DE202004016027U1 - Brochure of paint/plaster pattern cards, bound between covers, has at least a partial cover of a lens film to give a variety of optical effects when viewed from different angles - Google Patents

Abstract

The brochure (1), to show paint color ranges and plaster pattern cards (5), carries descriptive text (30) and/or images (31) on the front sheet within a cover (22). At least part of the outer surface is covered with a lens film (4) to give a variety of optical effects when viewed from different angles.

Description

The The present invention relates to a color or plaster pattern documentation, especially color fans, Color cards, color screen displays, cleaning pattern folders or plaster pattern displays, for displaying paints, varnishes or plasters, being on the visible side or the visual pages of the sample documentation as well as an informative and / or advertising label and / or artwork is attached.

color or plaster pattern documentation of the type specified above well known due to their widespread use. In particular, be such sample documentation in connection with the application and the sale of paints, varnishes and plasters. Usually be in stores, in which paints, varnishes and plasters are sold, various sample documentation various paint, varnish and plaster manufacturers for the customers of the business held up and the customer for leave the choice of colors, paints or plasters. In the self-service business, that today also for the sale of paints, varnishes and plasters has become commonplace the customer uses himself under the provided sample documentation. For the Manufacturer of paints, varnishes or plasters it is in this context advantageous if a sample documentation with its products for the Customers an incentive for offers the choice of this particular sample documentation.

For the present The invention is therefore the task of a color or plaster pattern documentation of the type mentioned above, in conjunction with a at least consistently good or even improved effect of their informative and / or promotional function an increased incentive to choose this color or Cleaning pattern documentation provided by customers.

The solution This object succeeds according to the invention with a color or plaster pattern documentation of the type mentioned, which is characterized in that they at least on a part or parts of its surface with a viewing direction dependent optical Effect generating lenticular film is provided.

The colorant according to the invention or plaster pattern documentation offers the advantageous property that due one viewing direction dependent optical Effect generating lenticular foil for a customer who has a sample documentation among several selects, more interesting visual impression is achieved, the effective Incentive for the Customer represents this particular sample documentation among several Select sample documentation. The optical effect ensures at least that the visually perceptible Appearance, in particular an informative and / or advertising caption and / or artwork, for becomes more interesting to customers; In addition, the lenticular foil can to be used for the same area of the sample documentation the information content usual Enlarge sample documentation.

In a preferred specific embodiment is the color or Cleaning pattern documentation consisting of several cards, each with one or more pattern fields and a cover enclosing the cards, consisting of either two individual lids in the form of one upper lid and one lower lid exists or as a U-shell is formed, in which an upper lid and a lower lid over a Sleeve backs together connected by means of a card and the lid passing through Axis the cards and the lids are held together and the cards relative to the lids and are pivotable relative to each other, being on the side facing away from the cards visible side of the upper lid and / or the lower lid and / or the hull back the informative and / or promotional lettering and / or illustration is provided and wherein the visible side of the upper lid and / or at least the lower lid and / or the Hüllenrückens on a part or parts of its surface with the lenticular foil are / is. The optical generated with the lenticular sheet Effect is so from the outside immediately recognizable and practiced its attractive effect without e.g. a customer previously the Open sample documentation got to.

Prefers the optical effect produced by the lenticular sheet is a color change effect. Such a color change effect can be particularly useful in connection use the representation of color samples to the sample documentation for customers both visually interesting and informative.

In a further embodiment, it is proposed that the color-changing effect be present in such surface areas of the color or plaster pattern documentation that reproduce in the informative and / or advertising illustration at least one coated with paint or varnish surface of a pictured object. In this embodiment of the pattern documentation, it is possible to make an imaged object appear in different colors depending on the viewing direction of the viewer. For example, the façade of a building depicted in different colors can be reproduced, giving the customer a very clear first visual impression of different color designs of an object, for which only a single image of the Ge is needed.

alternative or additionally For example, the optical effect produced by the lenticular sheet may be a wander image effect be. Also hereby can be the visual incentive of the color or plaster pattern documentation with regard to increase on customers and complement the information content.

A further, also alternatively or additionally usable design the color or plaster pattern documentation provides that of The lenticular sheet produced a three-dimensional effect is. Hereby can be for example, a coated with a paint or varnish object for the View viewer three-dimensionally. By such a spatial Reproduction of a paint or varnish coated article the visual appearance becomes much more interesting and interesting informative.

A Another advantageous embodiment provides that the informative and / or advertising label and / or imaging optically in at least two is reproduced from spaced apart levels. In this version of the Color or plaster pattern documentation becomes two or more optical provided perceptible levels, each one for themselves informative and / or promotional lettering and / or illustration can carry. On this way, in addition to an increased optical incentive, on a given, in pattern documentation usually limited area higher Information density can be achieved than with conventional pattern documentation.

Prefers is further provided that the lenticular foil each the entire surface covered the visible side (s) of the color or plaster pattern documentation. In this version becomes the entire surface the visible side (s) against external influences protected and it simplifies manufacturing because no single small ones Blanks of the lenticular sheet must be produced and attached.

Further is provided that the Formation of at least part of the informative and / or advertising Lettering and / or illustration of the lenticular foil on its back is printed in reverse printing. The lenticular foil carries on her Backside the Part of the printing and labeling of the sample documentation, the one or more of the above while having optical effects another label and / or artwork that is not under the lenticular sheet lies and has no optical effects, appropriate on the surface the visible side (s) of the sample documentation is printed.

Around the lenticular sheet safely with the rest of the color or plaster pattern documentation to connect, it is preferably provided that the lenticular foil on the Visible side (s) of the color or plaster pattern documentation laminated on is.

ever after design of the color or plaster pattern documentation this can or its shell by several individual or a common foil or cardboard blank be formed. The film or cardboard used has while expedient one such strength, the existence adequate dimensional stability or a sufficient protection of the enclosed in the shell cards is guaranteed. The strength is in the case of full-surface lamination of the lenticular foil still significantly increased since in this way a kind of composite material is created.

Especially in order to make it easier and cheaper Production of the color or plaster pattern documentation is preferably provided that several film or carton blanks from a larger, in advance with the lenticular sheet provided foil or cardboard sheet or from a larger, advance cut out with the lenticular foil or cardboard web provided are.

Finally is for the colorant according to the invention or plaster pattern documentation nor provided that the common foil or Cardboard blank in flat condition provided with the lenticular sheet and then folded to the pattern documentation or envelope. Hereby becomes achieved that pattern documentation or their covers can be produced efficiently, because the lenticular foil in one piece and in a flat state easily on the surface the blank can be attached. This is not required cumbersome Cutting and attaching each individual Lentikularfolienabschnitten for z. B. the upper lid, the lower lid and the hull back of a sleeve.

in the Below is an embodiment of the Invention explained with reference to a drawing. The figures of the drawing demonstrate:

1 a sample documentation in the form of a color fan in view and

2 the color fan 1 in plan view.

At the in 1 displayed view of a color fan 1 is the viewer the visible side of an upper lid 21 facing, which together with one at the left edge of the color fan 1 lying hull back 23 and a back lid, not visible here 22 a U-shell 2 of the color fan 1 forms. The upper lid 21 , the undercover 22 and the back of the sleeve 23 Here, they consist of a blank made of foil or cardboard, which is folded accordingly.

Between the upper lid 21 and the lower lid 22 lies a number of color cards 5 each carrying one or more color pattern fields, as well known from conventional color fans.

The U-shell 2 and the color charts 5 are at the top left corner of the color fan 1 by means of a continuous axis 6 held together. Besides, so are the color charts 5 relative to each other and relative to the U-shell 2 in the direction of the arrow 6 swiveling to individual color cards 5 or more color cards 5 to look at each other.

The viewer facing the visible side of the upper lid 21 carries in its upper and lower area each an informative and / or promotional lettering 30 ,

A middle section of the upper lid 21 shows an informative illustration 31 here in the form of a building whose façade surface 32 is designed in color.

The entire surface of upper lid 21 , Lower lid 22 and back of the casing 23 is here with a lenticular foil 4 provided, which is expediently laminated. The lenticular foil 4 carries on its underside in the form of a pre-applied counter-pressure the informative and / or advertising lettering 30 and the artwork 31 with the colored facade surface 32 , Of course, alternatively, only a part of the surface (s) with the lenticular sheet 4 be coated, for example, only the surface of the upper lid 21 or only part of the surface of the upper lid 21 , In this case, it is expedient that all are not under the lenticular foil 4 lying parts of the label 30 and / or artwork 31 on the surface of upper lid 21 , Lower lid 22 and / or sleeve back 23 printed.

With the lenticular foil 4 an optical effect is generated, which here it consists in that, depending on the perspective of the viewer of the color fan 1 and his upper lid 21 the color of the façade surface 32 replaced. This will give a viewer of the upper lid 21 the color fan 1 on the one hand, an optical incentive for the selection of this color fan 1 offered from several different color fans and also at first glance the perception of different color effects in one in the illustration 31 illustrated subject allows.

2 shows the color fan 1 out 1 in plan view. Down in 2 is now the top cover 21 , the one above the back of the left sleeve 23 in one piece in the 2 overhead lower lid 22 passes. The outside is through the two lids 21 and 22 and the back of the hull 23 formed U-shell 2 with the lenticular foil 4 provided: The label 30 and the artwork 31 with the color change effect having facade surface 32 lie between the upper lid 21 and the lenticular sheet 4 , whereby they are well protected against external influences, in particular moisture and wear, at the same time.

Between upper lid 21 and lower lid 22 are the color cards 5 , Left in 2 is the hidden, dashed axis 6 visible, the U-shell 2 and the color charts 5 interspersed and holds them together. The axis contributes to this 6 at its two outer ends ever an enlarged head 61 ,

1

color or plaster pattern documentation

2

U-shell

21

top cover

22

under cover

23

cover back

30

labeling

31

imaging

32

Area in 31 with color change effect

4

lenticular

5

color Charts

6

axis

60

Panning arrow

61

Head on 6

Claims (13)

Color or plaster pattern documentation ( 1 ), in particular color fans, color cards, color tone displays, cleaning pattern folders or plaster pattern displays, for the representation of paints, varnishes or plasters, wherein on the visible side or the visible sides of the sample documentation ( 1 ) an informative and / or promotional label ( 30 ) and / or imaging ( 31 ), characterized in that the color or plaster pattern documentation ( 1 ) at least on a part or parts of its surface with a lenticular sheet which produces a viewing direction-dependent optical effect ( 4 ) is provided. Color or plaster pattern documentation according to claim 1, characterized in that it consists of several cards ( 5 ) with one or more pattern fields and one of the cards ( 5 ) enclosing envelope ( 2 ) consisting either of two individual lids in the form of one upper lid each ( 21 ) and lower lid ( 22 ) or as a U-shell ausgebil det is where a top cover ( 21 ) and a lower lid ( 22 ) via a sleeve back ( 23 ), whereby by means of one of the cards ( 5 ) and the lids ( 21 . 22 ) passing axis ( 6 ) the cards ( 5 ) and the lids ( 21 . 22 ) and the cards ( 5 ) relative to the covers ( 21 . 22 ) and are pivotable relative to each other, wherein on the of the cards ( 5 ) facing away from view of the upper lid ( 21 ) and / or the lower lid ( 22 ) and / or the hull back ( 23 ) the informative and / or advertising caption ( 30 ) and / or imaging ( 31 ) and wherein the visible side of the upper lid ( 21 ) and / or the lower lid ( 22 ) and / or the hull back ( 23 ) at least on a part or parts of its surface with the lenticular sheet ( 4 ) are / is. Color or plaster pattern documentation according to claim 1 or 2, characterized in that that of the lenticular sheet ( 4 ) is a color change effect. Color or plaster pattern documentation according to claim 3, characterized in that the color change effect in such surface areas of the color or plaster pattern documentation ( 1 ) in the informative and / or advertising illustration ( 31 ) at least one surface coated with paint or varnish ( 32 ) reproduce a pictured object. Color or plaster pattern documentation according to one of the preceding claims, characterized in that that of the lenticular sheet ( 4 ) generated optical effect is a moving picture effect. Color or plaster pattern documentation according to one of the preceding claims, characterized in that that of the lenticular sheet ( 4 ) is a three-dimensional effect. Color or plaster pattern documentation according to claim 6, characterized in that the informative and / or advertising lettering ( 30 ) and / or imaging ( 31 ) is displayed optically in at least two spaced-apart planes. Color or plaster pattern documentation according to one of the preceding claims, characterized in that the lenticular sheet ( 4 ) in each case the entire surface of the visible side (s) of the color or plaster pattern documentation ( 1 ) covered. Color or plaster pattern documentation according to one of the preceding claims, characterized in that at least part of the informative and / or advertising inscription ( 30 ) and / or imaging ( 31 ) the lenticular foil ( 4 ) is printed on its back in reverse printing. Color or plaster pattern documentation according to one of the preceding claims, characterized in that the lenticular sheet ( 4 ) on the visible side (s) of the color or plaster pattern documentation ( 1 ) is laminated. Color or plaster pattern documentation according to one of the preceding claims, characterized in that the color or plaster pattern documentation ( 1 ) or its shell ( 2 ) is formed by a plurality of individual or a common foil or cardboard blank. Color or plaster pattern documentation according to claim 11, characterized in that a plurality of film or cardboard blanks from a larger, in advance with the lenticular sheet ( 4 ) or a larger sheet, in advance with the lenticular sheet ( 4 ) provided foil or cardboard web are cut out. Color or plaster pattern documentation according to claim 11 or 12, characterized in that the common foil or cardboard blank in a flat state with the lenticular sheet ( 4 ) and then to the sample documentation ( 1 ) or shell ( 2 ) is folded.