ES1222039U - ADVERTISING CURTAIN SUPPORT FOR INSIDES OF NOTES AND LOCKERS (Machine-translation by Google Translate, not legally binding) - Google Patents

Abstract

1. Advertising support, of the type that materializes in at least one laminated piece of paper, plastic, textile or similar, carrier of graphic information, characterized in that in the aforementioned body has a majority sector, carrier of printed information .

Description

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ADVERTISING CURTAIN SUPPORT FOR INSIDE OF NOTES AND

BOX OFFICE

DESCRIPTION OBJECT OF THE INVENTION

The present invention, as expressed in the wording of this specification, refers to an advertising medium, that is to say an element intended to incorporate any type of advertising, specifically of the type that materialize in a piece of paper, plastic , textile or similar to be placed inside a slogan or locker as a curtain prior to the content that exists in said consignment or ticket office.

Its purpose is to achieve a support with such structural characteristics that determine a special implementation of the same within the slogan or ticket office, allowing the extraction of the content of said slogan or ticket office at the same time that causes an advertising impact resulting highly attractive for the user, and also for the advertiser who performs the action, converting the first one into a potential consumer of the product, service or information that is advertised.

BACKGROUND OF THE INVENTION

With the increase in electronic commerce, also called ecommerce in its Anglo-Saxon sense, the volume of shipments and reception of packages has increased exponentially. From this fact, it has been very relevant the growth of proposals to give solution to this new shipping typology. One of them, and in increasing demand, has been the so-called points of convenience that is made through slogans or lockers, which allow receiving and sending package to the user.

These points of convenience are community, shared and managed by private or public companies. Said logistic management channel, due to its external and internal characteristics, allows the creation of a new advertising space that comes into contact with the user in a direct and active way.

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Within the wide range of existing solutions when sending advertising messages, one of the most common is to establish information on a sheet of paper or similar, and enter this sheet in mailboxes of potential consumers, called mail. In this case, as the slogan or ticket office does not have an opening but is sealed for the security and privacy of the content to be community and not unipersonal, it is necessary an internal advertising support to create an effective impact that converts the user into a potential consumer .

The type of advertising currently carried out for these mailing actions is not designed for this new channel of receptacle spaces because of its innovative, community and private management concept, and which lacks the openness to introduce a standard advertising support.

DESCRIPTION OF THE INVENTION

In order to achieve the objectives and avoid the drawbacks mentioned in the previous sections, the invention constitutes an advertising support that allows to extract any content located inside the slogan or box office at the same time that it makes a highly surprising and effective advertising impact for the public.

Thus the present invention is constituted by the following elements:

A one-piece body, made of paper, plastic, textile, cardboard or similar, in which a majority sector is defined, the carrier of the information, which can adopt a rectangular, non-restrictive configuration similar to that of any conventional advertising form, or any other that is deemed convenient, but with the special particularity that in any case said sector carrying the information contains in at least one of its edges an adhesive solution that adheres to at least one of the internal faces of the slogan or ticket office, or on the edge of it between the door of the slogan or ticket office and its interior.

In the aforementioned body can have at least one incision to be able to adhere through a hooking system a sample of promotional product in order to be able to perform advertising actions with single-dose samples of product so that the customer can test the product that it is advertised.

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Undoubtedly the presence, just open the slogan or box office, the aforementioned advertising curtain will strongly attract the attention of the user, being also forced, by the novelty itself of the support, to examine the content thereof, which in turn enhances the effectiveness of the support as such advertising element, before removing or entering the contents of the slogan or ticket office that has gone to collect or deposit.

BRIEF DESCRIPTION OF THE DRAWINGS

Below, in order to facilitate a better understanding of this descriptive specification and forming an integral part of it, a series of figures are attached in which the object of the invention has been represented with an illustrative and non-limiting character:

Figure 1. Shows, according to a perspective view, the printable front part of an advertising support made in accordance with the object of the present invention.

Figure 2. Shows, according to a perspective view, of the incision to be able to adhere through a hooking system a sample of promotional product in order to be able to carry out advertising actions with single-dose samples of product so that the customer can test the product advertising, of an advertising medium made in accordance with the object of the present invention.

Figure 3. Shows, according to a perspective view, the adhered promotional product in order to be able to carry out advertising actions with single-product samples so that the customer can test the product that is advertised, from an advertising support made in accordance with the object of the present invention.

Figure 4. Shows, according to a perspective view, the implantation in a slogan or ticket office of an advertising support made in accordance with the object of the present invention.

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DESCRIPTION OF AN EXAMPLE OF EMBODIMENT OF THE INVENTION

Considering the numeration adopted in the figures, a preferred, non-limiting embodiment of the proposed invention is constituted from the following elements: a one-piece, laminar body, in which a majority (1) sector is defined, which in the example of the practical embodiment of the figure adopts a rectangular configuration adapted to the entrance mouth of the consignment or ticket office (8), but which can be circular or adapt to any line or design criteria, this sector (1) being the carrier of the advertising information (2) in question in each case.

From the aforementioned majority sector (1), from the most suitable place of its contour and with the one-piece character mentioned above, a double-sided adhesive tape (4) is provided that relates the sector (1) with, at less, one of the internal sides of the slogan or ticket office, related in turn through a fold line (3), which allows the advertising curtain to fold facilitating the passage of the hands to extract or deposit any object within the slogan or ticket office (8), so that the majority sector (1) is hanging (7) inside the slogan or ticket office, creating a highly surprising and effective publicity impact for the public.

In said body it has, at least, an incision (5) to be able to adhere through a hooking system a sample of promotional product in order to be able to carry out advertising actions with single-product samples (6) so that the client can try the product that is advertised.

Claims (4)

5 10 fifteen twenty 25 30 35 1. Advertising support, of the type that materializes in at least one sheet of paper, plastic, textile or similar, carrier of graphic information, characterized in that in the aforementioned body has a majority sector, carrier of printed information . 2. Advertising support, of the type that materializes in at least one laminated piece of paper, plastic, textile or similar, carrier of graphic information, according to the first claim, characterized in that in said body has, at least, one of its edges an adhesive system that adheres to, at least, one of the internal faces of the slogan or ticket office, or at the edge thereof. 3. Advertising support, of the type that materializes in at least one laminated piece of paper, plastic, textile or similar, carrier of graphic information, according to the preceding claims, characterized in that in said body disposes in, at least, one of its edges a folding line. 4. Advertising support, of the type that materializes in at least one laminated piece of paper, plastic, textile or similar, carrier of graphic information, according to the preceding claims, characterized in that in said body disposes in, at least, an incision to be able to adhere through a hooking system a sample of promotional product.