JP2002015195A - Product sales method in e-commerce system - Google Patents

Abstract

(57) [Summary] [Problem] To provide a method for selling goods in an electronic commerce system, which enables a seller to promote sales without loss. SOLUTION: An e-commerce system is used to promise a reward to a purchaser in accordance with a future sales volume of a product and to sell the product, and the sales volume of the product at a certain point in time becomes equal to or more than a predetermined amount. In this case, a reward is given to the purchaser of the product according to the sales amount. When the sales amount of the product becomes equal to or more than a predetermined amount, the subsequent purchasers may be notified of the stoppage of the reward, and the rewards may not be given to the purchasers. It is effective to target products without a specific expiration date. The reward will be electronic money.

Description

DETAILED DESCRIPTION OF THE INVENTION

[0001]

BACKGROUND OF THE INVENTION 1. Field of the Invention The present invention relates to a method for selling goods in an electronic commerce system, and more particularly, to a method for selling goods according to the nature of the goods.

[0002]

2. Description of the Related Art In conventional electronic commerce, when a seller's willingness to sell a product is considerably stronger than the purchaser's willingness to purchase, the price of the product is specified by the purchaser. For example, in the sale of a train seat ticket with an imminent boarding date or the sale of fresh food with an expiration date, the seller will not lose even if it sells at the price specified by the purchaser. , You can make more money than unsold without selling out. However, even if the seller has a strong desire to sell, selling at the price specified by the purchaser may cause the seller to lose money. For example, there is a case where an unsatisfied product with no specific expiration date, such as an electric product, is sold at a price specified by the purchaser.

[0003]

SUMMARY OF THE INVENTION An object of the present invention is to enable a seller to promote sales without loss.
An object of the present invention is to provide a method for selling goods in an electronic commerce system.

[0004]

In order to achieve the above object, a method for selling goods in an electronic commerce system according to the present invention promises to give a purchaser a reward according to the future sales volume of the goods, and the goods are sold. It is characterized in that when a product is sold and the sales volume of the product at a certain point in time becomes equal to or more than a predetermined amount, an award according to the sales volume is given to a purchaser of the product.

In the present invention, when the sales amount of a product becomes equal to or more than a predetermined amount, the subsequent buyers are notified of the suspension of the reward, and the rewards are given to the purchasers. It may not be necessary. Moreover, you may make it target the goods which do not have a specific expiration date. Further, electronic money may be given to the purchaser as a reward.

According to the present invention, the seller promises to the buyer in advance to return profits in accordance with the future sales volume, thereby increasing the purchase motivation of the purchaser and actually increasing the merchandise. If the sales volume of the product exceeds a predetermined amount, a reward will be given to the purchaser of the product according to the sales volume of the product, so that the seller does not suffer loss, The number of purchasers is doubled due to an increase in the number of primary purchasers and an increase in the number of secondary purchasers due to the primary purchaser recommending the product to surrounding purchasers for the purpose of obtaining a large reward.

[0007]

Next, an embodiment of the present invention will be described with reference to the drawings. FIG. 1 is a diagram showing a configuration example of a product sales server 10 in an electronic commerce system used in the present invention.
In the figure, 11 is a line control unit, 12 is an e-mail control unit, 13 is a communication management unit, 14 is an electronic money management unit, 15 is a sales information management unit, 16 is a product database unit, and 17 is an operating system.

[0008] A purchaser accesses a desired product sales server using a terminal and requests a product list menu. In the accessed product sales server, the line control unit 11 notifies the communication management unit 13 of the request, the communication management unit 13 requests a product list menu from the product database unit 16, and the product database unit 16 The list menu is sent to the communication management unit 13, and the communication management unit 13 sends the product list menu to the line control unit 11.
And the line control unit 11 transmits the product list menu to the terminal of the purchaser.

[0009] The terminal of the purchaser displays the transmitted product list menu on the display unit. FIG. 2 is a diagram showing an example of the product list menu screen. The purchaser refers to the product list menu, specifies a desired product, and presses a purchase button. The terminal sends a product purchase request specifying the product name to the product sales server 10
Send to

In the product sales server 10, the line control unit 11 notifies the communication management unit 13 of the product purchase request, and the communication management unit 13
A reception number is assigned to the product purchase request and stored in, for example, the reception number management information shown in FIG. 3, and, for example, a product purchase confirmation screen as shown in FIG. The unit 11 transmits the product purchase confirmation screen to the terminal of the purchaser.

[0011] The purchaser's terminal displays the transmitted product purchase confirmation screen on the display unit. When the purchaser approves the product purchase confirmation screen, the purchaser attaches electronic money for the specified price to the specified address, specifies the receipt number, and transmits an e-mail to the product sales server 10. FIG. 5 is a flowchart showing an example of the processing of the product sales server 10.

In the merchandise sales server 10, when the line controller 11 receives an e-mail (step 1), the e-mail is sent to the e-mail controller 12, and the e-mail controller 12
Notify the communication management unit 13 of the e-mail address, reception number, and electronic money of the sender in the e-mail, and the communication management unit 13
The product name is extracted from the reception number, and it is determined whether or not the product is under a new product special campaign (step 2). If the product is under a new product special campaign, the product name, e-mail address, The sales information management unit 15 is notified of the sales price, and the sales information management unit 15 stores the e-mail address and the sales price in, for example, a list of purchasers for each product as shown in FIG. 6 (step 3). The sales number management information for each product as shown is added.

If the product is not a product under a new product special campaign (step 2), the communication management unit 13
Notifies the sales information management unit 15 of the product name, and the sales information management unit 15 immediately adds the sales number management information by product. Further, the communication management unit 13 transfers the electronic money to the electronic money management unit 14.
And the electronic money management unit 14 holds it.

In the product sales server 10, at a predetermined time, the sales information management unit 15 refers to the sales number management information for each product and determines whether the sales amount of the product is equal to or more than a predetermined amount (step 4). If the sales amount of the product is equal to or more than a predetermined amount, the product name is notified to the communication management unit 13, the communication management unit 13 notifies the product name to the product database unit 16, and the product database unit 16 Referring to the product list menu, the above product name is moved from the new product special campaign special corner of the product list menu to the general sales corner, and the product list menu is edited again (step 5). Thereafter, the reedited product list menu is used.

In the product sales server 10, at a predetermined point in time, the sales information management unit 15 refers to the sales number management information for each product and determines whether the sales amount of the product is a predetermined amount (even if it is the same as the above-mentioned predetermined amount, (Step 6), and if the sales amount of the product is equal to or more than a predetermined amount, refer to the list of purchasers by product and purchase the product name during the campaign period. The purchaser's e-mail address and purchase price, and notifies the communication management unit 13 of the sales amount corresponding to the product name, the purchaser's e-mail address and purchase price, and the communication management unit 13
Determine the base price based on the sales volume corresponding to each product,
In response to each purchaser, the difference between the selling price and the reference price is calculated, and the electronic money management unit 14 requests the electronic money management unit 14 to withdraw the electronic money corresponding to the difference. To the communication management unit 13, the communication management unit 13 sends the e-mail address and the electronic money to the e-mail control unit 12, and the e-mail control unit 12 sends the e-mail attached with the e-money to the line control unit 11. To the line control unit
11 transmits the e-mail to the purchaser's terminal as a reward (step 7).

[0016]

As described above, according to the present invention,
When selling products using the e-commerce system, conduct a campaign that promises to return profits to buyers according to the future sales situation, and if the sales volume of the product exceeds a predetermined amount, Since rewards are given to buyers in the campaign according to the sales volume of the product, the seller will increase the number of primary buyers by granting rewards and the primary buyers wish to purchase around for the purpose of obtaining large rewards By increasing the number of secondary purchasers by recommending the product to the purchaser, the sales volume can be increased without fear of loss.

[Brief description of the drawings]

FIG. 1 is a diagram showing a configuration example of a product sales server in an electronic commerce system used in the present invention.

FIG. 2 is a diagram showing an example of a product list menu screen.

FIG. 3 is a diagram showing a configuration example of reception number management information.

FIG. 4 is a diagram showing an example of a product purchase confirmation screen.

FIG. 5 is a flowchart illustrating a process of a product sales server.

FIG. 6 is a diagram illustrating a configuration example of a purchaser list for each product.

FIG. 7 is a diagram showing a configuration example of sales number management information by product.

[Explanation of symbols]

 DESCRIPTION OF SYMBOLS 10 Merchandise sales server 11 Line control part 12 E-mail control part 13 Communication management part 14 Electronic money management part 15 Sales information management part 16 Product database part 17 Operating system

Claims (4)

[Claims] In a method of selling goods in an electronic commerce system, a purchaser is promised to give a reward in accordance with a future sales amount of the goods to sell the goods, and the sales amount of the goods at a certain point in time is reduced to a predetermined value. A method for selling goods in an electronic commerce system, characterized in that a reward according to the sales amount is given to a purchaser of the goods when the amount exceeds the amount. 2. When the sales amount of the product becomes equal to or more than a predetermined amount, the subsequent buyers are notified of the suspension of the reward, and the rewards are not given to the purchasers. The method of selling goods in the electronic commerce system according to claim 1, wherein: 3. A method for selling goods in an electronic commerce system according to claim 1, wherein the method is for goods having no specific expiration date. 4. The method of selling goods in an electronic commerce system according to claim 1, wherein the electronic money is given to the purchaser as a reward.