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EA201500956A1 - METHOD OF DISPLAYING ADVERTISING ON DEVICES WITH A TOUCH DISPLAY - Google Patents

METHOD OF DISPLAYING ADVERTISING ON DEVICES WITH A TOUCH DISPLAY

Info

Publication number
EA201500956A1
EA201500956A1 EA201500956A EA201500956A EA201500956A1 EA 201500956 A1 EA201500956 A1 EA 201500956A1 EA 201500956 A EA201500956 A EA 201500956A EA 201500956 A EA201500956 A EA 201500956A EA 201500956 A1 EA201500956 A1 EA 201500956A1
Authority
EA
Eurasian Patent Office
Prior art keywords
devices
controls
advertising
touch display
advertising data
Prior art date
Application number
EA201500956A
Other languages
Russian (ru)
Inventor
Максим Викторович ЦЫПЛЯЕВ
Никита Алексеевич Винокуров
Original Assignee
Общество с ограниченной ответственностью "СликДжамп"
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by Общество с ограниченной ответственностью "СликДжамп" filed Critical Общество с ограниченной ответственностью "СликДжамп"
Publication of EA201500956A1 publication Critical patent/EA201500956A1/en

Links

Classifications

    • G—PHYSICS
    • G06—COMPUTING OR CALCULATING; COUNTING
    • G06F—ELECTRIC DIGITAL DATA PROCESSING
    • G06F3/00—Input arrangements for transferring data to be processed into a form capable of being handled by the computer; Output arrangements for transferring data from processing unit to output unit, e.g. interface arrangements
    • G06F3/01—Input arrangements or combined input and output arrangements for interaction between user and computer
    • G06F3/048—Interaction techniques based on graphical user interfaces [GUI]
    • G06F3/0481—Interaction techniques based on graphical user interfaces [GUI] based on specific properties of the displayed interaction object or a metaphor-based environment, e.g. interaction with desktop elements like windows or icons, or assisted by a cursor's changing behaviour or appearance
    • G—PHYSICS
    • G06—COMPUTING OR CALCULATING; COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising

Landscapes

  • Engineering & Computer Science (AREA)
  • Business, Economics & Management (AREA)
  • Theoretical Computer Science (AREA)
  • General Physics & Mathematics (AREA)
  • Development Economics (AREA)
  • Strategic Management (AREA)
  • Physics & Mathematics (AREA)
  • Finance (AREA)
  • General Engineering & Computer Science (AREA)
  • Accounting & Taxation (AREA)
  • Game Theory and Decision Science (AREA)
  • Entrepreneurship & Innovation (AREA)
  • Human Computer Interaction (AREA)
  • Economics (AREA)
  • Marketing (AREA)
  • General Business, Economics & Management (AREA)
  • User Interface Of Digital Computer (AREA)
  • Computer Networks & Wireless Communication (AREA)
  • Digital Computer Display Output (AREA)

Abstract

Способ отображения рекламы на устройствах с небольшим сенсорным экраном. Компоненты существующего ГИП-а (т.е. элементы управления) используются для отображения рекламных (или других) данных. Существующие элементы ГИП-а мобильного устройства обладают прозрачной поверхностью, заполненной фоновым цветом (или рисунком). Эти поверхности "закрашиваются" рекламными данными, похожими на разукрашенные стены посредством граффити. Рекламные данные могут быть статическими или могут быть сгенерированы на лету. Элементы управления ГИП-а могут быть использованы независимо друг от друга. Таким образом, рекламные данные могут быть выборочно отображены только на некоторых элементах управления, не отвлекая пользователя от основных задач.A way to display ads on devices with a small touch screen. The components of an existing GUI (i.e. controls) are used to display advertising (or other) data. Existing GUI elements of a mobile device have a transparent surface filled with a background color (or pattern). These surfaces are painted over with advertising data similar to painted walls through graffiti. Advertising data can be static or can be generated on the fly. GUI controls can be used independently of each other. Thus, advertising data can be selectively displayed only on some controls, without distracting the user from the main tasks.

EA201500956A 2013-03-18 2013-03-18 METHOD OF DISPLAYING ADVERTISING ON DEVICES WITH A TOUCH DISPLAY EA201500956A1 (en)

Applications Claiming Priority (2)

Application Number Priority Date Filing Date Title
RU2013111922A RU2617544C2 (en) 2013-03-18 2013-03-18 Method and system of displaying advertising on devices with touch display
PCT/RU2013/000217 WO2014148936A1 (en) 2013-03-18 2013-03-18 Method for rendering advertisments on touchscreen devices

Publications (1)

Publication Number Publication Date
EA201500956A1 true EA201500956A1 (en) 2016-01-29

Family

ID=51580471

Family Applications (1)

Application Number Title Priority Date Filing Date
EA201500956A EA201500956A1 (en) 2013-03-18 2013-03-18 METHOD OF DISPLAYING ADVERTISING ON DEVICES WITH A TOUCH DISPLAY

Country Status (3)

Country Link
EA (1) EA201500956A1 (en)
RU (1) RU2617544C2 (en)
WO (1) WO2014148936A1 (en)

Families Citing this family (1)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
IT202300001251A1 (en) * 2023-01-27 2024-07-27 Forequest Italia S R L MANAGEMENT OF AUTOMATIC MESSAGES IN USER TERMINALS

Family Cites Families (9)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
JP2000517445A (en) * 1996-08-28 2000-12-26 ヴィーア・インコーポレイテッド Touch screen device and method
EP2375320A3 (en) * 2001-06-30 2012-07-11 Cokinetics Systems An internet interface and integration language system and method
US7979877B2 (en) * 2003-12-23 2011-07-12 Intellocity Usa Inc. Advertising methods for advertising time slots and embedded objects
JP2005258015A (en) * 2004-03-11 2005-09-22 Mitsubishi Electric Corp Multi-dimensional display apparatus and method
RU2410259C2 (en) * 2006-03-22 2011-01-27 Фольксваген Аг Interactive control device and method of operating interactive control device
GB2464094A (en) * 2008-09-30 2010-04-07 Rapid Mobile Media Ltd Method and apparatus for displaying content at a mobile device
KR101682218B1 (en) * 2010-06-07 2016-12-02 엘지전자 주식회사 Mobile terminal and control method thereof
KR101737839B1 (en) * 2010-09-16 2017-05-19 엘지전자 주식회사 Transparent display device and method for detecting an object
KR101085880B1 (en) * 2010-11-05 2011-11-23 주식회사 네오패드 Method and system for providing background advertisement of virtual key input means

Also Published As

Publication number Publication date
RU2617544C2 (en) 2017-04-25
WO2014148936A1 (en) 2014-09-25
RU2013111922A (en) 2014-09-27

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