KR20150071079A - Customer management and its methods using map based GPS - Google Patents

Abstract

The present invention relates to a peripheral customer management system and method using a GPS-based map. More particularly, the present invention relates to a system and a method for displaying a customer on a map within a certain range around the inside by using GPS latitude and longitude coordinates, and managing the customer based on customer location information. To this end, the present invention relates to a system for managing a customer by utilizing location information of a customer located on a map based on GPS, wherein the user possesses a user who desires to manage the customer and receives position information of a customer within a certain range A user terminal having a user who agrees to provide his / her own location information in advance and a user terminal for providing location information at the request of the server, And a customer location information management server for transmitting the location information of the terminal and the customer terminal to the user terminal within a certain range based on the GPS location information on which the user is located do.

Description

[0001] The present invention relates to a method and apparatus for managing a surrounding customer using a GPS-based map,

The present invention relates to management of a surrounding customer using a GPS-based map and a method thereof. More particularly, the present invention relates to a method of displaying a customer on a map within a certain range of the vicinity by using GPS latitude and longitude coordinates, and managing a customer or a customer based on customer location information.

Generally, GPS is used in order to be used for navigation or local advertisement service. It is possible to set the destination to be a reference point for reaching the shortest distance to a destination to which the user intends to arrive by using the user location information (GPS) on the map, or to display the information of the company located around the user on the terminal of the user, So that geographical information can be easily acquired.

Based on the location information, provides information on coupons or additional benefits of an event, discount, etc. of a business located in the surrounding area to the customer's terminal according to the request of the customer.

As a precedent reference for further developing such a method, Korean Patent Laid-Open Publication No. 10-2012-0042302 (2012.05.03), a location positioning apparatus and a location positioning are executed in accordance with a payment of a card, receiving merchant information for a superior merchant, The method comprising the steps of: checking customer information based on terminal and card payment, collecting customer location information corresponding to the confirmed customer information, searching for a plurality of nearby merchant information related to the collected customer location information, And a service device for providing the merchant information to the augmented reality out of the franchisee information as the augmented reality, and a personalized information providing system using the augmented reality, a communication unit for transmitting and receiving data with the terminal, the mobile communication device, and the card company information device, Checking the customer information according to the card settlement, and determining the customer location corresponding to the confirmed customer information A plurality of nearby merchant information associated with the collected customer location information and providing the merchant information to the augmented reality among the searched merchant information among the searched merchant information, .

However, since the above-mentioned prior art document is provided according to the request of the end customer, there is no way that the advertiser can directly use the location-based information in the middle.

In addition, Korean Patent Laid-Open Publication No. 10-2013-009754 (Jan. 23, 2013) discloses an integrated advertisement system. More specifically, a plurality of advertisement inventories (e.g., advertisements) using unique data assets obtained from telecommunication and wire / wireless convergence networks to optimize targeting and delivery of content (e.g., advertising) discloses a monetization platform capable of selecting and targeting available advertising content in advertising inventory.

However, the above-mentioned prior art documents are based on a wide range of users and require additional work in order to utilize them as additional targeting or location basis, and a method for efficient advertisement rather than a side for customer management There is a need for an additional method for managing existing customers in the service in a more simplified way based on location. In addition, it does not meet the needs of customer information located in close proximity to the surroundings in real time.

1. Korean Published Patent Application No. 10-2012-0042302 (2012.05.03) 2. Korean Patent Application Publication No. 10-2013-009754 (Jan. 23, 2013)

In order to solve the above problems, the present invention provides a system for utilizing a GPS-based map for customer management.

In addition, the present invention provides a method for allowing an advertiser to manage a customer in real time by providing location information of a customer within a certain range beyond a location-based service for existing target advertisement in real time.

In order to solve the above problems, the GPS-based customer management system of the present invention is a system for managing customers by utilizing location information of customers located on a map based on GPS, A user terminal for receiving location information of a customer within a certain range centering on the map and displaying it on a built-in map, and a customer who agrees to provide his / her own location information in advance, And a customer location information management server for transmitting the location information of the user terminal and the customer terminal to the user terminal in a predetermined range based on the GPS location information at which the user is located according to a request from the customer terminal and the user, .

In addition, the GPS-based customer management method according to an embodiment of the present invention includes a user location information recognition step of recognizing and outputting user location information on a GPS-based map built in a user terminal, A customer location information recognition step of recognizing location information of a customer based on a user GPS location information transmission step to be transmitted to the location information management server and a customer address book built in the server and a location information calculation step of obtaining a difference between the GPS coordinates of the user and the customer And displaying the customer location information on the user terminal when the GPS coordinate straight line distance calculated in the calculating step is within a certain range.

According to the present invention, an advertisement is provided to a customer located in a nearby location, and an environment in which a customer can be managed through more accurate targeting through advertisement. This allows users to use more inexpensive communication costs to more closely form and manage their customers around the user.

In addition, according to the present invention, it is possible to directly transmit the advertisement or the advertisement contents to the customers around the user on the GPS-based map built in the user terminal, so that the advertisement promotion can be more conveniently and effectively planned.

1 is a block diagram of a GPS-based customer management system according to the present invention.
2 is a diagram illustrating a GPS-based customer management method according to an embodiment of the present invention.

The present invention relates to a system for managing a customer by utilizing location information of a customer located on a map based on GPS and having a user who desires to manage the customer and receives location information of a customer within a certain range centered on the user, A user terminal for displaying location information on a map and a user who agrees to provide location information of the user in advance; a client terminal for providing location information at the request of the server; And a customer location information management server for transmitting the location information of the customer terminal to the user terminal in a certain range based on the GPS location information on which the user is located.

According to another aspect of the present invention, there is provided an information processing method including a user location information recognition step of recognizing and outputting user location information on a GPS-based map built in a user terminal, a user GPS location A customer location information recognition step of recognizing location information of a customer based on an information transmission step and a customer address book built in a server; a position information calculation step of obtaining a difference between GPS coordinates of the user and a customer; And a customer location information display step of displaying customer location information on the user terminal when the straight line distance is within a certain range.

DETAILED DESCRIPTION OF THE PREFERRED EMBODIMENTS Reference will now be made in detail to the preferred embodiments of the present invention, examples of which are illustrated in the accompanying drawings.

Prior to the description, the terminal of the present invention described below will be described as a representative example of a mobile communication terminal using a mobile communication network, but the present invention is not limited thereto and may be applied to all information communication devices providing GPS reception and IP (Internet protocol) Can be applied. In addition, since the embodiments described in the specification of the present invention and the configurations shown in the drawings are only the most preferred embodiments of the present invention, there can be various equivalents and modifications that can replace them at the time of the present application .

FIG. 1 is a diagram illustrating a configuration of a GPS-based customer management system according to the present invention, and FIG. 2 is a diagram illustrating a GPS-based customer management method according to an embodiment of the present invention.

As shown in FIG. 1, the GPS-based customer management system of the present invention includes a user terminal 100, a customer terminal 200, and a customer location information management server 300.

The user terminal of the present invention has a map based on GPS (Global Positioning System) location information. On this map, the location information of the user is displayed in conjunction with the GPS coordinates. Generally, the GPS coordinates of a user are calculated based on signals transmitted from at least three GPS satellites. That is, the signal data sent from the satellites A, B and C is based on a very precise clock. The user terminal calculates each distance from the A, B and C satellites by multiplying the time difference by the GPS propagation speed (about 300,000 Km / sec). This is based on the method of calculating the distance displacement by multiplying the velocity displacement value by the time displacement. In reality, satellites are three-dimensional, but two-dimensional approximation can be used to calculate the distance to a GPS satellite. The reason why three satellites are needed in three dimensions is because the coordinates of the user are determined by a plurality of points with only two satellites. If one more satellite is used for positioning, it can be narrowed down to two GPS coordinates, and generally only one GPS coordinate can be within a universally considered distance (only coordinates within the maximum linear distance from the satellite use.)

 Also, the customer terminal basically calculates the GPS coordinates in the same manner as the user terminal and transmits the customer location information to the customer location information management server 300. At this time, the customer terminal further transmits a customer ID for identifying the customer to the customer location information management server in order to link the GPS coordinates and the customer ID to data.

Based on the GPS coordinates and IDs transmitted from the user terminal and the customer terminal, the customer location information management server 300 calculates the distance between the user and the customer.

At this time, when calculating distance based on GPS coordinates, the customer location information management server generates information of a customer within a predetermined distance by applying approximate latitude and longitude based on the user GPS coordinates and transmits the GPS coordinates and customer ID information to the user terminal .

Within a certain distance, it is within 13 seconds. In other words, the distance of 1 second from latitude is about 37m. This is the result of inferring the earth's circumference at about 48,000 km, assuming that the earth is spherical. Therefore, 13 seconds is about 481m. The longitude is determined by the distance between the longitude and latitude after the latitude is determined.

As described above, the GPS-based customer management system according to the present invention estimates customer information within about 480m on the basis of the user location and displays the customer information on the user terminal.

The GPS-based customer management system according to the present invention is preferably constructed after the customer agrees to provide his / her own location information in advance.

The address book of such customers is displayed on a GPS-based map embedded in the user terminal in cooperation with an e-mail or a customer ID.

At this time, the user terminal of the present invention selects and displays customer information displayed on a map based on the GPS, and constructs and provides a user interface so that a user can transmit an advertisement or a message prepared in advance. At this time, when the customer location information is displayed on the user terminal, it is preferable that the customer's ID or the photograph of the customer registered in advance on the map is intuitively usable.

That is, the GPS-based customer management system according to the present invention tracks the location of customers based on the pre-registered customer address book. Then, the location information of the customer registered in each customer address book is transmitted to the user terminal according to the request of the user. At this time, only the information located within 480 based on the user location information is transmitted, thereby maximizing the utilization of the customer location information by the user. Accordingly, it provides real-time marketing and sales activities targeting targeted customers, and provides a GPS-based customer management system that can more thoroughly manage customers.

2 is a diagram illustrating a GPS-based customer management method according to an embodiment of the present invention.

As shown in FIG. 2, the GPS-based customer management method of the present invention includes a user location information recognition step of recognizing and outputting user location information on a GPS-based map built in a user terminal, To the customer location information management server, a customer location information recognition step for recognizing the customer location information based on the customer address book built in the server, a location information obtaining step for obtaining the difference between the user and the GPS coordinates of the customer, And displaying the customer location information on the user terminal when the GPS coordinate straight line distance calculated in the calculating step is within a certain range.

In addition, in the GPS-based customer management method according to the present invention, after the step of displaying the customer location information, the user selects a customer displayed on the map in the customer location information display step and transmits a prepared character or advertisement message, It is possible to additionally perform a customer management step in which a customer can directly manage the customer by providing a selection screen for making a call attempt.

In the GPS-based customer management method of the present invention, the user location information recognition step S1 calculates a user location based on GPS signals transmitted from at least three satellites. The calculated user location information is output to a GPS-based map embedded in the user terminal. Also, in the initial user recognition step, it is preferable to add the location information based on the 3G network provided by the three satellites and the mobile communication company to more accurately determine the user location information as a reference.

In the user GPS position information transmission step S2, the GPS position information recognized by the user terminal, that is, the GPS coordinates, is transmitted to the customer location information management server. At this time, the recorded GPS coordinates become the reference position information when estimating the distance and the customer location in the future.

The customer location information recognition step (S3, S4) recognizes the customer location information based on the customer address book built in the server. Here, the customer location information management server requests location information from each customer terminal using the pre-registered customer address book. Accordingly, the location information when the customer terminal is turned on is transmitted to the customer location information management server.

In the location information calculation step (S5), the GPS coordinate difference value between the user and the customer is calculated or calculated. At this time, the difference value of the GPS coordinates is converted into a time or distance.

The customer location information display step S6 displays the customer location information on the user terminal when the GPS coordinate straight line distance calculated in the calculation step is within a certain range. The range is within about 13 seconds. That is, about 480 or more of the customer location information is not displayed on the user terminal.

The GPS-based customer management method of the present invention may further comprise a customer management step. The location information display step S6 provides an environment in which a user can directly manage a customer by transmitting a prepared character or advertisement message selected on a map or providing a selection screen in which a user can directly try to make a call .

As described above, the surrounding customer management and method using the GPS-based map of the present invention is operated in real time, and is used for marketing by directly managing customer information within a range of about 480 based on user location information. That is, it provides a basis for enabling location-based targeting marketing activities to be finely managed.

While the present invention has been particularly shown and described with reference to exemplary embodiments thereof, it is to be understood that the invention is not limited to the disclosed exemplary embodiments, but, on the contrary, Modification is possible. Accordingly, it is intended that the scope of the invention be defined by the claims appended hereto, and that all equivalent or equivalent variations thereof fall within the scope of the present invention.

100. User terminal
200. Customer terminal
300. Customer location information management server
A, B, C GPS satellites

Claims (5)

1. A system for managing a customer using position information of a customer located on a map based on GPS,
A user terminal possessing a user who desires to manage the customer and receiving location information of a customer within a certain range centering on the user and displaying the received location information on a built-in map;
A customer terminal having a customer who agrees to provide his / her location information in advance and providing location information at the request of the server; And
A customer location information management server for transmitting location information of the user terminal and the customer terminal to the user terminal in a predetermined range based on the GPS location information at which the user is located, at the request of the user;
And a GPS-based customer management system. The method according to claim 1,
The customer location information management server transmits customer location information within a certain range based on the real-time location information on which the user is located, to the user terminal in association with the customer ID,
And the user terminal displays the customer information and the customer location information transmitted from the customer location information management server on the map of the user terminal. 3. The method of claim 2,
The user terminal
Provides a UI for selecting customer information displayed on the map and transmitting a message or advertisement contents prepared in advance,
Wherein the customer information displayed on the map is displayed in association with a photograph previously registered by the customer. A user location information recognition step of recognizing and outputting user location information on a GPS-based map built in a user terminal;
A user GPS location information transmission step of transmitting the GPS information recognized by the user terminal to a customer location information management server;
A customer location information recognition step of recognizing customer location information based on a customer address book built in a server;
A position information calculation step of obtaining a difference between the GPS coordinates of the user and the customer; And
A customer location information display step of displaying the customer location information on the user terminal when the GPS coordinate straight line distance calculated in the calculation step is within a certain range;
And a GPS-based customer management method. 5. The method of claim 4,
The user can directly manage the customer by selecting a customer displayed on the map in the customer location information display step and transmitting a character or advertisement message prepared in advance or providing a selection screen in which the user can directly try to call the customer, ;
Wherein the GPS-based customer management method further comprises:

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