KR100780923B1 - Shopping mall operation device and method through sharing product information on wired and wireless internet - Google Patents

Abstract

The present invention is to provide a shopping mall operating apparatus and method that a consumer who wants to purchase a product can obtain the desired product with less time and effort by requesting help to netizens and motivators to find the correct information and the lowest price of the product. As a user, a plurality of users including individuals having a cyber shop opened in a store operation module provide product information and a lowest price information of a product requested by a consumer, and provide the product information and the lowest price information to a user who has provided the cyber store. Comprising a product information sharing module for increasing the activity index, providing a product information of each type recommended by a plurality of users as a request for product information search of the consumer, any one of the product information by type recommended from the plurality of users Select and find the lowest price of the selected product Requesting a group, providing the lowest price information of the corresponding product recommended by a plurality of users as a request for finding the lowest price information of the selected product, and selecting one of the lowest price information recommended by the plurality of users. To include the steps.

Description

Apparatus and method for operation shopping mall through sharing goods information in wired or wireless internet}

1A is a block diagram showing an apparatus for operating a shopping mall by sharing product information according to an exemplary embodiment of the present invention.

FIG. 1B is a configuration diagram showing in detail the connection of FIG. 1A

2 is a flowchart illustrating a shopping mall operating method through sharing of product information according to an exemplary embodiment of the present invention.

3A and 3B are views illustrating one embodiment of a screen provided to a consumer when requesting product information search in FIG.

4A and 4B are diagrams illustrating one embodiment of a screen provided to a user when inputting recommended product information in FIG. 2;

Figures 5a and 5b is a view showing an embodiment of a list of recommended products that the product recommended by the user in Figures 4a and 4b provided to the consumer

6a and 6b are views illustrating one embodiment of a screen provided to a consumer when requesting the lowest price information search in FIG.

7A and 7B illustrate an embodiment of a screen provided to a user when inputting the lowest price product information in FIG.

8A and 8B are diagrams illustrating one embodiment of a list of lowest recommended products in which a product recommended by a user is provided to a consumer in FIGS. 7A and 7B.

9A and 9B illustrate an embodiment of a list of recommended product information collections recommended by consumers in FIGS. 8A and 8B.

* Explanation of symbols for main parts of the drawings

100: central server 200: database server

300: store operation module 310: activity index calculation

320: level determination unit 400: Internet network

500: client terminal 600: product information sharing module

610: Product information sharing unit 620: Lowest price information sharing unit

630: recommended information sharing unit 640: connection unit

650: store connection 660: automatic registration connection

661 detection unit 663 coupling unit

665: output unit

The present invention relates to Internet e-commerce, and more particularly, to an apparatus and method for operating a shopping mall through effective sharing of product information in a wired or wireless Internet.

Recently, the proliferation of digital technologies such as the Internet and e-commerce enables new economic activities between companies and enterprises, companies and consumers, resulting in various changes in life, including production, consumption, employment, and cultural life.

The rapid proliferation of e-commerce based on such Internet technologies is creating new types of business models such as cyber shops, e-procurement, e-auctions, counting communities, and internet trade, and the implementation of e-commerce business models in various fields. It is becoming.

Recently, the number of online shopping malls based on e-commerce is increasing explosively, and consumers do not bother to visit and search many shopping malls when shopping online to purchase cheap and good products.

The price comparison site was developed to reduce the labor of consumers who visit a number of online shopping malls and search for prices and information.

In general, a price comparison site is a system that provides a price comparison search service for a product that a consumer wants to purchase. Recently, the price comparison site has been visited and used a lot by consumers due to the rapid development of the Internet and the development of electronic commerce. The representative site of such price comparison site is Danawa (http://www.danawa.com) in Korea, and My Simon (http://www.mysimon.com) has been providing this service since 1998. Doing. In addition, the price comparison sites currently in operation offer price comparison services on a number of sites, including Enuri.com, Best Buyer, My Margin, and Omi.

In such an Internet environment, consumers search for products that meet the price conditions they want to purchase through price comparison sites, and then consumers purchase the products after checking the lowest priced online shopping malls through this price comparison site.

However, as the number of online shopping malls is exploding in recent years, the operators of these shopping malls are also trying to attract more members through various methods, and to promote the sale of goods and services through various promotional events. Efforts are going on.

Therefore, since the product information and price information in the online shopping mall are so diverse and complex, simply set price values cannot be evaluated as the true price of the product. In other words, there are many factors that affect the price and product selection, such as whether or not discount coupons are paid, shipping costs, +1 event for 3 more purchases, differential payments based on purchase history, and testimonials. It is not easy to find the kind of product and the lowest price by analyzing it accurately.

Therefore, the online shopping mall or the online shopping mall that recommends based on the accurate analysis of the information and the appropriate price of the product to be purchased and the lowest price of the desired product based on the reviews and reviews of the product through an online shopping mall or a search site. You are also searching for and purchasing this product.

As such, consumers have to invest a lot of time and effort in the purchase of products by searching diverse and complex product information and price information through online shopping malls or search sites, and consumers without such time and effort cannot use the same products. In addition, even if the users who have used the deprecated product can be disadvantageous to buy at a high price, the future will be a disadvantage for the product.

Therefore, the present invention has been made to solve the above problems, the consumer who wants to buy the product to find the correct information and the lowest price of the product to ask netizens and motivators help with less time and effort An object of the present invention is to provide a shopping mall operating apparatus and method.

Another object of the present invention is to recruit a general user or Internet company on the network as a member of the cyber agency, these members provide the product information and the lowest price to the consumer, and enable the ordering and payment of the product to the cyber shop that they operate Accordingly, the present invention provides an apparatus and method for operating a shopping mall by sharing product information that can increase sales of an electronic commerce system and ensure profit of a cyber agency user.

Still another object of the present invention is not limited to searching for an online shopping mall using a PC, and using a personal portable terminal to apply the recommendation of an offline shopping mall while on the go, by using a wired / wireless internet that can expand and utilize the spatial constraints of the online to offline. To provide an apparatus and method for operating a shopping mall by sharing product information.

In order to achieve the above object, a shopping mall operating device through sharing product information in the wired and wireless Internet according to the present invention is characterized in that the shopping mall operating device is a central server controlling the overall operation according to the shopping mall operation, and various data necessary for shopping mall operation. And a store operating module for allocating individual shop spaces to the database server to establish a cyber store, and calculating the level of each cyber store by evaluating activity indexes of the opened cyber stores, and the store. A plurality of users including individuals having cyber shops opened in the operation module provide product information and lowest price information of the product requested by the consumer, and the activity index of the cyber shop opened to the user who provided the product information and the lowest price information. It includes a product information sharing module to promote The.

Preferably, the product information sharing module is a product information sharing unit for sharing information and selling price information of each product type recommended by a plurality of users for the product information requested by the consumer, and by the type shared by the product information sharing unit The lowest price information sharing unit sharing the lowest price shopping mall information and sale price information recommended by a plurality of users for one product selected by the consumer among the products, and recommended by the consumer among the corresponding products shared by the lowest price information sharing unit And a recommendation information sharing unit for sharing the product information and the selling price information of the final product.

Preferably, the product information sharing module links to the cyber shop of the user who provided the information of the corresponding product when selecting for the purchase of the corresponding product among the products provided through the product information sharing unit, the lowest price information sharing unit, and the recommendation information sharing unit. And a store connection unit which is moved and moves, and an auto-registration connection unit for controlling the automatic registration of the lowest price product information request and the recommended product information collection list of the product selected by the consumer based on the product information recommended by the user. .

Preferably, the automatic registration connection unit detects and classifies the product information recommended by the user for each element and detects the product information request form or by copying the detected product information for each element to a corresponding position of a previously stored form. Characterized in that it comprises a combining unit for generating any one of the recommended product information collection list form.

Preferably, the product information may include at least one of a product name, a model name, an image, a product characteristic, merits and demerits of a product, a price, and a shopping mall.

In order to achieve the above object, a feature of a shopping mall operating method through sharing product information in the wired / wireless Internet according to the present invention is (A) providing a product type information recommended by a plurality of users by requesting a product information search for a consumer. And (B) selecting any one of the product information for each type recommended by the plurality of users, requesting to find the lowest price of the selected product, and (C) requesting to find the lowest price information of the selected product. And providing (D) one of the lowest priced product information recommended by the plurality of users.

The method may further include registering the product information selected in the step (D) as a recommendation product information collection list and providing the same to other consumers.

Preferably, at the same time as the selection of the consumer, the information for each element of the product information is selectively copied to a previously generated recommendation product information collection list form, and automatically registered in the recommendation product information collection list.

Preferably, in the step (B), the information on each element of the product information recommended by the user is selectively copied to a pre-generated lowest price product information request form to automatically request a request for the lowest price product information of the product selected by the consumer. It is characterized by.

Preferably at least one of the steps (A), (C) and (D) is the recommended product is linked to the cyber shop run by the recommended user is moved to the cyber shop when the consumer selects for purchases Characterized in that the purchase and payment is made.

Preferably, in step (A), the consumer's request for product information search provides an input window through which a user can enter at least one or more of a category, a product name, a recommendation end date, a price, and a product feature through a consumer PC or a personal digital assistant. And requesting a specific product by selecting or writing product information through the provided input window.

Preferably, the provision of the product information for each type recommended by the user in the step (A) through the user's PC or personal portable terminal based on the product manufacturer, product name, brand name, model name, selling price, shopping malls, reserves, interest-free information Providing an input window for entering at least one of coupon information, shipping information, other benefits, cyber shop link, and contact information, and selecting or writing product information that the user wants to recommend through the provided input window To provide to the consumer characterized in that it comprises a step.

Preferably, at least one of the steps (A) and (C), the user inputs any one of the products of the online shopping mall and the products of the offline shopping mall as his or her recommendation product using at least one of a PC and a personal portable terminal. Characterized in that.

Preferably, at least one of the steps (A) and (C) is characterized by raising the activity index to the user who recommended the product.

Preferably, in the step (B), the request for finding the lowest price information of the consumer may fill in at least one or more contents of a category, a brand name, a brand / company name, a model name, an image registration, and a recommendation end date through the consumer's PC or a personal digital assistant. Providing an input window, and requesting the lowest price of a specific product by selecting or filling in the product information through the provided input window.

Preferably, in the step (C), the provision of the lowest price product information of the corresponding product recommended by the user is based on the product through the user's PC or personal portable terminal, product name, brand name, model name, sale price, shopping mall, reserve Providing an input window for filling in at least one content of interest-free information, coupon information, shipping information, other benefits, cyber shop link and contact information, and the lowest price product information that he / she would like to recommend through the provided input window It characterized in that it comprises the step of providing to the consumer by selecting or filling in.

Other objects, features and advantages of the present invention will become apparent from the following detailed description of embodiments with reference to the accompanying drawings.

Referring to the accompanying drawings, a preferred embodiment of an apparatus and method for operating a shopping mall through sharing product information in the wired and wireless Internet according to the present invention will be described. However, the present invention is not limited to the embodiments disclosed below, but can be implemented in various different forms, only the embodiments to complete the disclosure of the present invention and complete the scope of the invention to those skilled in the art. It is provided to inform you.

1A is a block diagram illustrating an apparatus for operating a shopping mall through sharing product information according to an exemplary embodiment of the present invention.

As illustrated in FIG. 1A, the shopping mall operating apparatus may include a central server 100 for controlling overall operations according to the operation of a shopping mall, a database server 200 in which various data necessary for operating a shopping mall are registered, and the database server 200. Allocating shop space to open a cyber shop, evaluating the activity index of the opened cyber shops to calculate the level of each cyber shop, a shop operating module 300, and a cyber shop opened in the shop operating module 300 A plurality of users (netizens, motifs, etc.) (hereinafter referred to as 'users'), including individuals having personal information, provide product information and lowest price information of a product requested by a consumer, and provide the product information and lowest price information to a user. It consists of a product information sharing module 600 to increase the activity index of the opened cyber shop.

The central server 100 is connected to the Internet network 400, the plurality of client terminals 500 are connected to the Internet network 400. In this case, the client terminal 500 is a personal PC that can display web contents in the form of HTML, XML, etc. with an Internet browser (Netscape, Internet Explorer, etc.) or wireless Internet using the provided information retrieval function. It is preferable to use various wireless communication terminals such as PDAs (Personal Digital Assistants) and mobile phones that can be connected to and retrieve desired information.

The shop operation module 300 includes an activity index calculation unit 310 for calculating an activity index to calculate a level of each cyber store, and a level determination unit 320 for determining the level of each cyber store based on the activity index. It is configured to include. At this time, the level of the cyber shop provides benefits such as profits, points, cyber money, etc. to the user in the name of the activity index.

The product information sharing module 600 is a product information sharing unit 610 for each product type information and sales price information recommended by a plurality of users, including each individual having a cyber shop for the product requested by the consumer to share to the consumer ) And the lowest price information to be shared to the consumer by filling in the lowest price shopping mall information and sales price information recommended by a plurality of users for one product selected by the consumer from among the various products shared by the product information sharing unit 610. The sharing unit 620 and the recommendation information sharing unit for listing the product information and sale price information of the final product recommended by the consumer among the corresponding products shared by the lowest price information sharing unit 620 and share it to other consumers 630, and moving to a cyber shop and the image between the product information sharing unit 610, the lowest price information sharing unit 620 and the recommendation information sharing unit 630 It consists of a connection part 640 for connecting the sharing of information.

FIG. 1B is a diagram illustrating in detail the connection of FIG. 1A.

As illustrated in FIG. 1B, the connection unit 640 may be selected to purchase a corresponding product among products provided through the product information sharing unit 610, the lowest price information sharing unit 620, and the recommendation information sharing unit 630. Shop connection unit 650 is linked to the user's cyber shop that provides the information of the product, and based on the product information recommended by the user of the lowest price product information request and the recommended product information collection list of the product selected by the consumer It consists of an auto-registration connection unit 660 that controls the registration. At this time, the automatic registration connection unit 660 is a detection unit 661 for classifying and detecting the product information recommended by the user for each element, and copying the detected product information for each element to the corresponding position of the pre-stored form Combination unit 663 for generating any one of the product information request form or the recommended product information collection list form, and the output unit 665 for delivering the generated form to the next share.

For reference, the product information includes a product name, a model name, an image, product characteristics, merits and demerits of a product, a selling price, and a shopping mall that can be purchased.

The database server 200 includes various information necessary for operating a shopping mall, for example, user information registered as a member of a shopping mall, information on each product and service, a character, an image, and price information. Information, the level information of each cyber shop, the activity index of each cyber shop, payment information for payment according to the sale of goods and services, payment information for payment of the amount corresponding to the yield to the operators of each cyber shop, etc. It is registered.

Referring to the accompanying drawings, the operation of the shopping mall operating apparatus through sharing of product information in the wired and wireless Internet according to the present invention configured as described above will be described in detail as follows.

2 is a flowchart illustrating a shopping mall operating method through sharing of product information according to an exemplary embodiment of the present invention.

Referring to FIG. 2, first, when a consumer requests to find a product he / she wants to purchase (S10), a number of users including a user having a cyber shop interested in the product are among the products requested by the consumer. The recommended product information and selling price information are provided within the knowledge that they know (S80). In addition, the user links to the cyber shop that he operates so that the order and payment of the corresponding product is possible.

To this end, the product information sharing module 600 provides a product information search request screen as shown in FIG. 3A or 3B to the consumer through the product information sharing unit 610, and recommends the product as shown in FIG. 4A or 4B to the user. Provide information input screen. For reference, FIG. 3A is a request screen for searching for product information displayed on a screen when a consumer accesses the central server 100 through a PC, and FIG. 3B illustrates a case where the consumer accesses the central server 100 through a personal portable terminal. The embodiment shows a screen for requesting product information to be displayed on a screen. 4A is a screen for inputting recommended product information displayed on the screen when the user accesses the central server 100 through a PC, and FIG. 4B is a case when the user accesses the central server 100 through a personal portable terminal. In this embodiment, the recommended product information input screen displayed on the screen is shown.

In more detail, the product information sharing unit 610 is a category, product name, recommendation end date, other (price, product) on the product search request screen provided to the consumer through a PC or a personal portable terminal as shown in Figure 3a, 3b It provides an input window where you can fill in the contents. Then, the consumer writes the product information he wants to request in the input window provided by the product information sharing unit 610 using an external input device (keyboard, keypad, mouse, etc.). That is, the consumer selects or fills in the category 'Digital Home Appliances', the trade name selects or fills in' PMP ', the end date is selected or filled in' February 25, 2007 ', and the other is '30 / 400,000 units'. When the latest model is filled in, it is automatically converted into a preset form in the central server 100 and recommends the latest model 'PMP 30 / 400,000 won among digital appliances in the product information search request list configured on the server main screen. (Until February 25). The input window provided as a reference may select a corresponding element among a plurality of elements previously stored for each category, or directly input the element name for each category in the input window.

Subsequently, when the user selects one of the product information search request lists requested by the consumer, the product information sharing unit 610 provides the recommendation product information input screen to the user through a PC or a personal portable terminal. At this time, the recommended product information input screen is provided to the manufacturer, product name, brand name, model name, selling price, shopping mall, reserve, interest-free information, coupon information, shipping information, other benefits and user's own cyber shop as shown in FIGS. 4A and 4B. Provides an input window where you can enter the contents of a mobile cyber store link and contact information (if you are an offline store). Then, the user writes the product information he / she wants to recommend in the input window provided by the product information sharing unit 610 using an external input device (keyboard, keypad, mouse, etc.) (S80).

Meanwhile, the product information sharing unit 610 increases the activity index by adding an activity index value to the user who inputs the recommended product information on the recommendation product information input screen in response to the consumer's request for product information search (S100). ). This calculates the activity index raised through the activity index calculation unit 310 in the store operation module 300, the level of the cyber shop is to be raised. At this time, the level of the cyber shop provides benefits such as profits, points, cyber money, etc. to the user in the name of the activity index.

The product information recommended by the plurality of users is provided as a list of recommended product information to the consumer who requested the product as illustrated in FIGS. 5A and 5B. 5A is a screen for recommending product information displayed on the screen when the consumer accesses the central server 100 through a PC, and FIG. 5B is a screen when the consumer accesses the central server 100 through a personal portable terminal. In this embodiment, the recommended product information list screen displayed on the screen is displayed.

When the recommended product information list is a product sold in an online shopping mall, the recommended product information list includes link information that is moved to its cyber shop together with the online shopping mall, but in the case of a product sold in an offline shopping mall, It is desirable to include contact information. As such, the user is not limited to searching for online shopping malls using a PC, and by using a personal mobile terminal, a user inputs a product that is to be recommended at an offline shopping mall as a recommendation product immediately by moving it into a recommendation product. It can show advantages that can be used by expanding.

Accordingly, the consumer selects a desired product from among the products recommended by the users through a search of the recommended product information list provided on the screen (S20). In this case, when the consumer wants to directly purchase the product selected by the user (S60), the consumer can go directly to the cyber shop of the user using the link information written in the user and make a purchase (S70).

When the consumer selects the desired product as described above (S20), the auto registration connection unit 660 in the connection unit 640 detects the product information of the selected product for each element through the detection unit 661. At this time, the product information is easily inputted by the user element without any conversion because the user fills in the input window through the recommended product information input screen provided by the product information sharing unit 610 as shown in Figure 4a, 4b Can be detected. Then, the combiner 663 selectively copies the product information for each element detected by the detector 661 to the lowest price product information request form previously generated and stored in the database server 200. Then, complete the lowest price product information request form. Based on the completed lowest price product information request form, the connection unit 640 automatically registers a request for the lowest price product information of the product selected by the consumer in the server. Accordingly, the lowest price search request list generated on the server main screen is displayed to find the lowest price of the corresponding product.

As such, the lowest price search request is automatically requested to find the lowest price at the same time as selecting one of the products recommended by the user by the consumer (S30).

On the other hand, the consumer can immediately register the lowest price search request without requesting the product information search request to a plurality of users. That is, if the consumer is aware of the detailed information of the product (category, product name, brand / company name, model name, image registration and end date of recommendation, etc.) that he wants to purchase, the consumer directly selects the lowest price registration icon created on the screen. To request the lowest price of the product (S30).

In more detail, when the consumer selects the lowest price finder registration icon generated on the screen in order to directly request the lowest price of the product, the lowest price information sharing unit 620 may use a personal computer or a personal mobile terminal. 6A and 6B, the lowest price search request screen is provided. 6A is a screen for requesting the lowest price search displayed on the screen when the user accesses the central server 100 through a PC, and FIG. 6B is a screen when the user accesses the central server 100 through a personal portable terminal. The embodiment showing the lowest price search request screen displayed on the screen.

At this time, the lowest price information sharing unit 620 is a category, product name, brand / company name, model name, image registration and the like on the product search request screen provided to the consumer via a PC or personal portable terminal as shown in Figure 6a, 6b Provides an input window to enter the end date of the recommendation.

Therefore, the consumer requests to find the lowest price of the corresponding product by inputting the product information he / she wants to request in the input window provided by the lowest price information sharing unit 610 using an external input device (keyboard, keypad, mouse, etc.). (S30). In an embodiment, the consumer selects or fills in category 'Digital Appliances', trade name selects or fills in 'PMP', brand / company name selects or fills in 'COWON', and model name selects 'A2' or If you fill in the image, and input the image as the image of the corresponding product that he is storing, and select or fill in the 'February 28, 2007', which is the central server 100 in advance to the database server 200 The product information for each element selected or entered by the consumer is selectively copied in the generated and stored lowest price product information request form, and the lowest price of the digital appliance COWON PMP model number A2 product is found on the request list for the lowest price. Find prices (until February 28). ” The input window provided as a reference may select a corresponding element among a plurality of elements previously stored for each category, or directly input the element name for each category in the input window.

As such, the lowest price search request is automatically generated by being copied to a corresponding field based on the product information provided to the user by the product information search request in the lowest price product information request form previously generated and stored in the database server 200, or Based on the product information manually selected and entered by the consumer, it is made in two ways that is copied and manually requested in the corresponding input box.

Then, when the user selects one of the lowest price information request requested by the consumer, the lowest price information sharing unit 620 provides the lowest price information input screen to the user through a PC or a personal portable terminal. At this time, the lowest product information input screen is provided to the manufacturer, brand name, brand name, model name, sales price, shopping mall, reserve, interest-free information, coupon information, shipping information, other benefits and user's own cyber shop as shown in Figure 7a, 7b Provides an input window where you can enter the contents of a mobile cyber store link and contact information (if you are an offline store). Then, the user writes the lowest price product information he / she wants to recommend in the input window provided by the lowest price information sharing unit 620 using an external input device (keyboard, keypad, mouse, etc.) (S90).

As such, the lowest price information sharing unit 620 increases the activity index by adding an activity index value to a user who provides product information in response to the lowest price information search request requested by the consumer (S100). This calculates the activity index raised through the activity index calculation unit 310 in the store operation module 300, the level of the cyber shop is to be raised. At this time, the level of the cyber shop provides benefits such as profits, points, cyber money, etc. to the user in the name of the activity index.

The lowest price product information of the corresponding product recommended by a plurality of users is provided as a lowest price recommendation product information list to the consumer who requested the corresponding product as illustrated in FIGS. 8A and 8B. FIG. 8A is a screen showing a list of lowest recommendation product information displayed on a screen when a consumer accesses the central server 100 through a PC, and FIG. 8B is a case where the consumer accesses the central server 100 through a personal portable terminal. According to an embodiment of the present invention, the lowest recommendation product information list screen is displayed.

If the product recommended by the user is a product sold in an online shopping mall, the lowest recommendation product information list includes link information for moving to the cyber shop together with the online shopping mall, but in the case of a product sold in an offline shopping mall It is preferable to write the contact information of the shopping mall. As such, the user is not limited to searching for online shopping malls using a PC, and by using a personal mobile terminal, a user inputs a product that is to be recommended at an offline shopping mall as a recommendation product immediately by moving it into a recommendation product. It can show advantages that can be used by expanding.

Accordingly, the consumer selects a desired product from among the recommended products by analyzing a shopping mall, a price, coupon information, mileage, and event information through a search of a list of recommendation product information provided on the screen (S40).

In this case, when the consumer wants to directly purchase the product selected by the user (S60), the consumer can go directly to the cyber shop of the user using the link information written in the user and make a purchase (S70).

Meanwhile, when the consumer selects a desired product as shown in FIGS. 8A and 8B (S40), the auto registration connection unit 660 in the connection unit 640 may detect the product information of the selected product through the detection unit 661. Is detected element by element. At this time, since the product information is entered by the user in the input window through the recommendation product information input screen provided by the lowest price information sharing unit 620 as shown in FIGS. Can be detected. Then, the combiner 663 selectively copies the product information for each element detected by the detector 661 in the recommendation product information collection list form previously generated and stored in the database server 200. And complete the recommendation product information collection list form. Based on the completed form, the request for the lowest price product information of the product selected by the consumer is automatically registered in the server. As such, the selection of the corresponding product is automatically registered as a list of recommended product information (S50).

The lowest price products recommended by a plurality of consumers are provided as a list of recommended product information to all consumers as shown in FIGS. 9A and 9B. 9A is a list of recommended product information collection screens displayed on the screen when the consumer accesses the central server 100 through a PC, and FIG. 9B illustrates a case where the consumer accesses the central server 100 through a personal portable terminal. The embodiment of the present invention shows a list of recommended product information collection screens.

The list of recommended product information lists the link information moving to the cyber shop together with the online shopping mall when the product recommended by the user is a product sold in an online shopping mall. It is preferable to write the contact information of the shopping mall.

Meanwhile, the consumer can directly purchase the corresponding product through the recommended product information collection list. Accordingly, the consumer finds the lowest price information in the initial product information search process (S10). Even if the process of (S30) is omitted, it is easy to obtain good product information and price information that other consumers have experienced through the entire process (S10 to S40) through the recommendation product information collection list provided by the recommendation information sharing unit 630. It becomes possible.

Although the technical spirit of the present invention described above has been described in detail in a preferred embodiment, it should be noted that the above-described embodiment is for the purpose of description and not of limitation. In addition, one of ordinary skill in the art of the present invention will understand that various embodiments are possible within the scope of the technical idea of the present invention. Therefore, the true technical protection scope of the present invention will be defined by the technical spirit of the appended claims.

An apparatus and method for operating a shopping mall by sharing product information in the wired and wireless Internet according to the present invention as described above have the following effects.

First, by helping netizens and motivators with accurate information and lowest prices of products to purchase, consumers can obtain professional information with little time and effort.

Second, by increasing the sales of the e-commerce system and guaranteeing the profits of the cyber agency users, it has the effect of providing a new model of revenue generation on the network to general users or Internet companies.

Third, not only the online shopping mall search using a PC, but also a personal portable terminal allows the user to input a recommendation product in a shopping mall on the offline, thereby expanding and applying the spatial constraints of the online to the offline.

Claims (16)

The shopping mall operating device includes a central server controlling the overall operation according to the shopping mall operation; A database server in which various data necessary for operating a shopping mall are registered; A shop operating module for allocating individual shop spaces to the database server to establish a cyber shop, and calculating the level of each cyber shop by evaluating activity indexes of the opened cyber shops; When a request for product information of interest to a consumer is input, a plurality of users including individuals having cyber shops opened in the store operation module directly provide product information for each kind of the requested product and lowest price information of the product. And a product information sharing module for increasing an activity index of a cyber shop opened to a user who provided the product information and the lowest price information. According to claim 1, wherein the product information sharing module A commodity information sharing unit for sharing commodity information and selling price information recommended by a plurality of users with respect to commodity information requested by a consumer; The lowest price information sharing unit for sharing the lowest price shopping mall information and sale price information recommended by a plurality of users for one product selected by the consumer among the goods of the kind shared by the product information sharing unit, Apparatus for operating a shopping mall by sharing product information, characterized in that it comprises a recommendation information sharing unit for sharing the product information and sale price information of the final product recommended by the consumer among the corresponding products shared by the lowest price information sharing unit . According to claim 2, wherein the product information sharing module A store connection unit which is linked and moved to a cyber shop of a user who provides information of the corresponding product when the product information sharing unit, the lowest price information sharing unit, and the recommendation information sharing unit are selected for purchase of the corresponding product; Shopping mall operation by sharing product information, characterized in that it further comprises an automatic registration connection for controlling the automatic registration of the lowest price product information request and the recommended product information collection list of the product selected by the consumer based on the product information recommended by the user Device. The method of claim 3, wherein the auto-registration connection unit A detection unit for classifying and detecting product information recommended by the user for each element; Sharing of the product information, characterized in that it comprises a coupling unit for generating any one of the product information request form or the recommended product information collection list form by copying the detected product information for each element in a pre-stored corresponding position Mall operating device through. The method of claim 2, The product information includes at least one of a product name, a model name, an image, a product characteristic, merits and demerits of the product, a price, and a shopping mall. (A) when a consumer inputs a request for finding product information of interest, receiving a type of product information recommended by a plurality of users; (B) selecting any one of the types of product information recommended by the plurality of users, and requesting to find the lowest price of the selected products; (C) receiving the lowest price information of the corresponding product recommended by a plurality of users by requesting the lowest price information of the selected product; (D) shopping mall operation method through the sharing of product information, characterized in that it comprises the step of selecting any one of the lowest price information recommended from the plurality of users. The method of claim 6, And registering the product information selected in the step (D) as a list of recommended product information and providing the same to other consumers. The method of claim 7, wherein At the same time as the selection of the consumer, information on each element of the product information is selectively copied to a previously generated recommendation product information collection list form is automatically registered in the recommendation product information collection list, characterized in that the shopping mall operating apparatus. The method of claim 6, wherein step (B) The information on each element of the product information recommended by the user is selectively copied to a pre-generated lowest price product information request form, so that the request for the lowest price product information of the product selected by the consumer is automatically requested. Shopping mall operating device through. The method of claim 6, wherein at least one of the steps (A), (C) and (D) The recommended product is linked to a cyber shop operated by a recommended user, and when selected for the purchase of a consumer, is moved to the cyber shop to purchase and settle the corresponding product. . The method of claim 6, wherein in step (A), the consumer's request for product information search is Providing an input window through which a user can enter at least one of a category, a product name, a recommendation end date, a price, and a product characteristic through a personal computer or a personal portable terminal; Requesting a specific product by selecting or filling in the product information through the provided input window. The method of claim 6, wherein step (A) At least one of a manufacturer, a product name, a brand name, a model name, a selling price, a shopping mall, a reserve, interest-free information, coupon information, shipping information, other benefits, a cyber store link, and a contact information based on the product through a user's PC or a personal mobile terminal. Providing an input window for filling in the above contents; Selecting or filling in the product information to be recommended by the user through the provided input window to provide to the consumer, characterized in that the shopping mall operating method by sharing the product information. The method of claim 6, wherein at least one of the steps (A) and (C) A method for operating a shopping mall by sharing product information, wherein the user inputs any one of a product of an online shopping mall and a product of an offline shopping mall as his or her recommendation product using at least one of a PC and a personal portable terminal. The method of claim 6, wherein at least one of the steps (A) and (C) Method of operating a shopping mall by sharing product information, characterized in that to increase the activity index to the user who recommended the product. The method of claim 6, wherein the request for finding the lowest price information of the consumer in step (B) is performed through at least one of a category, a product name, a brand / company name, a model name, an image registration, and an end date of recommendation through a consumer PC or a personal digital assistant. Providing an input window for filling in the Requesting the lowest price of a particular product by selecting or filling in the product information through the provided input window. The method of claim 6, wherein the providing of the lowest price product information of the corresponding product recommended by the user in the step (C) At least one of a manufacturer, a product name, a brand name, a model name, a selling price, a shopping mall, a reserve, interest-free information, coupon information, shipping information, other benefits, a cyber store link, and a contact information based on the product through a user's PC or a personal mobile terminal. Providing an input window for filling in the above contents; Selecting or filling in the lowest price product information that the user wants to recommend through the provided input window and providing it to the consumer.

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