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JP2005025095A - Sample for article display of clothing - Google Patents

Sample for article display of clothing Download PDF

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Publication number
JP2005025095A
JP2005025095A JP2003270154A JP2003270154A JP2005025095A JP 2005025095 A JP2005025095 A JP 2005025095A JP 2003270154 A JP2003270154 A JP 2003270154A JP 2003270154 A JP2003270154 A JP 2003270154A JP 2005025095 A JP2005025095 A JP 2005025095A
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Prior art keywords
sample
feature
product
displayed
clothing
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JP2003270154A
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Japanese (ja)
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Tomomi Sato
知美 佐藤
Chie Aoyanagi
千恵 青柳
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Gunze Ltd
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Gunze Ltd
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Abstract

<P>PROBLEM TO BE SOLVED: To provide a sample for article display of clothing that makes it possible to directly and easily confirm the correspondence of the feature points of an article on the sample. <P>SOLUTION: Features of the clothing article are directly displayed on the sample which has the same style and constitution as the article at or nearby feature positions corresponding to those of the article. <P>COPYRIGHT: (C)2005,JPO&NCIPI

Description

本発明は、衣類の商品展示用見本に関するものである。   The present invention relates to a sample for clothing merchandise display.

一般に、衣類の販売に際し、店頭では、商品の形、素材感を確かめるためにディスプレイ用サンプルが置かれることが多い。特に、ベビー衣料は、含有ホルマリン濃度規制が厳しく、外部からの環境ホルマリンによる汚染防止の関係で袋詰が原則のため、サンプル展示が重要となる。   In general, when selling clothing, display samples are often placed at the store to confirm the shape and texture of the product. In particular, baby clothing is strictly regulated in the concentration of formalin, and sample packaging is important because of the principle of bagging in order to prevent external formalin contamination.

従来の衣類の商品展示用見本は、当該商品と同じものを見本として売り場に展示しているのが普通であった。その場合、商品の仕様説明等の当該商品の特長は、もっぱら、当該商品に関するPOP等のチラシに掲載して見本の展示場所付近に設置したり、適宜のボード等に貼り出したり、または、ビデオ設備を設置して商品説明や宣伝放送をしているのが現状であった(例えば、特許文献1及び特許文献2参照)。
特開2000−298445号公報 特開平10−071062号公報
Conventional garment product display samples are usually displayed on the sales floor as samples of the same products. In that case, the features of the product, such as the product specification description, can be placed on a flyer such as a POP for the product, placed near the sample display location, pasted on an appropriate board, etc., or video The current situation is that equipment is installed and product descriptions and advertisement broadcasts are made (see, for example, Patent Document 1 and Patent Document 2).
JP 2000-298445 A Japanese Patent Laid-Open No. 10-071062

しかしながら、従来の衣類の商品展示用見本であると、消費者は、見本と特長点を記載したPOP等のチラシとが別体で分離設置されていたため、両者を別々に見比べながら判断しなければならず、当該商品の仕様説明等の特長点が複数個所に及ぶ場合では、当該特長点と見本の該当部位との対応確認が困難であったり、誤解や見過ごしの余地が有り、せっかく見本が展示されていても、素材感が確かめられる程度となり、見本の特長に関する情報の伝達乃至理解が不確実となる等の問題点があった。   However, in the case of a conventional garment product display sample, the consumer had to make a judgment by comparing the sample and the flyer such as POP describing the feature points separately. In addition, when there are multiple features such as specification explanations of the product, it is difficult to confirm the correspondence between the features and the corresponding part of the sample, or there is room for misunderstanding or oversight. However, there is a problem that the feeling of the material can be confirmed, and the transmission or understanding of information on the features of the sample is uncertain.

そこで、本発明は、上記問題点に鑑み、商品の特長点を見本上で直接容易に対応確認可能とした衣類の商品展示用見本を提供することを課題としている。   In view of the above problems, an object of the present invention is to provide a garment product display sample in which the feature points of the product can be easily confirmed directly on the sample.

本発明は、衣類商品の特長を、前記商品と形態および構成が同一の見本における当該商品の特長部位又はその付近に、直接表示するようにしたものである。   In the present invention, the features of the clothing product are directly displayed on or near the feature portion of the product in the sample having the same form and configuration as the product.

前記特長は、前記見本の生地に直接印刷して表示し、又は、見本とは別のシート状物に印刷等で標記しておき、これを見本の生地に着脱可能又は固定的に取付表示するものである。   The features are displayed by printing directly on the sample fabric, or marked by printing on a sheet-like material different from the sample, and detachably or fixedly displayed on the sample fabric. Is.

また、前記商品の特長が複数ある場合、各特長ごとに見本の該当する部位又はその付近に前記特長を表示するものである。   Further, when there are a plurality of features of the product, the features are displayed for each feature at a corresponding portion of the sample or in the vicinity thereof.

また、前記特長は、少なくとも当該特長を説明する文字やイラストを含み、当該特長部位を指示する矢印等の指示記号と共に表示するものである。   The feature includes at least characters and illustrations explaining the feature, and is displayed together with an instruction symbol such as an arrow indicating the feature part.

本発明によれば、消費者が見本品に直接に触れて素材の感触や仕上げ状態、縫製具合等の確認を行いながら、同時的に見本品上で各特長部位と説明文とを直接対応付けて、当該衣類商品の全ての特長点を容易かつ的確に理解乃至確認することができ、見過ごしや誤認を防止することができる。従って、消費者は、店員等に尋ねなくとも当該衣類商品の全ての特長を自分で直接確認乃至理解した上で購入することができる。また、本発明に係る見本を売り場や店頭等に展示しておくことにより、顧客に対する当該衣類商品の情報伝達乃至特長の理解が迅速・的確に行われ、顧客の信頼性向上が図れると共に、当該衣類商品の販売促進が図れる。さらに、当該衣類商品の特長を、見本とは別のシート状物に印刷等で標記しておき、これを見本の生地に着脱可能又は固定的に取付表示しておくことによって、衣類商品の任意の1つを任意の時点で事後的に見本に仕立てることができ、見本の製作及び交換が容易となる。   According to the present invention, while the consumer touches the sample directly to check the feel, finish state, sewing condition, etc. of the material, each feature part and description can be directly displayed on the sample at the same time. Correspondingly, all the feature points of the clothing product can be understood or confirmed easily and accurately, and oversight and misidentification can be prevented. Therefore, the consumer can make a purchase after directly confirming or understanding all the features of the clothing product himself without having to ask a store clerk or the like. In addition, by exhibiting the sample according to the present invention at a sales floor, a storefront, etc., it is possible to promptly and accurately understand the information of the clothing product to the customer and understand the features, and to improve the reliability of the customer. Promotion of sales of clothing products. In addition, the features of the clothing product are marked on a sheet or the like that is different from the sample by printing, etc., and can be attached to or removed from the sample fabric. Can be tailored as a sample at any point in time, making it easier to manufacture and replace the sample.

本発明の衣類の商品展示用見本は、該当する衣類商品と形態及び構成が同一のものを見本とし、この見本の生地に当該衣類商品の特長を直接印刷したり、又は、見本とは別のシート状物に印刷等で標記しておき、これを見本の生地に着脱可能又は固定的に取付表示するものである。   The garment product display sample of the present invention is a sample having the same form and configuration as the corresponding garment product, and the features of the garment product are directly printed on the fabric of the sample, or different from the sample. It is marked on a sheet-like material by printing or the like, and this is detachably or fixedly attached and displayed on the sample fabric.

この場合、当該衣類商品と形態及び構成が同一の見本が、当該衣類商品の特長を直接印刷することが可能な場合には、それらの特長を見本の該当部位にそれぞれ直接印刷する。見本に直接印刷する場合は、見本の生地に対して定着性がよいインクと印刷方法が採用され、インクの色も生地の色彩とは異なるもの、例えば、反対系色が採用される。しかし、衣類商品によっては、直接印刷することが困難であるか又は難しい場合等もあり、この場合には、当該特長を見本とは別のシート状物に印刷等で標記しておき、これを見本の生地の該当部位に着脱可能又は固定的に取付表示する。見本とは別のシート状物に特長を印刷する場合には、見本に直接印刷する場合のような制約はないが、シート状物の素材に対する印刷適性等については一般印刷の場合と同様な考慮が必要であり、また、シート状物の地色と見本の地色については同系色を避けるなどの考慮が必要である。   In this case, if a sample having the same form and configuration as the clothing product can directly print the features of the clothing product, the features are directly printed on the corresponding portions of the sample. In the case of printing directly on a sample, an ink and a printing method that have good fixability to the sample fabric are employed, and the color of the ink is different from the color of the fabric, for example, an opposite color. However, depending on the clothing product, it may be difficult or difficult to print directly.In this case, this feature is marked on a sheet or the like that is different from the sample, and this Removably or fixedly attached to the corresponding part of the sample fabric. When printing features on a sheet-like material different from the sample, there are no restrictions as when printing directly on the sample, but the printability of the sheet-like material is the same as in general printing. In addition, it is necessary to consider that the ground color of the sheet-like material and the ground color of the sample should avoid similar colors.

前記シート状物は、紙片、布片、各種フィルム片等により、適宜の輪郭形状、例えば、角形、円形、菱形、雲形、その他の輪郭形状のラベル状や粘着シール状等として製作しておき、これを見本の生地に粘着シール状とした場合には貼り付けて取付表示し、それ以外では、クリップ止め、安全ピン止め、縫い糸による縫着や綴り止め等の適宜の取付手段により着脱可能又は固定的に取付表示する。なお、粘着シールの場合でも、見本への貼り付け力が不足する場合には、クリップ止めや縫い糸止め等を併用してもよい。   The sheet-like material is produced as a suitable contour shape, for example, a square shape, a circular shape, a rhombus shape, a cloud shape, a label shape or an adhesive seal shape, etc., by a piece of paper, cloth, various pieces of film, If this is made into an adhesive seal on the sample fabric, it will be affixed and displayed. Otherwise, it will be detachable or fixed by appropriate attachment means such as clip fastening, safety pin fastening, sewing with thread, or binding. Display the installation. Even in the case of an adhesive seal, if the adhesive force to the sample is insufficient, clip fastening or sewing thread fastening may be used in combination.

本発明において、見本の特長部位が、当該衣類商品の外表面にある場合には、前記特長の表示を当該衣類商品の特長該当部位又はその付近の外表面に表示する。例えば、特長が、前身頃側であれば、前身頃の外表面に表示し、後身頃側であれば、後身頃の外表面に表示する。また、当該特長が内表面であれば、その内表面に対応する位置の外表面に表示するか、又は、その内表面が外部から容易に確認乃至観察可能(例えば、前身頃が釦やファスナーで開閉可能である場合等)であればその内表面に表示する。また、その特長が内部にある場合は、上記内表面の場合と同様な表示形態とする。   In the present invention, when the feature portion of the sample is on the outer surface of the clothing product, the display of the feature is displayed on the feature corresponding portion of the clothing product or the outer surface in the vicinity thereof. For example, if the feature is the front body side, it is displayed on the outer surface of the front body, and if the feature is the back body side, it is displayed on the outer surface of the back body. If the feature is the inner surface, it is displayed on the outer surface at a position corresponding to the inner surface, or the inner surface can be easily confirmed or observed from the outside (for example, the front body is a button or a fastener). If it can be opened and closed, etc.), it is displayed on the inner surface. If the feature is inside, the display form is the same as the case of the inner surface.

上記特長の表示位置は、見本の特長該当位置又はその付近とする。また、前記特長が複数ある場合、各特長ごとに見本の該当する部位又はその付近に前記特長を表示する。   The display position of the above feature is the position corresponding to the feature of the sample or its vicinity. In addition, when there are a plurality of the features, the features are displayed for each feature at a corresponding portion of the sample or in the vicinity thereof.

また、前記特長は、少なくとも当該特長を説明する文字やイラストを含み、当該特長部位を指示する矢印等の指示記号と共に表示する。この特長部位の指示は、動物等の適宜のキャラクターを表示し、このキャラクターが特長位置を指示しつつ説明しているようなイラスト漫画で表示してもよい。   The feature includes at least characters and illustrations explaining the feature, and is displayed together with an instruction symbol such as an arrow indicating the feature part. The indication of the feature part may be displayed as an illustration cartoon such that an appropriate character such as an animal is displayed and this character is explaining the feature position.

本発明における衣類商品の特長とは、素材、裁断、縫製、仕上げ、後処理、取扱い、その他、当該衣類商品として特有の工夫や配慮に関する事項を意味するものである。   The feature of the clothing product in the present invention means a material, cutting, sewing, finishing, post-processing, handling, and other matters relating to contrivance and consideration unique to the clothing product.

図1は、本発明をベビードレスに適用した場合の実施形態例を示す概略正面図であって、符号1は、ベビードレスの商品見本を示している。この見本1は、前合わせ形式であって、上側(外側)となる前身頃2の合わせ目端縁3は、下部では下側(内側)となる前身頃の略中央部で重なるようにし、上部では重なりが深くなるように大きく側方に湾曲させている。このベビードレスの特長点は、(1)〜(6)まであり、その内容は、下記の通りである。   FIG. 1 is a schematic front view showing an embodiment when the present invention is applied to a baby dress. Reference numeral 1 denotes a product sample of the baby dress. This sample 1 is a pre-alignment type, and the joint edge 3 of the front body 2 that is the upper side (outer side) is overlapped at the substantially central part of the front body that is the lower side (inner side) at the lower part. Then, it is bent largely to the side so that the overlap is deep. The features of this baby dress are (1) to (6), and the contents are as follows.

(1)ぴったりサイズ
部位:裾部分。
特長:従来の50〜70サイズを成長段階に合わせて50〜60サイズで統一。
表示例:長すぎない丈で抱きやすく動きやすい
(2)簡単チェック
部位:胸から腹にかけての部分。
特長:おむつチェックやおむつ替えを容易にするため、新生児用衣料の9〜10個あ る釦のうち、上から3個目〜5個目の釦をなくした。
表示例:釦が少なくおむつ替えが簡単
(3)かけ違い防止釦
部位:股から裾部分。
特長:カバーオールとして着用する際、胴体と脚部分の釦をかけ違うことで混乱する という不満を色区分で解消した。
表示例:釦の色を変えてかけ違いを防止します
(4)袖口ゴムの折り返し仕様
部位:袖口部分。
特長:ゴムをなくして折り返しやすくした。
表示例:袖口が折りやすく、丈調節が簡単
(5)裾ふんわり
部位:裾部分。
特長:裾のゴムをなくすことで、活発な足の動きを妨げない。
表示例:ゴムをなくして赤ちゃんが動きやすくしました
(6)襟元仕様
部位:襟元部位。
特長:釦の位置を首から離すことによって首の短い寝たままの赤ちゃんでも止めやす い位置にした。
表示例:どんな状態でも止めやすい位置
(1) Perfect size Site: Bottom part.
Features: Standard 50-70 size is unified with 50-60 size according to the growth stage.
Display example: It is not too long and easy to hold and move. (2) Simple check Site: The part from the chest to the abdomen.
Features: To make it easier to check diapers and change diapers, the third to fifth buttons from the top of the nine to ten buttons for newborn clothing have been eliminated.
Display example: Easy to change diapers with few buttons (3) Cross-over prevention button Part: From crotch to hem.
Features: Eliminates the dissatisfaction with color classification when wearing as coveralls because the buttons on the torso and legs are different.
Display example: Change the color of the button to prevent cross-over (4) Cuff rubber fold specification Part: Cuff part.
Features: Easier to turn back by eliminating rubber.
Display example: Cuffs are easy to fold and length adjustment is easy (5) Soft hem Part: Hem part.
Features: By eliminating the rubber at the hem, it does not interfere with active foot movement.
Display example: Baby is easy to move by eliminating rubber. (6) Neck specification Part: Neck part.
Features: By moving the button away from the neck, it is easy to stop even a sleeping baby with a short neck.
Display example: Easy to stop in any state

上記の各特長(1)〜(6)を、図1の見本1のそれぞれの特長該当部位又はその付近に直接印刷して表示している。この表示は、動物等の適宜のキャラクター4を表示し、このキャラクター4が特長位置を指示しつつ説明しているようなイラスト漫画で表示したものである。上記特長の説明文字5は、枠線6で囲んで表示しているが、文字5のスタイルや枠線6の形状等は図示例に限らず、適宜変更可能である。   Each of the above features (1) to (6) is directly printed and displayed on each feature corresponding portion of sample 1 in FIG. 1 or in the vicinity thereof. In this display, an appropriate character 4 such as an animal or the like is displayed, and this character 4 is displayed as an illustration cartoon explained while indicating the feature position. The description character 5 of the above features is displayed surrounded by a frame line 6, but the style of the character 5, the shape of the frame line 6, and the like are not limited to the illustrated example and can be changed as appropriate.

図2は、本発明の見本を展示すべきベビー服売り場7の一例を示す概略斜視図であって、本発明の見本(図示省略)は、同図の左端のハンガー8に掛けて展示しておくものである。   FIG. 2 is a schematic perspective view showing an example of a baby clothes shop 7 on which a sample of the present invention is to be displayed. The sample (not shown) of the present invention is displayed on a hanger 8 at the left end of the same figure. Is.

本発明はまた、上記の表示例に示した特長の説明文字を見本とは別のシート状物(図示省略)に印刷等で標記し、これを見本の該当位置にとりつけて実施してもよい。   The present invention may also be implemented by marking the explanatory characters of the features shown in the above display examples on a sheet (not shown) different from the sample by printing or the like, and attaching this to the corresponding position of the sample. .

本発明は、ベビードレスに限らず、アンダーウエア、Tシャツ、パンツ、ズボン、カッターシャツ、セーター、スポーツウエア、中衣類、外衣類、帽子、マフラー、ショール、、手袋、靴下、布製身回品等に適用可能である。   The present invention is not limited to baby dresses, but underwear, T-shirts, pants, trousers, cutter shirts, sweaters, sportswear, inner clothing, outer clothing, hats, mufflers, shawls, gloves, socks, cloth garments, etc. It is applicable to.

本発明に係る衣類の商品展示用見本の実施形態例を示す概略正面図である。It is a schematic front view which shows the embodiment example of the goods display sample of the clothing which concerns on this invention. 図1の見本を展示すべき売り場の概略斜視図である。It is a schematic perspective view of the sales floor which should display the sample of FIG.

符号の説明Explanation of symbols

1 見本
2 前身頃
3 合わせ目端縁
4 キャラクター
5 文字
6 枠線
7 売り場
8 ハンガー
1 Sample 2 Front Body 3 Edge of Joint Line 4 Character 5 Character 6 Border 7 Section 8 Hanger

Claims (5)

衣類商品の特長を、前記商品と形態および構成が同一の見本における当該商品の特長部位又はその付近に、直接表示してあることを特徴とする衣類の商品展示用見本。   A garment product display sample characterized in that the features of the garment product are directly displayed at or near the feature portion of the product in the sample having the same form and configuration as the product. 前記特長は、前記見本の生地に直接印刷して表示してあることを特徴とする請求項1に記載の衣類の商品展示用見本。   The garment product display sample according to claim 1, wherein the feature is printed and displayed directly on the fabric of the sample. 前記特長は、見本とは別のシート状物に印刷等で標記しておき、これを見本の生地に着脱可能又は固定的に取付表示してあることを特徴とする請求項1に記載の衣類の商品展示用見本。   2. The garment according to claim 1, wherein the feature is marked on a sheet-like material different from the sample by printing or the like, and is detachably or fixedly attached to the sample fabric. Sample display for products. 前記商品の特長が複数ある場合、各特長ごとに見本の該当する部位又はその付近に前記特長が表示してあることを特徴とする請求項1〜3のいずれかに記載の衣類の商品展示用見本。   The product display of clothing according to any one of claims 1 to 3, wherein when there are a plurality of features of the product, the feature is displayed at or near the corresponding part of the sample for each feature. sample. 前記特長は、少なくとも当該特長を説明する文字やイラストを含み、当該特長部位を指示する矢印等の指示記号と共に表示することを特徴とする請求項1〜4のいずれかに記載の衣類の商品展示用見本。   The clothing product display according to any one of claims 1 to 4, wherein the feature includes at least characters and illustrations explaining the feature, and is displayed together with an instruction symbol such as an arrow indicating the feature part. A sample.
JP2003270154A 2003-07-01 2003-07-01 Sample for article display of clothing Pending JP2005025095A (en)

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Cited By (2)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
JP2018132745A (en) * 2017-02-17 2018-08-23 ユニ・チャーム株式会社 Sales promotion tool, display body, and method
JP2020135179A (en) * 2019-02-15 2020-08-31 株式会社ジモネット Face-to-face sales explanation shop system, face-to-face sales time explanation method using face-to-face sales uniform and tablet, and face-to-face sales uniform

Cited By (2)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
JP2018132745A (en) * 2017-02-17 2018-08-23 ユニ・チャーム株式会社 Sales promotion tool, display body, and method
JP2020135179A (en) * 2019-02-15 2020-08-31 株式会社ジモネット Face-to-face sales explanation shop system, face-to-face sales time explanation method using face-to-face sales uniform and tablet, and face-to-face sales uniform

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