JP7220495B1 - Information provision system, information provision method, and information provision program - Google Patents

Abstract

Kind Code: A1 The present invention relates to an information providing system, an information providing method, and an information providing program.
SOLUTION: An information providing system 1 for providing information to a user's terminal 2 using SNS includes a receiving section, a posting section, and a storage section.
The storage unit stores service information related to business owners providing services to users. The receiving unit receives registration information of a user on a first SNS used by a business owner, and based on the registration information, first identification information of the user on the first SNS and second identification information of the user on another second SNS. Stored in the storage unit in association with the content, and receives the posted content of the business owner posted to the first SNS.
The posting unit posts the received business owner's posted content to the first SNS, and posts the service information to the user's second SNS based on the spread of the posted content obtained by using the user's registration information on the first SNS.
[Selection drawing] Fig. 1

Description

Application of Article 30, Paragraph 2 of the Patent Act Publications described in the article and contents published on the Web.

The present invention relates to an information providing system, an information providing method, and an information providing program.

In recent years, with the rapid spread of SNS (Social Networking Service), its use is expanding not only for personal information sharing but also for business activities such as stores and events. These days, companies are making various efforts to conduct business activities and provide information through SNS.

For example, in Patent Document 1, a user setting unit, a confirmation display unit, an acquisition unit, a member registration unit, etc. are provided, and the user can select an advertisement part or an advertisement part included in the SNS timeline displayed on the user terminal. By touching the button (“Like!”) that instructs users to spread the word to their friends, the user is encouraged to register as a member, the user's personal information is acquired appropriately, and coupons are issued after member registration. A user information acquisition management system is disclosed.

Further, in Patent Document 2, various An employee ID (introducer identifier) registered in an information acquisition server that provides services such as information provision and sales activities, and a user ID (user identifier) registered in another company's server that provides services such as SNS ) and linking the information acquisition server with other companies' servers.

JP 2016-194825 A JP 2019-191872 A

By using the technology of Patent Document 1 or Patent Document 2 as described above, it is possible to conduct business activities using SNS at stores, various events, and the like.

However, Patent Literature 1 encourages member registration after the fact when issuing coupons using SNS, and Patent Literature 2 simply simplifies interlocking between the server on the sales side and the server on the SNS side. However, effective provision of information on SNS has not been considered.

SUMMARY OF THE INVENTION The present invention has been made in view of the above-mentioned problems of the prior art, and its object is to provide a novel technique that can easily and effectively provide information such as stores to a user's terminal.

In order to solve the above problems, the present invention provides an information providing system that provides information to a user's terminal using SNS,
The information providing system includes a receiving unit, a posting unit, and a storage unit,
The storage unit stores service information related to a business operator that provides services to the user;
The receiving unit receives registration information of the user in a first SNS used by the business owner, and based on the registration information, first identification information of the user in the first SNS and second identification information of the user in a second SNS. and the identification information are associated and stored in the storage unit,
Receiving the posted content of the business owner posted to the first SNS,
The posting unit posts the received content posted by the business owner to the first SNS,
The service information is posted to the second SNS of the user based on the diffusion of the posted content obtained by using the registered information of the user on the first SNS.

Further, the present invention is an information providing method executed by an information providing system that provides information to a user's terminal using SNS,
The information providing system includes a receiving unit, a posting unit, and a storage unit,
the storage unit storing service information related to business owners providing services to the user;
The receiving unit receives the registration information of the user in the first SNS used by the business owner, and based on the registration information, the first identification information of the user in the first SNS and the second identification information of the user in the second SNS a step of storing in the storage unit in association with identification information;
a step in which the receiving unit receives posted content posted by the business owner to the first SNS;
a step in which the posting unit posts the received posted content of the business owner to the first SNS;
the posting unit posting the service information to the second SNS of the user based on diffusion of the posted content obtained by using the registration information of the user on the first SNS.

Further, the present invention is an information providing program for providing information to a user's terminal using SNS,
causing the computer to function as a receiving unit, a posting unit, and a storage unit;
The storage unit stores service information related to a business operator that provides services to the user;
The receiving unit receives registration information of the user in a first SNS used by the business owner, and based on the registration information, first identification information of the user in the first SNS and second identification information of the user in a second SNS. and the identification information are associated and stored in the storage unit,
Receiving the posted content of the business owner posted to the first SNS,
The posting unit posts the posted content related to the received business owner to the first SNS,
The service information is posted to the second SNS of the user based on the diffusion of the posted content obtained by using the registered information of the user on the first SNS.

With such a configuration, it is possible to simply and effectively provide service information to a user's terminal.

In a preferred embodiment of the present invention, the receiving unit receives the first identification information from a first server that manages the first SNS based on the registration information of the user on the first SNS posted by the user to the second SNS. is received and stored in the storage unit.

By setting it as such a structure, 1st SNS and 2nd SNS can be easily matched.

In a preferred embodiment of the present invention, the receiving section receives second identification information of the user on the second SNS and stores it in the storage section before receiving the registration information on the first SNS.

With such a configuration, the first SNS and the second SNS can be associated more reliably.

In a preferred form of the present invention, the information providing system further comprises a determination processing unit,
The receiving unit receives, from a first server managing the first SNS, the first identification information about the user who spreads the posted content on the first SNS,
The determination processing unit determines that the posted content has been spread based on the first identification information.

With such a configuration, it is possible to appropriately and reliably provide information to the terminal of the user.

In a preferred form of the present invention, said service information is limited service information provided only to specific users based on said diffusion.

With such a configuration, it is possible to easily provide useful information to the user.

According to the present invention, it is possible to provide a new technology related to an information providing system by executing predetermined stepwise processing.

1 shows a block diagram of a system configuration according to an embodiment of the present invention; FIG. 1 shows a schematic diagram of an example of a hardware configuration of an information processing device and a terminal device according to an embodiment of the present invention; FIG. 4 shows a flowchart of a processing procedure regarding registration in the information providing system according to one embodiment of the present invention. 4 shows a flowchart of a processing procedure regarding information provision in the information provision system according to one embodiment of the present invention. 1 shows an example of a data table (each piece of information) in an information providing system according to an embodiment of the present invention;

A more detailed description is given below with reference to the accompanying drawings. Preferred embodiments are shown in the drawings. It may, however, be embodied in many different forms and should not be construed as limited to the embodiments set forth herein.

For example, although the configuration, operation, etc. of the information providing system will be described in the present embodiment, similar effects can be achieved by methods, devices, computer programs, etc. that are executed. The program in this embodiment may be provided as a computer-readable non-transitory recording medium, or may be provided downloadably from an external server.

Further, in the present embodiment, the term "unit" may include, for example, a combination of hardware resources implemented by circuits in a broad sense and software information processing that can be specifically realized by these hardware resources. In this embodiment, "information" refers to, for example, the physical value of a signal value representing voltage or current, the height of a signal value as a binary bit aggregate composed of 0 or 1, or the quantum superposition. (so-called quantum bits), and communication and computation can be performed on a circuit in a broad sense.

A circuit in a broad sense is a circuit realized by appropriately combining circuits, circuits, processors, memories, and the like. That is, it includes CPU (Central Processing Unit), GPU (Graphics Processing Unit), LSI (Large Scale Integration), ASIC (Application Specific Integrated Circuit), FPGA (Field-Programmable Gate Array), and the like.

<System configuration>
FIG. 1 is a block diagram showing the system configuration of one embodiment. As shown in FIG. 1, the information providing system 1 includes an information processing device 10 and a database DB. The information providing system 1 includes a first server 3 (a ) and a second server 3(b) that manages the second SNS.

The information processing device 10 operates as a server, and the terminal 2 is, for example, a terminal used when a user browses SNS.

Although the network NW is an IP (Internet Protocol) network in this embodiment, there is no limit to the type of communication protocol, and there is no limit to the type and scale of the network.

As the information processing apparatus 10, it is possible to use a general-purpose server computer, a personal computer, or the like. Further, it is also possible to configure the information providing system 1 by implementing functional components described later in a plurality of computers.

A smartphone, a tablet terminal, a personal computer, a wearable device, or the like can be used as the terminal 2 . The terminal 2 stores a first application for displaying, posting, and diffusing a first SNS and a second application for displaying and posting a second SNS. In this embodiment, in order to implement the functions of the information providing system 1 described later on the terminal 2, the information providing program is started in the information processing device 10, and each information is browsed through the first application and the second application. and input.

<Hardware configuration>
FIG. 2A is a diagram showing an example of the hardware configuration of the information processing device 10. As shown in FIG. The information processing apparatus 10 includes a control unit 11, a storage unit 12, and a communication unit 13 as a hardware configuration.

The control unit 11 includes one or more processors such as a CPU, and controls the overall operation processing of the information processing apparatus 10 by executing the information providing program, OS, and other applications according to the present invention.

The storage unit 12 is a HDD, SSD, ROM, RAM, or the like, and stores an information providing program according to the present invention, data used when the control unit 11 executes processing based on the program, and the like. The control unit 11 executes processing based on the information providing program stored in the storage unit 12, thereby realizing the functional configuration described later.

The communication unit 13 performs communication control with the network NW, inputs required for operating the information processing apparatus 10, and outputs related to operation results.

FIG. 2B is a diagram showing an example of the hardware configuration of the terminal 90 (terminal 2 in FIG. 1). The terminal 90 includes a control unit 91, a storage unit 92, a communication unit 93, an input unit 94, and an output unit 95 as a hardware configuration.

A control unit 91 of the terminal 90 includes one or more processors such as a CPU, and controls the overall operation processing of the terminal 90 . The storage unit 92 of the terminal 90 is an HDD, SSD, ROM, RAM, or the like, and stores the above-described first application, second application, and data used when the control unit 91 executes processing based on a program. Remember.

A communication unit 93 of the terminal 90 controls communication with the network. The input unit 94 of the terminal 90 is a touch panel, a mouse, a keyboard, or the like, and inputs an operation request from the user to the control unit 91 . The output unit 95 of the terminal 90 is a display or the like, and displays the results of processing by the control unit 91 and the like.

<Functional configuration>
As shown in FIG. 2A, the information processing apparatus 10 includes a receiving unit 101, a requesting unit 102, a posting unit 103, and a determination processing unit 104 as functional configurations. These are information processing by software (stored in the storage unit 12) that is specifically realized by hardware (control unit 11, etc.).

The receiving unit 101 receives information from a server that manages SNS and information from a business owner (each store). The receiving unit 101 in the present embodiment receives information including posted content on the SNS from each store. In addition, the receiving unit 101 receives user registration information (for example, Twitter account name) in the first SNS (for example, Twitter (registered trademark)) used by the store, and based on the registration information, the user's first identification information in the first SNS and , and second identification information of the user on a second SNS (for example, LINE) different from the first SNS used by the store, are associated with each other and stored in the storage unit 12 . Further, the receiving unit 101 receives posted content that the store wishes to post to the first SNS.

The request unit 102 requests user information from the SNS management server. The request unit 102 in the present embodiment sends identification information for specifying a user on the SNS, information on the user who spread the post on the SNS, etc. to the management server of the SNS (first server, second server, etc. in FIG. 1). demand.

The posting unit 103 posts the content posted by the business owner (store) to a predetermined SNS. The posting unit 103 in the present embodiment not only posts the content posted by the store to the first SNS, but also provides service information (such as campaigns, events, advertisements, etc.) at the store based on the spread of the content posted by the user on the first SNS. Special information for the user (also called limited service information) is posted to the second SNS.

The determination processing unit 104 performs determination processing to determine whether the store's posted content posted by the posting unit 103 of the information processing device 10 has been spread by the terminal 2 of the user. In this embodiment, the receiving unit 101 receives from the first server managing the first SNS the identification information (user information) regarding the user who spreads the posting content of the store posted by the posting unit 103 on the first SNS, and the determination processing unit 104 determines that the posted content has been spread based on the identification information.

<Database DB>
The database DB in FIG. 1 contains user information, first SNS transmission information including posted messages and posted image URLs on the first SNS, second SNS transmission information including posted messages and posted image URLs on the second SNS, and store names. , information about the post of the store including the post ID, etc. are stored. Some or all of these may be stored in the storage unit 12 or the like, or some of them may be stored in another database or the like.

3 to 5, the description of the information providing system and the processing contents of each functional component will be described below.

<Overview of information provision system>
In the information providing system according to the present embodiment, in response to a posted message of a business owner (each store) posted from the information processing device 10 (posting unit 103) to the SNS, the user spreads the posted message (for example, if Twitter retweet), the information processing device 10 sends a message to the SNS user who spread the information about the event or advertisement of the target store on another SNS (for example, a message transmission and reception service such as LINE). be.

That is, the information providing system 1 uses the user's identification information (also referred to as first identification information) in a specific first SNS (for example, Twitter) used by the information processing device 10 that manages the posted content etc. of the business owner, and other and the user's identification information (also referred to as second identification information) on the second SNS (for example, LINE, etc.) are associated in advance with each other, and the user spreads the posted content of the first SNS, etc., via the second SNS It is possible to effectively provide the user (the user's terminal 2) with service information regarding events, advertisements, etc. of each store related to the business owner.

In addition, the business owner in this specification means, in addition to the business owner who provides various services to the user, for example, the store (and multiple stores) operated by the business owner, the provision and sale of apparel, cosmetics, clothing, etc. etc., sole proprietors who run restaurants, YouTubers, etc. In this specification, a store may be simply referred to as a business owner.

A store means a commercial facility such as a restaurant, a variety store, a department store, a drug store, a convenience store, a supermarket, a pachinko parlor (slot shop), and various mass retailers. Also, this information providing system can be used in, for example, public facilities and other facilities instead of stores.

<Registration>
FIG. 3 is a flow chart showing a processing procedure regarding registration in the information providing system according to one embodiment. In this embodiment, the information processing device 10, the first server 3 (a) that manages the first SNS (for example, Twitter), the second server (b) that manages the second SNS (for example, LINE), the user's terminal 2, Each flow will be explained.

In S<b>201 , the user registers with the second SNS via the terminal 2 . Further, after user registration on the second SNS, the user registers a specific partner (for example, friend registration on LINE) with which the information processing apparatus 10 and the user can send and receive messages on the second SNS. If the user has already been registered as a user on the second SNS, the existing user registration information may be used in this embodiment (in this embodiment, the user has already been registered as a user on the first SNS).

In S202, the user sends a message from the terminal 2 to the information processing apparatus 10 via the second server 3(b) with registration information including the first SNS account (account name) and the like on the second SNS. Also, for example, the terminal 2 can send a message including the display name of the first SNS together with the account name.

In S<b>203 , the second server 3 ( b ) that manages the second SNS detects a message such as user registration information on the first SNS from the terminal 2 and calls the information processing apparatus 10 through an API. Then, in S<b>204 , the request unit 102 of the information processing apparatus 10 transmits identification information (first identification information) for identifying the user in the first SNS from the registration information of the user in the first SNS input to the second SNS to the first server 3 . Request to (a).

In S205, based on the request from the request unit 102, the first server 3(a) responds with information including the user's first identification information (for example, the ID of the first SNS). This information is included in the user information and stored in the storage unit 12 . The user information includes, for example, the ID of the first SNS, the account name of the first SNS, the display name of the first SNS, the region of the first SNS, etc., and is managed by the user ID, as shown in FIG. 5(a). Note that the user ID provided for managing user information in this embodiment is the ID of the second SNS, which will be described later.

In S<b>206 , the receiving unit 101 stores the user information (identification information, etc.) of the first SNS and the second SNS in the storage unit 12 in association with each other. Specifically, the receiving unit 101 associates the user's first identification information on the first SNS with the user's second identification information on the second SNS based on the user's registration information on the first SNS. In the present embodiment, by storing the first identification information and the second identification information in the storage unit 12 in association with each other, it is possible to centrally manage the content of each post.

In S207, the posting unit 103 transmits a user registration completion message to the second server 3(b) that manages the second SNS (LINE, etc.). Receive messages about When the terminal 2 receives the message regarding the completion of registration, the user completes member registration in the company (and the management server, for example, the information processing device 10 in this embodiment) that manages the multi-store chain, for example. .

As described above, in the present embodiment, the user's first identification information in the first SNS and the user's first identification information in the second SNS can be obtained by performing a series of stepwise processes from S201 to S208 without making the user perform complicated work. It can be associated with the second identification information.

<Provision of information>
Next, effective information sharing with users using the first SNS and the second SNS will be described. FIG. 4 shows a flow chart of a processing procedure for providing information in the information providing system according to one embodiment of the present invention. Here, the store A among the assumed multiple stores, the information processing device 10, the first server that manages the first SNS (for example, Twitter), the second server that manages the second SNS (for example, LINE), the user's Each flow of terminal 2 will be described.

In S301, the store A enters the content posted on the first SNS and the content posted on the second SNS in the management sheet, that is, the store A creates a message regarding the post of the store and information regarding the video URL using, for example, a spreadsheet. This store A is, for example, a target store for which the user seeks service information such as events and campaigns.

Then, in S302, the receiving unit 101 of the information processing apparatus 10 receives information included in the management sheet (information regarding the post by the store A). As shown in FIG. 5(b), the information related to the posting of this store includes information such as the name of the store, the message posted on the first SNS and the message posted on the second SNS, the posted image URL on the first and second SNSs, and the scheduled posting date and time. It is managed by post ID including. The posted message on the second SNS and/or the posted image on the second SNS are limited service information provided only to specific users.

In addition, as shown in FIG. 5(c), the transmission information of the first SNS includes a post ID, a store name, a post message on the first SNS, a post image URL on the first SNS, a post message on the second SNS, a post video URL on the second SNS, Information such as scheduled posting date and time, text for user search, etc. is included and managed by an ID. Although not shown, the transmission information of the first SNS can include information such as creation date and time and update date and time, similarly to the transmission information of the second SNS (FIG. 5(d)), which will be described later.

As shown in FIG. 5D, the transmission information of the second SNS includes a message posted on the second SNS, a posted image URL of the second SNS, a posting notification date and time of the second SNS, a post ID, an ID of the first SNS, a creation date and time, an update date and time, and a , etc., and is managed by a user ID (second SNS ID).

In S303, the determination processing unit 104 of the information processing apparatus 10 determines whether or not the scheduled posting date and time has passed. Specifically, the determination processing unit 104 confirms the elapse of the scheduled posting time included in the information on the store's posting in FIG. 5B.

In S<b>304 , the posting unit 103 stores the content posted on the first SNS and the content posted on the second SNS in the storage unit 12 . At the same time, in S305, the posting unit 103 posts the posted content (posted message, posted image URL) of the first SNS to the first server 3(a) of the first SNS, and the first server 3(a) sends the posted content to the terminal. 2. The user browses through the terminal 2 the posted contents of the store A transmitted (posted) from the first server 3(a).

Then, in S<b>306 , the posted content of the store on the first SNS (the posted content of the store posted from the posting unit 103 of the information processing device 10 ) is spread by the user via the terminal 2 . Diffusion here means a function that allows you to share the content of this post with a third party, for example, a function similar to or similar to retweeting on Twitter (a function that allows you to share the content of this post with your followers). be.

At S<b>307 , the first server 3 ( a ) receives information about the diffusion of the posted content from the terminal 2 . Also, in S<b>308 , the reception unit 101 acquires the posted content from the storage unit 12 . In S309, the request unit 102 requests the server of the first SNS for information on the user (terminal 2) who has spread the content posted by the store A.

In S310, the receiving unit 101 receives user information (first identification information) about all users who have spread the posting content of the store A from the first server 3(a).

In S<b>311 , the determination processing unit 104 determines that the terminal 2 has not been notified of the content posted by the store A (posted message or the like on the second SNS) on the second SNS. In S312, the posting unit 103 transmits a message including service information such as events and campaigns to the second server 3(b) that manages the second SNS to the user who has spread the posted content of the first SNS. At the same time, in S<b>313 , the transmission record of the message including the service information posted from the posting unit 103 to the second server 3 ( b ) is stored in the storage unit 12 .

In S314, the second server 3(b) transmits a message including service information to the terminal 2, and in S315 the terminal 2 receives the service information posted to the second SNS from the second server. That is, the user can view messages including service information of business owners (stores), such as events and campaigns, via the second SNS (LINE, etc.) on the terminal 2 .

As described above, in this embodiment, information can be provided to the terminal 2 of the user simply and effectively by executing the stepwise processing from S301 to S315. At this time, the user is not particularly conscious of anything, that is, the user browses the first SNS of the target store posted from the information processing device 10, and just spreads the posted message that interests him as usual, and through the second SNS. Users can obtain useful information such as campaigns.

As described above, according to the information providing system 1 according to the present invention, the user's first identification information on the first SNS and the second identification information on the second SNS are associated in advance based on the user's registration information, etc., and the posting unit 103 posts service information about the target store to the user's second SNS (e.g., LINE, etc.) based on the spread of the content posted on the first SNS (e.g., Twitter, etc.) by the user, so that the target store can be easily and effectively Special information can be provided. In addition, in the present invention, the type and characteristics of the SNS are not particularly limited.

In addition, in the present embodiment, mainly providing special information of the target store to the user's terminal 2 has been described, but it goes without saying that the information provided by the information providing system can also be used in other fields. Effects similar to those of the invention can be obtained. In addition, although the correspondence between the first SNS and the second SNS has been described in the present embodiment, for example, information can be provided by associating three or more SNSs with each other.

1 information providing system 2 terminal 10 information processing device 11 control unit 12 storage unit 13 communication unit 90 terminal (terminal 2)
91 control unit 92 storage unit 93 communication unit 94 input unit 95 output unit 101 reception unit 102 request unit 103 posting unit 104 determination processing unit NW network

Claims (6)

An information providing system that provides information to a user's terminal using SNS,
The information providing system includes a receiving unit, a posting unit, a determination processing unit, and a storage unit,
The storage unit stores service information related to a business operator that provides services to the user;
The receiving unit receives registration information of the user in a first SNS used by the business owner, and based on the registration information, first identification information of the user in the first SNS and second identification information of the user in a second SNS. and the identification information are associated and stored in the storage unit,
Receiving the posted content of the business owner posted to the first SNS,
The posting unit posts the received content posted by the business owner to the first SNS,
The receiving unit receives, from a first server managing the first SNS, the first identification information about the user who spreads the posted content on the first SNS,
The determination processing unit determines that the posted content has been spread based on the first identification information,
The posting unit posts the service information to the second SNS of the user based on the result of the determination process .
information system. The receiving unit receives the first identification information from a first server that manages the first SNS based on the registration information of the user on the first SNS posted by the user to the second SNS, and receives the first identification information from the storage unit. store to
The information providing system according to claim 1. The receiving unit accepts the second identification information of the user on the second SNS and stores it in the storage unit before accepting the registration information on the first SNS.
The information providing system according to claim 2. The service information is limited service information provided only to specific users based on the diffusion.
The information providing system according to any one of claims 1 to 3 . An information providing method executed by an information providing system that provides information to a user's terminal using an SNS,
The information providing system includes a receiving unit, a posting unit, a determination processing unit, and a storage unit,
the storage unit storing service information related to business owners providing services to the user;
The receiving unit receives the registration information of the user in the first SNS used by the business owner, and based on the registration information, the first identification information of the user in the first SNS and the second identification information of the user in the second SNS a step of storing in the storage unit in association with identification information;
a step in which the receiving unit receives posted content posted by the business owner to the first SNS;
a step in which the posting unit posts the received posted content of the business owner to the first SNS;
a step in which the receiving unit receives, from a first server managing the first SNS, the first identification information about the user who has spread the posted content on the first SNS;
a step in which the determination processing unit determines that the posted content has been spread based on the first identification information;
the posting unit posting the service information to the second SNS of the user based on the result of the determination process ;
How to provide information. An information providing program for providing information to a user's terminal using SNS,
causing the computer to function as a receiving unit, a posting unit, a determination processing unit, and a storage unit;
The storage unit stores service information related to a business operator that provides services to the user;
The receiving unit receives registration information of the user in a first SNS used by the business owner, and based on the registration information, first identification information of the user in the first SNS and second identification information of the user in a second SNS. and the identification information are associated and stored in the storage unit,
Receiving the posted content of the business owner posted to the first SNS,
The posting unit posts the received content posted by the business owner to the first SNS,
The receiving unit receives, from a first server managing the first SNS, the first identification information about the user who spreads the posted content on the first SNS,
The determination processing unit determines that the posted content has been spread based on the first identification information,
The posting unit posts the service information to the second SNS of the user based on the result of the determination process .
informational programs.

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