RU16880U1 - ADVERTISING DEVICE - Google Patents

Abstract

1. An advertising device containing a billboard with an advertising image applied to it, a backlight source aimed at the billboard and installed within the illumination of the advertising image, characterized in that the advertising image is made with inks with fluorescent or luminescent pigments, and the backlight is an ultraviolet irradiator HQV or fluorescent lamp with a black glass bulb. 2. The advertising device according to claim 1, characterized in that it contains an additional advertising image made by printing inks, superimposed under the advertising image with fluorescent or luminescent pigments.

Description

ADVERTISING DEVICE

The utility model relates to the field of advertising, and can also be used in window dressing, creating lighting effects in theaters and bars.

Advertising devices are known comprising a billboard with an advertising image printed on it and a backlight directed at a billboard installed within the illumination of the advertising image, included in the dark (see, for example, an advertising brochure Advertising business, signboards, outdoor advertising , architectural lighting, 1999, attached to the application).

The purpose of the utility model is to create colorful advertisements with a luminescent light effect, to achieve the effect of indoor lighting.

The technical result is achieved due to the fact that the advertising image is made with paints with fluorescent or luminescent pigments, and the backlight installed within the illumination of the advertising image is an HQV ultraviolet irradiator or a fluorescent lamp with a black glass bulb.

In order to expand the operational capabilities of the advertising device, it contains an additional advertising image, visible under normal lighting, superimposed under the advertising image with fluorescent or luminescent pigments.

Additional advertising image, visible under normal lighting, may be of a different content and is performed by printing inks for large format inkjet printing on a banner. At night, when the lights are on, you can see

advertising image with luminaforshi dyes, and an additional advertising image is not visible.

MKHG09F13 / 00

Thus, the effect of changing the image is achieved, in the afternoon - one, in the evening - another.

The utility model is illustrated by drawings:

FIG. 1 is a side view;

FIG. 2 - view during the day with the lights off;

FIG. 3 - with lights

FIG. 4 - view at night with the lights on.

The advertising device (see Fig. 1) contains a billboard 1 with a colorful image applied to it, a backlight, lamps 2, aimed at the billboard and installed within the illumination of the advertising image, for example, on brackets 3. The advertising image is applied to the billboard 1 and is performed with paints with fluorescent or luminescent pigments. When illuminated with an ultraviolet irradiator HQV or a fluorescent lamp with a black glass bulb, the effect of internal glow is achieved, in which the image The vision spilled with such paints begins to glow (Fig. 4).

The advertising device may contain an additional advertising image made by printing inks for wide inkjet printing on a banner, visible in daylight (see figure 2). An additional advertising image is applied under the image with fluorescent or luminescent additives and may be of different contents (see Fig. 3). In daylight and when the lights are on, both images are visible. At night, with the lights turned on, only one advertising image with fluorescent or luminescent pigments (with luminophore dyes) is visible (see figure 4)

Thus, one advertising device can be used for two different advertising images, expands the possibilities of outdoor advertising, increases its effectiveness and low costs, original and memorable.

Claims (2)

1. An advertising device containing a billboard with an advertising image applied to it, a backlight source aimed at the billboard and installed within the illumination of the advertising image, characterized in that the advertising image is made with inks with fluorescent or luminescent pigments, and the backlight is an ultraviolet irradiator HQV or fluorescent lamp with black glass bulb. 2. The advertising device according to claim 1, characterized in that it contains an additional advertising image made by printing inks, superimposed under the advertising image with fluorescent or luminescent pigments.