JP2018198671A - Product display utensil and display side panels - Google Patents

Abstract

A product display fixture and a display side panel having a side panel whose display angle can be changed so that a display surface is easy for a customer to see. This product display fixture 10 has a product display area inside a box 20 whose upper surface and front surface are open, and can be detachably installed along the left and right inner surfaces of the box. This is a commodity display fixture having two display side panels 11 and 12. The two side panels 11 and 12 are polygonal thick plate-like bodies having a certain thickness width, and have two display surfaces on the edge surface of the polygon. When the screen is directed to the side, the display surface is tilted forward, and when the other display surface 113 is directed to the customer side, the other display surface is a display surface tilted backward. The display fixture 10 and the side panel can be preferably made of a paperboard material. [Selection] Figure 1

Description

The present invention relates to a commodity display fixture and a display side panel. Specifically, a product for displaying products with a side panel having a display surface for sales promotion, etc., characterized in that the angle of the display surface of the side panel can be varied according to the position observed by the customer The present invention relates to a display fixture and a display side panel used therefor.

In stores such as medicines, cosmetics, and grocery products, it is a recent trend to arrange products in small paper containers and small bottles on display shelves so that customers can pick them up for easy viewing. In racks (steel shelves, etc.) that stand on both sides of the aisle, it is common to line up products from the customer's feet to the height they look up and to display abundant products efficiently.
In such merchandise display, a specific merchandise is displayed in a merchandise display fixture that can display advertisement texts at the same time, particularly for the purpose of facilitating customer attention.
However, in this type of conventional fixtures, the surface portion for displaying the advertising wording is limited to the predetermined display surface, so it is easy to see when displayed on the middle or lower level of the rack, but the viewing angle becomes higher on the upper level of the rack. There is a problem that the display wording becomes difficult to see.
Accordingly, an object of the present invention is to provide a product display fixture that can easily adjust the display wording according to the display height, and a display side panel used for the product display fixture.

(Prior Art) Patent Document 1 describes a showcase in which articles are displayed in two upper and lower tiers, but this showcase has no part for displaying advertising wordings, so it differs from the present application. ing. Patent Document 2 describes a product display tool that displays a product with a large appeal by exposing the product to a large extent, but does not specifically describe displaying an advertising word.
Patent Document 3 relates to a commodity display tool, and has a structure in which a commodity display space can be freely adjusted. Although the advertisement can be displayed on the back side, it is not described that the angle of the advertisement surface is adjusted by the viewing angle of the observer.

JP 2001-149189 A JP 2002-78582 A Design Registration No. 1336041

SUMMARY OF THE INVENTION It is an object of the present invention to provide a product display fixture and a display side panel that can be easily adjusted and easily displayed according to the height position of the display shelf and can be easily assembled. To do.

In order to solve the above-described problem, a commodity display fixture according to the first aspect of the present invention has a commodity display region inside a box body whose upper surface and front surface are open, and along the left and right inner surfaces of the box body. In the commodity display fixture having two display side panels that can be detachably installed, the two display side panels are polygonal thick plates having a certain thickness width, When there are two display surfaces in a plurality of edge surfaces of a polygon and one of the two display surfaces is installed facing the customer side, the one display surface is inclined forward to the customer side. When the other display surface is installed toward the customer side, the other display surface becomes a display surface tilted backward.

In the commodity display fixture, the display side panel is a hexagonal thick plate-like body, and the upper surface and the bottom surface, which are the surfaces of the edges, are formed into horizontal and parallel surfaces at the time of installation, and the one display surface The upper surface can be interposed between the other display surface. In addition, the angle with respect to the display surface tilted forward and the surface when the surface is a vertical surface may be in the range of 3 degrees to 25 degrees.
Furthermore, when the display side panel is a hexagonal hollow thick plate-like body made of paperboard, and the display side panel is erected, the angle with respect to one display surface and the surface when the surface is a vertical surface Can be in the range of 3 to 25 degrees.

In order to solve the above-mentioned problems, a display side panel according to the second aspect of the present invention is a display side panel used for a product display fixture, and is a hexagonal hollow formed by assembling punched paperboard. It is a thick plate-like body, and an angle with respect to a surface when one display surface and the surface is a vertical surface is in a range of 3 degrees to 25 degrees.

According to the product display fixture according to the present invention, even when the product display fixture is installed at a position higher than the height of the eyes of the customer in order to effectively use the inside of the store, the display surface of the display side panel Can be set to a forward tilt angle, so that the display is easy to see for the customer and reliable information can be easily transmitted, and the display effect is enhanced.
In addition, when displaying the product at a position equal to or lower than the height of the customer's eyes, the display surface is tilted backwards by simply inverting the display side panel. It is easy for the customer to see the display. In other words, the display contents of the display side panel can be effectively and surely transmitted to the customer regardless of the height of the product display fixture.

Further, the display side panel is a thick plate-like body having a hexagonal shape in a side view, and an upper surface and a bottom surface which are the surfaces of the edges are formed in a horizontal and parallel surface at the time of installation, and the one display surface and the other one When the upper surface is interposed between the display surface and the display surface, a display surface with appropriate forward and backward tilt angles can be obtained.
In addition, when the forward tilted display surface and the angle with respect to the surface when the surface is a vertical surface are in the range of 3 degrees to 25 degrees, display that is easy to see appropriately at an angle that the customer normally looks up at Can do.
Further, the display side panel is a hexagonal hollow thick plate-like body made of paperboard, and when the display side panel is upright, one display surface and a surface when the surface is a vertical surface When the angle with respect to the angle is in the range of 3 to 25 degrees, the display side panel is inclined forward and easy to see, and since it is made of paperboard material, it is lightweight and can be easily manufactured. is there.

The display side panel according to the present invention is a hollow hexagonal thick plate-like body formed by assembling punched paperboard. When the display side panel is erected, one display surface and its surface are vertical. Since the angle with respect to the surface in the case of a surface is in the range of 3 to 25 degrees, it is an easy-to-see angle by tilting forward, and since it is made of paperboard material, it is light and easy to manufacture is there.

It is a perspective view which shows the use condition of the fixture for goods display. It is a perspective view which shows the other use condition of the fixture for goods display. It is a perspective view which shows the side panel for a display. It is a side view which shows the various shapes of the side panel for a display. It is a figure which shows the blank board of a box. It is a figure which shows the blank board of the side panel for a display. It is a figure which shows the assembly process of the side panel for a display. It is a figure explaining a horizontal direction visual field, an identification limit, etc. It is a figure explaining a vertical direction visual field, an identification limit, etc. FIG.

Hereinafter, embodiments of the present invention will be described in detail with reference to the drawings.
FIG. 1 is a perspective view showing a use state of a commodity display fixture.
The product display fixture 10 according to the present invention includes a box body 20 whose upper surface and front surface are open, and display side panels 11 and 12 that are installed along the left and right inner surfaces of the box body 20. The box 20 has a low front plate 21 and a high back plate 24. The left and right ends of the box 20 are separated by side plates 22 and 23. The inside of the box 20 becomes a product display area, and the customer stands on the front plate 21 side and sees the product and display.
The display side panels 11 and 12 are plate-like bodies having a thickness capable of being self-supporting, and are configured to be detachably installed along the left and right inner surfaces of the box 20.

The two display side panels 11 and 12 are polygonal thick plates when viewed from the side. The example of FIG. 1 is characterized in that display surfaces 111, 121, 113, and 123 are formed on the edge surface between the polygonal upper surfaces 112 and 122.
When one display surface 111, 121 is installed facing the customer side among the display surfaces, the upper side of the display surface from the vertical becomes a forward tilted display surface approaching the customer side, and the other display surface 113, 123 is placed on the customer side. When installed toward the side, the display surface has a feature that the display surface tilts backward.

In the case of FIG. 1, one display surface 111, 121 that is a forward tilt display surface faces the customer side. Although not shown in the drawing, the product name and its efficacy are displayed on this display surface.
The forward tilt is a downward surface, and is an object of improving the visibility of the customer.
This state makes it easier for the customer to visually recognize the contents of the display surfaces 111 and 121 and enhances the display effect even when the product display fixture 10 is installed at a high position (such as the top of the rack) where the customer looks up.
In addition, although the goods put into a goods display area are not illustrated, they are displayed slightly upward and obliquely so as not to stand upright or fall forward.

FIG. 2 is a perspective view showing another usage state of the commodity display fixture.
In this state, the display side panels 11 and 12 are reversed and installed in the reverse direction from the state of FIG. That is, the first display surface 111, 121 is directed to the opposite side of the customer, and the other display surface 113, 123 is installed toward the customer side.
In this state, the display surfaces 113 and 123 are rearwardly inclined display surfaces, and even when the product display fixture 10 is placed in front of the customer or at a low position so as to look down, the customer can easily see the contents of the display surface. Has an effect.

FIG. 3 is a perspective view showing the display side panel. Although the preferable example of the display side panel 11 is illustrated, it is not limited to this example.
The right side panel 11 will be described as an example, but the left side panel 12 is the same. The side panel 11 is formed in a polygonal shape that is equal to or greater than a quadrangle, but in reality, the side panel 11 has a hexagonal shape as shown in FIG.

In the case of FIG. 3, the display side panel 11 is formed in a hexagonal shape in a side view, and as a whole, is a thick plate columnar body having a constant thickness width d. Although depending on the width of the box 20, the thickness d can be about 30 to 80 mm.
Assuming that a plurality of planes (six sides in the case of hexagonal shape) formed around the edge of the thick columnar body are called edge surfaces, the top surface 112 and the bottom surface 115, which are one of the edge surfaces, are substantially horizontal during installation. And are formed on surfaces parallel to each other.
Of the two display surfaces on both sides of the upper surface 112 (with the upper surface 112 interposed), when one display surface 111 is installed facing the customer side, the upper side is the customer than when the display surface 111 is vertical. When the other display surface 113 is installed facing the customer side, the display surface is inclined backward.

Since the small lower surfaces 114 and 116 close to the legs of the display side panel are hidden inside the box 20, they are not used for the display surface. The lower surface 116 is formed to be bent at a concave angle of an angle β with respect to the forward tilt display surface (display surface 111). The length h of the bottom surface 115 is adjusted to the width of the box body and the display side panel 11 is This is to stabilize the stop position. However, this is not a limitation. It is preferable that the angle with respect to the front tilt display surface which is one display surface 111 and the surface when the surface is vertical is in the range of 3 degrees to 25 degrees.
The “surface when the surface is a vertical surface” is a vertical surface having the upper side in common with the display surface 11 in order to clarify the vertical surface.

FIG. 4 is a side view showing various shapes of the display side panel. Each is a plate-like body having a certain thickness width, but only the side surface shape is illustrated. The display surface 111 is a forward inclined surface.
FIG. 4A illustrates a rectangular shape in which the top surface is omitted and display surfaces 111 and 113 and a lower back surface 114 are provided.
FIG. 4B is similarly a quadrangular shape in which display surfaces 111 and 113 and an upper surface 112 are provided.
FIG. 4C shows a pentagonal shape in which display surfaces 111 and 113, an upper surface 112, and a lower back surface 114 are provided.
FIG. 4D illustrates the form illustrated in FIG. 3, and includes a back-side lower surface 114 and a front-side lower surface 116. In this case, since the length of the bottom surface 115 is adjusted to the width of the box, the concave corner portion β is provided. Thereby, it can be made into the stable state after installing a side panel.
However, in (A), (B), and (C), if the device is stabilized on the box 20 side, the position of the side panel will not be shifted.
The angle α between the display surface 11 and the surface when the surface is a vertical surface is preferably about 3 to 25 degrees. More preferably, the angle range is about 5 to 20 degrees. If it exceeds 25 degrees, it can be seen, but the displayed product itself becomes difficult to see.

Next, human visual characteristics will be described.
FIG. 8 is a diagram for explaining the horizontal visual field, the identification limit, and the like.
The maximum visual field of the right eye is about 60 degrees on the inside and about 94 degrees on the outside. The color discrimination limit is about 60 degrees, the symbol identification limit is about 30 degrees, and the character interpretation limit is about 10 degrees.

FIG. 9 is a diagram for explaining the vertical visual field, the identification limit, and the like.
The upper limit of the visual field is about 50 to 55 degrees, and the lower limit is about 70 to 80 degrees. When a person stands upright, the lower part is easily visible. The color discrimination limit is about 30 degrees upward and 40 degrees downward. The appropriate range of the display device is an angle range of 30 degrees downward from the horizontal, and the distance from the eye is in the range of 500 mm to 700 mm. In FIG. 9, a ring-shaped fragment portion G that is hatched corresponds to the range.
Therefore, when the person looks up and looks at the display, the state in which the display surface is tilted forward is preferable because the depth becomes smaller and the entire display range easily enters the appropriate range G of the display device.

Next, the blank plate of the product display fixture will be described.
FIG. 5 is a diagram showing a box blank plate.
The box 20 of the product display fixture 10 can be made of wood or plastic plate, but can be easily manufactured by punching and assembling the paperboard.
The box 20 of the product display fixture 10 can be manufactured by punching the solid line portion of the blank plate as shown in FIG. 5 and bending the broken line portion.

Since the box body 20 is a box body whose upper surface and front surface are open, there is no upper surface plate, and the front plate 21 is also formed at a low height. The front plate 21, the back plate 24, and the side plates 22 and 23 are configured such that two paperboards overlap each other. The same applies to the bottom plate 25, but the back plate 24, the front plate 21, and the material provided to extend to the side plates overlap each other (see FIG. 1).
Adhesive margin on the upper part of the back plate (inner side) and glue margin at the left end in FIG. 5 are adhered to the inner surface and the outer surface of the rear plate 24. The strength that does not hinder the maintenance can be maintained.

FIG. 6 is a view showing a blank plate of the display side panel.
The display side panels 11 and 12 of the product display fixture 10 can be made of wood or plastic plates, but can be easily manufactured by punching and assembling paperboard.
In FIG. 6, the display surfaces 111 and 113, the upper surface 112, the lower surfaces 114 and 116, and the bottom surface 115 on the edge are denoted by reference numerals. The hexagonal surface portions on both sides of the display surface 113 are portions that are side surfaces, and advertising words and the like may be displayed on this surface. The same applies to the upper surface 112.
The portion with the symbol n is a glued portion that overlaps the facing surface, but the incorporated shape can be maintained by simply overlapping the paper layers without actually bonding. The part which attached | subjected the code | symbol means the insertion piece inserted in the notch k.

FIG. 7 is a diagram showing an assembly process of the display side panel.
The solid line portion of the blank plate in FIG. 6 is cut and bent along the broken line portion, and the pieces of paper on both sides of the upper surface 112 and the display surface 113 are raised as shown in FIG. Thereafter, the display side panel 11 is completed by inserting the facing insertion piece s into the cut k.
The blank plate and the assembling process of the display side panel 12 are the same as those of the display side panel 11 and can be easily analogized, and therefore will not be described redundantly.

As the paperboard material, normal paperboard, single-sided or double-sided laminated paper with polyethylene or polypropylene can be used, and resin-impregnated paper may be used. Double-sided cardboard or single-sided cardboard may be used. Although it is called paperboard, it may be a plastic board.
In addition, coloring or a pattern may be applied to the paperboard material.

Example 1
Examples are described below, but the dimensions and materials of each part are not limited to the examples, and can be changed without departing from the scope of the claims.
As the material of the box 20, a 46-size / 40-kg paperboard was used, and after necessary printing was performed, the blank plate shown in FIG. 5 was punched out. The width H1 of the box 20 was 452 mm, the height T2 of the front plate 21 was 60 mm, the height T1 of the back plate 24 was 250 mm, and the depth H2 of the bottom plate 25 was 250 mm.

The display side panels 11 and 12 are arranged so as to almost fit inside the box 20. Specifically, the height was 250 mm, the length h of the bottom surface 115 was 249 mm, and the thickness d was 54 mm. Further, the angle β of the recessed corner portion was set to 160 degrees (see FIG. 3). The material of the display side panels 11 and 12 was also made of paperboard of 46 sizes and 40 kg.

After punching the blank plate, the box body 20 and the display side panels 11 and 12 are folded and partially bonded as described above, and the display side panels 11 and 12 are installed in the box body 20. Thus, the commodity display fixture 10 shown in FIG. 1 or 2 was completed.

(Example 2)
Using the same material as in Example 1, a box 20 and display side panels 11 and 12 were produced.
However, the angle β of the recessed corner portion was set to 145 degrees. Other conditions were the same as in Example 1.

In the completed product display fixture 10 of Example 1, the angle α in FIG. 4D was about 5.5 degrees.
On the other hand, in the commodity display fixture 10 of Example 2, the angle α was about 9 degrees.
The products were displayed on the product display fixture 10 of Example 1 and Example 2 and could be used suitably.
In particular, when the product display fixture 10 is installed at a position higher than the height of the customer's eyes, the display surfaces 111 and 121 of the display side panels 11 and 12 are inclined forward as shown in FIG. There was an effect that it was easy to raise customer's attention.

DESCRIPTION OF SYMBOLS 10 Product display fixtures 11 and 12 Display side panel 111,113,121,123 Display surface 112,122 Upper surface 114,116 Lower surface 115 Bottom surface 20 Box body 21 Front plate 22, 23 Side plate 24 Rear plate 25 Bottom plate

Claims (5)

In a product display fixture having two display side panels that have a product display area on the inside of a box whose upper surface and front surface are open, and can be detachably installed along the left and right inner surfaces of the box, The two display side panels are polygonal thick plates having a certain thickness width, and have two display surfaces in a plurality of edge surfaces of the polygon. If one display surface is installed facing the customer side, the one display surface becomes a display surface tilted forward to the customer side, and if the other display surface is installed facing the customer side, A display device for merchandise, wherein the other display surface is a display surface inclined backward. The display side panel is a hexagonal thick plate-like body, and an upper surface and a bottom surface that are edge surfaces are formed in a horizontal and parallel surface at the time of installation, and the one display surface and the other display surface are formed. The commodity display fixture according to claim 1, wherein an upper surface is interposed therebetween. 3. The product display fixture according to claim 1, wherein an angle with respect to the forward tilted display surface and a surface when the surface is a vertical surface is in a range of 3 degrees to 25 degrees. When the display side panel is a hexagonal hollow thick plate made of paperboard, and the display side panel is erected, the angle with respect to one display surface and the surface when the surface is a vertical surface, 3. A product display fixture according to claim 1, wherein the product display fixture is in a range of 3 degrees to 25 degrees. A display side panel for use in a product display fixture, which is a hexagonal hollow thick plate having a structure in which punched paperboard is assembled, and one display surface and a surface when the surface is a vertical surface A display side panel, characterized in that the angle with respect to is in the range of 3 to 25 degrees.

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