is directly included in the advertisement The financial commodity and the corresponding self-selected stock button, the added self-selected stock button is operated to generate the join optional stock instruction. The method for adding a self-selected stock by an advertisement according to claim 9, wherein the manner in which the financial product of the advertisement is added to the self-selected stock button is controlled by the user terminal, and the advertisement is downloaded with a string of parameters, the string The parameter determines whether the financial item and the corresponding add-on stock button are to be displayed. The method for adding a self-selected share by an advertisement as described in claim 9, which further comprises: selecting the self-selection The list of shares is uploaded to the quotation server. A computer program product installed in a device having a communication module, a screen and a memory, the computer program product comprising: a data transmission module, connecting with an advertisement server to download an advertisement, and a The quotation server establishes a connection to download a quotation information, the advertisement includes at least one financial product; an advertisement playing module displays the advertisement including at least one financial item and at least one of the selected stock button in an advertisement block, and The financial product corresponding to the advertisement should be added to the self-selected stock button, and the self-selected stock button is operated to generate a self-selected stock order; a self-selected stock quoting module generates the quotation view according to a list of the self-selected stocks and the quotation information; An advertisement is added to the self-selected stock module, and the instruction to join the self-selected stock is received to add the financial item corresponding to the advertisement to the list of the selected stocks; wherein the manner in which the financial commodity of the advertisement is added to the selected stock button is by A server side control or a client side control. The computer program product of claim 13, wherein the manner in which the financial product of the advertisement is added to the self-selected stock button is controlled by the server, and the advertisement server directly includes the advertisement directly in the advertisement. The financial item and the corresponding one of the selected stocks button, the add-on stock button is operated to generate the join stock option. The computer program product of claim 13, wherein the manner in which the financial product of the advertisement is added to the self-selected stock button is controlled by the user terminal, and the advertisement is downloaded with a string of parameters by the advertisement Decide whether to display the gold when you join the self-selected stock module. Melt the merchandise with the corresponding add-on stock button. The computer program product of claim 13, wherein the advertisement is added to the self-selected stock module to add the financial product represented by the advertisement to the list of the selected stocks, and the list of the selected stocks is uploaded to the offer server. The computer program product of claim 13, wherein the plurality of financial products are displayed in the advertisement block and the plurality of individual stocks are individually associated with the individual keys, and one of the selected ones is clicked. The joining of the self-selected stock order, the corresponding financial commodity is added to the list of the selected stocks. The computer program product of claim 13, wherein the advertisement block displays a plurality of financial products and only one selected stock button, and the added self-selected stock button is clicked to generate a financial commodity menu, the financial commodity menu comprising a plurality of Financial products, after one of the financial products is selected, the order to join the self-selected stock is generated, and the financial item selected is added to the list of the selected stocks. The computer program product of claim 13, wherein the self-selected stock list comprises a plurality of self-selected stock group groups, and after the click-to-select stocks button is clicked, a menu is generated to display the self-selected stock group, the self-selected After one of the stock list groups is selected, the financial item corresponding to the selected stock button is added to the selected group of the selected stocks. The computer program product of claim 13, wherein the advertisement playing module displays the join custom stock button on an advertisement page of the advertisement, and the join custom stock button is clicked to generate the join stock option.