JP2008080067A - Display simulator - Google Patents

Abstract

<P>PROBLEM TO BE SOLVED: To provide a display simulator capable of supporting planning of a unitized commodity display system whose total shape, etc. is variable. <P>SOLUTION: The display simulator comprises a plurality of flat sheet-like unit models 810 imitating the front shape of body units of the commodity display system with a prescribed scale; a human model 850 imitating a human body with the same scale; and a layout mount 860 on which these models 810 and 850 are detachably mounted. The total shape, etc. of the commodity display system can be planned by disposing the unit models 810 on the layout mount 860. Specifically, since the human model 850 with the same scale as that of the unit models 810 can be mounted on the layout mount 860, whether the vertical height of a frame unit 300 is excessive or not can be also confirmed. <P>COPYRIGHT: (C)2008,JPO&INPIT

Description

  The present invention relates to a display simulator for studying the configuration of a product display system, and in particular, a display simulator for studying the configuration of a product display system having a plurality of main body units connected in the vertical direction and arranged in the horizontal direction. About.

  At present, stores such as so-called convenience stores sell cigarette packs as products, for example. The cigarette pack referred to here means not a cigarette that is actually smoked, but a rectangular parallelepiped package containing a plurality of cigarettes.

  Therefore, a product display system for displaying cigarette packs includes, for example, a plurality of magazine units and one system frame. The magazine unit is formed of, for example, a colorless and transparent resin in a box shape having an upper surface opening that is elongated in the front-rear direction. The magazine unit is accommodated from above in a state where the standing tobacco packs are arranged in the front-rear direction.

The system frame holds a plurality of magazine units arranged vertically and horizontally. For this reason, the conventional product display system can display cigarette packs arranged vertically and horizontally.
Japanese Patent Laid-Open No. 10-151047

  Pursuing attractive sales floors is an essential element in promoting product sales. When considering the creation of a sales floor, it is necessary to consider various factors, but in particular, the size of the place where products are displayed is an important factor.

  Conventionally, vast sales floors such as shopping malls and mass retailers have been mainstream as sales floors of products, but in recent years, narrow sales floors such as convenience stores have increased significantly due to changes in distribution form.

  In such a narrow sales floor, the most important theme in the sales strategy is how to obtain the maximum customer appeal in a limited space. However, in the past, in such a narrow sales floor, the creation of a sales floor with an excellent customer appeal effect has not been considered enough.

  One of the reasons is that there was no effective tool for performing simulation in advance. When considering the arrangement of a product display system or a product shelf, a plan view of a store is usually used. However, in this case, it is difficult to perform a preliminary simulation assuming an actual sales floor image.

  In addition, there are many standard product display systems installed in stores, and there are limits to how to create sales floors. In particular, in a small sales floor such as a convenience store, it is necessary to secure a space for installing the product display system and it is required to complete the installation work in a short time. There have been few examples of product display systems developed from the viewpoint of contribution to

  Under these circumstances, in order to ensure competitive advantage in customer appeal, instead of the conventional standard product display system, we developed a product display system that contributes to the creation of sales floors, It is important to simulate manufacturing in advance and practice “selling from the customer's perspective”.

  The present invention has been made in view of the above-described problems, and provides a display simulator having a structure capable of easily and variously simulating a product display system.

  The display simulator of the present invention is a display simulator for studying the configuration of a product display system having a plurality of main body units connected in the vertical direction and arranged in the left-right direction, and the front shape of the main body unit is reduced to a predetermined scale. A plurality of flat unit models imitated in Fig. 1, a flat human model imitating the human front shape at the same scale as the unit model, and a plurality of unit models laid out and detachably mounted and a human model And a layout mount to be detachably mounted.

  Therefore, in the display simulator of the present invention, by arranging the unit models on the layout mount, it is possible to study the overall shape of the product display system formed by arranging the main body units vertically and horizontally. In particular, since a human model having the same scale as the unit model can be mounted on the layout mount, it can be confirmed whether the vertical height of the main unit is excessive. Therefore, it is possible to support the creation of a sales floor from the viewpoint of the customer.

  The product display system of the present invention is a product display system for displaying cigarette packs to be sold, and is connected in the vertical direction and arranged in the horizontal direction, the display simulator of the present invention, Have

  Therefore, in the product display system of the present invention, for example, the main unit can be arranged vertically and horizontally corresponding to the layout confirmed by the display simulator. Therefore, it is possible to create a sales floor from the customer's viewpoint.

  In the present invention, the front / rear / left / right directions are also defined in addition to the upper / lower direction, but this is defined for the sake of convenience in order to simply explain the relative relationship of the components of the present invention, and the present invention is implemented. There is no limitation on the direction of manufacture or use.

  The various components of the present invention do not necessarily have to be independent of each other. A plurality of components are formed as a single member, and a single component is formed of a plurality of members. It may be that a certain component is a part of another component, a part of a certain component overlaps with a part of another component, or the like.

  In the display simulator of the present invention, by arranging the unit models on the layout mount, it is possible to examine the overall shape of the product display system formed by arranging the main body units vertically and horizontally. In particular, since a human model having the same scale as the unit model can be mounted on the layout mount, it can be confirmed whether the vertical height of the main unit is excessive. For this reason, it is possible to easily and reliably support the examination of the configuration of the unit structure product display system, and it is possible to support the creation of a sales floor from the viewpoint of the customer.

  An embodiment of the present invention will be described below with reference to the drawings. The display simulator 800a of the present embodiment is used to study the configuration of a product display system 1000 having a frame unit 300 that is a plurality of main body units that are connected in the vertical direction and arranged in the horizontal direction.

  Therefore, as shown in FIGS. 1 to 7, the display simulator 800a includes a plurality of flat unit models 810 simulating the front surface shape of the frame unit 300 at a predetermined scale, and a human body at the same scale as the unit model 810. And a layout mount 860 on which a plurality of unit models 810 are laid out and detachably mounted and the human model 850 is detachably mounted.

  As shown in FIG. 9, the commodity display system 1000 includes a plurality of magazine units 100 that are formed in a box shape having a top opening that is elongated in the front-rear direction and that holds a plurality of cigarette packs T arranged in the front-rear direction, A plurality of tray units 200 that are formed in a box shape with an opening on the upper surface and detachably hold a plurality of magazine units 100 arranged in the left-right direction, and are formed in a box shape with a front opening and are spaced apart in the vertical direction. A plurality of frame units 300 configured to detachably hold the plurality of tray units 200 in the arrangement described above, and a vertical connection mechanism that connects the plurality of frame units 300 in the vertical direction.

  The product display system 1000 displays a cigarette pack T that is a product, a cigarette carton K that is a product in which a plurality of cigarette packs T are packed, a campaign pack P that is a product in which the cigarette pack T is packed with a bonus, and the like. In addition, this campaign pack P is provided to a store with the simple furniture F formed with cardboard, for example.

  At present, the cigarette pack T is generally formed in a rectangular parallelepiped shape having a common longitudinal length and lateral width, although the height is somewhat higher and lower. In the present embodiment, the maximum surface of the cigarette pack T is defined as a front surface and a rear surface, and the minimum surface is defined as an upper surface and a lower surface.

  In general, the brand of the cigarette pack T is written on the front surface (and the rear surface). For this reason, it is preferable to display in the state of the appropriate direction in which the front surface is located ahead. And as shown in FIG. 10, the magazine unit 100 accommodates the plurality of cigarette packs T in the proper direction as described above arranged in the front-rear direction.

  The tray unit 200 is also formed of a colorless and transparent resin in a box shape with an upper surface opened. In the tray unit 200, a plurality of magazine units 100 are accommodated in the tray unit 200 in a state of being arranged in the left-right direction.

  However, in the commodity display system 1000 of the present embodiment, as shown in FIG. 9, there are a wide tray unit 200 that accommodates five magazine units 100 and a narrow tray unit 200 that accommodates three magazine units 100.

  As shown in FIG. 10, the frame unit 300 includes a pair of main body frames 310 and a plurality of support frames 320. The main body frame 310 is made of a metal plate bent so that the front surface shape is a rectangular frame shape, and a pair of the main body frame 310 are arranged in the front-rear direction.

  The support frame 320 is made of a metal plate formed in the shape of a rail elongated in the front-rear direction for supporting the tray unit 200, and a plurality of the support frames 320 are arranged in the vertical direction and joined to the inner side surfaces of the pair of main body frames 310.

  However, the tray unit 200 has two types of left and right widths as described above. Therefore, in the product display system 1000 according to the present embodiment, as shown in FIG. 9, a frame unit 300 that holds three tray units 200 with a large left-right width and a frame unit that holds two tray units 200 with a large left-right width. 300, a frame unit 300 that holds three tray units 200 with a small left-right width, and a frame unit 300 that holds two tray units 200 with a small left-right width.

  The frame unit 300 is provided with hook and loop fasteners 311 serving as upper and lower connecting mechanisms on both the upper surface and the lower surface of the main body frame 310. In addition, a frame through hole (not shown) serving as a frame recess is formed in the center of the lower surface of the main body frame 310. At the center of the upper surface of the main body frame 310, a convex member 314 serving as a frame convex portion is attached.

  Therefore, in the product display system 1000 according to the present embodiment, as shown in FIG. 9, when a plurality of frame units 300 having the same width are installed in the vertical direction, the plurality of frame units 300 are connected by the hook-and-loop fastener 311. . At this time, the frame through-hole and the convex member 314 are engaged.

  The product display system 1000 as described above is usually installed on a counter (not shown) of a store. However, the commodity display system 1000 further includes a stocker unit 400 and a table unit 410 as shown in FIG. 11 for installation in a place where there is no counter.

  The stocker unit 400 is formed in a box shape in which at least the upper surface is flat and the front surface can be freely opened and closed. The table unit 410 is formed in a box shape having a flat upper surface and flat in the vertical direction.

  In the table unit 410, a table member 412 is accommodated in a unit box 411 so as to be slidable in the front-rear direction. For this reason, the table member 412 can be projected forward and used for work.

  Since the frame unit 300 has two types of left and right widths as described above, the stocker unit 400 and the table unit 410 are formed in two types of left and right widths corresponding to the frame unit 300. For this reason, the stocker unit 400 and the table unit 410 can be combined with the frame unit 300 to be used.

  Further, since the tray unit 200 has two types of front and rear lengths as described above, the stocker unit 400 and the table unit 410 are formed to have front and rear lengths corresponding to the tray unit 200 having the largest front and rear length.

  Therefore, when any tray unit 200 is used, the tray unit 200 does not protrude outward from the stocker unit 400. By using the stocker unit 400 as described above, the commodity display system 1000 can be installed in an appropriate state even in a place where there is no counter (not shown).

  As shown in FIG. 1, the display simulator 800a used for the examination of the configuration of the product display system 1000 as described above includes a plurality of unit models 810, a human model 850, and a layout mount 860 as shown in FIG. 3 and FIG. 3, the counter model 820 simulating the front shape of the counter on which the product display system 1000 is installed at the same scale as the unit model 810, and the same as the unit model 810 as shown in FIG. 1 and FIG. And a plurality of table models 840 simulating the front shape of the table unit 410 at the same scale, as shown in FIGS. 1 and 5. .

  As shown in FIGS. 9 to 11, the merchandise display system 1000 basically has the magazine unit 100 mounted on the tray unit 200 mounted on the frame unit 300, and the cigarette pack T is accommodated therein.

  Therefore, as shown in FIG. 2, the unit model 810 simulating the front surface shape of the frame unit 300 has the tray units 200 in which the cigarette packs T are accommodated in five rows on the left and right sides by the magazine unit 100 mounted in three stages vertically. The unit model 810a in the used state and the unit model 810b in the used state in which the tray units 200 in which the cigarette packs T are accommodated in five rows on the left and right by the magazine unit 100 are mounted in two stages up and down are the magazine unit. 100 of tray units 200 accommodated in three rows on the left and right by 100, and a unit model 810c in use in which the tray units 200 are mounted in three rows up and down, and the tray unit 200 in which the cigarette pack T is accommodated in three rows on the left and right by the magazine unit 100 Shaped as a unit model 810d in use, mounted in two stages It is.

  As described above, the stocker unit 400 also has four types of combinations of two types of left and right widths and two types of vertical heights. Therefore, the stocker model 830 includes four types of stocker models 830a to 830d, which are combinations of two types of left and right widths and two types of vertical heights, as shown in FIG.

  Similarly, since the table unit 410 also has two types of left and right widths, as shown in FIG. 5, the table model 840 also has two types of table models 840a and 840b with left and right widths as shown in FIG.

  The commodity display system 1000 accommodates the cigarette pack T in the magazine unit 100 attached to the frame unit 300 with the tray unit 200 as described above, and is attached to the frame unit 300 as shown in FIGS. Tobacco carton K can also be accommodated in tray unit 200 in a state where the longitudinal direction is the front-rear direction or the left-right direction.

  That is, in the product display system 1000, the frame unit 300 has a plurality of types of usage states. Accordingly, as shown in FIGS. 2 and 6, the display simulator 800a also includes a plurality of types of unit models 810a to 810f on which symbols corresponding to a plurality of types of usage states are written.

  Furthermore, as shown in FIGS. 9 and 11, the commodity display system 1000 can directly place the simple fixture F of the campaign pack P or the like on the frame unit 300 or the tray unit 200.

  Further, as shown in FIG. 12, the merchandise display system 1000 can display the campaign pack P and the like with a mesh unit 450 that is detachably attached to the frame unit 300.

  Therefore, the product display system 1000 includes a unit model 810g that imitates the above-described simple fixture F as shown in FIG. 7A, a unit model 810h that imitates the mesh unit 450 as shown in FIG. 7B, There is also.

  Further, as shown in FIG. 8, the human model 850 described above includes a main body part 851 that imitates the whole human body and a pair of upper extremity parts 852 that imitate the upper limb. The upper limb component 852 is rotatably attached to the main body component 851 at a position corresponding to a human shoulder.

  The layout mount 860 is formed of a magnetic sheet that is a magnetic material, and the models 810 to 850 are formed of a magnet sheet that is a magnetized magnetic material. For this reason, the models 810 to 850 are detachably attached to the layout mount 860.

  A method of using the display simulator 800a and the merchandise display system 1000 according to the present embodiment in the above-described configuration will be described below. First, in the product display system 1000 of the present embodiment, four types of frame units 300, four types of tray units 200, two types of magazine units 100, and the like can be freely combined as desired.

  For this reason, the product display system 1000 of the present embodiment can have an outer shape corresponding to the space in which the product is installed, and can effectively use the space. In particular, since there are the narrow frame units 300 that hold the cigarette packs T in three rows and the wide frame units 300 that hold the cigarette packs T in five rows, it is possible to cope with the left and right widths of the installation space.

  Furthermore, since there are the tall frame unit 300 that holds the cigarette pack T in three rows and the tall frame unit 300 that holds the cigarette pack T in two rows, it is possible to cope with the vertical height of the installation space.

  However, since the commodity display system 1000 has an extremely high degree of freedom of installation as described above, it is preferable to examine its configuration in detail. Therefore, when the product display system 1000 is introduced into a store, a display simulator 800a is provided in advance.

  Then, as shown in FIG. 13, the store operator lays out the models 810 to 840 on the layout mount 860 of the display simulator 800a, thereby various units 100 to 500 of the product display system 1000 to be actually introduced into the store. Can be considered.

  In particular, in the product display system 1000, the simple fixture F of the campaign pack P can be directly placed on the frame unit 300 or the tray unit 200. Also, a mesh unit 450 or the like can be used.

  However, unit models 810e to 810h on which symbols of such a plurality of types of use are written are also prepared in the display simulator 800a. For this reason, the image of the product display system 1000 actually constructed can be confirmed satisfactorily.

  Further, the display simulator 800a also has a human model 850 at a uniform scale. For this reason, the relative relationship between the product display system 1000 to be constructed and a person can also be confirmed.

  In particular, the human model 850 is formed such that the upper limb part 852 is rotatable. For this reason, it can also be checked whether the height of the product display system 1000 to be constructed is excessive.

  Moreover, the human model 850 has a pair of upper limb parts 852. For this reason, it is possible to confirm whether the right and left width of the product display system 1000 to be constructed is appropriate, for example, by horizontally positioning the left and right upper limb parts 852 of the human model 850.

  Further, the display simulator 800a includes a counter model 820 and a stocker model 830. For this reason, it is also possible to confirm the state in which the product display system 1000 is installed on the counter and the state in which the product display system 1000 is constructed using the stocker unit 400.

  Further, the display simulator 800a can detachably mount models 810 to 850 made of a magnetic sheet on a layout mount 860 made of a magnetic sheet. For this reason, the operation | work which lays out the models 810-840 on the layout mount 860 can be performed easily and reliably.

  Further, the manufacturer of the product display system 1000 collects the display simulator 800a in which various models 810 to 830 are laid out on the layout mount 860 at the store, and the manufacturer provides various units 100 to 500 and the like to the store according to the layout. You can also

  The present invention is not limited to the present embodiment, and various modifications are allowed without departing from the scope of the present invention. For example, in the above embodiment, the product display system 1000 has the frame unit 300 as the main unit, and the display simulator 800a is formed correspondingly.

  However, the commodity display system 1000 may include the wall unit 500 as a main unit. In that case, as shown in FIG. 14, the product display system 1000 can be constructed using the wall unit 500 without using the frame unit 300.

  The wall unit 500 includes a base wall 500a and a panel wall 500b as shown in FIG. A plurality of panel walls 500b can be connected in the vertical direction, and can also be connected to the upper end of the base wall 500a.

  Therefore, a desired vertical wall unit 500 can be formed. Then, the tray unit 200 can be mounted on the wall unit 500 with the tray attachment 600.

  The merchandise display system 1000 can connect a plurality of wall units 500 in the vertical direction to achieve a desired vertical height. Further, the wall units 500 can be arranged in the left-right direction to have a desired left-right width.

  Then, as described above, the tray attachment 600 can be mounted at a desired position on the front surface of the wall unit 500 arranged vertically and horizontally, and the tray attachment 200 can be held by the tray attachment 600. The tray unit 200 can store the cigarette carton K directly, and the magazine unit 100 can store the cigarette pack T.

  Furthermore, as shown in FIG. 14, the wall units 500 arranged in the vertical and horizontal directions as described above can be installed on the upper surface of the stocker unit 400 arranged in the vertical and horizontal directions. Further, the product display system 1000 can be formed by arranging a system constructed by the wall unit 500 and a system constructed by the frame unit 300 (not shown).

  As shown in FIGS. 16 and 17, a display simulator 800b having a flat unit model 870 that imitates the shape of the front surface of the wall unit 500 at the scale described above can be formed in the same manner.

  Since the wall unit 500 may have the same outer shape in the front shape and the usage state may be different, a plurality of types of unit models 870 corresponding to the usage state can be prepared as illustrated.

  Moreover, in the said form, it illustrated that the pair of upper limb components 852 were mounted | worn with the human model 850. FIG. However, as shown in the figure, the upper limb part of the human model 850 may be provided as one. Even in this case, it can be confirmed whether the vertical height of the product display system 1000 to be constructed is excessive.

  In addition, a human model may be formed in a shape in which the upper limb part is located above from the beginning (not shown). Furthermore, a plurality of types of human models such as a shape in which the upper limb part is positioned below, a shape horizontally positioned on the left and right, and a shape positioned on the upper side may be prepared (not shown).

It is a top view which shows the unused state of the display simulator of embodiment of this invention. It is a top view which shows four types of unit models. It is a top view which shows a counter model. It is a top view which shows a stocker model. It is a top view which shows a table model. Furthermore, it is a top view which shows two types of unit models. Furthermore, it is a top view which shows two types of unit models. It is a top view which shows a human model. It is a perspective view which shows the external appearance of a goods display system. It is a disassembled perspective view which shows the structure of the principal part of a goods display system. It is a perspective view which shows the external appearance of the goods display system using a stocker unit. It is a disassembled perspective view which shows the mesh unit of a goods display system. It is a top view which shows the use condition of a display simulator. It is a perspective view which shows the external appearance of the goods display system of one modification. It is a disassembled perspective view which shows the structure of the principal part of a goods display system. It is a top view which shows the display simulator of one modification. It is a top view which shows the use condition of the display simulator of a modification.

Explanation of symbols

DESCRIPTION OF SYMBOLS 100 Magazine unit 200 Tray unit 300 Frame unit 310 Main body frame 311 Surface fastener 314 Convex member 320 Support frame 400 Stocker unit 410 Table unit 411 Unit box 412 Table member 450 Mesh unit 500 Wall unit 500a Base wall 500b Panel wall 600 Tray attachment 800 Display Simulator 810 Unit model 820 Counter model 830 Stocker model 840 Table model 850 Human model 851 Main body part 852 Upper limb part 860 Layout mount 870 Unit model 1000 Commodity display system F Simple fixture K Cigarette carton P Campaign pack T Cigarette pack

Claims (9)

A display simulator for studying the configuration of a product display system having a plurality of main body units connected in the vertical direction and arranged in the horizontal direction,
A plurality of flat unit models imitating the front shape of the main unit at a predetermined scale,
A flat human model imitating the shape of a human front at the same scale as the unit model;
A layout mount on which the plurality of unit models are laid out and detachably mounted, and the human model is detachably mounted;
Display simulator with.   The display simulator according to claim 1, further comprising a flat counter model imitating a front shape of a counter on which the commodity display system is installed at the same scale as the unit model. The product display system further includes a plurality of stocker units arranged on the top, bottom, left and right, and the main unit is installed on an upper surface thereof
The display simulator according to claim 1, further comprising a flat stocker model simulating the front shape of the stocker unit at the same scale as the unit model.   The display simulator according to any one of claims 1 to 3, wherein the human model has an upper limb part imitating the upper limb of the human being rotatably mounted at a position corresponding to a shoulder of the human. The model and the layout mount have a magnetic material,
The display simulator according to claim 1, wherein at least one of the model and the layout mount is magnetized. The product display system has a plurality of types of usage states in the main unit,
The display simulator according to any one of claims 1 to 5, wherein there are a plurality of types of symbols corresponding to a plurality of types of use states as the unit model. A product display system for displaying cigarette packs sold,
A plurality of main body units connected in the vertical direction and arranged in the horizontal direction;
The display simulator according to any one of claims 1 to 6,
Commodity display system. A plurality of magazine units that are formed in a box shape with an upper surface opening elongated in the front-rear direction and hold the plurality of cigarette packs arranged in the front-rear direction;
A plurality of tray units that are formed in a box shape with an opening on the upper surface and hold the plurality of magazine units arranged in the left-right direction in a detachable manner;
A plurality of the main body units that are formed in a box shape with a front opening and are configured to detachably hold the plurality of tray units in an arrangement spaced apart in the vertical direction;
A vertical coupling mechanism that couples the plurality of main body units in the vertical direction;
The product display system according to claim 7, comprising: A plurality of magazine units that are formed in a box shape with an upper surface opening elongated in the front-rear direction and hold the plurality of cigarette packs arranged in the front-rear direction;
A plurality of tray units that are formed in a box shape with an opening on the upper surface and hold the plurality of magazine units arranged in the left-right direction in a detachable manner;
A plurality of the main body units that are formed in a flat plate shape that is flat in the front-rear direction and in which irregularities of a predetermined shape are formed on the front surface;
A vertical coupling mechanism that couples the plurality of main body units in the vertical direction;
A plurality of tray attachments having an engagement mechanism that detachably engages with the unevenness of the main unit and a support frame that detachably holds the tray unit;
The product display system according to claim 7, comprising:

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